Packaging Jars Market Report, Global Industry Analysis, Market Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030

  • Published Date: Jan, 2024
  • Report ID: CR0210357
  • Format: Electronic (PDF)
  • Number of Pages: 198
  • Author(s): Joshi, Madhavi

Report Overview

The Packaging Jars Market size was estimated at USD 3.2 billion in 2023 and is projected to reach USD 5.5 billion by 2030, exhibiting a compound annual growth rate (CAGR) of 7.90% during the forecast period (2024-2030).

Packaging Jars Market

(Market Size)
$3.2 billion
$5.5 billion
2023
2030
Source: Citius Research
Study Period 2018 - 2030
Base Year For Estimation 2023
Forecast Data Period 2024 - 2030
CAGR (2024-2030) 7.90%
2023 Market Size USD 3.2 billion
2030 Market Size USD 5.5 billion
Key Players Gerresheimer, Owens-Illinois, Ardagh Group, Verallia, Vidrala

Market Summary

The packaging jars market represents a significant and dynamic segment within the global packaging industry, primarily serving sectors that require rigid and often transparent containers for product presentation and preservation. This market is characterized by the production and distribution of jars made from various materials, including glass, plastic, and metal, each catering to specific industry needs and consumer preferences. The demand is heavily influenced by end-use industries such as food and beverage, pharmaceuticals, cosmetics, and personal care, where the integrity, aesthetics, and functionality of the packaging are paramount. Key market activities revolve around innovation in material science to enhance jar properties like barrier protection, lightweighting, and sustainability credentials. The competitive landscape is diverse, featuring global conglomerates and specialized regional manufacturers all striving to meet evolving regulatory standards and consumer expectations for eco-friendly and convenient packaging solutions. The market's trajectory is further shaped by global economic conditions, supply chain dynamics, and shifting retail patterns, including the growth of e-commerce, which demands robust and secure packaging formats.

Key Highlights

The packaging jars market is distinguished by several critical factors that underscore its importance and direction. A paramount highlight is the intense focus on sustainability, driving innovation in recyclable, reusable, and bio-based materials to reduce environmental impact. This is coupled with significant advancements in manufacturing technologies, such as lightweighting, which reduces material usage and transportation costs without compromising jar strength or functionality. The aesthetic appeal of jars remains a powerful tool for brand differentiation, leading to innovations in shapes, colors, and labeling techniques that enhance shelf presence. Furthermore, the market is witnessing a consolidation trend, with major players engaging in mergers and acquisitions to expand their product portfolios and geographic reach. The rise of smart packaging, incorporating elements like QR codes for traceability and consumer engagement, is also emerging as a key differentiator. Lastly, stringent global regulations concerning food contact materials and packaging waste are compelling manufacturers to invest in compliant and often superior material solutions.

Drivers, Opportunities & Restraints

The growth of the packaging jars market is propelled by several powerful drivers. A primary driver is the expanding global demand from the food and beverage industry, where jars are essential for packaging products like sauces, spreads, and baby food due to their superior barrier properties and consumer-perceived quality. The burgeoning cosmetics and personal care industry also significantly contributes, favoring jars for their premium feel and efficacy in preserving product integrity. Opportunities abound in the development of sustainable packaging solutions, presenting a chance for companies to innovate with recycled content and biodegradable materials to capture environmentally conscious market segments. The growing e-commerce sector offers another substantial opportunity, requiring durable and protective packaging formats for safe product delivery. However, the market faces notable restraints. Fluctuating raw material prices, particularly for resins and glass, can squeeze profit margins and create pricing volatility. Intense competition from alternative packaging formats like pouches and flexible packaging, which often offer cost and lightweight advantages, poses a persistent challenge. Additionally, the high energy consumption associated with glass jar production and complex recycling processes for multi-material jars present significant environmental and operational hurdles that the industry continues to address.

Concentration Insights

The competitive concentration within the packaging jars market reveals a landscape with a mix of large multinational corporations and numerous smaller, specialized regional players. Leading companies such as Amcor, Berry Global, and Gerresheimer hold substantial market share due to their extensive global production networks, diverse product portfolios spanning multiple materials, and strong relationships with major fast-moving consumer goods brands. These giants leverage economies of scale, significant R&D capabilities, and strategic M&A activities to maintain their dominance. Alongside them, a layer of strong regional manufacturers and private-label suppliers thrive by offering customized solutions, agility, and deep understanding of local market nuances and regulatory environments. This concentration creates a competitive environment where innovation, cost-effectiveness, and sustainability are critical for maintaining and growing market position. The presence of these established players creates high barriers to entry for new competitors, primarily due to the capital-intensive nature of manufacturing and the necessity to comply with rigorous international quality and safety standards.

Type Insights

The packaging jars market is segmented by material type, with glass, plastic, and metal being the primary categories. Glass jars maintain a prestigious position, especially in the food, beverage, and premium cosmetics sectors, owing to their excellent barrier properties, chemical inertness, and high-end, recyclable image. Their transparency allows for product visibility, which is a key marketing advantage. Plastic jars, predominantly made from PET, PP, and HDPE, dominate in terms of volume due to their lightweight nature, shatter resistance, and design flexibility, making them ideal for a wide range of applications from personal care to food products. Ongoing innovation focuses on incorporating post-consumer recycled content and developing mono-material structures to enhance recyclability. Metal jars, while a smaller segment, are crucial for certain applications requiring extreme barrier protection against light and oxygen, often used for specialty foods and technical products. Each material type continues to evolve, with research focused on improving sustainability profiles, functional performance, and cost-efficiency to meet diverse client demands.

Application Insights

The application of packaging jars is vast and varied, spanning several key industries. The food and beverage sector is the largest consumer, utilizing jars for a multitude of products including jams, pickles, sauces, nuts, spices, and ready-to-eat meals. In this sector, jars are valued for their ability to preserve freshness, prevent contamination, and provide a tamper-evident seal. The cosmetics and personal care industry represents another major application area, where jars are used for creams, lotions, masks, and other skincare products. Here, the packaging is integral to the brand's luxury image and must also protect formulations from degradation. The pharmaceutical industry employs jars for packaging certain solid dosage forms, ointments, and herbal products, requiring strict compliance with health and safety regulations. Other significant applications include the home care sector for products like candles and potpourri, and the industrial sector for storing small components, chemicals, and samples. Each application imposes specific requirements on the jar's material, closure system, and barrier properties.

Regional Insights

The demand and production dynamics for packaging jars exhibit distinct regional characteristics influenced by economic development, consumer behavior, and industrial base. North America and Europe represent mature markets characterized by high consumption rates, stringent environmental regulations, and a strong consumer preference for sustainable and premium packaging. These regions are hubs for innovation in lightweight and recyclable jar solutions. The Asia-Pacific region is the fastest-growing market, driven by a rapidly expanding middle class, urbanization, and the robust growth of its food processing, pharmaceutical, and cosmetics industries. Countries like China and India are major both as consumers and producers of packaging jars. Latin America and the Middle East and Africa are emerging markets with growing potential, fueled by economic development and increasing investment in manufacturing capacities. However, these regions also present challenges such as less developed recycling infrastructure and volatility in raw material supply, which influence local market dynamics and opportunities for suppliers.

Company Insights

The packaging jars market features a competitive array of companies ranging from global packaging leaders to specialized manufacturers. Prominent players include Amcor, a global giant offering a wide range of plastic packaging solutions; Berry Global, known for its extensive portfolio of engineered packaging; and Gerresheimer, a specialist in premium glass and plastic packaging primarily for the pharma and cosmetics industries. Other significant contributors include AptarGroup, which is renowned for its dispensing closure systems often paired with jars; and SGD Pharma, a key player in the glass packaging segment. Owens-Illinois is another major force focused predominantly on glass container production. These companies compete on factors such as technological innovation, product quality, global supply chain reliability, and the ability to provide customized solutions. Their strategies often involve continuous investment in research and development to create more sustainable and functional packaging, alongside strategic expansions and partnerships to strengthen their market presence and cater to the specific needs of diverse regional markets.

Recent Developments

The packaging jars market is continuously evolving, with recent developments highlighting a strong trend towards sustainability and technological integration. Major players have announced significant investments in increasing the recycled content of their plastic and glass jars, responding to consumer demand and legislative pressures like extended producer responsibility. There has been a noticeable surge in the launch of jars made from advanced materials, including bio-based plastics and fully recyclable mono-material structures designed to simplify the recycling process. Acquisition activity remains robust as companies seek to bolster their capabilities and geographic footprint; for instance, acquisitions aimed at enhancing expertise in specific materials or end-market applications have been common. Furthermore, the integration of smart technologies, such as NFC tags and QR codes directly on jars, is gaining traction to enhance consumer engagement, provide product authenticity, and supply chain transparency. These developments reflect the industry's proactive approach to adapting to a changing global landscape focused on circular economy principles and digitalization.

Report Segmentation

This comprehensive market research report on the packaging jars industry is meticulously segmented to provide a detailed and granular analysis. The segmentation is primarily based on material type, categorizing the market into glass, plastic, and metal jars to analyze the trends, demand, and innovations specific to each material category. The report is further segmented by application, delving deep into the key end-use industries such as food and beverage, cosmetics and personal care, pharmaceuticals, and others, examining the unique requirements and growth drivers within each sector. A crucial geographic segmentation provides regional analysis across North America, Europe, Asia-Pacific, Latin America, and the Middle East and Africa, highlighting regional production capacities, consumption patterns, regulatory landscapes, and growth opportunities. This multi-dimensional segmentation allows stakeholders to gain targeted insights into specific areas of interest, understand competitive dynamics, identify growth pockets, and make informed strategic decisions regarding investment, product development, and market expansion.

FAQs

What are the different types of materials used for packaging jars?

Packaging jars are predominantly manufactured from three primary materials: glass, plastic, and metal. Glass is prized for its premium quality, excellent barrier properties, and infinite recyclability. Plastic, including PET, PP, and HDPE, is favored for its lightweight, durability, and design flexibility. Metal jars are used for applications requiring superior protection against light and oxygen.

Which industries are the major consumers of packaging jars?

The key industries driving demand for packaging jars are the food and beverage sector, for products like sauces and spreads; the cosmetics and personal care industry, for creams and lotions; and the pharmaceutical industry, for certain medicines and ointments. Other significant consumers include the home care and industrial sectors.

What are the latest trends in packaging jar design?

Current trends emphasize sustainability, leading to designs that use less material (lightweighting), incorporate recycled content, and ensure easy recyclability. Aesthetically, there is a focus on unique shapes, enhanced transparency, and premium finishes. Functional trends include the integration of smart features like QR codes and improved, user-friendly closure systems.

How is the sustainability trend impacting the packaging jars market?

The sustainability trend is profoundly impacting the market by driving innovation towards circular economy models. This includes a major shift towards using post-consumer recycled materials, developing bio-based and compostable polymers, and designing for recyclability. Manufacturers are also investing in energy-efficient production processes and reducing the overall carbon footprint of their jars.

Who are the leading players in the global packaging jars market?

The market is served by a mix of large international corporations and specialized manufacturers. Leading global players include Amcor, Berry Global, Gerresheimer, AptarGroup, and Owens-Illinois. These companies compete on a global scale with extensive product portfolios and significant research and development capabilities.

What are the main challenges faced by packaging jar manufacturers?

Manufacturers face several challenges, including volatility in the prices of raw materials like resin and glass cullet. They must also navigate increasingly stringent environmental regulations regarding packaging waste and recycled content. Furthermore, competition from alternative packaging formats, such as flexible pouches, and the high operational costs associated with energy-intensive production processes are persistent hurdles.

Citius Research has developed a research report titled “Packaging Jars Market Report - Global Industry Analysis, Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030” delivering key insights regarding business intelligence and providing concrete business strategies to clients in the form of a detailed syndicated report. The report details out the factors such as business environment, industry trend, growth opportunities, competition, pricing, global and regional market analysis, and other market related factors.

Details included in the report for the years 2024 through 2030

• Packaging Jars Market Potential
• Segment-wise breakup
• Compounded annual growth rate (CAGR) for the next 6 years
• Key customers and their preferences
• Market share of major players and their competitive strength
• Existing competition in the market
• Price trend analysis
• Key trend analysis
• Market entry strategies
• Market opportunity insights

The report focuses on the drivers, restraints, opportunities, and challenges in the market based on various factors geographically. Further, key players, major collaborations, merger & acquisitions along with trending innovation and business policies are reviewed in the report. The Packaging Jars Market report is segmented on the basis of various market segments and their analysis, both in terms of value and volume, for each region for the period under consideration.

Packaging Jars Market Segmentation

Market Segmentation

Regions Covered

• North America
• Latin America
• Europe
• MENA
• Asia Pacific
• Sub-Saharan Africa and
• Australasia

Packaging Jars Market Analysis

The report covers below mentioned analysis, but is not limited to:

• Overview of Packaging Jars Market
• Research Methodology
• Executive Summary
• Market Dynamics of Packaging Jars Market
  • Driving Factors
  • Restraints
  • Opportunities
• Global Market Status and Forecast by Segment A
• Global Market Status and Forecast by Segment B
• Global Market Status and Forecast by Segment C
• Global Market Status and Forecast by Regions
• Upstream and Downstream Market Analysis of Packaging Jars Market
• Cost and Gross Margin Analysis of Packaging Jars Market
• Packaging Jars Market Report - Global Industry Analysis, Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030
  • Competition Landscape
  • Market Share of Major Players
• Key Recommendations

The “Packaging Jars Market Report - Global Industry Analysis, Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030” report helps the clients to take business decisions and to understand strategies of major players in the industry. The report delivers the market driven results supported by a mix of primary and secondary research. The report provides the results triangulated through authentic sources and upon conducting thorough primary interviews with the industry experts. The report includes the results on the areas where the client can focus and create point of parity and develop a competitive edge, based on real-time data results.

Packaging Jars Market Key Stakeholders

Below are the key stakeholders for the Packaging Jars Market:

• Manufacturers
• Distributors/Traders/Wholesalers
• Material/Component Manufacturers
• Industry Associations
• Downstream vendors

Packaging Jars Market Report Scope

Report AttributeDetails
Base year2023
Historical data2018 – 2023
Forecast2024 - 2030
CAGR2024 - 2030
Quantitative UnitsValue (USD Million)
Report coverageRevenue Forecast, Competitive Landscape, Growth Factors, Trends and Strategies. Customized report options available on request
Segments coveredProduct type, technology, application, geography
Regions coveredNorth America, Latin America, Europe, MENA, Asia Pacific, Sub-Saharan Africa and Australasia
Countries coveredUS, UK, China, Japan, Germany, India, France, Brazil, Italy, Canada, Russia, South Korea, Australia, Spain, Mexico and others
Customization scopeAvailable on request
PricingVarious purchase options available as per your research needs. Discounts available on request

COVID-19 Impact Analysis

Like most other markets, the outbreak of COVID-19 had an unfavorable impact on the Packaging Jars Market worldwide. This report discusses in detail the disruptions experienced by the market, the impact on flow of raw materials, manufacturing operations, production trends, consumer demand and the projected future of this market post pandemic.

The report has helped our clients:

• To describe and forecast the Packaging Jars Market size, on the basis of various segmentations and geography, in terms of value and volume
• To measure the changing needs of customers/industries
• To provide detailed information regarding the drivers, restraints, opportunities, and challenges influencing the growth of the market
• To gain competitive intelligence and uncover new opportunities
• To analyse opportunities in the market for stakeholders by identifying high-growth segments in Packaging Jars Market
• To strategically profile key players and provide details of the current competitive landscape
• To analyse strategic approaches adopted by players in the market, such as product launches and developments, acquisitions, collaborations, contracts, expansions, and partnerships

Report Customization

Citius Research provides free customization of reports as per your need. This report can be personalized to meet your requirements. Get in touch with our sales team, who will guarantee you to get a report that suits your necessities.

Customize This Report

Frequently Asked Questions

The Global Packaging Jars Market size was valued at $XX billion in 2023 and is anticipated to reach $XX billion by 2030 growing at a CAGR of XX%
The global Packaging Jars Market is expected to grow at a CAGR of XX% from 2023 to 2030.
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Table of Contents

Chapter 1. Introduction
  1.1. Market Scope
  1.2. Key Segmentations
  1.3. Research Objective
Chapter 2. Research Methodology & Assumptions
Chapter 3. Executive Summary
Chapter 4. Market Background
  4.1. Dynamics
    4.1.1. Drivers
    4.1.2. Restraints
    4.1.3. Opportunity
    4.1.4. Challenges
  4.2. Key Trends in the Impacting the Market
    4.2.1. Demand & Supply
  4.3. Industry SWOT Analysis
  4.4. Porter’s Five Forces Analysis
  4.5. Value and Supply Chain Analysis
  4.6. Macro-Economic Factors
  4.7. COVID-19 Impact Analysis
    4.7.1. Global and Regional Assessment
  4.8. Profit Margin Analysis
  4.9. Trade Analysis
    4.9.1. Importing Countries
    4.9.2. Exporting Countries
  4.10. Market Entry Strategies
  4.11. Market Assessment (US$ Mn and Units)
Chapter 5. Global Packaging Jars Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Segment A
  5.1. By Segment A, 2024 - 2030
    5.1.1. Sub-Segment A
    5.1.2. Sub-Segment B
  5.2. Opportunity Analysis
Chapter 6. Global Packaging Jars Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Segment B
  6.1. By Segment B, 2024 - 2030
    6.1.1. Sub-Segment A
    6.1.2. Sub-Segment B
  6.2. Opportunity Analysis
Chapter 7. Global Packaging Jars Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Segment C
  7.1. By Segment C, 2024 - 2030
    7.1.1. Sub-Segment A
    7.1.2. Sub-Segment B
  7.2. Opportunity Analysis
Chapter 8. Global Packaging Jars Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Region
  8.1. By Region, 2024 - 2030
    8.1.1. North America
    8.1.2. Latin America
    8.1.3. Europe
    8.1.4. MENA
    8.1.5. Asia Pacific
    8.1.6. Sub-Saharan Africa
    8.1.7. Australasia
  8.2. Opportunity Analysis
Chapter 9. North America Packaging Jars Market Forecast and Trend Analysis
  9.1. Regional Overview
  9.2. Pricing Analysis
  9.3. Key Trends in the Region
    9.3.1. Supply and Demand
  9.4. Demographic Structure
  9.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    9.5.1. Sub-Segment A
    9.5.2. Sub-Segment B
  9.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    9.6.1. Sub-Segment A
    9.6.2. Sub-Segment B
  9.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    9.7.1. Sub-Segment A
    9.7.2. Sub-Segment B
  9.8. By Country, 2024 - 2030, (US$ Mn and Units)
    9.8.1. U.S.
    9.8.2. Canada
    9.8.3. Rest of North America
  9.9. Opportunity Analysis
Chapter 10. Latin America Packaging Jars Market Forecast and Trend Analysis
  10.1. Regional Overview
  10.2. Pricing Analysis
  10.3. Key Trends in the Region
    10.3.1. Supply and Demand
  10.4. Demographic Structure
  10.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    10.5.1. Sub-Segment A
    10.5.2. Sub-Segment B
  10.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    10.6.1. Sub-Segment A
    10.6.2. Sub-Segment B
  10.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    10.7.1. Sub-Segment A
    10.7.2. Sub-Segment B
  10.8. By Country, 2024 - 2030, (US$ Mn and Units)
    10.8.1. Brazil
    10.8.2. Argentina
    10.8.3. Rest of Latin America
  10.9. Opportunity Analysis
Chapter 11. Europe Packaging Jars Market Forecast and Trend Analysis
  11.1. Regional Overview
  11.2. Pricing Analysis
  11.3. Key Trends in the Region
    11.3.1. Supply and Demand
  11.4. Demographic Structure
  11.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    11.5.1. Sub-Segment A
    11.5.2. Sub-Segment B
  11.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    11.6.1. Sub-Segment A
    11.6.2. Sub-Segment B
  11.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    11.7.1. Sub-Segment A
    11.7.2. Sub-Segment B
  11.8. By Country, 2024 - 2030, (US$ Mn and Units)
    11.8.1. UK
    11.8.2. Germany
    11.8.3. France
    11.8.4. Spain
    11.8.5. Rest of Europe
  11.9. Opportunity Analysis
Chapter 12. MENA Packaging Jars Market Forecast and Trend Analysis
  12.1. Regional Overview
  12.2. Pricing Analysis
  12.3. Key Trends in the Region
    12.3.1. Supply and Demand
  12.4. Demographic Structure
  12.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    12.5.1. Sub-Segment A
    12.5.2. Sub-Segment B
  12.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    12.6.1. Sub-Segment A
    12.6.2. Sub-Segment B
  12.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    12.7.1. Sub-Segment A
    12.7.2. Sub-Segment B
  12.8. By Country, 2024 - 2030, (US$ Mn and Units)
    12.8.1. Egypt
    12.8.2. Algeria
    12.8.3. GCC
    12.8.4. Rest of MENA
  12.9. Opportunity Analysis
Chapter 13. Asia Pacific Packaging Jars Market Forecast and Trend Analysis
  13.1. Regional Overview
  13.2. Pricing Analysis
  13.3. Key Trends in the Region
    13.3.1. Supply and Demand
  13.4. Demographic Structure
  13.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    13.5.1. Sub-Segment A
    13.5.2. Sub-Segment B
  13.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    13.6.1. Sub-Segment A
    13.6.2. Sub-Segment B
  13.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    13.7.1. Sub-Segment A
    13.7.2. Sub-Segment B
  13.8. By Country, 2024 - 2030, (US$ Mn and Units)
    13.8.1. India
    13.8.2. China
    13.8.3. Japan
    13.8.4. ASEAN
    13.8.5. Rest of Asia Pacific
  13.9. Opportunity Analysis
Chapter 14. Sub-Saharan Africa Packaging Jars Market Forecast and Trend Analysis
  14.1. Regional Overview
  14.2. Pricing Analysis
  14.3. Key Trends in the Region
    14.3.1. Supply and Demand
  14.4. Demographic Structure
  14.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    14.5.1. Sub-Segment A
    14.5.2. Sub-Segment B
  14.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    14.6.1. Sub-Segment A
    14.6.2. Sub-Segment B
  14.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    14.7.1. Sub-Segment A
    14.7.2. Sub-Segment B
  14.8. By Country, 2024 - 2030, (US$ Mn and Units)
    14.8.1. Ethiopia
    14.8.2. Nigeria
    14.8.3. Rest of Sub-Saharan Africa
  14.9. Opportunity Analysis
Chapter 15. Australasia Packaging Jars Market Forecast and Trend Analysis
  15.1. Regional Overview
  15.2. Pricing Analysis
  15.3. Key Trends in the Region
    15.3.1. Supply and Demand
  15.4. Demographic Structure
  15.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    15.5.1. Sub-Segment A
    15.5.2. Sub-Segment B
  15.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    15.6.1. Sub-Segment A
    15.6.2. Sub-Segment B
  15.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    15.7.1. Sub-Segment A
    15.7.2. Sub-Segment B
  15.8. By Country, 2024 - 2030, (US$ Mn and Units)
    15.8.1. Australia
    15.8.2. New Zealand
    15.8.3. Rest of Australasia
  15.9. Opportunity Analysis
Chapter 16. Competition Analysis
  16.1. Competitive Benchmarking
    16.1.1. Top Player’s Market Share
    16.1.2. Price and Product Comparison
  16.2. Company Profiles
    16.2.1. Company A
      16.2.1.1. Company Overview
      16.2.1.2. Segmental Revenue
      16.2.1.3. Product Portfolio
      16.2.1.4. Key Developments
      16.2.1.5. Strategic Outlook
    16.2.2. Company B
      16.2.2.1. Company Overview
      16.2.2.2. Segmental Revenue
      16.2.2.3. Product Portfolio
      16.2.2.4. Key Developments
      16.2.2.5. Strategic Outlook
    16.2.3. Company C
      16.2.3.1. Company Overview
      16.2.3.2. Segmental Revenue
      16.2.3.3. Product Portfolio
      16.2.3.4. Key Developments
      16.2.3.5. Strategic Outlook
    16.2.4. Company D
      16.2.4.1. Company Overview
      16.2.4.2. Segmental Revenue
      16.2.4.3. Product Portfolio
      16.2.4.4. Key Developments
      16.2.4.5. Strategic Outlook
    16.2.5. Company E
      16.2.5.1. Company Overview
      16.2.5.2. Segmental Revenue
      16.2.5.3. Product Portfolio
      16.2.5.4. Key Developments
      16.2.5.5. Strategic Outlook
    16.2.6. Company F
      16.2.6.1. Company Overview
      16.2.6.2. Segmental Revenue
      16.2.6.3. Product Portfolio
      16.2.6.4. Key Developments
      16.2.6.5. Strategic Outlook
    16.2.7. Company G
      16.2.7.1. Company Overview
      16.2.7.2. Segmental Revenue
      16.2.7.3. Product Portfolio
      16.2.7.4. Key Developments
      16.2.7.5. Strategic Outlook
    16.2.8. Company H
      16.2.8.1. Company Overview
      16.2.8.2. Segmental Revenue
      16.2.8.3. Product Portfolio
      16.2.8.4. Key Developments
      16.2.8.5. Strategic Outlook
    16.2.9. Company I
      16.2.9.1. Company Overview
      16.2.9.2. Segmental Revenue
      16.2.9.3. Product Portfolio
      16.2.9.4. Key Developments
      16.2.9.5. Strategic Outlook
    16.2.10. Company J
      16.2.10.1. Company Overview
      16.2.10.2. Segmental Revenue
      16.2.10.3. Product Portfolio
      16.2.10.4. Key Developments
      16.2.10.5. Strategic Outlook
Chapter 17. Go-To-Market Strategy

Research Methodology

We follow a robust research methodology to analyze the market in order to provide our clients with qualitative and quantitative analysis which has a very low or negligible deviance. Extensive secondary research supported by primary data collection methods help us to thoroughly understand and gauge the market. We incorporate both top-down and bottom-up approach for estimating the market. The below mentioned methods are then adopted to triangulate and validate the market.

Secondary data collection and interpretation

Secondary research includes sources such as published books, articles in journals, news media and published businesses, government and international body publications, and associations. Sources also include paid databases such as Hoovers, Thomson Reuters, Passport and others. Data derived through secondary sources is further validated through primary sources. The secondary sources also include major manufacturers mapped on the basis of revenues, product portfolios, and sales channels.

Primary data collection

Primary data collection methods include conducting interviews with industry experts and various stakeholders across the supply chain, such as raw material suppliers, manufacturers, product distributors and customers. The interviews are either telephonic or face-to-face, or even a combination of both. Prevailing trends in the industry are gathered by conducting surveys. Primary interviews also help us to understand the market drivers, restraints and opportunities, along with the challenges in the market. This method helps us in validating the data gathered through secondary sources, further triangulating the data and developing it through our statistical tools. We generally conduct interviews with -

  • CEOs, Directors, and VPs
  • Sales and Marketing Managers
  • Plant Heads and Manufacturing Department Heads
  • Product Specialists

Supply Side and Demand Side Data Collection

Supply side analysis is based on the data collected from the manufacturers and the product providers in terms of their segmental revenues. Secondary sources for this type of analysis include company annual reports and publications, associations and organisations, government publications and others.

Demand side analysis is based upon the consumer insights who are the end users of the particular product in question. They could be an individual user or an organisation. Such data is gathered through consumer surveys and focused group interviews.

Market Engineering

As a primary step, in order to develop the market numbers we follow a vigorous methodology that includes studying the parent market of the niche product and understanding the industry trends, acceptance among customers of the product, challenges, future growth, and others, followed by further breaking down the market under consideration into various segments and sub-markets. Additionally, in order to cross-validate the market, we also determine the top players in the market, along with their segmental revenues for the said market. Our secondary sources help us to validate the market share of the top players. Using both the qualitative and quantitative analysis of all the possible factors helps us determine the market numbers which are inclined towards accuracy.

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