Two Wheeler Suspension System Market Report, Global Industry Analysis, Market Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2023 - 2030

  • Published Date: Jan, 2024
  • Report ID: CR0186756
  • Format: Electronic (PDF)
  • Number of Pages: 218
  • Author(s): Joshi, Madhavi

Report Overview

The Two Wheeler Suspension System Market size was estimated at USD 4.2 billion in 2023 and is projected to reach USD 7 billion by 2030, exhibiting a compound annual growth rate (CAGR) of 7.50% during the forecast period (2024-2030).

Two Wheeler Suspension System Market

(Market Size)
$4.2 billion
$7 billion
2023
2030
Source: Citius Research
Study Period 2018 - 2030
Base Year For Estimation 2023
Forecast Data Period 2024 - 2030
CAGR (2024-2030) 7.50%
2023 Market Size USD 4.2 billion
2030 Market Size USD 7 billion
Key Players Ohlins, Showa, WP Suspension, KYB, Marzocchi

Market Summary

The global two wheeler suspension system market is a critical segment within the broader automotive and transportation industry, focused on the design, manufacturing, and supply of components that ensure ride stability, comfort, and safety for motorcycles, scooters, and other two-wheeled vehicles. This market is intrinsically linked to the health of the two wheeler manufacturing sector, with demand emanating from both original equipment manufacturers (OEMs) and the aftermarket for replacement parts. The core function of these systems is to absorb shocks from road irregularities, providing a controlled and smooth riding experience while maintaining tire contact with the road surface for optimal handling and braking performance. Technological evolution is a defining characteristic, with manufacturers continuously investing in research and development to introduce advanced materials and smarter, electronically controlled solutions. The market's dynamics are further influenced by stringent government regulations concerning vehicle safety and emissions, which compel manufacturers to develop lighter and more efficient components. Geographically, the market exhibits varied growth patterns, with mature regions focusing on premium, high-performance systems and emerging economies driving volume sales through cost-effective solutions for commuter segments. The competitive landscape is characterized by the presence of established global players and specialized component suppliers, all vying for contracts with major two wheeler brands.

Key Highlights

The two wheeler suspension system market is distinguished by several key factors that underscore its current state and future trajectory. A primary highlight is the rapid adoption of advanced suspension technologies, including electronic and semi-active systems that automatically adjust damping rates in real-time based on riding conditions, offering a significant upgrade in performance and comfort over traditional passive systems. The industry is also witnessing a strong trend towards the use of lightweight materials such as aluminum and advanced composites to reduce unsprung mass, which directly enhances fuel efficiency and handling dynamics, aligning with global sustainability goals. Furthermore, the increasing consumer demand for premium motorcycles and high-performance sports bikes is fueling the need for sophisticated upside-down forks and mono-shock rear suspensions, which were once reserved for racing applications. The aftermarket segment represents a substantial and growing portion of the business, driven by enthusiasts seeking performance upgrades and the need for replacement parts in aging vehicle fleets. Collaborations and long-term supply agreements between suspension specialists like Showa Corporation and KYB Corporation and leading OEMs such as Honda, Yamaha, and Harley-Davidson are a testament to the critical nature of these components and the value placed on reliability and innovation.

Drivers, Opportunities & Restraints

The growth of the two wheeler suspension system market is propelled by a confluence of drivers, including the robust expansion of the global two wheeler industry, particularly in Asia-Pacific regions where motorcycles and scooters are a primary mode of transportation due to urban congestion and affordability. Rising consumer disposable income is leading to a shift towards premium and feature-rich vehicles, which directly increases the demand for advanced suspension systems. Stricter government mandates on vehicle safety are compelling manufacturers to integrate more robust and effective suspension components as a standard feature. A significant opportunity lies in the electrification of two-wheelers; electric motorcycles and scooters present new design challenges and opportunities for suspension specialists to develop integrated solutions that account for different weight distributions and performance characteristics of electric powertrains. The expansion of the adventure touring and off-road motorcycle segments also opens new avenues for specialized, long-travel suspension systems. However, the market faces restraints such as the high cost of advanced electronic suspension systems, which limits their penetration to the premium segment. Fluctuations in raw material prices, particularly for steel and aluminum, can impact manufacturing costs and profit margins. Furthermore, the high fragmentation of the aftermarket and the presence of low-cost, inferior quality counterfeit products pose a challenge to the revenue of established branded players.

Concentration Insights

The global two wheeler suspension system market demonstrates a concentrated competitive landscape in terms of technological innovation and OEM supply contracts, while being fragmented in the aftermarket space. A handful of major international players hold a significant share of the OEM market, owing to their technological expertise, extensive research and development capabilities, and longstanding relationships with global motorcycle manufacturers. Companies like Showa Corporation, KYB Corporation, and ZF Friedrichshafen AG are leaders, often supplying systems for flagship models from leading brands. This concentration is due to the high barriers to entry, including the need for substantial capital investment in R&D, testing facilities, and precision manufacturing. Conversely, the aftermarket segment is highly fragmented, populated by numerous regional and local manufacturers offering a wide range of products from standard replacement parts to performance-oriented upgrades. This segment is highly price-sensitive and competitive. Geographically, manufacturing and innovation are concentrated in regions with a strong automotive heritage like Japan, Europe, and North America, while high-volume production for cost-sensitive markets is concentrated in countries like India, China, and Thailand, which are also major hubs for two wheeler assembly.

Type Insights

The two wheeler suspension system market is segmented primarily by the type of technology and configuration used. The main categorizations are telescopic forks and upside-down (USD) forks for the front suspension, and twin shock absorbers and mono-shock absorbers for the rear. Telescopic forks are the most conventional and widely used system, especially in commuter and entry-level motorcycles, prized for their simplicity, reliability, and cost-effectiveness. Upside-down forks, where the larger diameter tube is at the top, offer greater rigidity and reduced unsprung weight, making them the preferred choice for high-performance sports bikes, supermotos, and adventure tourers where precise handling is paramount. For the rear, the twin shock setup, with a shock absorber on each side of the wheel, is common on classic, cruiser, and some off-road motorcycles. However, the mono-shock or single shock absorber configuration has become increasingly dominant, particularly in sport and modern naked bikes. The mono-shock design offers superior wheel control, better traction, and allows for more streamlined styling. Beyond these, the market is further defined by the technology within these systems, ranging from basic hydraulic dampers to more sophisticated gas-charged and electronically adjustable suspensions.

Application Insights

Application insights reveal how demand for suspension systems varies significantly across different two wheeler segments. The largest application segment is commuter motorcycles and scooters, which constitute the bulk of global two wheeler sales, particularly in emerging economies. This segment primarily utilizes cost-effective and durable telescopic front forks and twin or basic mono-shock rear systems, with a focus on longevity and comfort over aggressive performance. The sports motorcycle segment represents the high-end application, demanding the most advanced suspension technology, including upside-down forks and high-performance mono-shocks, often with adjustable preload, compression, and rebound damping to fine-tune handling for track or aggressive street riding. The cruiser and chopper segment often employs traditional telescopic forks and accentuated twin shock absorbers that contribute to the classic aesthetic while providing a plush ride. The off-road and adventure motorcycle application requires specialized long-travel suspension systems with robust construction to withstand jumps, rough terrain, and heavy loads, emphasizing durability and performance in extreme conditions. The growing electric scooter and motorcycle segment is emerging as a new application area, where suspension design must adapt to the unique weight distribution and center of gravity posed by battery packs.

Regional Insights

The two wheeler suspension system market exhibits distinct characteristics across different global regions. The Asia-Pacific region dominates the market in terms of volume, driven by massive production and sales of two-wheelers in countries like India, China, Indonesia, and Vietnam. This region is a hub for cost-effective suspension systems for commuter vehicles, with a dense network of local suppliers catering to both OEMs and the vast aftermarket. However, premium adoption is also growing. North America and Europe are mature markets characterized by a higher demand for premium and high-performance motorcycles, including cruisers, adventure tourers, and sports bikes. Consequently, these regions have a strong demand for advanced suspension systems, including electronic and semi-active setups, and are home to many leading suspension technology innovators. Latin America and the Middle East and Africa represent emerging markets with growing two wheeler adoption, primarily focused on entry-level and commuter segments, though niche markets for premium bikes also exist. The regional analysis underscores that while technological innovation is led by developed markets, volume growth and future expansion potential are heavily concentrated in the developing economies of Asia-Pacific and other emerging regions.

Company Insights

The competitive environment of the two wheeler suspension system market features a mix of globally recognized specialists and automotive component giants. Leading players have cemented their positions through technological prowess, quality, and strong OEM partnerships. Showa Corporation, a Japanese company and subsidiary of Honda, is a preeminent force, renowned for its advanced damping technologies and supplying a significant portion of the global OEM market. KYB Corporation, another Japanese leader, is a major supplier to numerous motorcycle manufacturers worldwide, offering a broad portfolio from standard to high-performance units. ZF Friedrichshafen AG, after acquiring Sachs and Marzocchi, has a formidable presence, providing premium suspension solutions for a wide range of motorcycles. ?hlins Racing AB, a Swedish company and subsidiary of Tenneco, is synonymous with top-tier racing and performance suspension, often offered as optional equipment on premium models. Other notable players include Endurance Technologies Limited, a leading Indian supplier, and WP AG, an Austrian specialist highly regarded in the off-road and performance segments. These companies compete intensely on technology, performance, weight reduction, and cost, while also focusing on expanding their geographic footprint and product portfolios to capture growth across different vehicle segments.

Recent Developments

The two wheeler suspension system market is undergoing significant transformation driven by recent technological advancements and strategic corporate activities. A prominent development is the accelerated integration of electronic suspension systems. Companies are launching new semi-active and actively controlled suspensions that use sensors and onboard processors to continuously adapt to changing road and riding conditions, providing unparalleled comfort and handling. There is a strong industry focus on developing lightweight solutions using advanced materials and design optimization techniques like finite element analysis to meet efficiency standards without compromising performance. Strategic partnerships and acquisitions continue to shape the landscape, as larger conglomerates seek to bolster their portfolio with specialized suspension expertise. Furthermore, the rise of electric two-wheelers has prompted suspension manufacturers to engage in co-engineering projects with EV startups to develop bespoke systems that address the unique dynamics of electric platforms. Sustainability initiatives are also gaining traction, with efforts focused on developing systems with longer service life, using recyclable materials, and improving manufacturing processes to reduce environmental impact. These developments collectively point towards a future where suspension systems are smarter, lighter, and more integral to the overall vehicle architecture.

Report Segmentation

This comprehensive market research report on the global two wheeler suspension system market provides a detailed analysis structured through meticulous segmentation. The report is segmented by type to provide insights into the demand and technological trends for key product categories such as telescopic forks, upside-down forks, twin shock absorbers, and mono-shock absorbers. It is further segmented by application, analyzing the specific requirements and growth prospects across major two wheeler categories including commuter motorcycles, sports motorcycles, cruisers, and electric two-wheelers. A crucial geographical segmentation breaks down the market size and forecast for key regions and countries, highlighting regional trends, growth drivers, and competitive dynamics in North America, Europe, Asia-Pacific, and the Rest of the World. Additionally, the report includes a dedicated section on the competitive landscape, profiling major players, their market shares, product portfolios, and recent strategic developments such as mergers, acquisitions, and new product launches. This multi-faceted segmentation allows for a granular understanding of the market, enabling stakeholders to identify high-growth segments and make informed strategic decisions.

FAQs

What are the key drivers of the two wheeler suspension system market?

The market is primarily driven by the global growth in two wheeler production and sales, increasing consumer demand for riding comfort and vehicle safety, and the ongoing trend towards premiumization where buyers seek motorcycles with advanced features including sophisticated suspension systems.

Which type of suspension is most common in motorcycles?

The telescopic fork is the most common and traditional type of front suspension system found on a wide range of motorcycles, particularly in the commuter and entry-level segments, due to its proven reliability, simplicity, and cost-effectiveness.

How does an upside-down (USD) fork differ from a telescopic fork?

An upside-down fork reverses the arrangement of a telescopic fork, placing the larger diameter slider (or tube) at the top. This design enhances rigidity, reduces unsprung weight, and improves handling precision, making it standard on high-performance and sports motorcycles.

What is a mono-shock suspension?

A mono-shock suspension is a rear suspension system that uses a single shock absorber unit, typically located centrally near the motorcycle's swingarm pivot. It offers superior wheel control, traction, and packaging benefits compared to traditional twin shock systems.

Who are the leading companies in the two wheeler suspension system market?

The market is led by established global players with strong technological expertise, including Showa Corporation, KYB Corporation, ZF Friedrichshafen AG, and ?hlins Racing AB, among others.

What is the impact of electric two-wheelers on suspension system design?

The rise of electric two-wheelers impacts suspension design due to their different weight distribution, higher mass from battery packs, and unique chassis architectures. This requires suspension specialists to develop tailored solutions that optimize handling, stability, and comfort for electric platforms.

Citius Research has developed a research report titled “Two Wheeler Suspension System Market Report - Global Industry Analysis, Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030” delivering key insights regarding business intelligence and providing concrete business strategies to clients in the form of a detailed syndicated report. The report details out the factors such as business environment, industry trend, growth opportunities, competition, pricing, global and regional market analysis, and other market related factors.

Details included in the report for the years 2024 through 2030

• Two Wheeler Suspension System Market Potential
• Segment-wise breakup
• Compounded annual growth rate (CAGR) for the next 6 years
• Key customers and their preferences
• Market share of major players and their competitive strength
• Existing competition in the market
• Price trend analysis
• Key trend analysis
• Market entry strategies
• Market opportunity insights

The report focuses on the drivers, restraints, opportunities, and challenges in the market based on various factors geographically. Further, key players, major collaborations, merger & acquisitions along with trending innovation and business policies are reviewed in the report. The Two Wheeler Suspension System Market report is segmented on the basis of various market segments and their analysis, both in terms of value and volume, for each region for the period under consideration.

Two Wheeler Suspension System Market Segmentation

Market Segmentation

Regions Covered

• North America
• Latin America
• Europe
• MENA
• Asia Pacific
• Sub-Saharan Africa and
• Australasia

Two Wheeler Suspension System Market Analysis

The report covers below mentioned analysis, but is not limited to:

• Overview of Two Wheeler Suspension System Market
• Research Methodology
• Executive Summary
• Market Dynamics of Two Wheeler Suspension System Market
  • Driving Factors
  • Restraints
  • Opportunities
• Global Market Status and Forecast by Segment A
• Global Market Status and Forecast by Segment B
• Global Market Status and Forecast by Segment C
• Global Market Status and Forecast by Regions
• Upstream and Downstream Market Analysis of Two Wheeler Suspension System Market
• Cost and Gross Margin Analysis of Two Wheeler Suspension System Market
• Two Wheeler Suspension System Market Report - Global Industry Analysis, Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030
  • Competition Landscape
  • Market Share of Major Players
• Key Recommendations

The “Two Wheeler Suspension System Market Report - Global Industry Analysis, Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030” report helps the clients to take business decisions and to understand strategies of major players in the industry. The report delivers the market driven results supported by a mix of primary and secondary research. The report provides the results triangulated through authentic sources and upon conducting thorough primary interviews with the industry experts. The report includes the results on the areas where the client can focus and create point of parity and develop a competitive edge, based on real-time data results.

Two Wheeler Suspension System Market Key Stakeholders

Below are the key stakeholders for the Two Wheeler Suspension System Market:

• Manufacturers
• Distributors/Traders/Wholesalers
• Material/Component Manufacturers
• Industry Associations
• Downstream vendors

Two Wheeler Suspension System Market Report Scope

Report AttributeDetails
Base year2023
Historical data2018 – 2023
Forecast2024 - 2030
CAGR2024 - 2030
Quantitative UnitsValue (USD Million)
Report coverageRevenue Forecast, Competitive Landscape, Growth Factors, Trends and Strategies. Customized report options available on request
Segments coveredProduct type, technology, application, geography
Regions coveredNorth America, Latin America, Europe, MENA, Asia Pacific, Sub-Saharan Africa and Australasia
Countries coveredUS, UK, China, Japan, Germany, India, France, Brazil, Italy, Canada, Russia, South Korea, Australia, Spain, Mexico and others
Customization scopeAvailable on request
PricingVarious purchase options available as per your research needs. Discounts available on request

COVID-19 Impact Analysis

Like most other markets, the outbreak of COVID-19 had an unfavorable impact on the Two Wheeler Suspension System Market worldwide. This report discusses in detail the disruptions experienced by the market, the impact on flow of raw materials, manufacturing operations, production trends, consumer demand and the projected future of this market post pandemic.

The report has helped our clients:

• To describe and forecast the Two Wheeler Suspension System Market size, on the basis of various segmentations and geography, in terms of value and volume
• To measure the changing needs of customers/industries
• To provide detailed information regarding the drivers, restraints, opportunities, and challenges influencing the growth of the market
• To gain competitive intelligence and uncover new opportunities
• To analyse opportunities in the market for stakeholders by identifying high-growth segments in Two Wheeler Suspension System Market
• To strategically profile key players and provide details of the current competitive landscape
• To analyse strategic approaches adopted by players in the market, such as product launches and developments, acquisitions, collaborations, contracts, expansions, and partnerships

Report Customization

Citius Research provides free customization of reports as per your need. This report can be personalized to meet your requirements. Get in touch with our sales team, who will guarantee you to get a report that suits your necessities.

Customize This Report

Frequently Asked Questions

The Global Two Wheeler Suspension System Market size was valued at $XX billion in 2023 and is anticipated to reach $XX billion by 2030 growing at a CAGR of XX%
The global Two Wheeler Suspension System Market is expected to grow at a CAGR of XX% from 2023 to 2030.
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Table of Contents

Chapter 1. Introduction
  1.1. Market Scope
  1.2. Key Segmentations
  1.3. Research Objective
Chapter 2. Research Methodology & Assumptions
Chapter 3. Executive Summary
Chapter 4. Market Background
  4.1. Dynamics
    4.1.1. Drivers
    4.1.2. Restraints
    4.1.3. Opportunity
    4.1.4. Challenges
  4.2. Key Trends in the Impacting the Market
    4.2.1. Demand & Supply
  4.3. Industry SWOT Analysis
  4.4. Porter’s Five Forces Analysis
  4.5. Value and Supply Chain Analysis
  4.6. Macro-Economic Factors
  4.7. COVID-19 Impact Analysis
    4.7.1. Global and Regional Assessment
  4.8. Profit Margin Analysis
  4.9. Trade Analysis
    4.9.1. Importing Countries
    4.9.2. Exporting Countries
  4.10. Market Entry Strategies
  4.11. Market Assessment (US$ Mn and Units)
Chapter 5. Global Two Wheeler Suspension System Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Segment A
  5.1. By Segment A, 2024 - 2030
    5.1.1. Sub-Segment A
    5.1.2. Sub-Segment B
  5.2. Opportunity Analysis
Chapter 6. Global Two Wheeler Suspension System Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Segment B
  6.1. By Segment B, 2024 - 2030
    6.1.1. Sub-Segment A
    6.1.2. Sub-Segment B
  6.2. Opportunity Analysis
Chapter 7. Global Two Wheeler Suspension System Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Segment C
  7.1. By Segment C, 2024 - 2030
    7.1.1. Sub-Segment A
    7.1.2. Sub-Segment B
  7.2. Opportunity Analysis
Chapter 8. Global Two Wheeler Suspension System Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Region
  8.1. By Region, 2024 - 2030
    8.1.1. North America
    8.1.2. Latin America
    8.1.3. Europe
    8.1.4. MENA
    8.1.5. Asia Pacific
    8.1.6. Sub-Saharan Africa
    8.1.7. Australasia
  8.2. Opportunity Analysis
Chapter 9. North America Two Wheeler Suspension System Market Forecast and Trend Analysis
  9.1. Regional Overview
  9.2. Pricing Analysis
  9.3. Key Trends in the Region
    9.3.1. Supply and Demand
  9.4. Demographic Structure
  9.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    9.5.1. Sub-Segment A
    9.5.2. Sub-Segment B
  9.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    9.6.1. Sub-Segment A
    9.6.2. Sub-Segment B
  9.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    9.7.1. Sub-Segment A
    9.7.2. Sub-Segment B
  9.8. By Country, 2024 - 2030, (US$ Mn and Units)
    9.8.1. U.S.
    9.8.2. Canada
    9.8.3. Rest of North America
  9.9. Opportunity Analysis
Chapter 10. Latin America Two Wheeler Suspension System Market Forecast and Trend Analysis
  10.1. Regional Overview
  10.2. Pricing Analysis
  10.3. Key Trends in the Region
    10.3.1. Supply and Demand
  10.4. Demographic Structure
  10.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    10.5.1. Sub-Segment A
    10.5.2. Sub-Segment B
  10.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    10.6.1. Sub-Segment A
    10.6.2. Sub-Segment B
  10.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    10.7.1. Sub-Segment A
    10.7.2. Sub-Segment B
  10.8. By Country, 2024 - 2030, (US$ Mn and Units)
    10.8.1. Brazil
    10.8.2. Argentina
    10.8.3. Rest of Latin America
  10.9. Opportunity Analysis
Chapter 11. Europe Two Wheeler Suspension System Market Forecast and Trend Analysis
  11.1. Regional Overview
  11.2. Pricing Analysis
  11.3. Key Trends in the Region
    11.3.1. Supply and Demand
  11.4. Demographic Structure
  11.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    11.5.1. Sub-Segment A
    11.5.2. Sub-Segment B
  11.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    11.6.1. Sub-Segment A
    11.6.2. Sub-Segment B
  11.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    11.7.1. Sub-Segment A
    11.7.2. Sub-Segment B
  11.8. By Country, 2024 - 2030, (US$ Mn and Units)
    11.8.1. UK
    11.8.2. Germany
    11.8.3. France
    11.8.4. Spain
    11.8.5. Rest of Europe
  11.9. Opportunity Analysis
Chapter 12. MENA Two Wheeler Suspension System Market Forecast and Trend Analysis
  12.1. Regional Overview
  12.2. Pricing Analysis
  12.3. Key Trends in the Region
    12.3.1. Supply and Demand
  12.4. Demographic Structure
  12.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    12.5.1. Sub-Segment A
    12.5.2. Sub-Segment B
  12.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    12.6.1. Sub-Segment A
    12.6.2. Sub-Segment B
  12.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    12.7.1. Sub-Segment A
    12.7.2. Sub-Segment B
  12.8. By Country, 2024 - 2030, (US$ Mn and Units)
    12.8.1. Egypt
    12.8.2. Algeria
    12.8.3. GCC
    12.8.4. Rest of MENA
  12.9. Opportunity Analysis
Chapter 13. Asia Pacific Two Wheeler Suspension System Market Forecast and Trend Analysis
  13.1. Regional Overview
  13.2. Pricing Analysis
  13.3. Key Trends in the Region
    13.3.1. Supply and Demand
  13.4. Demographic Structure
  13.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    13.5.1. Sub-Segment A
    13.5.2. Sub-Segment B
  13.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    13.6.1. Sub-Segment A
    13.6.2. Sub-Segment B
  13.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    13.7.1. Sub-Segment A
    13.7.2. Sub-Segment B
  13.8. By Country, 2024 - 2030, (US$ Mn and Units)
    13.8.1. India
    13.8.2. China
    13.8.3. Japan
    13.8.4. ASEAN
    13.8.5. Rest of Asia Pacific
  13.9. Opportunity Analysis
Chapter 14. Sub-Saharan Africa Two Wheeler Suspension System Market Forecast and Trend Analysis
  14.1. Regional Overview
  14.2. Pricing Analysis
  14.3. Key Trends in the Region
    14.3.1. Supply and Demand
  14.4. Demographic Structure
  14.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    14.5.1. Sub-Segment A
    14.5.2. Sub-Segment B
  14.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    14.6.1. Sub-Segment A
    14.6.2. Sub-Segment B
  14.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    14.7.1. Sub-Segment A
    14.7.2. Sub-Segment B
  14.8. By Country, 2024 - 2030, (US$ Mn and Units)
    14.8.1. Ethiopia
    14.8.2. Nigeria
    14.8.3. Rest of Sub-Saharan Africa
  14.9. Opportunity Analysis
Chapter 15. Australasia Two Wheeler Suspension System Market Forecast and Trend Analysis
  15.1. Regional Overview
  15.2. Pricing Analysis
  15.3. Key Trends in the Region
    15.3.1. Supply and Demand
  15.4. Demographic Structure
  15.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    15.5.1. Sub-Segment A
    15.5.2. Sub-Segment B
  15.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    15.6.1. Sub-Segment A
    15.6.2. Sub-Segment B
  15.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    15.7.1. Sub-Segment A
    15.7.2. Sub-Segment B
  15.8. By Country, 2024 - 2030, (US$ Mn and Units)
    15.8.1. Australia
    15.8.2. New Zealand
    15.8.3. Rest of Australasia
  15.9. Opportunity Analysis
Chapter 16. Competition Analysis
  16.1. Competitive Benchmarking
    16.1.1. Top Player’s Market Share
    16.1.2. Price and Product Comparison
  16.2. Company Profiles
    16.2.1. Company A
      16.2.1.1. Company Overview
      16.2.1.2. Segmental Revenue
      16.2.1.3. Product Portfolio
      16.2.1.4. Key Developments
      16.2.1.5. Strategic Outlook
    16.2.2. Company B
      16.2.2.1. Company Overview
      16.2.2.2. Segmental Revenue
      16.2.2.3. Product Portfolio
      16.2.2.4. Key Developments
      16.2.2.5. Strategic Outlook
    16.2.3. Company C
      16.2.3.1. Company Overview
      16.2.3.2. Segmental Revenue
      16.2.3.3. Product Portfolio
      16.2.3.4. Key Developments
      16.2.3.5. Strategic Outlook
    16.2.4. Company D
      16.2.4.1. Company Overview
      16.2.4.2. Segmental Revenue
      16.2.4.3. Product Portfolio
      16.2.4.4. Key Developments
      16.2.4.5. Strategic Outlook
    16.2.5. Company E
      16.2.5.1. Company Overview
      16.2.5.2. Segmental Revenue
      16.2.5.3. Product Portfolio
      16.2.5.4. Key Developments
      16.2.5.5. Strategic Outlook
    16.2.6. Company F
      16.2.6.1. Company Overview
      16.2.6.2. Segmental Revenue
      16.2.6.3. Product Portfolio
      16.2.6.4. Key Developments
      16.2.6.5. Strategic Outlook
    16.2.7. Company G
      16.2.7.1. Company Overview
      16.2.7.2. Segmental Revenue
      16.2.7.3. Product Portfolio
      16.2.7.4. Key Developments
      16.2.7.5. Strategic Outlook
    16.2.8. Company H
      16.2.8.1. Company Overview
      16.2.8.2. Segmental Revenue
      16.2.8.3. Product Portfolio
      16.2.8.4. Key Developments
      16.2.8.5. Strategic Outlook
    16.2.9. Company I
      16.2.9.1. Company Overview
      16.2.9.2. Segmental Revenue
      16.2.9.3. Product Portfolio
      16.2.9.4. Key Developments
      16.2.9.5. Strategic Outlook
    16.2.10. Company J
      16.2.10.1. Company Overview
      16.2.10.2. Segmental Revenue
      16.2.10.3. Product Portfolio
      16.2.10.4. Key Developments
      16.2.10.5. Strategic Outlook
Chapter 17. Go-To-Market Strategy

Research Methodology

We follow a robust research methodology to analyze the market in order to provide our clients with qualitative and quantitative analysis which has a very low or negligible deviance. Extensive secondary research supported by primary data collection methods help us to thoroughly understand and gauge the market. We incorporate both top-down and bottom-up approach for estimating the market. The below mentioned methods are then adopted to triangulate and validate the market.

Secondary data collection and interpretation

Secondary research includes sources such as published books, articles in journals, news media and published businesses, government and international body publications, and associations. Sources also include paid databases such as Hoovers, Thomson Reuters, Passport and others. Data derived through secondary sources is further validated through primary sources. The secondary sources also include major manufacturers mapped on the basis of revenues, product portfolios, and sales channels.

Primary data collection

Primary data collection methods include conducting interviews with industry experts and various stakeholders across the supply chain, such as raw material suppliers, manufacturers, product distributors and customers. The interviews are either telephonic or face-to-face, or even a combination of both. Prevailing trends in the industry are gathered by conducting surveys. Primary interviews also help us to understand the market drivers, restraints and opportunities, along with the challenges in the market. This method helps us in validating the data gathered through secondary sources, further triangulating the data and developing it through our statistical tools. We generally conduct interviews with -

  • CEOs, Directors, and VPs
  • Sales and Marketing Managers
  • Plant Heads and Manufacturing Department Heads
  • Product Specialists

Supply Side and Demand Side Data Collection

Supply side analysis is based on the data collected from the manufacturers and the product providers in terms of their segmental revenues. Secondary sources for this type of analysis include company annual reports and publications, associations and organisations, government publications and others.

Demand side analysis is based upon the consumer insights who are the end users of the particular product in question. They could be an individual user or an organisation. Such data is gathered through consumer surveys and focused group interviews.

Market Engineering

As a primary step, in order to develop the market numbers we follow a vigorous methodology that includes studying the parent market of the niche product and understanding the industry trends, acceptance among customers of the product, challenges, future growth, and others, followed by further breaking down the market under consideration into various segments and sub-markets. Additionally, in order to cross-validate the market, we also determine the top players in the market, along with their segmental revenues for the said market. Our secondary sources help us to validate the market share of the top players. Using both the qualitative and quantitative analysis of all the possible factors helps us determine the market numbers which are inclined towards accuracy.

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