Automotive Secondary Wiring Harness Market Report, Global Industry Analysis, Market Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2023 - 2030

  • Published Date: Jan, 2024
  • Report ID: CR0186101
  • Format: Electronic (PDF)
  • Number of Pages: 212
  • Author(s): Joshi, Madhavi

Report Overview

The Automotive Secondary Wiring Harness Market size was estimated at USD 12.5 billion in 2023 and is projected to reach USD 19.2 billion by 2030, exhibiting a compound annual growth rate (CAGR) of 6.00% during the forecast period (2024-2030).

Automotive Secondary Wiring Harness Market

(Market Size)
$12.5 billion
$19.2 billion
2023
2030
Source: Citius Research
Study Period 2018 - 2030
Base Year For Estimation 2023
Forecast Data Period 2024 - 2030
CAGR (2024-2030) 6.00%
2023 Market Size USD 12.5 billion
2030 Market Size USD 19.2 billion
Key Players Yazaki, Sumitomo Electric, Lear, Aptiv, Leoni

Market Summary

The automotive secondary wiring harness market is a critical segment within the broader automotive wiring harness industry, focusing on the intricate network of wires, connectors, and terminals that facilitate electrical functions beyond the primary power and data distribution systems. These secondary harnesses are essential for enabling advanced features in modern vehicles, including infotainment systems, advanced driver-assistance systems (ADAS), comfort and convenience features, and interior lighting. The market is characterized by increasing vehicle electrification, the proliferation of electronic content per vehicle, and the rising consumer demand for enhanced in-car experiences and safety. As automotive manufacturers continue to innovate and integrate more sophisticated electronic systems, the demand for reliable and high-performance secondary wiring harnesses is experiencing steady growth. This market is inherently linked to global automotive production trends, technological advancements in vehicle architecture, and the shifting consumer preferences towards connected and electric vehicles. Key industry participants are continuously engaged in research and development activities to produce lighter, more efficient, and cost-effective wiring solutions that can withstand the harsh automotive environment while meeting stringent safety and performance standards.

Key Highlights

The automotive secondary wiring harness market is distinguished by several pivotal factors that underscore its importance and trajectory. A primary highlight is the industry's intense focus on innovation, leading to the development of harnesses with reduced diameter and weight, which contributes to overall vehicle weight reduction and improved fuel efficiency. The integration of smart features and the use of advanced materials capable of higher temperature resistance and better durability are also significant trends. Furthermore, the market is witnessing a consolidation phase where major players are engaging in strategic mergers and acquisitions to expand their product portfolios and geographic reach, enhancing their competitive positioning. The stringent regulatory landscape governing vehicle safety and emissions is another critical highlight, compelling manufacturers to design harnesses that comply with international standards and specifications. The shift towards autonomous and electric vehicles represents a monumental highlight, as these vehicle types require an exponentially greater number of sophisticated secondary wiring harnesses for sensors, cameras, battery management systems, and other electronic controls, thereby creating substantial growth avenues for market participants.

Drivers, Opportunities & Restraints

The growth of the automotive secondary wiring harness market is propelled by a confluence of powerful drivers. The relentless advancement in vehicle technology, particularly the adoption of ADAS, infotainment, and connectivity features, is a fundamental driver increasing the complexity and quantity of wiring required per vehicle. The global push towards vehicle electrification, including hybrid and battery electric vehicles, further accelerates demand, as these platforms rely heavily on extensive and specialized wiring systems for power distribution and electronic control. Rising consumer expectations for comfort, convenience, and safety features in all vehicle segments also serve as a persistent driver for market expansion. Significant opportunities are emerging from the development of autonomous vehicles, which will require an unprecedented network of sensors and computing systems, all interconnected via advanced wiring harnesses. The aftermarket segment also presents a steady opportunity for replacement and upgrade services. However, the market faces considerable restraints, including the volatility in raw material prices, such as copper and aluminum, which can impact production costs and profit margins. The increasing complexity of harness design and installation also poses challenges in terms of manufacturing precision, testing, and potential failure points. Additionally, the trend towards centralized vehicle architectures and domain controllers could potentially reduce the need for extensive physical wiring in the long term, posing a future challenge to market growth.

Concentration Insights

The global automotive secondary wiring harness market exhibits a moderately concentrated landscape, dominated by a handful of large, established international players who command a significant share of the market. These leading companies, such as Yazaki Corporation, Sumitomo Electric Industries, Lear Corporation, and Aptiv PLC, possess extensive global manufacturing footprints, robust research and development capabilities, and long-standing relationships with major automotive OEMs across the world. Their dominance is reinforced by their ability to offer integrated solutions, economies of scale, and their presence across multiple vehicle segments and regions. Alongside these giants, there exists a tier of regional and specialized manufacturers that cater to specific geographic markets or niche applications, often competing on factors like cost, customization, and localized service. The market concentration is further influenced by the high barriers to entry, which include the need for substantial capital investment in production facilities, stringent quality certifications, and the technical expertise required to design and produce harnesses that meet rigorous automotive standards. This structure leads to a competitive environment where innovation, cost efficiency, and strategic partnerships with OEMs are crucial for maintaining and growing market share.

Type Insights

The automotive secondary wiring harness market can be segmented by type based on the specific application and vehicle system it serves. A prominent category includes body wiring harnesses, which are responsible for connecting electrical components related to the vehicle's body, such as power windows, central locking systems, interior lighting, and seating controls. Another critical type is the chassis wiring harness, which deals with components located in the vehicle's chassis, including lighting systems, sensors for braking and suspension, and traction control systems. Harnesses dedicated to the infotainment and navigation systems form a rapidly growing segment, encompassing connections for displays, audio systems, GPS modules, and connectivity interfaces like USB and Bluetooth. Furthermore, with the rise of ADAS, a specialized segment of sensor harnesses has emerged, designed to connect a growing array of radars, LiDAR, cameras, and ultrasonic sensors to the vehicle's central computing units. Each harness type demands specific design considerations, materials, and performance characteristics to ensure reliability, signal integrity, and protection against electromagnetic interference, vibration, and temperature extremes encountered in different parts of the vehicle.

Application Insights

The application of automotive secondary wiring harnesses spans across the entire spectrum of vehicle categories, each with distinct requirements. In passenger cars, which represent the largest application segment, the demand is driven by the integration of a wide array of comfort, convenience, and entertainment features, from advanced climate control systems to sophisticated audio and video systems. The commercial vehicle segment utilizes these harnesses for applications related to fleet management, driver assistance systems for safety, and onboard diagnostics, with a strong emphasis on durability and reliability under strenuous operating conditions. The electric vehicle segment represents a high-growth application area, where secondary harnesses are integral to battery management systems, thermal management systems, electric power steering, and regenerative braking systems. The burgeoning domain of autonomous vehicles presents the most complex application, requiring an extensive network of harnesses to interconnect the vast suite of sensors, high-performance computers, and actuation systems that enable self-driving capabilities. The aftermarket is another vital application channel, providing replacement harnesses for vehicle repairs and upgrades, catering to both individual consumers and professional repair shops.

Regional Insights

Geographically, the automotive secondary wiring harness market demonstrates distinct patterns of demand and growth across different regions. The Asia-Pacific region stands as the dominant and fastest-growing market, primarily fueled by the massive automotive production hubs in China, Japan, South Korea, and India. This region benefits from the presence of leading global OEMs and harness manufacturers, cost-effective manufacturing capabilities, and a rapidly expanding consumer base with increasing disposable income. North America and Europe are mature markets characterized by high vehicle ownership and a strong emphasis on incorporating advanced technological features and safety systems in vehicles. These regions are at the forefront of adopting electric and autonomous vehicle technologies, which is generating sophisticated demand for advanced wiring solutions. Stricter safety and emission regulations in Europe and North America also compel automakers to integrate more electronic systems, thereby supporting market growth. Emerging economies in Latin America and the Middle East & Africa are anticipated to exhibit gradual growth, driven by increasing industrialization, urbanization, and the gradual modernization of vehicle fleets, though these markets currently hold a smaller share compared to the other regions.

Company Insights

The competitive landscape of the automotive secondary wiring harness market is defined by the strategic activities of its key players. Yazaki Corporation and Sumitomo Electric Industries are consistently identified as global leaders, with comprehensive product portfolios and entrenched relationships with nearly every major automaker worldwide. These companies leverage their massive scale and vertical integration to maintain a competitive edge. Aptiv PLC is recognized for its strong focus on developing advanced electrical architecture solutions, including those for autonomous driving and electrification, positioning it as a technology leader. Lear Corporation, known for its seating and E-Systems divisions, provides significant wiring harness solutions, particularly leveraging its expertise in electrical distribution systems. Other notable players include Leoni AG, Fujikura Ltd., and Nexans Autoelectric, each contributing to the market with specialized expertise and regional strengths. The strategic focus for these companies involves heavy investment in research and development to create lighter, more efficient harnesses, expansion into emerging markets, and forming strategic alliances or joint ventures to gain access to new technologies and customer bases. The ability to provide integrated systems and just-in-time delivery to OEM assembly lines is a critical factor for success in this highly competitive and consolidated market.

Recent Developments

The automotive secondary wiring harness market is dynamic, with recent developments reflecting the industry's response to technological shifts and market demands. A significant trend has been the increased investment in manufacturing facilities dedicated to electric vehicle components, including specialized wiring harnesses for high-voltage applications. Companies are expanding their production capacities in key growth regions, particularly in Eastern Europe and Southeast Asia, to be closer to their OEM customers and optimize supply chain logistics. There has been a notable uptick in strategic collaborations and partnerships between wiring harness manufacturers and technology firms specializing in sensors, semiconductors, and software to develop holistic solutions for next-generation vehicles. Furthermore, the industry is actively addressing the challenges of sustainability by investing in the development of harnesses using recycled materials and designing for easier end-of-life disassembly and recycling. The focus on automation within harness manufacturing plants has intensified to improve precision, reduce production costs, and minimize errors, ensuring higher quality and reliability. These developments collectively indicate an industry in transition, aggressively adapting to the monumental changes brought about by electrification, automation, and digitalization in the automotive sector.

Report Segmentation

This comprehensive market research report on the automotive secondary wiring harness industry provides a detailed analysis segmented across multiple dimensions to offer a granular understanding of the market dynamics. The segmentation is primarily based on type, categorizing the market into distinct harness varieties such as body wiring harnesses, chassis wiring harnesses, HVAC wiring harnesses, and sensor & camera harnesses, each critical for different vehicle functions. The report further segments the market by application, examining the demand patterns across passenger cars, light commercial vehicles, heavy commercial vehicles, and electric vehicles, highlighting the unique requirements and growth prospects for each vehicle category. A crucial component of the segmentation is the geographical analysis, which breaks down the market into key regions and major countries within those regions, including North America, Europe, Asia-Pacific, and the Rest of the World, providing insights into regional production, consumption, and regulatory influences. Additionally, the report includes a detailed competitive landscape, profiling the key companies operating in this space, their market shares, product offerings, and recent strategic initiatives. This multi-faceted segmentation allows stakeholders to identify specific growth pockets, understand competitive intensities, and make informed strategic decisions.

FAQs

What is driving the growth of the automotive secondary wiring harness market?

The growth is primarily driven by the increasing electronic content in modern vehicles, including advanced driver-assistance systems, infotainment systems, and connectivity features. The global shift towards vehicle electrification, with rising production of hybrid and electric vehicles, also significantly propels the demand for sophisticated secondary wiring harnesses.

Who are the key players in the automotive wiring harness market?

The market is dominated by a few major international players, including Yazaki Corporation, Sumitomo Electric Industries, Lear Corporation, and Aptiv PLC. These companies have a strong global presence, extensive product portfolios, and longstanding relationships with automotive original equipment manufacturers.

What are the different types of automotive wiring harnesses?

Beyond the primary engine harness, common types include body harnesses for interior features like power windows and seats, chassis harnesses for lighting and braking systems, and specialized harnesses for infotainment and advanced driver-assistance systems sensors, each designed for specific locations and functions within the vehicle.

How does the rise of electric vehicles impact the wiring harness market?

Electric vehicles require a more complex and specialized set of wiring harnesses compared to traditional internal combustion engine vehicles. This includes high-voltage cables for battery and powertrain systems, along with an increased number of harnesses for battery management, thermal management, and related electronic controls, creating substantial new demand.

Which region is the largest market for automotive wiring harnesses?

The Asia-Pacific region is the largest and fastest-growing market for automotive wiring harnesses. This is largely due to the high concentration of automobile manufacturing in countries like China, Japan, South Korea, and India, coupled with a growing consumer base and increasing adoption of advanced vehicle technologies.

What are the major challenges faced by the wiring harness industry?

The industry faces challenges such as volatility in the prices of raw materials like copper and aluminum, the increasing complexity and cost of designing and testing harnesses for new technologies, and the potential long-term threat from vehicle architectures that may reduce wiring through increased integration and wireless connectivity.

Citius Research has developed a research report titled “Automotive Secondary Wiring Harness Market Report - Global Industry Analysis, Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030” delivering key insights regarding business intelligence and providing concrete business strategies to clients in the form of a detailed syndicated report. The report details out the factors such as business environment, industry trend, growth opportunities, competition, pricing, global and regional market analysis, and other market related factors.

Details included in the report for the years 2024 through 2030

• Automotive Secondary Wiring Harness Market Potential
• Segment-wise breakup
• Compounded annual growth rate (CAGR) for the next 6 years
• Key customers and their preferences
• Market share of major players and their competitive strength
• Existing competition in the market
• Price trend analysis
• Key trend analysis
• Market entry strategies
• Market opportunity insights

The report focuses on the drivers, restraints, opportunities, and challenges in the market based on various factors geographically. Further, key players, major collaborations, merger & acquisitions along with trending innovation and business policies are reviewed in the report. The Automotive Secondary Wiring Harness Market report is segmented on the basis of various market segments and their analysis, both in terms of value and volume, for each region for the period under consideration.

Automotive Secondary Wiring Harness Market Segmentation

Market Segmentation

Regions Covered

• North America
• Latin America
• Europe
• MENA
• Asia Pacific
• Sub-Saharan Africa and
• Australasia

Automotive Secondary Wiring Harness Market Analysis

The report covers below mentioned analysis, but is not limited to:

• Overview of Automotive Secondary Wiring Harness Market
• Research Methodology
• Executive Summary
• Market Dynamics of Automotive Secondary Wiring Harness Market
  • Driving Factors
  • Restraints
  • Opportunities
• Global Market Status and Forecast by Segment A
• Global Market Status and Forecast by Segment B
• Global Market Status and Forecast by Segment C
• Global Market Status and Forecast by Regions
• Upstream and Downstream Market Analysis of Automotive Secondary Wiring Harness Market
• Cost and Gross Margin Analysis of Automotive Secondary Wiring Harness Market
• Automotive Secondary Wiring Harness Market Report - Global Industry Analysis, Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030
  • Competition Landscape
  • Market Share of Major Players
• Key Recommendations

The “Automotive Secondary Wiring Harness Market Report - Global Industry Analysis, Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030” report helps the clients to take business decisions and to understand strategies of major players in the industry. The report delivers the market driven results supported by a mix of primary and secondary research. The report provides the results triangulated through authentic sources and upon conducting thorough primary interviews with the industry experts. The report includes the results on the areas where the client can focus and create point of parity and develop a competitive edge, based on real-time data results.

Automotive Secondary Wiring Harness Market Key Stakeholders

Below are the key stakeholders for the Automotive Secondary Wiring Harness Market:

• Manufacturers
• Distributors/Traders/Wholesalers
• Material/Component Manufacturers
• Industry Associations
• Downstream vendors

Automotive Secondary Wiring Harness Market Report Scope

Report AttributeDetails
Base year2023
Historical data2018 – 2023
Forecast2024 - 2030
CAGR2024 - 2030
Quantitative UnitsValue (USD Million)
Report coverageRevenue Forecast, Competitive Landscape, Growth Factors, Trends and Strategies. Customized report options available on request
Segments coveredProduct type, technology, application, geography
Regions coveredNorth America, Latin America, Europe, MENA, Asia Pacific, Sub-Saharan Africa and Australasia
Countries coveredUS, UK, China, Japan, Germany, India, France, Brazil, Italy, Canada, Russia, South Korea, Australia, Spain, Mexico and others
Customization scopeAvailable on request
PricingVarious purchase options available as per your research needs. Discounts available on request

COVID-19 Impact Analysis

Like most other markets, the outbreak of COVID-19 had an unfavorable impact on the Automotive Secondary Wiring Harness Market worldwide. This report discusses in detail the disruptions experienced by the market, the impact on flow of raw materials, manufacturing operations, production trends, consumer demand and the projected future of this market post pandemic.

The report has helped our clients:

• To describe and forecast the Automotive Secondary Wiring Harness Market size, on the basis of various segmentations and geography, in terms of value and volume
• To measure the changing needs of customers/industries
• To provide detailed information regarding the drivers, restraints, opportunities, and challenges influencing the growth of the market
• To gain competitive intelligence and uncover new opportunities
• To analyse opportunities in the market for stakeholders by identifying high-growth segments in Automotive Secondary Wiring Harness Market
• To strategically profile key players and provide details of the current competitive landscape
• To analyse strategic approaches adopted by players in the market, such as product launches and developments, acquisitions, collaborations, contracts, expansions, and partnerships

Report Customization

Citius Research provides free customization of reports as per your need. This report can be personalized to meet your requirements. Get in touch with our sales team, who will guarantee you to get a report that suits your necessities.

Customize This Report

Frequently Asked Questions

The Global Automotive Secondary Wiring Harness Market size was valued at $XX billion in 2023 and is anticipated to reach $XX billion by 2030 growing at a CAGR of XX%
The global Automotive Secondary Wiring Harness Market is expected to grow at a CAGR of XX% from 2023 to 2030.
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Table of Contents

Chapter 1. Introduction
  1.1. Market Scope
  1.2. Key Segmentations
  1.3. Research Objective
Chapter 2. Research Methodology & Assumptions
Chapter 3. Executive Summary
Chapter 4. Market Background
  4.1. Dynamics
    4.1.1. Drivers
    4.1.2. Restraints
    4.1.3. Opportunity
    4.1.4. Challenges
  4.2. Key Trends in the Impacting the Market
    4.2.1. Demand & Supply
  4.3. Industry SWOT Analysis
  4.4. Porter’s Five Forces Analysis
  4.5. Value and Supply Chain Analysis
  4.6. Macro-Economic Factors
  4.7. COVID-19 Impact Analysis
    4.7.1. Global and Regional Assessment
  4.8. Profit Margin Analysis
  4.9. Trade Analysis
    4.9.1. Importing Countries
    4.9.2. Exporting Countries
  4.10. Market Entry Strategies
  4.11. Market Assessment (US$ Mn and Units)
Chapter 5. Global Automotive Secondary Wiring Harness Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Segment A
  5.1. By Segment A, 2024 - 2030
    5.1.1. Sub-Segment A
    5.1.2. Sub-Segment B
  5.2. Opportunity Analysis
Chapter 6. Global Automotive Secondary Wiring Harness Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Segment B
  6.1. By Segment B, 2024 - 2030
    6.1.1. Sub-Segment A
    6.1.2. Sub-Segment B
  6.2. Opportunity Analysis
Chapter 7. Global Automotive Secondary Wiring Harness Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Segment C
  7.1. By Segment C, 2024 - 2030
    7.1.1. Sub-Segment A
    7.1.2. Sub-Segment B
  7.2. Opportunity Analysis
Chapter 8. Global Automotive Secondary Wiring Harness Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Region
  8.1. By Region, 2024 - 2030
    8.1.1. North America
    8.1.2. Latin America
    8.1.3. Europe
    8.1.4. MENA
    8.1.5. Asia Pacific
    8.1.6. Sub-Saharan Africa
    8.1.7. Australasia
  8.2. Opportunity Analysis
Chapter 9. North America Automotive Secondary Wiring Harness Market Forecast and Trend Analysis
  9.1. Regional Overview
  9.2. Pricing Analysis
  9.3. Key Trends in the Region
    9.3.1. Supply and Demand
  9.4. Demographic Structure
  9.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    9.5.1. Sub-Segment A
    9.5.2. Sub-Segment B
  9.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    9.6.1. Sub-Segment A
    9.6.2. Sub-Segment B
  9.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    9.7.1. Sub-Segment A
    9.7.2. Sub-Segment B
  9.8. By Country, 2024 - 2030, (US$ Mn and Units)
    9.8.1. U.S.
    9.8.2. Canada
    9.8.3. Rest of North America
  9.9. Opportunity Analysis
Chapter 10. Latin America Automotive Secondary Wiring Harness Market Forecast and Trend Analysis
  10.1. Regional Overview
  10.2. Pricing Analysis
  10.3. Key Trends in the Region
    10.3.1. Supply and Demand
  10.4. Demographic Structure
  10.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    10.5.1. Sub-Segment A
    10.5.2. Sub-Segment B
  10.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    10.6.1. Sub-Segment A
    10.6.2. Sub-Segment B
  10.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    10.7.1. Sub-Segment A
    10.7.2. Sub-Segment B
  10.8. By Country, 2024 - 2030, (US$ Mn and Units)
    10.8.1. Brazil
    10.8.2. Argentina
    10.8.3. Rest of Latin America
  10.9. Opportunity Analysis
Chapter 11. Europe Automotive Secondary Wiring Harness Market Forecast and Trend Analysis
  11.1. Regional Overview
  11.2. Pricing Analysis
  11.3. Key Trends in the Region
    11.3.1. Supply and Demand
  11.4. Demographic Structure
  11.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    11.5.1. Sub-Segment A
    11.5.2. Sub-Segment B
  11.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    11.6.1. Sub-Segment A
    11.6.2. Sub-Segment B
  11.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    11.7.1. Sub-Segment A
    11.7.2. Sub-Segment B
  11.8. By Country, 2024 - 2030, (US$ Mn and Units)
    11.8.1. UK
    11.8.2. Germany
    11.8.3. France
    11.8.4. Spain
    11.8.5. Rest of Europe
  11.9. Opportunity Analysis
Chapter 12. MENA Automotive Secondary Wiring Harness Market Forecast and Trend Analysis
  12.1. Regional Overview
  12.2. Pricing Analysis
  12.3. Key Trends in the Region
    12.3.1. Supply and Demand
  12.4. Demographic Structure
  12.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    12.5.1. Sub-Segment A
    12.5.2. Sub-Segment B
  12.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    12.6.1. Sub-Segment A
    12.6.2. Sub-Segment B
  12.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    12.7.1. Sub-Segment A
    12.7.2. Sub-Segment B
  12.8. By Country, 2024 - 2030, (US$ Mn and Units)
    12.8.1. Egypt
    12.8.2. Algeria
    12.8.3. GCC
    12.8.4. Rest of MENA
  12.9. Opportunity Analysis
Chapter 13. Asia Pacific Automotive Secondary Wiring Harness Market Forecast and Trend Analysis
  13.1. Regional Overview
  13.2. Pricing Analysis
  13.3. Key Trends in the Region
    13.3.1. Supply and Demand
  13.4. Demographic Structure
  13.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    13.5.1. Sub-Segment A
    13.5.2. Sub-Segment B
  13.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    13.6.1. Sub-Segment A
    13.6.2. Sub-Segment B
  13.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    13.7.1. Sub-Segment A
    13.7.2. Sub-Segment B
  13.8. By Country, 2024 - 2030, (US$ Mn and Units)
    13.8.1. India
    13.8.2. China
    13.8.3. Japan
    13.8.4. ASEAN
    13.8.5. Rest of Asia Pacific
  13.9. Opportunity Analysis
Chapter 14. Sub-Saharan Africa Automotive Secondary Wiring Harness Market Forecast and Trend Analysis
  14.1. Regional Overview
  14.2. Pricing Analysis
  14.3. Key Trends in the Region
    14.3.1. Supply and Demand
  14.4. Demographic Structure
  14.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    14.5.1. Sub-Segment A
    14.5.2. Sub-Segment B
  14.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    14.6.1. Sub-Segment A
    14.6.2. Sub-Segment B
  14.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    14.7.1. Sub-Segment A
    14.7.2. Sub-Segment B
  14.8. By Country, 2024 - 2030, (US$ Mn and Units)
    14.8.1. Ethiopia
    14.8.2. Nigeria
    14.8.3. Rest of Sub-Saharan Africa
  14.9. Opportunity Analysis
Chapter 15. Australasia Automotive Secondary Wiring Harness Market Forecast and Trend Analysis
  15.1. Regional Overview
  15.2. Pricing Analysis
  15.3. Key Trends in the Region
    15.3.1. Supply and Demand
  15.4. Demographic Structure
  15.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    15.5.1. Sub-Segment A
    15.5.2. Sub-Segment B
  15.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    15.6.1. Sub-Segment A
    15.6.2. Sub-Segment B
  15.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    15.7.1. Sub-Segment A
    15.7.2. Sub-Segment B
  15.8. By Country, 2024 - 2030, (US$ Mn and Units)
    15.8.1. Australia
    15.8.2. New Zealand
    15.8.3. Rest of Australasia
  15.9. Opportunity Analysis
Chapter 16. Competition Analysis
  16.1. Competitive Benchmarking
    16.1.1. Top Player’s Market Share
    16.1.2. Price and Product Comparison
  16.2. Company Profiles
    16.2.1. Company A
      16.2.1.1. Company Overview
      16.2.1.2. Segmental Revenue
      16.2.1.3. Product Portfolio
      16.2.1.4. Key Developments
      16.2.1.5. Strategic Outlook
    16.2.2. Company B
      16.2.2.1. Company Overview
      16.2.2.2. Segmental Revenue
      16.2.2.3. Product Portfolio
      16.2.2.4. Key Developments
      16.2.2.5. Strategic Outlook
    16.2.3. Company C
      16.2.3.1. Company Overview
      16.2.3.2. Segmental Revenue
      16.2.3.3. Product Portfolio
      16.2.3.4. Key Developments
      16.2.3.5. Strategic Outlook
    16.2.4. Company D
      16.2.4.1. Company Overview
      16.2.4.2. Segmental Revenue
      16.2.4.3. Product Portfolio
      16.2.4.4. Key Developments
      16.2.4.5. Strategic Outlook
    16.2.5. Company E
      16.2.5.1. Company Overview
      16.2.5.2. Segmental Revenue
      16.2.5.3. Product Portfolio
      16.2.5.4. Key Developments
      16.2.5.5. Strategic Outlook
    16.2.6. Company F
      16.2.6.1. Company Overview
      16.2.6.2. Segmental Revenue
      16.2.6.3. Product Portfolio
      16.2.6.4. Key Developments
      16.2.6.5. Strategic Outlook
    16.2.7. Company G
      16.2.7.1. Company Overview
      16.2.7.2. Segmental Revenue
      16.2.7.3. Product Portfolio
      16.2.7.4. Key Developments
      16.2.7.5. Strategic Outlook
    16.2.8. Company H
      16.2.8.1. Company Overview
      16.2.8.2. Segmental Revenue
      16.2.8.3. Product Portfolio
      16.2.8.4. Key Developments
      16.2.8.5. Strategic Outlook
    16.2.9. Company I
      16.2.9.1. Company Overview
      16.2.9.2. Segmental Revenue
      16.2.9.3. Product Portfolio
      16.2.9.4. Key Developments
      16.2.9.5. Strategic Outlook
    16.2.10. Company J
      16.2.10.1. Company Overview
      16.2.10.2. Segmental Revenue
      16.2.10.3. Product Portfolio
      16.2.10.4. Key Developments
      16.2.10.5. Strategic Outlook
Chapter 17. Go-To-Market Strategy

Research Methodology

We follow a robust research methodology to analyze the market in order to provide our clients with qualitative and quantitative analysis which has a very low or negligible deviance. Extensive secondary research supported by primary data collection methods help us to thoroughly understand and gauge the market. We incorporate both top-down and bottom-up approach for estimating the market. The below mentioned methods are then adopted to triangulate and validate the market.

Secondary data collection and interpretation

Secondary research includes sources such as published books, articles in journals, news media and published businesses, government and international body publications, and associations. Sources also include paid databases such as Hoovers, Thomson Reuters, Passport and others. Data derived through secondary sources is further validated through primary sources. The secondary sources also include major manufacturers mapped on the basis of revenues, product portfolios, and sales channels.

Primary data collection

Primary data collection methods include conducting interviews with industry experts and various stakeholders across the supply chain, such as raw material suppliers, manufacturers, product distributors and customers. The interviews are either telephonic or face-to-face, or even a combination of both. Prevailing trends in the industry are gathered by conducting surveys. Primary interviews also help us to understand the market drivers, restraints and opportunities, along with the challenges in the market. This method helps us in validating the data gathered through secondary sources, further triangulating the data and developing it through our statistical tools. We generally conduct interviews with -

  • CEOs, Directors, and VPs
  • Sales and Marketing Managers
  • Plant Heads and Manufacturing Department Heads
  • Product Specialists

Supply Side and Demand Side Data Collection

Supply side analysis is based on the data collected from the manufacturers and the product providers in terms of their segmental revenues. Secondary sources for this type of analysis include company annual reports and publications, associations and organisations, government publications and others.

Demand side analysis is based upon the consumer insights who are the end users of the particular product in question. They could be an individual user or an organisation. Such data is gathered through consumer surveys and focused group interviews.

Market Engineering

As a primary step, in order to develop the market numbers we follow a vigorous methodology that includes studying the parent market of the niche product and understanding the industry trends, acceptance among customers of the product, challenges, future growth, and others, followed by further breaking down the market under consideration into various segments and sub-markets. Additionally, in order to cross-validate the market, we also determine the top players in the market, along with their segmental revenues for the said market. Our secondary sources help us to validate the market share of the top players. Using both the qualitative and quantitative analysis of all the possible factors helps us determine the market numbers which are inclined towards accuracy.

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