Old Corrugated Containers Market Report, Global Industry Analysis, Market Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2023 - 2030

  • Published Date: Jan, 2024
  • Report ID: CR0210334
  • Format: Electronic (PDF)
  • Number of Pages: 219
  • Author(s): Joshi, Madhavi

Report Overview

The Old Corrugated Containers Market size was estimated at USD 15.2 billion in 2023 and is projected to reach USD 22 billion by 2030, exhibiting a compound annual growth rate (CAGR) of 5.20% during the forecast period (2024-2030).

Old Corrugated Containers Market

(Market Size)
$15.2 billion
$22 billion
2023
2030
Source: Citius Research
Study Period 2018 - 2030
Base Year For Estimation 2023
Forecast Data Period 2024 - 2030
CAGR (2024-2030) 5.20%
2023 Market Size USD 15.2 billion
2030 Market Size USD 22 billion
Key Players International Paper, WestRock, Smurfit Kappa, DS Smith, Georgia-Pacific

Market Summary

The old corrugated containers market is a critical segment within the global packaging and recycling industry, primarily dealing with the collection, processing, and reuse of used corrugated cardboard boxes. This market is integral to the circular economy, as it provides a sustainable source of fiber for manufacturing new paper and board products. The demand is largely driven by the robust e-commerce sector, which generates substantial volumes of OCC through shipping and packaging. Major participants include waste management companies, recycling facilities, paper mills, and packaging manufacturers. The market operates through a well-established supply chain, from collection points to processing plants, where materials are sorted, baled, and sold to end-users. The quality and contamination levels of OCC significantly influence its market value and usability. With increasing environmental awareness and regulatory pressures, the OCC market continues to evolve, focusing on improving collection efficiency and recycling rates. This market is characterized by its volatility, influenced by factors such as international trade policies, particularly with key importers like China, and domestic recycling infrastructure developments. The ongoing shift towards sustainable packaging solutions further underscores the importance of the OCC market in the broader packaging industry landscape.

Key Highlights

The old corrugated containers market is distinguished by several key factors that underscore its significance. A primary highlight is its pivotal role in supporting the circular economy by providing a renewable and recyclable material source, reducing the reliance on virgin wood pulp. The market is highly responsive to global economic conditions and packaging demand, particularly from the e-commerce and logistics sectors, which are major generators of OCC. The quality grades of OCC, such as OCC 11 and OCC 12, are standardized, affecting pricing and application suitability. International trade dynamics play a crucial role, with export markets significantly impacting domestic supply and demand balances in regions like North America and Europe. Technological advancements in sorting and processing equipment have enhanced the efficiency and quality of recycled fiber, making it more competitive with virgin materials. Furthermore, corporate sustainability initiatives and extended producer responsibility regulations are increasingly driving demand for recycled content in packaging, bolstering the OCC market. The market is also subject to price volatility based on supply chain disruptions, transportation costs, and contamination rates in collected materials.

Drivers, Opportunities & Restraints

The growth of the old corrugated containers market is propelled by several key drivers. The exponential rise in e-commerce activities globally has led to a surge in corrugated packaging use, subsequently increasing the supply of OCC available for recycling. Stringent environmental regulations and government policies promoting recycling and waste reduction compel businesses to incorporate recycled materials, boosting demand for OCC. Corporate sustainability goals and consumer preference for eco-friendly products further drive the adoption of recycled fiber in packaging manufacturing. Opportunities in this market are abundant, particularly in technological innovations that improve the quality and yield of recycled fiber, making it suitable for higher-value applications. Developing regions with growing packaging consumption present untapped potential for establishing efficient OCC collection and recycling infrastructures. However, the market faces significant restraints. Contamination of OCC streams with non-paper materials remains a major challenge, reducing the quality and marketability of the recycled fiber. Fluctuations in international demand, influenced by trade policies and import restrictions in key countries like China, create market instability. High transportation and processing costs can also impede market growth, along with the availability and cost competitiveness of virgin fiber in certain regions.

Concentration Insights

The old corrugated containers market exhibits a specific concentration in terms of its value chain and geographical activity. The collection and processing segment is often fragmented, with numerous small-scale collectors and material recovery facilities operating alongside large waste management corporations. However, the consumption of OCC is more concentrated, with a significant portion being utilized by large integrated paper and packaging companies that have the capacity to process recycled fiber into new products. Geographically, the market is concentrated in regions with high levels of consumption and advanced recycling infrastructures, such as North America and Europe, which are also major exporters of OCC. Asia-Pacific, particularly China, has historically been a concentrated hub for importing and processing OCC, though recent policy shifts have altered this dynamic. The market's concentration is also evident in the end-use sectors, with the corrugated box manufacturing industry being the dominant consumer of OCC. This concentration influences pricing, logistics, and strategic decisions within the market, as players must navigate the dynamics between localized collection and global demand patterns.

Type Insights

Within the old corrugated containers market, materials are categorized based on their quality and contamination levels, which directly influence their value and end-use applications. The most common classification is based on standard grades established by industry bodies. High-grade OCC, often referred to as double-lined kraft corrugated cuttings, is prized for its strength and lower contamination, making it suitable for producing high-quality recycled paperboard and packaging. Medium grades include typical corrugated containers from supermarkets and retail stores, which may have some printing and tape but are generally clean. Lower grades consist of mixed or contaminated OCC, which require more intensive processing and are often used in products where strength and appearance are less critical, such as core board or lower-tier packaging. The distinction between these types is crucial for pricing and market dynamics. Processors invest in sorting technologies to upgrade materials to higher specifications, thereby maximizing their value. The demand for specific OCC types fluctuates based on the requirements of paper mills and the availability of supply, with premium grades commanding significantly higher prices in the market.

Application Insights

Old corrugated containers are predominantly recycled to produce new paper products, with the largest application being the manufacturing of new corrugated cardboard and boxes. This closed-loop process is highly efficient, as OCC fibers can be recycled multiple times to create strong packaging materials. Another significant application is in the production of paperboard, which is used for cereal boxes, shoe boxes, and other consumer packaging. Some OCC is also utilized in the creation of recycled paper for newspapers and other print media, although this segment has declined with digitalization. Beyond traditional packaging, innovative applications are emerging, such as using processed OCC fibers in molded pulp products for protective packaging, egg cartons, and trays. The construction industry also finds use for OCC in products like wallboard and insulation materials. The suitability of OCC for these various applications depends heavily on the quality of the recycled fiber after processing. Mills often blend OCC with virgin pulp to achieve the desired strength and printability characteristics for specific end-products, balancing cost with performance requirements.

Regional Insights

The dynamics of the old corrugated containers market vary significantly across different regions, influenced by local consumption patterns, recycling infrastructures, and regulatory frameworks. North America is a major generator and exporter of high-quality OCC, supported by well-established collection systems and a high rate of corrugated packaging use, particularly from the e-commerce and retail sectors. Europe also has a robust recycling ecosystem, with stringent EU regulations driving high collection rates and domestic demand for recycled content. The Asia-Pacific region presents a complex picture; China was historically the world's largest importer of OCC but has implemented stricter import policies, shifting demand to other Southeast Asian countries like India, Vietnam, and Indonesia, which are developing their paper manufacturing capacities. Latin America and the Middle East & Africa are growing markets, with increasing domestic consumption of packaging materials creating opportunities for local OCC recycling, though collection infrastructures are often less developed. Regional price disparities are common, affected by transportation costs, import tariffs, and local supply-demand imbalances, making global trade a key aspect of the OCC market.

Company Insights

The competitive landscape of the old corrugated containers market involves a diverse range of companies operating across the value chain. Major players include large waste management and recycling corporations such as Waste Management Inc. and Republic Services, which are key collectors and processors of OCC through their extensive network of material recovery facilities. Integrated packaging and paper giants like International Paper, WestRock, and DS Smith are significant consumers of OCC, utilizing it as a primary raw material in their manufacturing processes for recycled packaging products. These companies often have dedicated recycling divisions and work closely with suppliers to secure consistent quality OCC. Specialized recycling firms and independent paper brokers also play a crucial role in aggregating and trading OCC bales. The market is competitive, with companies differentiating themselves through efficiency in collection, processing technology, and ability to meet the quality specifications of end-users. Strategic partnerships between waste management companies and packaging manufacturers are common to ensure a stable supply of recycled fiber. Innovation in sorting and cleaning technologies is a key focus area for companies aiming to improve the yield and quality of OCC, thereby enhancing their market position.

Recent Developments

The old corrugated containers market has witnessed several noteworthy developments reflecting broader industry trends. A significant shift has been the adaptation to China's National Sword policy, which restricted OCC imports, prompting exporters in North America and Europe to find new markets in Southeast Asia and other regions, while also stimulating investment in domestic recycling capacities. There is an increased focus on reducing contamination in the OCC stream, driven by stricter quality requirements from mills. This has led to investments in advanced sorting technologies, such as artificial intelligence and optical sorters, at material recovery facilities to improve the purity of bales. Many major packaging companies have announced ambitious sustainability targets to increase the recycled content in their products, directly boosting demand for high-quality OCC. Collaborations across the value chain have become more prevalent, with retailers, e-commerce companies, and packaging producers working together to design for recyclability and improve collection systems. Furthermore, the volatility in OCC prices has led to a greater emphasis on long-term supply agreements between generators, processors, and consumers to ensure stability. The development of new end-markets for recycled fiber, including innovative packaging solutions and construction materials, is also a growing area of interest.

Report Segmentation

This comprehensive market research report on the old corrugated containers industry provides a detailed analysis segmented to offer granular insights. The segmentation allows stakeholders to understand specific aspects of the market in depth. The report is categorized by type, distinguishing between different grades of OCC such as OCC 11, OCC 12, and mixed paper, which have varying levels of quality and application. Another critical segmentation is by application, covering the use of OCC in producing new corrugated boxes, paperboard, packaging products, and other industrial uses. The regional segmentation provides a geographical breakdown, analyzing market dynamics, trends, and opportunities in key regions including North America, Europe, Asia-Pacific, Latin America, and the Middle East & Africa. Furthermore, the report includes a segmentation of the market's value chain, examining the activities of collectors, processors, brokers, and end-use manufacturers. This multi-faceted segmentation enables a thorough examination of supply and demand factors, pricing trends, competitive landscape, and growth prospects across different segments of the OCC market, providing valuable intelligence for strategic decision-making.

FAQs

What are old corrugated containers? Old corrugated containers refer to used corrugated cardboard boxes and sheets that are recovered for recycling. They are a primary source of fiber for manufacturing new paper-based packaging products.

How are old corrugated containers recycled? The recycling process involves collection, sorting, baling, and transporting OCC to paper mills. At the mill, OCC is pulped, cleaned to remove contaminants like tape and labels, and then used to produce recycled paper and board.

What is the difference between OCC and cardboard? While often used interchangeably, OCC specifically denotes post-consumer or post-commercial corrugated material destined for recycling, whereas cardboard is a broader term that can include various types of paper-based boards.

Why is there a demand for old corrugated containers? Demand is driven by the paper and packaging industry's need for recycled fiber to produce new products sustainably, reducing reliance on virgin wood pulp and supporting corporate environmental goals.

What factors affect the price of old corrugated containers? Prices are influenced by global supply and demand, contamination levels, transportation costs, quality of the material, and international trade policies affecting key importing and exporting countries.

What are the major challenges in the OCC recycling stream? Key challenges include contamination from non-paper materials, fluctuating market prices, logistical costs, and adapting to changing import regulations in major consuming countries.

Citius Research has developed a research report titled “Old Corrugated Containers Market Report - Global Industry Analysis, Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030” delivering key insights regarding business intelligence and providing concrete business strategies to clients in the form of a detailed syndicated report. The report details out the factors such as business environment, industry trend, growth opportunities, competition, pricing, global and regional market analysis, and other market related factors.

Details included in the report for the years 2024 through 2030

• Old Corrugated Containers Market Potential
• Segment-wise breakup
• Compounded annual growth rate (CAGR) for the next 6 years
• Key customers and their preferences
• Market share of major players and their competitive strength
• Existing competition in the market
• Price trend analysis
• Key trend analysis
• Market entry strategies
• Market opportunity insights

The report focuses on the drivers, restraints, opportunities, and challenges in the market based on various factors geographically. Further, key players, major collaborations, merger & acquisitions along with trending innovation and business policies are reviewed in the report. The Old Corrugated Containers Market report is segmented on the basis of various market segments and their analysis, both in terms of value and volume, for each region for the period under consideration.

Old Corrugated Containers Market Segmentation

Market Segmentation

Regions Covered

• North America
• Latin America
• Europe
• MENA
• Asia Pacific
• Sub-Saharan Africa and
• Australasia

Old Corrugated Containers Market Analysis

The report covers below mentioned analysis, but is not limited to:

• Overview of Old Corrugated Containers Market
• Research Methodology
• Executive Summary
• Market Dynamics of Old Corrugated Containers Market
  • Driving Factors
  • Restraints
  • Opportunities
• Global Market Status and Forecast by Segment A
• Global Market Status and Forecast by Segment B
• Global Market Status and Forecast by Segment C
• Global Market Status and Forecast by Regions
• Upstream and Downstream Market Analysis of Old Corrugated Containers Market
• Cost and Gross Margin Analysis of Old Corrugated Containers Market
• Old Corrugated Containers Market Report - Global Industry Analysis, Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030
  • Competition Landscape
  • Market Share of Major Players
• Key Recommendations

The “Old Corrugated Containers Market Report - Global Industry Analysis, Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030” report helps the clients to take business decisions and to understand strategies of major players in the industry. The report delivers the market driven results supported by a mix of primary and secondary research. The report provides the results triangulated through authentic sources and upon conducting thorough primary interviews with the industry experts. The report includes the results on the areas where the client can focus and create point of parity and develop a competitive edge, based on real-time data results.

Old Corrugated Containers Market Key Stakeholders

Below are the key stakeholders for the Old Corrugated Containers Market:

• Manufacturers
• Distributors/Traders/Wholesalers
• Material/Component Manufacturers
• Industry Associations
• Downstream vendors

Old Corrugated Containers Market Report Scope

Report AttributeDetails
Base year2023
Historical data2018 – 2023
Forecast2024 - 2030
CAGR2024 - 2030
Quantitative UnitsValue (USD Million)
Report coverageRevenue Forecast, Competitive Landscape, Growth Factors, Trends and Strategies. Customized report options available on request
Segments coveredProduct type, technology, application, geography
Regions coveredNorth America, Latin America, Europe, MENA, Asia Pacific, Sub-Saharan Africa and Australasia
Countries coveredUS, UK, China, Japan, Germany, India, France, Brazil, Italy, Canada, Russia, South Korea, Australia, Spain, Mexico and others
Customization scopeAvailable on request
PricingVarious purchase options available as per your research needs. Discounts available on request

COVID-19 Impact Analysis

Like most other markets, the outbreak of COVID-19 had an unfavorable impact on the Old Corrugated Containers Market worldwide. This report discusses in detail the disruptions experienced by the market, the impact on flow of raw materials, manufacturing operations, production trends, consumer demand and the projected future of this market post pandemic.

The report has helped our clients:

• To describe and forecast the Old Corrugated Containers Market size, on the basis of various segmentations and geography, in terms of value and volume
• To measure the changing needs of customers/industries
• To provide detailed information regarding the drivers, restraints, opportunities, and challenges influencing the growth of the market
• To gain competitive intelligence and uncover new opportunities
• To analyse opportunities in the market for stakeholders by identifying high-growth segments in Old Corrugated Containers Market
• To strategically profile key players and provide details of the current competitive landscape
• To analyse strategic approaches adopted by players in the market, such as product launches and developments, acquisitions, collaborations, contracts, expansions, and partnerships

Report Customization

Citius Research provides free customization of reports as per your need. This report can be personalized to meet your requirements. Get in touch with our sales team, who will guarantee you to get a report that suits your necessities.

Customize This Report

Frequently Asked Questions

The Global Old Corrugated Containers Market size was valued at $XX billion in 2023 and is anticipated to reach $XX billion by 2030 growing at a CAGR of XX%
The global Old Corrugated Containers Market is expected to grow at a CAGR of XX% from 2023 to 2030.
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Table of Contents

Chapter 1. Introduction
  1.1. Market Scope
  1.2. Key Segmentations
  1.3. Research Objective
Chapter 2. Research Methodology & Assumptions
Chapter 3. Executive Summary
Chapter 4. Market Background
  4.1. Dynamics
    4.1.1. Drivers
    4.1.2. Restraints
    4.1.3. Opportunity
    4.1.4. Challenges
  4.2. Key Trends in the Impacting the Market
    4.2.1. Demand & Supply
  4.3. Industry SWOT Analysis
  4.4. Porter’s Five Forces Analysis
  4.5. Value and Supply Chain Analysis
  4.6. Macro-Economic Factors
  4.7. COVID-19 Impact Analysis
    4.7.1. Global and Regional Assessment
  4.8. Profit Margin Analysis
  4.9. Trade Analysis
    4.9.1. Importing Countries
    4.9.2. Exporting Countries
  4.10. Market Entry Strategies
  4.11. Market Assessment (US$ Mn and Units)
Chapter 5. Global Old Corrugated Containers Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Segment A
  5.1. By Segment A, 2024 - 2030
    5.1.1. Sub-Segment A
    5.1.2. Sub-Segment B
  5.2. Opportunity Analysis
Chapter 6. Global Old Corrugated Containers Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Segment B
  6.1. By Segment B, 2024 - 2030
    6.1.1. Sub-Segment A
    6.1.2. Sub-Segment B
  6.2. Opportunity Analysis
Chapter 7. Global Old Corrugated Containers Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Segment C
  7.1. By Segment C, 2024 - 2030
    7.1.1. Sub-Segment A
    7.1.2. Sub-Segment B
  7.2. Opportunity Analysis
Chapter 8. Global Old Corrugated Containers Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Region
  8.1. By Region, 2024 - 2030
    8.1.1. North America
    8.1.2. Latin America
    8.1.3. Europe
    8.1.4. MENA
    8.1.5. Asia Pacific
    8.1.6. Sub-Saharan Africa
    8.1.7. Australasia
  8.2. Opportunity Analysis
Chapter 9. North America Old Corrugated Containers Market Forecast and Trend Analysis
  9.1. Regional Overview
  9.2. Pricing Analysis
  9.3. Key Trends in the Region
    9.3.1. Supply and Demand
  9.4. Demographic Structure
  9.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    9.5.1. Sub-Segment A
    9.5.2. Sub-Segment B
  9.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    9.6.1. Sub-Segment A
    9.6.2. Sub-Segment B
  9.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    9.7.1. Sub-Segment A
    9.7.2. Sub-Segment B
  9.8. By Country, 2024 - 2030, (US$ Mn and Units)
    9.8.1. U.S.
    9.8.2. Canada
    9.8.3. Rest of North America
  9.9. Opportunity Analysis
Chapter 10. Latin America Old Corrugated Containers Market Forecast and Trend Analysis
  10.1. Regional Overview
  10.2. Pricing Analysis
  10.3. Key Trends in the Region
    10.3.1. Supply and Demand
  10.4. Demographic Structure
  10.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    10.5.1. Sub-Segment A
    10.5.2. Sub-Segment B
  10.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    10.6.1. Sub-Segment A
    10.6.2. Sub-Segment B
  10.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    10.7.1. Sub-Segment A
    10.7.2. Sub-Segment B
  10.8. By Country, 2024 - 2030, (US$ Mn and Units)
    10.8.1. Brazil
    10.8.2. Argentina
    10.8.3. Rest of Latin America
  10.9. Opportunity Analysis
Chapter 11. Europe Old Corrugated Containers Market Forecast and Trend Analysis
  11.1. Regional Overview
  11.2. Pricing Analysis
  11.3. Key Trends in the Region
    11.3.1. Supply and Demand
  11.4. Demographic Structure
  11.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    11.5.1. Sub-Segment A
    11.5.2. Sub-Segment B
  11.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    11.6.1. Sub-Segment A
    11.6.2. Sub-Segment B
  11.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    11.7.1. Sub-Segment A
    11.7.2. Sub-Segment B
  11.8. By Country, 2024 - 2030, (US$ Mn and Units)
    11.8.1. UK
    11.8.2. Germany
    11.8.3. France
    11.8.4. Spain
    11.8.5. Rest of Europe
  11.9. Opportunity Analysis
Chapter 12. MENA Old Corrugated Containers Market Forecast and Trend Analysis
  12.1. Regional Overview
  12.2. Pricing Analysis
  12.3. Key Trends in the Region
    12.3.1. Supply and Demand
  12.4. Demographic Structure
  12.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    12.5.1. Sub-Segment A
    12.5.2. Sub-Segment B
  12.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    12.6.1. Sub-Segment A
    12.6.2. Sub-Segment B
  12.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    12.7.1. Sub-Segment A
    12.7.2. Sub-Segment B
  12.8. By Country, 2024 - 2030, (US$ Mn and Units)
    12.8.1. Egypt
    12.8.2. Algeria
    12.8.3. GCC
    12.8.4. Rest of MENA
  12.9. Opportunity Analysis
Chapter 13. Asia Pacific Old Corrugated Containers Market Forecast and Trend Analysis
  13.1. Regional Overview
  13.2. Pricing Analysis
  13.3. Key Trends in the Region
    13.3.1. Supply and Demand
  13.4. Demographic Structure
  13.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    13.5.1. Sub-Segment A
    13.5.2. Sub-Segment B
  13.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    13.6.1. Sub-Segment A
    13.6.2. Sub-Segment B
  13.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    13.7.1. Sub-Segment A
    13.7.2. Sub-Segment B
  13.8. By Country, 2024 - 2030, (US$ Mn and Units)
    13.8.1. India
    13.8.2. China
    13.8.3. Japan
    13.8.4. ASEAN
    13.8.5. Rest of Asia Pacific
  13.9. Opportunity Analysis
Chapter 14. Sub-Saharan Africa Old Corrugated Containers Market Forecast and Trend Analysis
  14.1. Regional Overview
  14.2. Pricing Analysis
  14.3. Key Trends in the Region
    14.3.1. Supply and Demand
  14.4. Demographic Structure
  14.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    14.5.1. Sub-Segment A
    14.5.2. Sub-Segment B
  14.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    14.6.1. Sub-Segment A
    14.6.2. Sub-Segment B
  14.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    14.7.1. Sub-Segment A
    14.7.2. Sub-Segment B
  14.8. By Country, 2024 - 2030, (US$ Mn and Units)
    14.8.1. Ethiopia
    14.8.2. Nigeria
    14.8.3. Rest of Sub-Saharan Africa
  14.9. Opportunity Analysis
Chapter 15. Australasia Old Corrugated Containers Market Forecast and Trend Analysis
  15.1. Regional Overview
  15.2. Pricing Analysis
  15.3. Key Trends in the Region
    15.3.1. Supply and Demand
  15.4. Demographic Structure
  15.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    15.5.1. Sub-Segment A
    15.5.2. Sub-Segment B
  15.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    15.6.1. Sub-Segment A
    15.6.2. Sub-Segment B
  15.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    15.7.1. Sub-Segment A
    15.7.2. Sub-Segment B
  15.8. By Country, 2024 - 2030, (US$ Mn and Units)
    15.8.1. Australia
    15.8.2. New Zealand
    15.8.3. Rest of Australasia
  15.9. Opportunity Analysis
Chapter 16. Competition Analysis
  16.1. Competitive Benchmarking
    16.1.1. Top Player’s Market Share
    16.1.2. Price and Product Comparison
  16.2. Company Profiles
    16.2.1. Company A
      16.2.1.1. Company Overview
      16.2.1.2. Segmental Revenue
      16.2.1.3. Product Portfolio
      16.2.1.4. Key Developments
      16.2.1.5. Strategic Outlook
    16.2.2. Company B
      16.2.2.1. Company Overview
      16.2.2.2. Segmental Revenue
      16.2.2.3. Product Portfolio
      16.2.2.4. Key Developments
      16.2.2.5. Strategic Outlook
    16.2.3. Company C
      16.2.3.1. Company Overview
      16.2.3.2. Segmental Revenue
      16.2.3.3. Product Portfolio
      16.2.3.4. Key Developments
      16.2.3.5. Strategic Outlook
    16.2.4. Company D
      16.2.4.1. Company Overview
      16.2.4.2. Segmental Revenue
      16.2.4.3. Product Portfolio
      16.2.4.4. Key Developments
      16.2.4.5. Strategic Outlook
    16.2.5. Company E
      16.2.5.1. Company Overview
      16.2.5.2. Segmental Revenue
      16.2.5.3. Product Portfolio
      16.2.5.4. Key Developments
      16.2.5.5. Strategic Outlook
    16.2.6. Company F
      16.2.6.1. Company Overview
      16.2.6.2. Segmental Revenue
      16.2.6.3. Product Portfolio
      16.2.6.4. Key Developments
      16.2.6.5. Strategic Outlook
    16.2.7. Company G
      16.2.7.1. Company Overview
      16.2.7.2. Segmental Revenue
      16.2.7.3. Product Portfolio
      16.2.7.4. Key Developments
      16.2.7.5. Strategic Outlook
    16.2.8. Company H
      16.2.8.1. Company Overview
      16.2.8.2. Segmental Revenue
      16.2.8.3. Product Portfolio
      16.2.8.4. Key Developments
      16.2.8.5. Strategic Outlook
    16.2.9. Company I
      16.2.9.1. Company Overview
      16.2.9.2. Segmental Revenue
      16.2.9.3. Product Portfolio
      16.2.9.4. Key Developments
      16.2.9.5. Strategic Outlook
    16.2.10. Company J
      16.2.10.1. Company Overview
      16.2.10.2. Segmental Revenue
      16.2.10.3. Product Portfolio
      16.2.10.4. Key Developments
      16.2.10.5. Strategic Outlook
Chapter 17. Go-To-Market Strategy

Research Methodology

We follow a robust research methodology to analyze the market in order to provide our clients with qualitative and quantitative analysis which has a very low or negligible deviance. Extensive secondary research supported by primary data collection methods help us to thoroughly understand and gauge the market. We incorporate both top-down and bottom-up approach for estimating the market. The below mentioned methods are then adopted to triangulate and validate the market.

Secondary data collection and interpretation

Secondary research includes sources such as published books, articles in journals, news media and published businesses, government and international body publications, and associations. Sources also include paid databases such as Hoovers, Thomson Reuters, Passport and others. Data derived through secondary sources is further validated through primary sources. The secondary sources also include major manufacturers mapped on the basis of revenues, product portfolios, and sales channels.

Primary data collection

Primary data collection methods include conducting interviews with industry experts and various stakeholders across the supply chain, such as raw material suppliers, manufacturers, product distributors and customers. The interviews are either telephonic or face-to-face, or even a combination of both. Prevailing trends in the industry are gathered by conducting surveys. Primary interviews also help us to understand the market drivers, restraints and opportunities, along with the challenges in the market. This method helps us in validating the data gathered through secondary sources, further triangulating the data and developing it through our statistical tools. We generally conduct interviews with -

  • CEOs, Directors, and VPs
  • Sales and Marketing Managers
  • Plant Heads and Manufacturing Department Heads
  • Product Specialists

Supply Side and Demand Side Data Collection

Supply side analysis is based on the data collected from the manufacturers and the product providers in terms of their segmental revenues. Secondary sources for this type of analysis include company annual reports and publications, associations and organisations, government publications and others.

Demand side analysis is based upon the consumer insights who are the end users of the particular product in question. They could be an individual user or an organisation. Such data is gathered through consumer surveys and focused group interviews.

Market Engineering

As a primary step, in order to develop the market numbers we follow a vigorous methodology that includes studying the parent market of the niche product and understanding the industry trends, acceptance among customers of the product, challenges, future growth, and others, followed by further breaking down the market under consideration into various segments and sub-markets. Additionally, in order to cross-validate the market, we also determine the top players in the market, along with their segmental revenues for the said market. Our secondary sources help us to validate the market share of the top players. Using both the qualitative and quantitative analysis of all the possible factors helps us determine the market numbers which are inclined towards accuracy.

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