Skid Mounted Unit Substations Market Report, Global Industry Analysis, Market Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030

  • Published Date: Jan, 2024
  • Report ID: CR0194784
  • Format: Electronic (PDF)
  • Number of Pages: 222
  • Author(s): Joshi, Madhavi

Report Overview

The Skid Mounted Unit Substations Market size was estimated at USD 3.25 billion in 2023 and is projected to reach USD 5.5 billion by 2030, exhibiting a compound annual growth rate (CAGR) of 7.90% during the forecast period (2024-2030).

Skid Mounted Unit Substations Market

(Market Size)
$3.25 billion
$5.5 billion
2023
2030
Source: Citius Research
Study Period 2018 - 2030
Base Year For Estimation 2023
Forecast Data Period 2024 - 2030
CAGR (2024-2030) 7.90%
2023 Market Size USD 3.25 billion
2030 Market Size USD 5.5 billion
Key Players ABB, Siemens, Schneider Electric, Eaton, GE

Market Summary

The skid mounted unit substations market is a critical segment within the broader energy and power industry, characterized by its focus on compact, pre-assembled electrical distribution solutions. These systems integrate transformers, switchgear, and associated components onto a single, transportable steel frame, offering significant advantages in terms of installation speed, space efficiency, and operational flexibility. They are predominantly utilized across industrial, commercial, and utility sectors to efficiently step down voltage levels for safe and reliable power distribution. The market is driven by increasing investments in infrastructure modernization, rapid industrialization in emerging economies, and the growing emphasis on renewable energy integration, which necessitates robust and adaptable electrical infrastructure. Key players are continuously innovating to enhance product efficiency, safety features, and environmental compliance, catering to evolving regulatory standards and end-user demands. The market demonstrates a competitive landscape with several established global manufacturers and regional specialists vying for market share through technological advancements and strategic collaborations.

Key Highlights

Key highlights of the skid mounted unit substations market include their modular design, which significantly reduces on-site installation time and labor costs, making them an attractive solution for projects with tight schedules. These units are engineered for high reliability and durability, often featuring advanced monitoring and control systems that enable remote operation and predictive maintenance. The integration of smart grid technologies and IoT capabilities is becoming increasingly common, allowing for real-time data analytics and enhanced grid management. Environmental considerations are also paramount, with manufacturers focusing on developing eco-friendly models that utilize less hazardous materials and offer higher energy efficiency. The market is witnessing a trend toward customization, where units are tailored to specific client requirements, including unique voltage ratings, environmental conditions, and safety standards. Additionally, the rise in distributed generation and microgrid projects is fueling demand for these substations, as they provide a scalable and flexible solution for decentralized power systems.

Drivers, Opportunities & Restraints

Several drivers are propelling the growth of the skid mounted unit substations market, including the global push for grid modernization and the expansion of industrial and commercial infrastructure. Increasing electricity demand, coupled with the need for reliable power supply in remote and urban areas, is accelerating adoption. The shift toward renewable energy sources, such as wind and solar, requires adaptable substation solutions to integrate these variable power inputs into the grid effectively. Opportunities abound in emerging markets where rapid urbanization and industrialization are creating substantial demand for efficient power distribution systems. The development of smart cities and investments in oil and gas, mining, and data center sectors present additional growth avenues. However, the market faces restraints such as high initial costs and the complexity of regulatory compliance across different regions. Supply chain disruptions and volatility in raw material prices can also impact production timelines and profitability. Despite these challenges, technological innovations and strategic partnerships are expected to mitigate restraints and unlock new opportunities.

Concentration Insights

The market concentration for skid mounted unit substations is characterized by the presence of both global giants and specialized regional players. Leading companies such as ABB, Siemens, Schneider Electric, and Eaton dominate the market with extensive product portfolios, strong R&D capabilities, and widespread geographic reach. These players often engage in mergers, acquisitions, and collaborations to strengthen their market position and expand their technological expertise. Regional manufacturers focus on catering to local demands and specific regulatory requirements, often offering cost-competitive solutions. The concentration is higher in developed regions like North America and Europe, where aging infrastructure replacement and strict energy efficiency regulations drive demand. In contrast, emerging economies in Asia-Pacific and Latin America exhibit fragmented markets with numerous local players, though international companies are increasingly penetrating these regions through joint ventures and direct investments. The competitive landscape is dynamic, with continuous innovation and customer-centric approaches being key to maintaining market share.

Type Insights

Skid mounted unit substations are primarily categorized based on voltage rating, configuration, and insulation type. Common voltage classes include low voltage, medium voltage, and high voltage units, each designed for specific application requirements. Medium voltage units are particularly prevalent in industrial and utility settings for primary distribution. Configurations vary from simple transformer-switchgear combinations to complex integrated systems with advanced protection and control features. Dry-type transformers are gaining popularity due to their enhanced safety, lower environmental impact, and reduced maintenance needs compared to oil-immersed types. Additionally, there is a growing trend toward compact and lightweight designs that facilitate easier transportation and installation. Customizable options allow for tailored solutions, such as units designed for harsh environments, hazardous locations, or specific seismic ratings. The choice of type depends on factors like load capacity, space constraints, and operational conditions, with manufacturers continuously innovating to improve efficiency and reliability.

Application Insights

Skid mounted unit substations find extensive applications across various sectors, including oil and gas, mining, manufacturing, data centers, commercial complexes, and renewable energy projects. In the oil and gas industry, they are crucial for powering drilling operations, refineries, and pipeline systems, often in remote and challenging environments. The mining sector utilizes these units for reliable power distribution in extraction and processing facilities. Data centers rely on them for uninterrupted power supply and efficient energy management. Commercial applications include shopping malls, hospitals, and airports, where space optimization and quick deployment are critical. Renewable energy installations, such as solar and wind farms, use skid mounted substations to connect generated power to the grid or for isolated off-grid systems. Each application has unique requirements, driving demand for customized solutions that offer high reliability, safety, and compliance with industry-specific standards.

Regional Insights

Regionally, the skid mounted unit substations market exhibits varied dynamics. North America holds a significant share, driven by infrastructure modernization, shale gas exploration, and robust industrial and commercial sectors. Stringent regulatory standards and a focus on energy efficiency further bolster demand. Europe follows closely, with investments in renewable energy and grid upgrades being key drivers. The Asia-Pacific region is expected to witness the fastest growth, fueled by rapid industrialization, urbanization, and expanding power infrastructure in countries like China, India, and Southeast Asian nations. Large-scale projects in power generation, manufacturing, and smart city initiatives are propelling adoption. Latin America and the Middle East & Africa are emerging markets, with growth linked to oil and gas activities, mining operations, and increasing investments in power distribution networks. Regional regulatory frameworks, economic conditions, and energy policies significantly influence market trends and opportunities.

Company Insights

Prominent companies in the skid mounted unit substations market include ABB, Siemens, Schneider Electric, Eaton, General Electric, and Toshiba. These industry leaders leverage their extensive technological expertise, global distribution networks, and strong brand reputation to maintain competitive advantages. ABB is known for its innovative and eco-efficient solutions, often integrating digital technologies for enhanced performance. Siemens focuses on comprehensive energy management systems and has a strong presence in smart grid applications. Schneider Electric emphasizes sustainability and offers a wide range of customizable substations. Eaton excels in providing reliable and safe power distribution solutions, particularly for industrial and commercial sectors. General Electric and Toshiba also contribute significantly with advanced products and strategic initiatives. These companies invest heavily in R&D to develop next-generation substations with improved efficiency, connectivity, and environmental compliance. Partnerships with utilities and industrial clients are common strategies to expand market reach and address evolving customer needs.

Recent Developments

Recent developments in the skid mounted unit substations market reflect a strong focus on innovation and strategic growth. Key players have launched new product lines with enhanced digital capabilities, such as IoT integration for real-time monitoring and predictive maintenance. There is increasing emphasis on developing eco-friendly solutions, including units with reduced greenhouse gas emissions and higher recyclability. Several companies have formed strategic alliances and partnerships to expand their geographic presence and technological portfolios. For instance, collaborations between substation manufacturers and renewable energy firms are becoming more common to support the integration of clean energy sources. acquisitions of smaller specialized firms have also been observed, allowing larger companies to diversify their offerings and strengthen their market position. Additionally, advancements in materials and design have led to more compact, lightweight, and efficient units, catering to the growing demand for space-saving and rapidly deployable power solutions.

Report Segmentation

The skid mounted unit substations market report is segmented based on type, application, and region. By type, segmentation includes low voltage, medium voltage, and high voltage units, with further breakdowns by insulation type such as oil-immersed and dry-type. Application-wise, the market is divided into industrial, commercial, and utility sectors, with sub-segments covering oil and gas, mining, manufacturing, data centers, renewable energy, and others. Regional segmentation covers North America, Europe, Asia-Pacific, Latin America, and the Middle East & Africa, with country-level analysis for key markets. This comprehensive segmentation enables a detailed analysis of market trends, demand patterns, and growth opportunities across different segments. It helps stakeholders identify niche markets, understand regional disparities, and make informed strategic decisions. The report also examines competitive landscapes, regulatory impacts, and technological advancements within each segment.

FAQs

What are skid mounted unit substations? Skid mounted unit substations are pre-assembled, transportable electrical distribution systems that integrate transformers, switchgear, and associated components on a single steel frame. They are designed for quick installation and are used to step down voltage for safe power distribution in various industrial, commercial, and utility applications.

What are the benefits of using skid mounted unit substations? The primary benefits include reduced installation time and costs, space efficiency, high reliability, and flexibility in deployment. They are also customizable to meet specific operational requirements and are suitable for both temporary and permanent installations in diverse environments.

Which industries use skid mounted unit substations? These substations are widely used in industries such as oil and gas, mining, manufacturing, data centers, renewable energy, and commercial complexes. They provide reliable power distribution in remote locations, harsh conditions, and space-constrained areas.

How do skid mounted unit substations support renewable energy integration? They facilitate the connection of renewable energy sources like solar and wind farms to the grid by providing efficient voltage transformation and distribution. Their modular and scalable nature makes them ideal for adapting to the variable output of renewables and supporting microgrid projects.

What factors should be considered when selecting a skid mounted unit substation? Key considerations include voltage requirements, load capacity, environmental conditions, regulatory compliance, space constraints, and specific application needs. Customization options for safety features, monitoring systems, and durability should also be evaluated.

Are skid mounted unit substations suitable for hazardous environments? Yes, many manufacturers offer units designed for hazardous locations, featuring enhanced safety measures such as explosion-proof enclosures, corrosion-resistant materials, and compliance with industry standards for operation in volatile settings like oil and gas facilities.

Citius Research has developed a research report titled “Skid Mounted Unit Substations Market Report - Global Industry Analysis, Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030” delivering key insights regarding business intelligence and providing concrete business strategies to clients in the form of a detailed syndicated report. The report details out the factors such as business environment, industry trend, growth opportunities, competition, pricing, global and regional market analysis, and other market related factors.

Details included in the report for the years 2024 through 2030

• Skid Mounted Unit Substations Market Potential
• Segment-wise breakup
• Compounded annual growth rate (CAGR) for the next 6 years
• Key customers and their preferences
• Market share of major players and their competitive strength
• Existing competition in the market
• Price trend analysis
• Key trend analysis
• Market entry strategies
• Market opportunity insights

The report focuses on the drivers, restraints, opportunities, and challenges in the market based on various factors geographically. Further, key players, major collaborations, merger & acquisitions along with trending innovation and business policies are reviewed in the report. The Skid Mounted Unit Substations Market report is segmented on the basis of various market segments and their analysis, both in terms of value and volume, for each region for the period under consideration.

Skid Mounted Unit Substations Market Segmentation

Market Segmentation

Regions Covered

• North America
• Latin America
• Europe
• MENA
• Asia Pacific
• Sub-Saharan Africa and
• Australasia

Skid Mounted Unit Substations Market Analysis

The report covers below mentioned analysis, but is not limited to:

• Overview of Skid Mounted Unit Substations Market
• Research Methodology
• Executive Summary
• Market Dynamics of Skid Mounted Unit Substations Market
  • Driving Factors
  • Restraints
  • Opportunities
• Global Market Status and Forecast by Segment A
• Global Market Status and Forecast by Segment B
• Global Market Status and Forecast by Segment C
• Global Market Status and Forecast by Regions
• Upstream and Downstream Market Analysis of Skid Mounted Unit Substations Market
• Cost and Gross Margin Analysis of Skid Mounted Unit Substations Market
• Skid Mounted Unit Substations Market Report - Global Industry Analysis, Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030
  • Competition Landscape
  • Market Share of Major Players
• Key Recommendations

The “Skid Mounted Unit Substations Market Report - Global Industry Analysis, Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030” report helps the clients to take business decisions and to understand strategies of major players in the industry. The report delivers the market driven results supported by a mix of primary and secondary research. The report provides the results triangulated through authentic sources and upon conducting thorough primary interviews with the industry experts. The report includes the results on the areas where the client can focus and create point of parity and develop a competitive edge, based on real-time data results.

Skid Mounted Unit Substations Market Key Stakeholders

Below are the key stakeholders for the Skid Mounted Unit Substations Market:

• Manufacturers
• Distributors/Traders/Wholesalers
• Material/Component Manufacturers
• Industry Associations
• Downstream vendors

Skid Mounted Unit Substations Market Report Scope

Report AttributeDetails
Base year2023
Historical data2018 – 2023
Forecast2024 - 2030
CAGR2024 - 2030
Quantitative UnitsValue (USD Million)
Report coverageRevenue Forecast, Competitive Landscape, Growth Factors, Trends and Strategies. Customized report options available on request
Segments coveredProduct type, technology, application, geography
Regions coveredNorth America, Latin America, Europe, MENA, Asia Pacific, Sub-Saharan Africa and Australasia
Countries coveredUS, UK, China, Japan, Germany, India, France, Brazil, Italy, Canada, Russia, South Korea, Australia, Spain, Mexico and others
Customization scopeAvailable on request
PricingVarious purchase options available as per your research needs. Discounts available on request

COVID-19 Impact Analysis

Like most other markets, the outbreak of COVID-19 had an unfavorable impact on the Skid Mounted Unit Substations Market worldwide. This report discusses in detail the disruptions experienced by the market, the impact on flow of raw materials, manufacturing operations, production trends, consumer demand and the projected future of this market post pandemic.

The report has helped our clients:

• To describe and forecast the Skid Mounted Unit Substations Market size, on the basis of various segmentations and geography, in terms of value and volume
• To measure the changing needs of customers/industries
• To provide detailed information regarding the drivers, restraints, opportunities, and challenges influencing the growth of the market
• To gain competitive intelligence and uncover new opportunities
• To analyse opportunities in the market for stakeholders by identifying high-growth segments in Skid Mounted Unit Substations Market
• To strategically profile key players and provide details of the current competitive landscape
• To analyse strategic approaches adopted by players in the market, such as product launches and developments, acquisitions, collaborations, contracts, expansions, and partnerships

Report Customization

Citius Research provides free customization of reports as per your need. This report can be personalized to meet your requirements. Get in touch with our sales team, who will guarantee you to get a report that suits your necessities.

Customize This Report

Frequently Asked Questions

The Global Skid Mounted Unit Substations Market size was valued at $XX billion in 2023 and is anticipated to reach $XX billion by 2030 growing at a CAGR of XX%
The global Skid Mounted Unit Substations Market is expected to grow at a CAGR of XX% from 2023 to 2030.
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Table of Contents

Chapter 1. Introduction
  1.1. Market Scope
  1.2. Key Segmentations
  1.3. Research Objective
Chapter 2. Research Methodology & Assumptions
Chapter 3. Executive Summary
Chapter 4. Market Background
  4.1. Dynamics
    4.1.1. Drivers
    4.1.2. Restraints
    4.1.3. Opportunity
    4.1.4. Challenges
  4.2. Key Trends in the Impacting the Market
    4.2.1. Demand & Supply
  4.3. Industry SWOT Analysis
  4.4. Porter’s Five Forces Analysis
  4.5. Value and Supply Chain Analysis
  4.6. Macro-Economic Factors
  4.7. COVID-19 Impact Analysis
    4.7.1. Global and Regional Assessment
  4.8. Profit Margin Analysis
  4.9. Trade Analysis
    4.9.1. Importing Countries
    4.9.2. Exporting Countries
  4.10. Market Entry Strategies
  4.11. Market Assessment (US$ Mn and Units)
Chapter 5. Global Skid Mounted Unit Substations Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Segment A
  5.1. By Segment A, 2024 - 2030
    5.1.1. Sub-Segment A
    5.1.2. Sub-Segment B
  5.2. Opportunity Analysis
Chapter 6. Global Skid Mounted Unit Substations Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Segment B
  6.1. By Segment B, 2024 - 2030
    6.1.1. Sub-Segment A
    6.1.2. Sub-Segment B
  6.2. Opportunity Analysis
Chapter 7. Global Skid Mounted Unit Substations Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Segment C
  7.1. By Segment C, 2024 - 2030
    7.1.1. Sub-Segment A
    7.1.2. Sub-Segment B
  7.2. Opportunity Analysis
Chapter 8. Global Skid Mounted Unit Substations Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Region
  8.1. By Region, 2024 - 2030
    8.1.1. North America
    8.1.2. Latin America
    8.1.3. Europe
    8.1.4. MENA
    8.1.5. Asia Pacific
    8.1.6. Sub-Saharan Africa
    8.1.7. Australasia
  8.2. Opportunity Analysis
Chapter 9. North America Skid Mounted Unit Substations Market Forecast and Trend Analysis
  9.1. Regional Overview
  9.2. Pricing Analysis
  9.3. Key Trends in the Region
    9.3.1. Supply and Demand
  9.4. Demographic Structure
  9.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    9.5.1. Sub-Segment A
    9.5.2. Sub-Segment B
  9.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    9.6.1. Sub-Segment A
    9.6.2. Sub-Segment B
  9.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    9.7.1. Sub-Segment A
    9.7.2. Sub-Segment B
  9.8. By Country, 2024 - 2030, (US$ Mn and Units)
    9.8.1. U.S.
    9.8.2. Canada
    9.8.3. Rest of North America
  9.9. Opportunity Analysis
Chapter 10. Latin America Skid Mounted Unit Substations Market Forecast and Trend Analysis
  10.1. Regional Overview
  10.2. Pricing Analysis
  10.3. Key Trends in the Region
    10.3.1. Supply and Demand
  10.4. Demographic Structure
  10.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    10.5.1. Sub-Segment A
    10.5.2. Sub-Segment B
  10.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    10.6.1. Sub-Segment A
    10.6.2. Sub-Segment B
  10.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    10.7.1. Sub-Segment A
    10.7.2. Sub-Segment B
  10.8. By Country, 2024 - 2030, (US$ Mn and Units)
    10.8.1. Brazil
    10.8.2. Argentina
    10.8.3. Rest of Latin America
  10.9. Opportunity Analysis
Chapter 11. Europe Skid Mounted Unit Substations Market Forecast and Trend Analysis
  11.1. Regional Overview
  11.2. Pricing Analysis
  11.3. Key Trends in the Region
    11.3.1. Supply and Demand
  11.4. Demographic Structure
  11.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    11.5.1. Sub-Segment A
    11.5.2. Sub-Segment B
  11.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    11.6.1. Sub-Segment A
    11.6.2. Sub-Segment B
  11.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    11.7.1. Sub-Segment A
    11.7.2. Sub-Segment B
  11.8. By Country, 2024 - 2030, (US$ Mn and Units)
    11.8.1. UK
    11.8.2. Germany
    11.8.3. France
    11.8.4. Spain
    11.8.5. Rest of Europe
  11.9. Opportunity Analysis
Chapter 12. MENA Skid Mounted Unit Substations Market Forecast and Trend Analysis
  12.1. Regional Overview
  12.2. Pricing Analysis
  12.3. Key Trends in the Region
    12.3.1. Supply and Demand
  12.4. Demographic Structure
  12.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    12.5.1. Sub-Segment A
    12.5.2. Sub-Segment B
  12.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    12.6.1. Sub-Segment A
    12.6.2. Sub-Segment B
  12.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    12.7.1. Sub-Segment A
    12.7.2. Sub-Segment B
  12.8. By Country, 2024 - 2030, (US$ Mn and Units)
    12.8.1. Egypt
    12.8.2. Algeria
    12.8.3. GCC
    12.8.4. Rest of MENA
  12.9. Opportunity Analysis
Chapter 13. Asia Pacific Skid Mounted Unit Substations Market Forecast and Trend Analysis
  13.1. Regional Overview
  13.2. Pricing Analysis
  13.3. Key Trends in the Region
    13.3.1. Supply and Demand
  13.4. Demographic Structure
  13.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    13.5.1. Sub-Segment A
    13.5.2. Sub-Segment B
  13.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    13.6.1. Sub-Segment A
    13.6.2. Sub-Segment B
  13.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    13.7.1. Sub-Segment A
    13.7.2. Sub-Segment B
  13.8. By Country, 2024 - 2030, (US$ Mn and Units)
    13.8.1. India
    13.8.2. China
    13.8.3. Japan
    13.8.4. ASEAN
    13.8.5. Rest of Asia Pacific
  13.9. Opportunity Analysis
Chapter 14. Sub-Saharan Africa Skid Mounted Unit Substations Market Forecast and Trend Analysis
  14.1. Regional Overview
  14.2. Pricing Analysis
  14.3. Key Trends in the Region
    14.3.1. Supply and Demand
  14.4. Demographic Structure
  14.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    14.5.1. Sub-Segment A
    14.5.2. Sub-Segment B
  14.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    14.6.1. Sub-Segment A
    14.6.2. Sub-Segment B
  14.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    14.7.1. Sub-Segment A
    14.7.2. Sub-Segment B
  14.8. By Country, 2024 - 2030, (US$ Mn and Units)
    14.8.1. Ethiopia
    14.8.2. Nigeria
    14.8.3. Rest of Sub-Saharan Africa
  14.9. Opportunity Analysis
Chapter 15. Australasia Skid Mounted Unit Substations Market Forecast and Trend Analysis
  15.1. Regional Overview
  15.2. Pricing Analysis
  15.3. Key Trends in the Region
    15.3.1. Supply and Demand
  15.4. Demographic Structure
  15.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    15.5.1. Sub-Segment A
    15.5.2. Sub-Segment B
  15.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    15.6.1. Sub-Segment A
    15.6.2. Sub-Segment B
  15.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    15.7.1. Sub-Segment A
    15.7.2. Sub-Segment B
  15.8. By Country, 2024 - 2030, (US$ Mn and Units)
    15.8.1. Australia
    15.8.2. New Zealand
    15.8.3. Rest of Australasia
  15.9. Opportunity Analysis
Chapter 16. Competition Analysis
  16.1. Competitive Benchmarking
    16.1.1. Top Player’s Market Share
    16.1.2. Price and Product Comparison
  16.2. Company Profiles
    16.2.1. Company A
      16.2.1.1. Company Overview
      16.2.1.2. Segmental Revenue
      16.2.1.3. Product Portfolio
      16.2.1.4. Key Developments
      16.2.1.5. Strategic Outlook
    16.2.2. Company B
      16.2.2.1. Company Overview
      16.2.2.2. Segmental Revenue
      16.2.2.3. Product Portfolio
      16.2.2.4. Key Developments
      16.2.2.5. Strategic Outlook
    16.2.3. Company C
      16.2.3.1. Company Overview
      16.2.3.2. Segmental Revenue
      16.2.3.3. Product Portfolio
      16.2.3.4. Key Developments
      16.2.3.5. Strategic Outlook
    16.2.4. Company D
      16.2.4.1. Company Overview
      16.2.4.2. Segmental Revenue
      16.2.4.3. Product Portfolio
      16.2.4.4. Key Developments
      16.2.4.5. Strategic Outlook
    16.2.5. Company E
      16.2.5.1. Company Overview
      16.2.5.2. Segmental Revenue
      16.2.5.3. Product Portfolio
      16.2.5.4. Key Developments
      16.2.5.5. Strategic Outlook
    16.2.6. Company F
      16.2.6.1. Company Overview
      16.2.6.2. Segmental Revenue
      16.2.6.3. Product Portfolio
      16.2.6.4. Key Developments
      16.2.6.5. Strategic Outlook
    16.2.7. Company G
      16.2.7.1. Company Overview
      16.2.7.2. Segmental Revenue
      16.2.7.3. Product Portfolio
      16.2.7.4. Key Developments
      16.2.7.5. Strategic Outlook
    16.2.8. Company H
      16.2.8.1. Company Overview
      16.2.8.2. Segmental Revenue
      16.2.8.3. Product Portfolio
      16.2.8.4. Key Developments
      16.2.8.5. Strategic Outlook
    16.2.9. Company I
      16.2.9.1. Company Overview
      16.2.9.2. Segmental Revenue
      16.2.9.3. Product Portfolio
      16.2.9.4. Key Developments
      16.2.9.5. Strategic Outlook
    16.2.10. Company J
      16.2.10.1. Company Overview
      16.2.10.2. Segmental Revenue
      16.2.10.3. Product Portfolio
      16.2.10.4. Key Developments
      16.2.10.5. Strategic Outlook
Chapter 17. Go-To-Market Strategy

Research Methodology

We follow a robust research methodology to analyze the market in order to provide our clients with qualitative and quantitative analysis which has a very low or negligible deviance. Extensive secondary research supported by primary data collection methods help us to thoroughly understand and gauge the market. We incorporate both top-down and bottom-up approach for estimating the market. The below mentioned methods are then adopted to triangulate and validate the market.

Secondary data collection and interpretation

Secondary research includes sources such as published books, articles in journals, news media and published businesses, government and international body publications, and associations. Sources also include paid databases such as Hoovers, Thomson Reuters, Passport and others. Data derived through secondary sources is further validated through primary sources. The secondary sources also include major manufacturers mapped on the basis of revenues, product portfolios, and sales channels.

Primary data collection

Primary data collection methods include conducting interviews with industry experts and various stakeholders across the supply chain, such as raw material suppliers, manufacturers, product distributors and customers. The interviews are either telephonic or face-to-face, or even a combination of both. Prevailing trends in the industry are gathered by conducting surveys. Primary interviews also help us to understand the market drivers, restraints and opportunities, along with the challenges in the market. This method helps us in validating the data gathered through secondary sources, further triangulating the data and developing it through our statistical tools. We generally conduct interviews with -

  • CEOs, Directors, and VPs
  • Sales and Marketing Managers
  • Plant Heads and Manufacturing Department Heads
  • Product Specialists

Supply Side and Demand Side Data Collection

Supply side analysis is based on the data collected from the manufacturers and the product providers in terms of their segmental revenues. Secondary sources for this type of analysis include company annual reports and publications, associations and organisations, government publications and others.

Demand side analysis is based upon the consumer insights who are the end users of the particular product in question. They could be an individual user or an organisation. Such data is gathered through consumer surveys and focused group interviews.

Market Engineering

As a primary step, in order to develop the market numbers we follow a vigorous methodology that includes studying the parent market of the niche product and understanding the industry trends, acceptance among customers of the product, challenges, future growth, and others, followed by further breaking down the market under consideration into various segments and sub-markets. Additionally, in order to cross-validate the market, we also determine the top players in the market, along with their segmental revenues for the said market. Our secondary sources help us to validate the market share of the top players. Using both the qualitative and quantitative analysis of all the possible factors helps us determine the market numbers which are inclined towards accuracy.

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