Water Quality Monitoring Market Report, Global Industry Analysis, Market Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2023 - 2030

  • Published Date: Jan, 2024
  • Report ID: CR0207274
  • Format: Electronic (PDF)
  • Number of Pages: 224
  • Author(s): Joshi, Madhavi

Report Overview

The Water Quality Monitoring Market size was estimated at USD 4.5 billion in 2023 and is projected to reach USD 9 billion by 2030, exhibiting a compound annual growth rate (CAGR) of 10.50% during the forecast period (2024-2030).

Water Quality Monitoring Market

(Market Size)
$4.5 billion
$9 billion
2023
2030
Source: Citius Research
Study Period 2018 - 2030
Base Year For Estimation 2023
Forecast Data Period 2024 - 2030
CAGR (2024-2030) 10.50%
2023 Market Size USD 4.5 billion
2030 Market Size USD 9 billion
Key Players Xylem, Thermo Fisher Scientific, Danaher, Horiba, Endress+Hauser

Market Summary

The water quality monitoring market is an essential segment within the environmental technology sector, particularly critical for the manufacturing and construction industries. This market focuses on the development, deployment, and utilization of systems and solutions designed to assess and analyze the physical, chemical, and biological characteristics of water. In industrial contexts, continuous and accurate water monitoring is not merely a regulatory obligation but a fundamental component of operational integrity, risk management, and corporate sustainability initiatives. The demand is driven by the necessity to ensure compliance with stringent environmental protection standards, manage wastewater discharge from industrial processes, and prevent contamination that could lead to substantial fines and reputational damage. Technologies employed range from traditional handheld sampling equipment to advanced real-time sensor networks and remote telemetry systems that provide actionable data. The integration of IoT and data analytics is transforming this field, enabling predictive maintenance of water treatment infrastructure and smarter resource management. For companies in manufacturing and construction, investing in robust water quality monitoring is a strategic imperative to safeguard their operations, mitigate environmental impact, and demonstrate a commitment to sustainable practices to stakeholders and communities.

Key Highlights

The water quality monitoring market is characterized by several pivotal developments shaping its current trajectory. A significant highlight is the accelerating adoption of smart water technologies, which integrate Internet of Things (IoT) sensors, cloud computing, and big data analytics to enable real-time, continuous monitoring and remote management of water parameters. This digital transformation allows for predictive analytics, which can forecast potential contamination events or system failures, thereby minimizing operational downtime and environmental incidents. Another key trend is the increasing regulatory pressure worldwide, compelling manufacturing and construction firms to implement more transparent and verifiable monitoring protocols. This has spurred innovation in sensor technology, leading to the development of multi-parameter probes capable of measuring a wide array of contaminants simultaneously with high precision. Furthermore, there is a growing emphasis on the monitoring of specific industrial pollutants, such as heavy metals and chemical oxygen demand (COD), which are prevalent in manufacturing effluents. The market is also witnessing a consolidation phase, with major players like Danaher and Thermo Fisher Scientific actively acquiring smaller specialized firms to broaden their technological portfolios and global reach, enhancing their ability to offer integrated, end-to-end water management solutions to industrial clients.

Drivers, Opportunities & Restraints

The growth of the water quality monitoring market is propelled by a confluence of powerful drivers. Primarily, increasingly stringent government regulations and international standards mandating the treatment and monitoring of industrial wastewater act as a primary catalyst. Non-compliance risks severe financial penalties and operational shutdowns, making investment in monitoring systems a business necessity. Heightened public and investor awareness regarding corporate environmental responsibility is also pushing companies to adopt more sustainable water management practices, which inherently requires advanced monitoring. The opportunities within this market are substantial and largely technology-driven. The emergence of low-cost sensor technologies and the proliferation of IoT platforms create opportunities for more widespread deployment and data-driven decision-making. There is significant potential for growth in developing regions where industrialization is rapid, and environmental infrastructure is still being built. However, the market faces notable restraints. The high initial capital investment required for advanced monitoring systems can be a barrier to adoption, particularly for small and medium-sized enterprises. Technical challenges related to the calibration and maintenance of sophisticated sensors in harsh industrial environments can affect data reliability. Furthermore, a lack of standardized protocols for data reporting and a shortage of skilled technicians to operate and interpret these complex systems can hinder market expansion in certain areas.

Concentration Insights

The competitive landscape of the water quality monitoring market is moderately concentrated, featuring a mix of large, diversified multinational corporations and smaller, niche technology providers. Leading entities such as Danaher Corporation, through its subsidiary Hach, Thermo Fisher Scientific Inc., and Xylem Inc. command significant market share. These giants leverage their extensive R&D capabilities, global sales and service networks, and broad product portfolios that include instruments, reagents, and software to serve large industrial accounts. They compete not only on product quality and technological innovation but also on their ability to provide comprehensive service contracts and regulatory expertise. Alongside these leaders, a vibrant ecosystem of specialized firms like Horiba Ltd. and In-Situ Inc. focuses on specific monitoring technologies or application areas, often offering best-in-class solutions. This structure creates a dynamic where large companies often pursue strategic acquisitions to absorb innovative technologies, while smaller firms compete through agility and deep technical specialization. For end-users in manufacturing and construction, this concentration means access to highly reliable, integrated solutions from major vendors, alongside the option to procure specialized, cutting-edge technology from focused innovators.

Type Insights

The market offerings in water quality monitoring are broadly segmented by type into monitoring products and services. Monitoring products encompass the physical hardware and associated software required for data collection and analysis. This category includes a diverse array of equipment such as pH sensors, dissolved oxygen sensors, turbidity meters, conductivity sensors, TOC analyzers, and spectrophotometers. There is a clear trend towards multi-parameter systems that can measure several water quality indicators from a single unit, reducing the footprint and complexity of monitoring stations, especially in space-constrained industrial settings. The product segment is further enhanced by accompanying software platforms that facilitate data logging, visualization, trend analysis, and reporting for compliance purposes. The services segment is equally critical and includes installation, calibration, maintenance, repair, and consulting services. For industrial clients, service contracts that guarantee uptime and data accuracy are often as important as the hardware itself, as they ensure continuous compliance and operational reliability. The emergence of data-as-a-service models, where providers manage the entire monitoring infrastructure and deliver insights, represents a growing niche within this segment, appealing to companies that prefer to outsource their non-core monitoring functions.

Application Insights

Within the manufacturing and construction industries, the application of water quality monitoring systems is vital across several key areas. The most prominent application is in effluent and wastewater monitoring. Manufacturing plants are required to continuously monitor their wastewater discharge for parameters like pH, chemical oxygen demand (COD), biological oxygen demand (BOD), total suspended solids (TSS), and specific pollutants like heavy metals or oils to ensure compliance with permit limits before releasing water into municipal systems or the environment. In construction, monitoring is crucial for managing stormwater runoff from sites, which can carry sediments, fuels, and other contaminants. Another critical application is in process water quality control. Many manufacturing processes, from semiconductor fabrication to food and beverage production, require water of a specific purity. Continuous monitoring ensures that the water entering the process meets stringent quality specifications to prevent product defects and equipment damage. Furthermore, monitoring is used for environmental impact assessment during the planning and operation of industrial facilities and for long-term stewardship of sites to detect any potential groundwater contamination, protecting the company from future liability.

Regional Insights

The demand for water quality monitoring solutions exhibits distinct regional patterns influenced by industrial activity, regulatory frameworks, and environmental awareness. North America and Europe represent mature markets characterized by well-established, strict environmental regulations enforced by agencies like the US Environmental Protection Agency and the European Environment Agency. This regulatory environment drives consistent demand for advanced monitoring technologies and replacement cycles in the manufacturing sector. The Asia-Pacific region is anticipated to witness the most dynamic growth, fueled by rapid industrialization in nations such as China and India, increasing foreign direct investment in manufacturing, and growing governmental focus on combating severe water pollution. Large-scale infrastructure projects and new industrial zones in these regions are incorporating water monitoring from the outset. Latin America and the Middle East & Africa are emerging markets where growth is linked to the expansion of the industrial base, development of water infrastructure, and gradual strengthening of environmental policies, presenting significant long-term opportunities for providers of monitoring solutions.

Company Insights

The competitive arena features prominent players who have established strong positions through technological prowess and strategic market expansion. Danaher Corporation, operating through its water quality platform (including Hach, ChemTreat, and Trojan Technologies), offers an extensive portfolio of analytical instruments, reagents, and services, making it a one-stop-shop for many industrial clients. Thermo Fisher Scientific Inc. is another key contender, providing advanced analytical instrumentation and software solutions for precise water analysis. Xylem Inc., a leading water technology company, provides monitoring equipment under brands like YSI and SonTek, focusing on both sensors and data analytics platforms. Siemens AG offers integrated automation and monitoring solutions that can be seamlessly incorporated into larger plant-wide control systems, which is a significant advantage for manufacturing facilities. Other notable companies include Horiba Ltd., renowned for its high-precision analytical and measurement instruments, and Emerson Electric Co., which provides monitoring solutions as part of its broader automation offerings. These companies compete intensely on innovation, global service support, and the ability to provide customized solutions that address the specific contaminant challenges faced by different manufacturing sub-sectors.

Recent Developments

The water quality monitoring market is experiencing a period of rapid innovation and strategic maneuvering. A dominant trend is the industry-wide push towards digitalization and connectivity. Major players are consistently launching new IoT-enabled sensor platforms that offer enhanced connectivity options like 4G/5G and LoRaWAN, enabling easier integration into industrial IoT ecosystems and cloud-based data management platforms. There is a significant focus on developing sensors with reduced maintenance requirements, such as self-cleaning optical sensors or fouling-resistant electrodes, to improve reliability in challenging wastewater applications. Furthermore, advancements in sensor miniaturization and the development of portable, lab-quality instruments are empowering field technicians with more powerful on-site analysis capabilities. On the strategic front, merger and acquisition activity remains robust as larger entities seek to acquire innovative startups with unique sensing technologies or software capabilities. Partnerships between sensor manufacturers and data analytics firms are also becoming more common, aiming to deliver more value-added services like predictive maintenance and regulatory reporting automation directly to industrial customers, moving beyond merely selling hardware to offering comprehensive water intelligence solutions.

Report Segmentation

This comprehensive market research report on the Water Quality Monitoring Market for the Manufacturing and Construction industry provides a detailed analysis structured across multiple dimensions to offer actionable insights. The report is meticulously segmented to allow stakeholders to understand specific areas of interest. The segmentation by type provides a deep dive into the market for monitoring products, which includes sensors, analyzers, meters, and software, as well as the market for related services such as installation, maintenance, and consulting. The application segmentation analyzes the distinct needs and solutions for various uses, including effluent wastewater monitoring, process water quality control, and environmental impact assessment specifically within manufacturing plants and construction sites. Furthermore, the report offers a thorough regional analysis, breaking down the market dynamics, regulatory influences, and growth potential across key geographical areas including North America, Europe, Asia-Pacific, and the Rest of the World. This multi-faceted segmentation ensures that the report delivers targeted information, enabling companies like Danaher, Thermo Fisher Scientific, and Xylem, as well as end-user industries, to identify precise growth opportunities, understand competitive strategies, and make informed investment and strategic decisions.

FAQs

What is water quality monitoring? Water quality monitoring is the process of testing and analyzing water to assess its physical, chemical, and biological characteristics. It involves using specialized equipment and sensors to measure parameters like pH, dissolved oxygen, turbidity, conductivity, and the presence of specific contaminants to ensure water is safe for its intended use and compliant with environmental regulations.

Why is water quality monitoring important in manufacturing? Water quality monitoring is critically important in manufacturing to ensure compliance with environmental discharge permits, prevent pollution, and avoid significant fines. It is also essential for protecting production processes that require specific water purity levels, safeguarding equipment from scaling or corrosion, and upholding corporate social responsibility commitments for sustainable operation.

What are the different types of water quality monitoring systems? Water quality monitoring systems vary from portable, handheld testing kits for spot checks to fixed, continuous online analyzers that provide real-time data. Systems can be basic, measuring a single parameter, or advanced multi-parameter stations integrated with telemetry for remote data access and cloud-based analytics platforms for comprehensive water management.

What parameters are measured in industrial water monitoring? Key parameters measured in industrial water monitoring include pH levels, temperature, dissolved oxygen, conductivity, turbidity, total suspended solids (TSS), chemical oxygen demand (COD), biological oxygen demand (BOD), and the concentration of specific pollutants relevant to the industry, such as heavy metals, nitrates, oils, and greases.

How does IoT improve water quality monitoring? IoT revolutionizes water quality monitoring by connecting sensors to the internet, enabling continuous, real-time data collection and transmission. This allows for remote monitoring and control of water systems, immediate alerts for parameter excursions, predictive maintenance based on data trends, and advanced analytics for optimizing water usage and treatment processes, leading to greater efficiency and compliance.

Who are the key players in the water quality monitoring market? The market is served by a mix of large multinational corporations and specialized technology firms. Key players include Danaher Corporation (via its Hach and ChemTreat businesses), Thermo Fisher Scientific Inc., Xylem Inc. (YSI), Siemens AG, Horiba Ltd., and Emerson Electric Co. These companies compete on technology innovation, product reliability, and global service and support networks.

Citius Research has developed a research report titled “Water Quality Monitoring Market Report - Global Industry Analysis, Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030” delivering key insights regarding business intelligence and providing concrete business strategies to clients in the form of a detailed syndicated report. The report details out the factors such as business environment, industry trend, growth opportunities, competition, pricing, global and regional market analysis, and other market related factors.

Details included in the report for the years 2024 through 2030

• Water Quality Monitoring Market Potential
• Segment-wise breakup
• Compounded annual growth rate (CAGR) for the next 6 years
• Key customers and their preferences
• Market share of major players and their competitive strength
• Existing competition in the market
• Price trend analysis
• Key trend analysis
• Market entry strategies
• Market opportunity insights

The report focuses on the drivers, restraints, opportunities, and challenges in the market based on various factors geographically. Further, key players, major collaborations, merger & acquisitions along with trending innovation and business policies are reviewed in the report. The Water Quality Monitoring Market report is segmented on the basis of various market segments and their analysis, both in terms of value and volume, for each region for the period under consideration.

Water Quality Monitoring Market Segmentation

Market Segmentation

Regions Covered

• North America
• Latin America
• Europe
• MENA
• Asia Pacific
• Sub-Saharan Africa and
• Australasia

Water Quality Monitoring Market Analysis

The report covers below mentioned analysis, but is not limited to:

• Overview of Water Quality Monitoring Market
• Research Methodology
• Executive Summary
• Market Dynamics of Water Quality Monitoring Market
  • Driving Factors
  • Restraints
  • Opportunities
• Global Market Status and Forecast by Segment A
• Global Market Status and Forecast by Segment B
• Global Market Status and Forecast by Segment C
• Global Market Status and Forecast by Regions
• Upstream and Downstream Market Analysis of Water Quality Monitoring Market
• Cost and Gross Margin Analysis of Water Quality Monitoring Market
• Water Quality Monitoring Market Report - Global Industry Analysis, Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030
  • Competition Landscape
  • Market Share of Major Players
• Key Recommendations

The “Water Quality Monitoring Market Report - Global Industry Analysis, Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030” report helps the clients to take business decisions and to understand strategies of major players in the industry. The report delivers the market driven results supported by a mix of primary and secondary research. The report provides the results triangulated through authentic sources and upon conducting thorough primary interviews with the industry experts. The report includes the results on the areas where the client can focus and create point of parity and develop a competitive edge, based on real-time data results.

Water Quality Monitoring Market Key Stakeholders

Below are the key stakeholders for the Water Quality Monitoring Market:

• Manufacturers
• Distributors/Traders/Wholesalers
• Material/Component Manufacturers
• Industry Associations
• Downstream vendors

Water Quality Monitoring Market Report Scope

Report AttributeDetails
Base year2023
Historical data2018 – 2023
Forecast2024 - 2030
CAGR2024 - 2030
Quantitative UnitsValue (USD Million)
Report coverageRevenue Forecast, Competitive Landscape, Growth Factors, Trends and Strategies. Customized report options available on request
Segments coveredProduct type, technology, application, geography
Regions coveredNorth America, Latin America, Europe, MENA, Asia Pacific, Sub-Saharan Africa and Australasia
Countries coveredUS, UK, China, Japan, Germany, India, France, Brazil, Italy, Canada, Russia, South Korea, Australia, Spain, Mexico and others
Customization scopeAvailable on request
PricingVarious purchase options available as per your research needs. Discounts available on request

COVID-19 Impact Analysis

Like most other markets, the outbreak of COVID-19 had an unfavorable impact on the Water Quality Monitoring Market worldwide. This report discusses in detail the disruptions experienced by the market, the impact on flow of raw materials, manufacturing operations, production trends, consumer demand and the projected future of this market post pandemic.

The report has helped our clients:

• To describe and forecast the Water Quality Monitoring Market size, on the basis of various segmentations and geography, in terms of value and volume
• To measure the changing needs of customers/industries
• To provide detailed information regarding the drivers, restraints, opportunities, and challenges influencing the growth of the market
• To gain competitive intelligence and uncover new opportunities
• To analyse opportunities in the market for stakeholders by identifying high-growth segments in Water Quality Monitoring Market
• To strategically profile key players and provide details of the current competitive landscape
• To analyse strategic approaches adopted by players in the market, such as product launches and developments, acquisitions, collaborations, contracts, expansions, and partnerships

Report Customization

Citius Research provides free customization of reports as per your need. This report can be personalized to meet your requirements. Get in touch with our sales team, who will guarantee you to get a report that suits your necessities.

Customize This Report

Frequently Asked Questions

The Global Water Quality Monitoring Market size was valued at $XX billion in 2023 and is anticipated to reach $XX billion by 2030 growing at a CAGR of XX%
The global Water Quality Monitoring Market is expected to grow at a CAGR of XX% from 2023 to 2030.
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Table of Contents

Chapter 1. Introduction
  1.1. Market Scope
  1.2. Key Segmentations
  1.3. Research Objective
Chapter 2. Research Methodology & Assumptions
Chapter 3. Executive Summary
Chapter 4. Market Background
  4.1. Dynamics
    4.1.1. Drivers
    4.1.2. Restraints
    4.1.3. Opportunity
    4.1.4. Challenges
  4.2. Key Trends in the Impacting the Market
    4.2.1. Demand & Supply
  4.3. Industry SWOT Analysis
  4.4. Porter’s Five Forces Analysis
  4.5. Value and Supply Chain Analysis
  4.6. Macro-Economic Factors
  4.7. COVID-19 Impact Analysis
    4.7.1. Global and Regional Assessment
  4.8. Profit Margin Analysis
  4.9. Trade Analysis
    4.9.1. Importing Countries
    4.9.2. Exporting Countries
  4.10. Market Entry Strategies
  4.11. Market Assessment (US$ Mn and Units)
Chapter 5. Global Water Quality Monitoring Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Segment A
  5.1. By Segment A, 2024 - 2030
    5.1.1. Sub-Segment A
    5.1.2. Sub-Segment B
  5.2. Opportunity Analysis
Chapter 6. Global Water Quality Monitoring Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Segment B
  6.1. By Segment B, 2024 - 2030
    6.1.1. Sub-Segment A
    6.1.2. Sub-Segment B
  6.2. Opportunity Analysis
Chapter 7. Global Water Quality Monitoring Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Segment C
  7.1. By Segment C, 2024 - 2030
    7.1.1. Sub-Segment A
    7.1.2. Sub-Segment B
  7.2. Opportunity Analysis
Chapter 8. Global Water Quality Monitoring Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Region
  8.1. By Region, 2024 - 2030
    8.1.1. North America
    8.1.2. Latin America
    8.1.3. Europe
    8.1.4. MENA
    8.1.5. Asia Pacific
    8.1.6. Sub-Saharan Africa
    8.1.7. Australasia
  8.2. Opportunity Analysis
Chapter 9. North America Water Quality Monitoring Market Forecast and Trend Analysis
  9.1. Regional Overview
  9.2. Pricing Analysis
  9.3. Key Trends in the Region
    9.3.1. Supply and Demand
  9.4. Demographic Structure
  9.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    9.5.1. Sub-Segment A
    9.5.2. Sub-Segment B
  9.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    9.6.1. Sub-Segment A
    9.6.2. Sub-Segment B
  9.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    9.7.1. Sub-Segment A
    9.7.2. Sub-Segment B
  9.8. By Country, 2024 - 2030, (US$ Mn and Units)
    9.8.1. U.S.
    9.8.2. Canada
    9.8.3. Rest of North America
  9.9. Opportunity Analysis
Chapter 10. Latin America Water Quality Monitoring Market Forecast and Trend Analysis
  10.1. Regional Overview
  10.2. Pricing Analysis
  10.3. Key Trends in the Region
    10.3.1. Supply and Demand
  10.4. Demographic Structure
  10.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    10.5.1. Sub-Segment A
    10.5.2. Sub-Segment B
  10.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    10.6.1. Sub-Segment A
    10.6.2. Sub-Segment B
  10.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    10.7.1. Sub-Segment A
    10.7.2. Sub-Segment B
  10.8. By Country, 2024 - 2030, (US$ Mn and Units)
    10.8.1. Brazil
    10.8.2. Argentina
    10.8.3. Rest of Latin America
  10.9. Opportunity Analysis
Chapter 11. Europe Water Quality Monitoring Market Forecast and Trend Analysis
  11.1. Regional Overview
  11.2. Pricing Analysis
  11.3. Key Trends in the Region
    11.3.1. Supply and Demand
  11.4. Demographic Structure
  11.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    11.5.1. Sub-Segment A
    11.5.2. Sub-Segment B
  11.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    11.6.1. Sub-Segment A
    11.6.2. Sub-Segment B
  11.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    11.7.1. Sub-Segment A
    11.7.2. Sub-Segment B
  11.8. By Country, 2024 - 2030, (US$ Mn and Units)
    11.8.1. UK
    11.8.2. Germany
    11.8.3. France
    11.8.4. Spain
    11.8.5. Rest of Europe
  11.9. Opportunity Analysis
Chapter 12. MENA Water Quality Monitoring Market Forecast and Trend Analysis
  12.1. Regional Overview
  12.2. Pricing Analysis
  12.3. Key Trends in the Region
    12.3.1. Supply and Demand
  12.4. Demographic Structure
  12.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    12.5.1. Sub-Segment A
    12.5.2. Sub-Segment B
  12.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    12.6.1. Sub-Segment A
    12.6.2. Sub-Segment B
  12.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    12.7.1. Sub-Segment A
    12.7.2. Sub-Segment B
  12.8. By Country, 2024 - 2030, (US$ Mn and Units)
    12.8.1. Egypt
    12.8.2. Algeria
    12.8.3. GCC
    12.8.4. Rest of MENA
  12.9. Opportunity Analysis
Chapter 13. Asia Pacific Water Quality Monitoring Market Forecast and Trend Analysis
  13.1. Regional Overview
  13.2. Pricing Analysis
  13.3. Key Trends in the Region
    13.3.1. Supply and Demand
  13.4. Demographic Structure
  13.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    13.5.1. Sub-Segment A
    13.5.2. Sub-Segment B
  13.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    13.6.1. Sub-Segment A
    13.6.2. Sub-Segment B
  13.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    13.7.1. Sub-Segment A
    13.7.2. Sub-Segment B
  13.8. By Country, 2024 - 2030, (US$ Mn and Units)
    13.8.1. India
    13.8.2. China
    13.8.3. Japan
    13.8.4. ASEAN
    13.8.5. Rest of Asia Pacific
  13.9. Opportunity Analysis
Chapter 14. Sub-Saharan Africa Water Quality Monitoring Market Forecast and Trend Analysis
  14.1. Regional Overview
  14.2. Pricing Analysis
  14.3. Key Trends in the Region
    14.3.1. Supply and Demand
  14.4. Demographic Structure
  14.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    14.5.1. Sub-Segment A
    14.5.2. Sub-Segment B
  14.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    14.6.1. Sub-Segment A
    14.6.2. Sub-Segment B
  14.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    14.7.1. Sub-Segment A
    14.7.2. Sub-Segment B
  14.8. By Country, 2024 - 2030, (US$ Mn and Units)
    14.8.1. Ethiopia
    14.8.2. Nigeria
    14.8.3. Rest of Sub-Saharan Africa
  14.9. Opportunity Analysis
Chapter 15. Australasia Water Quality Monitoring Market Forecast and Trend Analysis
  15.1. Regional Overview
  15.2. Pricing Analysis
  15.3. Key Trends in the Region
    15.3.1. Supply and Demand
  15.4. Demographic Structure
  15.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    15.5.1. Sub-Segment A
    15.5.2. Sub-Segment B
  15.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    15.6.1. Sub-Segment A
    15.6.2. Sub-Segment B
  15.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    15.7.1. Sub-Segment A
    15.7.2. Sub-Segment B
  15.8. By Country, 2024 - 2030, (US$ Mn and Units)
    15.8.1. Australia
    15.8.2. New Zealand
    15.8.3. Rest of Australasia
  15.9. Opportunity Analysis
Chapter 16. Competition Analysis
  16.1. Competitive Benchmarking
    16.1.1. Top Player’s Market Share
    16.1.2. Price and Product Comparison
  16.2. Company Profiles
    16.2.1. Company A
      16.2.1.1. Company Overview
      16.2.1.2. Segmental Revenue
      16.2.1.3. Product Portfolio
      16.2.1.4. Key Developments
      16.2.1.5. Strategic Outlook
    16.2.2. Company B
      16.2.2.1. Company Overview
      16.2.2.2. Segmental Revenue
      16.2.2.3. Product Portfolio
      16.2.2.4. Key Developments
      16.2.2.5. Strategic Outlook
    16.2.3. Company C
      16.2.3.1. Company Overview
      16.2.3.2. Segmental Revenue
      16.2.3.3. Product Portfolio
      16.2.3.4. Key Developments
      16.2.3.5. Strategic Outlook
    16.2.4. Company D
      16.2.4.1. Company Overview
      16.2.4.2. Segmental Revenue
      16.2.4.3. Product Portfolio
      16.2.4.4. Key Developments
      16.2.4.5. Strategic Outlook
    16.2.5. Company E
      16.2.5.1. Company Overview
      16.2.5.2. Segmental Revenue
      16.2.5.3. Product Portfolio
      16.2.5.4. Key Developments
      16.2.5.5. Strategic Outlook
    16.2.6. Company F
      16.2.6.1. Company Overview
      16.2.6.2. Segmental Revenue
      16.2.6.3. Product Portfolio
      16.2.6.4. Key Developments
      16.2.6.5. Strategic Outlook
    16.2.7. Company G
      16.2.7.1. Company Overview
      16.2.7.2. Segmental Revenue
      16.2.7.3. Product Portfolio
      16.2.7.4. Key Developments
      16.2.7.5. Strategic Outlook
    16.2.8. Company H
      16.2.8.1. Company Overview
      16.2.8.2. Segmental Revenue
      16.2.8.3. Product Portfolio
      16.2.8.4. Key Developments
      16.2.8.5. Strategic Outlook
    16.2.9. Company I
      16.2.9.1. Company Overview
      16.2.9.2. Segmental Revenue
      16.2.9.3. Product Portfolio
      16.2.9.4. Key Developments
      16.2.9.5. Strategic Outlook
    16.2.10. Company J
      16.2.10.1. Company Overview
      16.2.10.2. Segmental Revenue
      16.2.10.3. Product Portfolio
      16.2.10.4. Key Developments
      16.2.10.5. Strategic Outlook
Chapter 17. Go-To-Market Strategy

Research Methodology

We follow a robust research methodology to analyze the market in order to provide our clients with qualitative and quantitative analysis which has a very low or negligible deviance. Extensive secondary research supported by primary data collection methods help us to thoroughly understand and gauge the market. We incorporate both top-down and bottom-up approach for estimating the market. The below mentioned methods are then adopted to triangulate and validate the market.

Secondary data collection and interpretation

Secondary research includes sources such as published books, articles in journals, news media and published businesses, government and international body publications, and associations. Sources also include paid databases such as Hoovers, Thomson Reuters, Passport and others. Data derived through secondary sources is further validated through primary sources. The secondary sources also include major manufacturers mapped on the basis of revenues, product portfolios, and sales channels.

Primary data collection

Primary data collection methods include conducting interviews with industry experts and various stakeholders across the supply chain, such as raw material suppliers, manufacturers, product distributors and customers. The interviews are either telephonic or face-to-face, or even a combination of both. Prevailing trends in the industry are gathered by conducting surveys. Primary interviews also help us to understand the market drivers, restraints and opportunities, along with the challenges in the market. This method helps us in validating the data gathered through secondary sources, further triangulating the data and developing it through our statistical tools. We generally conduct interviews with -

  • CEOs, Directors, and VPs
  • Sales and Marketing Managers
  • Plant Heads and Manufacturing Department Heads
  • Product Specialists

Supply Side and Demand Side Data Collection

Supply side analysis is based on the data collected from the manufacturers and the product providers in terms of their segmental revenues. Secondary sources for this type of analysis include company annual reports and publications, associations and organisations, government publications and others.

Demand side analysis is based upon the consumer insights who are the end users of the particular product in question. They could be an individual user or an organisation. Such data is gathered through consumer surveys and focused group interviews.

Market Engineering

As a primary step, in order to develop the market numbers we follow a vigorous methodology that includes studying the parent market of the niche product and understanding the industry trends, acceptance among customers of the product, challenges, future growth, and others, followed by further breaking down the market under consideration into various segments and sub-markets. Additionally, in order to cross-validate the market, we also determine the top players in the market, along with their segmental revenues for the said market. Our secondary sources help us to validate the market share of the top players. Using both the qualitative and quantitative analysis of all the possible factors helps us determine the market numbers which are inclined towards accuracy.

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