QLED Display Market Report, Global Industry Analysis, Market Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030

  • Published Date: Jan, 2024
  • Report ID: CR0211937
  • Format: Electronic (PDF)
  • Number of Pages: 176
  • Author(s): Joshi, Madhavi

Report Overview

The QLED Display Market size was estimated at USD 28.5 billion in 2023 and is projected to reach USD 50 billion by 2030, exhibiting a compound annual growth rate (CAGR) of 8.60% during the forecast period (2024-2030).

QLED Display Market

(Market Size)
$28.5 billion
$50 billion
2023
2030
Source: Citius Research
Study Period 2018 - 2030
Base Year For Estimation 2023
Forecast Data Period 2024 - 2030
CAGR (2024-2030) 8.60%
2023 Market Size USD 28.5 billion
2030 Market Size USD 50 billion
Key Players Samsung Electronics, TCL, Hisense, Sony, LG Electronics

Market Summary

The QLED Display Market represents a significant and rapidly advancing segment within the semiconductor and electronics industry, characterized by the utilization of quantum dot technology to enhance display performance. QLED, or Quantum Dot Light Emitting Diode, displays are renowned for their superior color accuracy, brightness levels, and energy efficiency compared to traditional LCD and even some OLED alternatives. These displays are increasingly adopted across various consumer and professional electronic devices due to their ability to produce a wider color gamut and improved HDR capabilities. The market is driven by continuous technological innovations and rising consumer demand for high-quality visual experiences in products such as televisions, monitors, and digital signage. Key industry players are investing heavily in research and development to further improve quantum dot materials and manufacturing processes, aiming to reduce costs and enhance product reliability. The competitive landscape is intense, with several leading electronics manufacturers vying for market share through product launches and strategic partnerships. As the global appetite for advanced display technologies grows, the QLED market is positioned for sustained expansion, influenced by trends such as the proliferation of 4K and 8K content, smart home integration, and the increasing prevalence of digital advertising solutions.

Key Highlights

The QLED Display Market is distinguished by several key highlights that underscore its importance and growth trajectory within the electronics sector. One of the foremost aspects is the exceptional visual performance offered by QLED technology, which leverages quantum dots to achieve vibrant colors and high peak brightness, making it ideal for applications requiring precise color reproduction, such as in professional monitors and premium televisions. Another significant highlight is the ongoing reduction in production costs, enabling broader market penetration and affordability for consumers. Major companies like Samsung, LG, and TCL are at the forefront, continuously introducing innovative products with features like ultra-thin designs, improved viewing angles, and enhanced durability. The integration of QLED displays with emerging technologies such as IoT and AI for smart devices is also a critical trend, facilitating more interactive and connected user experiences. Additionally, environmental considerations are becoming increasingly important, with manufacturers focusing on developing more energy-efficient and eco-friendly display solutions. These factors collectively highlight the dynamic nature of the QLED market, emphasizing its role in shaping the future of display technology across multiple industries.

Drivers, Opportunities & Restraints

The growth of the QLED Display Market is propelled by several key drivers, including the escalating demand for high-resolution and energy-efficient displays in consumer electronics. The rising popularity of streaming services, gaming, and home entertainment systems has heightened consumer expectations for superior picture quality, thereby boosting the adoption of QLED TVs and monitors. Moreover, advancements in quantum dot technology have led to improvements in color performance and longevity, making QLED a preferred choice over other display types. Opportunities in the market are abundant, particularly in the expansion into new application areas such as automotive displays, where QLEDs offer enhanced visibility and reliability, and in the healthcare sector for medical imaging devices requiring accurate color representation. The trend towards smart cities and digital infrastructure also presents significant growth potential for large-format QLED displays in public information systems and advertising. However, the market faces certain restraints, including the high initial production costs associated with quantum dot materials and manufacturing processes. Competition from alternative technologies like OLED and MicroLED, which offer their own advantages such as deeper blacks and flexibility, poses a challenge. Additionally, supply chain vulnerabilities and raw material availability can impact production scalability and cost structures, potentially hindering market growth in the short term.

Concentration Insights

The QLED Display Market exhibits a relatively concentrated competitive landscape, with a few dominant players holding significant market share. Companies such as Samsung Electronics, LG Display, and TCL Corporation are leading the charge, leveraging their extensive research capabilities and manufacturing expertise to maintain a strong presence. These industry giants have established robust supply chains and partnerships with component suppliers, allowing them to innovate rapidly and scale production efficiently. Samsung, in particular, has been a pioneer in QLED technology, incorporating it into a wide range of products from televisions to digital signage. The market concentration is also influenced by high barriers to entry, including substantial capital investment required for quantum dot research and production facilities, as well as the need for advanced technological know-how. This concentration fosters an environment of intense competition and continuous innovation, as key players strive to differentiate their offerings through unique features and superior performance. However, there is a growing presence of smaller specialized firms and startups focusing on niche applications or novel quantum dot materials, which could gradually alter the market dynamics. Regional factors also play a role, with companies in South Korea and China dominating production, while North American and European firms contribute through technological partnerships and consumer market strength.

Type Insights

The QLED Display Market can be segmented based on the type of technology and product variations, each catering to specific needs and applications. The primary types include QLED TVs, which constitute the largest segment due to high consumer demand for home entertainment systems with enhanced visual features. These TVs are available in various sizes and resolutions, including 4K and 8K models, offering users an immersive viewing experience with exceptional color accuracy and brightness. Another significant type is QLED monitors, targeted at professionals in fields such as graphic design, video editing, and gaming, where color precision and high refresh rates are critical. Additionally, there are QLED displays designed for commercial use, such as digital signage and large-scale video walls, which benefit from the technology's durability and ability to maintain performance in diverse lighting conditions. Emerging types include flexible and transparent QLED displays, which are still in developmental stages but hold promise for future applications in wearable technology and innovative advertising solutions. The diversity in product types underscores the versatility of QLED technology, enabling it to address a broad spectrum of market demands from consumer electronics to specialized industrial uses.

Application Insights

QLED displays find applications across a wide array of industries, driven by their superior performance characteristics. In the consumer electronics sector, they are predominantly used in televisions and computer monitors, providing users with enhanced viewing experiences for entertainment, gaming, and professional work. The adoption of QLED technology in smartphones and tablets is also growing, albeit at a slower pace due to competition from OLEDs, but it offers advantages in brightness and outdoor visibility. In the automotive industry, QLED displays are increasingly integrated into dashboards and infotainment systems, where high readability and color accuracy are essential for driver assistance and passenger entertainment. The healthcare sector utilizes QLEDs in medical imaging equipment, such as diagnostic monitors, where precise color representation can impact diagnostic accuracy. Furthermore, the commercial and retail segments employ QLED digital signage for advertising and information dissemination, capitalizing on their vibrant visuals and energy efficiency. Emerging applications include virtual and augmented reality devices, where QLEDs contribute to more immersive experiences, and in the aerospace sector for cockpit displays requiring reliability under extreme conditions. The breadth of applications highlights the technology's adaptability and its potential to revolutionize various facets of modern life and industry.

Regional Insights

The QLED Display Market demonstrates distinct regional dynamics, influenced by factors such as technological advancement, consumer demand, and manufacturing capabilities. Asia-Pacific dominates the market, with South Korea and China being the epicenters of production and innovation. South Korea, home to industry leaders like Samsung and LG, benefits from strong government support for research and development in display technologies, coupled with a robust electronics manufacturing ecosystem. China follows closely, with companies such as TCL and Hisense expanding their QLED offerings and leveraging cost advantages to compete globally. North America represents a significant consumer market, driven by high disposable incomes and a strong preference for premium entertainment systems, leading to substantial demand for QLED TVs and monitors. Europe also shows healthy growth, particularly in Western countries where there is increasing adoption of smart home devices and digital signage solutions. Emerging regions like Latin America and the Middle East are experiencing gradual market penetration, fueled by urbanization and rising consumer electronics adoption. However, these regions face challenges such as economic volatility and infrastructure limitations. Overall, regional insights reveal a market that is globally interconnected yet influenced by local economic conditions and technological readiness.

Company Insights

The competitive landscape of the QLED Display Market is shaped by several key companies that drive innovation and market expansion. Samsung Electronics stands as a market leader, with its extensive portfolio of QLED TVs and monitors, backed by significant investments in quantum dot research and development. The company's dominance is reinforced by its vertical integration, controlling aspects from material synthesis to final product assembly. LG Display is another major player, focusing on enhancing QLED technology through advancements in nano-cell and IPS panels, offering competitive alternatives to Samsung's offerings. TCL Corporation has emerged as a strong contender, particularly in cost-effective segments, leveraging its manufacturing scale and partnerships to deliver affordable QLED products. Other notable companies include Sony, which incorporates QLED technology in its high-end Bravia TVs, and Hisense, which is expanding its global footprint through aggressive marketing and product innovation. Startups and specialized firms like Nanosys and QD Vision play crucial roles in developing novel quantum dot materials and licensing technologies to larger manufacturers. These companies collectively foster a environment of rapid technological progress and competitive pricing, ensuring that the QLED market remains dynamic and responsive to evolving consumer and industrial needs.

Recent Developments

Recent developments in the QLED Display Market highlight ongoing innovation and strategic movements among key players. Samsung has introduced next-generation QLED TVs with improved mini-LED backlighting, enhancing contrast ratios and reducing blooming effects for a more refined viewing experience. The company has also been investing in quantum dot on glass (QDOG) technology, aiming to simplify manufacturing processes and lower costs. LG Display has made strides with its QNED displays, which combine quantum dots with nano-cell technology to offer wider viewing angles and better color consistency. Additionally, collaborations between display manufacturers and content providers are increasing, such as partnerships to optimize streaming services for QLED HDR capabilities. There is a growing emphasis on sustainability, with companies exploring recyclable materials and energy-efficient production methods to reduce environmental impact. Recent patent filings indicate advancements in flexible and transparent QLED designs, potentially opening new applications in wearable tech and augmented reality. Market entries from Chinese firms like TCL and Hisense have intensified competition, leading to more affordable premium displays. These developments reflect a market in constant evolution, with a focus on enhancing performance, expanding applications, and addressing environmental concerns.

Report Segmentation

The QLED Display Market report is segmented to provide a comprehensive analysis tailored to various stakeholder needs. The segmentation typically includes by type, covering products such as QLED televisions, monitors, and digital signage displays, each analyzed for market trends and growth potential. Another key segment is by application, which delves into usage across consumer electronics, automotive, healthcare, commercial advertising, and emerging sectors, highlighting specific demands and innovation areas. Regional segmentation offers insights into geographical markets including North America, Europe, Asia-Pacific, Latin America, and the Middle East and Africa, examining local trends, regulatory environments, and consumer behaviors. Additionally, the report may segment by technology, distinguishing between different quantum dot implementations and backlighting methods, such as mini-LED or edge-lit designs. Company segmentation provides profiles of major players and their market strategies, offering a competitive analysis. This structured approach ensures that the report delivers detailed, actionable intelligence for businesses, investors, and researchers, enabling informed decision-making and strategic planning in the rapidly evolving QLED display landscape.

FAQs

What is QLED technology and how does it work? QLED technology utilizes quantum dots, which are nanoscale semiconductor particles, to enhance display performance. When exposed to light, these dots emit pure, vibrant colors, resulting in improved color accuracy and brightness compared to traditional LCDs.

How does QLED compare to OLED displays? QLED displays generally offer higher peak brightness and are less prone to burn-in, making them suitable for bright environments and static content. OLEDs provide deeper blacks and better contrast due to their per-pixel lighting, but may have limitations in longevity under certain conditions.

What are the main applications of QLED displays? QLED displays are widely used in televisions, computer monitors, digital signage, and increasingly in automotive dashboards and medical imaging devices due to their superior color performance and reliability.

Which companies are leading in the QLED market? Key players include Samsung Electronics, LG Display, TCL Corporation, Sony, and Hisense, with Samsung being a pioneer and dominant force in QLED technology development and commercialization.

Are QLED displays energy efficient? Yes, QLED displays are designed to be energy efficient, as quantum dots can produce bright, vivid colors with lower power consumption compared to some other display technologies, contributing to reduced energy costs and environmental impact.

What is the future outlook for QLED technology? The future of QLED technology looks promising, with ongoing advancements in quantum dot materials, flexibility, and integration with emerging technologies like AI and IoT, expected to expand its applications and improve affordability and performance.

Citius Research has developed a research report titled “QLED Display Market Report - Global Industry Analysis, Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030” delivering key insights regarding business intelligence and providing concrete business strategies to clients in the form of a detailed syndicated report. The report details out the factors such as business environment, industry trend, growth opportunities, competition, pricing, global and regional market analysis, and other market related factors.

Details included in the report for the years 2024 through 2030

• QLED Display Market Potential
• Segment-wise breakup
• Compounded annual growth rate (CAGR) for the next 6 years
• Key customers and their preferences
• Market share of major players and their competitive strength
• Existing competition in the market
• Price trend analysis
• Key trend analysis
• Market entry strategies
• Market opportunity insights

The report focuses on the drivers, restraints, opportunities, and challenges in the market based on various factors geographically. Further, key players, major collaborations, merger & acquisitions along with trending innovation and business policies are reviewed in the report. The QLED Display Market report is segmented on the basis of various market segments and their analysis, both in terms of value and volume, for each region for the period under consideration.

QLED Display Market Segmentation

Market Segmentation

Regions Covered

• North America
• Latin America
• Europe
• MENA
• Asia Pacific
• Sub-Saharan Africa and
• Australasia

QLED Display Market Analysis

The report covers below mentioned analysis, but is not limited to:

• Overview of QLED Display Market
• Research Methodology
• Executive Summary
• Market Dynamics of QLED Display Market
  • Driving Factors
  • Restraints
  • Opportunities
• Global Market Status and Forecast by Segment A
• Global Market Status and Forecast by Segment B
• Global Market Status and Forecast by Segment C
• Global Market Status and Forecast by Regions
• Upstream and Downstream Market Analysis of QLED Display Market
• Cost and Gross Margin Analysis of QLED Display Market
• QLED Display Market Report - Global Industry Analysis, Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030
  • Competition Landscape
  • Market Share of Major Players
• Key Recommendations

The “QLED Display Market Report - Global Industry Analysis, Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030” report helps the clients to take business decisions and to understand strategies of major players in the industry. The report delivers the market driven results supported by a mix of primary and secondary research. The report provides the results triangulated through authentic sources and upon conducting thorough primary interviews with the industry experts. The report includes the results on the areas where the client can focus and create point of parity and develop a competitive edge, based on real-time data results.

QLED Display Market Key Stakeholders

Below are the key stakeholders for the QLED Display Market:

• Manufacturers
• Distributors/Traders/Wholesalers
• Material/Component Manufacturers
• Industry Associations
• Downstream vendors

QLED Display Market Report Scope

Report AttributeDetails
Base year2023
Historical data2018 – 2023
Forecast2024 - 2030
CAGR2024 - 2030
Quantitative UnitsValue (USD Million)
Report coverageRevenue Forecast, Competitive Landscape, Growth Factors, Trends and Strategies. Customized report options available on request
Segments coveredProduct type, technology, application, geography
Regions coveredNorth America, Latin America, Europe, MENA, Asia Pacific, Sub-Saharan Africa and Australasia
Countries coveredUS, UK, China, Japan, Germany, India, France, Brazil, Italy, Canada, Russia, South Korea, Australia, Spain, Mexico and others
Customization scopeAvailable on request
PricingVarious purchase options available as per your research needs. Discounts available on request

COVID-19 Impact Analysis

Like most other markets, the outbreak of COVID-19 had an unfavorable impact on the QLED Display Market worldwide. This report discusses in detail the disruptions experienced by the market, the impact on flow of raw materials, manufacturing operations, production trends, consumer demand and the projected future of this market post pandemic.

The report has helped our clients:

• To describe and forecast the QLED Display Market size, on the basis of various segmentations and geography, in terms of value and volume
• To measure the changing needs of customers/industries
• To provide detailed information regarding the drivers, restraints, opportunities, and challenges influencing the growth of the market
• To gain competitive intelligence and uncover new opportunities
• To analyse opportunities in the market for stakeholders by identifying high-growth segments in QLED Display Market
• To strategically profile key players and provide details of the current competitive landscape
• To analyse strategic approaches adopted by players in the market, such as product launches and developments, acquisitions, collaborations, contracts, expansions, and partnerships

Report Customization

Citius Research provides free customization of reports as per your need. This report can be personalized to meet your requirements. Get in touch with our sales team, who will guarantee you to get a report that suits your necessities.

Customize This Report

Frequently Asked Questions

The Global QLED Display Market size was valued at $XX billion in 2023 and is anticipated to reach $XX billion by 2030 growing at a CAGR of XX%
The global QLED Display Market is expected to grow at a CAGR of XX% from 2023 to 2030.
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Table of Contents

Chapter 1. Introduction
  1.1. Market Scope
  1.2. Key Segmentations
  1.3. Research Objective
Chapter 2. Research Methodology & Assumptions
Chapter 3. Executive Summary
Chapter 4. Market Background
  4.1. Dynamics
    4.1.1. Drivers
    4.1.2. Restraints
    4.1.3. Opportunity
    4.1.4. Challenges
  4.2. Key Trends in the Impacting the Market
    4.2.1. Demand & Supply
  4.3. Industry SWOT Analysis
  4.4. Porter’s Five Forces Analysis
  4.5. Value and Supply Chain Analysis
  4.6. Macro-Economic Factors
  4.7. COVID-19 Impact Analysis
    4.7.1. Global and Regional Assessment
  4.8. Profit Margin Analysis
  4.9. Trade Analysis
    4.9.1. Importing Countries
    4.9.2. Exporting Countries
  4.10. Market Entry Strategies
  4.11. Market Assessment (US$ Mn and Units)
Chapter 5. Global QLED Display Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Segment A
  5.1. By Segment A, 2024 - 2030
    5.1.1. Sub-Segment A
    5.1.2. Sub-Segment B
  5.2. Opportunity Analysis
Chapter 6. Global QLED Display Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Segment B
  6.1. By Segment B, 2024 - 2030
    6.1.1. Sub-Segment A
    6.1.2. Sub-Segment B
  6.2. Opportunity Analysis
Chapter 7. Global QLED Display Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Segment C
  7.1. By Segment C, 2024 - 2030
    7.1.1. Sub-Segment A
    7.1.2. Sub-Segment B
  7.2. Opportunity Analysis
Chapter 8. Global QLED Display Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Region
  8.1. By Region, 2024 - 2030
    8.1.1. North America
    8.1.2. Latin America
    8.1.3. Europe
    8.1.4. MENA
    8.1.5. Asia Pacific
    8.1.6. Sub-Saharan Africa
    8.1.7. Australasia
  8.2. Opportunity Analysis
Chapter 9. North America QLED Display Market Forecast and Trend Analysis
  9.1. Regional Overview
  9.2. Pricing Analysis
  9.3. Key Trends in the Region
    9.3.1. Supply and Demand
  9.4. Demographic Structure
  9.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    9.5.1. Sub-Segment A
    9.5.2. Sub-Segment B
  9.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    9.6.1. Sub-Segment A
    9.6.2. Sub-Segment B
  9.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    9.7.1. Sub-Segment A
    9.7.2. Sub-Segment B
  9.8. By Country, 2024 - 2030, (US$ Mn and Units)
    9.8.1. U.S.
    9.8.2. Canada
    9.8.3. Rest of North America
  9.9. Opportunity Analysis
Chapter 10. Latin America QLED Display Market Forecast and Trend Analysis
  10.1. Regional Overview
  10.2. Pricing Analysis
  10.3. Key Trends in the Region
    10.3.1. Supply and Demand
  10.4. Demographic Structure
  10.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    10.5.1. Sub-Segment A
    10.5.2. Sub-Segment B
  10.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    10.6.1. Sub-Segment A
    10.6.2. Sub-Segment B
  10.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    10.7.1. Sub-Segment A
    10.7.2. Sub-Segment B
  10.8. By Country, 2024 - 2030, (US$ Mn and Units)
    10.8.1. Brazil
    10.8.2. Argentina
    10.8.3. Rest of Latin America
  10.9. Opportunity Analysis
Chapter 11. Europe QLED Display Market Forecast and Trend Analysis
  11.1. Regional Overview
  11.2. Pricing Analysis
  11.3. Key Trends in the Region
    11.3.1. Supply and Demand
  11.4. Demographic Structure
  11.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    11.5.1. Sub-Segment A
    11.5.2. Sub-Segment B
  11.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    11.6.1. Sub-Segment A
    11.6.2. Sub-Segment B
  11.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    11.7.1. Sub-Segment A
    11.7.2. Sub-Segment B
  11.8. By Country, 2024 - 2030, (US$ Mn and Units)
    11.8.1. UK
    11.8.2. Germany
    11.8.3. France
    11.8.4. Spain
    11.8.5. Rest of Europe
  11.9. Opportunity Analysis
Chapter 12. MENA QLED Display Market Forecast and Trend Analysis
  12.1. Regional Overview
  12.2. Pricing Analysis
  12.3. Key Trends in the Region
    12.3.1. Supply and Demand
  12.4. Demographic Structure
  12.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    12.5.1. Sub-Segment A
    12.5.2. Sub-Segment B
  12.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    12.6.1. Sub-Segment A
    12.6.2. Sub-Segment B
  12.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    12.7.1. Sub-Segment A
    12.7.2. Sub-Segment B
  12.8. By Country, 2024 - 2030, (US$ Mn and Units)
    12.8.1. Egypt
    12.8.2. Algeria
    12.8.3. GCC
    12.8.4. Rest of MENA
  12.9. Opportunity Analysis
Chapter 13. Asia Pacific QLED Display Market Forecast and Trend Analysis
  13.1. Regional Overview
  13.2. Pricing Analysis
  13.3. Key Trends in the Region
    13.3.1. Supply and Demand
  13.4. Demographic Structure
  13.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    13.5.1. Sub-Segment A
    13.5.2. Sub-Segment B
  13.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    13.6.1. Sub-Segment A
    13.6.2. Sub-Segment B
  13.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    13.7.1. Sub-Segment A
    13.7.2. Sub-Segment B
  13.8. By Country, 2024 - 2030, (US$ Mn and Units)
    13.8.1. India
    13.8.2. China
    13.8.3. Japan
    13.8.4. ASEAN
    13.8.5. Rest of Asia Pacific
  13.9. Opportunity Analysis
Chapter 14. Sub-Saharan Africa QLED Display Market Forecast and Trend Analysis
  14.1. Regional Overview
  14.2. Pricing Analysis
  14.3. Key Trends in the Region
    14.3.1. Supply and Demand
  14.4. Demographic Structure
  14.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    14.5.1. Sub-Segment A
    14.5.2. Sub-Segment B
  14.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    14.6.1. Sub-Segment A
    14.6.2. Sub-Segment B
  14.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    14.7.1. Sub-Segment A
    14.7.2. Sub-Segment B
  14.8. By Country, 2024 - 2030, (US$ Mn and Units)
    14.8.1. Ethiopia
    14.8.2. Nigeria
    14.8.3. Rest of Sub-Saharan Africa
  14.9. Opportunity Analysis
Chapter 15. Australasia QLED Display Market Forecast and Trend Analysis
  15.1. Regional Overview
  15.2. Pricing Analysis
  15.3. Key Trends in the Region
    15.3.1. Supply and Demand
  15.4. Demographic Structure
  15.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    15.5.1. Sub-Segment A
    15.5.2. Sub-Segment B
  15.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    15.6.1. Sub-Segment A
    15.6.2. Sub-Segment B
  15.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    15.7.1. Sub-Segment A
    15.7.2. Sub-Segment B
  15.8. By Country, 2024 - 2030, (US$ Mn and Units)
    15.8.1. Australia
    15.8.2. New Zealand
    15.8.3. Rest of Australasia
  15.9. Opportunity Analysis
Chapter 16. Competition Analysis
  16.1. Competitive Benchmarking
    16.1.1. Top Player’s Market Share
    16.1.2. Price and Product Comparison
  16.2. Company Profiles
    16.2.1. Company A
      16.2.1.1. Company Overview
      16.2.1.2. Segmental Revenue
      16.2.1.3. Product Portfolio
      16.2.1.4. Key Developments
      16.2.1.5. Strategic Outlook
    16.2.2. Company B
      16.2.2.1. Company Overview
      16.2.2.2. Segmental Revenue
      16.2.2.3. Product Portfolio
      16.2.2.4. Key Developments
      16.2.2.5. Strategic Outlook
    16.2.3. Company C
      16.2.3.1. Company Overview
      16.2.3.2. Segmental Revenue
      16.2.3.3. Product Portfolio
      16.2.3.4. Key Developments
      16.2.3.5. Strategic Outlook
    16.2.4. Company D
      16.2.4.1. Company Overview
      16.2.4.2. Segmental Revenue
      16.2.4.3. Product Portfolio
      16.2.4.4. Key Developments
      16.2.4.5. Strategic Outlook
    16.2.5. Company E
      16.2.5.1. Company Overview
      16.2.5.2. Segmental Revenue
      16.2.5.3. Product Portfolio
      16.2.5.4. Key Developments
      16.2.5.5. Strategic Outlook
    16.2.6. Company F
      16.2.6.1. Company Overview
      16.2.6.2. Segmental Revenue
      16.2.6.3. Product Portfolio
      16.2.6.4. Key Developments
      16.2.6.5. Strategic Outlook
    16.2.7. Company G
      16.2.7.1. Company Overview
      16.2.7.2. Segmental Revenue
      16.2.7.3. Product Portfolio
      16.2.7.4. Key Developments
      16.2.7.5. Strategic Outlook
    16.2.8. Company H
      16.2.8.1. Company Overview
      16.2.8.2. Segmental Revenue
      16.2.8.3. Product Portfolio
      16.2.8.4. Key Developments
      16.2.8.5. Strategic Outlook
    16.2.9. Company I
      16.2.9.1. Company Overview
      16.2.9.2. Segmental Revenue
      16.2.9.3. Product Portfolio
      16.2.9.4. Key Developments
      16.2.9.5. Strategic Outlook
    16.2.10. Company J
      16.2.10.1. Company Overview
      16.2.10.2. Segmental Revenue
      16.2.10.3. Product Portfolio
      16.2.10.4. Key Developments
      16.2.10.5. Strategic Outlook
Chapter 17. Go-To-Market Strategy

Research Methodology

We follow a robust research methodology to analyze the market in order to provide our clients with qualitative and quantitative analysis which has a very low or negligible deviance. Extensive secondary research supported by primary data collection methods help us to thoroughly understand and gauge the market. We incorporate both top-down and bottom-up approach for estimating the market. The below mentioned methods are then adopted to triangulate and validate the market.

Secondary data collection and interpretation

Secondary research includes sources such as published books, articles in journals, news media and published businesses, government and international body publications, and associations. Sources also include paid databases such as Hoovers, Thomson Reuters, Passport and others. Data derived through secondary sources is further validated through primary sources. The secondary sources also include major manufacturers mapped on the basis of revenues, product portfolios, and sales channels.

Primary data collection

Primary data collection methods include conducting interviews with industry experts and various stakeholders across the supply chain, such as raw material suppliers, manufacturers, product distributors and customers. The interviews are either telephonic or face-to-face, or even a combination of both. Prevailing trends in the industry are gathered by conducting surveys. Primary interviews also help us to understand the market drivers, restraints and opportunities, along with the challenges in the market. This method helps us in validating the data gathered through secondary sources, further triangulating the data and developing it through our statistical tools. We generally conduct interviews with -

  • CEOs, Directors, and VPs
  • Sales and Marketing Managers
  • Plant Heads and Manufacturing Department Heads
  • Product Specialists

Supply Side and Demand Side Data Collection

Supply side analysis is based on the data collected from the manufacturers and the product providers in terms of their segmental revenues. Secondary sources for this type of analysis include company annual reports and publications, associations and organisations, government publications and others.

Demand side analysis is based upon the consumer insights who are the end users of the particular product in question. They could be an individual user or an organisation. Such data is gathered through consumer surveys and focused group interviews.

Market Engineering

As a primary step, in order to develop the market numbers we follow a vigorous methodology that includes studying the parent market of the niche product and understanding the industry trends, acceptance among customers of the product, challenges, future growth, and others, followed by further breaking down the market under consideration into various segments and sub-markets. Additionally, in order to cross-validate the market, we also determine the top players in the market, along with their segmental revenues for the said market. Our secondary sources help us to validate the market share of the top players. Using both the qualitative and quantitative analysis of all the possible factors helps us determine the market numbers which are inclined towards accuracy.

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