PVDC Coated Films Market Report, Global Industry Analysis, Market Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030

  • Published Date: Jan, 2024
  • Report ID: CR0210560
  • Format: Electronic (PDF)
  • Number of Pages: 206
  • Author(s): Joshi, Madhavi

Report Overview

The PVDC Coated Films Market size was estimated at USD 2.5 billion in 2023 and is projected to reach USD 4.2 billion by 2030, exhibiting a compound annual growth rate (CAGR) of 7.60% during the forecast period (2024-2030).

PVDC Coated Films Market

(Market Size)
$2.5 billion
$4.2 billion
2023
2030
Source: Citius Research
Study Period 2018 - 2030
Base Year For Estimation 2023
Forecast Data Period 2024 - 2030
CAGR (2024-2030) 7.60%
2023 Market Size USD 2.5 billion
2030 Market Size USD 4.2 billion
Key Players Amcor, Berry Global, Sealed Air, Coveris, Constantia Flexibles

Market Summary

The PVDC coated films market is a specialized segment within the packaging industry, characterized by its focus on high-barrier protective solutions. These films are engineered with a polyvinylidene chloride coating, which provides exceptional resistance to moisture, oxygen, and various chemicals, making them indispensable for preserving product integrity. The market caters to a diverse range of sectors that demand extended shelf life and superior protection for their contents. Key players in this market are continuously engaged in research and development to enhance film performance and sustainability profiles. The demand is largely driven by the stringent requirements of the food and pharmaceutical industries, where maintaining product freshness and safety is paramount. Geographically, the market demonstrates a global footprint with significant production and consumption hubs spread across developed and emerging economies. The competitive landscape is defined by the presence of both large multinational corporations and specialized manufacturers, all striving to capture market share through innovation and strategic expansion. The evolution of this market is closely tied to broader trends in packaging, including the push towards more environmentally conscious materials and advanced recycling technologies.

Key Highlights

The PVDC coated films market is distinguished by several critical attributes that underscore its importance. A primary highlight is the material's unparalleled barrier properties, which effectively block gases and vapors, ensuring long-term protection for sensitive products. This capability is crucial for applications in food packaging, where it prevents spoilage and maintains nutritional quality, and in pharmaceutical packaging, where it safeguards drug efficacy. Another significant aspect is the material's versatility; it can be applied as a coating on various substrate films such as polyester, polypropylene, and nylon, allowing for customization based on specific product needs. The market is also witnessing a trend towards the development of thinner gauge films that offer equivalent barrier performance, contributing to source reduction and lighter packaging. Furthermore, advancements in coating technologies have improved production efficiencies and reduced costs, making these solutions more accessible. The regulatory environment, particularly concerning food contact materials, plays a substantial role in shaping product development and market acceptance, with compliance being a key focus for all manufacturers.

Drivers, Opportunities & Restraints

The growth of the PVDC coated films market is propelled by several powerful drivers. The increasing global demand for packaged food, driven by urbanization and changing consumer lifestyles, creates a sustained need for high-performance barrier materials that extend shelf life. The expanding pharmaceutical industry, with its strict requirements for product protection against moisture and oxygen, further fuels adoption. Additionally, the growth of e-commerce has amplified the need for durable and protective packaging solutions that can withstand logistics challenges. A significant opportunity lies in the development of more sustainable variants, such as films with improved recyclability or those incorporating bio-based components, aligning with the circular economy goals of major brands. The exploration of new application areas beyond traditional food and pharma, such as in industrial packaging for electronic components, presents another avenue for expansion. However, the market faces notable restraints, including environmental concerns associated with the chlorine content in PVDC and the challenges of disposal and recycling. Stringent regulations governing plastic packaging and the emergence of alternative high-barrier materials also pose competitive threats that could potentially limit market growth.

Concentration Insights

The competitive concentration within the PVDC coated films market reveals a landscape with a mix of global giants and specialized producers. A handful of major international corporations hold significant market share, leveraging their extensive research capabilities, vast production networks, and strong relationships with large multinational clients in the food and beverage sector. These leading players often operate integrated manufacturing facilities that control the process from polymer production to final coating, ensuring quality and supply chain stability. Alongside these giants, there are numerous regional and niche manufacturers that compete on the basis of specialized product offerings, customer service, and flexibility to cater to local market demands. The market concentration is particularly high in regions with advanced packaging industries, such as North America, Europe, and parts of Asia-Pacific. This structure creates a dynamic where innovation and technological advancement are critical for maintaining a competitive edge. Strategic activities, including mergers and acquisitions, partnerships with brand owners, and capacity expansions in high-growth regions, are common as companies seek to consolidate their positions and access new markets.

Type Insights

PVDC coated films are available in several types, primarily categorized by the substrate material upon which the PVDC coating is applied. Each type offers a unique set of properties tailored for specific applications. PVDC coated polyester films are renowned for their exceptional clarity, high tensile strength, and excellent dimensional stability, making them a preferred choice for lidding applications and high-quality printed packaging where a glossy finish is desired. PVDC coated polypropylene films are widely used due to their good moisture barrier, flexibility, and cost-effectiveness; they are extensively employed for packaging snacks, confectionery, and bakery products. PVDC coated nylon films provide outstanding toughness, puncture resistance, and resilience at low temperatures, which is ideal for packaging frozen foods and meats that require durability throughout the cold chain. The selection of the appropriate film type is a critical decision for packagers, influenced by factors such as the specific barrier requirements of the product, machinability on packaging lines, sustainability considerations, and overall cost constraints. Innovation continues within each type, focusing on enhancing barrier performance even further and improving the environmental profile.

Application Insights

The application landscape for PVDC coated films is predominantly anchored in the food and beverage packaging sector, where they are indispensable for preserving freshness and quality. They are extensively used for packaging a wide array of products including cheese, processed meats, snacks, coffee, and dried foods, forming protective pouches, lids, and wrappers. In the pharmaceutical industry, these films provide critical protection for blister packs and sachets, shielding sensitive medications from moisture and oxygen degradation to ensure potency and shelf life. Another significant application is in the packaging of medical devices, where sterility and barrier protection are non-negotiable requirements. Beyond these core areas, PVDC coated films find use in industrial packaging for protecting hygroscopic products like certain chemicals and electronic components from atmospheric humidity. The versatility of the material allows it to be used in various packaging formats, including flexible pouches, laminates, and lid stock, often in combination with other materials to achieve a perfect balance of properties for the end product. The drive towards convenience packaging and single-serve portions continues to open new application avenues for these high-performance films.

Regional Insights

The demand and production of PVDC coated films exhibit distinct regional patterns influenced by economic development, industrial base, and consumer preferences. The Asia-Pacific region stands as the largest and fastest-growing market, powered by rapidly expanding food processing industries, a burgeoning pharmaceutical sector, and the presence of a massive consumer base in countries like China and India. North America and Europe represent mature markets characterized by high adoption rates of advanced packaging technologies, stringent food safety regulations, and a strong presence of major film converters and end-user brands. These regions are also at the forefront of developing and adopting sustainable packaging solutions, which influences product innovation. Latin America and the Middle East & Africa are emerging as promising markets, with growth driven by increasing industrialization, urbanization, and rising disposable incomes, which in turn boost the demand for packaged goods. Each region presents a unique set of challenges and opportunities, from regulatory frameworks and environmental policies to raw material availability and competitive intensity, shaping the strategies of global and local players operating within them.

Company Insights

The PVDC coated films market features a competitive arena with several key players driving innovation and market dynamics. Prominent global companies such as Dow Chemical Company, Kureha Corporation, and SKC Inc. are recognized for their significant technological expertise, extensive product portfolios, and strong global distribution networks. These industry leaders invest heavily in research and development to enhance the functional properties of their films, such as improving barrier performance and developing more sustainable solutions. Other important players include Jindal Poly Films, Vacmet India Ltd, and Cosmo Films Ltd, which have established strong positions in regional markets and specific application segments. These companies compete on various factors including product quality, consistency, technical service, price, and the ability to provide customized solutions to meet the precise needs of their customers. The strategic focus for many players involves expanding their production capacities, forming strategic alliances with raw material suppliers and converters, and navigating the complex regulatory landscape to maintain compliance and market access across different regions.

Recent Developments

The PVDC coated films market is continuously evolving, with recent developments focusing on technological innovation, sustainability, and strategic growth. A prominent trend has been the intensified research into alternative materials and coating technologies that can offer similar high-barrier properties but with an improved environmental footprint, responding to pressure from brands and consumers. Several leading manufacturers have announced investments in capacity expansion, particularly in the Asia-Pacific region, to meet the growing demand from end-use industries. There has also been a noticeable increase in collaborations between film producers, packaging converters, and recycling specialists to address the end-of-life challenges of multi-layer packaging and to develop viable recycling streams. Furthermore, companies are launching new film grades designed for enhanced performance on high-speed packaging machinery, offering better seal integrity and machinability. The regulatory landscape continues to influence developments, with companies actively ensuring their products meet the latest food contact and safety standards in key markets around the world. These ongoing advancements signify a market that is responsive to both commercial demands and broader societal expectations for sustainable and effective packaging.

Report Segmentation

This comprehensive market research report on the PVDC coated films market provides a detailed analysis segmented across multiple dimensions to offer a granular understanding of the industry. The segmentation is primarily based on type, which includes categories such as PVDC coated polyester films, PVDC coated polypropylene films, and PVDC coated nylon films, each analyzed for their market dynamics and growth prospects. The report further segments the market by application, delving into key end-use sectors like food packaging, pharmaceutical packaging, medical device packaging, and industrial packaging, providing insights into demand drivers and trends specific to each segment. A crucial component of the segmentation is the regional analysis, which breaks down the market into key geographical areas including North America, Europe, Asia-Pacific, Latin America, and the Middle East & Africa, highlighting regional production, consumption patterns, and growth opportunities. Additionally, the report includes a detailed competitive landscape section, profiling major players, their market shares, product offerings, and strategic initiatives. This multi-faceted segmentation allows stakeholders to identify specific growth pockets, understand competitive intensity in different segments, and make informed strategic decisions.

FAQs

What are PVDC coated films used for?

PVDC coated films are primarily used in packaging applications that require a high barrier against moisture, oxygen, and gases. Their main uses include protecting food products like cheese, meats, and snacks to extend shelf life, packaging pharmaceuticals in blister packs to maintain efficacy, and safeguarding medical devices and certain industrial products from environmental degradation.

What are the advantages of PVDC coating?

The primary advantage of a PVDC coating is its exceptional barrier properties, which are superior to many other polymers. It provides excellent protection against moisture, oxygen, aromas, and chemicals. Additional advantages include good clarity for product visibility, strong sealability, and resistance to grease and oils, making it a versatile and reliable choice for demanding packaging applications.

Is PVDC coating safe for food?

Yes, PVDC coating is considered safe for food contact applications. It complies with stringent international food safety regulations set by bodies like the FDA in the United States and the EFSA in Europe. The material is inert and does not migrate into food products, ensuring that it effectively preserves food quality without compromising safety.

How does PVDC compare to PVdC?

PVDC and PVdC refer to the same material, polyvinylidene chloride. The terms are used interchangeably within the industry. The abbreviation can be written as either PVDC or PVdC, but both denote a polymer renowned for its outstanding barrier properties against gases and moisture, which is applied as a thin coating on plastic films.

What is the future of PVDC films?

The future of PVDC films is expected to be shaped by innovation aimed at enhancing sustainability while maintaining their superior barrier performance. Research is focused on developing thinner coatings, exploring bio-based alternatives, and improving recyclability. Demand is likely to remain strong, particularly in emerging economies, driven by the growing need for effective food preservation and pharmaceutical packaging.

Who are the key players in PVDC coated films?

The market is served by a combination of large multinational chemical companies and specialized film manufacturers. Key global players include Dow Chemical Company, Kureha Corporation, and SKC Inc. Other significant contributors are Jindal Poly Films, Vacmet India Ltd, and Cosmo Films Ltd, among others, who compete based on technology, product quality, and geographic reach.

Citius Research has developed a research report titled “PVDC Coated Films Market Report - Global Industry Analysis, Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030” delivering key insights regarding business intelligence and providing concrete business strategies to clients in the form of a detailed syndicated report. The report details out the factors such as business environment, industry trend, growth opportunities, competition, pricing, global and regional market analysis, and other market related factors.

Details included in the report for the years 2024 through 2030

• PVDC Coated Films Market Potential
• Segment-wise breakup
• Compounded annual growth rate (CAGR) for the next 6 years
• Key customers and their preferences
• Market share of major players and their competitive strength
• Existing competition in the market
• Price trend analysis
• Key trend analysis
• Market entry strategies
• Market opportunity insights

The report focuses on the drivers, restraints, opportunities, and challenges in the market based on various factors geographically. Further, key players, major collaborations, merger & acquisitions along with trending innovation and business policies are reviewed in the report. The PVDC Coated Films Market report is segmented on the basis of various market segments and their analysis, both in terms of value and volume, for each region for the period under consideration.

PVDC Coated Films Market Segmentation

Market Segmentation

Regions Covered

• North America
• Latin America
• Europe
• MENA
• Asia Pacific
• Sub-Saharan Africa and
• Australasia

PVDC Coated Films Market Analysis

The report covers below mentioned analysis, but is not limited to:

• Overview of PVDC Coated Films Market
• Research Methodology
• Executive Summary
• Market Dynamics of PVDC Coated Films Market
  • Driving Factors
  • Restraints
  • Opportunities
• Global Market Status and Forecast by Segment A
• Global Market Status and Forecast by Segment B
• Global Market Status and Forecast by Segment C
• Global Market Status and Forecast by Regions
• Upstream and Downstream Market Analysis of PVDC Coated Films Market
• Cost and Gross Margin Analysis of PVDC Coated Films Market
• PVDC Coated Films Market Report - Global Industry Analysis, Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030
  • Competition Landscape
  • Market Share of Major Players
• Key Recommendations

The “PVDC Coated Films Market Report - Global Industry Analysis, Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030” report helps the clients to take business decisions and to understand strategies of major players in the industry. The report delivers the market driven results supported by a mix of primary and secondary research. The report provides the results triangulated through authentic sources and upon conducting thorough primary interviews with the industry experts. The report includes the results on the areas where the client can focus and create point of parity and develop a competitive edge, based on real-time data results.

PVDC Coated Films Market Key Stakeholders

Below are the key stakeholders for the PVDC Coated Films Market:

• Manufacturers
• Distributors/Traders/Wholesalers
• Material/Component Manufacturers
• Industry Associations
• Downstream vendors

PVDC Coated Films Market Report Scope

Report AttributeDetails
Base year2023
Historical data2018 – 2023
Forecast2024 - 2030
CAGR2024 - 2030
Quantitative UnitsValue (USD Million)
Report coverageRevenue Forecast, Competitive Landscape, Growth Factors, Trends and Strategies. Customized report options available on request
Segments coveredProduct type, technology, application, geography
Regions coveredNorth America, Latin America, Europe, MENA, Asia Pacific, Sub-Saharan Africa and Australasia
Countries coveredUS, UK, China, Japan, Germany, India, France, Brazil, Italy, Canada, Russia, South Korea, Australia, Spain, Mexico and others
Customization scopeAvailable on request
PricingVarious purchase options available as per your research needs. Discounts available on request

COVID-19 Impact Analysis

Like most other markets, the outbreak of COVID-19 had an unfavorable impact on the PVDC Coated Films Market worldwide. This report discusses in detail the disruptions experienced by the market, the impact on flow of raw materials, manufacturing operations, production trends, consumer demand and the projected future of this market post pandemic.

The report has helped our clients:

• To describe and forecast the PVDC Coated Films Market size, on the basis of various segmentations and geography, in terms of value and volume
• To measure the changing needs of customers/industries
• To provide detailed information regarding the drivers, restraints, opportunities, and challenges influencing the growth of the market
• To gain competitive intelligence and uncover new opportunities
• To analyse opportunities in the market for stakeholders by identifying high-growth segments in PVDC Coated Films Market
• To strategically profile key players and provide details of the current competitive landscape
• To analyse strategic approaches adopted by players in the market, such as product launches and developments, acquisitions, collaborations, contracts, expansions, and partnerships

Report Customization

Citius Research provides free customization of reports as per your need. This report can be personalized to meet your requirements. Get in touch with our sales team, who will guarantee you to get a report that suits your necessities.

Customize This Report

Frequently Asked Questions

The Global PVDC Coated Films Market size was valued at $XX billion in 2023 and is anticipated to reach $XX billion by 2030 growing at a CAGR of XX%
The global PVDC Coated Films Market is expected to grow at a CAGR of XX% from 2023 to 2030.
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Table of Contents

Chapter 1. Introduction
  1.1. Market Scope
  1.2. Key Segmentations
  1.3. Research Objective
Chapter 2. Research Methodology & Assumptions
Chapter 3. Executive Summary
Chapter 4. Market Background
  4.1. Dynamics
    4.1.1. Drivers
    4.1.2. Restraints
    4.1.3. Opportunity
    4.1.4. Challenges
  4.2. Key Trends in the Impacting the Market
    4.2.1. Demand & Supply
  4.3. Industry SWOT Analysis
  4.4. Porter’s Five Forces Analysis
  4.5. Value and Supply Chain Analysis
  4.6. Macro-Economic Factors
  4.7. COVID-19 Impact Analysis
    4.7.1. Global and Regional Assessment
  4.8. Profit Margin Analysis
  4.9. Trade Analysis
    4.9.1. Importing Countries
    4.9.2. Exporting Countries
  4.10. Market Entry Strategies
  4.11. Market Assessment (US$ Mn and Units)
Chapter 5. Global PVDC Coated Films Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Segment A
  5.1. By Segment A, 2024 - 2030
    5.1.1. Sub-Segment A
    5.1.2. Sub-Segment B
  5.2. Opportunity Analysis
Chapter 6. Global PVDC Coated Films Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Segment B
  6.1. By Segment B, 2024 - 2030
    6.1.1. Sub-Segment A
    6.1.2. Sub-Segment B
  6.2. Opportunity Analysis
Chapter 7. Global PVDC Coated Films Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Segment C
  7.1. By Segment C, 2024 - 2030
    7.1.1. Sub-Segment A
    7.1.2. Sub-Segment B
  7.2. Opportunity Analysis
Chapter 8. Global PVDC Coated Films Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Region
  8.1. By Region, 2024 - 2030
    8.1.1. North America
    8.1.2. Latin America
    8.1.3. Europe
    8.1.4. MENA
    8.1.5. Asia Pacific
    8.1.6. Sub-Saharan Africa
    8.1.7. Australasia
  8.2. Opportunity Analysis
Chapter 9. North America PVDC Coated Films Market Forecast and Trend Analysis
  9.1. Regional Overview
  9.2. Pricing Analysis
  9.3. Key Trends in the Region
    9.3.1. Supply and Demand
  9.4. Demographic Structure
  9.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    9.5.1. Sub-Segment A
    9.5.2. Sub-Segment B
  9.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    9.6.1. Sub-Segment A
    9.6.2. Sub-Segment B
  9.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    9.7.1. Sub-Segment A
    9.7.2. Sub-Segment B
  9.8. By Country, 2024 - 2030, (US$ Mn and Units)
    9.8.1. U.S.
    9.8.2. Canada
    9.8.3. Rest of North America
  9.9. Opportunity Analysis
Chapter 10. Latin America PVDC Coated Films Market Forecast and Trend Analysis
  10.1. Regional Overview
  10.2. Pricing Analysis
  10.3. Key Trends in the Region
    10.3.1. Supply and Demand
  10.4. Demographic Structure
  10.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    10.5.1. Sub-Segment A
    10.5.2. Sub-Segment B
  10.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    10.6.1. Sub-Segment A
    10.6.2. Sub-Segment B
  10.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    10.7.1. Sub-Segment A
    10.7.2. Sub-Segment B
  10.8. By Country, 2024 - 2030, (US$ Mn and Units)
    10.8.1. Brazil
    10.8.2. Argentina
    10.8.3. Rest of Latin America
  10.9. Opportunity Analysis
Chapter 11. Europe PVDC Coated Films Market Forecast and Trend Analysis
  11.1. Regional Overview
  11.2. Pricing Analysis
  11.3. Key Trends in the Region
    11.3.1. Supply and Demand
  11.4. Demographic Structure
  11.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    11.5.1. Sub-Segment A
    11.5.2. Sub-Segment B
  11.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    11.6.1. Sub-Segment A
    11.6.2. Sub-Segment B
  11.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    11.7.1. Sub-Segment A
    11.7.2. Sub-Segment B
  11.8. By Country, 2024 - 2030, (US$ Mn and Units)
    11.8.1. UK
    11.8.2. Germany
    11.8.3. France
    11.8.4. Spain
    11.8.5. Rest of Europe
  11.9. Opportunity Analysis
Chapter 12. MENA PVDC Coated Films Market Forecast and Trend Analysis
  12.1. Regional Overview
  12.2. Pricing Analysis
  12.3. Key Trends in the Region
    12.3.1. Supply and Demand
  12.4. Demographic Structure
  12.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    12.5.1. Sub-Segment A
    12.5.2. Sub-Segment B
  12.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    12.6.1. Sub-Segment A
    12.6.2. Sub-Segment B
  12.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    12.7.1. Sub-Segment A
    12.7.2. Sub-Segment B
  12.8. By Country, 2024 - 2030, (US$ Mn and Units)
    12.8.1. Egypt
    12.8.2. Algeria
    12.8.3. GCC
    12.8.4. Rest of MENA
  12.9. Opportunity Analysis
Chapter 13. Asia Pacific PVDC Coated Films Market Forecast and Trend Analysis
  13.1. Regional Overview
  13.2. Pricing Analysis
  13.3. Key Trends in the Region
    13.3.1. Supply and Demand
  13.4. Demographic Structure
  13.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    13.5.1. Sub-Segment A
    13.5.2. Sub-Segment B
  13.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    13.6.1. Sub-Segment A
    13.6.2. Sub-Segment B
  13.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    13.7.1. Sub-Segment A
    13.7.2. Sub-Segment B
  13.8. By Country, 2024 - 2030, (US$ Mn and Units)
    13.8.1. India
    13.8.2. China
    13.8.3. Japan
    13.8.4. ASEAN
    13.8.5. Rest of Asia Pacific
  13.9. Opportunity Analysis
Chapter 14. Sub-Saharan Africa PVDC Coated Films Market Forecast and Trend Analysis
  14.1. Regional Overview
  14.2. Pricing Analysis
  14.3. Key Trends in the Region
    14.3.1. Supply and Demand
  14.4. Demographic Structure
  14.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    14.5.1. Sub-Segment A
    14.5.2. Sub-Segment B
  14.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    14.6.1. Sub-Segment A
    14.6.2. Sub-Segment B
  14.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    14.7.1. Sub-Segment A
    14.7.2. Sub-Segment B
  14.8. By Country, 2024 - 2030, (US$ Mn and Units)
    14.8.1. Ethiopia
    14.8.2. Nigeria
    14.8.3. Rest of Sub-Saharan Africa
  14.9. Opportunity Analysis
Chapter 15. Australasia PVDC Coated Films Market Forecast and Trend Analysis
  15.1. Regional Overview
  15.2. Pricing Analysis
  15.3. Key Trends in the Region
    15.3.1. Supply and Demand
  15.4. Demographic Structure
  15.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    15.5.1. Sub-Segment A
    15.5.2. Sub-Segment B
  15.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    15.6.1. Sub-Segment A
    15.6.2. Sub-Segment B
  15.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    15.7.1. Sub-Segment A
    15.7.2. Sub-Segment B
  15.8. By Country, 2024 - 2030, (US$ Mn and Units)
    15.8.1. Australia
    15.8.2. New Zealand
    15.8.3. Rest of Australasia
  15.9. Opportunity Analysis
Chapter 16. Competition Analysis
  16.1. Competitive Benchmarking
    16.1.1. Top Player’s Market Share
    16.1.2. Price and Product Comparison
  16.2. Company Profiles
    16.2.1. Company A
      16.2.1.1. Company Overview
      16.2.1.2. Segmental Revenue
      16.2.1.3. Product Portfolio
      16.2.1.4. Key Developments
      16.2.1.5. Strategic Outlook
    16.2.2. Company B
      16.2.2.1. Company Overview
      16.2.2.2. Segmental Revenue
      16.2.2.3. Product Portfolio
      16.2.2.4. Key Developments
      16.2.2.5. Strategic Outlook
    16.2.3. Company C
      16.2.3.1. Company Overview
      16.2.3.2. Segmental Revenue
      16.2.3.3. Product Portfolio
      16.2.3.4. Key Developments
      16.2.3.5. Strategic Outlook
    16.2.4. Company D
      16.2.4.1. Company Overview
      16.2.4.2. Segmental Revenue
      16.2.4.3. Product Portfolio
      16.2.4.4. Key Developments
      16.2.4.5. Strategic Outlook
    16.2.5. Company E
      16.2.5.1. Company Overview
      16.2.5.2. Segmental Revenue
      16.2.5.3. Product Portfolio
      16.2.5.4. Key Developments
      16.2.5.5. Strategic Outlook
    16.2.6. Company F
      16.2.6.1. Company Overview
      16.2.6.2. Segmental Revenue
      16.2.6.3. Product Portfolio
      16.2.6.4. Key Developments
      16.2.6.5. Strategic Outlook
    16.2.7. Company G
      16.2.7.1. Company Overview
      16.2.7.2. Segmental Revenue
      16.2.7.3. Product Portfolio
      16.2.7.4. Key Developments
      16.2.7.5. Strategic Outlook
    16.2.8. Company H
      16.2.8.1. Company Overview
      16.2.8.2. Segmental Revenue
      16.2.8.3. Product Portfolio
      16.2.8.4. Key Developments
      16.2.8.5. Strategic Outlook
    16.2.9. Company I
      16.2.9.1. Company Overview
      16.2.9.2. Segmental Revenue
      16.2.9.3. Product Portfolio
      16.2.9.4. Key Developments
      16.2.9.5. Strategic Outlook
    16.2.10. Company J
      16.2.10.1. Company Overview
      16.2.10.2. Segmental Revenue
      16.2.10.3. Product Portfolio
      16.2.10.4. Key Developments
      16.2.10.5. Strategic Outlook
Chapter 17. Go-To-Market Strategy

Research Methodology

We follow a robust research methodology to analyze the market in order to provide our clients with qualitative and quantitative analysis which has a very low or negligible deviance. Extensive secondary research supported by primary data collection methods help us to thoroughly understand and gauge the market. We incorporate both top-down and bottom-up approach for estimating the market. The below mentioned methods are then adopted to triangulate and validate the market.

Secondary data collection and interpretation

Secondary research includes sources such as published books, articles in journals, news media and published businesses, government and international body publications, and associations. Sources also include paid databases such as Hoovers, Thomson Reuters, Passport and others. Data derived through secondary sources is further validated through primary sources. The secondary sources also include major manufacturers mapped on the basis of revenues, product portfolios, and sales channels.

Primary data collection

Primary data collection methods include conducting interviews with industry experts and various stakeholders across the supply chain, such as raw material suppliers, manufacturers, product distributors and customers. The interviews are either telephonic or face-to-face, or even a combination of both. Prevailing trends in the industry are gathered by conducting surveys. Primary interviews also help us to understand the market drivers, restraints and opportunities, along with the challenges in the market. This method helps us in validating the data gathered through secondary sources, further triangulating the data and developing it through our statistical tools. We generally conduct interviews with -

  • CEOs, Directors, and VPs
  • Sales and Marketing Managers
  • Plant Heads and Manufacturing Department Heads
  • Product Specialists

Supply Side and Demand Side Data Collection

Supply side analysis is based on the data collected from the manufacturers and the product providers in terms of their segmental revenues. Secondary sources for this type of analysis include company annual reports and publications, associations and organisations, government publications and others.

Demand side analysis is based upon the consumer insights who are the end users of the particular product in question. They could be an individual user or an organisation. Such data is gathered through consumer surveys and focused group interviews.

Market Engineering

As a primary step, in order to develop the market numbers we follow a vigorous methodology that includes studying the parent market of the niche product and understanding the industry trends, acceptance among customers of the product, challenges, future growth, and others, followed by further breaking down the market under consideration into various segments and sub-markets. Additionally, in order to cross-validate the market, we also determine the top players in the market, along with their segmental revenues for the said market. Our secondary sources help us to validate the market share of the top players. Using both the qualitative and quantitative analysis of all the possible factors helps us determine the market numbers which are inclined towards accuracy.

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