Process Automation and Instrumentation Market Report, Global Industry Analysis, Market Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2023 - 2030

  • Published Date: Jan, 2024
  • Report ID: CR0207835
  • Format: Electronic (PDF)
  • Number of Pages: 205
  • Author(s): Joshi, Madhavi

Report Overview

The Process Automation and Instrumentation Market size was estimated at USD 75 billion in 2023 and is projected to reach USD 110 billion by 2030, exhibiting a compound annual growth rate (CAGR) of 5.80% during the forecast period (2024-2030).

Process Automation and Instrumentation Market

(Market Size)
$75 billion
$110 billion
2023
2030
Source: Citius Research
Study Period 2018 - 2030
Base Year For Estimation 2023
Forecast Data Period 2024 - 2030
CAGR (2024-2030) 5.80%
2023 Market Size USD 75 billion
2030 Market Size USD 110 billion
Key Players Siemens, ABB, Emerson, Rockwell Automation, Schneider Electric

Market Summary

The Process Automation and Instrumentation Market is a critical segment within the manufacturing and construction industries, focusing on technologies and systems that enhance operational efficiency, productivity, and safety. This market encompasses a wide array of solutions, including control systems, sensors, actuators, and software platforms designed to automate complex industrial processes. The adoption of these technologies is driven by the need to reduce human intervention, minimize errors, and optimize resource utilization across production lines and construction projects. Industries are increasingly integrating advanced instrumentation to monitor and control variables such as pressure, temperature, and flow, ensuring consistent output quality and compliance with stringent regulatory standards. The convergence of digital technologies like the Industrial Internet of Things (IIoT) and artificial intelligence with traditional automation systems is reshaping the landscape, enabling predictive maintenance and real-time data analytics. This evolution supports smarter, more connected industrial environments, fostering innovation and competitive advantage. Key players are continuously developing sophisticated solutions to address the growing complexity of modern manufacturing and construction operations, making process automation and instrumentation indispensable for sustainable industrial growth.

Key Highlights

The Process Automation and Instrumentation Market is characterized by several key highlights that underscore its significance and dynamism. A prominent trend is the rapid integration of digital twin technology, which allows for virtual modeling and simulation of physical processes, enhancing optimization and troubleshooting capabilities. Another critical aspect is the emphasis on cybersecurity measures, as interconnected systems become more vulnerable to threats, prompting investments in secure communication protocols and robust infrastructure. The market is also witnessing a surge in the adoption of wireless instrumentation, offering greater flexibility, reduced installation costs, and improved scalability compared to traditional wired systems. Additionally, the shift towards energy-efficient solutions is gaining momentum, with automation technologies playing a pivotal role in reducing carbon footprints and supporting sustainability initiatives. The expansion of smart manufacturing practices, often referred to as Industry 4.0, is driving demand for advanced sensors and control systems that facilitate seamless data exchange and interoperability. Furthermore, the construction industry is increasingly leveraging automation for project management, safety monitoring, and equipment control, highlighting the cross-industry applicability of these technologies. These highlights reflect a market that is not only evolving technologically but also aligning with broader economic and environmental goals.

Drivers, Opportunities & Restraints

The growth of the Process Automation and Instrumentation Market is propelled by several drivers, including the relentless pursuit of operational efficiency and cost reduction in manufacturing and construction sectors. The need to enhance product quality and consistency through precise control mechanisms is a significant motivator, as is the increasing regulatory pressure to ensure workplace safety and environmental compliance. The rising labor costs and shortage of skilled workforce in many regions further accelerate the adoption of automated solutions, as companies seek to mitigate human dependency and associated risks. Opportunities abound in the integration of emerging technologies such as artificial intelligence, machine learning, and edge computing, which enable more intelligent and autonomous systems. The expansion of IIoT platforms offers vast potential for real-time monitoring and data-driven decision-making, opening new avenues for innovation and service offerings. However, the market faces restraints, including the high initial investment required for deploying advanced automation and instrumentation systems, which can be a barrier for small and medium-sized enterprises. Additionally, the complexity of integrating new technologies with legacy infrastructure poses challenges, often necessitating specialized expertise and prolonged implementation timelines. Concerns regarding data security and privacy also act as impediments, requiring continuous advancements in cybersecurity measures to foster trust and adoption.

Concentration Insights

The Process Automation and Instrumentation Market exhibits a concentrated competitive landscape, with a few major players holding significant market share due to their extensive product portfolios, global reach, and strong research and development capabilities. Companies such as Siemens AG, ABB Ltd., Emerson Electric Co., and Schneider Electric SE are at the forefront, offering comprehensive solutions that span hardware, software, and services. These industry leaders leverage their technological expertise and established customer relationships to maintain dominance, often through strategic acquisitions and partnerships to expand their offerings and geographic presence. The market also includes several niche players and specialized firms that focus on specific segments, such as advanced sensors or control software, catering to unique industry needs. Regional concentration is notable, with North America and Europe being key hubs due to their advanced industrial base and early adoption of automation technologies. However, Asia-Pacific is emerging as a rapidly growing region, driven by industrialization and increasing investments in smart infrastructure. This concentration dynamics influence innovation trends, pricing strategies, and market accessibility, with collaborations and mergers being common strategies to enhance competitive positioning and address evolving customer demands.

Type Insights

The Process Automation and Instrumentation Market is segmented by type into various categories, each playing a distinct role in industrial operations. Distributed Control Systems (DCS) are widely used for managing complex processes across multiple units, offering centralized monitoring and control capabilities that enhance coordination and efficiency. Programmable Logic Controllers (PLCs) are essential for automating specific machinery and processes, providing reliability and flexibility in manufacturing environments. Supervisory Control and Data Acquisition (SCADA) systems enable high-level supervision and data collection from remote assets, crucial for industries with dispersed operations. Field instruments, including sensors, transmitters, and analyzers, form the foundational layer, measuring physical parameters and feeding data to control systems. Actuators and control valves are critical for executing commands, adjusting process variables to maintain desired conditions. Additionally, advanced solutions like Manufacturing Execution Systems (MES) and Human-Machine Interface (HMI) devices facilitate interaction between operators and automated systems, improving usability and decision-making. The diversity in types allows for tailored implementations, addressing specific operational requirements and contributing to the overall effectiveness of automation strategies.

Application Insights

In the manufacturing industry, process automation and instrumentation find extensive applications in areas such as assembly lines, quality control, and packaging, where precision and speed are paramount. Automated systems ensure consistent product quality by monitoring and adjusting production parameters in real-time, reducing defects and waste. In the construction sector, these technologies are increasingly adopted for project management, equipment automation, and safety monitoring, enhancing productivity and reducing risks on site. Specific applications include automated batching and mixing in concrete production, robotic welding and fabrication in structural work, and sensor-based monitoring of environmental conditions and structural integrity. The oil and gas industry utilizes automation for upstream, midstream, and downstream operations, including drilling, pipeline monitoring, and refinery processes, to improve safety and efficiency. Similarly, the chemicals and pharmaceuticals sectors rely on precise instrumentation for reaction control, batch processing, and compliance with stringent regulatory standards. Water and wastewater treatment plants employ automation for flow control, chemical dosing, and quality monitoring, ensuring efficient and sustainable operations. The breadth of applications underscores the versatility and critical role of process automation and instrumentation across diverse industrial domains.

Regional Insights

Regionally, the Process Automation and Instrumentation Market demonstrates varied growth patterns influenced by industrial development, technological adoption, and economic conditions. North America remains a significant market, driven by advanced manufacturing practices, high investments in industrial automation, and the presence of major market players. The region's focus on innovation and sustainability further supports demand, particularly in sectors like energy and pharmaceuticals. Europe follows closely, with strong emphasis on Industry 4.0 initiatives, regulatory compliance, and energy efficiency, fostering adoption in countries like Germany, France, and the UK. The Asia-Pacific region is experiencing rapid growth, propelled by industrialization, urbanization, and increasing investments in infrastructure and manufacturing capabilities in China, India, and Japan. Government initiatives promoting smart manufacturing and digital transformation are key catalysts in this region. Latin America and the Middle East & Africa are emerging markets, with growth driven by developments in oil and gas, construction, and water management sectors, though adoption rates may vary due to economic volatility and infrastructure challenges. These regional insights highlight the global nature of the market, with opportunities and challenges shaped by local industrial landscapes and policy environments.

Company Insights

Leading companies in the Process Automation and Instrumentation Market include Siemens AG, which offers a comprehensive range of solutions under its Digital Industries portfolio, emphasizing integrated automation and digitalization. ABB Ltd. is renowned for its Ability platform, combining control systems, robotics, and digital services to enhance operational performance. Emerson Electric Co. focuses on its Plantweb digital ecosystem, providing advanced analytics and predictive maintenance capabilities. Schneider Electric SE leverages its EcoStruxure architecture to deliver integrated automation and energy management solutions. Rockwell Automation, Inc. is a key player known for its integrated control and information systems, catering to diverse industrial needs. Honeywell International Inc. offers Experion process knowledge systems and other automation solutions tailored for critical industries. These companies invest heavily in research and development to innovate and stay competitive, often expanding their offerings through acquisitions and partnerships. Their strategies include focusing on digital transformation, sustainability, and customer-centric solutions to address evolving market demands. The competitive landscape is also enriched by specialized firms and startups introducing niche technologies, contributing to a dynamic and innovative market environment.

Recent Developments

Recent developments in the Process Automation and Instrumentation Market reflect ongoing innovation and strategic movements aimed at enhancing technological capabilities and market reach. Companies are increasingly launching next-generation automation platforms that incorporate artificial intelligence and machine learning for predictive analytics and autonomous operations. For instance, there have been introductions of advanced SCADA systems with enhanced cybersecurity features and cloud integration, facilitating remote monitoring and data accessibility. Partnerships between automation giants and software firms are common, focusing on developing integrated solutions that combine operational technology with information technology. acquisitions have been observed where larger players acquire specialized technology providers to broaden their product portfolios and enter new market segments. investments in digital twin technology are gaining traction, allowing for virtual simulation and optimization of industrial processes. Additionally, there is a growing emphasis on sustainability, with developments aimed at creating energy-efficient instruments and systems that support green manufacturing practices. These developments indicate a market that is continuously evolving, driven by technological advancements and the need to meet changing industry requirements.

Report Segmentation

The report on the Process Automation and Instrumentation Market is segmented to provide detailed analysis and insights across various dimensions. By type, the segmentation includes Distributed Control Systems (DCS), Programmable Logic Controllers (PLC), Supervisory Control and Data Acquisition (SCADA), field instruments, manufacturing execution systems, and others, each analyzed for their market presence and growth potential. Application-wise, the market is divided into manufacturing, construction, oil and gas, chemicals, pharmaceuticals, water and wastewater treatment, and other industries, highlighting specific use cases and demand patterns. Geographically, the segmentation covers North America, Europe, Asia-Pacific, Latin America, and the Middle East & Africa, examining regional trends, key countries, and factors influencing market dynamics. Additionally, the report may segment by technology, such as wired and wireless instrumentation, and by end-user size, including large enterprises and small & medium-sized enterprises. This comprehensive segmentation enables a thorough understanding of market opportunities, competitive landscape, and growth prospects, assisting stakeholders in making informed decisions and strategies.

FAQs

What is process automation and instrumentation? Process automation and instrumentation involve using control systems, sensors, and software to automate industrial processes, enhancing efficiency, accuracy, and safety without significant human intervention.

How does process automation benefit manufacturing? It improves productivity, reduces operational costs, ensures consistent product quality, and enhances safety by minimizing manual tasks and enabling real-time monitoring and control.

What are the key technologies in this market? Key technologies include Distributed Control Systems (DCS), Programmable Logic Controllers (PLC), SCADA systems, sensors, actuators, and emerging digital tools like IIoT and AI.

Which industries use process automation? Industries such as manufacturing, construction, oil and gas, chemicals, pharmaceuticals, and water treatment widely adopt these technologies for various applications.

What are the challenges in implementing automation? Challenges include high initial costs, integration complexities with legacy systems, cybersecurity risks, and the need for skilled personnel to manage and maintain advanced systems.

How is IIoT influencing this market? IIoT enables connectivity, data exchange, and advanced analytics, facilitating predictive maintenance, remote monitoring, and smarter, more efficient industrial operations.

Citius Research has developed a research report titled “Process Automation and Instrumentation Market Report - Global Industry Analysis, Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030” delivering key insights regarding business intelligence and providing concrete business strategies to clients in the form of a detailed syndicated report. The report details out the factors such as business environment, industry trend, growth opportunities, competition, pricing, global and regional market analysis, and other market related factors.

Details included in the report for the years 2024 through 2030

• Process Automation and Instrumentation Market Potential
• Segment-wise breakup
• Compounded annual growth rate (CAGR) for the next 6 years
• Key customers and their preferences
• Market share of major players and their competitive strength
• Existing competition in the market
• Price trend analysis
• Key trend analysis
• Market entry strategies
• Market opportunity insights

The report focuses on the drivers, restraints, opportunities, and challenges in the market based on various factors geographically. Further, key players, major collaborations, merger & acquisitions along with trending innovation and business policies are reviewed in the report. The Process Automation and Instrumentation Market report is segmented on the basis of various market segments and their analysis, both in terms of value and volume, for each region for the period under consideration.

Process Automation and Instrumentation Market Segmentation

Market Segmentation

Regions Covered

• North America
• Latin America
• Europe
• MENA
• Asia Pacific
• Sub-Saharan Africa and
• Australasia

Process Automation and Instrumentation Market Analysis

The report covers below mentioned analysis, but is not limited to:

• Overview of Process Automation and Instrumentation Market
• Research Methodology
• Executive Summary
• Market Dynamics of Process Automation and Instrumentation Market
  • Driving Factors
  • Restraints
  • Opportunities
• Global Market Status and Forecast by Segment A
• Global Market Status and Forecast by Segment B
• Global Market Status and Forecast by Segment C
• Global Market Status and Forecast by Regions
• Upstream and Downstream Market Analysis of Process Automation and Instrumentation Market
• Cost and Gross Margin Analysis of Process Automation and Instrumentation Market
• Process Automation and Instrumentation Market Report - Global Industry Analysis, Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030
  • Competition Landscape
  • Market Share of Major Players
• Key Recommendations

The “Process Automation and Instrumentation Market Report - Global Industry Analysis, Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030” report helps the clients to take business decisions and to understand strategies of major players in the industry. The report delivers the market driven results supported by a mix of primary and secondary research. The report provides the results triangulated through authentic sources and upon conducting thorough primary interviews with the industry experts. The report includes the results on the areas where the client can focus and create point of parity and develop a competitive edge, based on real-time data results.

Process Automation and Instrumentation Market Key Stakeholders

Below are the key stakeholders for the Process Automation and Instrumentation Market:

• Manufacturers
• Distributors/Traders/Wholesalers
• Material/Component Manufacturers
• Industry Associations
• Downstream vendors

Process Automation and Instrumentation Market Report Scope

Report AttributeDetails
Base year2023
Historical data2018 – 2023
Forecast2024 - 2030
CAGR2024 - 2030
Quantitative UnitsValue (USD Million)
Report coverageRevenue Forecast, Competitive Landscape, Growth Factors, Trends and Strategies. Customized report options available on request
Segments coveredProduct type, technology, application, geography
Regions coveredNorth America, Latin America, Europe, MENA, Asia Pacific, Sub-Saharan Africa and Australasia
Countries coveredUS, UK, China, Japan, Germany, India, France, Brazil, Italy, Canada, Russia, South Korea, Australia, Spain, Mexico and others
Customization scopeAvailable on request
PricingVarious purchase options available as per your research needs. Discounts available on request

COVID-19 Impact Analysis

Like most other markets, the outbreak of COVID-19 had an unfavorable impact on the Process Automation and Instrumentation Market worldwide. This report discusses in detail the disruptions experienced by the market, the impact on flow of raw materials, manufacturing operations, production trends, consumer demand and the projected future of this market post pandemic.

The report has helped our clients:

• To describe and forecast the Process Automation and Instrumentation Market size, on the basis of various segmentations and geography, in terms of value and volume
• To measure the changing needs of customers/industries
• To provide detailed information regarding the drivers, restraints, opportunities, and challenges influencing the growth of the market
• To gain competitive intelligence and uncover new opportunities
• To analyse opportunities in the market for stakeholders by identifying high-growth segments in Process Automation and Instrumentation Market
• To strategically profile key players and provide details of the current competitive landscape
• To analyse strategic approaches adopted by players in the market, such as product launches and developments, acquisitions, collaborations, contracts, expansions, and partnerships

Report Customization

Citius Research provides free customization of reports as per your need. This report can be personalized to meet your requirements. Get in touch with our sales team, who will guarantee you to get a report that suits your necessities.

Customize This Report

Frequently Asked Questions

The Global Process Automation and Instrumentation Market size was valued at $XX billion in 2023 and is anticipated to reach $XX billion by 2030 growing at a CAGR of XX%
The global Process Automation and Instrumentation Market is expected to grow at a CAGR of XX% from 2023 to 2030.
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Table of Contents

Chapter 1. Introduction
  1.1. Market Scope
  1.2. Key Segmentations
  1.3. Research Objective
Chapter 2. Research Methodology & Assumptions
Chapter 3. Executive Summary
Chapter 4. Market Background
  4.1. Dynamics
    4.1.1. Drivers
    4.1.2. Restraints
    4.1.3. Opportunity
    4.1.4. Challenges
  4.2. Key Trends in the Impacting the Market
    4.2.1. Demand & Supply
  4.3. Industry SWOT Analysis
  4.4. Porter’s Five Forces Analysis
  4.5. Value and Supply Chain Analysis
  4.6. Macro-Economic Factors
  4.7. COVID-19 Impact Analysis
    4.7.1. Global and Regional Assessment
  4.8. Profit Margin Analysis
  4.9. Trade Analysis
    4.9.1. Importing Countries
    4.9.2. Exporting Countries
  4.10. Market Entry Strategies
  4.11. Market Assessment (US$ Mn and Units)
Chapter 5. Global Process Automation and Instrumentation Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Segment A
  5.1. By Segment A, 2024 - 2030
    5.1.1. Sub-Segment A
    5.1.2. Sub-Segment B
  5.2. Opportunity Analysis
Chapter 6. Global Process Automation and Instrumentation Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Segment B
  6.1. By Segment B, 2024 - 2030
    6.1.1. Sub-Segment A
    6.1.2. Sub-Segment B
  6.2. Opportunity Analysis
Chapter 7. Global Process Automation and Instrumentation Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Segment C
  7.1. By Segment C, 2024 - 2030
    7.1.1. Sub-Segment A
    7.1.2. Sub-Segment B
  7.2. Opportunity Analysis
Chapter 8. Global Process Automation and Instrumentation Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Region
  8.1. By Region, 2024 - 2030
    8.1.1. North America
    8.1.2. Latin America
    8.1.3. Europe
    8.1.4. MENA
    8.1.5. Asia Pacific
    8.1.6. Sub-Saharan Africa
    8.1.7. Australasia
  8.2. Opportunity Analysis
Chapter 9. North America Process Automation and Instrumentation Market Forecast and Trend Analysis
  9.1. Regional Overview
  9.2. Pricing Analysis
  9.3. Key Trends in the Region
    9.3.1. Supply and Demand
  9.4. Demographic Structure
  9.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    9.5.1. Sub-Segment A
    9.5.2. Sub-Segment B
  9.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    9.6.1. Sub-Segment A
    9.6.2. Sub-Segment B
  9.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    9.7.1. Sub-Segment A
    9.7.2. Sub-Segment B
  9.8. By Country, 2024 - 2030, (US$ Mn and Units)
    9.8.1. U.S.
    9.8.2. Canada
    9.8.3. Rest of North America
  9.9. Opportunity Analysis
Chapter 10. Latin America Process Automation and Instrumentation Market Forecast and Trend Analysis
  10.1. Regional Overview
  10.2. Pricing Analysis
  10.3. Key Trends in the Region
    10.3.1. Supply and Demand
  10.4. Demographic Structure
  10.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    10.5.1. Sub-Segment A
    10.5.2. Sub-Segment B
  10.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    10.6.1. Sub-Segment A
    10.6.2. Sub-Segment B
  10.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    10.7.1. Sub-Segment A
    10.7.2. Sub-Segment B
  10.8. By Country, 2024 - 2030, (US$ Mn and Units)
    10.8.1. Brazil
    10.8.2. Argentina
    10.8.3. Rest of Latin America
  10.9. Opportunity Analysis
Chapter 11. Europe Process Automation and Instrumentation Market Forecast and Trend Analysis
  11.1. Regional Overview
  11.2. Pricing Analysis
  11.3. Key Trends in the Region
    11.3.1. Supply and Demand
  11.4. Demographic Structure
  11.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    11.5.1. Sub-Segment A
    11.5.2. Sub-Segment B
  11.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    11.6.1. Sub-Segment A
    11.6.2. Sub-Segment B
  11.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    11.7.1. Sub-Segment A
    11.7.2. Sub-Segment B
  11.8. By Country, 2024 - 2030, (US$ Mn and Units)
    11.8.1. UK
    11.8.2. Germany
    11.8.3. France
    11.8.4. Spain
    11.8.5. Rest of Europe
  11.9. Opportunity Analysis
Chapter 12. MENA Process Automation and Instrumentation Market Forecast and Trend Analysis
  12.1. Regional Overview
  12.2. Pricing Analysis
  12.3. Key Trends in the Region
    12.3.1. Supply and Demand
  12.4. Demographic Structure
  12.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    12.5.1. Sub-Segment A
    12.5.2. Sub-Segment B
  12.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    12.6.1. Sub-Segment A
    12.6.2. Sub-Segment B
  12.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    12.7.1. Sub-Segment A
    12.7.2. Sub-Segment B
  12.8. By Country, 2024 - 2030, (US$ Mn and Units)
    12.8.1. Egypt
    12.8.2. Algeria
    12.8.3. GCC
    12.8.4. Rest of MENA
  12.9. Opportunity Analysis
Chapter 13. Asia Pacific Process Automation and Instrumentation Market Forecast and Trend Analysis
  13.1. Regional Overview
  13.2. Pricing Analysis
  13.3. Key Trends in the Region
    13.3.1. Supply and Demand
  13.4. Demographic Structure
  13.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    13.5.1. Sub-Segment A
    13.5.2. Sub-Segment B
  13.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    13.6.1. Sub-Segment A
    13.6.2. Sub-Segment B
  13.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    13.7.1. Sub-Segment A
    13.7.2. Sub-Segment B
  13.8. By Country, 2024 - 2030, (US$ Mn and Units)
    13.8.1. India
    13.8.2. China
    13.8.3. Japan
    13.8.4. ASEAN
    13.8.5. Rest of Asia Pacific
  13.9. Opportunity Analysis
Chapter 14. Sub-Saharan Africa Process Automation and Instrumentation Market Forecast and Trend Analysis
  14.1. Regional Overview
  14.2. Pricing Analysis
  14.3. Key Trends in the Region
    14.3.1. Supply and Demand
  14.4. Demographic Structure
  14.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    14.5.1. Sub-Segment A
    14.5.2. Sub-Segment B
  14.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    14.6.1. Sub-Segment A
    14.6.2. Sub-Segment B
  14.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    14.7.1. Sub-Segment A
    14.7.2. Sub-Segment B
  14.8. By Country, 2024 - 2030, (US$ Mn and Units)
    14.8.1. Ethiopia
    14.8.2. Nigeria
    14.8.3. Rest of Sub-Saharan Africa
  14.9. Opportunity Analysis
Chapter 15. Australasia Process Automation and Instrumentation Market Forecast and Trend Analysis
  15.1. Regional Overview
  15.2. Pricing Analysis
  15.3. Key Trends in the Region
    15.3.1. Supply and Demand
  15.4. Demographic Structure
  15.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    15.5.1. Sub-Segment A
    15.5.2. Sub-Segment B
  15.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    15.6.1. Sub-Segment A
    15.6.2. Sub-Segment B
  15.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    15.7.1. Sub-Segment A
    15.7.2. Sub-Segment B
  15.8. By Country, 2024 - 2030, (US$ Mn and Units)
    15.8.1. Australia
    15.8.2. New Zealand
    15.8.3. Rest of Australasia
  15.9. Opportunity Analysis
Chapter 16. Competition Analysis
  16.1. Competitive Benchmarking
    16.1.1. Top Player’s Market Share
    16.1.2. Price and Product Comparison
  16.2. Company Profiles
    16.2.1. Company A
      16.2.1.1. Company Overview
      16.2.1.2. Segmental Revenue
      16.2.1.3. Product Portfolio
      16.2.1.4. Key Developments
      16.2.1.5. Strategic Outlook
    16.2.2. Company B
      16.2.2.1. Company Overview
      16.2.2.2. Segmental Revenue
      16.2.2.3. Product Portfolio
      16.2.2.4. Key Developments
      16.2.2.5. Strategic Outlook
    16.2.3. Company C
      16.2.3.1. Company Overview
      16.2.3.2. Segmental Revenue
      16.2.3.3. Product Portfolio
      16.2.3.4. Key Developments
      16.2.3.5. Strategic Outlook
    16.2.4. Company D
      16.2.4.1. Company Overview
      16.2.4.2. Segmental Revenue
      16.2.4.3. Product Portfolio
      16.2.4.4. Key Developments
      16.2.4.5. Strategic Outlook
    16.2.5. Company E
      16.2.5.1. Company Overview
      16.2.5.2. Segmental Revenue
      16.2.5.3. Product Portfolio
      16.2.5.4. Key Developments
      16.2.5.5. Strategic Outlook
    16.2.6. Company F
      16.2.6.1. Company Overview
      16.2.6.2. Segmental Revenue
      16.2.6.3. Product Portfolio
      16.2.6.4. Key Developments
      16.2.6.5. Strategic Outlook
    16.2.7. Company G
      16.2.7.1. Company Overview
      16.2.7.2. Segmental Revenue
      16.2.7.3. Product Portfolio
      16.2.7.4. Key Developments
      16.2.7.5. Strategic Outlook
    16.2.8. Company H
      16.2.8.1. Company Overview
      16.2.8.2. Segmental Revenue
      16.2.8.3. Product Portfolio
      16.2.8.4. Key Developments
      16.2.8.5. Strategic Outlook
    16.2.9. Company I
      16.2.9.1. Company Overview
      16.2.9.2. Segmental Revenue
      16.2.9.3. Product Portfolio
      16.2.9.4. Key Developments
      16.2.9.5. Strategic Outlook
    16.2.10. Company J
      16.2.10.1. Company Overview
      16.2.10.2. Segmental Revenue
      16.2.10.3. Product Portfolio
      16.2.10.4. Key Developments
      16.2.10.5. Strategic Outlook
Chapter 17. Go-To-Market Strategy

Research Methodology

We follow a robust research methodology to analyze the market in order to provide our clients with qualitative and quantitative analysis which has a very low or negligible deviance. Extensive secondary research supported by primary data collection methods help us to thoroughly understand and gauge the market. We incorporate both top-down and bottom-up approach for estimating the market. The below mentioned methods are then adopted to triangulate and validate the market.

Secondary data collection and interpretation

Secondary research includes sources such as published books, articles in journals, news media and published businesses, government and international body publications, and associations. Sources also include paid databases such as Hoovers, Thomson Reuters, Passport and others. Data derived through secondary sources is further validated through primary sources. The secondary sources also include major manufacturers mapped on the basis of revenues, product portfolios, and sales channels.

Primary data collection

Primary data collection methods include conducting interviews with industry experts and various stakeholders across the supply chain, such as raw material suppliers, manufacturers, product distributors and customers. The interviews are either telephonic or face-to-face, or even a combination of both. Prevailing trends in the industry are gathered by conducting surveys. Primary interviews also help us to understand the market drivers, restraints and opportunities, along with the challenges in the market. This method helps us in validating the data gathered through secondary sources, further triangulating the data and developing it through our statistical tools. We generally conduct interviews with -

  • CEOs, Directors, and VPs
  • Sales and Marketing Managers
  • Plant Heads and Manufacturing Department Heads
  • Product Specialists

Supply Side and Demand Side Data Collection

Supply side analysis is based on the data collected from the manufacturers and the product providers in terms of their segmental revenues. Secondary sources for this type of analysis include company annual reports and publications, associations and organisations, government publications and others.

Demand side analysis is based upon the consumer insights who are the end users of the particular product in question. They could be an individual user or an organisation. Such data is gathered through consumer surveys and focused group interviews.

Market Engineering

As a primary step, in order to develop the market numbers we follow a vigorous methodology that includes studying the parent market of the niche product and understanding the industry trends, acceptance among customers of the product, challenges, future growth, and others, followed by further breaking down the market under consideration into various segments and sub-markets. Additionally, in order to cross-validate the market, we also determine the top players in the market, along with their segmental revenues for the said market. Our secondary sources help us to validate the market share of the top players. Using both the qualitative and quantitative analysis of all the possible factors helps us determine the market numbers which are inclined towards accuracy.

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