PET Preforms Market Report, Global Industry Analysis, Market Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030

  • Published Date: Jan, 2024
  • Report ID: CR0210437
  • Format: Electronic (PDF)
  • Number of Pages: 179
  • Author(s): Joshi, Madhavi

Report Overview

The PET Preforms Market size was estimated at USD 8.5 billion in 2023 and is projected to reach USD 13.5 billion by 2030, exhibiting a compound annual growth rate (CAGR) of 6.80% during the forecast period (2024-2030).

PET Preforms Market

(Market Size)
$8.5 billion
$13.5 billion
2023
2030
Source: Citius Research
Study Period 2018 - 2030
Base Year For Estimation 2023
Forecast Data Period 2024 - 2030
CAGR (2024-2030) 6.80%
2023 Market Size USD 8.5 billion
2030 Market Size USD 13.5 billion
Key Players Amcor, Berry Global, Silgan Holdings, Graham Packaging, Alpha Packaging

Market Summary

The PET preforms market is a critical segment within the global packaging industry, serving as the foundational raw material for producing PET bottles and containers through stretch blow molding processes. These preforms are essentially test tube-shaped parisons that are heated and molded into final packaging solutions, predominantly used for beverages, food, pharmaceuticals, and personal care products. The market is characterized by its integral role in supporting lightweight, recyclable, and durable packaging solutions that align with increasing environmental sustainability goals and regulatory standards worldwide. Key players in the supply chain include raw material suppliers, preform manufacturers, blow molders, and end-user industries, creating a complex and interconnected ecosystem. The demand for PET preforms is heavily influenced by consumption patterns in end-use sectors, technological advancements in manufacturing processes, and evolving consumer preferences for convenience and eco-friendly packaging. Geographically, the market demonstrates varied growth dynamics, with developed regions focusing on innovation and recycling initiatives, while emerging economies drive volume growth due to rising disposable incomes and urbanization. The market remains highly competitive, with continuous investments in research and development to enhance product performance, reduce material usage, and improve production efficiencies.

Key Highlights

The PET preforms market is distinguished by several key highlights that underscore its significance and trajectory. One prominent aspect is the unwavering demand from the beverage industry, particularly for bottled water, carbonated soft drinks, and ready-to-drink beverages, which collectively account for a substantial share of consumption. This is complemented by growing applications in the food sector for packaging edible oils, sauces, and dairy products, driven by the need for safe and tamper-evident containers. Another highlight is the industry's strong emphasis on sustainability, with increasing adoption of recycled PET (rPET) in preform manufacturing to support circular economy principles and reduce environmental footprint. Technological innovations such as lightweighting, which involves reducing the weight of preforms without compromising strength, are gaining traction, enabling cost savings and material efficiency. Additionally, the market is witnessing a surge in customized and specialty preforms designed for unique bottle shapes and functionalities, catering to brand differentiation and marketing strategies. The expansion of production capacities by leading companies in strategic regions further highlights the market's growth potential and the focus on meeting localized demand efficiently.

Drivers, Opportunities & Restraints

The PET preforms market is propelled by several drivers, including the escalating demand for convenient and portable packaging solutions across various end-use industries. The shift towards packaged beverages and foods, fueled by changing lifestyles and urbanization, significantly boosts market growth. Environmental concerns and stringent regulations promoting recyclable packaging act as catalysts, encouraging the adoption of PET preforms due to their recyclability and lower carbon footprint compared to alternative materials. Opportunities abound in the development of bio-based PET and advanced recycling technologies, which could further enhance sustainability credentials and open new market avenues. The rising popularity of small-sized and single-serve packages in emerging economies presents another lucrative opportunity for market expansion. However, the market faces restraints such as volatility in raw material prices, particularly for petroleum-derived feedstocks, which can impact production costs and profitability. Additionally, increasing scrutiny on plastic usage and waste management challenges pose potential hurdles, necessitating continuous innovation and compliance with evolving environmental policies to mitigate adverse effects.

Concentration Insights

The PET preforms market exhibits a concentrated landscape with a mix of global giants and regional players dominating the industry. Key companies such as RETAL, Plastipak Holdings, Inc., and ALPLA Werke Alwin Lehner GmbH & Co KG hold significant market shares, leveraging their extensive production networks, technological expertise, and strong customer relationships. These players often engage in strategic initiatives like mergers, acquisitions, and partnerships to strengthen their market position and expand their geographic footprint. Regional concentration is also evident, with Asia Pacific emerging as a hub for manufacturing and consumption due to its large population base and growing industrial activities. North America and Europe maintain strong presence, driven by advanced packaging technologies and high demand for sustainable solutions. The market's concentration is further influenced by vertical integration, where companies control multiple stages of the supply chain from raw material production to preform manufacturing and bottle blowing, enhancing operational efficiencies and cost competitiveness. This concentrated nature necessitates continuous innovation and quality focus to maintain leadership and address diverse customer needs effectively.

Type Insights

The PET preforms market is segmented based on type, primarily categorized by neck finish specifications, weight, and color, which determine their suitability for different applications. Common neck finishes include PCO 1881, BPF, and others, each designed to comply with industry standards and compatibility with capping systems. Lightweight preforms are gaining prominence as they reduce material usage and transportation costs while maintaining performance, aligning with sustainability trends. Colored preforms, such as blue or green, are used for brand identification and UV protection in certain products like beverages. Additionally, there are specialty preforms with barrier technologies to enhance shelf life by preventing oxygen ingress, crucial for sensitive products like juices and dairy. The diversity in preform types allows manufacturers to cater to specific requirements of end-users, offering customized solutions that enhance functionality and consumer appeal. Continuous advancements in design and material science are expanding the range of available types, enabling more efficient and innovative packaging solutions across various industries.

Application Insights

PET preforms find extensive applications across multiple industries, with the beverage sector being the largest consumer, encompassing bottled water, carbonated drinks, energy drinks, and juices. The food industry utilizes these preforms for packaging edible oils, sauces, dressings, and dairy products, benefiting from their clarity, safety, and preservation qualities. In the pharmaceutical sector, PET preforms are used for medicine bottles and containers, offering chemical resistance and tamper-evidence features. Personal care and household products, including shampoos, detergents, and cosmetics, also rely on PET packaging for its durability and aesthetic appeal. Each application demands specific preform characteristics; for instance, beverage containers often require high clarity and gas barrier properties, while food packaging may emphasize microwaveability or UV protection. The versatility of PET preforms enables their adaptation to diverse needs, driven by innovations in multi-layer technologies and design enhancements that address unique challenges such as product compatibility and shelf-life extension. This broad applicability underscores the integral role of PET preforms in modern packaging ecosystems.

Regional Insights

The PET preforms market demonstrates distinct regional dynamics shaped by economic development, consumer behavior, and regulatory frameworks. Asia Pacific leads in terms of consumption and production, driven by rapid urbanization, growing middle-class population, and increasing demand for packaged goods in countries like China, India, and Southeast Asian nations. North America and Europe are mature markets characterized by high adoption of sustainable packaging and advanced recycling infrastructures, with stringent regulations promoting the use of recycled materials. These regions also focus on innovation, with investments in lightweight and bio-based PET preforms. Latin America and the Middle East & Africa are emerging as promising markets, fueled by economic growth, rising disposable incomes, and expanding beverage industries. Regional variations in environmental policies and waste management practices influence market strategies, prompting companies to adapt their offerings to local requirements. The global nature of the market necessitates a nuanced understanding of regional trends to capitalize on growth opportunities and address specific challenges effectively.

Company Insights

Leading companies in the PET preforms market include RETAL, Plastipak Holdings, Inc., ALPLA Werke Alwin Lehner GmbH & Co KG, Resilux NV, and Zhongfu Enterprise Co., Ltd., among others. These players emphasize innovation, sustainability, and geographic expansion to maintain competitive advantage. RETAL is known for its extensive product portfolio and global presence, offering customized solutions for various industries. Plastipak focuses on integrated operations and recycling initiatives, leveraging its proprietary technologies to produce high-quality preforms. ALPLA emphasizes circular economy principles, with significant investments in rPET production and lightweighting technologies. Resilux NV specializes in high-value preforms for niche applications, while Zhongfu Enterprise caters largely to the Asian market with cost-effective solutions. Companies are increasingly engaging in partnerships with beverage brands and recycling firms to enhance supply chain sustainability and meet evolving customer demands. The competitive landscape is marked by continuous research and development efforts to improve product performance, reduce environmental impact, and explore new market segments, ensuring long-term growth and resilience.

Recent Developments

Recent developments in the PET preforms market reflect a strong focus on sustainability, innovation, and strategic growth. Companies are accelerating the adoption of recycled content in preform production, with initiatives to incorporate higher percentages of rPET to meet corporate sustainability goals and regulatory requirements. Technological advancements include the development of advanced barrier preforms that extend product shelf life without compromising recyclability, catering to demands from the food and beverage sectors. Strategic acquisitions and expansions have been prominent, such as investments in new manufacturing facilities in high-growth regions to bolster production capacities and reduce logistical costs. Collaborations between preform manufacturers and brand owners are increasing to co-develop customized packaging solutions that enhance brand identity and functionality. Additionally, there is a growing emphasis on digitalization and automation in manufacturing processes to improve efficiency, reduce waste, and ensure consistent quality. These developments underscore the industry's commitment to addressing environmental challenges while meeting the dynamic needs of end-users and maintaining competitive edge.

Report Segmentation

The PET preforms market report is segmented to provide detailed insights into various aspects influencing the industry. Segmentation typically includes type, such as by neck finish (e.g., PCO 1881, BPF), weight (lightweight vs. standard), and color (clear, colored). Application segmentation covers beverages (water, carbonated drinks, juices), food (edible oils, dairy), pharmaceuticals, and personal care & household products. Geographic segmentation analyzes regions like North America, Europe, Asia Pacific, Latin America, and Middle East & Africa, highlighting regional trends and opportunities. Additional segments may focus on technology (e.g., barrier preforms) and end-use industry dynamics. This structured approach enables a comprehensive analysis of market drivers, challenges, and growth prospects across different dimensions, aiding stakeholders in making informed decisions. The segmentation facilitates the identification of niche markets and emerging trends, providing a holistic view of the industry landscape and its future trajectory.

FAQs

What are PET preforms used for? PET preforms are primarily used in the production of PET bottles and containers through a blow molding process. They serve as the initial form that is heated and shaped into final packaging for beverages, food, pharmaceuticals, and personal care products, offering durability, clarity, and recyclability.

How are PET preforms manufactured? PET preforms are manufactured using injection molding technology, where PET resin is melted and injected into molds to form test tube-shaped parisons. These parisons are then cooled and processed further into preforms, which can be stored and transported efficiently before being blown into bottles.

What is the difference between PET and rPET preforms? PET preforms are made from virgin polyethylene terephthalate resin derived from petroleum, while rPET preforms incorporate recycled PET material from post-consumer or post-industrial sources. rPET preforms support sustainability initiatives by reducing plastic waste and conserving resources.

Why is lightweighting important in PET preforms? Lightweighting involves reducing the weight of PET preforms without compromising strength or functionality. It is important for lowering material costs, decreasing transportation emissions, and enhancing environmental sustainability by minimizing plastic usage.

Which industries are the largest users of PET preforms? The beverage industry is the largest user of PET preforms, particularly for water and soft drink bottles. Other significant industries include food packaging for items like oils and sauces, pharmaceuticals for medicine containers, and personal care for products such as shampoos and lotions.

What are the environmental benefits of PET preforms? PET preforms offer environmental benefits such as recyclability, which supports circular economy efforts by enabling the material to be reused multiple times. They also have a lower carbon footprint compared to some alternative packaging materials and contribute to reducing food waste through effective preservation.

Citius Research has developed a research report titled “PET Preforms Market Report - Global Industry Analysis, Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030” delivering key insights regarding business intelligence and providing concrete business strategies to clients in the form of a detailed syndicated report. The report details out the factors such as business environment, industry trend, growth opportunities, competition, pricing, global and regional market analysis, and other market related factors.

Details included in the report for the years 2024 through 2030

• PET Preforms Market Potential
• Segment-wise breakup
• Compounded annual growth rate (CAGR) for the next 6 years
• Key customers and their preferences
• Market share of major players and their competitive strength
• Existing competition in the market
• Price trend analysis
• Key trend analysis
• Market entry strategies
• Market opportunity insights

The report focuses on the drivers, restraints, opportunities, and challenges in the market based on various factors geographically. Further, key players, major collaborations, merger & acquisitions along with trending innovation and business policies are reviewed in the report. The PET Preforms Market report is segmented on the basis of various market segments and their analysis, both in terms of value and volume, for each region for the period under consideration.

PET Preforms Market Segmentation

Market Segmentation

Regions Covered

• North America
• Latin America
• Europe
• MENA
• Asia Pacific
• Sub-Saharan Africa and
• Australasia

PET Preforms Market Analysis

The report covers below mentioned analysis, but is not limited to:

• Overview of PET Preforms Market
• Research Methodology
• Executive Summary
• Market Dynamics of PET Preforms Market
  • Driving Factors
  • Restraints
  • Opportunities
• Global Market Status and Forecast by Segment A
• Global Market Status and Forecast by Segment B
• Global Market Status and Forecast by Segment C
• Global Market Status and Forecast by Regions
• Upstream and Downstream Market Analysis of PET Preforms Market
• Cost and Gross Margin Analysis of PET Preforms Market
• PET Preforms Market Report - Global Industry Analysis, Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030
  • Competition Landscape
  • Market Share of Major Players
• Key Recommendations

The “PET Preforms Market Report - Global Industry Analysis, Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030” report helps the clients to take business decisions and to understand strategies of major players in the industry. The report delivers the market driven results supported by a mix of primary and secondary research. The report provides the results triangulated through authentic sources and upon conducting thorough primary interviews with the industry experts. The report includes the results on the areas where the client can focus and create point of parity and develop a competitive edge, based on real-time data results.

PET Preforms Market Key Stakeholders

Below are the key stakeholders for the PET Preforms Market:

• Manufacturers
• Distributors/Traders/Wholesalers
• Material/Component Manufacturers
• Industry Associations
• Downstream vendors

PET Preforms Market Report Scope

Report AttributeDetails
Base year2023
Historical data2018 – 2023
Forecast2024 - 2030
CAGR2024 - 2030
Quantitative UnitsValue (USD Million)
Report coverageRevenue Forecast, Competitive Landscape, Growth Factors, Trends and Strategies. Customized report options available on request
Segments coveredProduct type, technology, application, geography
Regions coveredNorth America, Latin America, Europe, MENA, Asia Pacific, Sub-Saharan Africa and Australasia
Countries coveredUS, UK, China, Japan, Germany, India, France, Brazil, Italy, Canada, Russia, South Korea, Australia, Spain, Mexico and others
Customization scopeAvailable on request
PricingVarious purchase options available as per your research needs. Discounts available on request

COVID-19 Impact Analysis

Like most other markets, the outbreak of COVID-19 had an unfavorable impact on the PET Preforms Market worldwide. This report discusses in detail the disruptions experienced by the market, the impact on flow of raw materials, manufacturing operations, production trends, consumer demand and the projected future of this market post pandemic.

The report has helped our clients:

• To describe and forecast the PET Preforms Market size, on the basis of various segmentations and geography, in terms of value and volume
• To measure the changing needs of customers/industries
• To provide detailed information regarding the drivers, restraints, opportunities, and challenges influencing the growth of the market
• To gain competitive intelligence and uncover new opportunities
• To analyse opportunities in the market for stakeholders by identifying high-growth segments in PET Preforms Market
• To strategically profile key players and provide details of the current competitive landscape
• To analyse strategic approaches adopted by players in the market, such as product launches and developments, acquisitions, collaborations, contracts, expansions, and partnerships

Report Customization

Citius Research provides free customization of reports as per your need. This report can be personalized to meet your requirements. Get in touch with our sales team, who will guarantee you to get a report that suits your necessities.

Customize This Report

Frequently Asked Questions

The Global PET Preforms Market size was valued at $XX billion in 2023 and is anticipated to reach $XX billion by 2030 growing at a CAGR of XX%
The global PET Preforms Market is expected to grow at a CAGR of XX% from 2023 to 2030.
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Table of Contents

Chapter 1. Introduction
  1.1. Market Scope
  1.2. Key Segmentations
  1.3. Research Objective
Chapter 2. Research Methodology & Assumptions
Chapter 3. Executive Summary
Chapter 4. Market Background
  4.1. Dynamics
    4.1.1. Drivers
    4.1.2. Restraints
    4.1.3. Opportunity
    4.1.4. Challenges
  4.2. Key Trends in the Impacting the Market
    4.2.1. Demand & Supply
  4.3. Industry SWOT Analysis
  4.4. Porter’s Five Forces Analysis
  4.5. Value and Supply Chain Analysis
  4.6. Macro-Economic Factors
  4.7. COVID-19 Impact Analysis
    4.7.1. Global and Regional Assessment
  4.8. Profit Margin Analysis
  4.9. Trade Analysis
    4.9.1. Importing Countries
    4.9.2. Exporting Countries
  4.10. Market Entry Strategies
  4.11. Market Assessment (US$ Mn and Units)
Chapter 5. Global PET Preforms Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Segment A
  5.1. By Segment A, 2024 - 2030
    5.1.1. Sub-Segment A
    5.1.2. Sub-Segment B
  5.2. Opportunity Analysis
Chapter 6. Global PET Preforms Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Segment B
  6.1. By Segment B, 2024 - 2030
    6.1.1. Sub-Segment A
    6.1.2. Sub-Segment B
  6.2. Opportunity Analysis
Chapter 7. Global PET Preforms Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Segment C
  7.1. By Segment C, 2024 - 2030
    7.1.1. Sub-Segment A
    7.1.2. Sub-Segment B
  7.2. Opportunity Analysis
Chapter 8. Global PET Preforms Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Region
  8.1. By Region, 2024 - 2030
    8.1.1. North America
    8.1.2. Latin America
    8.1.3. Europe
    8.1.4. MENA
    8.1.5. Asia Pacific
    8.1.6. Sub-Saharan Africa
    8.1.7. Australasia
  8.2. Opportunity Analysis
Chapter 9. North America PET Preforms Market Forecast and Trend Analysis
  9.1. Regional Overview
  9.2. Pricing Analysis
  9.3. Key Trends in the Region
    9.3.1. Supply and Demand
  9.4. Demographic Structure
  9.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    9.5.1. Sub-Segment A
    9.5.2. Sub-Segment B
  9.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    9.6.1. Sub-Segment A
    9.6.2. Sub-Segment B
  9.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    9.7.1. Sub-Segment A
    9.7.2. Sub-Segment B
  9.8. By Country, 2024 - 2030, (US$ Mn and Units)
    9.8.1. U.S.
    9.8.2. Canada
    9.8.3. Rest of North America
  9.9. Opportunity Analysis
Chapter 10. Latin America PET Preforms Market Forecast and Trend Analysis
  10.1. Regional Overview
  10.2. Pricing Analysis
  10.3. Key Trends in the Region
    10.3.1. Supply and Demand
  10.4. Demographic Structure
  10.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    10.5.1. Sub-Segment A
    10.5.2. Sub-Segment B
  10.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    10.6.1. Sub-Segment A
    10.6.2. Sub-Segment B
  10.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    10.7.1. Sub-Segment A
    10.7.2. Sub-Segment B
  10.8. By Country, 2024 - 2030, (US$ Mn and Units)
    10.8.1. Brazil
    10.8.2. Argentina
    10.8.3. Rest of Latin America
  10.9. Opportunity Analysis
Chapter 11. Europe PET Preforms Market Forecast and Trend Analysis
  11.1. Regional Overview
  11.2. Pricing Analysis
  11.3. Key Trends in the Region
    11.3.1. Supply and Demand
  11.4. Demographic Structure
  11.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    11.5.1. Sub-Segment A
    11.5.2. Sub-Segment B
  11.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    11.6.1. Sub-Segment A
    11.6.2. Sub-Segment B
  11.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    11.7.1. Sub-Segment A
    11.7.2. Sub-Segment B
  11.8. By Country, 2024 - 2030, (US$ Mn and Units)
    11.8.1. UK
    11.8.2. Germany
    11.8.3. France
    11.8.4. Spain
    11.8.5. Rest of Europe
  11.9. Opportunity Analysis
Chapter 12. MENA PET Preforms Market Forecast and Trend Analysis
  12.1. Regional Overview
  12.2. Pricing Analysis
  12.3. Key Trends in the Region
    12.3.1. Supply and Demand
  12.4. Demographic Structure
  12.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    12.5.1. Sub-Segment A
    12.5.2. Sub-Segment B
  12.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    12.6.1. Sub-Segment A
    12.6.2. Sub-Segment B
  12.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    12.7.1. Sub-Segment A
    12.7.2. Sub-Segment B
  12.8. By Country, 2024 - 2030, (US$ Mn and Units)
    12.8.1. Egypt
    12.8.2. Algeria
    12.8.3. GCC
    12.8.4. Rest of MENA
  12.9. Opportunity Analysis
Chapter 13. Asia Pacific PET Preforms Market Forecast and Trend Analysis
  13.1. Regional Overview
  13.2. Pricing Analysis
  13.3. Key Trends in the Region
    13.3.1. Supply and Demand
  13.4. Demographic Structure
  13.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    13.5.1. Sub-Segment A
    13.5.2. Sub-Segment B
  13.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    13.6.1. Sub-Segment A
    13.6.2. Sub-Segment B
  13.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    13.7.1. Sub-Segment A
    13.7.2. Sub-Segment B
  13.8. By Country, 2024 - 2030, (US$ Mn and Units)
    13.8.1. India
    13.8.2. China
    13.8.3. Japan
    13.8.4. ASEAN
    13.8.5. Rest of Asia Pacific
  13.9. Opportunity Analysis
Chapter 14. Sub-Saharan Africa PET Preforms Market Forecast and Trend Analysis
  14.1. Regional Overview
  14.2. Pricing Analysis
  14.3. Key Trends in the Region
    14.3.1. Supply and Demand
  14.4. Demographic Structure
  14.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    14.5.1. Sub-Segment A
    14.5.2. Sub-Segment B
  14.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    14.6.1. Sub-Segment A
    14.6.2. Sub-Segment B
  14.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    14.7.1. Sub-Segment A
    14.7.2. Sub-Segment B
  14.8. By Country, 2024 - 2030, (US$ Mn and Units)
    14.8.1. Ethiopia
    14.8.2. Nigeria
    14.8.3. Rest of Sub-Saharan Africa
  14.9. Opportunity Analysis
Chapter 15. Australasia PET Preforms Market Forecast and Trend Analysis
  15.1. Regional Overview
  15.2. Pricing Analysis
  15.3. Key Trends in the Region
    15.3.1. Supply and Demand
  15.4. Demographic Structure
  15.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    15.5.1. Sub-Segment A
    15.5.2. Sub-Segment B
  15.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    15.6.1. Sub-Segment A
    15.6.2. Sub-Segment B
  15.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    15.7.1. Sub-Segment A
    15.7.2. Sub-Segment B
  15.8. By Country, 2024 - 2030, (US$ Mn and Units)
    15.8.1. Australia
    15.8.2. New Zealand
    15.8.3. Rest of Australasia
  15.9. Opportunity Analysis
Chapter 16. Competition Analysis
  16.1. Competitive Benchmarking
    16.1.1. Top Player’s Market Share
    16.1.2. Price and Product Comparison
  16.2. Company Profiles
    16.2.1. Company A
      16.2.1.1. Company Overview
      16.2.1.2. Segmental Revenue
      16.2.1.3. Product Portfolio
      16.2.1.4. Key Developments
      16.2.1.5. Strategic Outlook
    16.2.2. Company B
      16.2.2.1. Company Overview
      16.2.2.2. Segmental Revenue
      16.2.2.3. Product Portfolio
      16.2.2.4. Key Developments
      16.2.2.5. Strategic Outlook
    16.2.3. Company C
      16.2.3.1. Company Overview
      16.2.3.2. Segmental Revenue
      16.2.3.3. Product Portfolio
      16.2.3.4. Key Developments
      16.2.3.5. Strategic Outlook
    16.2.4. Company D
      16.2.4.1. Company Overview
      16.2.4.2. Segmental Revenue
      16.2.4.3. Product Portfolio
      16.2.4.4. Key Developments
      16.2.4.5. Strategic Outlook
    16.2.5. Company E
      16.2.5.1. Company Overview
      16.2.5.2. Segmental Revenue
      16.2.5.3. Product Portfolio
      16.2.5.4. Key Developments
      16.2.5.5. Strategic Outlook
    16.2.6. Company F
      16.2.6.1. Company Overview
      16.2.6.2. Segmental Revenue
      16.2.6.3. Product Portfolio
      16.2.6.4. Key Developments
      16.2.6.5. Strategic Outlook
    16.2.7. Company G
      16.2.7.1. Company Overview
      16.2.7.2. Segmental Revenue
      16.2.7.3. Product Portfolio
      16.2.7.4. Key Developments
      16.2.7.5. Strategic Outlook
    16.2.8. Company H
      16.2.8.1. Company Overview
      16.2.8.2. Segmental Revenue
      16.2.8.3. Product Portfolio
      16.2.8.4. Key Developments
      16.2.8.5. Strategic Outlook
    16.2.9. Company I
      16.2.9.1. Company Overview
      16.2.9.2. Segmental Revenue
      16.2.9.3. Product Portfolio
      16.2.9.4. Key Developments
      16.2.9.5. Strategic Outlook
    16.2.10. Company J
      16.2.10.1. Company Overview
      16.2.10.2. Segmental Revenue
      16.2.10.3. Product Portfolio
      16.2.10.4. Key Developments
      16.2.10.5. Strategic Outlook
Chapter 17. Go-To-Market Strategy

Research Methodology

We follow a robust research methodology to analyze the market in order to provide our clients with qualitative and quantitative analysis which has a very low or negligible deviance. Extensive secondary research supported by primary data collection methods help us to thoroughly understand and gauge the market. We incorporate both top-down and bottom-up approach for estimating the market. The below mentioned methods are then adopted to triangulate and validate the market.

Secondary data collection and interpretation

Secondary research includes sources such as published books, articles in journals, news media and published businesses, government and international body publications, and associations. Sources also include paid databases such as Hoovers, Thomson Reuters, Passport and others. Data derived through secondary sources is further validated through primary sources. The secondary sources also include major manufacturers mapped on the basis of revenues, product portfolios, and sales channels.

Primary data collection

Primary data collection methods include conducting interviews with industry experts and various stakeholders across the supply chain, such as raw material suppliers, manufacturers, product distributors and customers. The interviews are either telephonic or face-to-face, or even a combination of both. Prevailing trends in the industry are gathered by conducting surveys. Primary interviews also help us to understand the market drivers, restraints and opportunities, along with the challenges in the market. This method helps us in validating the data gathered through secondary sources, further triangulating the data and developing it through our statistical tools. We generally conduct interviews with -

  • CEOs, Directors, and VPs
  • Sales and Marketing Managers
  • Plant Heads and Manufacturing Department Heads
  • Product Specialists

Supply Side and Demand Side Data Collection

Supply side analysis is based on the data collected from the manufacturers and the product providers in terms of their segmental revenues. Secondary sources for this type of analysis include company annual reports and publications, associations and organisations, government publications and others.

Demand side analysis is based upon the consumer insights who are the end users of the particular product in question. They could be an individual user or an organisation. Such data is gathered through consumer surveys and focused group interviews.

Market Engineering

As a primary step, in order to develop the market numbers we follow a vigorous methodology that includes studying the parent market of the niche product and understanding the industry trends, acceptance among customers of the product, challenges, future growth, and others, followed by further breaking down the market under consideration into various segments and sub-markets. Additionally, in order to cross-validate the market, we also determine the top players in the market, along with their segmental revenues for the said market. Our secondary sources help us to validate the market share of the top players. Using both the qualitative and quantitative analysis of all the possible factors helps us determine the market numbers which are inclined towards accuracy.

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