Vacuum Skin Packaging Market Report, Global Industry Analysis, Market Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2023 - 2030

  • Published Date: Jan, 2024
  • Report ID: CR0210930
  • Format: Electronic (PDF)
  • Number of Pages: 206
  • Author(s): Joshi, Madhavi

Report Overview

The Vacuum Skin Packaging Market size was estimated at USD 2.5 billion in 2023 and is projected to reach USD 4.2 billion by 2030, exhibiting a compound annual growth rate (CAGR) of 7.90% during the forecast period (2024-2030).

Vacuum Skin Packaging Market

(Market Size)
$2.5 billion
$4.2 billion
2023
2030
Source: Citius Research
Study Period 2018 - 2030
Base Year For Estimation 2023
Forecast Data Period 2024 - 2030
CAGR (2024-2030) 7.90%
2023 Market Size USD 2.5 billion
2030 Market Size USD 4.2 billion
Key Players Sealed Air, Berry Global, Amcor, Klöckner Pentaplast, Bemis

Market Summary

The vacuum skin packaging market is a specialized segment within the broader packaging industry, characterized by its advanced preservation capabilities and growing adoption across multiple sectors. This packaging method involves placing a product on a base material and then applying a heated top film that conforms tightly to the product's shape under vacuum, effectively removing air and sealing the contents. This technique is highly regarded for its ability to extend shelf life, enhance product visibility, and provide superior protection against contamination and spoilage. The market is driven by increasing demand from the food industry, particularly for meat, seafood, and poultry products, where freshness and extended durability are critical. Additionally, the pharmaceutical and healthcare sectors utilize vacuum skin packaging for sterile medical devices and sensitive products, leveraging its barrier properties against moisture and oxygen. The market is experiencing steady growth due to rising consumer preference for convenient, ready-to-eat foods, along with advancements in packaging materials that improve sustainability and performance. Key regions such as North America and Europe are at the forefront of adoption, while emerging economies in Asia-Pacific are rapidly catching up due to urbanization and changing lifestyles. Companies in this space are focusing on innovation to develop eco-friendly solutions and meet regulatory standards, positioning vacuum skin packaging as a vital solution for modern packaging needs.

Key Highlights

The vacuum skin packaging market stands out due to its exceptional product presentation and preservation qualities, making it a preferred choice for high-value items. One of the primary highlights is the superior barrier protection offered by materials such as ethylene vinyl alcohol (EVOH) and polyamide, which effectively guard against oxygen and moisture, crucial for maintaining product integrity. This packaging method also enhances visual appeal, allowing consumers to view the product clearly, which boosts purchasing decisions in retail environments. Another significant aspect is its contribution to reducing food waste by extending shelf life, aligning with global sustainability goals. The technology supports various product shapes and sizes, offering flexibility for manufacturers in industries like food, pharmaceuticals, and electronics. Innovations in materials have led to the development of recyclable and biodegradable options, addressing environmental concerns and regulatory pressures. Major players like Amcor, Sealed Air, and Berry Global are investing in research and development to introduce advanced solutions that cater to evolving consumer demands. The market is also witnessing increased automation in packaging processes, improving efficiency and reducing costs for businesses. These factors collectively underscore the strategic importance of vacuum skin packaging in enhancing product value and meeting contemporary market challenges.

Drivers, Opportunities & Restraints

The growth of the vacuum skin packaging market is propelled by several key drivers, including the rising demand for packaged food products due to busy lifestyles and urbanization. Consumers are increasingly seeking convenient, longer-lasting food options, which this packaging efficiently provides by minimizing spoilage and preserving freshness. Additionally, advancements in material science have enabled the development of high-barrier films that offer better protection, further driving adoption across industries. Opportunities abound in expanding applications beyond food, such as in pharmaceuticals and electronics, where protective packaging is essential. The trend towards sustainable packaging presents a significant opportunity, with companies exploring biodegradable and recyclable materials to reduce environmental impact. However, the market faces restraints, including high initial costs associated with specialized equipment and materials, which can be a barrier for small and medium-sized enterprises. Regulatory complexities related to food safety and packaging standards also pose challenges, requiring compliance across different regions. Moreover, fluctuating raw material prices can impact profitability and pricing strategies. Despite these restraints, the ongoing innovation and focus on sustainability are expected to open new avenues for growth, making vacuum skin packaging a dynamic and evolving market.

Concentration Insights

The vacuum skin packaging market exhibits a concentrated landscape with a few major players dominating the industry, while numerous smaller companies cater to niche segments. Key players such as Amcor, Sealed Air, and Berry Global hold significant market share due to their extensive product portfolios, global presence, and strong research and development capabilities. These companies focus on strategic initiatives like mergers, acquisitions, and partnerships to strengthen their market position and expand their geographic reach. The concentration is also influenced by high barriers to entry, including the need for advanced technology, substantial capital investment, and compliance with stringent regulatory standards. Regionally, North America and Europe are hubs for innovation and adoption, hosting many of the leading firms and driving technological advancements. In contrast, the Asia-Pacific region is fragmented, with local players emerging to meet growing demand, particularly in countries like China and India. This concentration dynamics encourage competition, leading to continuous improvements in packaging solutions, cost efficiency, and sustainability efforts. Overall, the market's structure supports innovation while posing challenges for new entrants, emphasizing the importance of technological expertise and strategic growth initiatives.

Type Insights

Vacuum skin packaging is categorized based on the types of materials and technologies used, each offering distinct advantages for various applications. Common materials include polypropylene, polyethylene, and ethylene vinyl alcohol (EVOH), with EVOH being prized for its excellent oxygen barrier properties, essential for preserving food freshness. Another classification involves the type of films, such as mono-layer and multi-layer films, where multi-layer variants provide enhanced protection by combining different materials to achieve superior barrier performance. Additionally, there are distinctions based on technology, like thermoforming and deep drawing processes, which cater to different product shapes and production volumes. Thermoforming is widely used for its efficiency and versatility in packaging items like meat and cheese, while deep drawing suits larger or irregularly shaped products. The choice of type depends on factors such as product requirements, cost considerations, and sustainability goals, with increasing preference for recyclable and bio-based materials. Innovations continue to emerge, such as smart packaging integrations that offer features like temperature indicators or freshness sensors, adding value for consumers and manufacturers. This diversity in types ensures that vacuum skin packaging can meet a wide range of industry needs, driving its adoption across sectors.

Application Insights

Vacuum skin packaging finds extensive applications across multiple industries, with the food sector being the largest adopter due to its need for preservation and aesthetics. In food packaging, it is commonly used for meat, poultry, seafood, and dairy products, where it extends shelf life by removing oxygen and preventing microbial growth. The pharmaceutical industry utilizes this packaging for sterile medical devices, drugs, and diagnostic kits, leveraging its barrier properties to maintain product integrity and compliance with health standards. Additionally, the electronics sector employs vacuum skin packaging for sensitive components, protecting them from moisture, dust, and mechanical damage during transportation and storage. Other applications include personal care products and industrial goods, where the packaging enhances product presentation and safety. The versatility of vacuum skin packaging allows it to accommodate various product sizes and shapes, making it suitable for both retail and bulk packaging. Growing trends like ready-to-eat meals and online grocery shopping are further boosting its application in food delivery and e-commerce, highlighting its adaptability to modern consumer needs. This broad applicability underscores the packaging's value in ensuring product quality and meeting diverse market demands.

Regional Insights

The vacuum skin packaging market demonstrates varied growth patterns across regions, influenced by economic development, consumer preferences, and industrial activities. North America leads in adoption, driven by high demand for convenience foods, stringent food safety regulations, and the presence of major packaging companies. The United States is a key contributor, with advancements in sustainable packaging and strong retail infrastructure supporting market expansion. Europe follows closely, with countries like Germany and the United Kingdom emphasizing reduced food waste and eco-friendly solutions, spurring innovation in recyclable materials. The Asia-Pacific region is experiencing rapid growth due to urbanization, rising disposable incomes, and increasing awareness of packaged food benefits, particularly in China, India, and Japan. Latin America and the Middle East & Africa are emerging markets, where growing food processing industries and investments in packaging technology are fueling demand. Regional differences also arise from regulatory frameworks, with Europe often setting stringent standards for sustainability that influence global practices. Overall, while developed regions focus on innovation and sustainability, emerging economies offer significant growth potential, making regional strategies crucial for companies in the vacuum skin packaging market.

Company Insights

The vacuum skin packaging market features several prominent companies that drive innovation and competition through their extensive expertise and product offerings. Key players include Amcor, a global leader known for its sustainable packaging solutions and broad portfolio tailored to food and healthcare sectors. Sealed Air specializes in protective packaging, with brands like Cryovac offering advanced vacuum skin technologies that enhance product safety and shelf life. Berry Global focuses on flexible packaging, providing innovative materials that meet environmental standards and customer needs. Other significant contributors include Winpak, known for high-quality packaging films, and Coveris, which emphasizes recyclable and efficient solutions. These companies invest heavily in research and development to introduce new materials, such as bio-based polymers, and technologies that improve packaging efficiency and sustainability. Strategic activities like mergers, acquisitions, and expansions into emerging markets are common, allowing firms to strengthen their global footprint and cater to diverse consumer demands. Additionally, collaborations with food producers and retailers help tailor solutions to specific applications, ensuring relevance and competitiveness. The focus on sustainability and regulatory compliance is a unifying theme, with companies striving to reduce environmental impact while maintaining high performance standards.

Recent Developments

Recent developments in the vacuum skin packaging market highlight a strong focus on sustainability, technological innovation, and strategic growth. Companies are increasingly introducing eco-friendly materials, such as biodegradable and recyclable films, to address environmental concerns and comply with regulations like the EU's Plastic Strategy. For instance, major players have launched packaging solutions made from recycled content or bio-based sources, reducing reliance on virgin plastics. Technological advancements include the integration of smart features, such as QR codes and freshness indicators, which enhance consumer engagement and product safety. Automation in packaging processes has also gained traction, with investments in machinery that improve speed, accuracy, and cost-efficiency. On the strategic front, mergers and acquisitions have been notable, enabling companies to expand their product lines and geographic presence; for example, acquisitions in emerging markets aim to tap into growing demand. Collaborations with food manufacturers and retailers are fostering customized solutions that meet specific needs, such as portion-controlled packaging or designs that reduce material usage. These developments reflect the industry's response to evolving consumer preferences for convenience and sustainability, positioning vacuum skin packaging for continued growth and innovation.

Report Segmentation

This report on the vacuum skin packaging market is segmented to provide a comprehensive analysis, covering various aspects that influence industry dynamics. The segmentation includes by material type, such as polypropylene, polyethylene, and ethylene vinyl alcohol (EVOH), each examined for their properties and applications. Another segment focuses on technology, distinguishing between thermoforming and deep drawing processes, highlighting their suitability for different products and production scales. Application-based segmentation covers key industries like food and beverage, pharmaceuticals, electronics, and others, detailing specific use cases and growth drivers within each sector. Geographical segmentation divides the market into regions such as North America, Europe, Asia-Pacific, Latin America, and the Middle East & Africa, offering insights into regional trends, opportunities, and challenges. Additionally, the report includes segmentation by end-user, analyzing demand from retailers, manufacturers, and distributors, and by packaging type, such as flexible versus rigid solutions. This structured approach ensures a thorough understanding of market nuances, enabling stakeholders to identify growth areas, competitive landscapes, and innovative trends. The segmentation facilitates targeted strategies for businesses looking to invest or expand in the vacuum skin packaging market.

FAQs

What is vacuum skin packaging? Vacuum skin packaging is a method where a product is placed on a base material and covered with a heated film that conforms to its shape under vacuum, removing air to seal and preserve the contents.

How does vacuum skin packaging work? It works by applying a vacuum to remove air from the package, followed by heat sealing a top film that tightly wraps the product, ensuring minimal oxygen exposure and extended shelf life.

What are the benefits of vacuum skin packaging? Benefits include enhanced product visibility, superior protection against spoilage, extended shelf life, reduced food waste, and improved sustainability through advanced materials.

Which industries use vacuum skin packaging? It is used in food and beverage, pharmaceuticals, electronics, and personal care industries for its preservation and protective qualities.

What materials are used in vacuum skin packaging? Common materials are polypropylene, polyethylene, and ethylene vinyl alcohol (EVOH), chosen for their barrier properties and durability.

Is vacuum skin packaging sustainable? Yes, advancements have led to recyclable and biodegradable options, aligning with environmental goals and reducing ecological impact.

Citius Research has developed a research report titled “Vacuum Skin Packaging Market Report - Global Industry Analysis, Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030” delivering key insights regarding business intelligence and providing concrete business strategies to clients in the form of a detailed syndicated report. The report details out the factors such as business environment, industry trend, growth opportunities, competition, pricing, global and regional market analysis, and other market related factors.

Details included in the report for the years 2024 through 2030

• Vacuum Skin Packaging Market Potential
• Segment-wise breakup
• Compounded annual growth rate (CAGR) for the next 6 years
• Key customers and their preferences
• Market share of major players and their competitive strength
• Existing competition in the market
• Price trend analysis
• Key trend analysis
• Market entry strategies
• Market opportunity insights

The report focuses on the drivers, restraints, opportunities, and challenges in the market based on various factors geographically. Further, key players, major collaborations, merger & acquisitions along with trending innovation and business policies are reviewed in the report. The Vacuum Skin Packaging Market report is segmented on the basis of various market segments and their analysis, both in terms of value and volume, for each region for the period under consideration.

Vacuum Skin Packaging Market Segmentation

Market Segmentation

Regions Covered

• North America
• Latin America
• Europe
• MENA
• Asia Pacific
• Sub-Saharan Africa and
• Australasia

Vacuum Skin Packaging Market Analysis

The report covers below mentioned analysis, but is not limited to:

• Overview of Vacuum Skin Packaging Market
• Research Methodology
• Executive Summary
• Market Dynamics of Vacuum Skin Packaging Market
  • Driving Factors
  • Restraints
  • Opportunities
• Global Market Status and Forecast by Segment A
• Global Market Status and Forecast by Segment B
• Global Market Status and Forecast by Segment C
• Global Market Status and Forecast by Regions
• Upstream and Downstream Market Analysis of Vacuum Skin Packaging Market
• Cost and Gross Margin Analysis of Vacuum Skin Packaging Market
• Vacuum Skin Packaging Market Report - Global Industry Analysis, Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030
  • Competition Landscape
  • Market Share of Major Players
• Key Recommendations

The “Vacuum Skin Packaging Market Report - Global Industry Analysis, Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030” report helps the clients to take business decisions and to understand strategies of major players in the industry. The report delivers the market driven results supported by a mix of primary and secondary research. The report provides the results triangulated through authentic sources and upon conducting thorough primary interviews with the industry experts. The report includes the results on the areas where the client can focus and create point of parity and develop a competitive edge, based on real-time data results.

Vacuum Skin Packaging Market Key Stakeholders

Below are the key stakeholders for the Vacuum Skin Packaging Market:

• Manufacturers
• Distributors/Traders/Wholesalers
• Material/Component Manufacturers
• Industry Associations
• Downstream vendors

Vacuum Skin Packaging Market Report Scope

Report AttributeDetails
Base year2023
Historical data2018 – 2023
Forecast2024 - 2030
CAGR2024 - 2030
Quantitative UnitsValue (USD Million)
Report coverageRevenue Forecast, Competitive Landscape, Growth Factors, Trends and Strategies. Customized report options available on request
Segments coveredProduct type, technology, application, geography
Regions coveredNorth America, Latin America, Europe, MENA, Asia Pacific, Sub-Saharan Africa and Australasia
Countries coveredUS, UK, China, Japan, Germany, India, France, Brazil, Italy, Canada, Russia, South Korea, Australia, Spain, Mexico and others
Customization scopeAvailable on request
PricingVarious purchase options available as per your research needs. Discounts available on request

COVID-19 Impact Analysis

Like most other markets, the outbreak of COVID-19 had an unfavorable impact on the Vacuum Skin Packaging Market worldwide. This report discusses in detail the disruptions experienced by the market, the impact on flow of raw materials, manufacturing operations, production trends, consumer demand and the projected future of this market post pandemic.

The report has helped our clients:

• To describe and forecast the Vacuum Skin Packaging Market size, on the basis of various segmentations and geography, in terms of value and volume
• To measure the changing needs of customers/industries
• To provide detailed information regarding the drivers, restraints, opportunities, and challenges influencing the growth of the market
• To gain competitive intelligence and uncover new opportunities
• To analyse opportunities in the market for stakeholders by identifying high-growth segments in Vacuum Skin Packaging Market
• To strategically profile key players and provide details of the current competitive landscape
• To analyse strategic approaches adopted by players in the market, such as product launches and developments, acquisitions, collaborations, contracts, expansions, and partnerships

Report Customization

Citius Research provides free customization of reports as per your need. This report can be personalized to meet your requirements. Get in touch with our sales team, who will guarantee you to get a report that suits your necessities.

Customize This Report

Frequently Asked Questions

The Global Vacuum Skin Packaging Market size was valued at $XX billion in 2023 and is anticipated to reach $XX billion by 2030 growing at a CAGR of XX%
The global Vacuum Skin Packaging Market is expected to grow at a CAGR of XX% from 2023 to 2030.
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Table of Contents

Chapter 1. Introduction
  1.1. Market Scope
  1.2. Key Segmentations
  1.3. Research Objective
Chapter 2. Research Methodology & Assumptions
Chapter 3. Executive Summary
Chapter 4. Market Background
  4.1. Dynamics
    4.1.1. Drivers
    4.1.2. Restraints
    4.1.3. Opportunity
    4.1.4. Challenges
  4.2. Key Trends in the Impacting the Market
    4.2.1. Demand & Supply
  4.3. Industry SWOT Analysis
  4.4. Porter’s Five Forces Analysis
  4.5. Value and Supply Chain Analysis
  4.6. Macro-Economic Factors
  4.7. COVID-19 Impact Analysis
    4.7.1. Global and Regional Assessment
  4.8. Profit Margin Analysis
  4.9. Trade Analysis
    4.9.1. Importing Countries
    4.9.2. Exporting Countries
  4.10. Market Entry Strategies
  4.11. Market Assessment (US$ Mn and Units)
Chapter 5. Global Vacuum Skin Packaging Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Segment A
  5.1. By Segment A, 2024 - 2030
    5.1.1. Sub-Segment A
    5.1.2. Sub-Segment B
  5.2. Opportunity Analysis
Chapter 6. Global Vacuum Skin Packaging Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Segment B
  6.1. By Segment B, 2024 - 2030
    6.1.1. Sub-Segment A
    6.1.2. Sub-Segment B
  6.2. Opportunity Analysis
Chapter 7. Global Vacuum Skin Packaging Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Segment C
  7.1. By Segment C, 2024 - 2030
    7.1.1. Sub-Segment A
    7.1.2. Sub-Segment B
  7.2. Opportunity Analysis
Chapter 8. Global Vacuum Skin Packaging Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Region
  8.1. By Region, 2024 - 2030
    8.1.1. North America
    8.1.2. Latin America
    8.1.3. Europe
    8.1.4. MENA
    8.1.5. Asia Pacific
    8.1.6. Sub-Saharan Africa
    8.1.7. Australasia
  8.2. Opportunity Analysis
Chapter 9. North America Vacuum Skin Packaging Market Forecast and Trend Analysis
  9.1. Regional Overview
  9.2. Pricing Analysis
  9.3. Key Trends in the Region
    9.3.1. Supply and Demand
  9.4. Demographic Structure
  9.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    9.5.1. Sub-Segment A
    9.5.2. Sub-Segment B
  9.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    9.6.1. Sub-Segment A
    9.6.2. Sub-Segment B
  9.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    9.7.1. Sub-Segment A
    9.7.2. Sub-Segment B
  9.8. By Country, 2024 - 2030, (US$ Mn and Units)
    9.8.1. U.S.
    9.8.2. Canada
    9.8.3. Rest of North America
  9.9. Opportunity Analysis
Chapter 10. Latin America Vacuum Skin Packaging Market Forecast and Trend Analysis
  10.1. Regional Overview
  10.2. Pricing Analysis
  10.3. Key Trends in the Region
    10.3.1. Supply and Demand
  10.4. Demographic Structure
  10.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    10.5.1. Sub-Segment A
    10.5.2. Sub-Segment B
  10.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    10.6.1. Sub-Segment A
    10.6.2. Sub-Segment B
  10.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    10.7.1. Sub-Segment A
    10.7.2. Sub-Segment B
  10.8. By Country, 2024 - 2030, (US$ Mn and Units)
    10.8.1. Brazil
    10.8.2. Argentina
    10.8.3. Rest of Latin America
  10.9. Opportunity Analysis
Chapter 11. Europe Vacuum Skin Packaging Market Forecast and Trend Analysis
  11.1. Regional Overview
  11.2. Pricing Analysis
  11.3. Key Trends in the Region
    11.3.1. Supply and Demand
  11.4. Demographic Structure
  11.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    11.5.1. Sub-Segment A
    11.5.2. Sub-Segment B
  11.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    11.6.1. Sub-Segment A
    11.6.2. Sub-Segment B
  11.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    11.7.1. Sub-Segment A
    11.7.2. Sub-Segment B
  11.8. By Country, 2024 - 2030, (US$ Mn and Units)
    11.8.1. UK
    11.8.2. Germany
    11.8.3. France
    11.8.4. Spain
    11.8.5. Rest of Europe
  11.9. Opportunity Analysis
Chapter 12. MENA Vacuum Skin Packaging Market Forecast and Trend Analysis
  12.1. Regional Overview
  12.2. Pricing Analysis
  12.3. Key Trends in the Region
    12.3.1. Supply and Demand
  12.4. Demographic Structure
  12.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    12.5.1. Sub-Segment A
    12.5.2. Sub-Segment B
  12.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    12.6.1. Sub-Segment A
    12.6.2. Sub-Segment B
  12.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    12.7.1. Sub-Segment A
    12.7.2. Sub-Segment B
  12.8. By Country, 2024 - 2030, (US$ Mn and Units)
    12.8.1. Egypt
    12.8.2. Algeria
    12.8.3. GCC
    12.8.4. Rest of MENA
  12.9. Opportunity Analysis
Chapter 13. Asia Pacific Vacuum Skin Packaging Market Forecast and Trend Analysis
  13.1. Regional Overview
  13.2. Pricing Analysis
  13.3. Key Trends in the Region
    13.3.1. Supply and Demand
  13.4. Demographic Structure
  13.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    13.5.1. Sub-Segment A
    13.5.2. Sub-Segment B
  13.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    13.6.1. Sub-Segment A
    13.6.2. Sub-Segment B
  13.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    13.7.1. Sub-Segment A
    13.7.2. Sub-Segment B
  13.8. By Country, 2024 - 2030, (US$ Mn and Units)
    13.8.1. India
    13.8.2. China
    13.8.3. Japan
    13.8.4. ASEAN
    13.8.5. Rest of Asia Pacific
  13.9. Opportunity Analysis
Chapter 14. Sub-Saharan Africa Vacuum Skin Packaging Market Forecast and Trend Analysis
  14.1. Regional Overview
  14.2. Pricing Analysis
  14.3. Key Trends in the Region
    14.3.1. Supply and Demand
  14.4. Demographic Structure
  14.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    14.5.1. Sub-Segment A
    14.5.2. Sub-Segment B
  14.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    14.6.1. Sub-Segment A
    14.6.2. Sub-Segment B
  14.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    14.7.1. Sub-Segment A
    14.7.2. Sub-Segment B
  14.8. By Country, 2024 - 2030, (US$ Mn and Units)
    14.8.1. Ethiopia
    14.8.2. Nigeria
    14.8.3. Rest of Sub-Saharan Africa
  14.9. Opportunity Analysis
Chapter 15. Australasia Vacuum Skin Packaging Market Forecast and Trend Analysis
  15.1. Regional Overview
  15.2. Pricing Analysis
  15.3. Key Trends in the Region
    15.3.1. Supply and Demand
  15.4. Demographic Structure
  15.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    15.5.1. Sub-Segment A
    15.5.2. Sub-Segment B
  15.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    15.6.1. Sub-Segment A
    15.6.2. Sub-Segment B
  15.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    15.7.1. Sub-Segment A
    15.7.2. Sub-Segment B
  15.8. By Country, 2024 - 2030, (US$ Mn and Units)
    15.8.1. Australia
    15.8.2. New Zealand
    15.8.3. Rest of Australasia
  15.9. Opportunity Analysis
Chapter 16. Competition Analysis
  16.1. Competitive Benchmarking
    16.1.1. Top Player’s Market Share
    16.1.2. Price and Product Comparison
  16.2. Company Profiles
    16.2.1. Company A
      16.2.1.1. Company Overview
      16.2.1.2. Segmental Revenue
      16.2.1.3. Product Portfolio
      16.2.1.4. Key Developments
      16.2.1.5. Strategic Outlook
    16.2.2. Company B
      16.2.2.1. Company Overview
      16.2.2.2. Segmental Revenue
      16.2.2.3. Product Portfolio
      16.2.2.4. Key Developments
      16.2.2.5. Strategic Outlook
    16.2.3. Company C
      16.2.3.1. Company Overview
      16.2.3.2. Segmental Revenue
      16.2.3.3. Product Portfolio
      16.2.3.4. Key Developments
      16.2.3.5. Strategic Outlook
    16.2.4. Company D
      16.2.4.1. Company Overview
      16.2.4.2. Segmental Revenue
      16.2.4.3. Product Portfolio
      16.2.4.4. Key Developments
      16.2.4.5. Strategic Outlook
    16.2.5. Company E
      16.2.5.1. Company Overview
      16.2.5.2. Segmental Revenue
      16.2.5.3. Product Portfolio
      16.2.5.4. Key Developments
      16.2.5.5. Strategic Outlook
    16.2.6. Company F
      16.2.6.1. Company Overview
      16.2.6.2. Segmental Revenue
      16.2.6.3. Product Portfolio
      16.2.6.4. Key Developments
      16.2.6.5. Strategic Outlook
    16.2.7. Company G
      16.2.7.1. Company Overview
      16.2.7.2. Segmental Revenue
      16.2.7.3. Product Portfolio
      16.2.7.4. Key Developments
      16.2.7.5. Strategic Outlook
    16.2.8. Company H
      16.2.8.1. Company Overview
      16.2.8.2. Segmental Revenue
      16.2.8.3. Product Portfolio
      16.2.8.4. Key Developments
      16.2.8.5. Strategic Outlook
    16.2.9. Company I
      16.2.9.1. Company Overview
      16.2.9.2. Segmental Revenue
      16.2.9.3. Product Portfolio
      16.2.9.4. Key Developments
      16.2.9.5. Strategic Outlook
    16.2.10. Company J
      16.2.10.1. Company Overview
      16.2.10.2. Segmental Revenue
      16.2.10.3. Product Portfolio
      16.2.10.4. Key Developments
      16.2.10.5. Strategic Outlook
Chapter 17. Go-To-Market Strategy

Research Methodology

We follow a robust research methodology to analyze the market in order to provide our clients with qualitative and quantitative analysis which has a very low or negligible deviance. Extensive secondary research supported by primary data collection methods help us to thoroughly understand and gauge the market. We incorporate both top-down and bottom-up approach for estimating the market. The below mentioned methods are then adopted to triangulate and validate the market.

Secondary data collection and interpretation

Secondary research includes sources such as published books, articles in journals, news media and published businesses, government and international body publications, and associations. Sources also include paid databases such as Hoovers, Thomson Reuters, Passport and others. Data derived through secondary sources is further validated through primary sources. The secondary sources also include major manufacturers mapped on the basis of revenues, product portfolios, and sales channels.

Primary data collection

Primary data collection methods include conducting interviews with industry experts and various stakeholders across the supply chain, such as raw material suppliers, manufacturers, product distributors and customers. The interviews are either telephonic or face-to-face, or even a combination of both. Prevailing trends in the industry are gathered by conducting surveys. Primary interviews also help us to understand the market drivers, restraints and opportunities, along with the challenges in the market. This method helps us in validating the data gathered through secondary sources, further triangulating the data and developing it through our statistical tools. We generally conduct interviews with -

  • CEOs, Directors, and VPs
  • Sales and Marketing Managers
  • Plant Heads and Manufacturing Department Heads
  • Product Specialists

Supply Side and Demand Side Data Collection

Supply side analysis is based on the data collected from the manufacturers and the product providers in terms of their segmental revenues. Secondary sources for this type of analysis include company annual reports and publications, associations and organisations, government publications and others.

Demand side analysis is based upon the consumer insights who are the end users of the particular product in question. They could be an individual user or an organisation. Such data is gathered through consumer surveys and focused group interviews.

Market Engineering

As a primary step, in order to develop the market numbers we follow a vigorous methodology that includes studying the parent market of the niche product and understanding the industry trends, acceptance among customers of the product, challenges, future growth, and others, followed by further breaking down the market under consideration into various segments and sub-markets. Additionally, in order to cross-validate the market, we also determine the top players in the market, along with their segmental revenues for the said market. Our secondary sources help us to validate the market share of the top players. Using both the qualitative and quantitative analysis of all the possible factors helps us determine the market numbers which are inclined towards accuracy.

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