Black Granite Market Report, Global Industry Analysis, Market Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2023 - 2030

  • Published Date: Jan, 2024
  • Report ID: CR0208820
  • Format: Electronic (PDF)
  • Number of Pages: 220
  • Author(s): Joshi, Madhavi

Report Overview

The Black Granite Market size was estimated at USD 4.8 billion in 2023 and is projected to reach USD 7.2 billion by 2030, exhibiting a compound annual growth rate (CAGR) of 6.10% during the forecast period (2024-2030).

Black Granite Market

(Market Size)
$4.8 billion
$7.2 billion
2023
2030
Source: Citius Research
Study Period 2018 - 2030
Base Year For Estimation 2023
Forecast Data Period 2024 - 2030
CAGR (2024-2030) 6.10%
2023 Market Size USD 4.8 billion
2030 Market Size USD 7.2 billion
Key Players Levantina, Polycor, Coldspring, SMG, Kangli Stone

Market Summary

The black granite market is a significant segment within the global natural stone industry, primarily serving the manufacturing and construction sectors. Black granite is highly valued for its durability, aesthetic appeal, and versatility, making it a preferred material for both interior and exterior applications. It is extensively used in commercial buildings, residential projects, monuments, and landscaping due to its strength, resistance to weathering, and low maintenance requirements. The market is characterized by a steady demand driven by urbanization, infrastructure development, and increasing disposable incomes, particularly in emerging economies. Key producing regions include India, Brazil, China, and several African countries, which possess abundant natural reserves and advanced processing capabilities. The market operates through a well-established supply chain involving quarrying, processing, distribution, and installation, with numerous small to large players competing on quality, price, and design innovation. Sustainability and ethical sourcing are becoming increasingly important, influencing procurement decisions and industry practices.

Key Highlights

The black granite market is distinguished by several key factors that underscore its importance and growth potential. One of the primary highlights is the material's exceptional physical properties, including high compressive strength, hardness, and resistance to abrasion, which make it ideal for heavy-duty applications such as flooring, cladding, and countertops. The aesthetic versatility of black granite, available in various finishes like polished, honed, and flamed, allows it to cater to diverse architectural and design preferences, enhancing its appeal in both residential and commercial projects. Technological advancements in quarrying and processing have improved efficiency, reduced waste, and enabled the production of thinner slabs, which are easier to transport and install. The market is also witnessing a trend towards customized and value-added products, such as engraved or textured surfaces, which command premium prices. Additionally, the growing emphasis on green building certifications and sustainable practices is driving demand for ethically sourced and environmentally friendly granite, prompting companies to adopt more transparent and responsible supply chains.

Drivers, Opportunities & Restraints

The black granite market is propelled by several drivers, including robust growth in the construction industry, particularly in emerging economies where urbanization and infrastructure development are accelerating. Increased investment in residential, commercial, and public infrastructure projects fuels demand for high-quality, durable building materials like black granite. Rising disposable incomes and changing lifestyle preferences also contribute to higher spending on premium interior design and home improvement, where granite is a popular choice for kitchens, bathrooms, and flooring. Opportunities abound in the development of innovative applications, such as the use of granite in furniture, art, and decorative elements, which can open new revenue streams. The expansion of distribution networks and e-commerce platforms facilitates easier access to global markets for suppliers. However, the market faces restraints such as environmental concerns related to quarrying, including land degradation, water pollution, and energy consumption, which can lead to stricter regulations and increased operational costs. Volatility in raw material prices and logistical challenges in transportation also pose significant hurdles. Moreover, competition from alternative materials like engineered quartz and porcelain slabs, which offer similar aesthetics at lower costs, presents a threat to market growth.

Concentration Insights

The black granite market exhibits a relatively concentrated structure with a mix of large multinational corporations and numerous small to medium-sized enterprises. Key players dominate through vertical integration, controlling operations from quarrying to processing and distribution, which allows them to maintain quality consistency and cost efficiency. Regions with abundant granite reserves, such as India, Brazil, and China, have a high concentration of quarrying and processing activities, making them major hubs for production and export. These regions benefit from favorable geological conditions, skilled labor, and established infrastructure, enabling them to cater to both domestic and international demand. In contrast, markets in North America and Europe are more focused on value-added processing, distribution, and installation, with a stronger emphasis on design innovation and sustainability. The competitive landscape is characterized by intense rivalry, with companies competing on factors such as product quality, price, variety, and customer service. Mergers, acquisitions, and strategic partnerships are common as firms seek to expand their geographic reach and enhance their product portfolios. Despite the presence of large players, the market remains fragmented in certain regions, with local artisans and small quarries serving niche segments.

Type Insights

Black granite is available in several types, each with distinct characteristics and applications, influenced by mineral composition, origin, and processing techniques. Absolute Black granite, sourced primarily from India, is one of the most popular varieties, known for its deep, consistent black color and fine-grained texture, making it ideal for countertops, flooring, and monuments. Black Galaxy granite, also from India, features sparkling gold or white flecks, adding a luxurious appeal suitable for high-end residential and commercial projects. African Black granite, quarried in countries like Zimbabwe and South Africa, is renowned for its durability and uniform appearance, often used in heavy-duty applications such as paving and cladding. Other variants include Black Pearl granite, which has a subtle shimmer, and Nero Impala, known for its bold patterns. The choice of type depends on factors such as aesthetic preferences, budget, and functional requirements. Advances in cutting and finishing technologies have enabled the production of customized slabs with unique edges, surfaces, and thicknesses, catering to specific design needs. The diversity in types allows black granite to serve a wide range of applications, from traditional uses in construction to innovative roles in art and decor.

Application Insights

Black granite finds extensive applications across the manufacturing and construction industries, leveraging its durability, aesthetic appeal, and functional properties. In construction, it is predominantly used for flooring and wall cladding in both interior and exterior settings, providing a sleek, modern look while offering resistance to wear, moisture, and temperature variations. Countertops and vanity tops in kitchens and bathrooms represent a major application, where granite's hardness and stain resistance make it a preferred choice for high-traffic areas. The material is also widely employed in monumental and memorial structures due to its ability to withstand weathering and maintain its appearance over time. In commercial spaces, such as hotels, offices, and retail stores, black granite is used for reception desks, bar tops, and accent walls to create a premium ambiance. Beyond construction, black granite is utilized in manufacturing for industrial applications, including work surfaces in laboratories and factories, where its durability and ease of cleaning are advantageous. Additionally, it serves decorative purposes in landscaping, such as in garden pathways, fountains, and sculptures, highlighting its versatility. The growing trend towards open-plan living and minimalist design further boosts demand for black granite in residential projects.

Regional Insights

The black granite market demonstrates distinct regional dynamics influenced by factors such as natural resource availability, economic development, and cultural preferences. Asia-Pacific dominates both production and consumption, with countries like India and China being major quarrying and processing hubs due to their extensive granite reserves and cost-effective labor. India, in particular, is a leading exporter of black granite, supplying high-quality slabs to markets worldwide. North America and Europe are significant consumption regions, driven by robust construction activities and high demand for premium building materials in residential and commercial sectors. These regions focus on value-added products, with a strong emphasis on design innovation, sustainability, and compliance with environmental standards. The Middle East and Africa exhibit growing demand, fueled by infrastructure development and urbanization projects, while also serving as important sources of raw material, especially African nations like Zimbabwe and Namibia. Latin America, with countries such as Brazil, is another key player, known for its unique granite varieties and export-oriented industry. Regional differences in regulatory frameworks, trade policies, and consumer preferences shape market strategies, with companies adapting their offerings to meet local requirements and trends.

Company Insights

The black granite market features a competitive landscape with several prominent companies leveraging their expertise in quarrying, processing, and distribution. Cosentino Group, a global leader in natural stone, offers a range of black granite products through its extensive network, emphasizing quality and innovation. Levantina y Asociados de Minerales is another key player, known for its diverse portfolio and sustainable practices. In India, companies like Pokarna Limited and Classic Marble Company are major exporters, capitalizing on the country's rich granite reserves and advanced processing capabilities. Brazilian firms such as Magban Granitos and Indusparque focus on producing unique black granite varieties for international markets. These companies invest in advanced machinery for cutting, polishing, and finishing to enhance product quality and efficiency. They also engage in strategic initiatives such as expanding quarrying rights, entering new markets, and developing eco-friendly products to strengthen their competitive position. Smaller regional players and artisans contribute to market diversity by catering to niche segments with customized solutions. The emphasis on corporate social responsibility, including ethical sourcing and community engagement, is increasingly important for maintaining brand reputation and customer trust.

Recent Developments

The black granite market has witnessed several recent developments reflecting trends in technology, sustainability, and market expansion. Advances in quarrying techniques, such as the use of diamond wire saws and automated drilling, have improved efficiency and reduced environmental impact by minimizing waste and energy consumption. Companies are increasingly adopting water recycling systems and dust suppression measures to address ecological concerns and comply with stricter regulations. There is a growing focus on obtaining certifications like the Forest Stewardship Council for quarry sites to demonstrate commitment to sustainable practices. In terms of product innovation, manufacturers are introducing new finishes and textures, such as leather and bush-hammered surfaces, to meet evolving design preferences. The integration of digital tools, including 3D modeling and virtual reality, allows customers to visualize granite applications before purchase, enhancing the buying experience. Market expansion efforts include entering emerging economies in Southeast Asia and Africa, where construction activities are rising. Strategic partnerships between quarry owners, processors, and distributors are becoming common to streamline supply chains and reduce costs. Additionally, the rise of online platforms for stone sourcing and sales is transforming traditional distribution models, making it easier for buyers to access a wide range of products globally.

Report Segmentation

This comprehensive report on the black granite market is segmented to provide detailed insights into various aspects influencing industry dynamics. The segmentation includes analysis by type, covering varieties such as Absolute Black, Black Galaxy, and African Black, each examined for their unique properties and market share. Application segmentation delves into key uses like flooring, countertops, cladding, monuments, and others, highlighting demand patterns and growth prospects in each category. Regional segmentation offers a granular view of market performance across North America, Europe, Asia-Pacific, Latin America, and the Middle East and Africa, identifying regional trends, opportunities, and challenges. The report also segments the market by end-user industry, focusing on residential, commercial, and industrial sectors, to understand specific?? and investment trends. Additionally, it includes a competitive landscape segment, profiling major companies, their market strategies, product portfolios, and recent developments. This structured approach ensures that stakeholders gain a holistic understanding of the market, enabling informed decision-making and strategic planning.

FAQs

What are the main uses of black granite? Black granite is primarily used in construction for flooring, countertops, wall cladding, and monuments due to its durability and aesthetic appeal. It is also employed in industrial applications for work surfaces and in landscaping for decorative elements.

How durable is black granite compared to other stones? Black granite is among the most durable natural stones, with high resistance to scratching, heat, and staining, making it superior to many alternatives like marble or limestone for heavy-use applications.

Which countries are the largest producers of black granite? The largest producers include India, Brazil, China, and African nations such as Zimbabwe and South Africa, known for their abundant reserves and advanced processing capabilities.

What factors affect the price of black granite? Prices are influenced by factors such as quality, origin, extraction costs, processing techniques, transportation, and market demand, with premium varieties commanding higher prices.

Is black granite suitable for outdoor use? Yes, black granite is highly suitable for outdoor applications like paving, cladding, and monuments due to its weather resistance and ability to withstand environmental elements without deteriorating.

How is black granite extracted and processed? It is extracted through quarrying using drills, wire saws, and explosives, then processed through cutting, polishing, and finishing in factories to produce slabs and tiles for various applications.

Citius Research has developed a research report titled “Black Granite Market Report - Global Industry Analysis, Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030” delivering key insights regarding business intelligence and providing concrete business strategies to clients in the form of a detailed syndicated report. The report details out the factors such as business environment, industry trend, growth opportunities, competition, pricing, global and regional market analysis, and other market related factors.

Details included in the report for the years 2024 through 2030

• Black Granite Market Potential
• Segment-wise breakup
• Compounded annual growth rate (CAGR) for the next 6 years
• Key customers and their preferences
• Market share of major players and their competitive strength
• Existing competition in the market
• Price trend analysis
• Key trend analysis
• Market entry strategies
• Market opportunity insights

The report focuses on the drivers, restraints, opportunities, and challenges in the market based on various factors geographically. Further, key players, major collaborations, merger & acquisitions along with trending innovation and business policies are reviewed in the report. The Black Granite Market report is segmented on the basis of various market segments and their analysis, both in terms of value and volume, for each region for the period under consideration.

Black Granite Market Segmentation

Market Segmentation

Regions Covered

• North America
• Latin America
• Europe
• MENA
• Asia Pacific
• Sub-Saharan Africa and
• Australasia

Black Granite Market Analysis

The report covers below mentioned analysis, but is not limited to:

• Overview of Black Granite Market
• Research Methodology
• Executive Summary
• Market Dynamics of Black Granite Market
  • Driving Factors
  • Restraints
  • Opportunities
• Global Market Status and Forecast by Segment A
• Global Market Status and Forecast by Segment B
• Global Market Status and Forecast by Segment C
• Global Market Status and Forecast by Regions
• Upstream and Downstream Market Analysis of Black Granite Market
• Cost and Gross Margin Analysis of Black Granite Market
• Black Granite Market Report - Global Industry Analysis, Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030
  • Competition Landscape
  • Market Share of Major Players
• Key Recommendations

The “Black Granite Market Report - Global Industry Analysis, Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030” report helps the clients to take business decisions and to understand strategies of major players in the industry. The report delivers the market driven results supported by a mix of primary and secondary research. The report provides the results triangulated through authentic sources and upon conducting thorough primary interviews with the industry experts. The report includes the results on the areas where the client can focus and create point of parity and develop a competitive edge, based on real-time data results.

Black Granite Market Key Stakeholders

Below are the key stakeholders for the Black Granite Market:

• Manufacturers
• Distributors/Traders/Wholesalers
• Material/Component Manufacturers
• Industry Associations
• Downstream vendors

Black Granite Market Report Scope

Report AttributeDetails
Base year2023
Historical data2018 – 2023
Forecast2024 - 2030
CAGR2024 - 2030
Quantitative UnitsValue (USD Million)
Report coverageRevenue Forecast, Competitive Landscape, Growth Factors, Trends and Strategies. Customized report options available on request
Segments coveredProduct type, technology, application, geography
Regions coveredNorth America, Latin America, Europe, MENA, Asia Pacific, Sub-Saharan Africa and Australasia
Countries coveredUS, UK, China, Japan, Germany, India, France, Brazil, Italy, Canada, Russia, South Korea, Australia, Spain, Mexico and others
Customization scopeAvailable on request
PricingVarious purchase options available as per your research needs. Discounts available on request

COVID-19 Impact Analysis

Like most other markets, the outbreak of COVID-19 had an unfavorable impact on the Black Granite Market worldwide. This report discusses in detail the disruptions experienced by the market, the impact on flow of raw materials, manufacturing operations, production trends, consumer demand and the projected future of this market post pandemic.

The report has helped our clients:

• To describe and forecast the Black Granite Market size, on the basis of various segmentations and geography, in terms of value and volume
• To measure the changing needs of customers/industries
• To provide detailed information regarding the drivers, restraints, opportunities, and challenges influencing the growth of the market
• To gain competitive intelligence and uncover new opportunities
• To analyse opportunities in the market for stakeholders by identifying high-growth segments in Black Granite Market
• To strategically profile key players and provide details of the current competitive landscape
• To analyse strategic approaches adopted by players in the market, such as product launches and developments, acquisitions, collaborations, contracts, expansions, and partnerships

Report Customization

Citius Research provides free customization of reports as per your need. This report can be personalized to meet your requirements. Get in touch with our sales team, who will guarantee you to get a report that suits your necessities.

Customize This Report

Frequently Asked Questions

The Global Black Granite Market size was valued at $XX billion in 2023 and is anticipated to reach $XX billion by 2030 growing at a CAGR of XX%
The global Black Granite Market is expected to grow at a CAGR of XX% from 2023 to 2030.
For further details request a free sample copy of this report here.
For further details request a free sample copy of this report here.
For further details request a free sample copy of this report here.
For further details request a free sample copy of this report here.

Table of Contents

Chapter 1. Introduction
  1.1. Market Scope
  1.2. Key Segmentations
  1.3. Research Objective
Chapter 2. Research Methodology & Assumptions
Chapter 3. Executive Summary
Chapter 4. Market Background
  4.1. Dynamics
    4.1.1. Drivers
    4.1.2. Restraints
    4.1.3. Opportunity
    4.1.4. Challenges
  4.2. Key Trends in the Impacting the Market
    4.2.1. Demand & Supply
  4.3. Industry SWOT Analysis
  4.4. Porter’s Five Forces Analysis
  4.5. Value and Supply Chain Analysis
  4.6. Macro-Economic Factors
  4.7. COVID-19 Impact Analysis
    4.7.1. Global and Regional Assessment
  4.8. Profit Margin Analysis
  4.9. Trade Analysis
    4.9.1. Importing Countries
    4.9.2. Exporting Countries
  4.10. Market Entry Strategies
  4.11. Market Assessment (US$ Mn and Units)
Chapter 5. Global Black Granite Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Segment A
  5.1. By Segment A, 2024 - 2030
    5.1.1. Sub-Segment A
    5.1.2. Sub-Segment B
  5.2. Opportunity Analysis
Chapter 6. Global Black Granite Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Segment B
  6.1. By Segment B, 2024 - 2030
    6.1.1. Sub-Segment A
    6.1.2. Sub-Segment B
  6.2. Opportunity Analysis
Chapter 7. Global Black Granite Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Segment C
  7.1. By Segment C, 2024 - 2030
    7.1.1. Sub-Segment A
    7.1.2. Sub-Segment B
  7.2. Opportunity Analysis
Chapter 8. Global Black Granite Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Region
  8.1. By Region, 2024 - 2030
    8.1.1. North America
    8.1.2. Latin America
    8.1.3. Europe
    8.1.4. MENA
    8.1.5. Asia Pacific
    8.1.6. Sub-Saharan Africa
    8.1.7. Australasia
  8.2. Opportunity Analysis
Chapter 9. North America Black Granite Market Forecast and Trend Analysis
  9.1. Regional Overview
  9.2. Pricing Analysis
  9.3. Key Trends in the Region
    9.3.1. Supply and Demand
  9.4. Demographic Structure
  9.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    9.5.1. Sub-Segment A
    9.5.2. Sub-Segment B
  9.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    9.6.1. Sub-Segment A
    9.6.2. Sub-Segment B
  9.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    9.7.1. Sub-Segment A
    9.7.2. Sub-Segment B
  9.8. By Country, 2024 - 2030, (US$ Mn and Units)
    9.8.1. U.S.
    9.8.2. Canada
    9.8.3. Rest of North America
  9.9. Opportunity Analysis
Chapter 10. Latin America Black Granite Market Forecast and Trend Analysis
  10.1. Regional Overview
  10.2. Pricing Analysis
  10.3. Key Trends in the Region
    10.3.1. Supply and Demand
  10.4. Demographic Structure
  10.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    10.5.1. Sub-Segment A
    10.5.2. Sub-Segment B
  10.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    10.6.1. Sub-Segment A
    10.6.2. Sub-Segment B
  10.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    10.7.1. Sub-Segment A
    10.7.2. Sub-Segment B
  10.8. By Country, 2024 - 2030, (US$ Mn and Units)
    10.8.1. Brazil
    10.8.2. Argentina
    10.8.3. Rest of Latin America
  10.9. Opportunity Analysis
Chapter 11. Europe Black Granite Market Forecast and Trend Analysis
  11.1. Regional Overview
  11.2. Pricing Analysis
  11.3. Key Trends in the Region
    11.3.1. Supply and Demand
  11.4. Demographic Structure
  11.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    11.5.1. Sub-Segment A
    11.5.2. Sub-Segment B
  11.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    11.6.1. Sub-Segment A
    11.6.2. Sub-Segment B
  11.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    11.7.1. Sub-Segment A
    11.7.2. Sub-Segment B
  11.8. By Country, 2024 - 2030, (US$ Mn and Units)
    11.8.1. UK
    11.8.2. Germany
    11.8.3. France
    11.8.4. Spain
    11.8.5. Rest of Europe
  11.9. Opportunity Analysis
Chapter 12. MENA Black Granite Market Forecast and Trend Analysis
  12.1. Regional Overview
  12.2. Pricing Analysis
  12.3. Key Trends in the Region
    12.3.1. Supply and Demand
  12.4. Demographic Structure
  12.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    12.5.1. Sub-Segment A
    12.5.2. Sub-Segment B
  12.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    12.6.1. Sub-Segment A
    12.6.2. Sub-Segment B
  12.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    12.7.1. Sub-Segment A
    12.7.2. Sub-Segment B
  12.8. By Country, 2024 - 2030, (US$ Mn and Units)
    12.8.1. Egypt
    12.8.2. Algeria
    12.8.3. GCC
    12.8.4. Rest of MENA
  12.9. Opportunity Analysis
Chapter 13. Asia Pacific Black Granite Market Forecast and Trend Analysis
  13.1. Regional Overview
  13.2. Pricing Analysis
  13.3. Key Trends in the Region
    13.3.1. Supply and Demand
  13.4. Demographic Structure
  13.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    13.5.1. Sub-Segment A
    13.5.2. Sub-Segment B
  13.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    13.6.1. Sub-Segment A
    13.6.2. Sub-Segment B
  13.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    13.7.1. Sub-Segment A
    13.7.2. Sub-Segment B
  13.8. By Country, 2024 - 2030, (US$ Mn and Units)
    13.8.1. India
    13.8.2. China
    13.8.3. Japan
    13.8.4. ASEAN
    13.8.5. Rest of Asia Pacific
  13.9. Opportunity Analysis
Chapter 14. Sub-Saharan Africa Black Granite Market Forecast and Trend Analysis
  14.1. Regional Overview
  14.2. Pricing Analysis
  14.3. Key Trends in the Region
    14.3.1. Supply and Demand
  14.4. Demographic Structure
  14.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    14.5.1. Sub-Segment A
    14.5.2. Sub-Segment B
  14.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    14.6.1. Sub-Segment A
    14.6.2. Sub-Segment B
  14.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    14.7.1. Sub-Segment A
    14.7.2. Sub-Segment B
  14.8. By Country, 2024 - 2030, (US$ Mn and Units)
    14.8.1. Ethiopia
    14.8.2. Nigeria
    14.8.3. Rest of Sub-Saharan Africa
  14.9. Opportunity Analysis
Chapter 15. Australasia Black Granite Market Forecast and Trend Analysis
  15.1. Regional Overview
  15.2. Pricing Analysis
  15.3. Key Trends in the Region
    15.3.1. Supply and Demand
  15.4. Demographic Structure
  15.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    15.5.1. Sub-Segment A
    15.5.2. Sub-Segment B
  15.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    15.6.1. Sub-Segment A
    15.6.2. Sub-Segment B
  15.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    15.7.1. Sub-Segment A
    15.7.2. Sub-Segment B
  15.8. By Country, 2024 - 2030, (US$ Mn and Units)
    15.8.1. Australia
    15.8.2. New Zealand
    15.8.3. Rest of Australasia
  15.9. Opportunity Analysis
Chapter 16. Competition Analysis
  16.1. Competitive Benchmarking
    16.1.1. Top Player’s Market Share
    16.1.2. Price and Product Comparison
  16.2. Company Profiles
    16.2.1. Company A
      16.2.1.1. Company Overview
      16.2.1.2. Segmental Revenue
      16.2.1.3. Product Portfolio
      16.2.1.4. Key Developments
      16.2.1.5. Strategic Outlook
    16.2.2. Company B
      16.2.2.1. Company Overview
      16.2.2.2. Segmental Revenue
      16.2.2.3. Product Portfolio
      16.2.2.4. Key Developments
      16.2.2.5. Strategic Outlook
    16.2.3. Company C
      16.2.3.1. Company Overview
      16.2.3.2. Segmental Revenue
      16.2.3.3. Product Portfolio
      16.2.3.4. Key Developments
      16.2.3.5. Strategic Outlook
    16.2.4. Company D
      16.2.4.1. Company Overview
      16.2.4.2. Segmental Revenue
      16.2.4.3. Product Portfolio
      16.2.4.4. Key Developments
      16.2.4.5. Strategic Outlook
    16.2.5. Company E
      16.2.5.1. Company Overview
      16.2.5.2. Segmental Revenue
      16.2.5.3. Product Portfolio
      16.2.5.4. Key Developments
      16.2.5.5. Strategic Outlook
    16.2.6. Company F
      16.2.6.1. Company Overview
      16.2.6.2. Segmental Revenue
      16.2.6.3. Product Portfolio
      16.2.6.4. Key Developments
      16.2.6.5. Strategic Outlook
    16.2.7. Company G
      16.2.7.1. Company Overview
      16.2.7.2. Segmental Revenue
      16.2.7.3. Product Portfolio
      16.2.7.4. Key Developments
      16.2.7.5. Strategic Outlook
    16.2.8. Company H
      16.2.8.1. Company Overview
      16.2.8.2. Segmental Revenue
      16.2.8.3. Product Portfolio
      16.2.8.4. Key Developments
      16.2.8.5. Strategic Outlook
    16.2.9. Company I
      16.2.9.1. Company Overview
      16.2.9.2. Segmental Revenue
      16.2.9.3. Product Portfolio
      16.2.9.4. Key Developments
      16.2.9.5. Strategic Outlook
    16.2.10. Company J
      16.2.10.1. Company Overview
      16.2.10.2. Segmental Revenue
      16.2.10.3. Product Portfolio
      16.2.10.4. Key Developments
      16.2.10.5. Strategic Outlook
Chapter 17. Go-To-Market Strategy

Research Methodology

We follow a robust research methodology to analyze the market in order to provide our clients with qualitative and quantitative analysis which has a very low or negligible deviance. Extensive secondary research supported by primary data collection methods help us to thoroughly understand and gauge the market. We incorporate both top-down and bottom-up approach for estimating the market. The below mentioned methods are then adopted to triangulate and validate the market.

Secondary data collection and interpretation

Secondary research includes sources such as published books, articles in journals, news media and published businesses, government and international body publications, and associations. Sources also include paid databases such as Hoovers, Thomson Reuters, Passport and others. Data derived through secondary sources is further validated through primary sources. The secondary sources also include major manufacturers mapped on the basis of revenues, product portfolios, and sales channels.

Primary data collection

Primary data collection methods include conducting interviews with industry experts and various stakeholders across the supply chain, such as raw material suppliers, manufacturers, product distributors and customers. The interviews are either telephonic or face-to-face, or even a combination of both. Prevailing trends in the industry are gathered by conducting surveys. Primary interviews also help us to understand the market drivers, restraints and opportunities, along with the challenges in the market. This method helps us in validating the data gathered through secondary sources, further triangulating the data and developing it through our statistical tools. We generally conduct interviews with -

  • CEOs, Directors, and VPs
  • Sales and Marketing Managers
  • Plant Heads and Manufacturing Department Heads
  • Product Specialists

Supply Side and Demand Side Data Collection

Supply side analysis is based on the data collected from the manufacturers and the product providers in terms of their segmental revenues. Secondary sources for this type of analysis include company annual reports and publications, associations and organisations, government publications and others.

Demand side analysis is based upon the consumer insights who are the end users of the particular product in question. They could be an individual user or an organisation. Such data is gathered through consumer surveys and focused group interviews.

Market Engineering

As a primary step, in order to develop the market numbers we follow a vigorous methodology that includes studying the parent market of the niche product and understanding the industry trends, acceptance among customers of the product, challenges, future growth, and others, followed by further breaking down the market under consideration into various segments and sub-markets. Additionally, in order to cross-validate the market, we also determine the top players in the market, along with their segmental revenues for the said market. Our secondary sources help us to validate the market share of the top players. Using both the qualitative and quantitative analysis of all the possible factors helps us determine the market numbers which are inclined towards accuracy.

Request a detailed Research Methodology for the market.

Request Customization or Sample Report

To request a sample report or for any inquiry regarding this report, please fill out the form below

Yes, I have read the Privacy Policy.

Related Reports






latest reports