Water Treatment Market Report, Global Industry Analysis, Market Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2023 - 2030

  • Published Date: Jan, 2024
  • Report ID: CR0208052
  • Format: Electronic (PDF)
  • Number of Pages: 215
  • Author(s): Joshi, Madhavi

Report Overview

The Water Treatment Market size was estimated at USD 300 billion in 2023 and is projected to reach USD 450 billion by 2030, exhibiting a compound annual growth rate (CAGR) of 6.00% during the forecast period (2024-2030).

Water Treatment Market

(Market Size)
$300 billion
$450 billion
2023
2030
Source: Citius Research
Study Period 2018 - 2030
Base Year For Estimation 2023
Forecast Data Period 2024 - 2030
CAGR (2024-2030) 6.00%
2023 Market Size USD 300 billion
2030 Market Size USD 450 billion
Key Players SUEZ, Veolia, Xylem, Ecolab, Dow

Market Summary

The water treatment market within the manufacturing and construction industry represents a critical and expanding sector focused on managing and purifying water used across various industrial processes. This market is integral to ensuring operational efficiency, regulatory compliance, and environmental sustainability for businesses globally. Industrial water treatment encompasses a wide array of technologies and solutions designed to treat water for use in manufacturing, cooling, processing, and boiler feed applications, as well as to treat wastewater before discharge or reuse. Key participants include technology providers, chemical suppliers, and engineering firms offering systems for filtration, disinfection, desalination, and softening. The demand is propelled by the construction of new industrial facilities, the modernization of existing infrastructure, and stringent governmental regulations aimed at reducing industrial pollution and promoting water conservation. Companies are increasingly investing in advanced treatment solutions to minimize their environmental footprint, reduce operational costs associated with water consumption, and ensure a reliable supply of high-quality water necessary for their production processes.

Key Highlights

The water treatment market is characterized by several pivotal aspects that underscore its importance to the industrial sector. A significant trend is the shift towards zero liquid discharge systems, which aim to eliminate wastewater discharge and recover valuable resources, reflecting a growing emphasis on circular economy principles within manufacturing. Technological innovation is a major highlight, with advancements in membrane filtration, such as reverse osmosis and ultrafiltration, alongside intelligent monitoring systems utilizing IoT and AI for predictive maintenance and optimized chemical dosing, leading to enhanced efficiency and cost savings. The market is also witnessing consolidation, with major players like Veolia, SUEZ, and Ecolab engaging in strategic acquisitions to expand their technological portfolios and global service capabilities. Furthermore, the increasing adoption of modular and containerized treatment systems offers flexibility and rapid deployment for construction sites and remote industrial operations, reducing installation time and capital expenditure. The critical need for water reuse and recycling in water-scarce regions is another defining feature, driving investment in advanced treatment technologies across sectors like power generation, chemicals, and automotive manufacturing.

Drivers, Opportunities & Restraints

The growth of the industrial water treatment market is fueled by a combination of powerful drivers. Stringent environmental regulations and discharge standards imposed by governments worldwide compel manufacturing and construction companies to invest in effective wastewater management solutions to avoid penalties and ensure compliance. Increasing water scarcity and the rising cost of freshwater extraction are pushing industries towards water recycling and reuse, making treatment systems a strategic necessity for operational continuity and cost management. Growing public and investor awareness regarding corporate sustainability practices is also prompting businesses to adopt greener water management technologies to enhance their brand image and meet ESG goals. Significant opportunities exist in the development and adoption of energy-efficient and chemical-free treatment technologies, such as advanced oxidation processes and electrochemical treatment, which offer lower operational costs and a reduced environmental impact. The expansion of industrial activities in emerging economies presents a substantial growth avenue for market players. However, the market faces restraints, including the high initial capital investment required for advanced treatment systems, which can be a barrier for small and medium-sized enterprises. The complexity of treating certain industrial effluents containing heavy metals or complex chemicals also poses technical challenges. Furthermore, the lack of adequate infrastructure and technical expertise in some developing regions can hinder market penetration and adoption rates.

Concentration Insights

The competitive landscape of the water treatment market is moderately concentrated, featuring a mix of large multinational corporations and specialized technology providers. Dominant players such as Veolia Environnement, SUEZ, Ecolab Inc., and Xylem Inc. hold significant market share due to their extensive product portfolios, strong global service networks, and robust research and development capabilities. These industry leaders often compete on the basis of technological innovation, comprehensive service offerings, and the ability to provide integrated solutions for complex industrial water challenges. The market also includes a substantial number of mid-sized and smaller companies that compete by specializing in niche technologies, specific application areas, or by offering cost-effective solutions and localized service support. This structure fosters a dynamic environment of competition, collaboration, and continuous technological advancement. Strategic partnerships between technology providers and engineering firms are common, aiming to deliver turnkey solutions to industrial clients. The concentration is evolving through mergers and acquisitions, as larger entities seek to acquire innovative technologies and expand their geographic presence, particularly in high-growth emerging markets.

Type Insights

Water treatment technologies for industrial applications are diverse, each designed to address specific contamination challenges and water quality requirements. Key technology types include membrane separation, which encompasses reverse osmosis, nanofiltration, ultrafiltration, and microfiltration systems critical for desalination, purification, and recycling processes. Ion exchange and demineralization systems are widely used for water softening and removing dissolved ionic contaminants, essential for high-purity water needs in boilers and manufacturing processes. Disinfection methods, including ultraviolet irradiation, ozone treatment, and chlorination, are employed to eliminate pathogenic microorganisms and ensure water safety. Physical treatment processes such as sedimentation, clarification, and media filtration serve as primary treatment steps for removing suspended solids. Advanced treatment segments like electrochemical treatment and advanced oxidation processes are gaining traction for their effectiveness in breaking down persistent organic pollutants and complex chemicals. The selection of a specific technology or a combination thereof is dictated by the raw water quality, the intended use of the treated water, regulatory discharge limits, and overall cost considerations, leading to customized system designs for each industrial client.

Application Insights

Within the manufacturing and construction sectors, water treatment applications are vast and critical to numerous processes. A primary application is in process water treatment, where water is purified to a specific quality required for manufacturing products in industries such as pharmaceuticals, food and beverage, and microelectronics, where even minute impurities can compromise product quality. Boiler feed water treatment is another crucial application, preventing scale, corrosion, and fouling in boilers and steam systems to ensure energy efficiency, operational safety, and equipment longevity in power plants and manufacturing facilities. Cooling water treatment is essential for managing microbiological growth, scaling, and corrosion in open and closed-loop cooling systems, which are integral to maintaining optimal operating temperatures in heavy industries and HVAC systems for large constructions. Wastewater treatment applications focus on treating effluent from manufacturing processes to meet regulatory standards for safe discharge or to prepare it for reuse, thereby reducing freshwater intake and minimizing environmental impact. In construction, temporary water treatment systems are deployed on-site for managing stormwater runoff and treating groundwater encountered during excavation, ensuring compliance with environmental permits.

Regional Insights

The demand for industrial water treatment solutions exhibits distinct regional patterns influenced by economic development, regulatory frameworks, and water stress levels. North America and Europe represent mature markets characterized by strict environmental regulations, a high degree of industrialization, and a strong focus on upgrading and replacing aging water infrastructure. These regions are early adopters of advanced technologies for water reuse and zero liquid discharge. The Asia-Pacific region is identified as the fastest-growing market, driven by rapid industrialization, massive investments in manufacturing and construction infrastructure, and increasing governmental focus on pollution control in countries like China and India. Water scarcity issues in parts of the Middle East are fueling demand for desalination and high-efficiency recycling technologies, particularly in the oil and gas and construction sectors. Latin America and Africa present emerging opportunities, with growth linked to industrial expansion and increasing awareness of water conservation, although market development can be uneven due to economic and infrastructural variability. Each region requires a tailored approach, considering local water quality, industrial base, and regulatory environment.

Company Insights

The market is served by a roster of prominent companies that are leaders in technology and service delivery. Veolia Environnement S.A. is a global giant offering a comprehensive range of water and wastewater treatment services and technologies for industrial clients. SUEZ Group is another key player known for its innovative solutions in water management, recycling, and recovery of resources from wastewater. Ecolab Inc. provides water, hygiene, and infection prevention solutions, with a strong focus on advanced chemical treatment programs and digital monitoring tools for various industries. Xylem Inc. is a leading water technology company specializing in the design and manufacturing of highly engineered water treatment and transport equipment, including pumps, filters, and disinfection systems. DuPont de Nemours, Inc. is a major supplier of advanced membrane and resin technologies that are critical components in purification and separation processes. Other significant contributors include Evoqua Water Technologies, Pentair plc, and Thermax Limited, each bringing specialized expertise in filtration, disinfection, and thermal solutions for the industrial sector. These companies compete on innovation, global reach, and the ability to provide integrated, sustainable water management solutions.

Recent Developments

The industrial water treatment market is dynamic, with continuous developments shaping its trajectory. A prominent trend is the accelerating digital transformation, where companies are integrating Internet of Things sensors, artificial intelligence, and data analytics into treatment systems to enable real-time monitoring, predictive maintenance, and optimized chemical usage, significantly improving operational efficiency. There has been a surge in strategic mergers and acquisitions, such as Veolia's completion of its acquisition of SUEZ, creating a consolidated entity with enhanced capabilities to address global water challenges. Research and development efforts are intensely focused on creating more sustainable and energy-efficient technologies, including new membrane materials with higher fouling resistance, electrochemical treatment systems, and nature-based solutions. The push towards decarbonization is also influencing the market, with developments in technologies that reduce the energy footprint of desalination and other energy-intensive processes. Furthermore, companies are increasingly offering water treatment-as-a-service models, providing clients with operational management of their water systems without the need for large upfront capital investment, making advanced treatment more accessible to a wider range of industrial customers.

Report Segmentation

This market research report on the water treatment market for the manufacturing and construction industry provides a detailed and structured analysis segmented to offer comprehensive insights. The segmentation is typically structured by technology type, which includes membrane separation, disinfection, demineralization, and other physical and chemical treatment processes. It is further broken down by application, covering critical uses such as process water treatment, boiler water treatment, cooling water treatment, and wastewater treatment. The report also includes a segmentation by end-user industry within the broader manufacturing and construction sphere, highlighting sectors like chemicals, power generation, food and beverage, pharmaceuticals, automotive, and heavy construction. A crucial component of the segmentation is the regional analysis, which provides a granular view of the market across key geographies including North America, Europe, Asia-Pacific, Latin America, and the Middle East and Africa. This multi-dimensional segmentation allows for a thorough understanding of market dynamics, identifying growth pockets, technology adoption trends, and competitive landscapes specific to each segment, thereby providing strategic insights for businesses, investors, and stakeholders.

FAQs

What are the different types of water treatment systems? Industrial water treatment systems are diverse and include physical processes like filtration and sedimentation, chemical processes such as chlorination and ozonation, biological treatments, and advanced membrane-based systems like reverse osmosis and ultrafiltration. The choice depends on the specific contaminants present and the required water quality.

Why is water treatment important in manufacturing? Water treatment is vital in manufacturing to ensure the quality of process water, protect expensive machinery from scaling and corrosion, comply with environmental regulations for wastewater discharge, conserve water through recycling, and maintain consistent product quality, all of which contribute to operational efficiency and cost savings.

What is the process of wastewater treatment? The wastewater treatment process typically involves several stages: preliminary treatment to remove large solids, primary treatment for sedimentation, secondary treatment using biological processes to break down organic matter, and tertiary or advanced treatment for further purification through filtration, disinfection, or nutrient removal to meet specific reuse or discharge standards.

How does reverse osmosis work? Reverse osmosis works by applying pressure to force water through a semi-permeable membrane that has very fine pores. This membrane blocks contaminants such as dissolved salts, bacteria, and viruses, allowing only clean water molecules to pass through, effectively purifying the water.

What are the challenges in the water treatment industry? Key challenges include the high capital and operational costs of advanced systems, the technical complexity of treating heavily contaminated or unique industrial effluents, evolving and stringent regulatory requirements, and the need for skilled personnel to operate and maintain sophisticated treatment infrastructure.

Which companies are leading in the water treatment market? The market is led by global corporations such as Veolia, SUEZ, Ecolab, and Xylem. These companies are recognized for their extensive technological portfolios, strong research and development initiatives, and comprehensive service and solution offerings for industrial clients worldwide.

Citius Research has developed a research report titled “Water Treatment Market Report - Global Industry Analysis, Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030” delivering key insights regarding business intelligence and providing concrete business strategies to clients in the form of a detailed syndicated report. The report details out the factors such as business environment, industry trend, growth opportunities, competition, pricing, global and regional market analysis, and other market related factors.

Details included in the report for the years 2024 through 2030

• Water Treatment Market Potential
• Segment-wise breakup
• Compounded annual growth rate (CAGR) for the next 6 years
• Key customers and their preferences
• Market share of major players and their competitive strength
• Existing competition in the market
• Price trend analysis
• Key trend analysis
• Market entry strategies
• Market opportunity insights

The report focuses on the drivers, restraints, opportunities, and challenges in the market based on various factors geographically. Further, key players, major collaborations, merger & acquisitions along with trending innovation and business policies are reviewed in the report. The Water Treatment Market report is segmented on the basis of various market segments and their analysis, both in terms of value and volume, for each region for the period under consideration.

Water Treatment Market Segmentation

Market Segmentation

Regions Covered

• North America
• Latin America
• Europe
• MENA
• Asia Pacific
• Sub-Saharan Africa and
• Australasia

Water Treatment Market Analysis

The report covers below mentioned analysis, but is not limited to:

• Overview of Water Treatment Market
• Research Methodology
• Executive Summary
• Market Dynamics of Water Treatment Market
  • Driving Factors
  • Restraints
  • Opportunities
• Global Market Status and Forecast by Segment A
• Global Market Status and Forecast by Segment B
• Global Market Status and Forecast by Segment C
• Global Market Status and Forecast by Regions
• Upstream and Downstream Market Analysis of Water Treatment Market
• Cost and Gross Margin Analysis of Water Treatment Market
• Water Treatment Market Report - Global Industry Analysis, Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030
  • Competition Landscape
  • Market Share of Major Players
• Key Recommendations

The “Water Treatment Market Report - Global Industry Analysis, Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030” report helps the clients to take business decisions and to understand strategies of major players in the industry. The report delivers the market driven results supported by a mix of primary and secondary research. The report provides the results triangulated through authentic sources and upon conducting thorough primary interviews with the industry experts. The report includes the results on the areas where the client can focus and create point of parity and develop a competitive edge, based on real-time data results.

Water Treatment Market Key Stakeholders

Below are the key stakeholders for the Water Treatment Market:

• Manufacturers
• Distributors/Traders/Wholesalers
• Material/Component Manufacturers
• Industry Associations
• Downstream vendors

Water Treatment Market Report Scope

Report AttributeDetails
Base year2023
Historical data2018 – 2023
Forecast2024 - 2030
CAGR2024 - 2030
Quantitative UnitsValue (USD Million)
Report coverageRevenue Forecast, Competitive Landscape, Growth Factors, Trends and Strategies. Customized report options available on request
Segments coveredProduct type, technology, application, geography
Regions coveredNorth America, Latin America, Europe, MENA, Asia Pacific, Sub-Saharan Africa and Australasia
Countries coveredUS, UK, China, Japan, Germany, India, France, Brazil, Italy, Canada, Russia, South Korea, Australia, Spain, Mexico and others
Customization scopeAvailable on request
PricingVarious purchase options available as per your research needs. Discounts available on request

COVID-19 Impact Analysis

Like most other markets, the outbreak of COVID-19 had an unfavorable impact on the Water Treatment Market worldwide. This report discusses in detail the disruptions experienced by the market, the impact on flow of raw materials, manufacturing operations, production trends, consumer demand and the projected future of this market post pandemic.

The report has helped our clients:

• To describe and forecast the Water Treatment Market size, on the basis of various segmentations and geography, in terms of value and volume
• To measure the changing needs of customers/industries
• To provide detailed information regarding the drivers, restraints, opportunities, and challenges influencing the growth of the market
• To gain competitive intelligence and uncover new opportunities
• To analyse opportunities in the market for stakeholders by identifying high-growth segments in Water Treatment Market
• To strategically profile key players and provide details of the current competitive landscape
• To analyse strategic approaches adopted by players in the market, such as product launches and developments, acquisitions, collaborations, contracts, expansions, and partnerships

Report Customization

Citius Research provides free customization of reports as per your need. This report can be personalized to meet your requirements. Get in touch with our sales team, who will guarantee you to get a report that suits your necessities.

Customize This Report

Frequently Asked Questions

The Global Water Treatment Market size was valued at $XX billion in 2023 and is anticipated to reach $XX billion by 2030 growing at a CAGR of XX%
The global Water Treatment Market is expected to grow at a CAGR of XX% from 2023 to 2030.
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Table of Contents

Chapter 1. Introduction
  1.1. Market Scope
  1.2. Key Segmentations
  1.3. Research Objective
Chapter 2. Research Methodology & Assumptions
Chapter 3. Executive Summary
Chapter 4. Market Background
  4.1. Dynamics
    4.1.1. Drivers
    4.1.2. Restraints
    4.1.3. Opportunity
    4.1.4. Challenges
  4.2. Key Trends in the Impacting the Market
    4.2.1. Demand & Supply
  4.3. Industry SWOT Analysis
  4.4. Porter’s Five Forces Analysis
  4.5. Value and Supply Chain Analysis
  4.6. Macro-Economic Factors
  4.7. COVID-19 Impact Analysis
    4.7.1. Global and Regional Assessment
  4.8. Profit Margin Analysis
  4.9. Trade Analysis
    4.9.1. Importing Countries
    4.9.2. Exporting Countries
  4.10. Market Entry Strategies
  4.11. Market Assessment (US$ Mn and Units)
Chapter 5. Global Water Treatment Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Segment A
  5.1. By Segment A, 2024 - 2030
    5.1.1. Sub-Segment A
    5.1.2. Sub-Segment B
  5.2. Opportunity Analysis
Chapter 6. Global Water Treatment Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Segment B
  6.1. By Segment B, 2024 - 2030
    6.1.1. Sub-Segment A
    6.1.2. Sub-Segment B
  6.2. Opportunity Analysis
Chapter 7. Global Water Treatment Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Segment C
  7.1. By Segment C, 2024 - 2030
    7.1.1. Sub-Segment A
    7.1.2. Sub-Segment B
  7.2. Opportunity Analysis
Chapter 8. Global Water Treatment Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Region
  8.1. By Region, 2024 - 2030
    8.1.1. North America
    8.1.2. Latin America
    8.1.3. Europe
    8.1.4. MENA
    8.1.5. Asia Pacific
    8.1.6. Sub-Saharan Africa
    8.1.7. Australasia
  8.2. Opportunity Analysis
Chapter 9. North America Water Treatment Market Forecast and Trend Analysis
  9.1. Regional Overview
  9.2. Pricing Analysis
  9.3. Key Trends in the Region
    9.3.1. Supply and Demand
  9.4. Demographic Structure
  9.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    9.5.1. Sub-Segment A
    9.5.2. Sub-Segment B
  9.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    9.6.1. Sub-Segment A
    9.6.2. Sub-Segment B
  9.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    9.7.1. Sub-Segment A
    9.7.2. Sub-Segment B
  9.8. By Country, 2024 - 2030, (US$ Mn and Units)
    9.8.1. U.S.
    9.8.2. Canada
    9.8.3. Rest of North America
  9.9. Opportunity Analysis
Chapter 10. Latin America Water Treatment Market Forecast and Trend Analysis
  10.1. Regional Overview
  10.2. Pricing Analysis
  10.3. Key Trends in the Region
    10.3.1. Supply and Demand
  10.4. Demographic Structure
  10.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    10.5.1. Sub-Segment A
    10.5.2. Sub-Segment B
  10.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    10.6.1. Sub-Segment A
    10.6.2. Sub-Segment B
  10.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    10.7.1. Sub-Segment A
    10.7.2. Sub-Segment B
  10.8. By Country, 2024 - 2030, (US$ Mn and Units)
    10.8.1. Brazil
    10.8.2. Argentina
    10.8.3. Rest of Latin America
  10.9. Opportunity Analysis
Chapter 11. Europe Water Treatment Market Forecast and Trend Analysis
  11.1. Regional Overview
  11.2. Pricing Analysis
  11.3. Key Trends in the Region
    11.3.1. Supply and Demand
  11.4. Demographic Structure
  11.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    11.5.1. Sub-Segment A
    11.5.2. Sub-Segment B
  11.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    11.6.1. Sub-Segment A
    11.6.2. Sub-Segment B
  11.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    11.7.1. Sub-Segment A
    11.7.2. Sub-Segment B
  11.8. By Country, 2024 - 2030, (US$ Mn and Units)
    11.8.1. UK
    11.8.2. Germany
    11.8.3. France
    11.8.4. Spain
    11.8.5. Rest of Europe
  11.9. Opportunity Analysis
Chapter 12. MENA Water Treatment Market Forecast and Trend Analysis
  12.1. Regional Overview
  12.2. Pricing Analysis
  12.3. Key Trends in the Region
    12.3.1. Supply and Demand
  12.4. Demographic Structure
  12.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    12.5.1. Sub-Segment A
    12.5.2. Sub-Segment B
  12.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    12.6.1. Sub-Segment A
    12.6.2. Sub-Segment B
  12.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    12.7.1. Sub-Segment A
    12.7.2. Sub-Segment B
  12.8. By Country, 2024 - 2030, (US$ Mn and Units)
    12.8.1. Egypt
    12.8.2. Algeria
    12.8.3. GCC
    12.8.4. Rest of MENA
  12.9. Opportunity Analysis
Chapter 13. Asia Pacific Water Treatment Market Forecast and Trend Analysis
  13.1. Regional Overview
  13.2. Pricing Analysis
  13.3. Key Trends in the Region
    13.3.1. Supply and Demand
  13.4. Demographic Structure
  13.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    13.5.1. Sub-Segment A
    13.5.2. Sub-Segment B
  13.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    13.6.1. Sub-Segment A
    13.6.2. Sub-Segment B
  13.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    13.7.1. Sub-Segment A
    13.7.2. Sub-Segment B
  13.8. By Country, 2024 - 2030, (US$ Mn and Units)
    13.8.1. India
    13.8.2. China
    13.8.3. Japan
    13.8.4. ASEAN
    13.8.5. Rest of Asia Pacific
  13.9. Opportunity Analysis
Chapter 14. Sub-Saharan Africa Water Treatment Market Forecast and Trend Analysis
  14.1. Regional Overview
  14.2. Pricing Analysis
  14.3. Key Trends in the Region
    14.3.1. Supply and Demand
  14.4. Demographic Structure
  14.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    14.5.1. Sub-Segment A
    14.5.2. Sub-Segment B
  14.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    14.6.1. Sub-Segment A
    14.6.2. Sub-Segment B
  14.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    14.7.1. Sub-Segment A
    14.7.2. Sub-Segment B
  14.8. By Country, 2024 - 2030, (US$ Mn and Units)
    14.8.1. Ethiopia
    14.8.2. Nigeria
    14.8.3. Rest of Sub-Saharan Africa
  14.9. Opportunity Analysis
Chapter 15. Australasia Water Treatment Market Forecast and Trend Analysis
  15.1. Regional Overview
  15.2. Pricing Analysis
  15.3. Key Trends in the Region
    15.3.1. Supply and Demand
  15.4. Demographic Structure
  15.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    15.5.1. Sub-Segment A
    15.5.2. Sub-Segment B
  15.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    15.6.1. Sub-Segment A
    15.6.2. Sub-Segment B
  15.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    15.7.1. Sub-Segment A
    15.7.2. Sub-Segment B
  15.8. By Country, 2024 - 2030, (US$ Mn and Units)
    15.8.1. Australia
    15.8.2. New Zealand
    15.8.3. Rest of Australasia
  15.9. Opportunity Analysis
Chapter 16. Competition Analysis
  16.1. Competitive Benchmarking
    16.1.1. Top Player’s Market Share
    16.1.2. Price and Product Comparison
  16.2. Company Profiles
    16.2.1. Company A
      16.2.1.1. Company Overview
      16.2.1.2. Segmental Revenue
      16.2.1.3. Product Portfolio
      16.2.1.4. Key Developments
      16.2.1.5. Strategic Outlook
    16.2.2. Company B
      16.2.2.1. Company Overview
      16.2.2.2. Segmental Revenue
      16.2.2.3. Product Portfolio
      16.2.2.4. Key Developments
      16.2.2.5. Strategic Outlook
    16.2.3. Company C
      16.2.3.1. Company Overview
      16.2.3.2. Segmental Revenue
      16.2.3.3. Product Portfolio
      16.2.3.4. Key Developments
      16.2.3.5. Strategic Outlook
    16.2.4. Company D
      16.2.4.1. Company Overview
      16.2.4.2. Segmental Revenue
      16.2.4.3. Product Portfolio
      16.2.4.4. Key Developments
      16.2.4.5. Strategic Outlook
    16.2.5. Company E
      16.2.5.1. Company Overview
      16.2.5.2. Segmental Revenue
      16.2.5.3. Product Portfolio
      16.2.5.4. Key Developments
      16.2.5.5. Strategic Outlook
    16.2.6. Company F
      16.2.6.1. Company Overview
      16.2.6.2. Segmental Revenue
      16.2.6.3. Product Portfolio
      16.2.6.4. Key Developments
      16.2.6.5. Strategic Outlook
    16.2.7. Company G
      16.2.7.1. Company Overview
      16.2.7.2. Segmental Revenue
      16.2.7.3. Product Portfolio
      16.2.7.4. Key Developments
      16.2.7.5. Strategic Outlook
    16.2.8. Company H
      16.2.8.1. Company Overview
      16.2.8.2. Segmental Revenue
      16.2.8.3. Product Portfolio
      16.2.8.4. Key Developments
      16.2.8.5. Strategic Outlook
    16.2.9. Company I
      16.2.9.1. Company Overview
      16.2.9.2. Segmental Revenue
      16.2.9.3. Product Portfolio
      16.2.9.4. Key Developments
      16.2.9.5. Strategic Outlook
    16.2.10. Company J
      16.2.10.1. Company Overview
      16.2.10.2. Segmental Revenue
      16.2.10.3. Product Portfolio
      16.2.10.4. Key Developments
      16.2.10.5. Strategic Outlook
Chapter 17. Go-To-Market Strategy

Research Methodology

We follow a robust research methodology to analyze the market in order to provide our clients with qualitative and quantitative analysis which has a very low or negligible deviance. Extensive secondary research supported by primary data collection methods help us to thoroughly understand and gauge the market. We incorporate both top-down and bottom-up approach for estimating the market. The below mentioned methods are then adopted to triangulate and validate the market.

Secondary data collection and interpretation

Secondary research includes sources such as published books, articles in journals, news media and published businesses, government and international body publications, and associations. Sources also include paid databases such as Hoovers, Thomson Reuters, Passport and others. Data derived through secondary sources is further validated through primary sources. The secondary sources also include major manufacturers mapped on the basis of revenues, product portfolios, and sales channels.

Primary data collection

Primary data collection methods include conducting interviews with industry experts and various stakeholders across the supply chain, such as raw material suppliers, manufacturers, product distributors and customers. The interviews are either telephonic or face-to-face, or even a combination of both. Prevailing trends in the industry are gathered by conducting surveys. Primary interviews also help us to understand the market drivers, restraints and opportunities, along with the challenges in the market. This method helps us in validating the data gathered through secondary sources, further triangulating the data and developing it through our statistical tools. We generally conduct interviews with -

  • CEOs, Directors, and VPs
  • Sales and Marketing Managers
  • Plant Heads and Manufacturing Department Heads
  • Product Specialists

Supply Side and Demand Side Data Collection

Supply side analysis is based on the data collected from the manufacturers and the product providers in terms of their segmental revenues. Secondary sources for this type of analysis include company annual reports and publications, associations and organisations, government publications and others.

Demand side analysis is based upon the consumer insights who are the end users of the particular product in question. They could be an individual user or an organisation. Such data is gathered through consumer surveys and focused group interviews.

Market Engineering

As a primary step, in order to develop the market numbers we follow a vigorous methodology that includes studying the parent market of the niche product and understanding the industry trends, acceptance among customers of the product, challenges, future growth, and others, followed by further breaking down the market under consideration into various segments and sub-markets. Additionally, in order to cross-validate the market, we also determine the top players in the market, along with their segmental revenues for the said market. Our secondary sources help us to validate the market share of the top players. Using both the qualitative and quantitative analysis of all the possible factors helps us determine the market numbers which are inclined towards accuracy.

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