Renewable Energy Market Report, Global Industry Analysis, Market Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2023 - 2030

  • Published Date: Jan, 2024
  • Report ID: CR0194221
  • Format: Electronic (PDF)
  • Number of Pages: 211
  • Author(s): Joshi, Madhavi

Report Overview

The Renewable Energy Market size was estimated at USD 950 billion in 2023 and is projected to reach USD 2200 billion by 2030, exhibiting a compound annual growth rate (CAGR) of 13.50% during the forecast period (2024-2030).

Renewable Energy Market

(Market Size)
$950 billion
$2200 billion
2023
2030
Source: Citius Research
Study Period 2018 - 2030
Base Year For Estimation 2023
Forecast Data Period 2024 - 2030
CAGR (2024-2030) 13.50%
2023 Market Size USD 950 billion
2030 Market Size USD 2200 billion
Key Players NextEra Energy, Iberdrola, Enel, ?rsted, Brookfield Renewable

Market Summary

The renewable energy market represents a transformative segment within the global energy and power industry, focused on harnessing naturally replenishing resources to generate electricity and thermal energy. This market is characterized by a diverse portfolio of technologies, including solar, wind, hydropower, bioenergy, and geothermal, each contributing to a more sustainable and secure energy future. The shift towards renewables is driven by a confluence of factors including technological advancements, supportive government policies, and increasing corporate and consumer demand for clean energy. This sector is not only pivotal in addressing climate change and reducing greenhouse gas emissions but also plays a crucial role in enhancing energy independence and fostering economic development through job creation and new investment opportunities. The market is highly dynamic, with continuous innovation leading to cost reductions and efficiency improvements, making renewable energy increasingly competitive with conventional fossil fuels. As a result, it attracts significant attention from investors, policymakers, and major energy corporations worldwide, all seeking to capitalize on the transition to a low-carbon economy.

Key Highlights

The renewable energy market is distinguished by several key highlights that underscore its importance and growth trajectory. A primary highlight is the remarkable decline in the cost of renewable technologies, particularly solar photovoltaic and wind power, which have achieved grid parity in numerous regions globally. This cost competitiveness is a fundamental driver accelerating adoption. Another significant highlight is the increasing integration of digital technologies and smart grid solutions, which enhance the efficiency, reliability, and manageability of renewable energy systems. Energy storage, particularly battery technology, has emerged as a critical enabler, addressing the intermittency challenges of sources like solar and wind and facilitating a higher penetration of renewables into the energy mix. Furthermore, there is a growing trend of corporate power purchase agreements, where major companies commit to sourcing renewable energy for their operations, signaling strong market demand beyond traditional utility procurement. The market is also witnessing substantial investments in research and development, leading to breakthroughs in areas such as floating offshore wind, next-generation biofuels, and advanced geothermal systems, which promise to further expand the potential of renewable energy.

Drivers, Opportunities & Restraints

The expansion of the renewable energy market is propelled by a powerful set of drivers. Chief among these is the global imperative to mitigate climate change, embodied in international agreements like the Paris Accord, which compels nations to decarbonize their energy sectors. Supportive government policies, including tax incentives, feed-in tariffs, and renewable portfolio standards, provide crucial financial and regulatory support for project development. Growing environmental consciousness among consumers and businesses is also creating sustained demand for clean energy. The opportunities within this market are vast and multifaceted. There is significant potential for expansion in emerging economies where energy demand is rising rapidly, and renewables offer a path to electrification without the carbon footprint of traditional fuels. Technological innovation presents opportunities for new entrants and established players to develop more efficient and cost-effective solutions. The green hydrogen economy, produced using renewable electricity, is an emerging frontier with enormous potential for decarbonizing hard-to-abate sectors like industry and heavy transport. However, the market also faces notable restraints. The intermittency of solar and wind power, while being addressed by storage, remains a technical challenge for grid stability. High initial capital costs for projects and infrastructure, though decreasing, can still be a barrier. Furthermore, the market can be susceptible to policy uncertainty and changes in government support, which can impact investor confidence and project timelines.

Concentration Insights

The concentration of the renewable energy market reveals a landscape with both established leaders and rapidly emerging players. The market is not monopolistic but is instead characterized by a high degree of competition among a mix of specialized renewable energy firms, diversified energy giants, and large utility companies. Certain segments, such as wind turbine manufacturing and solar panel production, have seen significant consolidation, with a few major companies like Vestas, Siemens Gamesa, and specific Chinese manufacturers holding substantial market shares. In terms of project development and ownership, the landscape is more fragmented, involving independent power producers, utility companies like NextEra Energy and ?rsted, and increasingly, oil and gas majors such as BP and Shell who are diversifying their portfolios. Geographically, concentration is also evident, with China dominating the manufacturing supply chain for key components like solar panels and batteries, while Europe and the United States lead in terms of installed capacity and technological innovation for certain technologies like offshore wind. This concentration influences global supply chains, pricing, and the pace of technological diffusion.

Type Insights

The renewable energy market is segmented by type, with each technology offering distinct advantages and facing unique challenges. Solar energy, primarily through photovoltaic technology, has experienced the most rapid growth globally due to its modular nature and dramatic cost reductions. It is versatile, suitable for utility-scale farms, commercial rooftops, and residential installations. Wind energy is another dominant force, split into onshore and offshore segments. Onshore wind is a mature and cost-effective technology, while offshore wind, though more complex and costly, offers access to stronger and more consistent wind resources, with massive potential for capacity expansion. Hydropower remains the largest source of renewable electricity globally, providing reliable baseload power, though its growth is limited by environmental concerns and geographical constraints. Bioenergy, derived from organic materials, is versatile as it can generate power, heat, and transport fuels, but its sustainability is highly dependent on feedstock sources and production practices. Geothermal energy offers a constant and reliable power source but is geographically limited to regions with accessible tectonic activity. Each type contributes uniquely to a diversified and resilient renewable energy portfolio.

Application Insights

The application of renewable energy spans across various sectors, highlighting its integral role in the modern economy. The largest application is in power generation, where renewables are increasingly displacing coal and natural gas in electricity grids. Utilities and independent power producers develop large-scale solar parks, wind farms, and hydropower plants to feed power into the transmission network. A rapidly growing application is in the commercial and industrial sector, where businesses are installing rooftop solar systems and signing power purchase agreements to reduce energy costs and meet sustainability goals. The residential segment is also significant, with homeowners adopting solar panels and sometimes battery storage for self-consumption and energy independence. Beyond electricity, renewable energy is crucial for heating and cooling applications through solar thermal systems, geothermal heat pumps, and bioenergy. The transport sector represents a frontier application, with biofuels like ethanol and biodiesel being used today, and the emergence of renewable electricity powering electric vehicles, effectively making transportation a new and massive application area for clean energy. This diversification of applications ensures robust and multifaceted demand.

Regional Insights

The adoption and development of renewable energy vary significantly by region, influenced by resource availability, policy frameworks, and market maturity. The Asia-Pacific region stands as the global leader, driven predominantly by China, which is the world's largest producer and installer of solar panels, wind turbines, and hydropower facilities. India is also a major and fast-growing market, with ambitious government targets for renewable capacity. Europe is a pioneer and continues to be a strong market, with countries like Germany, the UK, and Spain leading in wind and solar penetration. The European Union's Green Deal provides a strong policy impetus for further growth. North America, particularly the United States, is a major market with significant capacity in wind and solar, supported by a mix of federal tax credits and state-level policies. Canada has a strong hydropower base and is growing its wind and solar sectors. Latin America, led by Brazil with its vast bioethanol and hydropower resources, and countries like Chile and Mexico with excellent solar resources, is an important emerging region. The Middle East and Africa hold immense potential, particularly for solar energy, and are beginning to attract significant investment for large-scale projects to meet growing domestic demand and for export purposes, such as green hydrogen.

Company Insights

The competitive landscape of the renewable energy market features a diverse array of companies, from pure-play specialists to energy conglomerates expanding their portfolios. Leading wind energy specialists include Vestas Wind Systems and Siemens Gamesa Renewable Energy, which are global giants in turbine manufacturing and service. In the solar sector, major panel manufacturers include LONGi Green Energy Technology and JinkoSolar, while companies like First Solar are leaders in thin-film technology. Beyond equipment manufacturing, project development and independent power production are dominated by firms like NextEra Energy Resources, which is one of the world's largest generators of renewable energy from wind and solar. European utility ?rsted has transformed from a fossil fuel-based company into a global leader in offshore wind development. Traditional oil and gas supermajors, including BP, Shell, and TotalEnergies, are making significant strategic investments and acquisitions in renewables, particularly in offshore wind and solar, signaling a broader industry shift. These companies bring vast capital, project management experience, and trading expertise to the market, intensifying competition and accelerating deployment.

Recent Developments

The renewable energy market is characterized by rapid and continuous developments that shape its future direction. A major trend is the unprecedented scale of new project announcements, particularly for offshore wind farms and gigawatt-scale solar installations. There has been a surge in corporate renewable energy procurement, with technology giants, retailers, and manufacturers signing record-breaking power purchase agreements to decarbonize their operations. Technological advancements continue at a brisk pace, with announcements of new, more efficient solar cell designs, larger and more powerful wind turbines capable of generating more electricity at lower costs, and breakthroughs in green hydrogen electrolyzer technology. The policy landscape is also evolving, with several countries strengthening their decarbonization targets and unveiling new support mechanisms, such as carbon border adjustments and hydrogen strategies. Furthermore, the market is seeing increased merger and acquisition activity as companies seek to acquire technology, project pipelines, and market share. Recent months have also highlighted a intensified focus on securing resilient and ethical supply chains for critical materials like polysilicon, rare earths, and batteries, leading to new partnerships and investments in domestic manufacturing capabilities.

Report Segmentation

This comprehensive market research report on the renewable energy market provides a detailed and structured analysis to offer actionable intelligence. The report is meticulously segmented to allow for a deep dive into specific areas of interest. The segmentation is primarily based on type, categorizing the market into key technologies such as solar energy, wind energy, hydropower, bioenergy, and geothermal energy. Each type segment is analyzed for its market dynamics, trends, and potential. Furthermore, the report is segmented by application, examining the utilization of renewable energy in power generation, commercial and industrial use, residential applications, and the transport sector. A crucial component of the report is the regional segmentation, which provides a granular analysis of the market across key geographies including North America, Europe, Asia-Pacific, Latin America, and the Middle East and Africa. This multi-dimensional segmentation enables stakeholders to understand not only the overall market landscape but also the specific nuances, growth patterns, and competitive environments within each technology, application area, and geographic region, facilitating informed strategic planning and investment decisions.

FAQs

What are the main factors driving the growth of the renewable energy market?

The growth is primarily driven by global climate change commitments, supportive government policies and incentives, declining technology costs, increasing corporate demand for clean energy, and growing public awareness of environmental issues.

Which renewable energy source is growing the fastest?

Solar photovoltaic energy has consistently been one of the fastest-growing renewable energy sources globally in terms of new capacity additions, due to its rapidly decreasing costs and high scalability.

What are the biggest challenges facing the renewable energy industry?

Key challenges include the intermittency of sources like solar and wind which requires investment in energy storage and grid modernization, the need for significant upfront capital, and navigating complex and sometimes uncertain policy landscapes.

Which companies are leaders in the renewable energy market?

Market leaders include specialized firms like Vestas and Siemens Gamesa in wind, LONGi and First Solar in solar, as well as energy giants like NextEra Energy, ?rsted, and traditional oil majors like BP and Shell who are expanding aggressively into renewables.

Which region is the largest market for renewable energy?

The Asia-Pacific region, led by China, is the largest market for renewable energy in terms of both production and consumption, followed by Europe and North America.

How is renewable energy used besides generating electricity?

Beyond power generation, renewable energy is used for heating and cooling buildings via geothermal heat pumps and solar thermal systems, for transportation through biofuels and renewable electricity powering electric vehicles, and in industrial processes.

Citius Research has developed a research report titled “Renewable Energy Market Report - Global Industry Analysis, Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030” delivering key insights regarding business intelligence and providing concrete business strategies to clients in the form of a detailed syndicated report. The report details out the factors such as business environment, industry trend, growth opportunities, competition, pricing, global and regional market analysis, and other market related factors.

Details included in the report for the years 2024 through 2030

• Renewable Energy Market Potential
• Segment-wise breakup
• Compounded annual growth rate (CAGR) for the next 6 years
• Key customers and their preferences
• Market share of major players and their competitive strength
• Existing competition in the market
• Price trend analysis
• Key trend analysis
• Market entry strategies
• Market opportunity insights

The report focuses on the drivers, restraints, opportunities, and challenges in the market based on various factors geographically. Further, key players, major collaborations, merger & acquisitions along with trending innovation and business policies are reviewed in the report. The Renewable Energy Market report is segmented on the basis of various market segments and their analysis, both in terms of value and volume, for each region for the period under consideration.

Renewable Energy Market Segmentation

Market Segmentation

Regions Covered

• North America
• Latin America
• Europe
• MENA
• Asia Pacific
• Sub-Saharan Africa and
• Australasia

Renewable Energy Market Analysis

The report covers below mentioned analysis, but is not limited to:

• Overview of Renewable Energy Market
• Research Methodology
• Executive Summary
• Market Dynamics of Renewable Energy Market
  • Driving Factors
  • Restraints
  • Opportunities
• Global Market Status and Forecast by Segment A
• Global Market Status and Forecast by Segment B
• Global Market Status and Forecast by Segment C
• Global Market Status and Forecast by Regions
• Upstream and Downstream Market Analysis of Renewable Energy Market
• Cost and Gross Margin Analysis of Renewable Energy Market
• Renewable Energy Market Report - Global Industry Analysis, Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030
  • Competition Landscape
  • Market Share of Major Players
• Key Recommendations

The “Renewable Energy Market Report - Global Industry Analysis, Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030” report helps the clients to take business decisions and to understand strategies of major players in the industry. The report delivers the market driven results supported by a mix of primary and secondary research. The report provides the results triangulated through authentic sources and upon conducting thorough primary interviews with the industry experts. The report includes the results on the areas where the client can focus and create point of parity and develop a competitive edge, based on real-time data results.

Renewable Energy Market Key Stakeholders

Below are the key stakeholders for the Renewable Energy Market:

• Manufacturers
• Distributors/Traders/Wholesalers
• Material/Component Manufacturers
• Industry Associations
• Downstream vendors

Renewable Energy Market Report Scope

Report AttributeDetails
Base year2023
Historical data2018 – 2023
Forecast2024 - 2030
CAGR2024 - 2030
Quantitative UnitsValue (USD Million)
Report coverageRevenue Forecast, Competitive Landscape, Growth Factors, Trends and Strategies. Customized report options available on request
Segments coveredProduct type, technology, application, geography
Regions coveredNorth America, Latin America, Europe, MENA, Asia Pacific, Sub-Saharan Africa and Australasia
Countries coveredUS, UK, China, Japan, Germany, India, France, Brazil, Italy, Canada, Russia, South Korea, Australia, Spain, Mexico and others
Customization scopeAvailable on request
PricingVarious purchase options available as per your research needs. Discounts available on request

COVID-19 Impact Analysis

Like most other markets, the outbreak of COVID-19 had an unfavorable impact on the Renewable Energy Market worldwide. This report discusses in detail the disruptions experienced by the market, the impact on flow of raw materials, manufacturing operations, production trends, consumer demand and the projected future of this market post pandemic.

The report has helped our clients:

• To describe and forecast the Renewable Energy Market size, on the basis of various segmentations and geography, in terms of value and volume
• To measure the changing needs of customers/industries
• To provide detailed information regarding the drivers, restraints, opportunities, and challenges influencing the growth of the market
• To gain competitive intelligence and uncover new opportunities
• To analyse opportunities in the market for stakeholders by identifying high-growth segments in Renewable Energy Market
• To strategically profile key players and provide details of the current competitive landscape
• To analyse strategic approaches adopted by players in the market, such as product launches and developments, acquisitions, collaborations, contracts, expansions, and partnerships

Report Customization

Citius Research provides free customization of reports as per your need. This report can be personalized to meet your requirements. Get in touch with our sales team, who will guarantee you to get a report that suits your necessities.

Customize This Report

Frequently Asked Questions

The Global Renewable Energy Market size was valued at $XX billion in 2023 and is anticipated to reach $XX billion by 2030 growing at a CAGR of XX%
The global Renewable Energy Market is expected to grow at a CAGR of XX% from 2023 to 2030.
For further details request a free sample copy of this report here.
For further details request a free sample copy of this report here.
For further details request a free sample copy of this report here.
For further details request a free sample copy of this report here.

Table of Contents

Chapter 1. Introduction
  1.1. Market Scope
  1.2. Key Segmentations
  1.3. Research Objective
Chapter 2. Research Methodology & Assumptions
Chapter 3. Executive Summary
Chapter 4. Market Background
  4.1. Dynamics
    4.1.1. Drivers
    4.1.2. Restraints
    4.1.3. Opportunity
    4.1.4. Challenges
  4.2. Key Trends in the Impacting the Market
    4.2.1. Demand & Supply
  4.3. Industry SWOT Analysis
  4.4. Porter’s Five Forces Analysis
  4.5. Value and Supply Chain Analysis
  4.6. Macro-Economic Factors
  4.7. COVID-19 Impact Analysis
    4.7.1. Global and Regional Assessment
  4.8. Profit Margin Analysis
  4.9. Trade Analysis
    4.9.1. Importing Countries
    4.9.2. Exporting Countries
  4.10. Market Entry Strategies
  4.11. Market Assessment (US$ Mn and Units)
Chapter 5. Global Renewable Energy Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Segment A
  5.1. By Segment A, 2024 - 2030
    5.1.1. Sub-Segment A
    5.1.2. Sub-Segment B
  5.2. Opportunity Analysis
Chapter 6. Global Renewable Energy Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Segment B
  6.1. By Segment B, 2024 - 2030
    6.1.1. Sub-Segment A
    6.1.2. Sub-Segment B
  6.2. Opportunity Analysis
Chapter 7. Global Renewable Energy Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Segment C
  7.1. By Segment C, 2024 - 2030
    7.1.1. Sub-Segment A
    7.1.2. Sub-Segment B
  7.2. Opportunity Analysis
Chapter 8. Global Renewable Energy Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Region
  8.1. By Region, 2024 - 2030
    8.1.1. North America
    8.1.2. Latin America
    8.1.3. Europe
    8.1.4. MENA
    8.1.5. Asia Pacific
    8.1.6. Sub-Saharan Africa
    8.1.7. Australasia
  8.2. Opportunity Analysis
Chapter 9. North America Renewable Energy Market Forecast and Trend Analysis
  9.1. Regional Overview
  9.2. Pricing Analysis
  9.3. Key Trends in the Region
    9.3.1. Supply and Demand
  9.4. Demographic Structure
  9.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    9.5.1. Sub-Segment A
    9.5.2. Sub-Segment B
  9.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    9.6.1. Sub-Segment A
    9.6.2. Sub-Segment B
  9.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    9.7.1. Sub-Segment A
    9.7.2. Sub-Segment B
  9.8. By Country, 2024 - 2030, (US$ Mn and Units)
    9.8.1. U.S.
    9.8.2. Canada
    9.8.3. Rest of North America
  9.9. Opportunity Analysis
Chapter 10. Latin America Renewable Energy Market Forecast and Trend Analysis
  10.1. Regional Overview
  10.2. Pricing Analysis
  10.3. Key Trends in the Region
    10.3.1. Supply and Demand
  10.4. Demographic Structure
  10.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    10.5.1. Sub-Segment A
    10.5.2. Sub-Segment B
  10.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    10.6.1. Sub-Segment A
    10.6.2. Sub-Segment B
  10.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    10.7.1. Sub-Segment A
    10.7.2. Sub-Segment B
  10.8. By Country, 2024 - 2030, (US$ Mn and Units)
    10.8.1. Brazil
    10.8.2. Argentina
    10.8.3. Rest of Latin America
  10.9. Opportunity Analysis
Chapter 11. Europe Renewable Energy Market Forecast and Trend Analysis
  11.1. Regional Overview
  11.2. Pricing Analysis
  11.3. Key Trends in the Region
    11.3.1. Supply and Demand
  11.4. Demographic Structure
  11.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    11.5.1. Sub-Segment A
    11.5.2. Sub-Segment B
  11.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    11.6.1. Sub-Segment A
    11.6.2. Sub-Segment B
  11.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    11.7.1. Sub-Segment A
    11.7.2. Sub-Segment B
  11.8. By Country, 2024 - 2030, (US$ Mn and Units)
    11.8.1. UK
    11.8.2. Germany
    11.8.3. France
    11.8.4. Spain
    11.8.5. Rest of Europe
  11.9. Opportunity Analysis
Chapter 12. MENA Renewable Energy Market Forecast and Trend Analysis
  12.1. Regional Overview
  12.2. Pricing Analysis
  12.3. Key Trends in the Region
    12.3.1. Supply and Demand
  12.4. Demographic Structure
  12.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    12.5.1. Sub-Segment A
    12.5.2. Sub-Segment B
  12.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    12.6.1. Sub-Segment A
    12.6.2. Sub-Segment B
  12.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    12.7.1. Sub-Segment A
    12.7.2. Sub-Segment B
  12.8. By Country, 2024 - 2030, (US$ Mn and Units)
    12.8.1. Egypt
    12.8.2. Algeria
    12.8.3. GCC
    12.8.4. Rest of MENA
  12.9. Opportunity Analysis
Chapter 13. Asia Pacific Renewable Energy Market Forecast and Trend Analysis
  13.1. Regional Overview
  13.2. Pricing Analysis
  13.3. Key Trends in the Region
    13.3.1. Supply and Demand
  13.4. Demographic Structure
  13.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    13.5.1. Sub-Segment A
    13.5.2. Sub-Segment B
  13.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    13.6.1. Sub-Segment A
    13.6.2. Sub-Segment B
  13.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    13.7.1. Sub-Segment A
    13.7.2. Sub-Segment B
  13.8. By Country, 2024 - 2030, (US$ Mn and Units)
    13.8.1. India
    13.8.2. China
    13.8.3. Japan
    13.8.4. ASEAN
    13.8.5. Rest of Asia Pacific
  13.9. Opportunity Analysis
Chapter 14. Sub-Saharan Africa Renewable Energy Market Forecast and Trend Analysis
  14.1. Regional Overview
  14.2. Pricing Analysis
  14.3. Key Trends in the Region
    14.3.1. Supply and Demand
  14.4. Demographic Structure
  14.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    14.5.1. Sub-Segment A
    14.5.2. Sub-Segment B
  14.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    14.6.1. Sub-Segment A
    14.6.2. Sub-Segment B
  14.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    14.7.1. Sub-Segment A
    14.7.2. Sub-Segment B
  14.8. By Country, 2024 - 2030, (US$ Mn and Units)
    14.8.1. Ethiopia
    14.8.2. Nigeria
    14.8.3. Rest of Sub-Saharan Africa
  14.9. Opportunity Analysis
Chapter 15. Australasia Renewable Energy Market Forecast and Trend Analysis
  15.1. Regional Overview
  15.2. Pricing Analysis
  15.3. Key Trends in the Region
    15.3.1. Supply and Demand
  15.4. Demographic Structure
  15.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    15.5.1. Sub-Segment A
    15.5.2. Sub-Segment B
  15.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    15.6.1. Sub-Segment A
    15.6.2. Sub-Segment B
  15.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    15.7.1. Sub-Segment A
    15.7.2. Sub-Segment B
  15.8. By Country, 2024 - 2030, (US$ Mn and Units)
    15.8.1. Australia
    15.8.2. New Zealand
    15.8.3. Rest of Australasia
  15.9. Opportunity Analysis
Chapter 16. Competition Analysis
  16.1. Competitive Benchmarking
    16.1.1. Top Player’s Market Share
    16.1.2. Price and Product Comparison
  16.2. Company Profiles
    16.2.1. Company A
      16.2.1.1. Company Overview
      16.2.1.2. Segmental Revenue
      16.2.1.3. Product Portfolio
      16.2.1.4. Key Developments
      16.2.1.5. Strategic Outlook
    16.2.2. Company B
      16.2.2.1. Company Overview
      16.2.2.2. Segmental Revenue
      16.2.2.3. Product Portfolio
      16.2.2.4. Key Developments
      16.2.2.5. Strategic Outlook
    16.2.3. Company C
      16.2.3.1. Company Overview
      16.2.3.2. Segmental Revenue
      16.2.3.3. Product Portfolio
      16.2.3.4. Key Developments
      16.2.3.5. Strategic Outlook
    16.2.4. Company D
      16.2.4.1. Company Overview
      16.2.4.2. Segmental Revenue
      16.2.4.3. Product Portfolio
      16.2.4.4. Key Developments
      16.2.4.5. Strategic Outlook
    16.2.5. Company E
      16.2.5.1. Company Overview
      16.2.5.2. Segmental Revenue
      16.2.5.3. Product Portfolio
      16.2.5.4. Key Developments
      16.2.5.5. Strategic Outlook
    16.2.6. Company F
      16.2.6.1. Company Overview
      16.2.6.2. Segmental Revenue
      16.2.6.3. Product Portfolio
      16.2.6.4. Key Developments
      16.2.6.5. Strategic Outlook
    16.2.7. Company G
      16.2.7.1. Company Overview
      16.2.7.2. Segmental Revenue
      16.2.7.3. Product Portfolio
      16.2.7.4. Key Developments
      16.2.7.5. Strategic Outlook
    16.2.8. Company H
      16.2.8.1. Company Overview
      16.2.8.2. Segmental Revenue
      16.2.8.3. Product Portfolio
      16.2.8.4. Key Developments
      16.2.8.5. Strategic Outlook
    16.2.9. Company I
      16.2.9.1. Company Overview
      16.2.9.2. Segmental Revenue
      16.2.9.3. Product Portfolio
      16.2.9.4. Key Developments
      16.2.9.5. Strategic Outlook
    16.2.10. Company J
      16.2.10.1. Company Overview
      16.2.10.2. Segmental Revenue
      16.2.10.3. Product Portfolio
      16.2.10.4. Key Developments
      16.2.10.5. Strategic Outlook
Chapter 17. Go-To-Market Strategy

Research Methodology

We follow a robust research methodology to analyze the market in order to provide our clients with qualitative and quantitative analysis which has a very low or negligible deviance. Extensive secondary research supported by primary data collection methods help us to thoroughly understand and gauge the market. We incorporate both top-down and bottom-up approach for estimating the market. The below mentioned methods are then adopted to triangulate and validate the market.

Secondary data collection and interpretation

Secondary research includes sources such as published books, articles in journals, news media and published businesses, government and international body publications, and associations. Sources also include paid databases such as Hoovers, Thomson Reuters, Passport and others. Data derived through secondary sources is further validated through primary sources. The secondary sources also include major manufacturers mapped on the basis of revenues, product portfolios, and sales channels.

Primary data collection

Primary data collection methods include conducting interviews with industry experts and various stakeholders across the supply chain, such as raw material suppliers, manufacturers, product distributors and customers. The interviews are either telephonic or face-to-face, or even a combination of both. Prevailing trends in the industry are gathered by conducting surveys. Primary interviews also help us to understand the market drivers, restraints and opportunities, along with the challenges in the market. This method helps us in validating the data gathered through secondary sources, further triangulating the data and developing it through our statistical tools. We generally conduct interviews with -

  • CEOs, Directors, and VPs
  • Sales and Marketing Managers
  • Plant Heads and Manufacturing Department Heads
  • Product Specialists

Supply Side and Demand Side Data Collection

Supply side analysis is based on the data collected from the manufacturers and the product providers in terms of their segmental revenues. Secondary sources for this type of analysis include company annual reports and publications, associations and organisations, government publications and others.

Demand side analysis is based upon the consumer insights who are the end users of the particular product in question. They could be an individual user or an organisation. Such data is gathered through consumer surveys and focused group interviews.

Market Engineering

As a primary step, in order to develop the market numbers we follow a vigorous methodology that includes studying the parent market of the niche product and understanding the industry trends, acceptance among customers of the product, challenges, future growth, and others, followed by further breaking down the market under consideration into various segments and sub-markets. Additionally, in order to cross-validate the market, we also determine the top players in the market, along with their segmental revenues for the said market. Our secondary sources help us to validate the market share of the top players. Using both the qualitative and quantitative analysis of all the possible factors helps us determine the market numbers which are inclined towards accuracy.

Request a detailed Research Methodology for the market.

Request Customization or Sample Report

To request a sample report or for any inquiry regarding this report, please fill out the form below

Yes, I have read the Privacy Policy.

Related Reports






latest reports