Light Vehicle EPS Market Report, Global Industry Analysis, Market Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2023 - 2030

  • Published Date: Jan, 2024
  • Report ID: CR0206612
  • Format: Electronic (PDF)
  • Number of Pages: 194
  • Author(s): Joshi, Madhavi

Report Overview

The Light Vehicle EPS Market size was estimated at USD 12.5 billion in 2023 and is projected to reach USD 20 billion by 2030, exhibiting a compound annual growth rate (CAGR) of 7.00% during the forecast period (2024-2030).

Light Vehicle EPS Market

(Market Size)
$12.5 billion
$20 billion
2023
2030
Source: Citius Research
Study Period 2018 - 2030
Base Year For Estimation 2023
Forecast Data Period 2024 - 2030
CAGR (2024-2030) 7.00%
2023 Market Size USD 12.5 billion
2030 Market Size USD 20 billion
Key Players JTEKT, NSK, Bosch, ZF, Nexteer

Market Summary

The Light Vehicle Electric Power Steering (EPS) Market is a critical segment within the broader automotive machinery and equipment industry, focusing on advanced steering systems that enhance vehicle efficiency and driver experience. EPS systems have largely replaced traditional hydraulic power steering due to their superior fuel efficiency, reduced emissions, and integration capabilities with advanced driver-assistance systems (ADAS). The market is characterized by continuous technological innovation, with manufacturers investing heavily in research and development to improve system performance, reliability, and compatibility with electric and autonomous vehicles. Key industry participants include globally recognized automotive suppliers and OEMs who are expanding their product portfolios to cater to evolving consumer demands and stringent regulatory standards. The adoption of EPS is particularly strong in passenger cars and light commercial vehicles, driven by the global push towards vehicle electrification and automation. As automotive production shifts towards more sustainable and intelligent solutions, the EPS market is poised for sustained growth, supported by increasing vehicle production in emerging economies and the rising consumer preference for enhanced driving comfort and safety features.

Key Highlights

The Light Vehicle EPS Market is distinguished by several key highlights that underscore its importance and dynamism. One of the foremost aspects is the seamless integration of EPS with emerging automotive technologies such as autonomous driving and electric vehicles, where precise steering control is paramount. Leading companies in this space, including JTEKT Corporation, NSK Ltd., and Nexteer Automotive, are at the forefront of developing innovative EPS solutions that offer improved energy efficiency and reduced environmental impact. Another significant highlight is the trend towards column-assisted, pinion-assisted, and dual-pinion EPS systems, each catering to different vehicle segments and performance requirements. The market is also witnessing a surge in demand from the Asia-Pacific region, particularly China and India, due to robust automotive manufacturing and increasing consumer disposable income. Furthermore, regulatory pressures aimed at reducing vehicle carbon footprints are accelerating the adoption of EPS systems globally. These factors collectively highlight the market's critical role in the future of automotive engineering and its alignment with global sustainability goals.

Drivers, Opportunities & Restraints

The growth of the Light Vehicle EPS Market is propelled by several key drivers, including the global automotive industry's shift towards electrification and the increasing consumer demand for fuel-efficient vehicles. EPS systems significantly reduce parasitic engine loss compared to hydraulic systems, thereby improving overall vehicle fuel economy and reducing emissions, which aligns with stringent environmental regulations worldwide. Additionally, the integration of EPS with advanced driver-assistance systems (ADAS) and autonomous driving technologies presents substantial growth opportunities, as these systems require precise and reliable electric steering control. However, the market faces certain restraints, such as the high initial cost of advanced EPS systems and the complexity associated with their integration into existing vehicle architectures. Economic fluctuations and supply chain disruptions, particularly in semiconductor availability, also pose challenges to market stability. Despite these restraints, ongoing technological advancements and the expanding electric vehicle market offer lucrative opportunities for innovation and expansion, encouraging manufacturers to develop cost-effective and high-performance EPS solutions.

Concentration Insights

The Light Vehicle EPS Market exhibits a concentrated competitive landscape, dominated by a few major players who hold significant market share due to their extensive product portfolios, strong R&D capabilities, and established relationships with global automotive OEMs. Key companies such as JTEKT Corporation, NSK Ltd., Nexteer Automotive, ZF Friedrichshafen AG, and Robert Bosch GmbH are leaders in this space, often engaging in strategic partnerships, mergers, and acquisitions to strengthen their market position. These players focus on expanding their geographic presence, particularly in high-growth regions like Asia-Pacific, and investing in advanced manufacturing technologies to enhance production efficiency. The market concentration is also influenced by high barriers to entry, including the need for substantial capital investment, technological expertise, and compliance with rigorous automotive safety standards. Nonetheless, there is a growing presence of regional players and new entrants who are leveraging niche opportunities in emerging markets and specializing in innovative EPS solutions for electric and autonomous vehicles, gradually altering the concentration dynamics.

Type Insights

The Light Vehicle EPS Market is segmented based on system type, primarily into column-assisted EPS (C-EPS), pinion-assisted EPS (P-EPS), and rack-assisted EPS (R-EPS), each offering distinct advantages tailored to different vehicle classes and performance needs. Column-assisted EPS systems are commonly used in smaller vehicles due to their compact design and cost-effectiveness, providing adequate assistance for lighter steering loads. Pinion-assisted EPS systems offer a balance between performance and cost, suitable for mid-sized vehicles, and are valued for their improved steering feel and responsiveness. Rack-assisted EPS systems are typically employed in larger vehicles and luxury segments, delivering higher torque output and superior performance, making them ideal for applications requiring greater steering force and integration with advanced safety features. The choice of EPS type depends on factors such as vehicle weight, desired steering characteristics, and cost considerations, with ongoing innovations focusing on enhancing efficiency, reducing weight, and improving compatibility with electric and autonomous driving technologies.

Application Insights

In the Light Vehicle EPS Market, application insights reveal a broad adoption across passenger cars and light commercial vehicles, driven by the need for improved fuel efficiency, enhanced safety, and superior driving comfort. Passenger cars represent the largest application segment, as consumers increasingly prioritize vehicles equipped with advanced steering systems that offer smoother handling and reduced driver fatigue. The integration of EPS with electric vehicles (EVs) is particularly significant, as EPS systems contribute to overall energy efficiency by eliminating the need for engine-driven hydraulic pumps, thus extending battery range. In light commercial vehicles, EPS adoption is growing due to the demand for better maneuverability in urban environments and the overall trend towards vehicle electrification. Furthermore, the rise of autonomous driving technologies is expanding the application scope of EPS, as these systems require precise and reliable electric steering control for functions such as lane-keeping and automated parking. This diverse application landscape underscores the versatility and critical role of EPS in modern automotive design.

Regional Insights

Regional insights into the Light Vehicle EPS Market highlight significant geographic variations in demand, production, and adoption rates. The Asia-Pacific region dominates the market, led by China, Japan, and South Korea, which are major hubs for automotive manufacturing and technological innovation. China's robust vehicle production and government initiatives promoting new energy vehicles are key drivers, while Japan and South Korea are home to leading EPS manufacturers and OEMs. North America and Europe also represent substantial markets, characterized by high consumer demand for advanced automotive features and strict emission regulations that favor EPS adoption. In Europe, the strong presence of luxury vehicle manufacturers accelerates the integration of high-performance EPS systems. Emerging economies in Latin America and the Middle East & Africa are witnessing gradual growth, fueled by increasing automotive sales and urbanization. However, these regions face challenges such as economic volatility and underdeveloped infrastructure. Overall, regional dynamics are shaped by factors including industrial policies, consumer preferences, and the pace of technological adoption in the automotive sector.

Company Insights

Company insights in the Light Vehicle EPS Market highlight the strategic activities and competitive positioning of key industry players. Prominent companies such as JTEKT Corporation, a Toyota Group company, leverage their extensive expertise in steering systems to offer a wide range of EPS solutions globally. NSK Ltd. is recognized for its innovative EPS technologies and strong focus on research and development to enhance system performance and reliability. Nexteer Automotive stands out for its advanced steer-by-wire and EPS systems, catering to the evolving needs of electric and autonomous vehicles. ZF Friedrichshafen AG and Robert Bosch GmbH are also major contributors, with comprehensive product portfolios that integrate EPS with other automotive systems for holistic vehicle solutions. These companies engage in continuous innovation, strategic collaborations, and geographic expansion to maintain their market leadership. Additionally, emerging players and regional suppliers are increasingly competing by offering cost-effective and specialized EPS solutions, particularly in high-growth markets. The competitive landscape is dynamic, with a emphasis on technological advancement, customer relationships, and adaptability to industry trends.

Recent Developments

Recent developments in the Light Vehicle EPS Market reflect ongoing innovation and strategic movements aimed at capturing growth opportunities. Leading companies have introduced next-generation EPS systems with enhanced features such as improved energy efficiency, reduced noise and vibration, and greater compatibility with autonomous driving functionalities. For instance, there has been a notable increase in the development of steer-by-wire systems, which eliminate mechanical linkages between the steering wheel and wheels, offering design flexibility and enhanced safety. Strategic partnerships and acquisitions are also prevalent, as firms seek to expand their technological capabilities and market reach. For example, collaborations between EPS manufacturers and semiconductor companies are addressing supply chain challenges and advancing the integration of EPS with electronic control units. Furthermore, investments in manufacturing facilities, particularly in Asia-Pacific and Eastern Europe, are enhancing production capacity to meet rising demand. These developments underscore the market's responsiveness to trends such as vehicle electrification, automation, and sustainability, positioning EPS as a cornerstone of future automotive innovation.

Report Segmentation

The Light Vehicle EPS Market report is meticulously segmented to provide a comprehensive analysis of various dimensions influencing the industry. The segmentation typically includes system type, such as column-assisted EPS, pinion-assisted EPS, and rack-assisted EPS, each analyzed for their market share, growth potential, and application across different vehicle classes. Another critical segmentation is by vehicle type, covering passenger cars and light commercial vehicles, with detailed insights into adoption rates and demand drivers within each category. Geographic segmentation breaks down the market into key regions including North America, Europe, Asia-Pacific, Latin America, and the Middle East & Africa, highlighting regional trends, regulatory impacts, and competitive landscapes. Additionally, the report may segment by component, examining elements like sensors, electronic control units, and mechanical assemblies, to understand the supply chain and technological advancements. This structured approach enables stakeholders to identify specific opportunities, assess competitive dynamics, and make informed strategic decisions based on granular market intelligence.

FAQs

What is electric power steering (EPS) in light vehicles? Electric power steering (EPS) is an advanced steering system that uses an electric motor to assist the driver in turning the wheels, replacing traditional hydraulic systems. It offers benefits such as improved fuel efficiency, reduced emissions, and enhanced integration with modern automotive technologies like ADAS and autonomous driving.

How does EPS improve fuel efficiency? EPS improves fuel efficiency by eliminating the need for a engine-driven hydraulic pump, which constantly draws power from the engine. Instead, EPS uses an electric motor that only consumes energy when steering assistance is required, reducing parasitic loss and contributing to overall vehicle energy savings.

What are the main types of EPS systems? The main types of EPS systems are column-assisted EPS (C-EPS), pinion-assisted EPS (P-EPS), and rack-assisted EPS (R-EPS). Each type varies in terms of torque output, cost, and suitability for different vehicle sizes and applications, with R-EPS typically used in larger vehicles for higher performance.

Which regions lead in the adoption of light vehicle EPS? The Asia-Pacific region leads in adoption, driven by high vehicle production in countries like China, Japan, and South Korea. North America and Europe also show strong adoption due to stringent emission regulations and consumer demand for advanced automotive features.

What role does EPS play in autonomous vehicles? In autonomous vehicles, EPS provides precise and reliable steering control essential for functions such as lane-keeping, automated parking, and navigation without driver input. Its integration with electronic systems makes it a key enabler of autonomous driving technologies.

Who are the key players in the light vehicle EPS market? Key players include JTEKT Corporation, NSK Ltd., Nexteer Automotive, ZF Friedrichshafen AG, and Robert Bosch GmbH. These companies are renowned for their innovative EPS solutions, strong R&D focus, and strategic partnerships with global automotive OEMs.

Citius Research has developed a research report titled “Light Vehicle EPS Market Report - Global Industry Analysis, Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030” delivering key insights regarding business intelligence and providing concrete business strategies to clients in the form of a detailed syndicated report. The report details out the factors such as business environment, industry trend, growth opportunities, competition, pricing, global and regional market analysis, and other market related factors.

Details included in the report for the years 2024 through 2030

• Light Vehicle EPS Market Potential
• Segment-wise breakup
• Compounded annual growth rate (CAGR) for the next 6 years
• Key customers and their preferences
• Market share of major players and their competitive strength
• Existing competition in the market
• Price trend analysis
• Key trend analysis
• Market entry strategies
• Market opportunity insights

The report focuses on the drivers, restraints, opportunities, and challenges in the market based on various factors geographically. Further, key players, major collaborations, merger & acquisitions along with trending innovation and business policies are reviewed in the report. The Light Vehicle EPS Market report is segmented on the basis of various market segments and their analysis, both in terms of value and volume, for each region for the period under consideration.

Light Vehicle EPS Market Segmentation

Market Segmentation

Regions Covered

• North America
• Latin America
• Europe
• MENA
• Asia Pacific
• Sub-Saharan Africa and
• Australasia

Light Vehicle EPS Market Analysis

The report covers below mentioned analysis, but is not limited to:

• Overview of Light Vehicle EPS Market
• Research Methodology
• Executive Summary
• Market Dynamics of Light Vehicle EPS Market
  • Driving Factors
  • Restraints
  • Opportunities
• Global Market Status and Forecast by Segment A
• Global Market Status and Forecast by Segment B
• Global Market Status and Forecast by Segment C
• Global Market Status and Forecast by Regions
• Upstream and Downstream Market Analysis of Light Vehicle EPS Market
• Cost and Gross Margin Analysis of Light Vehicle EPS Market
• Light Vehicle EPS Market Report - Global Industry Analysis, Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030
  • Competition Landscape
  • Market Share of Major Players
• Key Recommendations

The “Light Vehicle EPS Market Report - Global Industry Analysis, Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030” report helps the clients to take business decisions and to understand strategies of major players in the industry. The report delivers the market driven results supported by a mix of primary and secondary research. The report provides the results triangulated through authentic sources and upon conducting thorough primary interviews with the industry experts. The report includes the results on the areas where the client can focus and create point of parity and develop a competitive edge, based on real-time data results.

Light Vehicle EPS Market Key Stakeholders

Below are the key stakeholders for the Light Vehicle EPS Market:

• Manufacturers
• Distributors/Traders/Wholesalers
• Material/Component Manufacturers
• Industry Associations
• Downstream vendors

Light Vehicle EPS Market Report Scope

Report AttributeDetails
Base year2023
Historical data2018 – 2023
Forecast2024 - 2030
CAGR2024 - 2030
Quantitative UnitsValue (USD Million)
Report coverageRevenue Forecast, Competitive Landscape, Growth Factors, Trends and Strategies. Customized report options available on request
Segments coveredProduct type, technology, application, geography
Regions coveredNorth America, Latin America, Europe, MENA, Asia Pacific, Sub-Saharan Africa and Australasia
Countries coveredUS, UK, China, Japan, Germany, India, France, Brazil, Italy, Canada, Russia, South Korea, Australia, Spain, Mexico and others
Customization scopeAvailable on request
PricingVarious purchase options available as per your research needs. Discounts available on request

COVID-19 Impact Analysis

Like most other markets, the outbreak of COVID-19 had an unfavorable impact on the Light Vehicle EPS Market worldwide. This report discusses in detail the disruptions experienced by the market, the impact on flow of raw materials, manufacturing operations, production trends, consumer demand and the projected future of this market post pandemic.

The report has helped our clients:

• To describe and forecast the Light Vehicle EPS Market size, on the basis of various segmentations and geography, in terms of value and volume
• To measure the changing needs of customers/industries
• To provide detailed information regarding the drivers, restraints, opportunities, and challenges influencing the growth of the market
• To gain competitive intelligence and uncover new opportunities
• To analyse opportunities in the market for stakeholders by identifying high-growth segments in Light Vehicle EPS Market
• To strategically profile key players and provide details of the current competitive landscape
• To analyse strategic approaches adopted by players in the market, such as product launches and developments, acquisitions, collaborations, contracts, expansions, and partnerships

Report Customization

Citius Research provides free customization of reports as per your need. This report can be personalized to meet your requirements. Get in touch with our sales team, who will guarantee you to get a report that suits your necessities.

Customize This Report

Frequently Asked Questions

The Global Light Vehicle EPS Market size was valued at $XX billion in 2023 and is anticipated to reach $XX billion by 2030 growing at a CAGR of XX%
The global Light Vehicle EPS Market is expected to grow at a CAGR of XX% from 2023 to 2030.
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Table of Contents

Chapter 1. Introduction
  1.1. Market Scope
  1.2. Key Segmentations
  1.3. Research Objective
Chapter 2. Research Methodology & Assumptions
Chapter 3. Executive Summary
Chapter 4. Market Background
  4.1. Dynamics
    4.1.1. Drivers
    4.1.2. Restraints
    4.1.3. Opportunity
    4.1.4. Challenges
  4.2. Key Trends in the Impacting the Market
    4.2.1. Demand & Supply
  4.3. Industry SWOT Analysis
  4.4. Porter’s Five Forces Analysis
  4.5. Value and Supply Chain Analysis
  4.6. Macro-Economic Factors
  4.7. COVID-19 Impact Analysis
    4.7.1. Global and Regional Assessment
  4.8. Profit Margin Analysis
  4.9. Trade Analysis
    4.9.1. Importing Countries
    4.9.2. Exporting Countries
  4.10. Market Entry Strategies
  4.11. Market Assessment (US$ Mn and Units)
Chapter 5. Global Light Vehicle EPS Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Segment A
  5.1. By Segment A, 2024 - 2030
    5.1.1. Sub-Segment A
    5.1.2. Sub-Segment B
  5.2. Opportunity Analysis
Chapter 6. Global Light Vehicle EPS Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Segment B
  6.1. By Segment B, 2024 - 2030
    6.1.1. Sub-Segment A
    6.1.2. Sub-Segment B
  6.2. Opportunity Analysis
Chapter 7. Global Light Vehicle EPS Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Segment C
  7.1. By Segment C, 2024 - 2030
    7.1.1. Sub-Segment A
    7.1.2. Sub-Segment B
  7.2. Opportunity Analysis
Chapter 8. Global Light Vehicle EPS Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Region
  8.1. By Region, 2024 - 2030
    8.1.1. North America
    8.1.2. Latin America
    8.1.3. Europe
    8.1.4. MENA
    8.1.5. Asia Pacific
    8.1.6. Sub-Saharan Africa
    8.1.7. Australasia
  8.2. Opportunity Analysis
Chapter 9. North America Light Vehicle EPS Market Forecast and Trend Analysis
  9.1. Regional Overview
  9.2. Pricing Analysis
  9.3. Key Trends in the Region
    9.3.1. Supply and Demand
  9.4. Demographic Structure
  9.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    9.5.1. Sub-Segment A
    9.5.2. Sub-Segment B
  9.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    9.6.1. Sub-Segment A
    9.6.2. Sub-Segment B
  9.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    9.7.1. Sub-Segment A
    9.7.2. Sub-Segment B
  9.8. By Country, 2024 - 2030, (US$ Mn and Units)
    9.8.1. U.S.
    9.8.2. Canada
    9.8.3. Rest of North America
  9.9. Opportunity Analysis
Chapter 10. Latin America Light Vehicle EPS Market Forecast and Trend Analysis
  10.1. Regional Overview
  10.2. Pricing Analysis
  10.3. Key Trends in the Region
    10.3.1. Supply and Demand
  10.4. Demographic Structure
  10.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    10.5.1. Sub-Segment A
    10.5.2. Sub-Segment B
  10.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    10.6.1. Sub-Segment A
    10.6.2. Sub-Segment B
  10.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    10.7.1. Sub-Segment A
    10.7.2. Sub-Segment B
  10.8. By Country, 2024 - 2030, (US$ Mn and Units)
    10.8.1. Brazil
    10.8.2. Argentina
    10.8.3. Rest of Latin America
  10.9. Opportunity Analysis
Chapter 11. Europe Light Vehicle EPS Market Forecast and Trend Analysis
  11.1. Regional Overview
  11.2. Pricing Analysis
  11.3. Key Trends in the Region
    11.3.1. Supply and Demand
  11.4. Demographic Structure
  11.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    11.5.1. Sub-Segment A
    11.5.2. Sub-Segment B
  11.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    11.6.1. Sub-Segment A
    11.6.2. Sub-Segment B
  11.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    11.7.1. Sub-Segment A
    11.7.2. Sub-Segment B
  11.8. By Country, 2024 - 2030, (US$ Mn and Units)
    11.8.1. UK
    11.8.2. Germany
    11.8.3. France
    11.8.4. Spain
    11.8.5. Rest of Europe
  11.9. Opportunity Analysis
Chapter 12. MENA Light Vehicle EPS Market Forecast and Trend Analysis
  12.1. Regional Overview
  12.2. Pricing Analysis
  12.3. Key Trends in the Region
    12.3.1. Supply and Demand
  12.4. Demographic Structure
  12.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    12.5.1. Sub-Segment A
    12.5.2. Sub-Segment B
  12.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    12.6.1. Sub-Segment A
    12.6.2. Sub-Segment B
  12.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    12.7.1. Sub-Segment A
    12.7.2. Sub-Segment B
  12.8. By Country, 2024 - 2030, (US$ Mn and Units)
    12.8.1. Egypt
    12.8.2. Algeria
    12.8.3. GCC
    12.8.4. Rest of MENA
  12.9. Opportunity Analysis
Chapter 13. Asia Pacific Light Vehicle EPS Market Forecast and Trend Analysis
  13.1. Regional Overview
  13.2. Pricing Analysis
  13.3. Key Trends in the Region
    13.3.1. Supply and Demand
  13.4. Demographic Structure
  13.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    13.5.1. Sub-Segment A
    13.5.2. Sub-Segment B
  13.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    13.6.1. Sub-Segment A
    13.6.2. Sub-Segment B
  13.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    13.7.1. Sub-Segment A
    13.7.2. Sub-Segment B
  13.8. By Country, 2024 - 2030, (US$ Mn and Units)
    13.8.1. India
    13.8.2. China
    13.8.3. Japan
    13.8.4. ASEAN
    13.8.5. Rest of Asia Pacific
  13.9. Opportunity Analysis
Chapter 14. Sub-Saharan Africa Light Vehicle EPS Market Forecast and Trend Analysis
  14.1. Regional Overview
  14.2. Pricing Analysis
  14.3. Key Trends in the Region
    14.3.1. Supply and Demand
  14.4. Demographic Structure
  14.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    14.5.1. Sub-Segment A
    14.5.2. Sub-Segment B
  14.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    14.6.1. Sub-Segment A
    14.6.2. Sub-Segment B
  14.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    14.7.1. Sub-Segment A
    14.7.2. Sub-Segment B
  14.8. By Country, 2024 - 2030, (US$ Mn and Units)
    14.8.1. Ethiopia
    14.8.2. Nigeria
    14.8.3. Rest of Sub-Saharan Africa
  14.9. Opportunity Analysis
Chapter 15. Australasia Light Vehicle EPS Market Forecast and Trend Analysis
  15.1. Regional Overview
  15.2. Pricing Analysis
  15.3. Key Trends in the Region
    15.3.1. Supply and Demand
  15.4. Demographic Structure
  15.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    15.5.1. Sub-Segment A
    15.5.2. Sub-Segment B
  15.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    15.6.1. Sub-Segment A
    15.6.2. Sub-Segment B
  15.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    15.7.1. Sub-Segment A
    15.7.2. Sub-Segment B
  15.8. By Country, 2024 - 2030, (US$ Mn and Units)
    15.8.1. Australia
    15.8.2. New Zealand
    15.8.3. Rest of Australasia
  15.9. Opportunity Analysis
Chapter 16. Competition Analysis
  16.1. Competitive Benchmarking
    16.1.1. Top Player’s Market Share
    16.1.2. Price and Product Comparison
  16.2. Company Profiles
    16.2.1. Company A
      16.2.1.1. Company Overview
      16.2.1.2. Segmental Revenue
      16.2.1.3. Product Portfolio
      16.2.1.4. Key Developments
      16.2.1.5. Strategic Outlook
    16.2.2. Company B
      16.2.2.1. Company Overview
      16.2.2.2. Segmental Revenue
      16.2.2.3. Product Portfolio
      16.2.2.4. Key Developments
      16.2.2.5. Strategic Outlook
    16.2.3. Company C
      16.2.3.1. Company Overview
      16.2.3.2. Segmental Revenue
      16.2.3.3. Product Portfolio
      16.2.3.4. Key Developments
      16.2.3.5. Strategic Outlook
    16.2.4. Company D
      16.2.4.1. Company Overview
      16.2.4.2. Segmental Revenue
      16.2.4.3. Product Portfolio
      16.2.4.4. Key Developments
      16.2.4.5. Strategic Outlook
    16.2.5. Company E
      16.2.5.1. Company Overview
      16.2.5.2. Segmental Revenue
      16.2.5.3. Product Portfolio
      16.2.5.4. Key Developments
      16.2.5.5. Strategic Outlook
    16.2.6. Company F
      16.2.6.1. Company Overview
      16.2.6.2. Segmental Revenue
      16.2.6.3. Product Portfolio
      16.2.6.4. Key Developments
      16.2.6.5. Strategic Outlook
    16.2.7. Company G
      16.2.7.1. Company Overview
      16.2.7.2. Segmental Revenue
      16.2.7.3. Product Portfolio
      16.2.7.4. Key Developments
      16.2.7.5. Strategic Outlook
    16.2.8. Company H
      16.2.8.1. Company Overview
      16.2.8.2. Segmental Revenue
      16.2.8.3. Product Portfolio
      16.2.8.4. Key Developments
      16.2.8.5. Strategic Outlook
    16.2.9. Company I
      16.2.9.1. Company Overview
      16.2.9.2. Segmental Revenue
      16.2.9.3. Product Portfolio
      16.2.9.4. Key Developments
      16.2.9.5. Strategic Outlook
    16.2.10. Company J
      16.2.10.1. Company Overview
      16.2.10.2. Segmental Revenue
      16.2.10.3. Product Portfolio
      16.2.10.4. Key Developments
      16.2.10.5. Strategic Outlook
Chapter 17. Go-To-Market Strategy

Research Methodology

We follow a robust research methodology to analyze the market in order to provide our clients with qualitative and quantitative analysis which has a very low or negligible deviance. Extensive secondary research supported by primary data collection methods help us to thoroughly understand and gauge the market. We incorporate both top-down and bottom-up approach for estimating the market. The below mentioned methods are then adopted to triangulate and validate the market.

Secondary data collection and interpretation

Secondary research includes sources such as published books, articles in journals, news media and published businesses, government and international body publications, and associations. Sources also include paid databases such as Hoovers, Thomson Reuters, Passport and others. Data derived through secondary sources is further validated through primary sources. The secondary sources also include major manufacturers mapped on the basis of revenues, product portfolios, and sales channels.

Primary data collection

Primary data collection methods include conducting interviews with industry experts and various stakeholders across the supply chain, such as raw material suppliers, manufacturers, product distributors and customers. The interviews are either telephonic or face-to-face, or even a combination of both. Prevailing trends in the industry are gathered by conducting surveys. Primary interviews also help us to understand the market drivers, restraints and opportunities, along with the challenges in the market. This method helps us in validating the data gathered through secondary sources, further triangulating the data and developing it through our statistical tools. We generally conduct interviews with -

  • CEOs, Directors, and VPs
  • Sales and Marketing Managers
  • Plant Heads and Manufacturing Department Heads
  • Product Specialists

Supply Side and Demand Side Data Collection

Supply side analysis is based on the data collected from the manufacturers and the product providers in terms of their segmental revenues. Secondary sources for this type of analysis include company annual reports and publications, associations and organisations, government publications and others.

Demand side analysis is based upon the consumer insights who are the end users of the particular product in question. They could be an individual user or an organisation. Such data is gathered through consumer surveys and focused group interviews.

Market Engineering

As a primary step, in order to develop the market numbers we follow a vigorous methodology that includes studying the parent market of the niche product and understanding the industry trends, acceptance among customers of the product, challenges, future growth, and others, followed by further breaking down the market under consideration into various segments and sub-markets. Additionally, in order to cross-validate the market, we also determine the top players in the market, along with their segmental revenues for the said market. Our secondary sources help us to validate the market share of the top players. Using both the qualitative and quantitative analysis of all the possible factors helps us determine the market numbers which are inclined towards accuracy.

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