Confectionery Fats Market Report, Global Industry Analysis, Market Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2023 - 2030

  • Published Date: Jan, 2024
  • Report ID: CR0195135
  • Format: Electronic (PDF)
  • Number of Pages: 209
  • Author(s): Joshi, Madhavi

Report Overview

The Confectionery Fats Market size was estimated at USD 5.5 billion in 2023 and is projected to reach USD 11.5 billion by 2030, exhibiting a compound annual growth rate (CAGR) of 11.50% during the forecast period (2024-2030).

Confectionery Fats Market

(Market Size)
$5.5 billion
$11.5 billion
2023
2030
Source: Citius Research
Study Period 2018 - 2030
Base Year For Estimation 2023
Forecast Data Period 2024 - 2030
CAGR (2024-2030) 11.50%
2023 Market Size USD 5.5 billion
2030 Market Size USD 11.5 billion
Key Players Wilmar International, Bunge, AAK, IOI Loders Croklaan, Fuji Oil

Market Summary

The confectionery fats market is a critical segment within the global food and beverages industry, supplying essential ingredients for a wide array of chocolate and sugar confectionery products. These specialized fats, derived from both vegetable and animal sources, are fundamental in determining the texture, mouthfeel, shelf life, and overall quality of the final confectionery item. The market is characterized by continuous innovation as manufacturers respond to shifting consumer preferences towards products that are not only indulgent but also perceived as healthier and more sustainable. This has led to increased demand for non-lauric and cocoa butter equivalent fats, which offer improved compatibility and functional properties. The industry is highly competitive, with key players investing significantly in research and development to create fats that can mimic the desirable characteristics of cocoa butter while being more cost-effective and stable. The market's dynamics are further influenced by global supply chain factors, including the availability and price volatility of raw materials like palm oil, shea nuts, and illipe nuts. As a result, strategic sourcing and sustainable procurement have become paramount for companies operating in this space.

Key Highlights

The confectionery fats market is distinguished by several key trends that underscore its current trajectory and future potential. A predominant highlight is the robust growth in demand for premium and organic chocolate products, which necessitates high-quality, often specialty, confectionery fats to meet the exacting standards of these segments. This is paralleled by significant technological advancements in fat modification and interesterification processes, enabling manufacturers to create tailor-made fats with specific melting profiles, bloom resistance, and nutritional enhancements. Another critical highlight is the intense focus on sustainability and traceability throughout the supply chain. Major corporations are increasingly committing to deforestation-free and responsibly sourced palm oil, a primary raw material, in response to both regulatory pressures and consumer activism. Furthermore, the market is witnessing a surge in the application of confectionery fats beyond traditional chocolate bars into categories like fillings, coatings, spreads, and compound chocolate, expanding the addressable market. The competitive landscape is marked by the presence of global giants such as Cargill, Bunge Loders Croklaan, AAK, and Wilmar International, who dominate through extensive product portfolios and global distribution networks.

Drivers, Opportunities & Restraints

The growth of the confectionery fats market is propelled by several powerful drivers, with the expanding global confectionery industry being the most significant. Rising disposable incomes, particularly in emerging economies in Asia-Pacific and Latin America, are fueling higher consumption of chocolate and sugar confectionery, directly increasing the demand for quality fats. Concurrently, evolving consumer palates and a growing desire for new and exotic flavors present a substantial opportunity for innovation in fat systems that can carry and enhance these flavors effectively. The health and wellness trend also acts as a dual-force driver and opportunity, pushing manufacturers to develop low-trans and zero-trans fat solutions, as well as fats enriched with beneficial fatty acids. However, the market faces notable restraints. Price volatility of key raw materials, such as palm, coconut, and soybean oils, can squeeze profit margins and create supply chain instability. Stringent food safety regulations and labeling requirements across different regions add complexity and cost to product development and marketing. Furthermore, the negative perception associated with certain fats, particularly those high in saturated fats, and the growing consumer inclination towards clean-label and natural ingredients pose significant challenges that the industry must continuously address through research and consumer education.

Concentration Insights

The global confectionery fats market exhibits a moderately high level of concentration, with a select group of multinational corporations holding a dominant share of the overall market revenue. This oligopolistic structure is characterized by the significant influence of companies like Cargill, Incorporated, Bunge Limited, AAK AB, Wilmar International Limited, and Fuji Oil Holdings Inc. These industry leaders maintain their strong positions through several strategic advantages, including vertically integrated supply chains that provide control over raw material sourcing and cost management, extensive global production and distribution footprints that ensure reliable supply to customers worldwide, and substantial investments in research and development capabilities that drive product innovation and customization. Their vast portfolios encompass a wide range of specialty fats, cocoa butter equivalents, replacers, and substitutes, catering to diverse application needs. While these giants dominate, the market also features a number of specialized regional and niche players who compete by offering tailored solutions, focusing on specific fat types like shea butter or illipe butter, or by emphasizing organic, sustainable, or non-GMO credentials to capture value-driven segments of the market.

Type Insights

The confectionery fats market is segmented by type, primarily into cocoa butter equivalents, cocoa butter replacers, cocoa butter substitutes, and other specialty fats, each serving distinct functional purposes. Cocoa butter equivalents (CBEs) are designed to be completely compatible with cocoa butter, allowing them to be blended in any proportion. They are typically produced from fats like shea, illipe, and sal, and are highly valued in regions like the European Union for their ability to maintain the quality of chocolate while offering cost and supply stability. Cocoa butter replacers (CBRs), often based on non-lauric fats like soybean or rapeseed oil after hydrogenation and fractionation, are used in compound coatings where compatibility with cocoa butter is not required. They provide good heat resistance but may have a different mouthfeel. Cocoa butter substitutes (CBSs) are usually lauric fats derived from palm kernel or coconut oil. They offer excellent melting properties and are cost-effective but are incompatible with cocoa butter, making them suitable for applications like coatings and fillings where no cocoa butter is present. The choice of fat type is a critical decision for confectioners, balancing cost, functionality, regulatory approval, and desired final product characteristics.

Application Insights

Confectionery fats find their primary application across a diverse spectrum of products within the chocolate and sugar confectionery industry. The most prominent application is in chocolate production, where these fats are essential for achieving the characteristic snap, gloss, and smooth melt-in-the-mouth sensation associated with high-quality chocolate. Beyond standard chocolate bars, they are extensively used in chocolate coatings for biscuits, ice creams, and bakery products, providing a stable, appealing finish. Another significant application is in confectionery fillings and centers, where specific fats are selected to ensure stability, prevent oil migration, and deliver a creamy or firm texture as required. The category of spreads, including chocolate-hazelnut spreads, represents a growing application area, demanding fats that ensure spreadability and shelf stability without separation. Compound chocolate, which uses cocoa powder and vegetable fats instead of cocoa butter, is a major application segment, particularly in cost-sensitive markets and for products requiring higher heat resistance. The functionality of the fat is paramount and is carefully matched to the specific demands of each application, influencing everything from production efficiency to the final consumer experience.

Regional Insights

The demand and production dynamics for confectionery fats vary significantly across different global regions, influenced by local consumption patterns, raw material availability, and regulatory frameworks. Europe represents a mature and sophisticated market, characterized by high per capita consumption of chocolate and stringent quality standards. The region has a strong demand for premium and sustainable products, driving innovation in high-value cocoa butter equivalents. North America is another major market, with a high demand for convenience foods and indulgent snacks, supporting a robust market for coatings and compound chocolate. The Asia-Pacific region is identified as the fastest-growing market, fueled by rising urbanization, growing middle-class populations, and increasing adoption of Western confectionery habits. Countries like China and India are becoming significant consumers and producers, with local manufacturers expanding their capacities. Latin America and the Middle East & Africa are also emerging as important regions, with growth driven by economic development and the expanding presence of global confectionery brands. Each region presents a unique set of opportunities and challenges, from raw material sourcing in Southeast Asia (palm oil) and West Africa (shea, cocoa) to navigating diverse food regulations and cultural preferences.

Company Insights

The competitive landscape of the confectionery fats market is defined by the strategies and strengths of its leading players. Cargill, Incorporated leverages its massive global agricultural supply chain to ensure consistent raw material access and offers a comprehensive portfolio of lipid solutions, including the renowned Gerkens cocoa powders and chocolates alongside its specialty fats. Bunge Limited, through its Bunge Loders Croklaan subsidiary, is a powerhouse in lipid innovation, providing a wide array of solutions from its state-of-the-art facilities and focusing on customer co-development for tailored applications. AAK AB distinguishes itself with its co-development approach and expertise in value-adding fractions of oils like palm, shea, and coconut, branding its offerings under the KoloCare and Illexao lines among others. Wilmar International Limited, as a leading agribusiness group, possesses a formidable integrated plantation-to-processing model for palm oil, giving it a significant cost advantage in producing palm-based confectionery fats. Fuji Oil Holdings Inc. is recognized for its strong technological prowess, particularly in enzymatically interesterified fats and other advanced processes to create high-performance, non-hydrogenated solutions. These companies compete not only on product quality and price but also on technical service, sustainability credentials, and reliability of supply.

Recent Developments

The confectionery fats market is dynamic, with recent developments reflecting the industry's response to key trends in sustainability, health, and innovation. A prominent trend has been a series of capacity expansions and strategic investments by leading players in key growth regions, particularly in Asia and South America, to localize production and better serve regional customers. There has been a marked increase in acquisitions and partnerships aimed at enhancing technological capabilities or securing sustainable raw material supplies. Product innovation remains at the forefront, with recent launches focusing on next-generation non-lauric cocoa butter alternatives that offer cleaner labels, improved nutritional profiles with reduced saturated fats, and superior performance without the need for hydrogenation. Furthermore, significant research and development efforts are being channeled into creating fats that can withstand higher temperatures for tropical climates without compromising on sensory qualities. Sustainability initiatives have intensified, with more companies achieving certifications for sustainably sourced palm oil and launching traceability programs to provide full supply chain transparency to their B2B customers, addressing growing environmental and ethical concerns.

Report Segmentation

This comprehensive market research report on the confectionery fats industry provides a detailed and structured analysis segmented to offer granular insights for strategic decision-making. The report is meticulously categorized by type, delving into the market dynamics for cocoa butter equivalents, cocoa butter replacers, cocoa butter substitutes, and other specialty fats, analyzing the unique drivers and trends influencing each segment. It is further segmented by application, providing an in-depth examination of the usage patterns and demand forecasts across critical areas such as chocolate, fillings, coatings, spreads, and other confectionery products. A crucial component of the segmentation is the regional analysis, which breaks down the market performance and future outlook across key geographies including North America, Europe, Asia-Pacific, South America, and the Middle East & Africa, highlighting country-specific nuances. This multi-dimensional segmentation allows stakeholders to identify high-growth segments, understand competitive intensity in specific categories, assess regional opportunities and challenges, and tailor their strategies accordingly to maximize market penetration and profitability.

FAQs

What are the different types of confectionery fats?

The primary types of confectionery fats include cocoa butter equivalents (CBEs), cocoa butter replacers (CBRs), and cocoa butter substitutes (CBSs). CBEs are compatible with cocoa butter and are often made from fats like shea or sal. CBRs are typically non-lauric fats used in compound coatings, while CBSs are lauric fats derived from sources like palm kernel oil, prized for their sharp melting profile but incompatible with cocoa butter.

What is the source of confectionery fat?

Confectionery fats are predominantly sourced from vegetable oils. The most common raw materials include palm oil, palm kernel oil, coconut oil, shea butter, illipe butter, and sal butter. These oils undergo various modification processes such as fractionation, hydrogenation, and interesterification to achieve the specific physical and functional properties required for different confectionery applications.

What is the use of fat in confectionery?

Fat is a fundamental ingredient in confectionery that determines critical quality attributes. It provides the desired texture, mouthfeel, and richness to products like chocolate. It contributes to the viscosity during processing, ensures a stable shelf life by preventing fat bloom (the whitish coating on chocolate), and delivers the characteristic melting sensation that is key to consumer enjoyment of chocolate and filled confections.

What is the future of the fats and oils market?

The future of the fats and oils market, including confectionery fats, is oriented towards innovation driven by health, sustainability, and functionality. Demand is expected to grow for non-hydrogenated, low-trans, and sustainably sourced fats. Technological advancements will focus on creating fats with tailored nutritional benefits and improved performance, while sustainability and traceability will become non-negotiable standards for industry participants.

What is the most widely used confectionery fat?

Palm oil and its fractions are arguably the most widely used raw materials in the production of confectionery fats globally. Its versatility, relatively low cost, and functional properties make it a base stock for a vast range of cocoa butter alternatives, including replacers and substitutes. Its widespread cultivation, however, also places it at the center of significant environmental and sustainability discussions within the industry.

Citius Research has developed a research report titled “Confectionery Fats Market Report - Global Industry Analysis, Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030” delivering key insights regarding business intelligence and providing concrete business strategies to clients in the form of a detailed syndicated report. The report details out the factors such as business environment, industry trend, growth opportunities, competition, pricing, global and regional market analysis, and other market related factors.

Details included in the report for the years 2024 through 2030

• Confectionery Fats Market Potential
• Segment-wise breakup
• Compounded annual growth rate (CAGR) for the next 6 years
• Key customers and their preferences
• Market share of major players and their competitive strength
• Existing competition in the market
• Price trend analysis
• Key trend analysis
• Market entry strategies
• Market opportunity insights

The report focuses on the drivers, restraints, opportunities, and challenges in the market based on various factors geographically. Further, key players, major collaborations, merger & acquisitions along with trending innovation and business policies are reviewed in the report. The Confectionery Fats Market report is segmented on the basis of various market segments and their analysis, both in terms of value and volume, for each region for the period under consideration.

Confectionery Fats Market Segmentation

Market Segmentation

Regions Covered

• North America
• Latin America
• Europe
• MENA
• Asia Pacific
• Sub-Saharan Africa and
• Australasia

Confectionery Fats Market Analysis

The report covers below mentioned analysis, but is not limited to:

• Overview of Confectionery Fats Market
• Research Methodology
• Executive Summary
• Market Dynamics of Confectionery Fats Market
  • Driving Factors
  • Restraints
  • Opportunities
• Global Market Status and Forecast by Segment A
• Global Market Status and Forecast by Segment B
• Global Market Status and Forecast by Segment C
• Global Market Status and Forecast by Regions
• Upstream and Downstream Market Analysis of Confectionery Fats Market
• Cost and Gross Margin Analysis of Confectionery Fats Market
• Confectionery Fats Market Report - Global Industry Analysis, Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030
  • Competition Landscape
  • Market Share of Major Players
• Key Recommendations

The “Confectionery Fats Market Report - Global Industry Analysis, Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030” report helps the clients to take business decisions and to understand strategies of major players in the industry. The report delivers the market driven results supported by a mix of primary and secondary research. The report provides the results triangulated through authentic sources and upon conducting thorough primary interviews with the industry experts. The report includes the results on the areas where the client can focus and create point of parity and develop a competitive edge, based on real-time data results.

Confectionery Fats Market Key Stakeholders

Below are the key stakeholders for the Confectionery Fats Market:

• Manufacturers
• Distributors/Traders/Wholesalers
• Material/Component Manufacturers
• Industry Associations
• Downstream vendors

Confectionery Fats Market Report Scope

Report AttributeDetails
Base year2023
Historical data2018 – 2023
Forecast2024 - 2030
CAGR2024 - 2030
Quantitative UnitsValue (USD Million)
Report coverageRevenue Forecast, Competitive Landscape, Growth Factors, Trends and Strategies. Customized report options available on request
Segments coveredProduct type, technology, application, geography
Regions coveredNorth America, Latin America, Europe, MENA, Asia Pacific, Sub-Saharan Africa and Australasia
Countries coveredUS, UK, China, Japan, Germany, India, France, Brazil, Italy, Canada, Russia, South Korea, Australia, Spain, Mexico and others
Customization scopeAvailable on request
PricingVarious purchase options available as per your research needs. Discounts available on request

COVID-19 Impact Analysis

Like most other markets, the outbreak of COVID-19 had an unfavorable impact on the Confectionery Fats Market worldwide. This report discusses in detail the disruptions experienced by the market, the impact on flow of raw materials, manufacturing operations, production trends, consumer demand and the projected future of this market post pandemic.

The report has helped our clients:

• To describe and forecast the Confectionery Fats Market size, on the basis of various segmentations and geography, in terms of value and volume
• To measure the changing needs of customers/industries
• To provide detailed information regarding the drivers, restraints, opportunities, and challenges influencing the growth of the market
• To gain competitive intelligence and uncover new opportunities
• To analyse opportunities in the market for stakeholders by identifying high-growth segments in Confectionery Fats Market
• To strategically profile key players and provide details of the current competitive landscape
• To analyse strategic approaches adopted by players in the market, such as product launches and developments, acquisitions, collaborations, contracts, expansions, and partnerships

Report Customization

Citius Research provides free customization of reports as per your need. This report can be personalized to meet your requirements. Get in touch with our sales team, who will guarantee you to get a report that suits your necessities.

Customize This Report

Frequently Asked Questions

The Global Confectionery Fats Market size was valued at $XX billion in 2023 and is anticipated to reach $XX billion by 2030 growing at a CAGR of XX%
The global Confectionery Fats Market is expected to grow at a CAGR of XX% from 2023 to 2030.
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Table of Contents

Chapter 1. Introduction
  1.1. Market Scope
  1.2. Key Segmentations
  1.3. Research Objective
Chapter 2. Research Methodology & Assumptions
Chapter 3. Executive Summary
Chapter 4. Market Background
  4.1. Dynamics
    4.1.1. Drivers
    4.1.2. Restraints
    4.1.3. Opportunity
    4.1.4. Challenges
  4.2. Key Trends in the Impacting the Market
    4.2.1. Demand & Supply
  4.3. Industry SWOT Analysis
  4.4. Porter’s Five Forces Analysis
  4.5. Value and Supply Chain Analysis
  4.6. Macro-Economic Factors
  4.7. COVID-19 Impact Analysis
    4.7.1. Global and Regional Assessment
  4.8. Profit Margin Analysis
  4.9. Trade Analysis
    4.9.1. Importing Countries
    4.9.2. Exporting Countries
  4.10. Market Entry Strategies
  4.11. Market Assessment (US$ Mn and Units)
Chapter 5. Global Confectionery Fats Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Segment A
  5.1. By Segment A, 2024 - 2030
    5.1.1. Sub-Segment A
    5.1.2. Sub-Segment B
  5.2. Opportunity Analysis
Chapter 6. Global Confectionery Fats Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Segment B
  6.1. By Segment B, 2024 - 2030
    6.1.1. Sub-Segment A
    6.1.2. Sub-Segment B
  6.2. Opportunity Analysis
Chapter 7. Global Confectionery Fats Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Segment C
  7.1. By Segment C, 2024 - 2030
    7.1.1. Sub-Segment A
    7.1.2. Sub-Segment B
  7.2. Opportunity Analysis
Chapter 8. Global Confectionery Fats Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Region
  8.1. By Region, 2024 - 2030
    8.1.1. North America
    8.1.2. Latin America
    8.1.3. Europe
    8.1.4. MENA
    8.1.5. Asia Pacific
    8.1.6. Sub-Saharan Africa
    8.1.7. Australasia
  8.2. Opportunity Analysis
Chapter 9. North America Confectionery Fats Market Forecast and Trend Analysis
  9.1. Regional Overview
  9.2. Pricing Analysis
  9.3. Key Trends in the Region
    9.3.1. Supply and Demand
  9.4. Demographic Structure
  9.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    9.5.1. Sub-Segment A
    9.5.2. Sub-Segment B
  9.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    9.6.1. Sub-Segment A
    9.6.2. Sub-Segment B
  9.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    9.7.1. Sub-Segment A
    9.7.2. Sub-Segment B
  9.8. By Country, 2024 - 2030, (US$ Mn and Units)
    9.8.1. U.S.
    9.8.2. Canada
    9.8.3. Rest of North America
  9.9. Opportunity Analysis
Chapter 10. Latin America Confectionery Fats Market Forecast and Trend Analysis
  10.1. Regional Overview
  10.2. Pricing Analysis
  10.3. Key Trends in the Region
    10.3.1. Supply and Demand
  10.4. Demographic Structure
  10.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    10.5.1. Sub-Segment A
    10.5.2. Sub-Segment B
  10.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    10.6.1. Sub-Segment A
    10.6.2. Sub-Segment B
  10.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    10.7.1. Sub-Segment A
    10.7.2. Sub-Segment B
  10.8. By Country, 2024 - 2030, (US$ Mn and Units)
    10.8.1. Brazil
    10.8.2. Argentina
    10.8.3. Rest of Latin America
  10.9. Opportunity Analysis
Chapter 11. Europe Confectionery Fats Market Forecast and Trend Analysis
  11.1. Regional Overview
  11.2. Pricing Analysis
  11.3. Key Trends in the Region
    11.3.1. Supply and Demand
  11.4. Demographic Structure
  11.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    11.5.1. Sub-Segment A
    11.5.2. Sub-Segment B
  11.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    11.6.1. Sub-Segment A
    11.6.2. Sub-Segment B
  11.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    11.7.1. Sub-Segment A
    11.7.2. Sub-Segment B
  11.8. By Country, 2024 - 2030, (US$ Mn and Units)
    11.8.1. UK
    11.8.2. Germany
    11.8.3. France
    11.8.4. Spain
    11.8.5. Rest of Europe
  11.9. Opportunity Analysis
Chapter 12. MENA Confectionery Fats Market Forecast and Trend Analysis
  12.1. Regional Overview
  12.2. Pricing Analysis
  12.3. Key Trends in the Region
    12.3.1. Supply and Demand
  12.4. Demographic Structure
  12.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    12.5.1. Sub-Segment A
    12.5.2. Sub-Segment B
  12.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    12.6.1. Sub-Segment A
    12.6.2. Sub-Segment B
  12.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    12.7.1. Sub-Segment A
    12.7.2. Sub-Segment B
  12.8. By Country, 2024 - 2030, (US$ Mn and Units)
    12.8.1. Egypt
    12.8.2. Algeria
    12.8.3. GCC
    12.8.4. Rest of MENA
  12.9. Opportunity Analysis
Chapter 13. Asia Pacific Confectionery Fats Market Forecast and Trend Analysis
  13.1. Regional Overview
  13.2. Pricing Analysis
  13.3. Key Trends in the Region
    13.3.1. Supply and Demand
  13.4. Demographic Structure
  13.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    13.5.1. Sub-Segment A
    13.5.2. Sub-Segment B
  13.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    13.6.1. Sub-Segment A
    13.6.2. Sub-Segment B
  13.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    13.7.1. Sub-Segment A
    13.7.2. Sub-Segment B
  13.8. By Country, 2024 - 2030, (US$ Mn and Units)
    13.8.1. India
    13.8.2. China
    13.8.3. Japan
    13.8.4. ASEAN
    13.8.5. Rest of Asia Pacific
  13.9. Opportunity Analysis
Chapter 14. Sub-Saharan Africa Confectionery Fats Market Forecast and Trend Analysis
  14.1. Regional Overview
  14.2. Pricing Analysis
  14.3. Key Trends in the Region
    14.3.1. Supply and Demand
  14.4. Demographic Structure
  14.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    14.5.1. Sub-Segment A
    14.5.2. Sub-Segment B
  14.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    14.6.1. Sub-Segment A
    14.6.2. Sub-Segment B
  14.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    14.7.1. Sub-Segment A
    14.7.2. Sub-Segment B
  14.8. By Country, 2024 - 2030, (US$ Mn and Units)
    14.8.1. Ethiopia
    14.8.2. Nigeria
    14.8.3. Rest of Sub-Saharan Africa
  14.9. Opportunity Analysis
Chapter 15. Australasia Confectionery Fats Market Forecast and Trend Analysis
  15.1. Regional Overview
  15.2. Pricing Analysis
  15.3. Key Trends in the Region
    15.3.1. Supply and Demand
  15.4. Demographic Structure
  15.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    15.5.1. Sub-Segment A
    15.5.2. Sub-Segment B
  15.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    15.6.1. Sub-Segment A
    15.6.2. Sub-Segment B
  15.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    15.7.1. Sub-Segment A
    15.7.2. Sub-Segment B
  15.8. By Country, 2024 - 2030, (US$ Mn and Units)
    15.8.1. Australia
    15.8.2. New Zealand
    15.8.3. Rest of Australasia
  15.9. Opportunity Analysis
Chapter 16. Competition Analysis
  16.1. Competitive Benchmarking
    16.1.1. Top Player’s Market Share
    16.1.2. Price and Product Comparison
  16.2. Company Profiles
    16.2.1. Company A
      16.2.1.1. Company Overview
      16.2.1.2. Segmental Revenue
      16.2.1.3. Product Portfolio
      16.2.1.4. Key Developments
      16.2.1.5. Strategic Outlook
    16.2.2. Company B
      16.2.2.1. Company Overview
      16.2.2.2. Segmental Revenue
      16.2.2.3. Product Portfolio
      16.2.2.4. Key Developments
      16.2.2.5. Strategic Outlook
    16.2.3. Company C
      16.2.3.1. Company Overview
      16.2.3.2. Segmental Revenue
      16.2.3.3. Product Portfolio
      16.2.3.4. Key Developments
      16.2.3.5. Strategic Outlook
    16.2.4. Company D
      16.2.4.1. Company Overview
      16.2.4.2. Segmental Revenue
      16.2.4.3. Product Portfolio
      16.2.4.4. Key Developments
      16.2.4.5. Strategic Outlook
    16.2.5. Company E
      16.2.5.1. Company Overview
      16.2.5.2. Segmental Revenue
      16.2.5.3. Product Portfolio
      16.2.5.4. Key Developments
      16.2.5.5. Strategic Outlook
    16.2.6. Company F
      16.2.6.1. Company Overview
      16.2.6.2. Segmental Revenue
      16.2.6.3. Product Portfolio
      16.2.6.4. Key Developments
      16.2.6.5. Strategic Outlook
    16.2.7. Company G
      16.2.7.1. Company Overview
      16.2.7.2. Segmental Revenue
      16.2.7.3. Product Portfolio
      16.2.7.4. Key Developments
      16.2.7.5. Strategic Outlook
    16.2.8. Company H
      16.2.8.1. Company Overview
      16.2.8.2. Segmental Revenue
      16.2.8.3. Product Portfolio
      16.2.8.4. Key Developments
      16.2.8.5. Strategic Outlook
    16.2.9. Company I
      16.2.9.1. Company Overview
      16.2.9.2. Segmental Revenue
      16.2.9.3. Product Portfolio
      16.2.9.4. Key Developments
      16.2.9.5. Strategic Outlook
    16.2.10. Company J
      16.2.10.1. Company Overview
      16.2.10.2. Segmental Revenue
      16.2.10.3. Product Portfolio
      16.2.10.4. Key Developments
      16.2.10.5. Strategic Outlook
Chapter 17. Go-To-Market Strategy

Research Methodology

We follow a robust research methodology to analyze the market in order to provide our clients with qualitative and quantitative analysis which has a very low or negligible deviance. Extensive secondary research supported by primary data collection methods help us to thoroughly understand and gauge the market. We incorporate both top-down and bottom-up approach for estimating the market. The below mentioned methods are then adopted to triangulate and validate the market.

Secondary data collection and interpretation

Secondary research includes sources such as published books, articles in journals, news media and published businesses, government and international body publications, and associations. Sources also include paid databases such as Hoovers, Thomson Reuters, Passport and others. Data derived through secondary sources is further validated through primary sources. The secondary sources also include major manufacturers mapped on the basis of revenues, product portfolios, and sales channels.

Primary data collection

Primary data collection methods include conducting interviews with industry experts and various stakeholders across the supply chain, such as raw material suppliers, manufacturers, product distributors and customers. The interviews are either telephonic or face-to-face, or even a combination of both. Prevailing trends in the industry are gathered by conducting surveys. Primary interviews also help us to understand the market drivers, restraints and opportunities, along with the challenges in the market. This method helps us in validating the data gathered through secondary sources, further triangulating the data and developing it through our statistical tools. We generally conduct interviews with -

  • CEOs, Directors, and VPs
  • Sales and Marketing Managers
  • Plant Heads and Manufacturing Department Heads
  • Product Specialists

Supply Side and Demand Side Data Collection

Supply side analysis is based on the data collected from the manufacturers and the product providers in terms of their segmental revenues. Secondary sources for this type of analysis include company annual reports and publications, associations and organisations, government publications and others.

Demand side analysis is based upon the consumer insights who are the end users of the particular product in question. They could be an individual user or an organisation. Such data is gathered through consumer surveys and focused group interviews.

Market Engineering

As a primary step, in order to develop the market numbers we follow a vigorous methodology that includes studying the parent market of the niche product and understanding the industry trends, acceptance among customers of the product, challenges, future growth, and others, followed by further breaking down the market under consideration into various segments and sub-markets. Additionally, in order to cross-validate the market, we also determine the top players in the market, along with their segmental revenues for the said market. Our secondary sources help us to validate the market share of the top players. Using both the qualitative and quantitative analysis of all the possible factors helps us determine the market numbers which are inclined towards accuracy.

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