MOPP Packaging Films Market Report, Global Industry Analysis, Market Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2023 - 2030

  • Published Date: Jan, 2024
  • Report ID: CR0210293
  • Format: Electronic (PDF)
  • Number of Pages: 192
  • Author(s): Joshi, Madhavi

Report Overview

The MOPP Packaging Films Market size was estimated at USD 3.2 billion in 2023 and is projected to reach USD 5.5 billion by 2030, exhibiting a compound annual growth rate (CAGR) of 7.90% during the forecast period (2024-2030).

MOPP Packaging Films Market

(Market Size)
$3.2 billion
$5.5 billion
2023
2030
Source: Citius Research
Study Period 2018 - 2030
Base Year For Estimation 2023
Forecast Data Period 2024 - 2030
CAGR (2024-2030) 7.90%
2023 Market Size USD 3.2 billion
2030 Market Size USD 5.5 billion
Key Players Toray Industries, Mitsubishi Chemical, SKC, DuPont Teijin Films, Kolon Industries

Market Summary

The MOPP packaging films market is a specialized segment within the broader flexible packaging industry, characterized by the use of metallized oriented polypropylene films. These films are engineered to provide exceptional barrier properties against moisture, oxygen, and light, making them indispensable for preserving product quality and extending shelf life. The market serves a diverse range of end-use sectors, including food and beverage, pharmaceuticals, personal care, and industrial goods. Demand is primarily driven by the need for high-performance, cost-effective packaging solutions that also offer excellent printability and aesthetic appeal for brand differentiation. The global nature of supply chains and the increasing consumption of packaged goods worldwide further underpin the steady growth of this market. Key manufacturers are continuously engaged in research and development activities to enhance film properties, such as improving seal strength and developing sustainable variants, to meet evolving regulatory and consumer demands. The competitive landscape is defined by the presence of established multinational corporations and specialized regional players, all striving to expand their product portfolios and geographic reach through strategic initiatives.

Key Highlights

The MOPP packaging films market is distinguished by several critical attributes that underscore its importance. A primary highlight is the material's superior moisture barrier performance, which is significantly higher than many alternative flexible packaging materials, ensuring optimal protection for hygroscopic products. Another key feature is its excellent dimensional stability and stiffness, which provides structural integrity to packages and enhances machinability on high-speed filling and sealing equipment, a crucial factor for large-scale manufacturers. The films also offer outstanding metallization capability, allowing for the creation of a brilliant metallic sheen that greatly enhances shelf appeal and brand recognition in retail environments. Furthermore, MOPP films are known for their chemical resistance, making them suitable for packaging a wide array of products, including those with aggressive or oily compositions. The versatility in terms of available gauges and the ability to be co-extruded or laminated with other polymers to create tailored multilayer structures for specific applications is another significant advantage. This adaptability ensures that MOPP films can meet a vast spectrum of protective and functional requirements across different industries.

Drivers, Opportunities & Restraints

The growth trajectory of the MOPP packaging films market is influenced by a confluence of driving forces, promising opportunities, and notable restraints. A primary driver is the escalating demand from the food and beverage industry, where the need for extended shelf life and robust barrier protection against external elements is paramount. The rapid expansion of the pharmaceutical sector, particularly for blister packaging and strip packs that require high clarity and barrier properties, further propels market advancement. The burgeoning e-commerce industry also acts as a significant driver, necessitating durable and protective packaging solutions for safe product delivery. Key opportunities lie in the development of sustainable and recyclable MOPP film variants to align with stringent environmental regulations and growing consumer preference for eco-friendly packaging. Innovations in coating technologies to enhance barrier performance without increasing thickness present another substantial growth avenue. However, the market faces restraints, including volatility in the prices of raw materials derived from petrochemicals, which can impact production costs and profit margins. Additionally, the growing popularity of alternative flexible packaging materials, such as metallized polyester (M PET) and cast polypropylene (C PP), which offer certain competing properties, poses a challenge to market expansion.

Concentration Insights

The global MOPP packaging films market exhibits a concentration of production and technological expertise among a select group of leading international players. Companies such as Jindal Poly Films, Cosmo Films, and SRF Limited have established a strong foothold, commanding significant market share through their extensive product portfolios, large-scale manufacturing capabilities, and robust global distribution networks. These industry giants benefit from vertically integrated operations, controlling everything from polymer production to film extrusion, metallization, and coating, which allows for stringent quality control and cost efficiency. The market also features a segment of specialized regional manufacturers that cater to local demands with tailored products and agile service. This concentration creates a moderately consolidated competitive environment where large players compete on the basis of technology, product innovation, and global reach, while smaller, niche players often compete on price, customization, and regional service. Strategic activities such as mergers and acquisitions, capacity expansions, and partnerships are common as companies seek to strengthen their market position and access new application areas or geographic markets.

Type Insights

MOPP packaging films are available in several distinct types, each engineered to fulfill specific functional requirements in end-use applications. The primary segmentation is based on the surface treatment and additional layers applied to the base film. Plain MOPP films serve as a high-quality base substrate that is often further processed by converters through metallization or lamination. Metallized MOPP films represent a major category, where a thin layer of aluminum is vacuum-deposited onto the film surface, dramatically enhancing its barrier properties against gases, moisture, and light while providing a distinctive metallic appearance. Coated MOPP films involve the application of specialized chemical layers, such as acrylic or PVDC coatings, to improve specific characteristics like sealability, ink adhesion, or barrier performance. Another important type is the co-extruded film, which involves combining multiple layers of polypropylene with other polymers during the manufacturing process to create a monolithic structure with balanced properties, such as improved stiffness and seal strength. The choice of film type is dictated by the specific protection needs, machinability requirements, and aesthetic goals of the packaged product.

Application Insights

The application landscape for MOPP packaging films is vast and diverse, spanning multiple industries that demand high-performance packaging. In the food and beverage sector, these films are extensively used for packaging snacks, biscuits, confectionery, bakery products, coffee, and dried foods, where their excellent moisture and aroma barrier properties are critical for maintaining freshness and crispness. The pharmaceutical industry relies on MOPP films for primary packaging applications such as blister packs and strip packs, leveraging their high barrier to moisture and oxygen to ensure drug potency and stability throughout its shelf life. Within the personal care and cosmetics industry, MOPP films are chosen for packaging soaps, shampoos, and lotions due to their chemical resistance and ability to support high-quality printing for attractive branding. Industrial applications include use as a release liner in adhesive tapes and labels, and as a protective layer in various composite structures. The versatility of MOPP films allows them to be used in flexible packaging formats like pouches, bags, and wrappers, as well as rigid packaging components, demonstrating their integral role in modern packaging solutions.

Regional Insights

The demand and production of MOPP packaging films are distributed unevenly across the globe, with distinct regional dynamics. The Asia Pacific region stands as the dominant and fastest-growing market, fueled by the massive manufacturing output of countries like China and India. This growth is underpinned by expanding food processing industries, a burgeoning pharmaceutical sector, and rising disposable incomes that drive consumption of packaged goods. North America and Europe represent mature markets characterized by high demand for advanced, sustainable, and high-performance packaging solutions. These regions are hubs for innovation, with a strong focus on developing recyclable and mono-material MOPP structures to meet circular economy goals. The presence of major end-user industries, including leading food brands and pharmaceutical companies, sustains steady demand. Latin America and the Middle East and Africa are emerging markets showing promising growth potential. Growth in these regions is driven by economic development, increasing urbanization, and the gradual modernization of retail infrastructure, which is creating new opportunities for packaged products and, consequently, for high-barrier packaging films like MOPP.

Company Insights

The competitive fabric of the MOPP packaging films market is woven by several key players who have shaped the industry through innovation and scale. Jindal Poly Films Ltd. is a global leader known for its extensive range of BOPP and MOPP films and its significant production capacity. Cosmo Films Ltd. has carved a niche with its specialty films, including high-barrier and functional MOPP variants, often focusing on value-added applications. SRF Limited is another major force, with a strong technological base and a diverse product portfolio that caters to both domestic and international markets. Treofan Group, now part of Taghleef Industries, has been a prominent name with a focus on high-quality packaging films. Other notable participants include Vibac Group and Oben Group, which have strong regional presence and specialized product offerings. These companies compete intensely on factors such as product quality, innovation in film properties, consistency, customer service, and price. Their strategies often involve continuous investment in research and development to create films with enhanced functionalities, such as improved sealability, higher barrier, and sustainable attributes, to gain a competitive edge and capture larger market shares.

Recent Developments

The MOPP packaging films market is dynamic, with recent developments focusing on technological innovation, sustainability, and strategic expansion. A prominent trend is the intensified research into developing sustainable solutions, leading to the introduction of recyclable mono-polypropylene structures designed for easier recycling in existing streams. Companies are also investing in advanced metallization and coating technologies to achieve superior barrier properties with thinner gauge films, thereby reducing material usage and environmental footprint without compromising performance. There has been a noticeable uptick in capacity expansion projects, particularly in the Asia Pacific region, to meet the rising global demand. For instance, several leading manufacturers have announced new production lines dedicated to high-barrier specialty films. Strategic mergers and acquisitions continue to reshape the competitive landscape, as larger entities seek to acquire niche technologies or expand their geographic footprint. Furthermore, collaborations between film producers and recycling organizations are becoming more common to address end-of-life challenges and promote a circular economy for plastic packaging, reflecting the industry's responsive adaptation to global sustainability mandates.

Report Segmentation

This comprehensive market research report on the MOPP Packaging Films market provides a detailed and structured analysis through meticulous segmentation. The report is segmented based on type to analyze the market for plain, metallized, coated, and co-extruded films, providing insights into the demand dynamics and growth prospects for each variant. It is further segmented by application, offering a deep dive into the usage patterns and specific requirements across key end-use industries including food packaging, pharmaceutical packaging, personal care & cosmetics, industrial applications, and others. This application-based analysis helps in understanding the core drivers within each vertical. Geographically, the report segments the market into key regions and major countries within those regions, such as North America, Europe, Asia Pacific, Latin America, and the Middle East and Africa. This regional segmentation allows for a comparative analysis of market size, growth trends, regulatory environments, and competitive scenarios across different parts of the world. This multi-dimensional segmentation ensures that the report delivers targeted and actionable intelligence for stakeholders across the value chain.

FAQs

What is MOPP film used for?

MOPP film is primarily used in high-performance flexible packaging applications where excellent barrier properties against moisture, oxygen, and light are required. Its common uses include packaging for snacks, confectionery, pharmaceuticals in blister packs, personal care products, and as a component in industrial laminates.

What is the difference between BOPP and MOPP film?

BOPP refers to biaxially oriented polypropylene film, which is the base substrate. MOPP specifically denotes metallized oriented polypropylene film, meaning a BOPP film that has undergone a vacuum metallization process where a microscopic layer of aluminum is deposited on its surface, significantly enhancing its barrier properties and giving it a metallic appearance.

Is MOPP film recyclable?

The recyclability of MOPP film can be complex. Traditional metallized films can pose challenges in recycling streams due to the metal layer. However, the industry is actively developing new mono-material and designed-for-recycling MOPP structures that are more compatible with existing plastic recycling processes to improve their circularity.

What are the properties of MOPP film?

MOPP film possesses several key properties, including high barrier resistance to moisture, gases, and light; excellent dimensional stability and stiffness; good chemical resistance; high surface gloss and metallic brilliance; and superior printability for high-quality graphics. It also offers good machinability on packaging lines.

How is MOPP film made?

MOPP film is manufactured through a multi-step process. It begins with the extrusion of polypropylene resin into a sheet, which is then stretched biaxially (both machine and transverse direction) to orient the polymer molecules, creating BOPP film. This base film is then subjected to a vacuum metallization process, where it is coated with a thin layer of aluminum vapor to become MOPP film.

Who are the leading players in the MOPP film market?

The global market for MOPP films includes several established leading players. Prominent companies known for their significant market presence and technological expertise include Jindal Poly Films Ltd., Cosmo Films Ltd., SRF Limited, and Taghleef Industries. These companies have extensive product portfolios and global manufacturing footprints.

Citius Research has developed a research report titled “MOPP Packaging Films Market Report - Global Industry Analysis, Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030” delivering key insights regarding business intelligence and providing concrete business strategies to clients in the form of a detailed syndicated report. The report details out the factors such as business environment, industry trend, growth opportunities, competition, pricing, global and regional market analysis, and other market related factors.

Details included in the report for the years 2024 through 2030

• MOPP Packaging Films Market Potential
• Segment-wise breakup
• Compounded annual growth rate (CAGR) for the next 6 years
• Key customers and their preferences
• Market share of major players and their competitive strength
• Existing competition in the market
• Price trend analysis
• Key trend analysis
• Market entry strategies
• Market opportunity insights

The report focuses on the drivers, restraints, opportunities, and challenges in the market based on various factors geographically. Further, key players, major collaborations, merger & acquisitions along with trending innovation and business policies are reviewed in the report. The MOPP Packaging Films Market report is segmented on the basis of various market segments and their analysis, both in terms of value and volume, for each region for the period under consideration.

MOPP Packaging Films Market Segmentation

Market Segmentation

Regions Covered

• North America
• Latin America
• Europe
• MENA
• Asia Pacific
• Sub-Saharan Africa and
• Australasia

MOPP Packaging Films Market Analysis

The report covers below mentioned analysis, but is not limited to:

• Overview of MOPP Packaging Films Market
• Research Methodology
• Executive Summary
• Market Dynamics of MOPP Packaging Films Market
  • Driving Factors
  • Restraints
  • Opportunities
• Global Market Status and Forecast by Segment A
• Global Market Status and Forecast by Segment B
• Global Market Status and Forecast by Segment C
• Global Market Status and Forecast by Regions
• Upstream and Downstream Market Analysis of MOPP Packaging Films Market
• Cost and Gross Margin Analysis of MOPP Packaging Films Market
• MOPP Packaging Films Market Report - Global Industry Analysis, Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030
  • Competition Landscape
  • Market Share of Major Players
• Key Recommendations

The “MOPP Packaging Films Market Report - Global Industry Analysis, Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030” report helps the clients to take business decisions and to understand strategies of major players in the industry. The report delivers the market driven results supported by a mix of primary and secondary research. The report provides the results triangulated through authentic sources and upon conducting thorough primary interviews with the industry experts. The report includes the results on the areas where the client can focus and create point of parity and develop a competitive edge, based on real-time data results.

MOPP Packaging Films Market Key Stakeholders

Below are the key stakeholders for the MOPP Packaging Films Market:

• Manufacturers
• Distributors/Traders/Wholesalers
• Material/Component Manufacturers
• Industry Associations
• Downstream vendors

MOPP Packaging Films Market Report Scope

Report AttributeDetails
Base year2023
Historical data2018 – 2023
Forecast2024 - 2030
CAGR2024 - 2030
Quantitative UnitsValue (USD Million)
Report coverageRevenue Forecast, Competitive Landscape, Growth Factors, Trends and Strategies. Customized report options available on request
Segments coveredProduct type, technology, application, geography
Regions coveredNorth America, Latin America, Europe, MENA, Asia Pacific, Sub-Saharan Africa and Australasia
Countries coveredUS, UK, China, Japan, Germany, India, France, Brazil, Italy, Canada, Russia, South Korea, Australia, Spain, Mexico and others
Customization scopeAvailable on request
PricingVarious purchase options available as per your research needs. Discounts available on request

COVID-19 Impact Analysis

Like most other markets, the outbreak of COVID-19 had an unfavorable impact on the MOPP Packaging Films Market worldwide. This report discusses in detail the disruptions experienced by the market, the impact on flow of raw materials, manufacturing operations, production trends, consumer demand and the projected future of this market post pandemic.

The report has helped our clients:

• To describe and forecast the MOPP Packaging Films Market size, on the basis of various segmentations and geography, in terms of value and volume
• To measure the changing needs of customers/industries
• To provide detailed information regarding the drivers, restraints, opportunities, and challenges influencing the growth of the market
• To gain competitive intelligence and uncover new opportunities
• To analyse opportunities in the market for stakeholders by identifying high-growth segments in MOPP Packaging Films Market
• To strategically profile key players and provide details of the current competitive landscape
• To analyse strategic approaches adopted by players in the market, such as product launches and developments, acquisitions, collaborations, contracts, expansions, and partnerships

Report Customization

Citius Research provides free customization of reports as per your need. This report can be personalized to meet your requirements. Get in touch with our sales team, who will guarantee you to get a report that suits your necessities.

Customize This Report

Frequently Asked Questions

The Global MOPP Packaging Films Market size was valued at $XX billion in 2023 and is anticipated to reach $XX billion by 2030 growing at a CAGR of XX%
The global MOPP Packaging Films Market is expected to grow at a CAGR of XX% from 2023 to 2030.
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Table of Contents

Chapter 1. Introduction
  1.1. Market Scope
  1.2. Key Segmentations
  1.3. Research Objective
Chapter 2. Research Methodology & Assumptions
Chapter 3. Executive Summary
Chapter 4. Market Background
  4.1. Dynamics
    4.1.1. Drivers
    4.1.2. Restraints
    4.1.3. Opportunity
    4.1.4. Challenges
  4.2. Key Trends in the Impacting the Market
    4.2.1. Demand & Supply
  4.3. Industry SWOT Analysis
  4.4. Porter’s Five Forces Analysis
  4.5. Value and Supply Chain Analysis
  4.6. Macro-Economic Factors
  4.7. COVID-19 Impact Analysis
    4.7.1. Global and Regional Assessment
  4.8. Profit Margin Analysis
  4.9. Trade Analysis
    4.9.1. Importing Countries
    4.9.2. Exporting Countries
  4.10. Market Entry Strategies
  4.11. Market Assessment (US$ Mn and Units)
Chapter 5. Global MOPP Packaging Films Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Segment A
  5.1. By Segment A, 2024 - 2030
    5.1.1. Sub-Segment A
    5.1.2. Sub-Segment B
  5.2. Opportunity Analysis
Chapter 6. Global MOPP Packaging Films Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Segment B
  6.1. By Segment B, 2024 - 2030
    6.1.1. Sub-Segment A
    6.1.2. Sub-Segment B
  6.2. Opportunity Analysis
Chapter 7. Global MOPP Packaging Films Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Segment C
  7.1. By Segment C, 2024 - 2030
    7.1.1. Sub-Segment A
    7.1.2. Sub-Segment B
  7.2. Opportunity Analysis
Chapter 8. Global MOPP Packaging Films Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Region
  8.1. By Region, 2024 - 2030
    8.1.1. North America
    8.1.2. Latin America
    8.1.3. Europe
    8.1.4. MENA
    8.1.5. Asia Pacific
    8.1.6. Sub-Saharan Africa
    8.1.7. Australasia
  8.2. Opportunity Analysis
Chapter 9. North America MOPP Packaging Films Market Forecast and Trend Analysis
  9.1. Regional Overview
  9.2. Pricing Analysis
  9.3. Key Trends in the Region
    9.3.1. Supply and Demand
  9.4. Demographic Structure
  9.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    9.5.1. Sub-Segment A
    9.5.2. Sub-Segment B
  9.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    9.6.1. Sub-Segment A
    9.6.2. Sub-Segment B
  9.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    9.7.1. Sub-Segment A
    9.7.2. Sub-Segment B
  9.8. By Country, 2024 - 2030, (US$ Mn and Units)
    9.8.1. U.S.
    9.8.2. Canada
    9.8.3. Rest of North America
  9.9. Opportunity Analysis
Chapter 10. Latin America MOPP Packaging Films Market Forecast and Trend Analysis
  10.1. Regional Overview
  10.2. Pricing Analysis
  10.3. Key Trends in the Region
    10.3.1. Supply and Demand
  10.4. Demographic Structure
  10.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    10.5.1. Sub-Segment A
    10.5.2. Sub-Segment B
  10.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    10.6.1. Sub-Segment A
    10.6.2. Sub-Segment B
  10.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    10.7.1. Sub-Segment A
    10.7.2. Sub-Segment B
  10.8. By Country, 2024 - 2030, (US$ Mn and Units)
    10.8.1. Brazil
    10.8.2. Argentina
    10.8.3. Rest of Latin America
  10.9. Opportunity Analysis
Chapter 11. Europe MOPP Packaging Films Market Forecast and Trend Analysis
  11.1. Regional Overview
  11.2. Pricing Analysis
  11.3. Key Trends in the Region
    11.3.1. Supply and Demand
  11.4. Demographic Structure
  11.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    11.5.1. Sub-Segment A
    11.5.2. Sub-Segment B
  11.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    11.6.1. Sub-Segment A
    11.6.2. Sub-Segment B
  11.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    11.7.1. Sub-Segment A
    11.7.2. Sub-Segment B
  11.8. By Country, 2024 - 2030, (US$ Mn and Units)
    11.8.1. UK
    11.8.2. Germany
    11.8.3. France
    11.8.4. Spain
    11.8.5. Rest of Europe
  11.9. Opportunity Analysis
Chapter 12. MENA MOPP Packaging Films Market Forecast and Trend Analysis
  12.1. Regional Overview
  12.2. Pricing Analysis
  12.3. Key Trends in the Region
    12.3.1. Supply and Demand
  12.4. Demographic Structure
  12.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    12.5.1. Sub-Segment A
    12.5.2. Sub-Segment B
  12.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    12.6.1. Sub-Segment A
    12.6.2. Sub-Segment B
  12.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    12.7.1. Sub-Segment A
    12.7.2. Sub-Segment B
  12.8. By Country, 2024 - 2030, (US$ Mn and Units)
    12.8.1. Egypt
    12.8.2. Algeria
    12.8.3. GCC
    12.8.4. Rest of MENA
  12.9. Opportunity Analysis
Chapter 13. Asia Pacific MOPP Packaging Films Market Forecast and Trend Analysis
  13.1. Regional Overview
  13.2. Pricing Analysis
  13.3. Key Trends in the Region
    13.3.1. Supply and Demand
  13.4. Demographic Structure
  13.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    13.5.1. Sub-Segment A
    13.5.2. Sub-Segment B
  13.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    13.6.1. Sub-Segment A
    13.6.2. Sub-Segment B
  13.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    13.7.1. Sub-Segment A
    13.7.2. Sub-Segment B
  13.8. By Country, 2024 - 2030, (US$ Mn and Units)
    13.8.1. India
    13.8.2. China
    13.8.3. Japan
    13.8.4. ASEAN
    13.8.5. Rest of Asia Pacific
  13.9. Opportunity Analysis
Chapter 14. Sub-Saharan Africa MOPP Packaging Films Market Forecast and Trend Analysis
  14.1. Regional Overview
  14.2. Pricing Analysis
  14.3. Key Trends in the Region
    14.3.1. Supply and Demand
  14.4. Demographic Structure
  14.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    14.5.1. Sub-Segment A
    14.5.2. Sub-Segment B
  14.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    14.6.1. Sub-Segment A
    14.6.2. Sub-Segment B
  14.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    14.7.1. Sub-Segment A
    14.7.2. Sub-Segment B
  14.8. By Country, 2024 - 2030, (US$ Mn and Units)
    14.8.1. Ethiopia
    14.8.2. Nigeria
    14.8.3. Rest of Sub-Saharan Africa
  14.9. Opportunity Analysis
Chapter 15. Australasia MOPP Packaging Films Market Forecast and Trend Analysis
  15.1. Regional Overview
  15.2. Pricing Analysis
  15.3. Key Trends in the Region
    15.3.1. Supply and Demand
  15.4. Demographic Structure
  15.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    15.5.1. Sub-Segment A
    15.5.2. Sub-Segment B
  15.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    15.6.1. Sub-Segment A
    15.6.2. Sub-Segment B
  15.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    15.7.1. Sub-Segment A
    15.7.2. Sub-Segment B
  15.8. By Country, 2024 - 2030, (US$ Mn and Units)
    15.8.1. Australia
    15.8.2. New Zealand
    15.8.3. Rest of Australasia
  15.9. Opportunity Analysis
Chapter 16. Competition Analysis
  16.1. Competitive Benchmarking
    16.1.1. Top Player’s Market Share
    16.1.2. Price and Product Comparison
  16.2. Company Profiles
    16.2.1. Company A
      16.2.1.1. Company Overview
      16.2.1.2. Segmental Revenue
      16.2.1.3. Product Portfolio
      16.2.1.4. Key Developments
      16.2.1.5. Strategic Outlook
    16.2.2. Company B
      16.2.2.1. Company Overview
      16.2.2.2. Segmental Revenue
      16.2.2.3. Product Portfolio
      16.2.2.4. Key Developments
      16.2.2.5. Strategic Outlook
    16.2.3. Company C
      16.2.3.1. Company Overview
      16.2.3.2. Segmental Revenue
      16.2.3.3. Product Portfolio
      16.2.3.4. Key Developments
      16.2.3.5. Strategic Outlook
    16.2.4. Company D
      16.2.4.1. Company Overview
      16.2.4.2. Segmental Revenue
      16.2.4.3. Product Portfolio
      16.2.4.4. Key Developments
      16.2.4.5. Strategic Outlook
    16.2.5. Company E
      16.2.5.1. Company Overview
      16.2.5.2. Segmental Revenue
      16.2.5.3. Product Portfolio
      16.2.5.4. Key Developments
      16.2.5.5. Strategic Outlook
    16.2.6. Company F
      16.2.6.1. Company Overview
      16.2.6.2. Segmental Revenue
      16.2.6.3. Product Portfolio
      16.2.6.4. Key Developments
      16.2.6.5. Strategic Outlook
    16.2.7. Company G
      16.2.7.1. Company Overview
      16.2.7.2. Segmental Revenue
      16.2.7.3. Product Portfolio
      16.2.7.4. Key Developments
      16.2.7.5. Strategic Outlook
    16.2.8. Company H
      16.2.8.1. Company Overview
      16.2.8.2. Segmental Revenue
      16.2.8.3. Product Portfolio
      16.2.8.4. Key Developments
      16.2.8.5. Strategic Outlook
    16.2.9. Company I
      16.2.9.1. Company Overview
      16.2.9.2. Segmental Revenue
      16.2.9.3. Product Portfolio
      16.2.9.4. Key Developments
      16.2.9.5. Strategic Outlook
    16.2.10. Company J
      16.2.10.1. Company Overview
      16.2.10.2. Segmental Revenue
      16.2.10.3. Product Portfolio
      16.2.10.4. Key Developments
      16.2.10.5. Strategic Outlook
Chapter 17. Go-To-Market Strategy

Research Methodology

We follow a robust research methodology to analyze the market in order to provide our clients with qualitative and quantitative analysis which has a very low or negligible deviance. Extensive secondary research supported by primary data collection methods help us to thoroughly understand and gauge the market. We incorporate both top-down and bottom-up approach for estimating the market. The below mentioned methods are then adopted to triangulate and validate the market.

Secondary data collection and interpretation

Secondary research includes sources such as published books, articles in journals, news media and published businesses, government and international body publications, and associations. Sources also include paid databases such as Hoovers, Thomson Reuters, Passport and others. Data derived through secondary sources is further validated through primary sources. The secondary sources also include major manufacturers mapped on the basis of revenues, product portfolios, and sales channels.

Primary data collection

Primary data collection methods include conducting interviews with industry experts and various stakeholders across the supply chain, such as raw material suppliers, manufacturers, product distributors and customers. The interviews are either telephonic or face-to-face, or even a combination of both. Prevailing trends in the industry are gathered by conducting surveys. Primary interviews also help us to understand the market drivers, restraints and opportunities, along with the challenges in the market. This method helps us in validating the data gathered through secondary sources, further triangulating the data and developing it through our statistical tools. We generally conduct interviews with -

  • CEOs, Directors, and VPs
  • Sales and Marketing Managers
  • Plant Heads and Manufacturing Department Heads
  • Product Specialists

Supply Side and Demand Side Data Collection

Supply side analysis is based on the data collected from the manufacturers and the product providers in terms of their segmental revenues. Secondary sources for this type of analysis include company annual reports and publications, associations and organisations, government publications and others.

Demand side analysis is based upon the consumer insights who are the end users of the particular product in question. They could be an individual user or an organisation. Such data is gathered through consumer surveys and focused group interviews.

Market Engineering

As a primary step, in order to develop the market numbers we follow a vigorous methodology that includes studying the parent market of the niche product and understanding the industry trends, acceptance among customers of the product, challenges, future growth, and others, followed by further breaking down the market under consideration into various segments and sub-markets. Additionally, in order to cross-validate the market, we also determine the top players in the market, along with their segmental revenues for the said market. Our secondary sources help us to validate the market share of the top players. Using both the qualitative and quantitative analysis of all the possible factors helps us determine the market numbers which are inclined towards accuracy.

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