Wireless Power Transmission Market Report, Global Industry Analysis, Market Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2023 - 2030

  • Published Date: Jan, 2024
  • Report ID: CR0212129
  • Format: Electronic (PDF)
  • Number of Pages: 205
  • Author(s): Joshi, Madhavi

Report Overview

The Wireless Power Transmission Market size was estimated at USD 6.2 billion in 2023 and is projected to reach USD 15.5 billion by 2030, exhibiting a compound annual growth rate (CAGR) of 14.40% during the forecast period (2024-2030).

Wireless Power Transmission Market

(Market Size)
$6.2 billion
$15.5 billion
2023
2030
Source: Citius Research
Study Period 2018 - 2030
Base Year For Estimation 2023
Forecast Data Period 2024 - 2030
CAGR (2024-2030) 14.40%
2023 Market Size USD 6.2 billion
2030 Market Size USD 15.5 billion
Key Players Qualcomm, Powermat, WiTricity, Energous, Ossia

Market Summary

The wireless power transmission market represents a transformative segment within the semiconductor and electronics industry, enabling the transfer of electrical energy without physical connectors or cables. This technology is fundamentally changing how consumers and industries power a vast array of devices, from smartphones and wearables to electric vehicles and industrial equipment. The core principle involves using electromagnetic fields to transfer energy between a transmitter and a receiver, a concept that has evolved from niche applications to mainstream adoption. The market is characterized by rapid technological advancements aimed at improving efficiency, increasing transmission range, and reducing costs. Key industry players are continuously innovating to overcome technical hurdles, making wireless power a more reliable and convenient solution. The growing consumer demand for cord-free experiences and the push towards greater mobility are significant factors propelling this market forward. Furthermore, integration with the Internet of Things ecosystem is creating new avenues for deployment, as wirelessly powered sensors and devices become ubiquitous in smart homes and cities. The competitive landscape is dynamic, with numerous companies vying for market share through proprietary technologies and strategic partnerships. As the technology matures, standardization efforts are also gaining traction, which is crucial for ensuring interoperability and fostering widespread adoption across different device manufacturers and application sectors.

Key Highlights

The wireless power transmission market is distinguished by several pivotal developments that underscore its growing importance. A major highlight is the significant progress in resonant inductive coupling technology, which has enabled more efficient energy transfer over greater distances compared to earlier inductive methods. This advancement is critical for applications beyond small consumer electronics, such as in the automotive sector for electric vehicle charging. Another key trend is the increasing integration of wireless charging capabilities directly into furniture and public infrastructure, such as tables in cafes and airports, signaling a move towards ubiquitous power access. The market is also witnessing a surge in strategic collaborations between semiconductor giants, technology firms, and automotive manufacturers to develop and commercialize next-generation solutions. Companies like Qualcomm, WiTricity, and Energous are at the forefront, driving innovation with their respective technologies. Furthermore, the emphasis on international standards, notably those led by the Wireless Power Consortium for the Qi standard, has been instrumental in creating a cohesive ecosystem. This standardization is reducing consumer confusion and accelerating product compatibility. The development of multi-device charging pads and long-range wireless power systems represents another significant highlight, offering enhanced convenience and paving the way for truly cord-free environments in both consumer and industrial settings.

Drivers, Opportunities & Restraints

The growth of the wireless power transmission market is fueled by a confluence of powerful drivers. The foremost driver is the escalating consumer demand for convenience and the elimination of cable clutter, particularly with the proliferation of portable electronic devices like smartphones, tablets, and true wireless earbuds. This is complemented by the rising adoption of electric vehicles, where wireless charging presents a seamless and automated solution for powering up, enhancing the user experience. The expansion of the Internet of Things is another critical driver, as countless IoT sensors and devices require power without the impracticality and cost of wired connections or frequent battery replacements. Significant opportunities lie in the healthcare sector for powering implantable medical devices and in industrial automation for powering systems in harsh or sterile environments where cables are undesirable. However, the market faces considerable restraints. The primary challenge is the lower efficiency of energy transfer compared to wired charging, leading to energy loss and potential heat generation. The high initial implementation cost for both infrastructure and compatible devices also acts as a barrier to mass adoption. Furthermore, the lack of a universal standard across all power levels and applications can lead to fragmentation and compatibility issues, potentially confusing consumers and slowing down market growth.

Concentration Insights

The competitive concentration within the wireless power transmission market reveals a landscape with a mix of established electronics giants and specialized technology innovators. The market is moderately concentrated, with a handful of key players holding significant technological expertise and intellectual property portfolios. Major semiconductor companies such as Texas Instruments, NXP Semiconductors, and STMicroelectronics play a crucial role by providing the essential integrated circuits and components that form the backbone of wireless power systems. Alongside them, pure-play technology firms like WiTricity, which pioneered highly resonant wireless power transfer, and Energous, focusing on RF-based charging, are intensely focused on advancing the core technology. This concentration is further characterized by extensive cross-licensing agreements, partnerships, and occasional acquisitions as larger entities seek to internalize cutting-edge innovation. The competition is not solely based on price but is heavily driven by technological superiority, patent strength, and the ability to form ecosystems with device manufacturers. This dynamic has led to the formation of consortiums and alliances, which work to establish industry standards and promote specific technologies, thereby influencing the strategic direction and market penetration of different wireless power solutions.

Type Insights

The wireless power transmission market is segmented by technology type, primarily into inductive, resonant, radio frequency (RF), and others. Inductive coupling is the most established and widely adopted technology, found in millions of consumer devices compliant with the Qi standard. It operates through closely coupled electromagnetic induction between coils, ideal for short-range charging of smartphones and wearables. Resonant inductive coupling represents an evolution of this technology, enabling greater spatial freedom and the ability to charge multiple devices simultaneously from a single source, which is expanding its use in furniture-integrated and automotive applications. Radio Frequency-based wireless power is an emerging category that aims to deliver energy over longer distances, using directed beams of RF energy to charge devices anywhere within a room. This technology holds promise for powering the proliferating number of IoT sensors and small electronics. Each technology type caters to distinct application needs, with trade-offs between power transfer efficiency, range, cost, and complexity. The ongoing research and development efforts are focused on enhancing the capabilities of each type, particularly in improving the efficiency of longer-range solutions and reducing the electromagnetic interference they may generate.

Application Insights

The application landscape for wireless power transmission is vast and diversifying rapidly. The consumer electronics segment remains the largest, encompassing smartphones, smartwatches, wearable fitness trackers, and true wireless stereo earbuds. The convenience of drop-and-charge functionality has become a expected feature in these devices. The automotive industry is a rapidly growing application area, with wireless charging systems being developed for electric vehicles (EVs), offering users a hassle-free alternative to plug-in charging. This includes both stationary charging pads in garages and dynamic charging systems embedded in roadways. The industrial sector utilizes wireless power to enhance automation and maintenance, powering tools, sensors, and autonomous mobile robots without the constraints of cables, which is particularly valuable in sterile or hazardous environments. In healthcare, wireless power is critical for charging implantable medical devices like pacemakers and neurostimulators, eliminating the need for surgeries to replace batteries. Furthermore, the technology is finding use in the aerospace and defense sectors for powering unmanned aerial vehicles (UAVs) and other equipment. The breadth of these applications demonstrates the technology's versatility and its potential to redefine power delivery across numerous industries.

Regional Insights

The adoption and development of wireless power transmission technology exhibit distinct regional patterns influenced by economic factors, technological advancement, and consumer adoption rates. The Asia Pacific region is a dominant force, driven by its robust consumer electronics manufacturing base in countries like China, South Korea, and Japan. This region is home to many leading device manufacturers and component suppliers who are early integrators of wireless charging technology. North America holds a significant share, characterized by high consumer willingness to adopt new technologies and a strong presence of key technology developers and semiconductor companies. The region is also a hub for innovation in electric vehicle wireless charging systems. Europe demonstrates steady growth, supported by stringent regulations promoting energy efficiency and the adoption of electric vehicles, which in turn fuels demand for compatible wireless charging infrastructure. Other regions, including Latin America and the Middle East and Africa, are emerging markets where growth is anticipated to accelerate as consumer awareness increases and the cost of technology decreases, making wireless power solutions more accessible to a broader population.

Company Insights

The wireless power transmission market features a dynamic competitive arena with players ranging from global semiconductor conglomerates to specialized technology firms. Prominent semiconductor companies like Texas Instruments, NXP Semiconductors, and STMicroelectronics are pivotal, supplying the essential chipsets, microcontrollers, and power management circuits that enable wireless charging functionality in end products. Qualcomm, through its Halo technology, has been a significant innovator, particularly in the automotive sector for electric vehicle wireless charging. Dedicated technology firms such as WiTricity have been instrumental in advancing resonant wireless power transfer and hold extensive patent portfolios, often licensing their technology to manufacturers. Powermat, another key player, has been a long-standing contributor, especially in the consumer and infrastructure space. Energous Corporation is focused on developing RF-based over-the-air charging technology for at-a-distance power delivery. The strategies of these companies often involve aggressive research and development to enhance efficiency and range, coupled with strategic partnerships and licensing agreements with original equipment manufacturers across electronics, automotive, and industrial sectors to embed their technology into a wide array of products.

Recent Developments

The wireless power transmission market is witnessing a flurry of recent activities that signal its ongoing evolution and commercialization. A prominent trend is the advancement towards higher power applications, particularly for electric vehicles, with several automakers and technology providers announcing new partnerships and pilot programs for static and dynamic EV charging systems. There has been a notable increase in the integration of wireless charging receivers into a broader range of mobile devices and laptops, moving from a premium feature to a more standard offering. Technological breakthroughs in GaN (Gallium Nitride) semiconductors are also making headlines, as they allow for the development of smaller, more efficient, and more powerful transmitters. Furthermore, companies are actively demonstrating progress in long-range wireless charging capabilities, using focused RF or infrared beams to power devices across rooms. The market has also seen continued efforts in standardization, with consortiums working to extend existing standards to cover higher power levels and new application areas, ensuring greater interoperability between devices from different manufacturers. These developments collectively point towards a market that is rapidly scaling and overcoming previous limitations.

Report Segmentation

This comprehensive market research report on the wireless power transmission market provides a detailed analysis segmented across multiple dimensions to offer a granular view of the industry. The segmentation is primarily based on technology, categorizing the market into inductive, resonant, radio frequency, and other emerging technologies. Each segment is analyzed for its current adoption, technical capabilities, and growth potential. The report further segments the market by application, providing deep insights into key sectors such as consumer electronics, which includes smartphones, wearables, and audio equipment; automotive, covering electric vehicle charging and in-cabin charging systems; industrial applications for automation and tools; healthcare for medical devices; and other niche sectors. Additionally, a geographical segmentation delivers a regional analysis, examining market trends, growth drivers, and key players in North America, Europe, Asia Pacific, and the rest of the world. This multi-faceted segmentation allows stakeholders to identify precise opportunities and understand specific dynamics within each sub-segment of the wireless power transmission ecosystem, aiding in strategic decision-making and investment planning.

FAQs

What is wireless power transmission? Wireless power transmission is a technology that allows electrical energy to be transferred from a power source to an electrical load without using physical connectors or wires. It typically employs electromagnetic fields, such as those generated through inductive or resonant coupling, to achieve this transfer.

How does wireless charging work? Wireless charging works on the principle of electromagnetic induction. A charging station (transmitter) contains a coil that generates an alternating electromagnetic field. A compatible device (receiver) also contains a coil. When placed within close proximity, this field induces an electrical current in the receiver's coil, which is then converted back into direct current to charge the battery.

What are the different types of wireless charging? The main types are inductive charging, which requires close contact between device and charger; resonant charging, which allows for a small gap and can charge multiple devices; and radio frequency (RF) charging, which aims to transmit power over longer distances through the air.

Is wireless power transmission efficient? Efficiency varies significantly by technology and distance. Inductive charging, over very short ranges, can approach the efficiency of wired charging. However, efficiency generally decreases as the distance between the transmitter and receiver increases, with longer-range technologies like RF currently being less efficient.

What is the future of wireless power transmission? The future is focused on increasing the efficiency and range of power transfer, standardizing technologies across industries, and integrating wireless charging seamlessly into environments like homes, offices, and public spaces. Key growth areas include electric vehicle charging, powering IoT devices, and applications in medical implants.

Who are the key players in the wireless power transmission market? The market includes semiconductor companies like Texas Instruments and NXP Semiconductors, technology developers such as WiTricity and Energous, and consumer electronics giants that integrate the technology into their products. Automotive suppliers are also becoming increasingly important players.

Citius Research has developed a research report titled “Wireless Power Transmission Market Report - Global Industry Analysis, Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030” delivering key insights regarding business intelligence and providing concrete business strategies to clients in the form of a detailed syndicated report. The report details out the factors such as business environment, industry trend, growth opportunities, competition, pricing, global and regional market analysis, and other market related factors.

Details included in the report for the years 2024 through 2030

• Wireless Power Transmission Market Potential
• Segment-wise breakup
• Compounded annual growth rate (CAGR) for the next 6 years
• Key customers and their preferences
• Market share of major players and their competitive strength
• Existing competition in the market
• Price trend analysis
• Key trend analysis
• Market entry strategies
• Market opportunity insights

The report focuses on the drivers, restraints, opportunities, and challenges in the market based on various factors geographically. Further, key players, major collaborations, merger & acquisitions along with trending innovation and business policies are reviewed in the report. The Wireless Power Transmission Market report is segmented on the basis of various market segments and their analysis, both in terms of value and volume, for each region for the period under consideration.

Wireless Power Transmission Market Segmentation

Market Segmentation

Regions Covered

• North America
• Latin America
• Europe
• MENA
• Asia Pacific
• Sub-Saharan Africa and
• Australasia

Wireless Power Transmission Market Analysis

The report covers below mentioned analysis, but is not limited to:

• Overview of Wireless Power Transmission Market
• Research Methodology
• Executive Summary
• Market Dynamics of Wireless Power Transmission Market
  • Driving Factors
  • Restraints
  • Opportunities
• Global Market Status and Forecast by Segment A
• Global Market Status and Forecast by Segment B
• Global Market Status and Forecast by Segment C
• Global Market Status and Forecast by Regions
• Upstream and Downstream Market Analysis of Wireless Power Transmission Market
• Cost and Gross Margin Analysis of Wireless Power Transmission Market
• Wireless Power Transmission Market Report - Global Industry Analysis, Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030
  • Competition Landscape
  • Market Share of Major Players
• Key Recommendations

The “Wireless Power Transmission Market Report - Global Industry Analysis, Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030” report helps the clients to take business decisions and to understand strategies of major players in the industry. The report delivers the market driven results supported by a mix of primary and secondary research. The report provides the results triangulated through authentic sources and upon conducting thorough primary interviews with the industry experts. The report includes the results on the areas where the client can focus and create point of parity and develop a competitive edge, based on real-time data results.

Wireless Power Transmission Market Key Stakeholders

Below are the key stakeholders for the Wireless Power Transmission Market:

• Manufacturers
• Distributors/Traders/Wholesalers
• Material/Component Manufacturers
• Industry Associations
• Downstream vendors

Wireless Power Transmission Market Report Scope

Report AttributeDetails
Base year2023
Historical data2018 – 2023
Forecast2024 - 2030
CAGR2024 - 2030
Quantitative UnitsValue (USD Million)
Report coverageRevenue Forecast, Competitive Landscape, Growth Factors, Trends and Strategies. Customized report options available on request
Segments coveredProduct type, technology, application, geography
Regions coveredNorth America, Latin America, Europe, MENA, Asia Pacific, Sub-Saharan Africa and Australasia
Countries coveredUS, UK, China, Japan, Germany, India, France, Brazil, Italy, Canada, Russia, South Korea, Australia, Spain, Mexico and others
Customization scopeAvailable on request
PricingVarious purchase options available as per your research needs. Discounts available on request

COVID-19 Impact Analysis

Like most other markets, the outbreak of COVID-19 had an unfavorable impact on the Wireless Power Transmission Market worldwide. This report discusses in detail the disruptions experienced by the market, the impact on flow of raw materials, manufacturing operations, production trends, consumer demand and the projected future of this market post pandemic.

The report has helped our clients:

• To describe and forecast the Wireless Power Transmission Market size, on the basis of various segmentations and geography, in terms of value and volume
• To measure the changing needs of customers/industries
• To provide detailed information regarding the drivers, restraints, opportunities, and challenges influencing the growth of the market
• To gain competitive intelligence and uncover new opportunities
• To analyse opportunities in the market for stakeholders by identifying high-growth segments in Wireless Power Transmission Market
• To strategically profile key players and provide details of the current competitive landscape
• To analyse strategic approaches adopted by players in the market, such as product launches and developments, acquisitions, collaborations, contracts, expansions, and partnerships

Report Customization

Citius Research provides free customization of reports as per your need. This report can be personalized to meet your requirements. Get in touch with our sales team, who will guarantee you to get a report that suits your necessities.

Customize This Report

Frequently Asked Questions

The Global Wireless Power Transmission Market size was valued at $XX billion in 2023 and is anticipated to reach $XX billion by 2030 growing at a CAGR of XX%
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Table of Contents

Chapter 1. Introduction
  1.1. Market Scope
  1.2. Key Segmentations
  1.3. Research Objective
Chapter 2. Research Methodology & Assumptions
Chapter 3. Executive Summary
Chapter 4. Market Background
  4.1. Dynamics
    4.1.1. Drivers
    4.1.2. Restraints
    4.1.3. Opportunity
    4.1.4. Challenges
  4.2. Key Trends in the Impacting the Market
    4.2.1. Demand & Supply
  4.3. Industry SWOT Analysis
  4.4. Porter’s Five Forces Analysis
  4.5. Value and Supply Chain Analysis
  4.6. Macro-Economic Factors
  4.7. COVID-19 Impact Analysis
    4.7.1. Global and Regional Assessment
  4.8. Profit Margin Analysis
  4.9. Trade Analysis
    4.9.1. Importing Countries
    4.9.2. Exporting Countries
  4.10. Market Entry Strategies
  4.11. Market Assessment (US$ Mn and Units)
Chapter 5. Global Wireless Power Transmission Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Segment A
  5.1. By Segment A, 2024 - 2030
    5.1.1. Sub-Segment A
    5.1.2. Sub-Segment B
  5.2. Opportunity Analysis
Chapter 6. Global Wireless Power Transmission Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Segment B
  6.1. By Segment B, 2024 - 2030
    6.1.1. Sub-Segment A
    6.1.2. Sub-Segment B
  6.2. Opportunity Analysis
Chapter 7. Global Wireless Power Transmission Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Segment C
  7.1. By Segment C, 2024 - 2030
    7.1.1. Sub-Segment A
    7.1.2. Sub-Segment B
  7.2. Opportunity Analysis
Chapter 8. Global Wireless Power Transmission Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Region
  8.1. By Region, 2024 - 2030
    8.1.1. North America
    8.1.2. Latin America
    8.1.3. Europe
    8.1.4. MENA
    8.1.5. Asia Pacific
    8.1.6. Sub-Saharan Africa
    8.1.7. Australasia
  8.2. Opportunity Analysis
Chapter 9. North America Wireless Power Transmission Market Forecast and Trend Analysis
  9.1. Regional Overview
  9.2. Pricing Analysis
  9.3. Key Trends in the Region
    9.3.1. Supply and Demand
  9.4. Demographic Structure
  9.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    9.5.1. Sub-Segment A
    9.5.2. Sub-Segment B
  9.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    9.6.1. Sub-Segment A
    9.6.2. Sub-Segment B
  9.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    9.7.1. Sub-Segment A
    9.7.2. Sub-Segment B
  9.8. By Country, 2024 - 2030, (US$ Mn and Units)
    9.8.1. U.S.
    9.8.2. Canada
    9.8.3. Rest of North America
  9.9. Opportunity Analysis
Chapter 10. Latin America Wireless Power Transmission Market Forecast and Trend Analysis
  10.1. Regional Overview
  10.2. Pricing Analysis
  10.3. Key Trends in the Region
    10.3.1. Supply and Demand
  10.4. Demographic Structure
  10.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    10.5.1. Sub-Segment A
    10.5.2. Sub-Segment B
  10.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    10.6.1. Sub-Segment A
    10.6.2. Sub-Segment B
  10.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    10.7.1. Sub-Segment A
    10.7.2. Sub-Segment B
  10.8. By Country, 2024 - 2030, (US$ Mn and Units)
    10.8.1. Brazil
    10.8.2. Argentina
    10.8.3. Rest of Latin America
  10.9. Opportunity Analysis
Chapter 11. Europe Wireless Power Transmission Market Forecast and Trend Analysis
  11.1. Regional Overview
  11.2. Pricing Analysis
  11.3. Key Trends in the Region
    11.3.1. Supply and Demand
  11.4. Demographic Structure
  11.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    11.5.1. Sub-Segment A
    11.5.2. Sub-Segment B
  11.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    11.6.1. Sub-Segment A
    11.6.2. Sub-Segment B
  11.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    11.7.1. Sub-Segment A
    11.7.2. Sub-Segment B
  11.8. By Country, 2024 - 2030, (US$ Mn and Units)
    11.8.1. UK
    11.8.2. Germany
    11.8.3. France
    11.8.4. Spain
    11.8.5. Rest of Europe
  11.9. Opportunity Analysis
Chapter 12. MENA Wireless Power Transmission Market Forecast and Trend Analysis
  12.1. Regional Overview
  12.2. Pricing Analysis
  12.3. Key Trends in the Region
    12.3.1. Supply and Demand
  12.4. Demographic Structure
  12.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    12.5.1. Sub-Segment A
    12.5.2. Sub-Segment B
  12.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    12.6.1. Sub-Segment A
    12.6.2. Sub-Segment B
  12.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    12.7.1. Sub-Segment A
    12.7.2. Sub-Segment B
  12.8. By Country, 2024 - 2030, (US$ Mn and Units)
    12.8.1. Egypt
    12.8.2. Algeria
    12.8.3. GCC
    12.8.4. Rest of MENA
  12.9. Opportunity Analysis
Chapter 13. Asia Pacific Wireless Power Transmission Market Forecast and Trend Analysis
  13.1. Regional Overview
  13.2. Pricing Analysis
  13.3. Key Trends in the Region
    13.3.1. Supply and Demand
  13.4. Demographic Structure
  13.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    13.5.1. Sub-Segment A
    13.5.2. Sub-Segment B
  13.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    13.6.1. Sub-Segment A
    13.6.2. Sub-Segment B
  13.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    13.7.1. Sub-Segment A
    13.7.2. Sub-Segment B
  13.8. By Country, 2024 - 2030, (US$ Mn and Units)
    13.8.1. India
    13.8.2. China
    13.8.3. Japan
    13.8.4. ASEAN
    13.8.5. Rest of Asia Pacific
  13.9. Opportunity Analysis
Chapter 14. Sub-Saharan Africa Wireless Power Transmission Market Forecast and Trend Analysis
  14.1. Regional Overview
  14.2. Pricing Analysis
  14.3. Key Trends in the Region
    14.3.1. Supply and Demand
  14.4. Demographic Structure
  14.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    14.5.1. Sub-Segment A
    14.5.2. Sub-Segment B
  14.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    14.6.1. Sub-Segment A
    14.6.2. Sub-Segment B
  14.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    14.7.1. Sub-Segment A
    14.7.2. Sub-Segment B
  14.8. By Country, 2024 - 2030, (US$ Mn and Units)
    14.8.1. Ethiopia
    14.8.2. Nigeria
    14.8.3. Rest of Sub-Saharan Africa
  14.9. Opportunity Analysis
Chapter 15. Australasia Wireless Power Transmission Market Forecast and Trend Analysis
  15.1. Regional Overview
  15.2. Pricing Analysis
  15.3. Key Trends in the Region
    15.3.1. Supply and Demand
  15.4. Demographic Structure
  15.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    15.5.1. Sub-Segment A
    15.5.2. Sub-Segment B
  15.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    15.6.1. Sub-Segment A
    15.6.2. Sub-Segment B
  15.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    15.7.1. Sub-Segment A
    15.7.2. Sub-Segment B
  15.8. By Country, 2024 - 2030, (US$ Mn and Units)
    15.8.1. Australia
    15.8.2. New Zealand
    15.8.3. Rest of Australasia
  15.9. Opportunity Analysis
Chapter 16. Competition Analysis
  16.1. Competitive Benchmarking
    16.1.1. Top Player’s Market Share
    16.1.2. Price and Product Comparison
  16.2. Company Profiles
    16.2.1. Company A
      16.2.1.1. Company Overview
      16.2.1.2. Segmental Revenue
      16.2.1.3. Product Portfolio
      16.2.1.4. Key Developments
      16.2.1.5. Strategic Outlook
    16.2.2. Company B
      16.2.2.1. Company Overview
      16.2.2.2. Segmental Revenue
      16.2.2.3. Product Portfolio
      16.2.2.4. Key Developments
      16.2.2.5. Strategic Outlook
    16.2.3. Company C
      16.2.3.1. Company Overview
      16.2.3.2. Segmental Revenue
      16.2.3.3. Product Portfolio
      16.2.3.4. Key Developments
      16.2.3.5. Strategic Outlook
    16.2.4. Company D
      16.2.4.1. Company Overview
      16.2.4.2. Segmental Revenue
      16.2.4.3. Product Portfolio
      16.2.4.4. Key Developments
      16.2.4.5. Strategic Outlook
    16.2.5. Company E
      16.2.5.1. Company Overview
      16.2.5.2. Segmental Revenue
      16.2.5.3. Product Portfolio
      16.2.5.4. Key Developments
      16.2.5.5. Strategic Outlook
    16.2.6. Company F
      16.2.6.1. Company Overview
      16.2.6.2. Segmental Revenue
      16.2.6.3. Product Portfolio
      16.2.6.4. Key Developments
      16.2.6.5. Strategic Outlook
    16.2.7. Company G
      16.2.7.1. Company Overview
      16.2.7.2. Segmental Revenue
      16.2.7.3. Product Portfolio
      16.2.7.4. Key Developments
      16.2.7.5. Strategic Outlook
    16.2.8. Company H
      16.2.8.1. Company Overview
      16.2.8.2. Segmental Revenue
      16.2.8.3. Product Portfolio
      16.2.8.4. Key Developments
      16.2.8.5. Strategic Outlook
    16.2.9. Company I
      16.2.9.1. Company Overview
      16.2.9.2. Segmental Revenue
      16.2.9.3. Product Portfolio
      16.2.9.4. Key Developments
      16.2.9.5. Strategic Outlook
    16.2.10. Company J
      16.2.10.1. Company Overview
      16.2.10.2. Segmental Revenue
      16.2.10.3. Product Portfolio
      16.2.10.4. Key Developments
      16.2.10.5. Strategic Outlook
Chapter 17. Go-To-Market Strategy

Research Methodology

We follow a robust research methodology to analyze the market in order to provide our clients with qualitative and quantitative analysis which has a very low or negligible deviance. Extensive secondary research supported by primary data collection methods help us to thoroughly understand and gauge the market. We incorporate both top-down and bottom-up approach for estimating the market. The below mentioned methods are then adopted to triangulate and validate the market.

Secondary data collection and interpretation

Secondary research includes sources such as published books, articles in journals, news media and published businesses, government and international body publications, and associations. Sources also include paid databases such as Hoovers, Thomson Reuters, Passport and others. Data derived through secondary sources is further validated through primary sources. The secondary sources also include major manufacturers mapped on the basis of revenues, product portfolios, and sales channels.

Primary data collection

Primary data collection methods include conducting interviews with industry experts and various stakeholders across the supply chain, such as raw material suppliers, manufacturers, product distributors and customers. The interviews are either telephonic or face-to-face, or even a combination of both. Prevailing trends in the industry are gathered by conducting surveys. Primary interviews also help us to understand the market drivers, restraints and opportunities, along with the challenges in the market. This method helps us in validating the data gathered through secondary sources, further triangulating the data and developing it through our statistical tools. We generally conduct interviews with -

  • CEOs, Directors, and VPs
  • Sales and Marketing Managers
  • Plant Heads and Manufacturing Department Heads
  • Product Specialists

Supply Side and Demand Side Data Collection

Supply side analysis is based on the data collected from the manufacturers and the product providers in terms of their segmental revenues. Secondary sources for this type of analysis include company annual reports and publications, associations and organisations, government publications and others.

Demand side analysis is based upon the consumer insights who are the end users of the particular product in question. They could be an individual user or an organisation. Such data is gathered through consumer surveys and focused group interviews.

Market Engineering

As a primary step, in order to develop the market numbers we follow a vigorous methodology that includes studying the parent market of the niche product and understanding the industry trends, acceptance among customers of the product, challenges, future growth, and others, followed by further breaking down the market under consideration into various segments and sub-markets. Additionally, in order to cross-validate the market, we also determine the top players in the market, along with their segmental revenues for the said market. Our secondary sources help us to validate the market share of the top players. Using both the qualitative and quantitative analysis of all the possible factors helps us determine the market numbers which are inclined towards accuracy.

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