Food Pathogen Testing Market Report, Global Industry Analysis, Market Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2023 - 2030

  • Published Date: Jan, 2024
  • Report ID: CR0196561
  • Format: Electronic (PDF)
  • Number of Pages: 187
  • Author(s): Joshi, Madhavi

Report Overview

The Food Pathogen Testing Market size was estimated at USD 4.5 billion in 2023 and is projected to reach USD 7.5 billion by 2030, exhibiting a compound annual growth rate (CAGR) of 7.80% during the forecast period (2024-2030).

Food Pathogen Testing Market

(Market Size)
$4.5 billion
$7.5 billion
2023
2030
Source: Citius Research
Study Period 2018 - 2030
Base Year For Estimation 2023
Forecast Data Period 2024 - 2030
CAGR (2024-2030) 7.80%
2023 Market Size USD 4.5 billion
2030 Market Size USD 7.5 billion
Key Players SGS, Eurofins, Intertek, Bureau Veritas, ALS

Market Summary

The global food pathogen testing market is an essential segment within the food safety and quality control industry, dedicated to detecting harmful microorganisms in food products to prevent foodborne illnesses and ensure public health. This market is characterized by stringent regulatory frameworks imposed by agencies such as the FDA and EFSA, mandating rigorous testing protocols across the food supply chain. The increasing globalization of food trade has further amplified the need for reliable pathogen detection to comply with international safety standards and facilitate cross-border commerce. Technological advancements are a significant trend, with rapid testing methods and automation gaining prominence for their ability to deliver accurate results in shorter timeframes compared to traditional culture-based methods. Key pathogens routinely tested include Salmonella, Listeria, E. coli, and Campylobacter, among others. The market serves a wide array of stakeholders, including food manufacturers, processors, retailers, and government laboratories, all prioritizing the mitigation of contamination risks. Continuous innovation in testing kits and equipment, coupled with rising consumer awareness about food safety, sustains market growth and development.

Key Highlights

The food pathogen testing market is distinguished by several critical highlights that underscore its importance and dynamism. A primary highlight is the industry's rapid adoption of advanced molecular diagnostic technologies, such as polymerase chain reaction (PCR) and immunoassay-based tests, which offer superior sensitivity, specificity, and speed over conventional methods. Another significant aspect is the increasing implementation of stringent food safety regulations worldwide, compelling food businesses to invest heavily in testing infrastructure to avoid costly recalls and protect brand reputation. The market also sees a growing trend towards outsourcing testing services to specialized third-party laboratories, which provide expertise and cost-effective solutions for companies lacking in-house capabilities. Furthermore, the rise in foodborne disease outbreaks has heightened public and regulatory scrutiny, driving demand for more frequent and comprehensive pathogen screening. The development of user-friendly, rapid test kits that enable on-site testing at processing facilities is another key innovation, reducing the time between sample collection and result interpretation and allowing for quicker decision-making.

Drivers, Opportunities & Restraints

The expansion of the food pathogen testing market is propelled by several powerful drivers. Chief among these is the escalating number of government regulations and food safety standards across the globe, which mandate rigorous testing protocols for food producers and processors. Increasing consumer awareness regarding foodborne illnesses and a growing demand for safe, high-quality food products further stimulate market growth. The frequent occurrences of food contamination incidents and subsequent large-scale product recalls also act as a significant driver, pushing companies to prioritize pathogen detection to mitigate risks. Opportunities within this market are abundant, particularly in the development and commercialization of rapid, automated, and high-throughput testing systems that reduce analysis time and labor costs. The expanding food industry in emerging economies presents a substantial growth avenue, as these regions modernize their food safety infrastructure. However, the market faces certain restraints, including the high cost associated with advanced testing equipment and reagents, which can be prohibitive for small and medium-sized enterprises. Additionally, the lack of skilled personnel proficient in operating sophisticated testing instruments and interpreting complex results can hinder market penetration in certain geographic areas.

Concentration Insights

The competitive landscape of the food pathogen testing market is characterized by a high degree of concentration, with a mix of large multinational corporations and specialized niche players. Leading companies such as SGS SA, Eurofins Scientific, Intertek Group plc, and Bureau Veritas hold significant market share, leveraging their extensive global laboratory networks, broad service portfolios, and strong reputations for reliability. These established players often engage in strategic mergers and acquisitions to expand their geographic presence and testing capabilities, further consolidating the market. Alongside these giants, there are numerous smaller firms and startups that focus on innovative technological solutions, particularly in the realm of rapid diagnostics and portable testing devices. The market's concentration is also evident in the strong foothold these companies have in developed regions like North America and Europe, where regulatory pressures are most intense. However, competition remains fierce, driven by continuous technological innovation, the need for cost-effective solutions, and the push to enter high-growth emerging markets. This environment encourages ongoing research and development efforts to create more efficient and accurate pathogen detection methods.

Type Insights

Food pathogen testing encompasses a diverse range of testing types, primarily categorized by the technology and method employed. Traditional culture-based methods, which involve growing microorganisms on selective media, remain a foundational approach due to their high accuracy and low cost, often serving as a reference standard for confirming results. However, the demand for faster results has led to the dominance of rapid testing methods. Immunoassays, which detect antigens or antibodies associated with specific pathogens, are widely used for their simplicity and quick turnaround times. Molecular-based methods, particularly polymerase chain reaction (PCR), represent a rapidly growing segment due to their exceptional sensitivity and ability to detect low levels of pathogen DNA even in complex food matrices. Other advanced technologies gaining traction include chromatography-based methods and biosensors, which offer real-time or near-real-time analysis capabilities. The choice of testing type is influenced by factors such as the required specificity, sensitivity, time to result, sample type, and cost considerations. Each method has its specific applications, and many laboratories employ a combination of these technologies to ensure comprehensive food safety monitoring.

Application Insights

The application of food pathogen testing is vast and critical across the entire food industry spectrum. Meat and poultry products represent one of the largest application segments, as these are highly susceptible to contamination by pathogens like Salmonella and Campylobacter during processing and require stringent testing protocols. The dairy industry is another major application area, with frequent testing for Listeria and E. coli to ensure the safety of milk, cheese, and other dairy products. Processed foods are also subjected to rigorous pathogen screening to prevent outbreaks linked to ready-to-eat meals. Furthermore, the produce sector, including fruits and vegetables, has seen a significant increase in testing mandates following several outbreaks associated with fresh and fresh-cut produce. Other key application areas include seafood, cereals and grains, and beverages. Testing is conducted at various points in the supply chain, from raw material intake and in-process monitoring to final product inspection before release. This comprehensive approach is essential for identifying contamination sources, implementing corrective actions, and verifying the overall effectiveness of a company's food safety management system, such as HACCP.

Regional Insights

The demand for food pathogen testing exhibits distinct regional variations influenced by economic development, regulatory stringency, and consumer awareness. North America, particularly the United States, represents a mature and highly developed market, driven by rigorous enforcement of food safety laws like the Food Safety Modernization Act (FSMA) and a high level of technological adoption. Europe follows a similar pattern, with strong regulations from the European Food Safety Authority (EFSA) and a well-established network of testing laboratories fostering a robust market. The Asia-Pacific region is identified as the fastest-growing market, fueled by rapid urbanization, expanding food and beverage industries, and increasing government initiatives to improve food safety standards in populous countries like China and India. Latin America and the Middle East and Africa are emerging markets where growth is linked to economic development, increasing international trade in food products, and a gradual strengthening of food safety regulations. However, market maturity and penetration levels vary significantly within these regions, with developed nations typically exhibiting higher testing frequencies and more advanced technological adoption compared to developing economies.

Company Insights

The food pathogen testing market features a competitive arena with several key players dominating the landscape. SGS SA, a Swiss multinational, is a global leader offering a comprehensive suite of food testing services through its extensive network of laboratories. Eurofins Scientific, headquartered in Luxembourg, is another major force, renowned for its specialized food testing expertise and significant investment in analytical technologies. UK-based Intertek Group plc provides extensive quality assurance services, including microbiological testing for pathogens across various food commodities. Bureau Veritas, a French company, also holds a substantial market position with its strong focus on certification, testing, and inspection services. Beyond these giants, prominent specialized players include Thermo Fisher Scientific Inc., which supplies a wide range of testing instruments, kits, and reagents; and bioM?rieux SA, known for its advanced automated diagnostic systems for pathogen detection. These companies compete on factors such as testing accuracy, speed, geographic coverage, service portfolio, and price, continuously innovating to maintain their competitive edge and meet the evolving demands of the global food industry.

Recent Developments

The food pathogen testing market is continuously evolving, with recent developments focusing on technological innovation, strategic business moves, and regulatory adaptations. A prominent trend is the increased integration of automation and robotics in laboratory processes to enhance throughput, reduce human error, and improve operational efficiency. There has been a significant push towards developing and commercializing rapid, on-site testing solutions that provide results in hours instead of days, empowering food producers to make quicker safety decisions. Major acquisitions and partnerships have been observed as companies seek to expand their technological capabilities and geographic footprint; for instance, leading players have acquired smaller firms specializing in molecular diagnostics or data management software. Furthermore, the market has seen a growing emphasis on whole-genome sequencing (WGS) technology, which is being adopted by public health agencies and forward-thinking companies for its superior ability to trace the source of contamination outbreaks with high precision. The COVID-19 pandemic also indirectly influenced the market, highlighting the importance of robust supply chains for testing reagents and accelerating the adoption of contactless and automated systems in laboratories.

Report Segmentation

This market research report on the food pathogen testing market provides a detailed and structured analysis segmented across multiple dimensions to offer a comprehensive view. The segmentation is primarily based on type, which categorizes the market into traditional and rapid testing methods, with further breakdowns into specific technologies such as PCR, immunoassay, and culture-based methods. Another critical segmentation is by application, analyzing the market demand across key food commodities including meat and poultry, dairy products, processed foods, fruits and vegetables, and other segments like cereals and beverages. The report also includes a geographic segmentation, providing regional analysis for North America, Europe, Asia-Pacific, Latin America, and the Middle East and Africa, with key country-level insights where applicable. Furthermore, the segmentation extends to the end-user landscape, examining the testing demand from food manufacturers, processors, government agencies, and third-party testing laboratories. This multi-faceted segmentation allows stakeholders to identify specific growth pockets, understand application-specific trends, and tailor their strategies according to regional dynamics and technological advancements within the food pathogen testing ecosystem.

FAQs

What are the common methods used for food pathogen testing? Common methods include traditional culture-based techniques, which are considered the gold standard for confirmation, and rapid methods such as polymerase chain reaction (PCR) for detecting pathogen DNA, immunoassays for antigen-antibody reactions, and advanced biosensor technologies. The choice of method depends on the required speed, accuracy, and specific pathogen being targeted.

Which pathogens are most frequently tested for in food? The most routinely tested foodborne pathogens include Salmonella, Listeria monocytogenes, Escherichia coli (E. coli) O157:H7, and Campylobacter. These microorganisms are responsible for a significant majority of foodborne illness outbreaks and are therefore a primary focus of regulatory testing requirements globally.

What is driving the growth of the food pathogen testing market? Market growth is predominantly driven by increasingly stringent government regulations and food safety standards worldwide, a rise in reported foodborne illness outbreaks, growing consumer awareness about food safety, and the globalization of the food supply chain, which necessitates rigorous testing for international trade.

How is technology changing food pathogen testing? Technology is revolutionizing the market through the development of rapid, automated, and more sensitive testing kits and instruments. Advancements in molecular diagnostics like PCR and next-generation sequencing (NGS) allow for faster and more accurate detection and strain identification, while automation increases laboratory efficiency and throughput.

Which region has the largest market for food pathogen testing? North America and Europe are the largest and most mature markets for food pathogen testing, due to their well-established regulatory frameworks, high consumer awareness, and advanced food processing industries. However, the Asia-Pacific region is experiencing the fastest growth rate due to rapid industrialization of its food sector and improving food safety regulations.

Citius Research has developed a research report titled “Food Pathogen Testing Market Report - Global Industry Analysis, Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030” delivering key insights regarding business intelligence and providing concrete business strategies to clients in the form of a detailed syndicated report. The report details out the factors such as business environment, industry trend, growth opportunities, competition, pricing, global and regional market analysis, and other market related factors.

Details included in the report for the years 2024 through 2030

• Food Pathogen Testing Market Potential
• Segment-wise breakup
• Compounded annual growth rate (CAGR) for the next 6 years
• Key customers and their preferences
• Market share of major players and their competitive strength
• Existing competition in the market
• Price trend analysis
• Key trend analysis
• Market entry strategies
• Market opportunity insights

The report focuses on the drivers, restraints, opportunities, and challenges in the market based on various factors geographically. Further, key players, major collaborations, merger & acquisitions along with trending innovation and business policies are reviewed in the report. The Food Pathogen Testing Market report is segmented on the basis of various market segments and their analysis, both in terms of value and volume, for each region for the period under consideration.

Food Pathogen Testing Market Segmentation

Market Segmentation

Regions Covered

• North America
• Latin America
• Europe
• MENA
• Asia Pacific
• Sub-Saharan Africa and
• Australasia

Food Pathogen Testing Market Analysis

The report covers below mentioned analysis, but is not limited to:

• Overview of Food Pathogen Testing Market
• Research Methodology
• Executive Summary
• Market Dynamics of Food Pathogen Testing Market
  • Driving Factors
  • Restraints
  • Opportunities
• Global Market Status and Forecast by Segment A
• Global Market Status and Forecast by Segment B
• Global Market Status and Forecast by Segment C
• Global Market Status and Forecast by Regions
• Upstream and Downstream Market Analysis of Food Pathogen Testing Market
• Cost and Gross Margin Analysis of Food Pathogen Testing Market
• Food Pathogen Testing Market Report - Global Industry Analysis, Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030
  • Competition Landscape
  • Market Share of Major Players
• Key Recommendations

The “Food Pathogen Testing Market Report - Global Industry Analysis, Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030” report helps the clients to take business decisions and to understand strategies of major players in the industry. The report delivers the market driven results supported by a mix of primary and secondary research. The report provides the results triangulated through authentic sources and upon conducting thorough primary interviews with the industry experts. The report includes the results on the areas where the client can focus and create point of parity and develop a competitive edge, based on real-time data results.

Food Pathogen Testing Market Key Stakeholders

Below are the key stakeholders for the Food Pathogen Testing Market:

• Manufacturers
• Distributors/Traders/Wholesalers
• Material/Component Manufacturers
• Industry Associations
• Downstream vendors

Food Pathogen Testing Market Report Scope

Report AttributeDetails
Base year2023
Historical data2018 – 2023
Forecast2024 - 2030
CAGR2024 - 2030
Quantitative UnitsValue (USD Million)
Report coverageRevenue Forecast, Competitive Landscape, Growth Factors, Trends and Strategies. Customized report options available on request
Segments coveredProduct type, technology, application, geography
Regions coveredNorth America, Latin America, Europe, MENA, Asia Pacific, Sub-Saharan Africa and Australasia
Countries coveredUS, UK, China, Japan, Germany, India, France, Brazil, Italy, Canada, Russia, South Korea, Australia, Spain, Mexico and others
Customization scopeAvailable on request
PricingVarious purchase options available as per your research needs. Discounts available on request

COVID-19 Impact Analysis

Like most other markets, the outbreak of COVID-19 had an unfavorable impact on the Food Pathogen Testing Market worldwide. This report discusses in detail the disruptions experienced by the market, the impact on flow of raw materials, manufacturing operations, production trends, consumer demand and the projected future of this market post pandemic.

The report has helped our clients:

• To describe and forecast the Food Pathogen Testing Market size, on the basis of various segmentations and geography, in terms of value and volume
• To measure the changing needs of customers/industries
• To provide detailed information regarding the drivers, restraints, opportunities, and challenges influencing the growth of the market
• To gain competitive intelligence and uncover new opportunities
• To analyse opportunities in the market for stakeholders by identifying high-growth segments in Food Pathogen Testing Market
• To strategically profile key players and provide details of the current competitive landscape
• To analyse strategic approaches adopted by players in the market, such as product launches and developments, acquisitions, collaborations, contracts, expansions, and partnerships

Report Customization

Citius Research provides free customization of reports as per your need. This report can be personalized to meet your requirements. Get in touch with our sales team, who will guarantee you to get a report that suits your necessities.

Customize This Report

Frequently Asked Questions

The Global Food Pathogen Testing Market size was valued at $XX billion in 2023 and is anticipated to reach $XX billion by 2030 growing at a CAGR of XX%
The global Food Pathogen Testing Market is expected to grow at a CAGR of XX% from 2023 to 2030.
For further details request a free sample copy of this report here.
For further details request a free sample copy of this report here.
For further details request a free sample copy of this report here.
For further details request a free sample copy of this report here.

Table of Contents

Chapter 1. Introduction
  1.1. Market Scope
  1.2. Key Segmentations
  1.3. Research Objective
Chapter 2. Research Methodology & Assumptions
Chapter 3. Executive Summary
Chapter 4. Market Background
  4.1. Dynamics
    4.1.1. Drivers
    4.1.2. Restraints
    4.1.3. Opportunity
    4.1.4. Challenges
  4.2. Key Trends in the Impacting the Market
    4.2.1. Demand & Supply
  4.3. Industry SWOT Analysis
  4.4. Porter’s Five Forces Analysis
  4.5. Value and Supply Chain Analysis
  4.6. Macro-Economic Factors
  4.7. COVID-19 Impact Analysis
    4.7.1. Global and Regional Assessment
  4.8. Profit Margin Analysis
  4.9. Trade Analysis
    4.9.1. Importing Countries
    4.9.2. Exporting Countries
  4.10. Market Entry Strategies
  4.11. Market Assessment (US$ Mn and Units)
Chapter 5. Global Food Pathogen Testing Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Segment A
  5.1. By Segment A, 2024 - 2030
    5.1.1. Sub-Segment A
    5.1.2. Sub-Segment B
  5.2. Opportunity Analysis
Chapter 6. Global Food Pathogen Testing Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Segment B
  6.1. By Segment B, 2024 - 2030
    6.1.1. Sub-Segment A
    6.1.2. Sub-Segment B
  6.2. Opportunity Analysis
Chapter 7. Global Food Pathogen Testing Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Segment C
  7.1. By Segment C, 2024 - 2030
    7.1.1. Sub-Segment A
    7.1.2. Sub-Segment B
  7.2. Opportunity Analysis
Chapter 8. Global Food Pathogen Testing Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Region
  8.1. By Region, 2024 - 2030
    8.1.1. North America
    8.1.2. Latin America
    8.1.3. Europe
    8.1.4. MENA
    8.1.5. Asia Pacific
    8.1.6. Sub-Saharan Africa
    8.1.7. Australasia
  8.2. Opportunity Analysis
Chapter 9. North America Food Pathogen Testing Market Forecast and Trend Analysis
  9.1. Regional Overview
  9.2. Pricing Analysis
  9.3. Key Trends in the Region
    9.3.1. Supply and Demand
  9.4. Demographic Structure
  9.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    9.5.1. Sub-Segment A
    9.5.2. Sub-Segment B
  9.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    9.6.1. Sub-Segment A
    9.6.2. Sub-Segment B
  9.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    9.7.1. Sub-Segment A
    9.7.2. Sub-Segment B
  9.8. By Country, 2024 - 2030, (US$ Mn and Units)
    9.8.1. U.S.
    9.8.2. Canada
    9.8.3. Rest of North America
  9.9. Opportunity Analysis
Chapter 10. Latin America Food Pathogen Testing Market Forecast and Trend Analysis
  10.1. Regional Overview
  10.2. Pricing Analysis
  10.3. Key Trends in the Region
    10.3.1. Supply and Demand
  10.4. Demographic Structure
  10.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    10.5.1. Sub-Segment A
    10.5.2. Sub-Segment B
  10.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    10.6.1. Sub-Segment A
    10.6.2. Sub-Segment B
  10.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    10.7.1. Sub-Segment A
    10.7.2. Sub-Segment B
  10.8. By Country, 2024 - 2030, (US$ Mn and Units)
    10.8.1. Brazil
    10.8.2. Argentina
    10.8.3. Rest of Latin America
  10.9. Opportunity Analysis
Chapter 11. Europe Food Pathogen Testing Market Forecast and Trend Analysis
  11.1. Regional Overview
  11.2. Pricing Analysis
  11.3. Key Trends in the Region
    11.3.1. Supply and Demand
  11.4. Demographic Structure
  11.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    11.5.1. Sub-Segment A
    11.5.2. Sub-Segment B
  11.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    11.6.1. Sub-Segment A
    11.6.2. Sub-Segment B
  11.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    11.7.1. Sub-Segment A
    11.7.2. Sub-Segment B
  11.8. By Country, 2024 - 2030, (US$ Mn and Units)
    11.8.1. UK
    11.8.2. Germany
    11.8.3. France
    11.8.4. Spain
    11.8.5. Rest of Europe
  11.9. Opportunity Analysis
Chapter 12. MENA Food Pathogen Testing Market Forecast and Trend Analysis
  12.1. Regional Overview
  12.2. Pricing Analysis
  12.3. Key Trends in the Region
    12.3.1. Supply and Demand
  12.4. Demographic Structure
  12.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    12.5.1. Sub-Segment A
    12.5.2. Sub-Segment B
  12.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    12.6.1. Sub-Segment A
    12.6.2. Sub-Segment B
  12.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    12.7.1. Sub-Segment A
    12.7.2. Sub-Segment B
  12.8. By Country, 2024 - 2030, (US$ Mn and Units)
    12.8.1. Egypt
    12.8.2. Algeria
    12.8.3. GCC
    12.8.4. Rest of MENA
  12.9. Opportunity Analysis
Chapter 13. Asia Pacific Food Pathogen Testing Market Forecast and Trend Analysis
  13.1. Regional Overview
  13.2. Pricing Analysis
  13.3. Key Trends in the Region
    13.3.1. Supply and Demand
  13.4. Demographic Structure
  13.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    13.5.1. Sub-Segment A
    13.5.2. Sub-Segment B
  13.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    13.6.1. Sub-Segment A
    13.6.2. Sub-Segment B
  13.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    13.7.1. Sub-Segment A
    13.7.2. Sub-Segment B
  13.8. By Country, 2024 - 2030, (US$ Mn and Units)
    13.8.1. India
    13.8.2. China
    13.8.3. Japan
    13.8.4. ASEAN
    13.8.5. Rest of Asia Pacific
  13.9. Opportunity Analysis
Chapter 14. Sub-Saharan Africa Food Pathogen Testing Market Forecast and Trend Analysis
  14.1. Regional Overview
  14.2. Pricing Analysis
  14.3. Key Trends in the Region
    14.3.1. Supply and Demand
  14.4. Demographic Structure
  14.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    14.5.1. Sub-Segment A
    14.5.2. Sub-Segment B
  14.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    14.6.1. Sub-Segment A
    14.6.2. Sub-Segment B
  14.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    14.7.1. Sub-Segment A
    14.7.2. Sub-Segment B
  14.8. By Country, 2024 - 2030, (US$ Mn and Units)
    14.8.1. Ethiopia
    14.8.2. Nigeria
    14.8.3. Rest of Sub-Saharan Africa
  14.9. Opportunity Analysis
Chapter 15. Australasia Food Pathogen Testing Market Forecast and Trend Analysis
  15.1. Regional Overview
  15.2. Pricing Analysis
  15.3. Key Trends in the Region
    15.3.1. Supply and Demand
  15.4. Demographic Structure
  15.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    15.5.1. Sub-Segment A
    15.5.2. Sub-Segment B
  15.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    15.6.1. Sub-Segment A
    15.6.2. Sub-Segment B
  15.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    15.7.1. Sub-Segment A
    15.7.2. Sub-Segment B
  15.8. By Country, 2024 - 2030, (US$ Mn and Units)
    15.8.1. Australia
    15.8.2. New Zealand
    15.8.3. Rest of Australasia
  15.9. Opportunity Analysis
Chapter 16. Competition Analysis
  16.1. Competitive Benchmarking
    16.1.1. Top Player’s Market Share
    16.1.2. Price and Product Comparison
  16.2. Company Profiles
    16.2.1. Company A
      16.2.1.1. Company Overview
      16.2.1.2. Segmental Revenue
      16.2.1.3. Product Portfolio
      16.2.1.4. Key Developments
      16.2.1.5. Strategic Outlook
    16.2.2. Company B
      16.2.2.1. Company Overview
      16.2.2.2. Segmental Revenue
      16.2.2.3. Product Portfolio
      16.2.2.4. Key Developments
      16.2.2.5. Strategic Outlook
    16.2.3. Company C
      16.2.3.1. Company Overview
      16.2.3.2. Segmental Revenue
      16.2.3.3. Product Portfolio
      16.2.3.4. Key Developments
      16.2.3.5. Strategic Outlook
    16.2.4. Company D
      16.2.4.1. Company Overview
      16.2.4.2. Segmental Revenue
      16.2.4.3. Product Portfolio
      16.2.4.4. Key Developments
      16.2.4.5. Strategic Outlook
    16.2.5. Company E
      16.2.5.1. Company Overview
      16.2.5.2. Segmental Revenue
      16.2.5.3. Product Portfolio
      16.2.5.4. Key Developments
      16.2.5.5. Strategic Outlook
    16.2.6. Company F
      16.2.6.1. Company Overview
      16.2.6.2. Segmental Revenue
      16.2.6.3. Product Portfolio
      16.2.6.4. Key Developments
      16.2.6.5. Strategic Outlook
    16.2.7. Company G
      16.2.7.1. Company Overview
      16.2.7.2. Segmental Revenue
      16.2.7.3. Product Portfolio
      16.2.7.4. Key Developments
      16.2.7.5. Strategic Outlook
    16.2.8. Company H
      16.2.8.1. Company Overview
      16.2.8.2. Segmental Revenue
      16.2.8.3. Product Portfolio
      16.2.8.4. Key Developments
      16.2.8.5. Strategic Outlook
    16.2.9. Company I
      16.2.9.1. Company Overview
      16.2.9.2. Segmental Revenue
      16.2.9.3. Product Portfolio
      16.2.9.4. Key Developments
      16.2.9.5. Strategic Outlook
    16.2.10. Company J
      16.2.10.1. Company Overview
      16.2.10.2. Segmental Revenue
      16.2.10.3. Product Portfolio
      16.2.10.4. Key Developments
      16.2.10.5. Strategic Outlook
Chapter 17. Go-To-Market Strategy

Research Methodology

We follow a robust research methodology to analyze the market in order to provide our clients with qualitative and quantitative analysis which has a very low or negligible deviance. Extensive secondary research supported by primary data collection methods help us to thoroughly understand and gauge the market. We incorporate both top-down and bottom-up approach for estimating the market. The below mentioned methods are then adopted to triangulate and validate the market.

Secondary data collection and interpretation

Secondary research includes sources such as published books, articles in journals, news media and published businesses, government and international body publications, and associations. Sources also include paid databases such as Hoovers, Thomson Reuters, Passport and others. Data derived through secondary sources is further validated through primary sources. The secondary sources also include major manufacturers mapped on the basis of revenues, product portfolios, and sales channels.

Primary data collection

Primary data collection methods include conducting interviews with industry experts and various stakeholders across the supply chain, such as raw material suppliers, manufacturers, product distributors and customers. The interviews are either telephonic or face-to-face, or even a combination of both. Prevailing trends in the industry are gathered by conducting surveys. Primary interviews also help us to understand the market drivers, restraints and opportunities, along with the challenges in the market. This method helps us in validating the data gathered through secondary sources, further triangulating the data and developing it through our statistical tools. We generally conduct interviews with -

  • CEOs, Directors, and VPs
  • Sales and Marketing Managers
  • Plant Heads and Manufacturing Department Heads
  • Product Specialists

Supply Side and Demand Side Data Collection

Supply side analysis is based on the data collected from the manufacturers and the product providers in terms of their segmental revenues. Secondary sources for this type of analysis include company annual reports and publications, associations and organisations, government publications and others.

Demand side analysis is based upon the consumer insights who are the end users of the particular product in question. They could be an individual user or an organisation. Such data is gathered through consumer surveys and focused group interviews.

Market Engineering

As a primary step, in order to develop the market numbers we follow a vigorous methodology that includes studying the parent market of the niche product and understanding the industry trends, acceptance among customers of the product, challenges, future growth, and others, followed by further breaking down the market under consideration into various segments and sub-markets. Additionally, in order to cross-validate the market, we also determine the top players in the market, along with their segmental revenues for the said market. Our secondary sources help us to validate the market share of the top players. Using both the qualitative and quantitative analysis of all the possible factors helps us determine the market numbers which are inclined towards accuracy.

Request a detailed Research Methodology for the market.

Request Customization or Sample Report

To request a sample report or for any inquiry regarding this report, please fill out the form below

Yes, I have read the Privacy Policy.

Related Reports






latest reports