Reconditioned IBC Market Report, Global Industry Analysis, Market Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030

  • Published Date: Jan, 2024
  • Report ID: CR0210568
  • Format: Electronic (PDF)
  • Number of Pages: 212
  • Author(s): Joshi, Madhavi

Report Overview

The Reconditioned IBC Market size was estimated at USD 1.8 billion in 2023 and is projected to reach USD 3.2 billion by 2030, exhibiting a compound annual growth rate (CAGR) of 8.30% during the forecast period (2024-2030).

Reconditioned IBC Market

(Market Size)
$1.8 billion
$3.2 billion
2023
2030
Source: Citius Research
Study Period 2018 - 2030
Base Year For Estimation 2023
Forecast Data Period 2024 - 2030
CAGR (2024-2030) 8.30%
2023 Market Size USD 1.8 billion
2030 Market Size USD 3.2 billion
Key Players SCHÜTZ, Mauser, Time Technoplast, Hoover Ferguson, Snyder Industries

Market Summary

The reconditioned IBC market represents a vital and expanding segment within the global packaging industry, driven by a confluence of economic and environmental factors. Intermediate Bulk Containers, or IBCs, are large containers used for the storage and transportation of a vast array of liquids and semi-solids, including chemicals, food ingredients, pharmaceuticals, and lubricants. The reconditioned IBC market focuses on the process of collecting, cleaning, inspecting, testing, and certifying used IBCs for resale and reuse. This practice offers a significant cost advantage over purchasing new units while aligning with the growing corporate emphasis on sustainability and circular economy principles. The market serves a diverse clientele across multiple industrial sectors that require robust, safe, and compliant packaging solutions without the premium price tag of new equipment. The operational model involves a network of service providers, from large multinational corporations to specialized regional players, who ensure that every reconditioned IBC meets stringent industry standards and regulatory requirements before re-entering the supply chain.

Key Highlights

The reconditioned IBC market is characterized by several defining features that underscore its importance. A primary highlight is the substantial cost savings, often between 30% to 50%, that end-users realize compared to procuring new IBCs, making it an attractive proposition for cost-conscious businesses. The industry operates under a robust framework of standards and regulations, such as those from the UN and FDA, which govern the reconditioning process to guarantee safety and performance parity with new containers. Sustainability is a cornerstone of the market's value proposition, as reusing IBCs drastically reduces plastic waste, conserves resources, and lowers the carbon footprint associated with manufacturing new units. The market exhibits a high degree of fragmentation with a mix of global leaders and numerous small to medium-sized enterprises specializing in specific geographic regions or service niches. Technological advancements in cleaning, inspection, and tracking are continuously enhancing the efficiency, traceability, and reliability of reconditioned IBCs, further bolstering customer confidence and market growth.

Drivers, Opportunities & Restraints

The growth trajectory of the reconditioned IBC market is propelled by a distinct set of drivers, while simultaneously facing certain restraints that present opportunities for innovation. The most powerful driver is the relentless pressure on industries to reduce operational costs and packaging expenditures without compromising on quality or safety. Coupled with this is the accelerating global shift towards sustainable business practices and circular economy models, where reusing packaging is favored over single-use. However, the market faces significant restraints, primarily the perception of risk associated with the cleanliness and structural integrity of used containers, especially for sensitive applications like food and pharmaceuticals. Strict and sometimes varying international regulations concerning the reconditioning and transportation of packaging also pose a challenge. These restraints, in turn, create opportunities. There is a substantial opportunity for market players to invest in advanced cleaning technologies, such as steam sterilization and robotic inspection systems, to assure superior quality and overcome customer apprehensions. Furthermore, developing closed-loop service models and offering value-added services like logistics and container management presents a significant avenue for differentiation and growth.

Concentration Insights

The competitive landscape of the reconditioned IBC market is moderately fragmented, featuring a blend of large international corporations and a plethora of regional and local specialists. Leading global players such as Schutz GmbH & Co. KGaA, Greif, Inc., and Mauser Packaging Solutions hold significant market share due to their extensive service networks, strong brand recognition, and comprehensive service offerings that often include new container sales and logistics. These companies benefit from economies of scale and the ability to serve multinational clients with consistent quality standards across different regions. Alongside these giants, a dense concentration of smaller, independent reconditioners thrives by catering to local markets, offering personalized service, and specializing in the reconditioning of specific IBC types or for particular industries. This fragmentation ensures a competitive environment that drives service quality and innovation, though it also leads to variability in standards. Market concentration is often higher in regions with mature industrial sectors and well-established environmental regulations, such as North America and Western Europe.

Type Insights

Reconditioned IBCs are primarily categorized based on their material composition and construction, which dictates their suitability for different applications. The most prevalent type is the composite IBC, which consists of a plastic bottle (often made from high-density polyethylene) housed within a protective steel or plastic cage. These are highly popular due to their light weight, corrosion resistance, and versatility for storing a wide range of non-hazardous materials, including food-grade liquids. The second major category is stainless steel IBCs, which are valued for their exceptional durability, ease of cleaning, and resistance to a broader spectrum of aggressive chemicals and high-purity substances. Stainless steel units are often the preferred choice for the pharmaceutical, specialty chemical, and food industries where absolute purity and container integrity are non-negotiable. The reconditioning process for each type differs; composite IBCs often require bottle replacement or intensive washing, while stainless steel IBCs undergo rigorous internal polishing and passivation to restore their inert properties.

Application Insights

The application of reconditioned IBCs spans a diverse array of industries, each with its own specific requirements and standards. The industrial chemicals sector represents the largest application segment, utilizing these containers for storing and shipping a multitude of liquid ingredients, solvents, and additives. The food and beverage industry is a significant and growing user, particularly for ingredients like oils, syrups, juices, and food-grade acids, where compliance with FDA and other food safety regulations is paramount. The pharmaceutical and cosmetic industries employ reconditioned stainless steel IBCs for high-purity raw materials and intermediates, relying on validated cleaning processes to prevent contamination. Furthermore, the paints, coatings, and lubricants industries are major consumers, leveraging the cost-effectiveness of reconditioned containers for their products. The suitability of an IBC for a specific application is determined by its prior chemical exposure, the effectiveness of the reconditioning process, and the certification it receives, ensuring it is fit for purpose.

Regional Insights

Geographically, the demand for reconditioned IBCs is concentrated in regions with strong industrial manufacturing bases and stringent environmental policies. Europe is a historically dominant market, characterized by advanced recycling infrastructure, high environmental awareness, and supportive legislation promoting packaging reuse, making countries like Germany, the UK, and France key hubs for reconditioning activities. North America, particularly the United States, represents another major market driven by a large chemical manufacturing sector, cost-saving initiatives across industries, and a growing commitment to sustainable practices. The Asia-Pacific region is identified as the fastest-growing market, fueled by rapid industrialization in China and India, expanding chemical production, and increasing adoption of cost-effective and environmentally friendly packaging solutions. While markets in South America and the Middle East & Africa are smaller in comparison, they present emerging opportunities as industrial activity and environmental consciousness continue to develop in these regions.

Company Insights

The reconditioned IBC market is served by a competitive mix of companies ranging from global packaging giants to specialized service providers. Leading players include Schutz GmbH & Co. KGaA, a German company renowned for its comprehensive IBC solutions and global service network. Greif, Inc., a major American industrial packaging products company, offers a vast portfolio of new and reconditioned IBCs alongside management services. Mauser Packaging Solutions, another significant global entity, provides a wide range of packaging products and services, including IBC reconditioning. Other notable participants include Hoover Ferguson Group, Inc., Time Technoplast Ltd., and Snyder Industries. The competitive strategy among these players often revolves on providing certified quality assurance, expanding service and collection networks to ensure availability, offering complementary services like logistics and container tracking, and investing in advanced reconditioning technologies to serve the most demanding applications, particularly in the food and pharmaceutical sectors.

Recent Developments

The reconditioned IBC market is evolving rapidly, with recent developments focusing on technological integration and sustainability enhancements. A prominent trend is the increased adoption of automation and digitalization within reconditioning facilities. Companies are investing in automated washing systems, robotic inspection arms, and advanced sorting technologies to improve efficiency, reduce labor costs, and enhance the consistency and quality of the output. Furthermore, there is a growing emphasis on incorporating Internet of Things (IoT) technology, with some providers experimenting with smart sensors on IBCs to monitor location, temperature, and fill levels, adding a layer of data-driven service for clients. In response to escalating demand for sustainable packaging, many reconditioners are achieving higher-level certifications for their processes and are developing more sophisticated closed-loop recycling programs for plastic components that are beyond repair. Strategic partnerships and acquisitions also continue to shape the market, as larger firms seek to consolidate their positions and expand their geographic and service footprints.

Report Segmentation

This market research report on the global reconditioned IBC market provides a detailed and structured analysis segmented across multiple dimensions to offer comprehensive insights. The report is segmented by type, distinguishing between key product categories such as composite IBCs and stainless steel IBCs, analyzing the demand, pricing, and growth trends for each. It is further segmented by application, providing in-depth analysis for major end-use industries including industrial chemicals, food and beverages, pharmaceuticals, paints & lubricants, and others. The geographical segmentation offers a thorough regional analysis, covering key markets such as North America, Europe, Asia Pacific, South America, and the Middle East and Africa, highlighting regional trends, key players, and growth dynamics. This multi-faceted segmentation allows stakeholders to pinpoint specific areas of opportunity, understand competitive landscapes in niche segments, and make informed strategic decisions based on granular market intelligence.

FAQs

What is a reconditioned IBC?

A reconditioned IBC is a used Intermediate Bulk Container that has undergone a rigorous process of inspection, cleaning, testing, and repair to ensure it meets industry standards for safety and performance, making it suitable for reuse.

How are IBC totes reconditioned?

The reconditioning process typically involves several steps: initial inspection and sorting, removal of residual product, high-pressure washing and often steam cleaning, detailed inspection for damage, necessary repairs or component replacement (like valves or bottles), pressure testing to check for leaks, and finally certification for reuse.

What is the difference between reconditioned and recycled IBC?

Reconditioning refers to cleaning and repairing the IBC for reuse as a container, preserving its original form and function. Recycling involves breaking down the IBC, typically grinding the plastic components into raw material to manufacture entirely new products, meaning the container itself is not reused.

Are reconditioned IBCs safe?

Yes, when reconditioned by reputable and certified service providers, these IBCs are safe. They are processed to meet strict international standards and regulations, such as UN recommendations for the transport of dangerous goods and FDA guidelines for food contact, ensuring they perform equivalently to new containers for their intended use.

Which companies are leaders in the IBC reconditioning market?

Prominent leaders in the global market include established industrial packaging companies such as Schutz GmbH & Co. KGaA, Greif, Inc., and Mauser Packaging Solutions, alongside other significant players like Hoover Ferguson Group and Time Technoplast Ltd.

What are the major applications for reconditioned IBCs?

The primary applications are found in the industrial chemicals sector for transporting liquid chemicals and solvents, the food and beverage industry for ingredients like oils and syrups, the pharmaceutical industry for raw materials, and the paints, coatings, and lubricants industries.

Citius Research has developed a research report titled “Reconditioned IBC Market Report - Global Industry Analysis, Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030” delivering key insights regarding business intelligence and providing concrete business strategies to clients in the form of a detailed syndicated report. The report details out the factors such as business environment, industry trend, growth opportunities, competition, pricing, global and regional market analysis, and other market related factors.

Details included in the report for the years 2024 through 2030

• Reconditioned IBC Market Potential
• Segment-wise breakup
• Compounded annual growth rate (CAGR) for the next 6 years
• Key customers and their preferences
• Market share of major players and their competitive strength
• Existing competition in the market
• Price trend analysis
• Key trend analysis
• Market entry strategies
• Market opportunity insights

The report focuses on the drivers, restraints, opportunities, and challenges in the market based on various factors geographically. Further, key players, major collaborations, merger & acquisitions along with trending innovation and business policies are reviewed in the report. The Reconditioned IBC Market report is segmented on the basis of various market segments and their analysis, both in terms of value and volume, for each region for the period under consideration.

Reconditioned IBC Market Segmentation

Market Segmentation

Regions Covered

• North America
• Latin America
• Europe
• MENA
• Asia Pacific
• Sub-Saharan Africa and
• Australasia

Reconditioned IBC Market Analysis

The report covers below mentioned analysis, but is not limited to:

• Overview of Reconditioned IBC Market
• Research Methodology
• Executive Summary
• Market Dynamics of Reconditioned IBC Market
  • Driving Factors
  • Restraints
  • Opportunities
• Global Market Status and Forecast by Segment A
• Global Market Status and Forecast by Segment B
• Global Market Status and Forecast by Segment C
• Global Market Status and Forecast by Regions
• Upstream and Downstream Market Analysis of Reconditioned IBC Market
• Cost and Gross Margin Analysis of Reconditioned IBC Market
• Reconditioned IBC Market Report - Global Industry Analysis, Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030
  • Competition Landscape
  • Market Share of Major Players
• Key Recommendations

The “Reconditioned IBC Market Report - Global Industry Analysis, Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030” report helps the clients to take business decisions and to understand strategies of major players in the industry. The report delivers the market driven results supported by a mix of primary and secondary research. The report provides the results triangulated through authentic sources and upon conducting thorough primary interviews with the industry experts. The report includes the results on the areas where the client can focus and create point of parity and develop a competitive edge, based on real-time data results.

Reconditioned IBC Market Key Stakeholders

Below are the key stakeholders for the Reconditioned IBC Market:

• Manufacturers
• Distributors/Traders/Wholesalers
• Material/Component Manufacturers
• Industry Associations
• Downstream vendors

Reconditioned IBC Market Report Scope

Report AttributeDetails
Base year2023
Historical data2018 – 2023
Forecast2024 - 2030
CAGR2024 - 2030
Quantitative UnitsValue (USD Million)
Report coverageRevenue Forecast, Competitive Landscape, Growth Factors, Trends and Strategies. Customized report options available on request
Segments coveredProduct type, technology, application, geography
Regions coveredNorth America, Latin America, Europe, MENA, Asia Pacific, Sub-Saharan Africa and Australasia
Countries coveredUS, UK, China, Japan, Germany, India, France, Brazil, Italy, Canada, Russia, South Korea, Australia, Spain, Mexico and others
Customization scopeAvailable on request
PricingVarious purchase options available as per your research needs. Discounts available on request

COVID-19 Impact Analysis

Like most other markets, the outbreak of COVID-19 had an unfavorable impact on the Reconditioned IBC Market worldwide. This report discusses in detail the disruptions experienced by the market, the impact on flow of raw materials, manufacturing operations, production trends, consumer demand and the projected future of this market post pandemic.

The report has helped our clients:

• To describe and forecast the Reconditioned IBC Market size, on the basis of various segmentations and geography, in terms of value and volume
• To measure the changing needs of customers/industries
• To provide detailed information regarding the drivers, restraints, opportunities, and challenges influencing the growth of the market
• To gain competitive intelligence and uncover new opportunities
• To analyse opportunities in the market for stakeholders by identifying high-growth segments in Reconditioned IBC Market
• To strategically profile key players and provide details of the current competitive landscape
• To analyse strategic approaches adopted by players in the market, such as product launches and developments, acquisitions, collaborations, contracts, expansions, and partnerships

Report Customization

Citius Research provides free customization of reports as per your need. This report can be personalized to meet your requirements. Get in touch with our sales team, who will guarantee you to get a report that suits your necessities.

Customize This Report

Frequently Asked Questions

The Global Reconditioned IBC Market size was valued at $XX billion in 2023 and is anticipated to reach $XX billion by 2030 growing at a CAGR of XX%
The global Reconditioned IBC Market is expected to grow at a CAGR of XX% from 2023 to 2030.
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Table of Contents

Chapter 1. Introduction
  1.1. Market Scope
  1.2. Key Segmentations
  1.3. Research Objective
Chapter 2. Research Methodology & Assumptions
Chapter 3. Executive Summary
Chapter 4. Market Background
  4.1. Dynamics
    4.1.1. Drivers
    4.1.2. Restraints
    4.1.3. Opportunity
    4.1.4. Challenges
  4.2. Key Trends in the Impacting the Market
    4.2.1. Demand & Supply
  4.3. Industry SWOT Analysis
  4.4. Porter’s Five Forces Analysis
  4.5. Value and Supply Chain Analysis
  4.6. Macro-Economic Factors
  4.7. COVID-19 Impact Analysis
    4.7.1. Global and Regional Assessment
  4.8. Profit Margin Analysis
  4.9. Trade Analysis
    4.9.1. Importing Countries
    4.9.2. Exporting Countries
  4.10. Market Entry Strategies
  4.11. Market Assessment (US$ Mn and Units)
Chapter 5. Global Reconditioned IBC Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Segment A
  5.1. By Segment A, 2024 - 2030
    5.1.1. Sub-Segment A
    5.1.2. Sub-Segment B
  5.2. Opportunity Analysis
Chapter 6. Global Reconditioned IBC Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Segment B
  6.1. By Segment B, 2024 - 2030
    6.1.1. Sub-Segment A
    6.1.2. Sub-Segment B
  6.2. Opportunity Analysis
Chapter 7. Global Reconditioned IBC Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Segment C
  7.1. By Segment C, 2024 - 2030
    7.1.1. Sub-Segment A
    7.1.2. Sub-Segment B
  7.2. Opportunity Analysis
Chapter 8. Global Reconditioned IBC Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Region
  8.1. By Region, 2024 - 2030
    8.1.1. North America
    8.1.2. Latin America
    8.1.3. Europe
    8.1.4. MENA
    8.1.5. Asia Pacific
    8.1.6. Sub-Saharan Africa
    8.1.7. Australasia
  8.2. Opportunity Analysis
Chapter 9. North America Reconditioned IBC Market Forecast and Trend Analysis
  9.1. Regional Overview
  9.2. Pricing Analysis
  9.3. Key Trends in the Region
    9.3.1. Supply and Demand
  9.4. Demographic Structure
  9.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    9.5.1. Sub-Segment A
    9.5.2. Sub-Segment B
  9.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    9.6.1. Sub-Segment A
    9.6.2. Sub-Segment B
  9.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    9.7.1. Sub-Segment A
    9.7.2. Sub-Segment B
  9.8. By Country, 2024 - 2030, (US$ Mn and Units)
    9.8.1. U.S.
    9.8.2. Canada
    9.8.3. Rest of North America
  9.9. Opportunity Analysis
Chapter 10. Latin America Reconditioned IBC Market Forecast and Trend Analysis
  10.1. Regional Overview
  10.2. Pricing Analysis
  10.3. Key Trends in the Region
    10.3.1. Supply and Demand
  10.4. Demographic Structure
  10.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    10.5.1. Sub-Segment A
    10.5.2. Sub-Segment B
  10.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    10.6.1. Sub-Segment A
    10.6.2. Sub-Segment B
  10.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    10.7.1. Sub-Segment A
    10.7.2. Sub-Segment B
  10.8. By Country, 2024 - 2030, (US$ Mn and Units)
    10.8.1. Brazil
    10.8.2. Argentina
    10.8.3. Rest of Latin America
  10.9. Opportunity Analysis
Chapter 11. Europe Reconditioned IBC Market Forecast and Trend Analysis
  11.1. Regional Overview
  11.2. Pricing Analysis
  11.3. Key Trends in the Region
    11.3.1. Supply and Demand
  11.4. Demographic Structure
  11.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    11.5.1. Sub-Segment A
    11.5.2. Sub-Segment B
  11.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    11.6.1. Sub-Segment A
    11.6.2. Sub-Segment B
  11.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    11.7.1. Sub-Segment A
    11.7.2. Sub-Segment B
  11.8. By Country, 2024 - 2030, (US$ Mn and Units)
    11.8.1. UK
    11.8.2. Germany
    11.8.3. France
    11.8.4. Spain
    11.8.5. Rest of Europe
  11.9. Opportunity Analysis
Chapter 12. MENA Reconditioned IBC Market Forecast and Trend Analysis
  12.1. Regional Overview
  12.2. Pricing Analysis
  12.3. Key Trends in the Region
    12.3.1. Supply and Demand
  12.4. Demographic Structure
  12.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    12.5.1. Sub-Segment A
    12.5.2. Sub-Segment B
  12.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    12.6.1. Sub-Segment A
    12.6.2. Sub-Segment B
  12.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    12.7.1. Sub-Segment A
    12.7.2. Sub-Segment B
  12.8. By Country, 2024 - 2030, (US$ Mn and Units)
    12.8.1. Egypt
    12.8.2. Algeria
    12.8.3. GCC
    12.8.4. Rest of MENA
  12.9. Opportunity Analysis
Chapter 13. Asia Pacific Reconditioned IBC Market Forecast and Trend Analysis
  13.1. Regional Overview
  13.2. Pricing Analysis
  13.3. Key Trends in the Region
    13.3.1. Supply and Demand
  13.4. Demographic Structure
  13.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    13.5.1. Sub-Segment A
    13.5.2. Sub-Segment B
  13.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    13.6.1. Sub-Segment A
    13.6.2. Sub-Segment B
  13.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    13.7.1. Sub-Segment A
    13.7.2. Sub-Segment B
  13.8. By Country, 2024 - 2030, (US$ Mn and Units)
    13.8.1. India
    13.8.2. China
    13.8.3. Japan
    13.8.4. ASEAN
    13.8.5. Rest of Asia Pacific
  13.9. Opportunity Analysis
Chapter 14. Sub-Saharan Africa Reconditioned IBC Market Forecast and Trend Analysis
  14.1. Regional Overview
  14.2. Pricing Analysis
  14.3. Key Trends in the Region
    14.3.1. Supply and Demand
  14.4. Demographic Structure
  14.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    14.5.1. Sub-Segment A
    14.5.2. Sub-Segment B
  14.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    14.6.1. Sub-Segment A
    14.6.2. Sub-Segment B
  14.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    14.7.1. Sub-Segment A
    14.7.2. Sub-Segment B
  14.8. By Country, 2024 - 2030, (US$ Mn and Units)
    14.8.1. Ethiopia
    14.8.2. Nigeria
    14.8.3. Rest of Sub-Saharan Africa
  14.9. Opportunity Analysis
Chapter 15. Australasia Reconditioned IBC Market Forecast and Trend Analysis
  15.1. Regional Overview
  15.2. Pricing Analysis
  15.3. Key Trends in the Region
    15.3.1. Supply and Demand
  15.4. Demographic Structure
  15.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    15.5.1. Sub-Segment A
    15.5.2. Sub-Segment B
  15.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    15.6.1. Sub-Segment A
    15.6.2. Sub-Segment B
  15.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    15.7.1. Sub-Segment A
    15.7.2. Sub-Segment B
  15.8. By Country, 2024 - 2030, (US$ Mn and Units)
    15.8.1. Australia
    15.8.2. New Zealand
    15.8.3. Rest of Australasia
  15.9. Opportunity Analysis
Chapter 16. Competition Analysis
  16.1. Competitive Benchmarking
    16.1.1. Top Player’s Market Share
    16.1.2. Price and Product Comparison
  16.2. Company Profiles
    16.2.1. Company A
      16.2.1.1. Company Overview
      16.2.1.2. Segmental Revenue
      16.2.1.3. Product Portfolio
      16.2.1.4. Key Developments
      16.2.1.5. Strategic Outlook
    16.2.2. Company B
      16.2.2.1. Company Overview
      16.2.2.2. Segmental Revenue
      16.2.2.3. Product Portfolio
      16.2.2.4. Key Developments
      16.2.2.5. Strategic Outlook
    16.2.3. Company C
      16.2.3.1. Company Overview
      16.2.3.2. Segmental Revenue
      16.2.3.3. Product Portfolio
      16.2.3.4. Key Developments
      16.2.3.5. Strategic Outlook
    16.2.4. Company D
      16.2.4.1. Company Overview
      16.2.4.2. Segmental Revenue
      16.2.4.3. Product Portfolio
      16.2.4.4. Key Developments
      16.2.4.5. Strategic Outlook
    16.2.5. Company E
      16.2.5.1. Company Overview
      16.2.5.2. Segmental Revenue
      16.2.5.3. Product Portfolio
      16.2.5.4. Key Developments
      16.2.5.5. Strategic Outlook
    16.2.6. Company F
      16.2.6.1. Company Overview
      16.2.6.2. Segmental Revenue
      16.2.6.3. Product Portfolio
      16.2.6.4. Key Developments
      16.2.6.5. Strategic Outlook
    16.2.7. Company G
      16.2.7.1. Company Overview
      16.2.7.2. Segmental Revenue
      16.2.7.3. Product Portfolio
      16.2.7.4. Key Developments
      16.2.7.5. Strategic Outlook
    16.2.8. Company H
      16.2.8.1. Company Overview
      16.2.8.2. Segmental Revenue
      16.2.8.3. Product Portfolio
      16.2.8.4. Key Developments
      16.2.8.5. Strategic Outlook
    16.2.9. Company I
      16.2.9.1. Company Overview
      16.2.9.2. Segmental Revenue
      16.2.9.3. Product Portfolio
      16.2.9.4. Key Developments
      16.2.9.5. Strategic Outlook
    16.2.10. Company J
      16.2.10.1. Company Overview
      16.2.10.2. Segmental Revenue
      16.2.10.3. Product Portfolio
      16.2.10.4. Key Developments
      16.2.10.5. Strategic Outlook
Chapter 17. Go-To-Market Strategy

Research Methodology

We follow a robust research methodology to analyze the market in order to provide our clients with qualitative and quantitative analysis which has a very low or negligible deviance. Extensive secondary research supported by primary data collection methods help us to thoroughly understand and gauge the market. We incorporate both top-down and bottom-up approach for estimating the market. The below mentioned methods are then adopted to triangulate and validate the market.

Secondary data collection and interpretation

Secondary research includes sources such as published books, articles in journals, news media and published businesses, government and international body publications, and associations. Sources also include paid databases such as Hoovers, Thomson Reuters, Passport and others. Data derived through secondary sources is further validated through primary sources. The secondary sources also include major manufacturers mapped on the basis of revenues, product portfolios, and sales channels.

Primary data collection

Primary data collection methods include conducting interviews with industry experts and various stakeholders across the supply chain, such as raw material suppliers, manufacturers, product distributors and customers. The interviews are either telephonic or face-to-face, or even a combination of both. Prevailing trends in the industry are gathered by conducting surveys. Primary interviews also help us to understand the market drivers, restraints and opportunities, along with the challenges in the market. This method helps us in validating the data gathered through secondary sources, further triangulating the data and developing it through our statistical tools. We generally conduct interviews with -

  • CEOs, Directors, and VPs
  • Sales and Marketing Managers
  • Plant Heads and Manufacturing Department Heads
  • Product Specialists

Supply Side and Demand Side Data Collection

Supply side analysis is based on the data collected from the manufacturers and the product providers in terms of their segmental revenues. Secondary sources for this type of analysis include company annual reports and publications, associations and organisations, government publications and others.

Demand side analysis is based upon the consumer insights who are the end users of the particular product in question. They could be an individual user or an organisation. Such data is gathered through consumer surveys and focused group interviews.

Market Engineering

As a primary step, in order to develop the market numbers we follow a vigorous methodology that includes studying the parent market of the niche product and understanding the industry trends, acceptance among customers of the product, challenges, future growth, and others, followed by further breaking down the market under consideration into various segments and sub-markets. Additionally, in order to cross-validate the market, we also determine the top players in the market, along with their segmental revenues for the said market. Our secondary sources help us to validate the market share of the top players. Using both the qualitative and quantitative analysis of all the possible factors helps us determine the market numbers which are inclined towards accuracy.

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