Packaging Straps and Buckles Market Report, Global Industry Analysis, Market Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030

  • Published Date: Jan, 2024
  • Report ID: CR0210361
  • Format: Electronic (PDF)
  • Number of Pages: 221
  • Author(s): Joshi, Madhavi

Report Overview

The Packaging Straps and Buckles Market size was estimated at USD 2.5 billion in 2023 and is projected to reach USD 4.2 billion by 2030, exhibiting a compound annual growth rate (CAGR) of 7.60% during the forecast period (2024-2030).

Packaging Straps and Buckles Market

(Market Size)
$2.5 billion
$4.2 billion
2023
2030
Source: Citius Research
Study Period 2018 - 2030
Base Year For Estimation 2023
Forecast Data Period 2024 - 2030
CAGR (2024-2030) 7.60%
2023 Market Size USD 2.5 billion
2030 Market Size USD 4.2 billion
Key Players Signode, Mosca, StraPack, Cyklop, Fromm Pack

Market Summary

The packaging straps and buckles market is a critical segment within the broader packaging industry, providing essential solutions for securing and unitizing loads during storage and transportation. These products are fundamental for ensuring product safety, minimizing damage, and enhancing logistical efficiency across diverse supply chains. The market encompasses a wide array of materials, including polypropylene, polyester, steel, and nylon, each offering distinct properties suited to different load requirements, from lightweight consumer goods to heavy industrial pallets. Demand is primarily driven by the growth of e-commerce, manufacturing output, and international trade, which necessitate reliable and cost-effective bundling and strapping solutions. Key end-user industries span logistics, food and beverage, construction, and consumer durables, all of which rely on these components to maintain the integrity of their products throughout the distribution cycle. The competitive landscape is characterized by the presence of both global players and regional manufacturers, focusing on product innovation, material advancements, and strategic expansions to cater to evolving customer needs and sustainability mandates.

Key Highlights

The packaging straps and buckles market is distinguished by several pivotal factors that underscore its industrial significance. A primary highlight is the relentless innovation in material science, leading to the development of high-tensile, lightweight, and recyclable strapping solutions that offer superior performance while aligning with environmental goals. The integration of automation in strapping applications represents another critical advancement, with automated machines enhancing application speed, consistency, and labor efficiency in high-volume packaging lines. Furthermore, the market is witnessing a growing emphasis on customization, where manufacturers provide tailored buckle designs and strap combinations to meet specific load-securing challenges across different industries. The robustness of these products in ensuring compliance with international cargo safety standards and transport regulations is also a key attribute, providing businesses with the confidence to ship goods globally. The strategic focus on developing cost-effective systems without compromising on durability and reliability remains a central theme for industry participants aiming to capture a larger market share.

Drivers, Opportunities & Restraints

Market growth is propelled by several powerful drivers, chief among them being the exponential expansion of the e-commerce sector, which demands efficient and damage-free packaging solutions to handle millions of daily shipments. The concurrent rise in global manufacturing activities and international freight movement further amplifies the need for reliable strapping to secure palletized goods during transit. Additionally, stringent government regulations pertaining to cargo safety and the prevention of load shift during transportation mandate the use of high-quality strapping systems, creating a sustained demand. Significant opportunities are emerging from the development of bio-based and recycled material straps, catering to the increasing corporate focus on sustainable packaging and circular economy principles. The advent of smart packaging, integrating RFID or QR codes into straps for tracking and authentication, also presents a novel growth avenue. However, the market faces restraints such as price volatility of raw materials like polypropylene and steel, which can impact production costs and profit margins. The availability of alternative load-securing technologies and the high initial investment required for automated strapping machinery may also hinder market penetration in cost-sensitive segments.

Concentration Insights

The competitive concentration within the packaging straps and buckles market features a mix of large multinational corporations and specialized regional manufacturers, creating a moderately consolidated landscape. Leading entities such as Signode Industrial Group, Cyklop International, Dynaric, Inc., and Samuel Strapping Systems have established a strong global presence through extensive product portfolios, robust distribution networks, and significant investment in research and development. These players often compete on the basis of product quality, technological innovation, and the ability to provide integrated strapping systems that include both equipment and consumables. The market also comprises numerous smaller, niche players who focus on specific geographic regions or specialized application areas, often competing through competitive pricing and customized service offerings. Mergers and acquisitions are a common strategic tool employed by larger firms to expand their geographic footprint and technological capabilities. This concentration dynamic ensures a continuous push for innovation and customer-centric solutions, while also presenting challenges for new entrants due to the established brand loyalty and technical expertise of incumbent players.

Type Insights

The market is segmented by type primarily into the straps themselves and the complementary buckles or seals. Straps are further categorized by material, with polypropylene straps being the most widely used due to their cost-effectiveness, good elongation properties, and suitability for light to medium-duty applications. Polyester straps offer higher tensile strength and minimal stretch, making them ideal for heavy-duty and high-tension bundling requirements, particularly in the construction and metal industries. Steel straps represent the premium segment, providing the highest tensile strength and resistance to abrasion for securing very heavy loads, such as construction materials and heavy machinery. Nylon straps are valued for their elasticity and ability to absorb shock, often used in applications where products are prone to shifting. Buckles and seals, crafted from metals or plastics, are critical components designed to create a secure, non-slip fastening mechanism for the straps. Innovations in buckle design focus on ease of application, reusability, and compatibility with various strap materials and tensions, enhancing the overall efficiency of the strapping system.

Application Insights

Application insights reveal a diverse utilization of packaging straps and buckles across multiple industries. In the logistics and transportation sector, these products are indispensable for unitizing pallet loads, securing goods on trucks and shipping containers, and preventing in-transit damage, thereby reducing losses and insurance claims. The food and beverage industry employs strapping for bundling bottles, cans, and packaged food items, with a specific focus on materials that are food-safe and compliant with hygiene standards. Within the construction industry, heavy-duty steel and polyester straps are used to bundle lumber, pipes, and building materials, ensuring they remain intact and manageable on job sites. Consumer goods and electronics manufacturers utilize these systems to bundle products for retail display or to secure items within corrugated boxes. The printing and publishing industry also represents a significant application area for bundling newspapers, magazines, and books. Each application demands specific performance characteristics from the strapping system, influencing the choice of material, width, tension, and buckle type to achieve optimal load stability and security.

Regional Insights

Regionally, the Asia Pacific market holds a dominant position, driven by its massive manufacturing base, booming e-commerce sector, and extensive export activities from countries like China, India, and Southeast Asian nations. The region's growth is further fueled by rapid industrialization, infrastructure development, and increasing domestic consumption. North America and Europe represent mature yet steady markets, characterized by a high adoption rate of automated strapping equipment and a strong emphasis on sustainable and high-performance packaging solutions. Stringent regulations regarding worker safety and load security in transportation also sustain demand in these regions. The Middle East and Africa show promising growth potential, linked to ongoing construction projects, expansion in the oil and gas sector, and development of logistics infrastructure. Latin America's market is evolving, with growth tied to agricultural exports and the manufacturing sector. Each region exhibits distinct preferences for strap materials and application methods, influenced by local industrial activities, economic conditions, and regulatory frameworks, necessitating a tailored approach from market participants.

Company Insights

Prominent companies shaping the packaging straps and buckles market landscape include Signode Industrial Group, a global leader known for its comprehensive portfolio of strapping systems, tools, and materials, serving a vast array of industries. Cyklop International is recognized for its innovative polypropylene and polyester strapping solutions and its focus on developing environmentally friendly products. Dynaric, Inc. specializes in providing high-quality plastic strapping and equipment, emphasizing customer-specific solutions and reliable performance. Samuel Strapping Systems operates extensively, offering a wide range of steel, plastic, and cordage products for various securing applications. Other significant players such as Mosca GmbH, Polychem Corporation, and FROMM Holding AG contribute to the market with their specialized expertise in automated strapping machines and specific material technologies. These companies compete through continuous product development, strategic global expansion, and a strong focus on building long-term customer relationships by providing technical support and integrated system solutions that enhance operational efficiency for end-users.

Recent Developments

The market has witnessed several noteworthy recent developments focused on innovation and strategic growth. A key trend is the increased investment in sustainable product lines, with companies launching straps made from recycled plastics or bio-based materials to reduce environmental impact and meet corporate sustainability targets. Technological advancements have led to the introduction of smarter, more energy-efficient automatic strapping machines that offer higher speeds, improved diagnostics, and easier integration with existing packaging lines. There has also been a noticeable surge in strategic partnerships and acquisitions, as larger firms seek to acquire niche technologies or expand their geographic presence into emerging markets. Furthermore, companies are enhancing their digital capabilities by offering online configurators for custom strap orders and improving supply chain logistics to ensure faster delivery times. The development of application-specific straps, such as those with UV resistance for outdoor storage or anti-static properties for electronics, exemplifies the industry's move towards addressing highly specialized customer requirements and application challenges.

Report Segmentation

The market report is meticulously segmented to provide a granular analysis of the packaging straps and buckles industry. The segmentation by type categorizes the market into straps and buckles, with further sub-segmentation of straps by material, including polypropylene, polyester, steel, nylon, and others. This allows for a detailed understanding of demand dynamics and growth prospects for each material type. The application segmentation covers key verticals such as food & beverage, consumer goods, logistics & transportation, construction, printing & publishing, and others, highlighting the specific needs and trends within each sector. Geographically, the report is segmented into North America, Europe, Asia Pacific, Latin America, and the Middle East and Africa, providing regional market size, growth trends, and key influencing factors. An additional segmentation may focus on the mode of application, distinguishing between manual, semi-automatic, and fully automatic strapping systems. This multi-dimensional segmentation equips businesses and investors with the precise intelligence needed to identify growth pockets, understand competitive dynamics, and formulate effective market entry or expansion strategies.

FAQs

What are the different types of packaging straps available? The primary types of packaging straps are categorized by material, including polypropylene, polyester, steel, and nylon. Polypropylene is popular for its cost-effectiveness and use in light-duty applications, while polyester offers high tensile strength for heavy loads. Steel straps provide the utmost security for very heavy industrial items, and nylon is preferred for its elasticity and shock absorption.

Which companies are the leading players in the straps and buckles market? Key global players dominating the market include Signode Industrial Group, Cyklop International, Dynaric, Inc., and Samuel Strapping Systems. These companies are recognized for their extensive product portfolios, technological innovations, and strong international distribution networks.

What are the main applications of strapping and buckles? The main applications span across securing palletized loads in logistics and transportation, bundling products in the food and beverage industry, stabilizing construction materials like lumber and steel, and packaging consumer goods and electronics for retail and distribution.

How does automatic strapping machinery benefit packaging operations? Automatic strapping machinery significantly enhances packaging operations by increasing application speed, ensuring consistent tension and security, reducing labor costs, and minimizing the risk of worker injury associated with manual strapping methods. These systems are integral to high-volume production and distribution environments.

What factors are driving the growth of this market? Market growth is primarily driven by the expansion of e-commerce, increased manufacturing and international trade activities, and stringent government regulations mandating safe cargo transport. The development of sustainable and smart strapping solutions also presents significant growth opportunities.

Which region has the highest demand for packaging straps? The Asia Pacific region exhibits the highest demand, fueled by its large manufacturing base, rapid growth in e-commerce, and extensive export operations. Countries like China and India are major contributors to the consumption of packaging straps and buckles.

Citius Research has developed a research report titled “Packaging Straps and Buckles Market Report - Global Industry Analysis, Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030” delivering key insights regarding business intelligence and providing concrete business strategies to clients in the form of a detailed syndicated report. The report details out the factors such as business environment, industry trend, growth opportunities, competition, pricing, global and regional market analysis, and other market related factors.

Details included in the report for the years 2024 through 2030

• Packaging Straps and Buckles Market Potential
• Segment-wise breakup
• Compounded annual growth rate (CAGR) for the next 6 years
• Key customers and their preferences
• Market share of major players and their competitive strength
• Existing competition in the market
• Price trend analysis
• Key trend analysis
• Market entry strategies
• Market opportunity insights

The report focuses on the drivers, restraints, opportunities, and challenges in the market based on various factors geographically. Further, key players, major collaborations, merger & acquisitions along with trending innovation and business policies are reviewed in the report. The Packaging Straps and Buckles Market report is segmented on the basis of various market segments and their analysis, both in terms of value and volume, for each region for the period under consideration.

Packaging Straps and Buckles Market Segmentation

Market Segmentation

Regions Covered

• North America
• Latin America
• Europe
• MENA
• Asia Pacific
• Sub-Saharan Africa and
• Australasia

Packaging Straps and Buckles Market Analysis

The report covers below mentioned analysis, but is not limited to:

• Overview of Packaging Straps and Buckles Market
• Research Methodology
• Executive Summary
• Market Dynamics of Packaging Straps and Buckles Market
  • Driving Factors
  • Restraints
  • Opportunities
• Global Market Status and Forecast by Segment A
• Global Market Status and Forecast by Segment B
• Global Market Status and Forecast by Segment C
• Global Market Status and Forecast by Regions
• Upstream and Downstream Market Analysis of Packaging Straps and Buckles Market
• Cost and Gross Margin Analysis of Packaging Straps and Buckles Market
• Packaging Straps and Buckles Market Report - Global Industry Analysis, Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030
  • Competition Landscape
  • Market Share of Major Players
• Key Recommendations

The “Packaging Straps and Buckles Market Report - Global Industry Analysis, Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030” report helps the clients to take business decisions and to understand strategies of major players in the industry. The report delivers the market driven results supported by a mix of primary and secondary research. The report provides the results triangulated through authentic sources and upon conducting thorough primary interviews with the industry experts. The report includes the results on the areas where the client can focus and create point of parity and develop a competitive edge, based on real-time data results.

Packaging Straps and Buckles Market Key Stakeholders

Below are the key stakeholders for the Packaging Straps and Buckles Market:

• Manufacturers
• Distributors/Traders/Wholesalers
• Material/Component Manufacturers
• Industry Associations
• Downstream vendors

Packaging Straps and Buckles Market Report Scope

Report AttributeDetails
Base year2023
Historical data2018 – 2023
Forecast2024 - 2030
CAGR2024 - 2030
Quantitative UnitsValue (USD Million)
Report coverageRevenue Forecast, Competitive Landscape, Growth Factors, Trends and Strategies. Customized report options available on request
Segments coveredProduct type, technology, application, geography
Regions coveredNorth America, Latin America, Europe, MENA, Asia Pacific, Sub-Saharan Africa and Australasia
Countries coveredUS, UK, China, Japan, Germany, India, France, Brazil, Italy, Canada, Russia, South Korea, Australia, Spain, Mexico and others
Customization scopeAvailable on request
PricingVarious purchase options available as per your research needs. Discounts available on request

COVID-19 Impact Analysis

Like most other markets, the outbreak of COVID-19 had an unfavorable impact on the Packaging Straps and Buckles Market worldwide. This report discusses in detail the disruptions experienced by the market, the impact on flow of raw materials, manufacturing operations, production trends, consumer demand and the projected future of this market post pandemic.

The report has helped our clients:

• To describe and forecast the Packaging Straps and Buckles Market size, on the basis of various segmentations and geography, in terms of value and volume
• To measure the changing needs of customers/industries
• To provide detailed information regarding the drivers, restraints, opportunities, and challenges influencing the growth of the market
• To gain competitive intelligence and uncover new opportunities
• To analyse opportunities in the market for stakeholders by identifying high-growth segments in Packaging Straps and Buckles Market
• To strategically profile key players and provide details of the current competitive landscape
• To analyse strategic approaches adopted by players in the market, such as product launches and developments, acquisitions, collaborations, contracts, expansions, and partnerships

Report Customization

Citius Research provides free customization of reports as per your need. This report can be personalized to meet your requirements. Get in touch with our sales team, who will guarantee you to get a report that suits your necessities.

Customize This Report

Frequently Asked Questions

The Global Packaging Straps and Buckles Market size was valued at $XX billion in 2023 and is anticipated to reach $XX billion by 2030 growing at a CAGR of XX%
The global Packaging Straps and Buckles Market is expected to grow at a CAGR of XX% from 2023 to 2030.
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Table of Contents

Chapter 1. Introduction
  1.1. Market Scope
  1.2. Key Segmentations
  1.3. Research Objective
Chapter 2. Research Methodology & Assumptions
Chapter 3. Executive Summary
Chapter 4. Market Background
  4.1. Dynamics
    4.1.1. Drivers
    4.1.2. Restraints
    4.1.3. Opportunity
    4.1.4. Challenges
  4.2. Key Trends in the Impacting the Market
    4.2.1. Demand & Supply
  4.3. Industry SWOT Analysis
  4.4. Porter’s Five Forces Analysis
  4.5. Value and Supply Chain Analysis
  4.6. Macro-Economic Factors
  4.7. COVID-19 Impact Analysis
    4.7.1. Global and Regional Assessment
  4.8. Profit Margin Analysis
  4.9. Trade Analysis
    4.9.1. Importing Countries
    4.9.2. Exporting Countries
  4.10. Market Entry Strategies
  4.11. Market Assessment (US$ Mn and Units)
Chapter 5. Global Packaging Straps and Buckles Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Segment A
  5.1. By Segment A, 2024 - 2030
    5.1.1. Sub-Segment A
    5.1.2. Sub-Segment B
  5.2. Opportunity Analysis
Chapter 6. Global Packaging Straps and Buckles Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Segment B
  6.1. By Segment B, 2024 - 2030
    6.1.1. Sub-Segment A
    6.1.2. Sub-Segment B
  6.2. Opportunity Analysis
Chapter 7. Global Packaging Straps and Buckles Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Segment C
  7.1. By Segment C, 2024 - 2030
    7.1.1. Sub-Segment A
    7.1.2. Sub-Segment B
  7.2. Opportunity Analysis
Chapter 8. Global Packaging Straps and Buckles Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Region
  8.1. By Region, 2024 - 2030
    8.1.1. North America
    8.1.2. Latin America
    8.1.3. Europe
    8.1.4. MENA
    8.1.5. Asia Pacific
    8.1.6. Sub-Saharan Africa
    8.1.7. Australasia
  8.2. Opportunity Analysis
Chapter 9. North America Packaging Straps and Buckles Market Forecast and Trend Analysis
  9.1. Regional Overview
  9.2. Pricing Analysis
  9.3. Key Trends in the Region
    9.3.1. Supply and Demand
  9.4. Demographic Structure
  9.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    9.5.1. Sub-Segment A
    9.5.2. Sub-Segment B
  9.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    9.6.1. Sub-Segment A
    9.6.2. Sub-Segment B
  9.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    9.7.1. Sub-Segment A
    9.7.2. Sub-Segment B
  9.8. By Country, 2024 - 2030, (US$ Mn and Units)
    9.8.1. U.S.
    9.8.2. Canada
    9.8.3. Rest of North America
  9.9. Opportunity Analysis
Chapter 10. Latin America Packaging Straps and Buckles Market Forecast and Trend Analysis
  10.1. Regional Overview
  10.2. Pricing Analysis
  10.3. Key Trends in the Region
    10.3.1. Supply and Demand
  10.4. Demographic Structure
  10.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    10.5.1. Sub-Segment A
    10.5.2. Sub-Segment B
  10.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    10.6.1. Sub-Segment A
    10.6.2. Sub-Segment B
  10.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    10.7.1. Sub-Segment A
    10.7.2. Sub-Segment B
  10.8. By Country, 2024 - 2030, (US$ Mn and Units)
    10.8.1. Brazil
    10.8.2. Argentina
    10.8.3. Rest of Latin America
  10.9. Opportunity Analysis
Chapter 11. Europe Packaging Straps and Buckles Market Forecast and Trend Analysis
  11.1. Regional Overview
  11.2. Pricing Analysis
  11.3. Key Trends in the Region
    11.3.1. Supply and Demand
  11.4. Demographic Structure
  11.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    11.5.1. Sub-Segment A
    11.5.2. Sub-Segment B
  11.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    11.6.1. Sub-Segment A
    11.6.2. Sub-Segment B
  11.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    11.7.1. Sub-Segment A
    11.7.2. Sub-Segment B
  11.8. By Country, 2024 - 2030, (US$ Mn and Units)
    11.8.1. UK
    11.8.2. Germany
    11.8.3. France
    11.8.4. Spain
    11.8.5. Rest of Europe
  11.9. Opportunity Analysis
Chapter 12. MENA Packaging Straps and Buckles Market Forecast and Trend Analysis
  12.1. Regional Overview
  12.2. Pricing Analysis
  12.3. Key Trends in the Region
    12.3.1. Supply and Demand
  12.4. Demographic Structure
  12.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    12.5.1. Sub-Segment A
    12.5.2. Sub-Segment B
  12.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    12.6.1. Sub-Segment A
    12.6.2. Sub-Segment B
  12.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    12.7.1. Sub-Segment A
    12.7.2. Sub-Segment B
  12.8. By Country, 2024 - 2030, (US$ Mn and Units)
    12.8.1. Egypt
    12.8.2. Algeria
    12.8.3. GCC
    12.8.4. Rest of MENA
  12.9. Opportunity Analysis
Chapter 13. Asia Pacific Packaging Straps and Buckles Market Forecast and Trend Analysis
  13.1. Regional Overview
  13.2. Pricing Analysis
  13.3. Key Trends in the Region
    13.3.1. Supply and Demand
  13.4. Demographic Structure
  13.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    13.5.1. Sub-Segment A
    13.5.2. Sub-Segment B
  13.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    13.6.1. Sub-Segment A
    13.6.2. Sub-Segment B
  13.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    13.7.1. Sub-Segment A
    13.7.2. Sub-Segment B
  13.8. By Country, 2024 - 2030, (US$ Mn and Units)
    13.8.1. India
    13.8.2. China
    13.8.3. Japan
    13.8.4. ASEAN
    13.8.5. Rest of Asia Pacific
  13.9. Opportunity Analysis
Chapter 14. Sub-Saharan Africa Packaging Straps and Buckles Market Forecast and Trend Analysis
  14.1. Regional Overview
  14.2. Pricing Analysis
  14.3. Key Trends in the Region
    14.3.1. Supply and Demand
  14.4. Demographic Structure
  14.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    14.5.1. Sub-Segment A
    14.5.2. Sub-Segment B
  14.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    14.6.1. Sub-Segment A
    14.6.2. Sub-Segment B
  14.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    14.7.1. Sub-Segment A
    14.7.2. Sub-Segment B
  14.8. By Country, 2024 - 2030, (US$ Mn and Units)
    14.8.1. Ethiopia
    14.8.2. Nigeria
    14.8.3. Rest of Sub-Saharan Africa
  14.9. Opportunity Analysis
Chapter 15. Australasia Packaging Straps and Buckles Market Forecast and Trend Analysis
  15.1. Regional Overview
  15.2. Pricing Analysis
  15.3. Key Trends in the Region
    15.3.1. Supply and Demand
  15.4. Demographic Structure
  15.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    15.5.1. Sub-Segment A
    15.5.2. Sub-Segment B
  15.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    15.6.1. Sub-Segment A
    15.6.2. Sub-Segment B
  15.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    15.7.1. Sub-Segment A
    15.7.2. Sub-Segment B
  15.8. By Country, 2024 - 2030, (US$ Mn and Units)
    15.8.1. Australia
    15.8.2. New Zealand
    15.8.3. Rest of Australasia
  15.9. Opportunity Analysis
Chapter 16. Competition Analysis
  16.1. Competitive Benchmarking
    16.1.1. Top Player’s Market Share
    16.1.2. Price and Product Comparison
  16.2. Company Profiles
    16.2.1. Company A
      16.2.1.1. Company Overview
      16.2.1.2. Segmental Revenue
      16.2.1.3. Product Portfolio
      16.2.1.4. Key Developments
      16.2.1.5. Strategic Outlook
    16.2.2. Company B
      16.2.2.1. Company Overview
      16.2.2.2. Segmental Revenue
      16.2.2.3. Product Portfolio
      16.2.2.4. Key Developments
      16.2.2.5. Strategic Outlook
    16.2.3. Company C
      16.2.3.1. Company Overview
      16.2.3.2. Segmental Revenue
      16.2.3.3. Product Portfolio
      16.2.3.4. Key Developments
      16.2.3.5. Strategic Outlook
    16.2.4. Company D
      16.2.4.1. Company Overview
      16.2.4.2. Segmental Revenue
      16.2.4.3. Product Portfolio
      16.2.4.4. Key Developments
      16.2.4.5. Strategic Outlook
    16.2.5. Company E
      16.2.5.1. Company Overview
      16.2.5.2. Segmental Revenue
      16.2.5.3. Product Portfolio
      16.2.5.4. Key Developments
      16.2.5.5. Strategic Outlook
    16.2.6. Company F
      16.2.6.1. Company Overview
      16.2.6.2. Segmental Revenue
      16.2.6.3. Product Portfolio
      16.2.6.4. Key Developments
      16.2.6.5. Strategic Outlook
    16.2.7. Company G
      16.2.7.1. Company Overview
      16.2.7.2. Segmental Revenue
      16.2.7.3. Product Portfolio
      16.2.7.4. Key Developments
      16.2.7.5. Strategic Outlook
    16.2.8. Company H
      16.2.8.1. Company Overview
      16.2.8.2. Segmental Revenue
      16.2.8.3. Product Portfolio
      16.2.8.4. Key Developments
      16.2.8.5. Strategic Outlook
    16.2.9. Company I
      16.2.9.1. Company Overview
      16.2.9.2. Segmental Revenue
      16.2.9.3. Product Portfolio
      16.2.9.4. Key Developments
      16.2.9.5. Strategic Outlook
    16.2.10. Company J
      16.2.10.1. Company Overview
      16.2.10.2. Segmental Revenue
      16.2.10.3. Product Portfolio
      16.2.10.4. Key Developments
      16.2.10.5. Strategic Outlook
Chapter 17. Go-To-Market Strategy

Research Methodology

We follow a robust research methodology to analyze the market in order to provide our clients with qualitative and quantitative analysis which has a very low or negligible deviance. Extensive secondary research supported by primary data collection methods help us to thoroughly understand and gauge the market. We incorporate both top-down and bottom-up approach for estimating the market. The below mentioned methods are then adopted to triangulate and validate the market.

Secondary data collection and interpretation

Secondary research includes sources such as published books, articles in journals, news media and published businesses, government and international body publications, and associations. Sources also include paid databases such as Hoovers, Thomson Reuters, Passport and others. Data derived through secondary sources is further validated through primary sources. The secondary sources also include major manufacturers mapped on the basis of revenues, product portfolios, and sales channels.

Primary data collection

Primary data collection methods include conducting interviews with industry experts and various stakeholders across the supply chain, such as raw material suppliers, manufacturers, product distributors and customers. The interviews are either telephonic or face-to-face, or even a combination of both. Prevailing trends in the industry are gathered by conducting surveys. Primary interviews also help us to understand the market drivers, restraints and opportunities, along with the challenges in the market. This method helps us in validating the data gathered through secondary sources, further triangulating the data and developing it through our statistical tools. We generally conduct interviews with -

  • CEOs, Directors, and VPs
  • Sales and Marketing Managers
  • Plant Heads and Manufacturing Department Heads
  • Product Specialists

Supply Side and Demand Side Data Collection

Supply side analysis is based on the data collected from the manufacturers and the product providers in terms of their segmental revenues. Secondary sources for this type of analysis include company annual reports and publications, associations and organisations, government publications and others.

Demand side analysis is based upon the consumer insights who are the end users of the particular product in question. They could be an individual user or an organisation. Such data is gathered through consumer surveys and focused group interviews.

Market Engineering

As a primary step, in order to develop the market numbers we follow a vigorous methodology that includes studying the parent market of the niche product and understanding the industry trends, acceptance among customers of the product, challenges, future growth, and others, followed by further breaking down the market under consideration into various segments and sub-markets. Additionally, in order to cross-validate the market, we also determine the top players in the market, along with their segmental revenues for the said market. Our secondary sources help us to validate the market share of the top players. Using both the qualitative and quantitative analysis of all the possible factors helps us determine the market numbers which are inclined towards accuracy.

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