Brake Friction Disc Market Report, Global Industry Analysis, Market Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2023 - 2030

  • Published Date: Jan, 2024
  • Report ID: CR0185820
  • Format: Electronic (PDF)
  • Number of Pages: 214
  • Author(s): Joshi, Madhavi

Report Overview

The Brake Friction Disc Market size was estimated at USD 6.5 billion in 2023 and is projected to reach USD 10.2 billion by 2030, exhibiting a compound annual growth rate (CAGR) of 6.50% during the forecast period (2024-2030).

Brake Friction Disc Market

(Market Size)
$6.5 billion
$10.2 billion
2023
2030
Source: Citius Research
Study Period 2018 - 2030
Base Year For Estimation 2023
Forecast Data Period 2024 - 2030
CAGR (2024-2030) 6.50%
2023 Market Size USD 6.5 billion
2030 Market Size USD 10.2 billion
Key Players Brembo, Aisin, Akebono, Mando, EBC Brakes

Market Summary

The brake friction disc market is a critical segment within the global automotive and transportation industry, supplying essential components for vehicle braking systems. These discs, commonly known as brake rotors, work in conjunction with brake pads to create the friction necessary to decelerate and stop vehicles. The market is characterized by its intrinsic link to vehicle production, maintenance, and the overarching trends in automotive safety and performance. Demand is sustained by the perpetual need for replacement parts due to wear and tear, alongside the installation of new discs in original equipment manufacturing. The industry is witnessing a gradual evolution in materials and design, moving beyond traditional cast iron to incorporate composites and advanced alloys that offer superior performance characteristics. The competitive landscape is populated by a mix of large multinational corporations and specialized manufacturers, all striving to meet the stringent quality and performance standards demanded by automotive OEMs and the aftermarket. The market's dynamics are further influenced by regional automotive production trends, regulatory frameworks concerning vehicle safety and emissions, and the gradual integration of new technologies associated with electric and autonomous vehicles.

Key Highlights

The brake friction disc market is defined by several pivotal developments. A significant trend is the industry's shift towards lightweight materials, such as carbon-ceramic composites and advanced aluminum metal matrix composites, which contribute to overall vehicle weight reduction and improved fuel efficiency. Another key highlight is the increasing demand for high-performance brake discs from the luxury and sports car segments, where superior heat dissipation and fade resistance are paramount. The market is also experiencing growth in the electric vehicle segment, which presents unique braking challenges and opportunities due to regenerative braking systems altering wear patterns. Technological advancements in manufacturing processes, including improved casting techniques and surface treatments, are enhancing product durability and performance. Furthermore, the stringent global safety regulations imposed by bodies like the National Highway Traffic Safety Administration and the European Union are compelling manufacturers to innovate and ensure their products exceed minimum safety standards. The expansion of the automotive aftermarket, particularly in emerging economies with growing vehicle parc, provides a steady stream of demand for replacement brake friction discs.

Drivers, Opportunities & Restraints

The growth of the brake friction disc market is propelled by several key drivers. The most prominent is the consistent global production of passenger and commercial vehicles, which directly generates demand for OEM components. The expanding global vehicle fleet subsequently fuels the aftermarket segment, as brake discs are wear-and-tear items requiring periodic replacement. Increasing consumer awareness and prioritization of vehicle safety features further bolster market growth. Significant opportunities are emerging from the electric vehicle revolution. EVs often require specialized brake systems due to their weight characteristics and the integration of regenerative braking, which reduces mechanical brake usage but necessitates discs that perform effectively even after long periods of disuse. The rise of autonomous driving technology also presents a future opportunity for advanced braking solutions integrated with vehicle control systems. However, the market faces notable restraints. Fluctuations in raw material prices, particularly for iron ore and specialty metals, can impact manufacturing costs and profitability. Intense market competition exerts downward pressure on prices, challenging profit margins. Furthermore, the development of alternative braking technologies and the potential for longer-lasting disc materials could eventually dampen replacement rates in the aftermarket.

Concentration Insights

The competitive landscape of the brake friction disc market features a high degree of concentration, with a handful of international players holding significant market share. Leading companies such as ZF Friedrichshafen, Robert Bosch, Aisin Seiki, and Brembo have established a strong global presence through extensive supply agreements with major automotive OEMs. These corporations benefit from vast research and development capabilities, allowing them to innovate and set industry standards for performance and safety. Their operations are vertically integrated, often controlling everything from raw material processing to advanced manufacturing and global distribution networks. Alongside these giants, there exists a stratum of specialized and regional manufacturers that compete on factors like cost, niche applications, or superior customer service in specific geographic areas. The aftermarket segment is slightly more fragmented, accommodating numerous smaller players and private-label brands that cater to cost-conscious consumers. This concentration means that technological breakthroughs and major strategic shifts, such as partnerships or acquisitions, are typically initiated by the market leaders, influencing the direction of the entire industry.

Type Insights

Brake friction discs are primarily categorized by their material composition, which directly influences their performance, cost, and application. Cast iron discs represent the most traditional and widely used type, valued for their excellent friction characteristics, durability, and cost-effectiveness. They are the standard offering for the majority of passenger vehicles and commercial applications. Ventilated cast iron discs, which feature internal vanes for improved air circulation, are common for managing heat dissipation in more demanding use cases. A significant advancement is the adoption of composite materials. Carbon-ceramic brake discs represent the premium segment, offering exceptional performance under high-stress conditions, extreme resistance to brake fade, and a substantial reduction in weight compared to iron. However, their high cost limits them primarily to high-performance sports and luxury vehicles. Other types include reinforced polymer composites and advanced aluminum metal matrix composites, which are being explored for their lightweight properties to improve fuel efficiency and reduce emissions. The choice of disc type is a critical decision for OEMs, balancing performance requirements with cost constraints and vehicle positioning.

Application Insights

The application of brake friction discs spans across the entire spectrum of road-going vehicles. The passenger car segment constitutes the largest application area, driven by immense global production volumes and a vast existing vehicle parc requiring maintenance. Within this segment, requirements vary from basic commuting vehicles to high-performance sports cars, each demanding discs with specific performance profiles. The light commercial vehicle segment, including vans and pickup trucks, represents another substantial market, often utilizing heavy-duty versions of passenger car discs to handle increased load capacities. The heavy commercial vehicle segment, encompassing trucks and buses, requires the most robust and durable brake discs designed to withstand immense stresses, frequent use, and extended operational lifecycles. Furthermore, brake discs are essential components in the two-wheeler market, including motorcycles and scooters, where size and weight constraints influence design. An emerging and specialized application is in the electric vehicle market, where braking dynamics are altered by regenerative systems, potentially influencing disc design to prevent corrosion from underuse and to provide consistent performance when the mechanical brakes are engaged.

Regional Insights

The demand and production of brake friction discs are distributed unevenly across the globe, closely mirroring regional automotive industry footprints. The Asia-Pacific region dominates the global market, serving as both the largest producer and consumer. This supremacy is anchored by China's massive automotive manufacturing industry, which is the world's largest. Countries like Japan, South Korea, and India are also major contributors, hosting prolific OEMs and a vast network of component suppliers. North America and Europe represent mature but highly significant markets. These regions are characterized by high vehicle ownership rates, which sustain a robust aftermarket, and are home to many leading automotive brands and brake system manufacturers known for innovation and high-quality standards. Stringent safety and environmental regulations in Europe and North America also drive the adoption of advanced braking technologies. Emerging economies in Latin America, the Middle East, and Africa present growing opportunities, fueled by increasing industrialization, urbanization, and rising disposable incomes leading to higher vehicle adoption rates, though these markets are currently smaller in scale.

Company Insights

The brake friction disc market is led by a consortium of globally recognized automotive suppliers and specialists. ZF Friedrichshafen, following its acquisition of TRW, commands a formidable position with a comprehensive portfolio of braking solutions supplied to OEMs worldwide. Robert Bosch is another titan, leveraging its immense brand reputation and technological prowess in automotive systems to maintain a leading share. Aisin Seiki, part of the Toyota Group, is a key player, particularly strong in the Asian market and known for its high-quality components. Brembo S.p.A. stands out as a specialist focused exclusively on braking systems, renowned for its high-performance products for luxury and sports car manufacturers. Other significant competitors include Continental AG, Akebono Brake Industry, Miba AG, and Tenneco. These companies compete on a global scale through technological innovation, product quality, reliability, and the ability to secure long-term supply contracts with major automotive OEMs. Their strategies often involve heavy investment in research and development to create lighter, more efficient, and more durable braking products that meet evolving regulatory and consumer demands.

Recent Developments

The brake friction disc market is continuously evolving through recent technological and strategic developments. A major trend is the intensified focus on research and development aimed at creating products for electric vehicles. Companies are engineering discs that combat corrosion caused by infrequent use due to regenerative braking and that provide consistent performance even after long periods of inactivity. There is a growing emphasis on sustainability, with manufacturers exploring the use of recycled materials and more energy-efficient production processes to reduce the environmental footprint of their products. Acquisitions and partnerships remain a key strategy for market expansion and technological acquisition. For instance, larger entities often acquire smaller firms with specialized expertise in composite materials or novel manufacturing techniques. Furthermore, the integration of smart technology is on the horizon, with concepts exploring embedded sensors to monitor disc wear and temperature in real-time, feeding data to the vehicle's onboard diagnostics system. These developments indicate a market that is proactively adapting to the transformative changes sweeping through the broader automotive industry.

Report Segmentation

This comprehensive market research report on the brake friction disc industry provides a detailed analysis segmented across multiple dimensions to offer a granular understanding of the market dynamics. The segmentation is structured to dissect the market by type, categorizing products based on their material composition such as cast iron, carbon ceramic, and other advanced composites. This allows for an examination of the adoption rates, performance characteristics, and growth prospects of each material type. Furthermore, the report is segmented by application, providing dedicated analysis for key vehicle segments including passenger cars, light commercial vehicles, heavy commercial vehicles, and two-wheelers. Each application segment is evaluated for its specific demand drivers, replacement cycles, and technical requirements. Geographically, the report offers a regional segmentation, delivering insights into the market performance and trends across North America, Europe, Asia-Pacific, and the Rest of the World. This multi-faceted segmentation enables stakeholders to identify precise growth opportunities, understand competitive landscapes in specific niches, and make informed strategic decisions based on targeted market intelligence.

FAQs

What are the different types of brake discs available? The primary types include traditional cast iron discs, which are the most common, ventilated discs for better cooling, and high-performance carbon-ceramic discs known for their lightweight and exceptional heat resistance. Other advanced types like composite and drilled discs are also available for specific applications.

What materials are used to make brake friction discs? The most prevalent material is cast iron due to its good friction properties and cost-effectiveness. For high-performance applications, carbon-ceramic composites are used. Manufacturers also experiment with reinforced polymers and aluminum metal matrix composites to reduce weight.

How does the brake disc market vary by vehicle type? Demand varies significantly. Passenger cars represent the largest segment. Commercial vehicles require heavier-duty discs designed for greater load and stress. The market for two-wheelers is also substantial, while electric vehicles are creating demand for new disc specifications due to different usage patterns.

What are the key trends in the automotive brake industry? Major trends include a shift towards lightweight materials to improve fuel efficiency, the development of corrosion-resistant discs for electric vehicles, integration with advanced driver-assistance systems, and a focus on sustainability in manufacturing processes.

Who are the leading manufacturers in this market? The market is led by global automotive suppliers such as ZF Friedrichshafen, Robert Bosch, Aisin Seiki, and Continental AG. Specialist firms like Brembo are also major players, particularly in the high-performance segment.

Which region has the highest growth potential for brake discs? The Asia-Pacific region, led by China, is already the largest market and continues to show strong growth potential due to high vehicle production and an expanding vehicle parc. Emerging economies in Southeast Asia and India also present significant future opportunities.

Citius Research has developed a research report titled “Brake Friction Disc Market Report - Global Industry Analysis, Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030” delivering key insights regarding business intelligence and providing concrete business strategies to clients in the form of a detailed syndicated report. The report details out the factors such as business environment, industry trend, growth opportunities, competition, pricing, global and regional market analysis, and other market related factors.

Details included in the report for the years 2024 through 2030

• Brake Friction Disc Market Potential
• Segment-wise breakup
• Compounded annual growth rate (CAGR) for the next 6 years
• Key customers and their preferences
• Market share of major players and their competitive strength
• Existing competition in the market
• Price trend analysis
• Key trend analysis
• Market entry strategies
• Market opportunity insights

The report focuses on the drivers, restraints, opportunities, and challenges in the market based on various factors geographically. Further, key players, major collaborations, merger & acquisitions along with trending innovation and business policies are reviewed in the report. The Brake Friction Disc Market report is segmented on the basis of various market segments and their analysis, both in terms of value and volume, for each region for the period under consideration.

Brake Friction Disc Market Segmentation

Market Segmentation

Regions Covered

• North America
• Latin America
• Europe
• MENA
• Asia Pacific
• Sub-Saharan Africa and
• Australasia

Brake Friction Disc Market Analysis

The report covers below mentioned analysis, but is not limited to:

• Overview of Brake Friction Disc Market
• Research Methodology
• Executive Summary
• Market Dynamics of Brake Friction Disc Market
  • Driving Factors
  • Restraints
  • Opportunities
• Global Market Status and Forecast by Segment A
• Global Market Status and Forecast by Segment B
• Global Market Status and Forecast by Segment C
• Global Market Status and Forecast by Regions
• Upstream and Downstream Market Analysis of Brake Friction Disc Market
• Cost and Gross Margin Analysis of Brake Friction Disc Market
• Brake Friction Disc Market Report - Global Industry Analysis, Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030
  • Competition Landscape
  • Market Share of Major Players
• Key Recommendations

The “Brake Friction Disc Market Report - Global Industry Analysis, Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030” report helps the clients to take business decisions and to understand strategies of major players in the industry. The report delivers the market driven results supported by a mix of primary and secondary research. The report provides the results triangulated through authentic sources and upon conducting thorough primary interviews with the industry experts. The report includes the results on the areas where the client can focus and create point of parity and develop a competitive edge, based on real-time data results.

Brake Friction Disc Market Key Stakeholders

Below are the key stakeholders for the Brake Friction Disc Market:

• Manufacturers
• Distributors/Traders/Wholesalers
• Material/Component Manufacturers
• Industry Associations
• Downstream vendors

Brake Friction Disc Market Report Scope

Report AttributeDetails
Base year2023
Historical data2018 – 2023
Forecast2024 - 2030
CAGR2024 - 2030
Quantitative UnitsValue (USD Million)
Report coverageRevenue Forecast, Competitive Landscape, Growth Factors, Trends and Strategies. Customized report options available on request
Segments coveredProduct type, technology, application, geography
Regions coveredNorth America, Latin America, Europe, MENA, Asia Pacific, Sub-Saharan Africa and Australasia
Countries coveredUS, UK, China, Japan, Germany, India, France, Brazil, Italy, Canada, Russia, South Korea, Australia, Spain, Mexico and others
Customization scopeAvailable on request
PricingVarious purchase options available as per your research needs. Discounts available on request

COVID-19 Impact Analysis

Like most other markets, the outbreak of COVID-19 had an unfavorable impact on the Brake Friction Disc Market worldwide. This report discusses in detail the disruptions experienced by the market, the impact on flow of raw materials, manufacturing operations, production trends, consumer demand and the projected future of this market post pandemic.

The report has helped our clients:

• To describe and forecast the Brake Friction Disc Market size, on the basis of various segmentations and geography, in terms of value and volume
• To measure the changing needs of customers/industries
• To provide detailed information regarding the drivers, restraints, opportunities, and challenges influencing the growth of the market
• To gain competitive intelligence and uncover new opportunities
• To analyse opportunities in the market for stakeholders by identifying high-growth segments in Brake Friction Disc Market
• To strategically profile key players and provide details of the current competitive landscape
• To analyse strategic approaches adopted by players in the market, such as product launches and developments, acquisitions, collaborations, contracts, expansions, and partnerships

Report Customization

Citius Research provides free customization of reports as per your need. This report can be personalized to meet your requirements. Get in touch with our sales team, who will guarantee you to get a report that suits your necessities.

Customize This Report

Frequently Asked Questions

The Global Brake Friction Disc Market size was valued at $XX billion in 2023 and is anticipated to reach $XX billion by 2030 growing at a CAGR of XX%
The global Brake Friction Disc Market is expected to grow at a CAGR of XX% from 2023 to 2030.
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Table of Contents

Chapter 1. Introduction
  1.1. Market Scope
  1.2. Key Segmentations
  1.3. Research Objective
Chapter 2. Research Methodology & Assumptions
Chapter 3. Executive Summary
Chapter 4. Market Background
  4.1. Dynamics
    4.1.1. Drivers
    4.1.2. Restraints
    4.1.3. Opportunity
    4.1.4. Challenges
  4.2. Key Trends in the Impacting the Market
    4.2.1. Demand & Supply
  4.3. Industry SWOT Analysis
  4.4. Porter’s Five Forces Analysis
  4.5. Value and Supply Chain Analysis
  4.6. Macro-Economic Factors
  4.7. COVID-19 Impact Analysis
    4.7.1. Global and Regional Assessment
  4.8. Profit Margin Analysis
  4.9. Trade Analysis
    4.9.1. Importing Countries
    4.9.2. Exporting Countries
  4.10. Market Entry Strategies
  4.11. Market Assessment (US$ Mn and Units)
Chapter 5. Global Brake Friction Disc Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Segment A
  5.1. By Segment A, 2024 - 2030
    5.1.1. Sub-Segment A
    5.1.2. Sub-Segment B
  5.2. Opportunity Analysis
Chapter 6. Global Brake Friction Disc Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Segment B
  6.1. By Segment B, 2024 - 2030
    6.1.1. Sub-Segment A
    6.1.2. Sub-Segment B
  6.2. Opportunity Analysis
Chapter 7. Global Brake Friction Disc Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Segment C
  7.1. By Segment C, 2024 - 2030
    7.1.1. Sub-Segment A
    7.1.2. Sub-Segment B
  7.2. Opportunity Analysis
Chapter 8. Global Brake Friction Disc Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Region
  8.1. By Region, 2024 - 2030
    8.1.1. North America
    8.1.2. Latin America
    8.1.3. Europe
    8.1.4. MENA
    8.1.5. Asia Pacific
    8.1.6. Sub-Saharan Africa
    8.1.7. Australasia
  8.2. Opportunity Analysis
Chapter 9. North America Brake Friction Disc Market Forecast and Trend Analysis
  9.1. Regional Overview
  9.2. Pricing Analysis
  9.3. Key Trends in the Region
    9.3.1. Supply and Demand
  9.4. Demographic Structure
  9.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    9.5.1. Sub-Segment A
    9.5.2. Sub-Segment B
  9.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    9.6.1. Sub-Segment A
    9.6.2. Sub-Segment B
  9.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    9.7.1. Sub-Segment A
    9.7.2. Sub-Segment B
  9.8. By Country, 2024 - 2030, (US$ Mn and Units)
    9.8.1. U.S.
    9.8.2. Canada
    9.8.3. Rest of North America
  9.9. Opportunity Analysis
Chapter 10. Latin America Brake Friction Disc Market Forecast and Trend Analysis
  10.1. Regional Overview
  10.2. Pricing Analysis
  10.3. Key Trends in the Region
    10.3.1. Supply and Demand
  10.4. Demographic Structure
  10.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    10.5.1. Sub-Segment A
    10.5.2. Sub-Segment B
  10.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    10.6.1. Sub-Segment A
    10.6.2. Sub-Segment B
  10.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    10.7.1. Sub-Segment A
    10.7.2. Sub-Segment B
  10.8. By Country, 2024 - 2030, (US$ Mn and Units)
    10.8.1. Brazil
    10.8.2. Argentina
    10.8.3. Rest of Latin America
  10.9. Opportunity Analysis
Chapter 11. Europe Brake Friction Disc Market Forecast and Trend Analysis
  11.1. Regional Overview
  11.2. Pricing Analysis
  11.3. Key Trends in the Region
    11.3.1. Supply and Demand
  11.4. Demographic Structure
  11.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    11.5.1. Sub-Segment A
    11.5.2. Sub-Segment B
  11.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    11.6.1. Sub-Segment A
    11.6.2. Sub-Segment B
  11.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    11.7.1. Sub-Segment A
    11.7.2. Sub-Segment B
  11.8. By Country, 2024 - 2030, (US$ Mn and Units)
    11.8.1. UK
    11.8.2. Germany
    11.8.3. France
    11.8.4. Spain
    11.8.5. Rest of Europe
  11.9. Opportunity Analysis
Chapter 12. MENA Brake Friction Disc Market Forecast and Trend Analysis
  12.1. Regional Overview
  12.2. Pricing Analysis
  12.3. Key Trends in the Region
    12.3.1. Supply and Demand
  12.4. Demographic Structure
  12.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    12.5.1. Sub-Segment A
    12.5.2. Sub-Segment B
  12.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    12.6.1. Sub-Segment A
    12.6.2. Sub-Segment B
  12.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    12.7.1. Sub-Segment A
    12.7.2. Sub-Segment B
  12.8. By Country, 2024 - 2030, (US$ Mn and Units)
    12.8.1. Egypt
    12.8.2. Algeria
    12.8.3. GCC
    12.8.4. Rest of MENA
  12.9. Opportunity Analysis
Chapter 13. Asia Pacific Brake Friction Disc Market Forecast and Trend Analysis
  13.1. Regional Overview
  13.2. Pricing Analysis
  13.3. Key Trends in the Region
    13.3.1. Supply and Demand
  13.4. Demographic Structure
  13.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    13.5.1. Sub-Segment A
    13.5.2. Sub-Segment B
  13.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    13.6.1. Sub-Segment A
    13.6.2. Sub-Segment B
  13.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    13.7.1. Sub-Segment A
    13.7.2. Sub-Segment B
  13.8. By Country, 2024 - 2030, (US$ Mn and Units)
    13.8.1. India
    13.8.2. China
    13.8.3. Japan
    13.8.4. ASEAN
    13.8.5. Rest of Asia Pacific
  13.9. Opportunity Analysis
Chapter 14. Sub-Saharan Africa Brake Friction Disc Market Forecast and Trend Analysis
  14.1. Regional Overview
  14.2. Pricing Analysis
  14.3. Key Trends in the Region
    14.3.1. Supply and Demand
  14.4. Demographic Structure
  14.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    14.5.1. Sub-Segment A
    14.5.2. Sub-Segment B
  14.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    14.6.1. Sub-Segment A
    14.6.2. Sub-Segment B
  14.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    14.7.1. Sub-Segment A
    14.7.2. Sub-Segment B
  14.8. By Country, 2024 - 2030, (US$ Mn and Units)
    14.8.1. Ethiopia
    14.8.2. Nigeria
    14.8.3. Rest of Sub-Saharan Africa
  14.9. Opportunity Analysis
Chapter 15. Australasia Brake Friction Disc Market Forecast and Trend Analysis
  15.1. Regional Overview
  15.2. Pricing Analysis
  15.3. Key Trends in the Region
    15.3.1. Supply and Demand
  15.4. Demographic Structure
  15.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    15.5.1. Sub-Segment A
    15.5.2. Sub-Segment B
  15.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    15.6.1. Sub-Segment A
    15.6.2. Sub-Segment B
  15.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    15.7.1. Sub-Segment A
    15.7.2. Sub-Segment B
  15.8. By Country, 2024 - 2030, (US$ Mn and Units)
    15.8.1. Australia
    15.8.2. New Zealand
    15.8.3. Rest of Australasia
  15.9. Opportunity Analysis
Chapter 16. Competition Analysis
  16.1. Competitive Benchmarking
    16.1.1. Top Player’s Market Share
    16.1.2. Price and Product Comparison
  16.2. Company Profiles
    16.2.1. Company A
      16.2.1.1. Company Overview
      16.2.1.2. Segmental Revenue
      16.2.1.3. Product Portfolio
      16.2.1.4. Key Developments
      16.2.1.5. Strategic Outlook
    16.2.2. Company B
      16.2.2.1. Company Overview
      16.2.2.2. Segmental Revenue
      16.2.2.3. Product Portfolio
      16.2.2.4. Key Developments
      16.2.2.5. Strategic Outlook
    16.2.3. Company C
      16.2.3.1. Company Overview
      16.2.3.2. Segmental Revenue
      16.2.3.3. Product Portfolio
      16.2.3.4. Key Developments
      16.2.3.5. Strategic Outlook
    16.2.4. Company D
      16.2.4.1. Company Overview
      16.2.4.2. Segmental Revenue
      16.2.4.3. Product Portfolio
      16.2.4.4. Key Developments
      16.2.4.5. Strategic Outlook
    16.2.5. Company E
      16.2.5.1. Company Overview
      16.2.5.2. Segmental Revenue
      16.2.5.3. Product Portfolio
      16.2.5.4. Key Developments
      16.2.5.5. Strategic Outlook
    16.2.6. Company F
      16.2.6.1. Company Overview
      16.2.6.2. Segmental Revenue
      16.2.6.3. Product Portfolio
      16.2.6.4. Key Developments
      16.2.6.5. Strategic Outlook
    16.2.7. Company G
      16.2.7.1. Company Overview
      16.2.7.2. Segmental Revenue
      16.2.7.3. Product Portfolio
      16.2.7.4. Key Developments
      16.2.7.5. Strategic Outlook
    16.2.8. Company H
      16.2.8.1. Company Overview
      16.2.8.2. Segmental Revenue
      16.2.8.3. Product Portfolio
      16.2.8.4. Key Developments
      16.2.8.5. Strategic Outlook
    16.2.9. Company I
      16.2.9.1. Company Overview
      16.2.9.2. Segmental Revenue
      16.2.9.3. Product Portfolio
      16.2.9.4. Key Developments
      16.2.9.5. Strategic Outlook
    16.2.10. Company J
      16.2.10.1. Company Overview
      16.2.10.2. Segmental Revenue
      16.2.10.3. Product Portfolio
      16.2.10.4. Key Developments
      16.2.10.5. Strategic Outlook
Chapter 17. Go-To-Market Strategy

Research Methodology

We follow a robust research methodology to analyze the market in order to provide our clients with qualitative and quantitative analysis which has a very low or negligible deviance. Extensive secondary research supported by primary data collection methods help us to thoroughly understand and gauge the market. We incorporate both top-down and bottom-up approach for estimating the market. The below mentioned methods are then adopted to triangulate and validate the market.

Secondary data collection and interpretation

Secondary research includes sources such as published books, articles in journals, news media and published businesses, government and international body publications, and associations. Sources also include paid databases such as Hoovers, Thomson Reuters, Passport and others. Data derived through secondary sources is further validated through primary sources. The secondary sources also include major manufacturers mapped on the basis of revenues, product portfolios, and sales channels.

Primary data collection

Primary data collection methods include conducting interviews with industry experts and various stakeholders across the supply chain, such as raw material suppliers, manufacturers, product distributors and customers. The interviews are either telephonic or face-to-face, or even a combination of both. Prevailing trends in the industry are gathered by conducting surveys. Primary interviews also help us to understand the market drivers, restraints and opportunities, along with the challenges in the market. This method helps us in validating the data gathered through secondary sources, further triangulating the data and developing it through our statistical tools. We generally conduct interviews with -

  • CEOs, Directors, and VPs
  • Sales and Marketing Managers
  • Plant Heads and Manufacturing Department Heads
  • Product Specialists

Supply Side and Demand Side Data Collection

Supply side analysis is based on the data collected from the manufacturers and the product providers in terms of their segmental revenues. Secondary sources for this type of analysis include company annual reports and publications, associations and organisations, government publications and others.

Demand side analysis is based upon the consumer insights who are the end users of the particular product in question. They could be an individual user or an organisation. Such data is gathered through consumer surveys and focused group interviews.

Market Engineering

As a primary step, in order to develop the market numbers we follow a vigorous methodology that includes studying the parent market of the niche product and understanding the industry trends, acceptance among customers of the product, challenges, future growth, and others, followed by further breaking down the market under consideration into various segments and sub-markets. Additionally, in order to cross-validate the market, we also determine the top players in the market, along with their segmental revenues for the said market. Our secondary sources help us to validate the market share of the top players. Using both the qualitative and quantitative analysis of all the possible factors helps us determine the market numbers which are inclined towards accuracy.

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