Solar Water Heater Market Report, Global Industry Analysis, Market Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2023 - 2030

  • Published Date: Jan, 2024
  • Report ID: CR0194272
  • Format: Electronic (PDF)
  • Number of Pages: 190
  • Author(s): Joshi, Madhavi

Report Overview

The Solar Water Heater Market size was estimated at USD 5.5 billion in 2023 and is projected to reach USD 11 billion by 2030, exhibiting a compound annual growth rate (CAGR) of 11.00% during the forecast period (2024-2030).

Solar Water Heater Market

(Market Size)
$5.5 billion
$11 billion
2023
2030
Source: Citius Research
Study Period 2018 - 2030
Base Year For Estimation 2023
Forecast Data Period 2024 - 2030
CAGR (2024-2030) 11.00%
2023 Market Size USD 5.5 billion
2030 Market Size USD 11 billion
Key Players Rheem, A.O. Smith, Viessmann, Bosch Thermotechnology, Chromagen

Market Summary

The solar water heater market represents a vital segment within the renewable energy sector, focusing on harnessing solar energy for residential, commercial, and industrial water heating applications. This market is characterized by growing global emphasis on sustainable energy solutions and reducing dependency on conventional power sources. Solar water heating systems consist of solar collectors, storage tanks, and circulation systems that convert sunlight into thermal energy, offering an eco-friendly alternative to electric or gas-powered water heaters. Key regions driving adoption include Asia-Pacific, North America, and Europe, where government incentives, rising energy costs, and environmental awareness are significant factors. The market is supported by technological advancements improving efficiency and affordability, making these systems increasingly accessible. Companies in this space are innovating with integrated systems, smart controls, and hybrid models to enhance performance and user convenience. As energy security and carbon footprint reduction become priorities for governments and consumers alike, the solar water heater market is positioned for sustained growth, contributing to global energy transition goals.

Key Highlights

The solar water heater market is distinguished by several key highlights that underscore its importance and trajectory. Advancements in collector technology, such as evacuated tube and flat plate collectors, have significantly improved thermal efficiency and durability, catering to diverse climatic conditions. Government policies and subsidies, including tax credits and rebates in countries like the United States, India, and Germany, are accelerating market penetration by lowering initial investment barriers. The integration of Internet of Things (IoT) and smart monitoring systems allows for real-time performance tracking and optimization, enhancing user experience and energy savings. Leading manufacturers are focusing on product innovation, with companies like Rheem Manufacturing Company, A.O. Smith Corporation, and Bosch Thermotechnology Ltd. introducing energy-efficient and compact designs suited for urban and rural settings. Additionally, the market is witnessing a surge in demand from the commercial and industrial sectors, where large-scale installations reduce operational costs and support corporate sustainability initiatives. These highlights reflect a dynamic market driven by technological progress, regulatory support, and increasing consumer adoption of green energy solutions.

Drivers, Opportunities & Restraints

Several drivers are propelling the solar water heater market forward, including rising energy prices, which make solar alternatives economically attractive over the long term. Government initiatives and stringent environmental regulations aimed at reducing greenhouse gas emissions are also critical drivers, encouraging adoption through financial incentives and mandates. Growing consumer awareness about renewable energy benefits and the desire for energy independence further stimulate market growth. Opportunities abound in emerging economies, where rapid urbanization and inadequate grid infrastructure create a strong demand for off-grid and sustainable heating solutions. Innovation in storage technologies and hybrid systems that combine solar with other renewable sources present additional avenues for expansion. However, the market faces restraints such as high initial installation costs, which can deter budget-conscious consumers despite long-term savings. Intermittency of solar energy due to weather conditions and the need for backup systems can also pose challenges. Space constraints for installation in densely populated areas and competition from other renewable technologies like heat pumps may limit growth in certain segments. Addressing these restraints through cost reduction, improved efficiency, and supportive policies is essential for unlocking the market's full potential.

Concentration Insights

The solar water heater market exhibits a varied concentration of players and demand across different regions and segments. In terms of competitive landscape, the market is moderately concentrated with a mix of global giants and regional specialists. Companies such as Rheem Manufacturing Company, A.O. Smith Corporation, Viessmann Group, and Bosch Thermotechnology Ltd. hold significant market shares, leveraging their extensive distribution networks and brand reputation. Regionally, Asia-Pacific dominates the market due to high adoption rates in countries like China and India, where government subsidies and solar energy programs are robust. North America and Europe also show strong concentration, driven by environmental policies and consumer awareness. The commercial and industrial applications segment is increasingly concentrated among large-scale installers and energy service companies that offer turnkey solutions. Conversely, the residential segment is more fragmented, with numerous local installers and SMEs catering to individual homeowners. This concentration dynamic influences pricing, innovation pace, and market accessibility, with collaborations and mergers among players aiming to strengthen positions and expand geographic reach.

Type Insights

Solar water heaters are primarily categorized into two main types: active systems and passive systems, each with distinct mechanisms and applications. Active systems utilize pumps and controllers to circulate water or heat transfer fluid through collectors and into storage tanks, offering higher efficiency and better performance in colder climates. These are further divided into direct circulation systems, where water is pumped directly through collectors, and indirect systems, which use a heat exchanger to prevent freezing. Passive systems, on the other hand, rely on natural convection and gravity for water movement, making them simpler, more reliable, and often more cost-effective, though less efficient than active variants. Common passive designs include integral collector-storage systems and thermosyphon systems. Evacuated tube collectors and flat plate collectors are the predominant technologies used across these types, with evacuated tubes being more efficient in overcast conditions and flat plates favored for their durability and lower cost. The choice between types depends on factors such as climate, water usage patterns, and budget, with innovations continuously enhancing the efficiency and adaptability of both categories to meet diverse consumer needs.

Application Insights

The application of solar water heaters spans residential, commercial, and industrial sectors, each with unique requirements and adoption drivers. In the residential sector, these systems are increasingly popular for single-family homes and multi-unit buildings, providing hot water for bathing, cleaning, and space heating, thereby reducing electricity bills and carbon footprints. Government incentives and rising energy costs are key motivators for homeowners. Commercial applications include hotels, hospitals, schools, and office buildings, where large-scale installations significantly cut operational expenses and support sustainability certifications like LEED. Industrial applications involve processes requiring hot water or steam, such as in food processing, textiles, and manufacturing, where solar thermal systems offer a reliable and cost-effective energy source. The agricultural sector also utilizes solar water heaters for dairy operations and crop drying. Each application segment benefits from tailored system designs, with scalability and integration capabilities being critical factors. As businesses and industries prioritize green practices, the adoption of solar water heating in these applications is expected to grow, driven by economic and environmental advantages.

Regional Insights

The solar water heater market demonstrates distinct regional dynamics influenced by climatic conditions, government policies, and economic factors. Asia-Pacific is the largest and fastest-growing market, led by China and India, where strong government support, abundant sunlight, and rising energy demands drive adoption. China, in particular, dominates global production and consumption, with extensive installations in both urban and rural areas. In North America, the United States and Canada show steady growth, supported by federal tax credits, state-level incentives, and increasing consumer awareness about renewable energy. Europe is another significant market, with countries like Germany, Spain, and Greece promoting solar thermal systems through subsidies and regulations aimed at achieving renewable energy targets. The Middle East and Africa region is emerging, with countries like Israel and South Africa investing in solar water heating to reduce reliance on imported fuels. Latin America, though smaller, is growing with initiatives in Brazil and Mexico. Each region faces unique challenges, such as regulatory hurdles or infrastructure limitations, but overall, global commitment to sustainability is fostering market expansion across these geographies.

Company Insights

The solar water heater market features a competitive landscape with several key players driving innovation and market growth. Rheem Manufacturing Company is a prominent global player, known for its efficient and durable residential and commercial systems. A.O. Smith Corporation offers a range of solar water heating solutions integrated with advanced technology for optimal performance. Bosch Thermotechnology Ltd. provides high-quality systems with a focus on energy efficiency and smart controls. Viessmann Group is recognized for its innovative solar thermal products tailored for various climates and applications. Other significant companies include Bradford White Corporation, SunTank, and Chromagen, each contributing to market diversity through product development and strategic expansions. These companies invest heavily in research and development to enhance collector efficiency, reduce costs, and incorporate digital monitoring features. Partnerships with installers, distributors, and government bodies are common strategies to expand market reach. The competitive intensity fosters continuous improvement, benefiting consumers with better products and services, while also pushing the industry toward greater sustainability and adoption.

Recent Developments

Recent developments in the solar water heater market highlight ongoing innovation and strategic movements aimed at enhancing product offerings and market presence. Technological advancements include the integration of smart home compatibility, allowing users to monitor and control systems via mobile apps, improving convenience and energy management. Companies are also focusing on hybrid systems that combine solar with heat pump or photovoltaic technologies to ensure reliability and maximize energy savings. In terms of corporate activities, key players have engaged in mergers and acquisitions to broaden their geographic and product portfolios; for instance, acquisitions of smaller specialized firms to gain access to new technologies or markets. Regulatory developments continue to shape the landscape, with governments introducing updated incentives and standards to promote solar thermal adoption. Additionally, there is a growing emphasis on sustainable manufacturing practices and the use of recyclable materials in system components. These developments reflect a market evolving toward greater efficiency, user-friendliness, and environmental responsibility, positioning solar water heaters as a cornerstone of future energy systems.

Report Segmentation

This market research report on the solar water heater market is meticulously segmented to provide detailed insights into various aspects influencing the industry. The segmentation includes by type, covering active systems and passive systems, with further breakdown into subtypes like direct circulation, indirect circulation, integral collector-storage, and thermosyphon systems. By application, the report analyzes residential, commercial, and industrial sectors, highlighting specific use cases and demand patterns. Regional segmentation offers in-depth analysis of key geographies such as North America, Europe, Asia-Pacific, Latin America, and Middle East & Africa, examining local trends, policies, and growth prospects. Additionally, the report segments the market by component, including collectors, storage tanks, and controls, to understand the supply chain and innovation areas. Competitive landscape segmentation profiles leading companies, their market shares, strategies, and product portfolios. This comprehensive segmentation enables stakeholders to identify opportunities, assess risks, and make informed decisions based on granular data and analysis tailored to their specific interests and needs in the solar water heater market.

FAQs

What are the benefits of using a solar water heater? Solar water heaters offer significant benefits including reduced energy bills, lower carbon emissions, and decreased reliance on fossil fuels. They provide a renewable and sustainable source of hot water, with long-term cost savings and potential government incentives enhancing their attractiveness.

How does a solar water heater work? A solar water heater works by collecting sunlight through solar panels or collectors, which absorb thermal energy and transfer it to water or a heat transfer fluid. This heated fluid is then circulated to a storage tank, where it is used for domestic or commercial hot water needs, either through natural convection or pumps in active systems.

What is the lifespan of a solar water heater? The typical lifespan of a solar water heater ranges from 15 to 20 years, depending on the quality of components, installation, and maintenance. Regular upkeep, such as checking for leaks and ensuring collector cleanliness, can extend its operational life.

Are solar water heaters suitable for cold climates? Yes, solar water heaters can be suitable for cold climates, especially systems with antifreeze solutions or evacuated tube collectors that perform well in lower temperatures. Proper insulation and system design are crucial to ensure efficiency and prevent freezing in such environments.

What maintenance is required for a solar water heater? Maintenance for a solar water heater typically involves periodic inspection of collectors for dirt or damage, checking fluid levels and pressure in active systems, and ensuring all components like pumps and controllers are functioning correctly. Annual professional servicing is recommended to maintain optimal performance.

Can solar water heaters be used for swimming pools? Yes, solar water heaters are commonly used for heating swimming pools, utilizing unglazed collectors that are cost-effective and efficient for maintaining comfortable water temperatures, thereby extending the swimming season and reducing energy costs associated with pool heating.

Citius Research has developed a research report titled “Solar Water Heater Market Report - Global Industry Analysis, Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030” delivering key insights regarding business intelligence and providing concrete business strategies to clients in the form of a detailed syndicated report. The report details out the factors such as business environment, industry trend, growth opportunities, competition, pricing, global and regional market analysis, and other market related factors.

Details included in the report for the years 2024 through 2030

• Solar Water Heater Market Potential
• Segment-wise breakup
• Compounded annual growth rate (CAGR) for the next 6 years
• Key customers and their preferences
• Market share of major players and their competitive strength
• Existing competition in the market
• Price trend analysis
• Key trend analysis
• Market entry strategies
• Market opportunity insights

The report focuses on the drivers, restraints, opportunities, and challenges in the market based on various factors geographically. Further, key players, major collaborations, merger & acquisitions along with trending innovation and business policies are reviewed in the report. The Solar Water Heater Market report is segmented on the basis of various market segments and their analysis, both in terms of value and volume, for each region for the period under consideration.

Solar Water Heater Market Segmentation

Market Segmentation

Regions Covered

• North America
• Latin America
• Europe
• MENA
• Asia Pacific
• Sub-Saharan Africa and
• Australasia

Solar Water Heater Market Analysis

The report covers below mentioned analysis, but is not limited to:

• Overview of Solar Water Heater Market
• Research Methodology
• Executive Summary
• Market Dynamics of Solar Water Heater Market
  • Driving Factors
  • Restraints
  • Opportunities
• Global Market Status and Forecast by Segment A
• Global Market Status and Forecast by Segment B
• Global Market Status and Forecast by Segment C
• Global Market Status and Forecast by Regions
• Upstream and Downstream Market Analysis of Solar Water Heater Market
• Cost and Gross Margin Analysis of Solar Water Heater Market
• Solar Water Heater Market Report - Global Industry Analysis, Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030
  • Competition Landscape
  • Market Share of Major Players
• Key Recommendations

The “Solar Water Heater Market Report - Global Industry Analysis, Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030” report helps the clients to take business decisions and to understand strategies of major players in the industry. The report delivers the market driven results supported by a mix of primary and secondary research. The report provides the results triangulated through authentic sources and upon conducting thorough primary interviews with the industry experts. The report includes the results on the areas where the client can focus and create point of parity and develop a competitive edge, based on real-time data results.

Solar Water Heater Market Key Stakeholders

Below are the key stakeholders for the Solar Water Heater Market:

• Manufacturers
• Distributors/Traders/Wholesalers
• Material/Component Manufacturers
• Industry Associations
• Downstream vendors

Solar Water Heater Market Report Scope

Report AttributeDetails
Base year2023
Historical data2018 – 2023
Forecast2024 - 2030
CAGR2024 - 2030
Quantitative UnitsValue (USD Million)
Report coverageRevenue Forecast, Competitive Landscape, Growth Factors, Trends and Strategies. Customized report options available on request
Segments coveredProduct type, technology, application, geography
Regions coveredNorth America, Latin America, Europe, MENA, Asia Pacific, Sub-Saharan Africa and Australasia
Countries coveredUS, UK, China, Japan, Germany, India, France, Brazil, Italy, Canada, Russia, South Korea, Australia, Spain, Mexico and others
Customization scopeAvailable on request
PricingVarious purchase options available as per your research needs. Discounts available on request

COVID-19 Impact Analysis

Like most other markets, the outbreak of COVID-19 had an unfavorable impact on the Solar Water Heater Market worldwide. This report discusses in detail the disruptions experienced by the market, the impact on flow of raw materials, manufacturing operations, production trends, consumer demand and the projected future of this market post pandemic.

The report has helped our clients:

• To describe and forecast the Solar Water Heater Market size, on the basis of various segmentations and geography, in terms of value and volume
• To measure the changing needs of customers/industries
• To provide detailed information regarding the drivers, restraints, opportunities, and challenges influencing the growth of the market
• To gain competitive intelligence and uncover new opportunities
• To analyse opportunities in the market for stakeholders by identifying high-growth segments in Solar Water Heater Market
• To strategically profile key players and provide details of the current competitive landscape
• To analyse strategic approaches adopted by players in the market, such as product launches and developments, acquisitions, collaborations, contracts, expansions, and partnerships

Report Customization

Citius Research provides free customization of reports as per your need. This report can be personalized to meet your requirements. Get in touch with our sales team, who will guarantee you to get a report that suits your necessities.

Customize This Report

Frequently Asked Questions

The Global Solar Water Heater Market size was valued at $XX billion in 2023 and is anticipated to reach $XX billion by 2030 growing at a CAGR of XX%
The global Solar Water Heater Market is expected to grow at a CAGR of XX% from 2023 to 2030.
For further details request a free sample copy of this report here.
For further details request a free sample copy of this report here.
For further details request a free sample copy of this report here.
For further details request a free sample copy of this report here.

Table of Contents

Chapter 1. Introduction
  1.1. Market Scope
  1.2. Key Segmentations
  1.3. Research Objective
Chapter 2. Research Methodology & Assumptions
Chapter 3. Executive Summary
Chapter 4. Market Background
  4.1. Dynamics
    4.1.1. Drivers
    4.1.2. Restraints
    4.1.3. Opportunity
    4.1.4. Challenges
  4.2. Key Trends in the Impacting the Market
    4.2.1. Demand & Supply
  4.3. Industry SWOT Analysis
  4.4. Porter’s Five Forces Analysis
  4.5. Value and Supply Chain Analysis
  4.6. Macro-Economic Factors
  4.7. COVID-19 Impact Analysis
    4.7.1. Global and Regional Assessment
  4.8. Profit Margin Analysis
  4.9. Trade Analysis
    4.9.1. Importing Countries
    4.9.2. Exporting Countries
  4.10. Market Entry Strategies
  4.11. Market Assessment (US$ Mn and Units)
Chapter 5. Global Solar Water Heater Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Segment A
  5.1. By Segment A, 2024 - 2030
    5.1.1. Sub-Segment A
    5.1.2. Sub-Segment B
  5.2. Opportunity Analysis
Chapter 6. Global Solar Water Heater Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Segment B
  6.1. By Segment B, 2024 - 2030
    6.1.1. Sub-Segment A
    6.1.2. Sub-Segment B
  6.2. Opportunity Analysis
Chapter 7. Global Solar Water Heater Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Segment C
  7.1. By Segment C, 2024 - 2030
    7.1.1. Sub-Segment A
    7.1.2. Sub-Segment B
  7.2. Opportunity Analysis
Chapter 8. Global Solar Water Heater Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Region
  8.1. By Region, 2024 - 2030
    8.1.1. North America
    8.1.2. Latin America
    8.1.3. Europe
    8.1.4. MENA
    8.1.5. Asia Pacific
    8.1.6. Sub-Saharan Africa
    8.1.7. Australasia
  8.2. Opportunity Analysis
Chapter 9. North America Solar Water Heater Market Forecast and Trend Analysis
  9.1. Regional Overview
  9.2. Pricing Analysis
  9.3. Key Trends in the Region
    9.3.1. Supply and Demand
  9.4. Demographic Structure
  9.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    9.5.1. Sub-Segment A
    9.5.2. Sub-Segment B
  9.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    9.6.1. Sub-Segment A
    9.6.2. Sub-Segment B
  9.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    9.7.1. Sub-Segment A
    9.7.2. Sub-Segment B
  9.8. By Country, 2024 - 2030, (US$ Mn and Units)
    9.8.1. U.S.
    9.8.2. Canada
    9.8.3. Rest of North America
  9.9. Opportunity Analysis
Chapter 10. Latin America Solar Water Heater Market Forecast and Trend Analysis
  10.1. Regional Overview
  10.2. Pricing Analysis
  10.3. Key Trends in the Region
    10.3.1. Supply and Demand
  10.4. Demographic Structure
  10.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    10.5.1. Sub-Segment A
    10.5.2. Sub-Segment B
  10.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    10.6.1. Sub-Segment A
    10.6.2. Sub-Segment B
  10.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    10.7.1. Sub-Segment A
    10.7.2. Sub-Segment B
  10.8. By Country, 2024 - 2030, (US$ Mn and Units)
    10.8.1. Brazil
    10.8.2. Argentina
    10.8.3. Rest of Latin America
  10.9. Opportunity Analysis
Chapter 11. Europe Solar Water Heater Market Forecast and Trend Analysis
  11.1. Regional Overview
  11.2. Pricing Analysis
  11.3. Key Trends in the Region
    11.3.1. Supply and Demand
  11.4. Demographic Structure
  11.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    11.5.1. Sub-Segment A
    11.5.2. Sub-Segment B
  11.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    11.6.1. Sub-Segment A
    11.6.2. Sub-Segment B
  11.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    11.7.1. Sub-Segment A
    11.7.2. Sub-Segment B
  11.8. By Country, 2024 - 2030, (US$ Mn and Units)
    11.8.1. UK
    11.8.2. Germany
    11.8.3. France
    11.8.4. Spain
    11.8.5. Rest of Europe
  11.9. Opportunity Analysis
Chapter 12. MENA Solar Water Heater Market Forecast and Trend Analysis
  12.1. Regional Overview
  12.2. Pricing Analysis
  12.3. Key Trends in the Region
    12.3.1. Supply and Demand
  12.4. Demographic Structure
  12.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    12.5.1. Sub-Segment A
    12.5.2. Sub-Segment B
  12.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    12.6.1. Sub-Segment A
    12.6.2. Sub-Segment B
  12.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    12.7.1. Sub-Segment A
    12.7.2. Sub-Segment B
  12.8. By Country, 2024 - 2030, (US$ Mn and Units)
    12.8.1. Egypt
    12.8.2. Algeria
    12.8.3. GCC
    12.8.4. Rest of MENA
  12.9. Opportunity Analysis
Chapter 13. Asia Pacific Solar Water Heater Market Forecast and Trend Analysis
  13.1. Regional Overview
  13.2. Pricing Analysis
  13.3. Key Trends in the Region
    13.3.1. Supply and Demand
  13.4. Demographic Structure
  13.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    13.5.1. Sub-Segment A
    13.5.2. Sub-Segment B
  13.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    13.6.1. Sub-Segment A
    13.6.2. Sub-Segment B
  13.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    13.7.1. Sub-Segment A
    13.7.2. Sub-Segment B
  13.8. By Country, 2024 - 2030, (US$ Mn and Units)
    13.8.1. India
    13.8.2. China
    13.8.3. Japan
    13.8.4. ASEAN
    13.8.5. Rest of Asia Pacific
  13.9. Opportunity Analysis
Chapter 14. Sub-Saharan Africa Solar Water Heater Market Forecast and Trend Analysis
  14.1. Regional Overview
  14.2. Pricing Analysis
  14.3. Key Trends in the Region
    14.3.1. Supply and Demand
  14.4. Demographic Structure
  14.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    14.5.1. Sub-Segment A
    14.5.2. Sub-Segment B
  14.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    14.6.1. Sub-Segment A
    14.6.2. Sub-Segment B
  14.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    14.7.1. Sub-Segment A
    14.7.2. Sub-Segment B
  14.8. By Country, 2024 - 2030, (US$ Mn and Units)
    14.8.1. Ethiopia
    14.8.2. Nigeria
    14.8.3. Rest of Sub-Saharan Africa
  14.9. Opportunity Analysis
Chapter 15. Australasia Solar Water Heater Market Forecast and Trend Analysis
  15.1. Regional Overview
  15.2. Pricing Analysis
  15.3. Key Trends in the Region
    15.3.1. Supply and Demand
  15.4. Demographic Structure
  15.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    15.5.1. Sub-Segment A
    15.5.2. Sub-Segment B
  15.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    15.6.1. Sub-Segment A
    15.6.2. Sub-Segment B
  15.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    15.7.1. Sub-Segment A
    15.7.2. Sub-Segment B
  15.8. By Country, 2024 - 2030, (US$ Mn and Units)
    15.8.1. Australia
    15.8.2. New Zealand
    15.8.3. Rest of Australasia
  15.9. Opportunity Analysis
Chapter 16. Competition Analysis
  16.1. Competitive Benchmarking
    16.1.1. Top Player’s Market Share
    16.1.2. Price and Product Comparison
  16.2. Company Profiles
    16.2.1. Company A
      16.2.1.1. Company Overview
      16.2.1.2. Segmental Revenue
      16.2.1.3. Product Portfolio
      16.2.1.4. Key Developments
      16.2.1.5. Strategic Outlook
    16.2.2. Company B
      16.2.2.1. Company Overview
      16.2.2.2. Segmental Revenue
      16.2.2.3. Product Portfolio
      16.2.2.4. Key Developments
      16.2.2.5. Strategic Outlook
    16.2.3. Company C
      16.2.3.1. Company Overview
      16.2.3.2. Segmental Revenue
      16.2.3.3. Product Portfolio
      16.2.3.4. Key Developments
      16.2.3.5. Strategic Outlook
    16.2.4. Company D
      16.2.4.1. Company Overview
      16.2.4.2. Segmental Revenue
      16.2.4.3. Product Portfolio
      16.2.4.4. Key Developments
      16.2.4.5. Strategic Outlook
    16.2.5. Company E
      16.2.5.1. Company Overview
      16.2.5.2. Segmental Revenue
      16.2.5.3. Product Portfolio
      16.2.5.4. Key Developments
      16.2.5.5. Strategic Outlook
    16.2.6. Company F
      16.2.6.1. Company Overview
      16.2.6.2. Segmental Revenue
      16.2.6.3. Product Portfolio
      16.2.6.4. Key Developments
      16.2.6.5. Strategic Outlook
    16.2.7. Company G
      16.2.7.1. Company Overview
      16.2.7.2. Segmental Revenue
      16.2.7.3. Product Portfolio
      16.2.7.4. Key Developments
      16.2.7.5. Strategic Outlook
    16.2.8. Company H
      16.2.8.1. Company Overview
      16.2.8.2. Segmental Revenue
      16.2.8.3. Product Portfolio
      16.2.8.4. Key Developments
      16.2.8.5. Strategic Outlook
    16.2.9. Company I
      16.2.9.1. Company Overview
      16.2.9.2. Segmental Revenue
      16.2.9.3. Product Portfolio
      16.2.9.4. Key Developments
      16.2.9.5. Strategic Outlook
    16.2.10. Company J
      16.2.10.1. Company Overview
      16.2.10.2. Segmental Revenue
      16.2.10.3. Product Portfolio
      16.2.10.4. Key Developments
      16.2.10.5. Strategic Outlook
Chapter 17. Go-To-Market Strategy

Research Methodology

We follow a robust research methodology to analyze the market in order to provide our clients with qualitative and quantitative analysis which has a very low or negligible deviance. Extensive secondary research supported by primary data collection methods help us to thoroughly understand and gauge the market. We incorporate both top-down and bottom-up approach for estimating the market. The below mentioned methods are then adopted to triangulate and validate the market.

Secondary data collection and interpretation

Secondary research includes sources such as published books, articles in journals, news media and published businesses, government and international body publications, and associations. Sources also include paid databases such as Hoovers, Thomson Reuters, Passport and others. Data derived through secondary sources is further validated through primary sources. The secondary sources also include major manufacturers mapped on the basis of revenues, product portfolios, and sales channels.

Primary data collection

Primary data collection methods include conducting interviews with industry experts and various stakeholders across the supply chain, such as raw material suppliers, manufacturers, product distributors and customers. The interviews are either telephonic or face-to-face, or even a combination of both. Prevailing trends in the industry are gathered by conducting surveys. Primary interviews also help us to understand the market drivers, restraints and opportunities, along with the challenges in the market. This method helps us in validating the data gathered through secondary sources, further triangulating the data and developing it through our statistical tools. We generally conduct interviews with -

  • CEOs, Directors, and VPs
  • Sales and Marketing Managers
  • Plant Heads and Manufacturing Department Heads
  • Product Specialists

Supply Side and Demand Side Data Collection

Supply side analysis is based on the data collected from the manufacturers and the product providers in terms of their segmental revenues. Secondary sources for this type of analysis include company annual reports and publications, associations and organisations, government publications and others.

Demand side analysis is based upon the consumer insights who are the end users of the particular product in question. They could be an individual user or an organisation. Such data is gathered through consumer surveys and focused group interviews.

Market Engineering

As a primary step, in order to develop the market numbers we follow a vigorous methodology that includes studying the parent market of the niche product and understanding the industry trends, acceptance among customers of the product, challenges, future growth, and others, followed by further breaking down the market under consideration into various segments and sub-markets. Additionally, in order to cross-validate the market, we also determine the top players in the market, along with their segmental revenues for the said market. Our secondary sources help us to validate the market share of the top players. Using both the qualitative and quantitative analysis of all the possible factors helps us determine the market numbers which are inclined towards accuracy.

Request a detailed Research Methodology for the market.

Request Customization or Sample Report

To request a sample report or for any inquiry regarding this report, please fill out the form below

Yes, I have read the Privacy Policy.

Related Reports






latest reports