Pygas (Pyrolysis Gasoline) Market Report, Global Industry Analysis, Market Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030

  • Published Date: Jan, 2024
  • Report ID: CR0209182
  • Format: Electronic (PDF)
  • Number of Pages: 197
  • Author(s): Joshi, Madhavi

Report Overview

The Pygas (Pyrolysis Gasoline) Market size was estimated at USD 2.8 billion in 2023 and is projected to reach USD 5.8 billion by 2030, exhibiting a compound annual growth rate (CAGR) of 11.00% during the forecast period (2024-2030).

Pygas (Pyrolysis Gasoline) Market

(Market Size)
$2.8 billion
$5.8 billion
2023
2030
Source: Citius Research
Study Period 2018 - 2030
Base Year For Estimation 2023
Forecast Data Period 2024 - 2030
CAGR (2024-2030) 11.00%
2023 Market Size USD 2.8 billion
2030 Market Size USD 5.8 billion
Key Players Shell, ExxonMobil, BP, Total, Chevron

Market Summary

The Pygas (Pyrolysis Gasoline) Market represents a critical segment within the petrochemical and refining industries, driven by its role as a byproduct of naphtha or gas oil cracking in ethylene plants. Pyrolysis gasoline is a complex mixture of hydrocarbons, rich in aromatics like benzene, toluene, and xylenes (BTX), which are valuable feedstocks for various chemical syntheses. It requires stabilization and treatment due to its high unsaturated content and instability, often involving hydrotreating processes to make it suitable for further use. The market is intrinsically linked to the production levels of ethylene and propylene, as pygas yield correlates with cracker operations. Demand is primarily fueled by the need for aromatics in producing plastics, synthetic rubbers, resins, and other industrial chemicals. Geographically, consumption patterns align with regions having strong petrochemical manufacturing bases, such as Asia-Pacific, North America, and Europe. Market dynamics are influenced by crude oil prices, ethylene production trends, environmental regulations, and advancements in treatment technologies. Companies operating in this space focus on optimizing recovery and upgrading processes to enhance value extraction from pygas streams.

Key Highlights

Pygas is an essential byproduct in olefins production, with its composition and volume directly tied to the type of feedstock and severity of cracking operations in steam crackers. It serves as a significant source of benzene, which is a precursor for numerous chemicals including styrene, cumene, and cyclohexane. The market is characterized by its dependency on the health of the automotive and construction sectors, which drive demand for derivatives like polystyrene and ABS resins. Technological innovations in hydrotreating and extraction units have improved the efficiency of recovering high-purity aromatics from pygas, enhancing its economic attractiveness. Regulatory frameworks concerning benzene emissions and workplace safety impact handling and processing requirements, necessitating investments in advanced treatment facilities. Trade flows are notable, with regions surplus in pygas, such as the Middle East, exporting to areas with high aromatics demand. Key industry participants include integrated oil and gas majors, petrochemical conglomerates, and specialized chemical processors, all striving to maximize value from this secondary stream amidst fluctuating energy markets.

Drivers, Opportunities & Restraints

Market drivers for pygas include rising global demand for plastics and synthetic materials, which propels the need for aromatic compounds derived from pygas upgrading. Expansion of ethylene capacities, particularly in Asia and the Middle East, ensures steady supply growth. The shift toward lighter feedstocks like ethane in some regions may alter pygas yields but not diminish its importance where naphtha cracking prevails. Opportunities arise from technological advancements that allow for more efficient and cost-effective extraction of valuable components, as well as from the development of bio-based routes to similar aromatics which could integrate with existing pygas value chains. Recycling and circular economy initiatives may open new avenues for utilizing pygas components in sustainable product manufacturing. Restraints involve environmental and health regulations targeting benzene exposure, which can increase compliance costs and necessitate capital-intensive safety measures. Volatility in crude oil and naphtha prices affects production economics, while competition from alternative aromatic sources, such as reformate, also poses challenges. Geopolitical factors and trade policies can disrupt supply chains and impact market stability.

Concentration Insights

The Pygas market features a concentrated landscape with dominance by large, vertically integrated energy and chemical corporations that operate steam crackers and have downstream capabilities to upgrade and utilize pygas. Companies like ExxonMobil, Shell, SABIC, LyondellBasell, and TotalEnergies hold significant market shares due to their extensive refining and petrochemical assets. These players often have integrated facilities where pygas is hydrotreated on-site to extract benzene and other aromatics for captive use or sale. Regional players in Asia, such as Reliance Industries and Formosa Plastics, are also key contributors, leveraging their massive cracker capacities. The market concentration is high in regions with strong petrochemical infrastructure, but there is also a segment of independent processors who specialize in treating and distributing pygas. Mergers, acquisitions, and joint ventures are common strategies to enhance market position and technological expertise. The competitive intensity is fueled by efforts to improve process efficiencies, reduce environmental footprints, and secure stable feedstock supplies.

Type Insights

Pygas is typically categorized based on its source and composition, primarily deriving from naphtha crackers or gas oil crackers, with naphtha-based pygas being more prevalent due to higher aromatics content. It is often referenced by its unstabilized form, which is highly unstable and contains diolefins and styrenes, requiring immediate stabilization to prevent polymerization. Stabilized pygas undergoes hydrotreatment to produce hydrogenated pyrolysis gasoline (HPG), which is suitable for blending into gasoline or further processing to extract BTX. Another distinction is between full-range pygas and cut pygas, where specific fractions like C5-C6 or C7-C9 are separated for targeted applications. The quality and composition vary with the cracker feedstock; lighter feeds yield less pygas but with different aromatic profiles. Market offerings may also differ based on the level of treatment and specification compliance, influencing its application in gasoline blending versus chemical extraction.

Application Insights

Pygas finds primary application as a feedstock for extracting benzene, toluene, and xylenes, which are fundamental building blocks for the chemical industry. Benzene derived from pygas is used in manufacturing ethylbenzene, cumene, nitrobenzene, and alkylbenzenes, leading to products like polystyrene, phenol, polycarbonates, and detergents. Toluene is utilized in producing benzene via hydrodealkylation, or as a solvent, and in toluene diisocyanate for polyurethanes. Xylenes are separated into isomers for para-xylene (PX) production, essential for purified terephthalic acid (PTA) and polyester fibers. Another significant application is gasoline blending, where hydrogenated pygas enhances octane rating, though environmental regulations on benzene content in fuels have reduced this use in some regions. Pygas components also serve in synthesizing specialty chemicals, adhesives, and rubber products. The choice of application depends on economic factors, regulatory constraints, and technological capabilities of processors.

Regional Insights

Asia-Pacific leads the Pygas market, driven by massive ethylene capacities in China, South Korea, India, and Japan, coupled with robust demand for aromatics from the plastics and textiles industries. North America exhibits strong production, particularly from the U.S. Gulf Coast, where abundant ethane cracking also yields pygas from co-cracking operations; the region benefits from advanced processing technologies and export capabilities. Europe maintains a significant market share with well-established chemical hubs in Germany, the Netherlands, and Belgium, though environmental regulations are stringent. The Middle East is a key producer due to large-scale ethane and naphtha crackers, with pygas often exported or upgraded locally for value addition. Latin America and Africa have smaller but growing contributions, influenced by investments in petrochemical infrastructure. Regional disparities in feedstock availability, regulatory standards, and end-user demand shape trade patterns and processing strategies.

Company Insights

Prominent companies in the Pygas market include ExxonMobil Corporation, which leverages its integrated upstream-downstream presence to optimize pygas value extraction across global facilities. Royal Dutch Shell plc has significant cracker operations and advanced hydrotreating capabilities, focusing on high-value chemical production. SABIC (Saudi Basic Industries Corporation) utilizes pygas from its extensive Middle Eastern assets to feed its aromatics and derivatives businesses. LyondellBasell Industries operates major crackers in Europe and the Americas, with technologies for efficient pygas upgrading. TotalEnergies SE integrates pygas processing within its refining and petrochemical complexes to enhance product slates. Other notable players include Reliance Industries Limited, with one of the world's largest refining and petrochemical complexes in India; Formosa Plastics Corporation, a key producer in Taiwan; and Chevron Phillips Chemical Company, known for its chemical processing expertise. These companies invest in R&D to improve recovery rates and environmental performance.

Recent Developments

Recent developments in the Pygas market include capacity expansions by major players, such as SABIC and ExxonMobil, to increase ethylene and derivatives production, thereby boosting pygas availability. Technological advancements have been focused on enhancing hydrotreating catalysts and processes to achieve higher purity aromatics with lower energy consumption and reduced emissions. There is a growing trend toward circular economy practices, with efforts to integrate pygas components into recycled material streams. Strategic partnerships and joint ventures, like those between refining and chemical companies, aim to optimize pygas utilization across value chains. Regulatory developments, particularly in Europe and North America, have led to stricter benzene control measures, prompting investments in improved treatment units. Market participants are also exploring digitalization and IoT applications for real-time monitoring and optimization of pygas processing units to enhance operational efficiency and safety.

Report Segmentation

This report on the Pygas (Pyrolysis Gasoline) Market offers a detailed segmentation to provide comprehensive insights. It is segmented by type into stabilized pygas and unstabilized pygas, reflecting differences in handling and processing requirements. By application, the market is divided into gasoline blending, benzene extraction, toluene extraction, xylene extraction, and others, highlighting the diverse end-use pathways. Geographically, the analysis covers North America, Europe, Asia-Pacific, Latin America, and Middle East & Africa, with country-level analysis for key markets such as the United States, China, Germany, and Saudi Arabia. Additionally, the report includes segmentation based on source feedstock, such as naphtha-based and gas oil-based pygas, to address variations in composition and yield. This multidimensional segmentation enables a thorough understanding of market dynamics, trends, and opportunities across different segments and regions.

FAQs

What is Pyrolysis Gasoline (Pygas)? Pyrolysis gasoline, commonly known as pygas, is a liquid byproduct obtained from the steam cracking of hydrocarbons such as naphtha or gas oil in ethylene plants. It contains a high concentration of unsaturated hydrocarbons and aromatics like benzene, toluene, and xylenes, requiring stabilization and treatment before use.

How is Pygas produced? Pygas is produced during the steam cracking process in ethylene manufacturing units. When hydrocarbons are cracked at high temperatures, they yield various products including ethylene, propylene, and a liquid stream known as pygas, which is separated and collected for further processing.

What are the main uses of Pygas? The primary uses of pygas include serving as a feedstock for extracting valuable aromatics such as benzene, toluene, and xylenes, which are used in producing plastics, synthetic rubbers, and resins. It is also used in gasoline blending to enhance octane ratings, though this application is declining due to environmental regulations.

Why does Pygas require treatment? Pygas requires treatment because it is highly unstable due to the presence of reactive diolefins and styrenes, which can polymerize and cause operational issues. Hydrotreating processes are employed to saturate these compounds, making pygas stable and suitable for further applications like chemical extraction or fuel blending.

What is the difference between stabilized and unstabilized Pygas? Unstabilized pygas is the raw product from crackers, containing high levels of unsaturateds and requiring immediate handling to prevent degradation. Stabilized pygas has undergone initial treatment to remove the most reactive components, making it safer for transport and further processing into hydrogenated pyrolysis gasoline or aromatic extracts.

How does Pygas relate to the BTX market? Pygas is a significant source of benzene, toluene, and xylenes (BTX), supplying these key aromatics to the chemical industry. The volume and quality of BTX derived from pygas depend on cracker feedstock and processing technologies, making it an integral part of the aromatics supply chain alongside reformate from refineries.

Citius Research has developed a research report titled “Pygas (Pyrolysis Gasoline) Market Report - Global Industry Analysis, Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030” delivering key insights regarding business intelligence and providing concrete business strategies to clients in the form of a detailed syndicated report. The report details out the factors such as business environment, industry trend, growth opportunities, competition, pricing, global and regional market analysis, and other market related factors.

Details included in the report for the years 2024 through 2030

• Pygas (Pyrolysis Gasoline) Market Potential
• Segment-wise breakup
• Compounded annual growth rate (CAGR) for the next 6 years
• Key customers and their preferences
• Market share of major players and their competitive strength
• Existing competition in the market
• Price trend analysis
• Key trend analysis
• Market entry strategies
• Market opportunity insights

The report focuses on the drivers, restraints, opportunities, and challenges in the market based on various factors geographically. Further, key players, major collaborations, merger & acquisitions along with trending innovation and business policies are reviewed in the report. The Pygas (Pyrolysis Gasoline) Market report is segmented on the basis of various market segments and their analysis, both in terms of value and volume, for each region for the period under consideration.

Pygas (Pyrolysis Gasoline) Market Segmentation

Market Segmentation

Regions Covered

• North America
• Latin America
• Europe
• MENA
• Asia Pacific
• Sub-Saharan Africa and
• Australasia

Pygas (Pyrolysis Gasoline) Market Analysis

The report covers below mentioned analysis, but is not limited to:

• Overview of Pygas (Pyrolysis Gasoline) Market
• Research Methodology
• Executive Summary
• Market Dynamics of Pygas (Pyrolysis Gasoline) Market
  • Driving Factors
  • Restraints
  • Opportunities
• Global Market Status and Forecast by Segment A
• Global Market Status and Forecast by Segment B
• Global Market Status and Forecast by Segment C
• Global Market Status and Forecast by Regions
• Upstream and Downstream Market Analysis of Pygas (Pyrolysis Gasoline) Market
• Cost and Gross Margin Analysis of Pygas (Pyrolysis Gasoline) Market
• Pygas (Pyrolysis Gasoline) Market Report - Global Industry Analysis, Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030
  • Competition Landscape
  • Market Share of Major Players
• Key Recommendations

The “Pygas (Pyrolysis Gasoline) Market Report - Global Industry Analysis, Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030” report helps the clients to take business decisions and to understand strategies of major players in the industry. The report delivers the market driven results supported by a mix of primary and secondary research. The report provides the results triangulated through authentic sources and upon conducting thorough primary interviews with the industry experts. The report includes the results on the areas where the client can focus and create point of parity and develop a competitive edge, based on real-time data results.

Pygas (Pyrolysis Gasoline) Market Key Stakeholders

Below are the key stakeholders for the Pygas (Pyrolysis Gasoline) Market:

• Manufacturers
• Distributors/Traders/Wholesalers
• Material/Component Manufacturers
• Industry Associations
• Downstream vendors

Pygas (Pyrolysis Gasoline) Market Report Scope

Report AttributeDetails
Base year2023
Historical data2018 – 2023
Forecast2024 - 2030
CAGR2024 - 2030
Quantitative UnitsValue (USD Million)
Report coverageRevenue Forecast, Competitive Landscape, Growth Factors, Trends and Strategies. Customized report options available on request
Segments coveredProduct type, technology, application, geography
Regions coveredNorth America, Latin America, Europe, MENA, Asia Pacific, Sub-Saharan Africa and Australasia
Countries coveredUS, UK, China, Japan, Germany, India, France, Brazil, Italy, Canada, Russia, South Korea, Australia, Spain, Mexico and others
Customization scopeAvailable on request
PricingVarious purchase options available as per your research needs. Discounts available on request

COVID-19 Impact Analysis

Like most other markets, the outbreak of COVID-19 had an unfavorable impact on the Pygas (Pyrolysis Gasoline) Market worldwide. This report discusses in detail the disruptions experienced by the market, the impact on flow of raw materials, manufacturing operations, production trends, consumer demand and the projected future of this market post pandemic.

The report has helped our clients:

• To describe and forecast the Pygas (Pyrolysis Gasoline) Market size, on the basis of various segmentations and geography, in terms of value and volume
• To measure the changing needs of customers/industries
• To provide detailed information regarding the drivers, restraints, opportunities, and challenges influencing the growth of the market
• To gain competitive intelligence and uncover new opportunities
• To analyse opportunities in the market for stakeholders by identifying high-growth segments in Pygas (Pyrolysis Gasoline) Market
• To strategically profile key players and provide details of the current competitive landscape
• To analyse strategic approaches adopted by players in the market, such as product launches and developments, acquisitions, collaborations, contracts, expansions, and partnerships

Report Customization

Citius Research provides free customization of reports as per your need. This report can be personalized to meet your requirements. Get in touch with our sales team, who will guarantee you to get a report that suits your necessities.

Customize This Report

Frequently Asked Questions

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Table of Contents

Chapter 1. Introduction
  1.1. Market Scope
  1.2. Key Segmentations
  1.3. Research Objective
Chapter 2. Research Methodology & Assumptions
Chapter 3. Executive Summary
Chapter 4. Market Background
  4.1. Dynamics
    4.1.1. Drivers
    4.1.2. Restraints
    4.1.3. Opportunity
    4.1.4. Challenges
  4.2. Key Trends in the Impacting the Market
    4.2.1. Demand & Supply
  4.3. Industry SWOT Analysis
  4.4. Porter’s Five Forces Analysis
  4.5. Value and Supply Chain Analysis
  4.6. Macro-Economic Factors
  4.7. COVID-19 Impact Analysis
    4.7.1. Global and Regional Assessment
  4.8. Profit Margin Analysis
  4.9. Trade Analysis
    4.9.1. Importing Countries
    4.9.2. Exporting Countries
  4.10. Market Entry Strategies
  4.11. Market Assessment (US$ Mn and Units)
Chapter 5. Global Pygas (Pyrolysis Gasoline) Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Segment A
  5.1. By Segment A, 2024 - 2030
    5.1.1. Sub-Segment A
    5.1.2. Sub-Segment B
  5.2. Opportunity Analysis
Chapter 6. Global Pygas (Pyrolysis Gasoline) Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Segment B
  6.1. By Segment B, 2024 - 2030
    6.1.1. Sub-Segment A
    6.1.2. Sub-Segment B
  6.2. Opportunity Analysis
Chapter 7. Global Pygas (Pyrolysis Gasoline) Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Segment C
  7.1. By Segment C, 2024 - 2030
    7.1.1. Sub-Segment A
    7.1.2. Sub-Segment B
  7.2. Opportunity Analysis
Chapter 8. Global Pygas (Pyrolysis Gasoline) Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Region
  8.1. By Region, 2024 - 2030
    8.1.1. North America
    8.1.2. Latin America
    8.1.3. Europe
    8.1.4. MENA
    8.1.5. Asia Pacific
    8.1.6. Sub-Saharan Africa
    8.1.7. Australasia
  8.2. Opportunity Analysis
Chapter 9. North America Pygas (Pyrolysis Gasoline) Market Forecast and Trend Analysis
  9.1. Regional Overview
  9.2. Pricing Analysis
  9.3. Key Trends in the Region
    9.3.1. Supply and Demand
  9.4. Demographic Structure
  9.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    9.5.1. Sub-Segment A
    9.5.2. Sub-Segment B
  9.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    9.6.1. Sub-Segment A
    9.6.2. Sub-Segment B
  9.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    9.7.1. Sub-Segment A
    9.7.2. Sub-Segment B
  9.8. By Country, 2024 - 2030, (US$ Mn and Units)
    9.8.1. U.S.
    9.8.2. Canada
    9.8.3. Rest of North America
  9.9. Opportunity Analysis
Chapter 10. Latin America Pygas (Pyrolysis Gasoline) Market Forecast and Trend Analysis
  10.1. Regional Overview
  10.2. Pricing Analysis
  10.3. Key Trends in the Region
    10.3.1. Supply and Demand
  10.4. Demographic Structure
  10.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    10.5.1. Sub-Segment A
    10.5.2. Sub-Segment B
  10.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    10.6.1. Sub-Segment A
    10.6.2. Sub-Segment B
  10.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    10.7.1. Sub-Segment A
    10.7.2. Sub-Segment B
  10.8. By Country, 2024 - 2030, (US$ Mn and Units)
    10.8.1. Brazil
    10.8.2. Argentina
    10.8.3. Rest of Latin America
  10.9. Opportunity Analysis
Chapter 11. Europe Pygas (Pyrolysis Gasoline) Market Forecast and Trend Analysis
  11.1. Regional Overview
  11.2. Pricing Analysis
  11.3. Key Trends in the Region
    11.3.1. Supply and Demand
  11.4. Demographic Structure
  11.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    11.5.1. Sub-Segment A
    11.5.2. Sub-Segment B
  11.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    11.6.1. Sub-Segment A
    11.6.2. Sub-Segment B
  11.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    11.7.1. Sub-Segment A
    11.7.2. Sub-Segment B
  11.8. By Country, 2024 - 2030, (US$ Mn and Units)
    11.8.1. UK
    11.8.2. Germany
    11.8.3. France
    11.8.4. Spain
    11.8.5. Rest of Europe
  11.9. Opportunity Analysis
Chapter 12. MENA Pygas (Pyrolysis Gasoline) Market Forecast and Trend Analysis
  12.1. Regional Overview
  12.2. Pricing Analysis
  12.3. Key Trends in the Region
    12.3.1. Supply and Demand
  12.4. Demographic Structure
  12.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    12.5.1. Sub-Segment A
    12.5.2. Sub-Segment B
  12.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    12.6.1. Sub-Segment A
    12.6.2. Sub-Segment B
  12.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    12.7.1. Sub-Segment A
    12.7.2. Sub-Segment B
  12.8. By Country, 2024 - 2030, (US$ Mn and Units)
    12.8.1. Egypt
    12.8.2. Algeria
    12.8.3. GCC
    12.8.4. Rest of MENA
  12.9. Opportunity Analysis
Chapter 13. Asia Pacific Pygas (Pyrolysis Gasoline) Market Forecast and Trend Analysis
  13.1. Regional Overview
  13.2. Pricing Analysis
  13.3. Key Trends in the Region
    13.3.1. Supply and Demand
  13.4. Demographic Structure
  13.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    13.5.1. Sub-Segment A
    13.5.2. Sub-Segment B
  13.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    13.6.1. Sub-Segment A
    13.6.2. Sub-Segment B
  13.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    13.7.1. Sub-Segment A
    13.7.2. Sub-Segment B
  13.8. By Country, 2024 - 2030, (US$ Mn and Units)
    13.8.1. India
    13.8.2. China
    13.8.3. Japan
    13.8.4. ASEAN
    13.8.5. Rest of Asia Pacific
  13.9. Opportunity Analysis
Chapter 14. Sub-Saharan Africa Pygas (Pyrolysis Gasoline) Market Forecast and Trend Analysis
  14.1. Regional Overview
  14.2. Pricing Analysis
  14.3. Key Trends in the Region
    14.3.1. Supply and Demand
  14.4. Demographic Structure
  14.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    14.5.1. Sub-Segment A
    14.5.2. Sub-Segment B
  14.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    14.6.1. Sub-Segment A
    14.6.2. Sub-Segment B
  14.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    14.7.1. Sub-Segment A
    14.7.2. Sub-Segment B
  14.8. By Country, 2024 - 2030, (US$ Mn and Units)
    14.8.1. Ethiopia
    14.8.2. Nigeria
    14.8.3. Rest of Sub-Saharan Africa
  14.9. Opportunity Analysis
Chapter 15. Australasia Pygas (Pyrolysis Gasoline) Market Forecast and Trend Analysis
  15.1. Regional Overview
  15.2. Pricing Analysis
  15.3. Key Trends in the Region
    15.3.1. Supply and Demand
  15.4. Demographic Structure
  15.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    15.5.1. Sub-Segment A
    15.5.2. Sub-Segment B
  15.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    15.6.1. Sub-Segment A
    15.6.2. Sub-Segment B
  15.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    15.7.1. Sub-Segment A
    15.7.2. Sub-Segment B
  15.8. By Country, 2024 - 2030, (US$ Mn and Units)
    15.8.1. Australia
    15.8.2. New Zealand
    15.8.3. Rest of Australasia
  15.9. Opportunity Analysis
Chapter 16. Competition Analysis
  16.1. Competitive Benchmarking
    16.1.1. Top Player’s Market Share
    16.1.2. Price and Product Comparison
  16.2. Company Profiles
    16.2.1. Company A
      16.2.1.1. Company Overview
      16.2.1.2. Segmental Revenue
      16.2.1.3. Product Portfolio
      16.2.1.4. Key Developments
      16.2.1.5. Strategic Outlook
    16.2.2. Company B
      16.2.2.1. Company Overview
      16.2.2.2. Segmental Revenue
      16.2.2.3. Product Portfolio
      16.2.2.4. Key Developments
      16.2.2.5. Strategic Outlook
    16.2.3. Company C
      16.2.3.1. Company Overview
      16.2.3.2. Segmental Revenue
      16.2.3.3. Product Portfolio
      16.2.3.4. Key Developments
      16.2.3.5. Strategic Outlook
    16.2.4. Company D
      16.2.4.1. Company Overview
      16.2.4.2. Segmental Revenue
      16.2.4.3. Product Portfolio
      16.2.4.4. Key Developments
      16.2.4.5. Strategic Outlook
    16.2.5. Company E
      16.2.5.1. Company Overview
      16.2.5.2. Segmental Revenue
      16.2.5.3. Product Portfolio
      16.2.5.4. Key Developments
      16.2.5.5. Strategic Outlook
    16.2.6. Company F
      16.2.6.1. Company Overview
      16.2.6.2. Segmental Revenue
      16.2.6.3. Product Portfolio
      16.2.6.4. Key Developments
      16.2.6.5. Strategic Outlook
    16.2.7. Company G
      16.2.7.1. Company Overview
      16.2.7.2. Segmental Revenue
      16.2.7.3. Product Portfolio
      16.2.7.4. Key Developments
      16.2.7.5. Strategic Outlook
    16.2.8. Company H
      16.2.8.1. Company Overview
      16.2.8.2. Segmental Revenue
      16.2.8.3. Product Portfolio
      16.2.8.4. Key Developments
      16.2.8.5. Strategic Outlook
    16.2.9. Company I
      16.2.9.1. Company Overview
      16.2.9.2. Segmental Revenue
      16.2.9.3. Product Portfolio
      16.2.9.4. Key Developments
      16.2.9.5. Strategic Outlook
    16.2.10. Company J
      16.2.10.1. Company Overview
      16.2.10.2. Segmental Revenue
      16.2.10.3. Product Portfolio
      16.2.10.4. Key Developments
      16.2.10.5. Strategic Outlook
Chapter 17. Go-To-Market Strategy

Research Methodology

We follow a robust research methodology to analyze the market in order to provide our clients with qualitative and quantitative analysis which has a very low or negligible deviance. Extensive secondary research supported by primary data collection methods help us to thoroughly understand and gauge the market. We incorporate both top-down and bottom-up approach for estimating the market. The below mentioned methods are then adopted to triangulate and validate the market.

Secondary data collection and interpretation

Secondary research includes sources such as published books, articles in journals, news media and published businesses, government and international body publications, and associations. Sources also include paid databases such as Hoovers, Thomson Reuters, Passport and others. Data derived through secondary sources is further validated through primary sources. The secondary sources also include major manufacturers mapped on the basis of revenues, product portfolios, and sales channels.

Primary data collection

Primary data collection methods include conducting interviews with industry experts and various stakeholders across the supply chain, such as raw material suppliers, manufacturers, product distributors and customers. The interviews are either telephonic or face-to-face, or even a combination of both. Prevailing trends in the industry are gathered by conducting surveys. Primary interviews also help us to understand the market drivers, restraints and opportunities, along with the challenges in the market. This method helps us in validating the data gathered through secondary sources, further triangulating the data and developing it through our statistical tools. We generally conduct interviews with -

  • CEOs, Directors, and VPs
  • Sales and Marketing Managers
  • Plant Heads and Manufacturing Department Heads
  • Product Specialists

Supply Side and Demand Side Data Collection

Supply side analysis is based on the data collected from the manufacturers and the product providers in terms of their segmental revenues. Secondary sources for this type of analysis include company annual reports and publications, associations and organisations, government publications and others.

Demand side analysis is based upon the consumer insights who are the end users of the particular product in question. They could be an individual user or an organisation. Such data is gathered through consumer surveys and focused group interviews.

Market Engineering

As a primary step, in order to develop the market numbers we follow a vigorous methodology that includes studying the parent market of the niche product and understanding the industry trends, acceptance among customers of the product, challenges, future growth, and others, followed by further breaking down the market under consideration into various segments and sub-markets. Additionally, in order to cross-validate the market, we also determine the top players in the market, along with their segmental revenues for the said market. Our secondary sources help us to validate the market share of the top players. Using both the qualitative and quantitative analysis of all the possible factors helps us determine the market numbers which are inclined towards accuracy.

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