HVDC (High Voltage Direct Current) System Market Report, Global Industry Analysis, Market Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030

  • Published Date: Jan, 2024
  • Report ID: CR0194676
  • Format: Electronic (PDF)
  • Number of Pages: 208
  • Author(s): Joshi, Madhavi

Report Overview

The HVDC (High Voltage Direct Current) System Market size was estimated at USD 9.85 billion in 2023 and is projected to reach USD 16.2 billion by 2030, exhibiting a compound annual growth rate (CAGR) of 7.50% during the forecast period (2024-2030).

HVDC (High Voltage Direct Current) System Market

(Market Size)
$9.85 billion
$16.2 billion
2023
2030
Source: Citius Research
Study Period 2018 - 2030
Base Year For Estimation 2023
Forecast Data Period 2024 - 2030
CAGR (2024-2030) 7.50%
2023 Market Size USD 9.85 billion
2030 Market Size USD 16.2 billion
Key Players ABB, Siemens, GE, Hitachi, Toshiba

Market Summary

The HVDC (High Voltage Direct Current) system market represents a critical segment within the global energy and power industry, focused on the efficient long-distance transmission of electricity with minimal losses. These systems are engineered to convert AC power to DC for transmission and back to AC for distribution, making them indispensable for interconnecting asynchronous grids, integrating renewable energy sources, and enabling cross-border power trading. The market is characterized by ongoing technological advancements aimed at enhancing efficiency, reliability, and capacity. Key players are continuously investing in research and development to innovate and offer solutions that meet the growing demand for stable and efficient power transmission infrastructure. As nations worldwide prioritize grid modernization and the decarbonization of energy systems, the adoption of HVDC technology is accelerating. This market is not only vital for supporting the global energy transition but also for ensuring energy security and economic stability by facilitating the reliable delivery of electricity from remote generation sites to high-consumption centers.

Key Highlights

Several key highlights define the current landscape of the HVDC system market. One of the most significant is the technology's superior efficiency over long distances compared to traditional AC systems, reducing transmission losses substantially. Another highlight is the increasing deployment of HVDC systems for offshore wind farm connections, where they provide the only feasible method for transmitting large amounts of power to onshore grids. The market is also witnessing a trend towards voltage source converter (VSC) technology, which offers greater control and flexibility, especially in multi-terminal and grid stabilization applications. Furthermore, major projects, such as intercontinental links and large-scale renewable integration initiatives, underscore the strategic importance of HVDC systems. Partnerships and collaborations between technology providers, utilities, and governments are accelerating project deployments. The emphasis on enhancing grid resilience and interoperability through HVDC systems is another critical highlight, positioning this market as a cornerstone of future energy infrastructure.

Drivers, Opportunities & Restraints

The growth of the HVDC system market is propelled by several powerful drivers. The global push for renewable energy integration is a primary driver, as HVDC technology is essential for connecting remote wind and solar farms to consumption hubs. Grid modernization initiatives and the need to upgrade aging infrastructure in developed economies also significantly contribute to market demand. Additionally, the increasing cross-border electricity trading and the development of super grids in regions like Europe and Asia are fostering adoption. Opportunities abound in emerging economies where rapid urbanization and industrialization are escalating electricity demand, necessitating efficient transmission solutions. The development of multi-terminal VSC-HVDC systems opens new avenues for complex grid architectures and offshore network applications. However, the market faces restraints, including the high capital investment required for HVDC projects, which can deter budget-constrained utilities. Technical challenges related to system reliability, protection, and interoperability with existing AC grids also pose hurdles. Regulatory complexities and lengthy approval processes for cross-border projects can further slow down market growth.

Concentration Insights

The HVDC system market exhibits a high degree of concentration, with a few global giants dominating the landscape. Companies such as ABB, Siemens Energy, Hitachi Energy, and General Electric hold significant market shares due to their extensive technological expertise, robust product portfolios, and strong global presence. These leaders have established themselves through decades of experience in executing large-scale and complex HVDC projects worldwide. Their dominance is reinforced by continuous innovation, particularly in VSC technology, and strategic acquisitions to expand their capabilities. The market also features specialized players and emerging companies focusing on niche segments or regional markets, but the barriers to entry remain high due to the substantial R&D investment and project execution experience required. This concentrated nature means that project contracts for major interconnectors and renewable integration initiatives are typically awarded to these established players, who can provide end-to-end solutions from design to commissioning and maintenance.

Type Insights

HVDC systems are primarily categorized based on converter technology into Line Commutated Converters (LCC) and Voltage Source Converters (VSC). LCC-HVDC, utilizing thyristors, has been the traditional workhorse for high-power, long-distance transmission projects, known for its robustness and efficiency in point-to-point links. It is well-suited for bulk power transfer overland and in scenarios where system stability is paramount. In contrast, VSC-HVDC, employing insulated-gate bipolar transistors (IGBTs), represents the newer technological advancement. VSC technology offers superior controllability, the ability to connect to weak grids, and support for black start capabilities. It is particularly advantageous for offshore wind connections, multi-terminal systems, and applications requiring reactive power support. The market is witnessing a gradual shift towards VSC-HVDC due to its flexibility, although LCC remains relevant for ultra-high-power applications. The choice between types depends on specific project requirements, including power level, distance, and grid conditions.

Application Insights

The application of HVDC systems is diverse, spanning several critical areas within the energy sector. A predominant application is in bulk power transmission over long distances, both onshore and underwater, connecting power generation centers to load centers with minimal losses. This is crucial for harnessing remote renewable energy resources, such as hydroelectric power from mountainous regions or solar power from deserts. Another major application is the interconnection of asynchronous AC grids, enabling power exchange between different countries or regions that operate on different frequencies or grid codes, thus enhancing energy security and market efficiency. HVDC technology is indispensable for connecting offshore wind farms to the mainland grid, a rapidly growing segment. Furthermore, it finds use in city center in-feeds, where space constraints and power quality requirements make HVDC a preferred solution. System stability applications, such as providing grid support and managing power flow, are also emerging as key uses for this versatile technology.

Regional Insights

Geographically, the adoption and development of HVDC systems vary significantly across regions. Asia Pacific stands as the most prominent market, driven by massive investments in power infrastructure in China and India. China, in particular, leads in both deployment and technology development, with numerous ultra-high-voltage DC projects aimed at transmitting power from its western regions to eastern load centers. Europe is another key region, focused on integrating its internal energy market through cross-border interconnectors and connecting vast North Sea offshore wind capacity to the grid. The European Union's policies promoting energy solidarity and decarbonization are major catalysts. North America presents a steady market, with projects aimed at grid reliability, renewable integration, and interconnecting its three separate grids. Emerging economies in Latin America, the Middle East, and Africa are also beginning to explore HVDC for inter-country links and large-scale renewable projects, indicating future growth potential in these regions.

Company Insights

The competitive landscape of the HVDC system market is shaped by a handful of technologically advanced and financially robust corporations. ABB and Hitachi Energy (formerly part of ABB's power grids division) are recognized as pioneers and leaders, with a vast portfolio of projects and continuous innovation in both LCC and VSC technologies. Siemens Energy is another powerhouse, offering comprehensive HVDC solutions and actively involved in major European offshore wind and interconnector projects. General Electric provides competitive technology and has been securing contracts for significant transmission projects globally. Beyond these giants, companies like Toshiba Energy Systems & Solutions Corporation and Mitsubishi Electric Corporation also play important roles, particularly in the Asian market. These companies compete not only on technology and product offerings but also on their ability to execute large-scale turnkey projects, provide financing solutions, and offer long-term service and maintenance support, which are critical for utility customers.

Recent Developments

The HVDC system market is dynamic, with recent developments highlighting a focus on innovation and project execution. There has been a notable increase in the announcement and commissioning of multi-terminal and multi-vendor HVDC projects, which represent a significant technical advancement towards more meshed DC grids. Technology providers are pushing the boundaries of voltage and power ratings to achieve higher efficiency and capacity for ultra-long-distance transmission. Recent years have seen the successful commissioning of several landmark projects, including long-distance underwater interconnectors between European countries and major links integrating offshore wind farms. Collaborations between companies to standardize technology and reduce costs are also a key trend. Furthermore, there is a growing emphasis on digitalization, with providers integrating advanced monitoring, control, and cybersecurity features into their HVDC systems to enhance reliability and enable predictive maintenance, ensuring the infrastructure meets the demands of modern digitalized grids.

Report Segmentation

This comprehensive market research report on the HVDC System Market is meticulously segmented to provide a detailed and granular analysis. The segmentation allows readers to gain specific insights into various facets of the market. The report is divided by type, distinguishing between Line Commutated Converter (LCC) and Voltage Source Converter (VSC) systems, analyzing the adoption, advantages, and project examples for each technology. It is further segmented by application, covering key areas such as bulk power transmission, interconnecting networks, offshore wind connections, and grid stabilization. A crucial segmentation by component examines the market for converters, transformers, cables, and other subsystems. Geographically, the report provides an in-depth analysis across key regions and major countries, highlighting regional trends, policies, and project pipelines. This multi-dimensional segmentation ensures that stakeholders can identify growth opportunities, understand competitive dynamics, and make informed strategic decisions based on their specific interests within the broader HVDC ecosystem.

FAQs

What is an HVDC transmission system? An HVDC transmission system is a technology used to transmit large amounts of electricity over long distances with significantly lower losses compared to traditional alternating current systems. It works by converting AC power to DC for efficient transmission and then reconverting it back to AC for distribution into the power grid.

What are the advantages of HVDC over HVAC? HVDC systems offer several advantages over HVAC, including lower electrical losses over very long distances, the ability to connect asynchronous AC grids, greater control over power flow, higher power transmission capacity per conductor, and more suitability for long submarine cable routes.

What is VSC-HVDC technology? Voltage Source Converter HVDC is a newer technology that uses transistors for conversion. It offers advantages like independent control of active and reactive power, black start capability, and the ability to connect to very weak grids or even passive networks, making it ideal for offshore wind farms and city in-feeds.

Which companies are the leading players in the HVDC market? The market is highly concentrated and led by global technology giants including ABB, Hitachi Energy, Siemens Energy, and General Electric. These companies possess the advanced technology and project execution experience required for large-scale HVDC deployments.

What are the main applications of HVDC systems? The primary applications include long-distance bulk power transmission, interconnecting separate power grids (often between countries), integrating large-scale remote renewable energy sources like offshore wind farms, and stabilizing existing power networks.

How does HVDC support renewable energy integration? HVDC is crucial for renewable integration as it allows efficient transmission of power from often remote renewable generation sites (e.g., offshore wind farms, remote solar or hydro plants) to distant population centers with minimal losses, thereby enabling a higher penetration of renewables into the energy mix.

Citius Research has developed a research report titled “HVDC (High Voltage Direct Current) System Market Report - Global Industry Analysis, Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030” delivering key insights regarding business intelligence and providing concrete business strategies to clients in the form of a detailed syndicated report. The report details out the factors such as business environment, industry trend, growth opportunities, competition, pricing, global and regional market analysis, and other market related factors.

Details included in the report for the years 2024 through 2030

• HVDC (High Voltage Direct Current) System Market Potential
• Segment-wise breakup
• Compounded annual growth rate (CAGR) for the next 6 years
• Key customers and their preferences
• Market share of major players and their competitive strength
• Existing competition in the market
• Price trend analysis
• Key trend analysis
• Market entry strategies
• Market opportunity insights

The report focuses on the drivers, restraints, opportunities, and challenges in the market based on various factors geographically. Further, key players, major collaborations, merger & acquisitions along with trending innovation and business policies are reviewed in the report. The HVDC (High Voltage Direct Current) System Market report is segmented on the basis of various market segments and their analysis, both in terms of value and volume, for each region for the period under consideration.

HVDC (High Voltage Direct Current) System Market Segmentation

Market Segmentation

Regions Covered

• North America
• Latin America
• Europe
• MENA
• Asia Pacific
• Sub-Saharan Africa and
• Australasia

HVDC (High Voltage Direct Current) System Market Analysis

The report covers below mentioned analysis, but is not limited to:

• Overview of HVDC (High Voltage Direct Current) System Market
• Research Methodology
• Executive Summary
• Market Dynamics of HVDC (High Voltage Direct Current) System Market
  • Driving Factors
  • Restraints
  • Opportunities
• Global Market Status and Forecast by Segment A
• Global Market Status and Forecast by Segment B
• Global Market Status and Forecast by Segment C
• Global Market Status and Forecast by Regions
• Upstream and Downstream Market Analysis of HVDC (High Voltage Direct Current) System Market
• Cost and Gross Margin Analysis of HVDC (High Voltage Direct Current) System Market
• HVDC (High Voltage Direct Current) System Market Report - Global Industry Analysis, Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030
  • Competition Landscape
  • Market Share of Major Players
• Key Recommendations

The “HVDC (High Voltage Direct Current) System Market Report - Global Industry Analysis, Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030” report helps the clients to take business decisions and to understand strategies of major players in the industry. The report delivers the market driven results supported by a mix of primary and secondary research. The report provides the results triangulated through authentic sources and upon conducting thorough primary interviews with the industry experts. The report includes the results on the areas where the client can focus and create point of parity and develop a competitive edge, based on real-time data results.

HVDC (High Voltage Direct Current) System Market Key Stakeholders

Below are the key stakeholders for the HVDC (High Voltage Direct Current) System Market:

• Manufacturers
• Distributors/Traders/Wholesalers
• Material/Component Manufacturers
• Industry Associations
• Downstream vendors

HVDC (High Voltage Direct Current) System Market Report Scope

Report AttributeDetails
Base year2023
Historical data2018 – 2023
Forecast2024 - 2030
CAGR2024 - 2030
Quantitative UnitsValue (USD Million)
Report coverageRevenue Forecast, Competitive Landscape, Growth Factors, Trends and Strategies. Customized report options available on request
Segments coveredProduct type, technology, application, geography
Regions coveredNorth America, Latin America, Europe, MENA, Asia Pacific, Sub-Saharan Africa and Australasia
Countries coveredUS, UK, China, Japan, Germany, India, France, Brazil, Italy, Canada, Russia, South Korea, Australia, Spain, Mexico and others
Customization scopeAvailable on request
PricingVarious purchase options available as per your research needs. Discounts available on request

COVID-19 Impact Analysis

Like most other markets, the outbreak of COVID-19 had an unfavorable impact on the HVDC (High Voltage Direct Current) System Market worldwide. This report discusses in detail the disruptions experienced by the market, the impact on flow of raw materials, manufacturing operations, production trends, consumer demand and the projected future of this market post pandemic.

The report has helped our clients:

• To describe and forecast the HVDC (High Voltage Direct Current) System Market size, on the basis of various segmentations and geography, in terms of value and volume
• To measure the changing needs of customers/industries
• To provide detailed information regarding the drivers, restraints, opportunities, and challenges influencing the growth of the market
• To gain competitive intelligence and uncover new opportunities
• To analyse opportunities in the market for stakeholders by identifying high-growth segments in HVDC (High Voltage Direct Current) System Market
• To strategically profile key players and provide details of the current competitive landscape
• To analyse strategic approaches adopted by players in the market, such as product launches and developments, acquisitions, collaborations, contracts, expansions, and partnerships

Report Customization

Citius Research provides free customization of reports as per your need. This report can be personalized to meet your requirements. Get in touch with our sales team, who will guarantee you to get a report that suits your necessities.

Customize This Report

Frequently Asked Questions

The Global HVDC (High Voltage Direct Current) System Market size was valued at $XX billion in 2023 and is anticipated to reach $XX billion by 2030 growing at a CAGR of XX%
The global HVDC (High Voltage Direct Current) System Market is expected to grow at a CAGR of XX% from 2023 to 2030.
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Table of Contents

Chapter 1. Introduction
  1.1. Market Scope
  1.2. Key Segmentations
  1.3. Research Objective
Chapter 2. Research Methodology & Assumptions
Chapter 3. Executive Summary
Chapter 4. Market Background
  4.1. Dynamics
    4.1.1. Drivers
    4.1.2. Restraints
    4.1.3. Opportunity
    4.1.4. Challenges
  4.2. Key Trends in the Impacting the Market
    4.2.1. Demand & Supply
  4.3. Industry SWOT Analysis
  4.4. Porter’s Five Forces Analysis
  4.5. Value and Supply Chain Analysis
  4.6. Macro-Economic Factors
  4.7. COVID-19 Impact Analysis
    4.7.1. Global and Regional Assessment
  4.8. Profit Margin Analysis
  4.9. Trade Analysis
    4.9.1. Importing Countries
    4.9.2. Exporting Countries
  4.10. Market Entry Strategies
  4.11. Market Assessment (US$ Mn and Units)
Chapter 5. Global HVDC (High Voltage Direct Current) System Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Segment A
  5.1. By Segment A, 2024 - 2030
    5.1.1. Sub-Segment A
    5.1.2. Sub-Segment B
  5.2. Opportunity Analysis
Chapter 6. Global HVDC (High Voltage Direct Current) System Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Segment B
  6.1. By Segment B, 2024 - 2030
    6.1.1. Sub-Segment A
    6.1.2. Sub-Segment B
  6.2. Opportunity Analysis
Chapter 7. Global HVDC (High Voltage Direct Current) System Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Segment C
  7.1. By Segment C, 2024 - 2030
    7.1.1. Sub-Segment A
    7.1.2. Sub-Segment B
  7.2. Opportunity Analysis
Chapter 8. Global HVDC (High Voltage Direct Current) System Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Region
  8.1. By Region, 2024 - 2030
    8.1.1. North America
    8.1.2. Latin America
    8.1.3. Europe
    8.1.4. MENA
    8.1.5. Asia Pacific
    8.1.6. Sub-Saharan Africa
    8.1.7. Australasia
  8.2. Opportunity Analysis
Chapter 9. North America HVDC (High Voltage Direct Current) System Market Forecast and Trend Analysis
  9.1. Regional Overview
  9.2. Pricing Analysis
  9.3. Key Trends in the Region
    9.3.1. Supply and Demand
  9.4. Demographic Structure
  9.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    9.5.1. Sub-Segment A
    9.5.2. Sub-Segment B
  9.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    9.6.1. Sub-Segment A
    9.6.2. Sub-Segment B
  9.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    9.7.1. Sub-Segment A
    9.7.2. Sub-Segment B
  9.8. By Country, 2024 - 2030, (US$ Mn and Units)
    9.8.1. U.S.
    9.8.2. Canada
    9.8.3. Rest of North America
  9.9. Opportunity Analysis
Chapter 10. Latin America HVDC (High Voltage Direct Current) System Market Forecast and Trend Analysis
  10.1. Regional Overview
  10.2. Pricing Analysis
  10.3. Key Trends in the Region
    10.3.1. Supply and Demand
  10.4. Demographic Structure
  10.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    10.5.1. Sub-Segment A
    10.5.2. Sub-Segment B
  10.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    10.6.1. Sub-Segment A
    10.6.2. Sub-Segment B
  10.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    10.7.1. Sub-Segment A
    10.7.2. Sub-Segment B
  10.8. By Country, 2024 - 2030, (US$ Mn and Units)
    10.8.1. Brazil
    10.8.2. Argentina
    10.8.3. Rest of Latin America
  10.9. Opportunity Analysis
Chapter 11. Europe HVDC (High Voltage Direct Current) System Market Forecast and Trend Analysis
  11.1. Regional Overview
  11.2. Pricing Analysis
  11.3. Key Trends in the Region
    11.3.1. Supply and Demand
  11.4. Demographic Structure
  11.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    11.5.1. Sub-Segment A
    11.5.2. Sub-Segment B
  11.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    11.6.1. Sub-Segment A
    11.6.2. Sub-Segment B
  11.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    11.7.1. Sub-Segment A
    11.7.2. Sub-Segment B
  11.8. By Country, 2024 - 2030, (US$ Mn and Units)
    11.8.1. UK
    11.8.2. Germany
    11.8.3. France
    11.8.4. Spain
    11.8.5. Rest of Europe
  11.9. Opportunity Analysis
Chapter 12. MENA HVDC (High Voltage Direct Current) System Market Forecast and Trend Analysis
  12.1. Regional Overview
  12.2. Pricing Analysis
  12.3. Key Trends in the Region
    12.3.1. Supply and Demand
  12.4. Demographic Structure
  12.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    12.5.1. Sub-Segment A
    12.5.2. Sub-Segment B
  12.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    12.6.1. Sub-Segment A
    12.6.2. Sub-Segment B
  12.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    12.7.1. Sub-Segment A
    12.7.2. Sub-Segment B
  12.8. By Country, 2024 - 2030, (US$ Mn and Units)
    12.8.1. Egypt
    12.8.2. Algeria
    12.8.3. GCC
    12.8.4. Rest of MENA
  12.9. Opportunity Analysis
Chapter 13. Asia Pacific HVDC (High Voltage Direct Current) System Market Forecast and Trend Analysis
  13.1. Regional Overview
  13.2. Pricing Analysis
  13.3. Key Trends in the Region
    13.3.1. Supply and Demand
  13.4. Demographic Structure
  13.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    13.5.1. Sub-Segment A
    13.5.2. Sub-Segment B
  13.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    13.6.1. Sub-Segment A
    13.6.2. Sub-Segment B
  13.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    13.7.1. Sub-Segment A
    13.7.2. Sub-Segment B
  13.8. By Country, 2024 - 2030, (US$ Mn and Units)
    13.8.1. India
    13.8.2. China
    13.8.3. Japan
    13.8.4. ASEAN
    13.8.5. Rest of Asia Pacific
  13.9. Opportunity Analysis
Chapter 14. Sub-Saharan Africa HVDC (High Voltage Direct Current) System Market Forecast and Trend Analysis
  14.1. Regional Overview
  14.2. Pricing Analysis
  14.3. Key Trends in the Region
    14.3.1. Supply and Demand
  14.4. Demographic Structure
  14.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    14.5.1. Sub-Segment A
    14.5.2. Sub-Segment B
  14.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    14.6.1. Sub-Segment A
    14.6.2. Sub-Segment B
  14.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    14.7.1. Sub-Segment A
    14.7.2. Sub-Segment B
  14.8. By Country, 2024 - 2030, (US$ Mn and Units)
    14.8.1. Ethiopia
    14.8.2. Nigeria
    14.8.3. Rest of Sub-Saharan Africa
  14.9. Opportunity Analysis
Chapter 15. Australasia HVDC (High Voltage Direct Current) System Market Forecast and Trend Analysis
  15.1. Regional Overview
  15.2. Pricing Analysis
  15.3. Key Trends in the Region
    15.3.1. Supply and Demand
  15.4. Demographic Structure
  15.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    15.5.1. Sub-Segment A
    15.5.2. Sub-Segment B
  15.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    15.6.1. Sub-Segment A
    15.6.2. Sub-Segment B
  15.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    15.7.1. Sub-Segment A
    15.7.2. Sub-Segment B
  15.8. By Country, 2024 - 2030, (US$ Mn and Units)
    15.8.1. Australia
    15.8.2. New Zealand
    15.8.3. Rest of Australasia
  15.9. Opportunity Analysis
Chapter 16. Competition Analysis
  16.1. Competitive Benchmarking
    16.1.1. Top Player’s Market Share
    16.1.2. Price and Product Comparison
  16.2. Company Profiles
    16.2.1. Company A
      16.2.1.1. Company Overview
      16.2.1.2. Segmental Revenue
      16.2.1.3. Product Portfolio
      16.2.1.4. Key Developments
      16.2.1.5. Strategic Outlook
    16.2.2. Company B
      16.2.2.1. Company Overview
      16.2.2.2. Segmental Revenue
      16.2.2.3. Product Portfolio
      16.2.2.4. Key Developments
      16.2.2.5. Strategic Outlook
    16.2.3. Company C
      16.2.3.1. Company Overview
      16.2.3.2. Segmental Revenue
      16.2.3.3. Product Portfolio
      16.2.3.4. Key Developments
      16.2.3.5. Strategic Outlook
    16.2.4. Company D
      16.2.4.1. Company Overview
      16.2.4.2. Segmental Revenue
      16.2.4.3. Product Portfolio
      16.2.4.4. Key Developments
      16.2.4.5. Strategic Outlook
    16.2.5. Company E
      16.2.5.1. Company Overview
      16.2.5.2. Segmental Revenue
      16.2.5.3. Product Portfolio
      16.2.5.4. Key Developments
      16.2.5.5. Strategic Outlook
    16.2.6. Company F
      16.2.6.1. Company Overview
      16.2.6.2. Segmental Revenue
      16.2.6.3. Product Portfolio
      16.2.6.4. Key Developments
      16.2.6.5. Strategic Outlook
    16.2.7. Company G
      16.2.7.1. Company Overview
      16.2.7.2. Segmental Revenue
      16.2.7.3. Product Portfolio
      16.2.7.4. Key Developments
      16.2.7.5. Strategic Outlook
    16.2.8. Company H
      16.2.8.1. Company Overview
      16.2.8.2. Segmental Revenue
      16.2.8.3. Product Portfolio
      16.2.8.4. Key Developments
      16.2.8.5. Strategic Outlook
    16.2.9. Company I
      16.2.9.1. Company Overview
      16.2.9.2. Segmental Revenue
      16.2.9.3. Product Portfolio
      16.2.9.4. Key Developments
      16.2.9.5. Strategic Outlook
    16.2.10. Company J
      16.2.10.1. Company Overview
      16.2.10.2. Segmental Revenue
      16.2.10.3. Product Portfolio
      16.2.10.4. Key Developments
      16.2.10.5. Strategic Outlook
Chapter 17. Go-To-Market Strategy

Research Methodology

We follow a robust research methodology to analyze the market in order to provide our clients with qualitative and quantitative analysis which has a very low or negligible deviance. Extensive secondary research supported by primary data collection methods help us to thoroughly understand and gauge the market. We incorporate both top-down and bottom-up approach for estimating the market. The below mentioned methods are then adopted to triangulate and validate the market.

Secondary data collection and interpretation

Secondary research includes sources such as published books, articles in journals, news media and published businesses, government and international body publications, and associations. Sources also include paid databases such as Hoovers, Thomson Reuters, Passport and others. Data derived through secondary sources is further validated through primary sources. The secondary sources also include major manufacturers mapped on the basis of revenues, product portfolios, and sales channels.

Primary data collection

Primary data collection methods include conducting interviews with industry experts and various stakeholders across the supply chain, such as raw material suppliers, manufacturers, product distributors and customers. The interviews are either telephonic or face-to-face, or even a combination of both. Prevailing trends in the industry are gathered by conducting surveys. Primary interviews also help us to understand the market drivers, restraints and opportunities, along with the challenges in the market. This method helps us in validating the data gathered through secondary sources, further triangulating the data and developing it through our statistical tools. We generally conduct interviews with -

  • CEOs, Directors, and VPs
  • Sales and Marketing Managers
  • Plant Heads and Manufacturing Department Heads
  • Product Specialists

Supply Side and Demand Side Data Collection

Supply side analysis is based on the data collected from the manufacturers and the product providers in terms of their segmental revenues. Secondary sources for this type of analysis include company annual reports and publications, associations and organisations, government publications and others.

Demand side analysis is based upon the consumer insights who are the end users of the particular product in question. They could be an individual user or an organisation. Such data is gathered through consumer surveys and focused group interviews.

Market Engineering

As a primary step, in order to develop the market numbers we follow a vigorous methodology that includes studying the parent market of the niche product and understanding the industry trends, acceptance among customers of the product, challenges, future growth, and others, followed by further breaking down the market under consideration into various segments and sub-markets. Additionally, in order to cross-validate the market, we also determine the top players in the market, along with their segmental revenues for the said market. Our secondary sources help us to validate the market share of the top players. Using both the qualitative and quantitative analysis of all the possible factors helps us determine the market numbers which are inclined towards accuracy.

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