Surge Arrester Market Report, Global Industry Analysis, Market Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2023 - 2030

  • Published Date: Jan, 2024
  • Report ID: CR0194288
  • Format: Electronic (PDF)
  • Number of Pages: 223
  • Author(s): Joshi, Madhavi

Report Overview

The Surge Arrester Market size was estimated at USD 3.2 billion in 2023 and is projected to reach USD 7 billion by 2030, exhibiting a compound annual growth rate (CAGR) of 12.50% during the forecast period (2024-2030).

Surge Arrester Market

(Market Size)
$3.2 billion
$7 billion
2023
2030
Source: Citius Research
Study Period 2018 - 2030
Base Year For Estimation 2023
Forecast Data Period 2024 - 2030
CAGR (2024-2030) 12.50%
2023 Market Size USD 3.2 billion
2030 Market Size USD 7 billion
Key Players ABB, Siemens, Schneider Electric, Eaton, GE

Market Summary

The surge arrester market is a critical segment within the global energy and power industry, focused on protecting electrical equipment from voltage spikes caused by lightning strikes, switching operations, or other transient events. These devices are essential for ensuring the reliability and longevity of power infrastructure, including transmission and distribution networks, industrial facilities, and renewable energy installations. As electrical grids modernize and expand, the demand for advanced surge protection solutions continues to grow, driven by the need to minimize downtime, prevent equipment damage, and enhance overall system safety. The market encompasses a variety of surge arrester types, such as polymeric and porcelain-housed arresters, each designed for specific voltage ratings and environmental conditions. Key players in this sector are continuously innovating to improve product performance, durability, and compatibility with smart grid technologies. Geographically, the market shows significant activity in regions with extensive power infrastructure development and high incidences of electrical storms. The integration of surge arresters in renewable energy systems, particularly solar and wind farms, represents a burgeoning application area, further bolstering market prospects. Overall, the surge arrester market is characterized by steady demand, technological advancements, and a strong emphasis on grid resilience and energy efficiency.

Key Highlights

The surge arrester market is distinguished by several key highlights that underscore its importance and evolution. One notable aspect is the increasing adoption of polymeric-housed surge arresters, which offer advantages such as lighter weight, superior pollution performance, and resistance to vandalism compared to traditional porcelain variants. Another highlight is the growing emphasis on eco-friendly and sustainable designs, with manufacturers developing products that use fewer hazardous materials and are easier to recycle. The market is also witnessing a surge in demand for ultra-high voltage arresters, catering to the expansion of long-distance transmission networks that require robust protection against overvoltages. Innovations in monitoring and diagnostics are becoming prevalent, with smart surge arresters equipped with sensors that provide real-time data on operational status and impending failures, enabling predictive maintenance. Furthermore, the rise of distributed generation and microgrids is driving the need for compact and efficient surge protection devices tailored for decentralized power systems. Collaboration between utility companies and arrester manufacturers to develop customized solutions for specific grid challenges is another significant trend, enhancing product applicability and performance across diverse environments.

Drivers, Opportunities & Restraints

The surge arrester market is propelled by several key drivers, including the global increase in investments in power infrastructure modernization and expansion. Aging grids in developed regions necessitate upgrades with advanced protection devices to enhance reliability and prevent outages. The proliferation of renewable energy sources, such as solar and wind, which are highly susceptible to lightning-induced surges, further drives demand. Additionally, stringent government regulations and standards mandating the use of surge protection in electrical systems to ensure safety and compliance contribute to market growth. Opportunities abound in the development of smart grids and digital substations, where integrated surge arresters with communication capabilities can play a pivotal role in grid automation and resilience. The expansion of industrial automation and the Internet of Things in power systems also opens new avenues for innovative surge protection solutions. However, the market faces restraints such as high initial costs associated with advanced arresters, which can deter adoption in cost-sensitive regions. Technical challenges related to the performance of arresters under extreme climatic conditions and the need for continuous innovation to keep pace with evolving grid technologies also pose hurdles. Moreover, economic volatility and supply chain disruptions can impact raw material availability and production timelines, potentially restraining market growth.

Concentration Insights

The surge arrester market exhibits a concentrated competitive landscape with a mix of global giants and specialized regional players dominating the industry. Leading companies such as ABB, Siemens Energy, General Electric, and Eaton hold significant market shares due to their extensive product portfolios, strong R&D capabilities, and global distribution networks. These incumbents focus on technological innovations, strategic acquisitions, and partnerships to strengthen their market position and cater to diverse customer needs. Regional players, particularly in Asia-Pacific and Latin America, also play a crucial role by offering cost-effective solutions tailored to local grid requirements and environmental conditions. The market concentration is further influenced by the high barriers to entry, including the need for substantial capital investment, technical expertise, and compliance with international standards. Collaboration with utility companies and government bodies for large-scale projects is common among top players, enhancing their market penetration. Despite the dominance of key players, the market sees active participation from niche manufacturers specializing in specific arrester types or applications, contributing to a dynamic and competitive environment. This concentration ensures a balance between innovation, quality, and affordability, driving overall market development.

Type Insights

Surge arresters are categorized based on their housing material and design, with polymeric and porcelain-housed arresters being the primary types. Polymeric surge arresters are increasingly favored due to their lightweight construction, excellent hydrophobic properties, and resistance to cracking and vandalism. They are particularly suitable for areas with high pollution levels or seismic activity, offering reliable performance with minimal maintenance. These arresters often incorporate silicone rubber housings that provide superior insulation and durability. Porcelain-housed surge arresters, on the other hand, are known for their robust mechanical strength and long service life, making them a traditional choice for high-voltage applications in substations and transmission lines. However, they are heavier and more prone to damage from external impacts. Another emerging type is the metal-oxide surge arrester, which utilizes zinc oxide varistors for efficient overvoltage protection and rapid response times. These arresters are widely used across various voltage ratings due to their excellent energy absorption capabilities and compact design. The choice between arrester types depends on factors such as application requirements, environmental conditions, and cost considerations, with ongoing innovations aimed at enhancing the efficiency and sustainability of each variant.

Application Insights

Surge arresters find applications across multiple segments within the energy and power sector, each with distinct requirements. In transmission and distribution networks, arresters are critical for protecting transformers, circuit breakers, and other equipment from lightning and switching surges, ensuring grid stability and reducing outage risks. The industrial sector relies heavily on surge protection to safeguard machinery, control systems, and data centers from voltage spikes, thereby minimizing production losses and equipment downtime. The renewable energy sector, including solar and wind farms, represents a rapidly growing application area, as these installations are often located in exposed areas prone to lightning strikes and require specialized arresters to protect inverters and power converters. Additionally, surge arresters are essential in commercial and residential buildings to prevent damage to electrical appliances and ensure safety. The railways and transportation sector also utilizes surge protection for signaling systems and traction power supplies. With the advent of smart grids and digital infrastructure, surge arresters are increasingly integrated into advanced monitoring systems, providing real-time diagnostics and enhancing overall network resilience. Each application demands tailored solutions, driving innovation and diversification in product offerings.

Regional Insights

The surge arrester market demonstrates varied dynamics across different regions, influenced by factors such as infrastructure development, climatic conditions, and regulatory frameworks. North America and Europe are mature markets characterized by the replacement and upgrading of aging power grids with advanced surge protection technologies. These regions emphasize grid reliability and the integration of renewable energy, driving demand for high-performance arresters. The Asia-Pacific region is a significant growth hub, fueled by rapid urbanization, industrialization, and extensive investments in power infrastructure in countries like China, India, and Japan. High lightning activity and the expansion of transmission networks further boost market prospects in this region. Latin America and the Middle East & Africa are emerging markets, where increasing electrification projects and the development of renewable energy sources create opportunities for surge arrester adoption. However, these regions may face challenges related to economic constraints and varying standards. Overall, regional insights highlight the importance of tailored strategies to address local needs, with manufacturers focusing on product customization and partnerships to capitalize on growth opportunities across geographies.

Company Insights

Prominent companies in the surge arrester market include globally recognized players such as ABB, which offers a comprehensive range of polymeric and porcelain-housed arresters for various voltage levels and applications. Siemens Energy is another key player, known for its innovative surge protection solutions integrated with digital monitoring capabilities. General Electric provides advanced metal-oxide surge arresters designed for high-voltage transmission and renewable energy projects. Eaton focuses on delivering reliable surge protection for industrial and commercial sectors, emphasizing product durability and safety. Other significant participants include Hubbell Incorporated, which specializes in distribution-class arresters, and NGK Insulators, renowned for its porcelain-housed products. These companies invest heavily in research and development to enhance product performance, reduce environmental impact, and meet evolving industry standards. Strategic initiatives such as mergers, acquisitions, and collaborations with utilities and technology firms are common, enabling companies to expand their market reach and offer integrated solutions. The competitive landscape is marked by a focus on innovation, customer-centric approaches, and sustainability, driving continuous improvement in surge arrester technologies.

Recent Developments

Recent developments in the surge arrester market reflect ongoing innovation and strategic moves by key players. There has been a notable increase in the launch of smart surge arresters equipped with IoT sensors and communication interfaces, allowing for real-time monitoring of operational parameters and predictive maintenance. Companies are also focusing on developing eco-friendly products with reduced greenhouse gas emissions and improved recyclability, aligning with global sustainability goals. Strategic acquisitions and partnerships have been prevalent, such as collaborations between arrester manufacturers and digital technology firms to enhance grid resilience and automation. Additionally, advancements in material science have led to the introduction of new housing materials that offer better performance under extreme weather conditions and longer service life. The expansion of production facilities in high-growth regions, particularly Asia-Pacific, is another significant trend, enabling companies to meet local demand efficiently. Furthermore, increased investment in R&D for ultra-high voltage arresters supports the development of next-generation transmission networks. These developments underscore the market's dynamic nature and its alignment with broader trends in energy transition and digitalization.

Report Segmentation

The surge arrester market report is segmented to provide a detailed analysis across various dimensions. Segmentation by type includes polymeric-housed surge arresters, porcelain-housed surge arresters, and metal-oxide surge arresters, each examined for their market share, growth trends, and application suitability. Segmentation by voltage rating covers low voltage, medium voltage, high voltage, and extra-high voltage arresters, highlighting the specific requirements and adoption patterns across different power system levels. Application-based segmentation encompasses transmission & distribution networks, industrial sectors, renewable energy systems, commercial and residential buildings, and railways, offering insights into demand drivers and innovation areas for each segment. Geographical segmentation divides the market into North America, Europe, Asia-Pacific, Latin America, and the Middle East & Africa, analyzing regional trends, regulatory influences, and growth opportunities. Additionally, the report may include segmentation by end-user, such as utilities, industrial consumers, and commercial entities, to understand purchasing behavior and preference patterns. This comprehensive segmentation enables stakeholders to identify niche opportunities, assess competitive landscapes, and make informed strategic decisions.

FAQs

What is a surge arrester? A surge arrester is a device designed to protect electrical equipment from voltage spikes caused by lightning, switching operations, or other transient events by diverting excess current to the ground.

How does a surge arrester work? It works by providing a low-impedance path to ground for surge currents when the voltage exceeds a certain threshold, thereby limiting the voltage across protected equipment and preventing damage.

What are the types of surge arresters? The main types include polymeric-housed arresters, porcelain-housed arresters, and metal-oxide arresters, each suitable for different applications and environmental conditions.

Where are surge arresters used? They are used in power transmission and distribution networks, industrial facilities, renewable energy installations, commercial buildings, and transportation systems to safeguard electrical infrastructure.

Why are surge arresters important? They are crucial for preventing equipment failure, reducing downtime, enhancing grid reliability, and ensuring safety in electrical systems by mitigating the effects of overvoltages.

What are the key trends in the surge arrester market? Key trends include the adoption of smart arresters with monitoring capabilities, growth in renewable energy applications, and increased focus on eco-friendly and sustainable designs.

Citius Research has developed a research report titled “Surge Arrester Market Report - Global Industry Analysis, Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030” delivering key insights regarding business intelligence and providing concrete business strategies to clients in the form of a detailed syndicated report. The report details out the factors such as business environment, industry trend, growth opportunities, competition, pricing, global and regional market analysis, and other market related factors.

Details included in the report for the years 2024 through 2030

• Surge Arrester Market Potential
• Segment-wise breakup
• Compounded annual growth rate (CAGR) for the next 6 years
• Key customers and their preferences
• Market share of major players and their competitive strength
• Existing competition in the market
• Price trend analysis
• Key trend analysis
• Market entry strategies
• Market opportunity insights

The report focuses on the drivers, restraints, opportunities, and challenges in the market based on various factors geographically. Further, key players, major collaborations, merger & acquisitions along with trending innovation and business policies are reviewed in the report. The Surge Arrester Market report is segmented on the basis of various market segments and their analysis, both in terms of value and volume, for each region for the period under consideration.

Surge Arrester Market Segmentation

Market Segmentation

Regions Covered

• North America
• Latin America
• Europe
• MENA
• Asia Pacific
• Sub-Saharan Africa and
• Australasia

Surge Arrester Market Analysis

The report covers below mentioned analysis, but is not limited to:

• Overview of Surge Arrester Market
• Research Methodology
• Executive Summary
• Market Dynamics of Surge Arrester Market
  • Driving Factors
  • Restraints
  • Opportunities
• Global Market Status and Forecast by Segment A
• Global Market Status and Forecast by Segment B
• Global Market Status and Forecast by Segment C
• Global Market Status and Forecast by Regions
• Upstream and Downstream Market Analysis of Surge Arrester Market
• Cost and Gross Margin Analysis of Surge Arrester Market
• Surge Arrester Market Report - Global Industry Analysis, Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030
  • Competition Landscape
  • Market Share of Major Players
• Key Recommendations

The “Surge Arrester Market Report - Global Industry Analysis, Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030” report helps the clients to take business decisions and to understand strategies of major players in the industry. The report delivers the market driven results supported by a mix of primary and secondary research. The report provides the results triangulated through authentic sources and upon conducting thorough primary interviews with the industry experts. The report includes the results on the areas where the client can focus and create point of parity and develop a competitive edge, based on real-time data results.

Surge Arrester Market Key Stakeholders

Below are the key stakeholders for the Surge Arrester Market:

• Manufacturers
• Distributors/Traders/Wholesalers
• Material/Component Manufacturers
• Industry Associations
• Downstream vendors

Surge Arrester Market Report Scope

Report AttributeDetails
Base year2023
Historical data2018 – 2023
Forecast2024 - 2030
CAGR2024 - 2030
Quantitative UnitsValue (USD Million)
Report coverageRevenue Forecast, Competitive Landscape, Growth Factors, Trends and Strategies. Customized report options available on request
Segments coveredProduct type, technology, application, geography
Regions coveredNorth America, Latin America, Europe, MENA, Asia Pacific, Sub-Saharan Africa and Australasia
Countries coveredUS, UK, China, Japan, Germany, India, France, Brazil, Italy, Canada, Russia, South Korea, Australia, Spain, Mexico and others
Customization scopeAvailable on request
PricingVarious purchase options available as per your research needs. Discounts available on request

COVID-19 Impact Analysis

Like most other markets, the outbreak of COVID-19 had an unfavorable impact on the Surge Arrester Market worldwide. This report discusses in detail the disruptions experienced by the market, the impact on flow of raw materials, manufacturing operations, production trends, consumer demand and the projected future of this market post pandemic.

The report has helped our clients:

• To describe and forecast the Surge Arrester Market size, on the basis of various segmentations and geography, in terms of value and volume
• To measure the changing needs of customers/industries
• To provide detailed information regarding the drivers, restraints, opportunities, and challenges influencing the growth of the market
• To gain competitive intelligence and uncover new opportunities
• To analyse opportunities in the market for stakeholders by identifying high-growth segments in Surge Arrester Market
• To strategically profile key players and provide details of the current competitive landscape
• To analyse strategic approaches adopted by players in the market, such as product launches and developments, acquisitions, collaborations, contracts, expansions, and partnerships

Report Customization

Citius Research provides free customization of reports as per your need. This report can be personalized to meet your requirements. Get in touch with our sales team, who will guarantee you to get a report that suits your necessities.

Customize This Report

Frequently Asked Questions

The Global Surge Arrester Market size was valued at $XX billion in 2023 and is anticipated to reach $XX billion by 2030 growing at a CAGR of XX%
The global Surge Arrester Market is expected to grow at a CAGR of XX% from 2023 to 2030.
For further details request a free sample copy of this report here.
For further details request a free sample copy of this report here.
For further details request a free sample copy of this report here.
For further details request a free sample copy of this report here.

Table of Contents

Chapter 1. Introduction
  1.1. Market Scope
  1.2. Key Segmentations
  1.3. Research Objective
Chapter 2. Research Methodology & Assumptions
Chapter 3. Executive Summary
Chapter 4. Market Background
  4.1. Dynamics
    4.1.1. Drivers
    4.1.2. Restraints
    4.1.3. Opportunity
    4.1.4. Challenges
  4.2. Key Trends in the Impacting the Market
    4.2.1. Demand & Supply
  4.3. Industry SWOT Analysis
  4.4. Porter’s Five Forces Analysis
  4.5. Value and Supply Chain Analysis
  4.6. Macro-Economic Factors
  4.7. COVID-19 Impact Analysis
    4.7.1. Global and Regional Assessment
  4.8. Profit Margin Analysis
  4.9. Trade Analysis
    4.9.1. Importing Countries
    4.9.2. Exporting Countries
  4.10. Market Entry Strategies
  4.11. Market Assessment (US$ Mn and Units)
Chapter 5. Global Surge Arrester Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Segment A
  5.1. By Segment A, 2024 - 2030
    5.1.1. Sub-Segment A
    5.1.2. Sub-Segment B
  5.2. Opportunity Analysis
Chapter 6. Global Surge Arrester Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Segment B
  6.1. By Segment B, 2024 - 2030
    6.1.1. Sub-Segment A
    6.1.2. Sub-Segment B
  6.2. Opportunity Analysis
Chapter 7. Global Surge Arrester Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Segment C
  7.1. By Segment C, 2024 - 2030
    7.1.1. Sub-Segment A
    7.1.2. Sub-Segment B
  7.2. Opportunity Analysis
Chapter 8. Global Surge Arrester Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Region
  8.1. By Region, 2024 - 2030
    8.1.1. North America
    8.1.2. Latin America
    8.1.3. Europe
    8.1.4. MENA
    8.1.5. Asia Pacific
    8.1.6. Sub-Saharan Africa
    8.1.7. Australasia
  8.2. Opportunity Analysis
Chapter 9. North America Surge Arrester Market Forecast and Trend Analysis
  9.1. Regional Overview
  9.2. Pricing Analysis
  9.3. Key Trends in the Region
    9.3.1. Supply and Demand
  9.4. Demographic Structure
  9.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    9.5.1. Sub-Segment A
    9.5.2. Sub-Segment B
  9.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    9.6.1. Sub-Segment A
    9.6.2. Sub-Segment B
  9.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    9.7.1. Sub-Segment A
    9.7.2. Sub-Segment B
  9.8. By Country, 2024 - 2030, (US$ Mn and Units)
    9.8.1. U.S.
    9.8.2. Canada
    9.8.3. Rest of North America
  9.9. Opportunity Analysis
Chapter 10. Latin America Surge Arrester Market Forecast and Trend Analysis
  10.1. Regional Overview
  10.2. Pricing Analysis
  10.3. Key Trends in the Region
    10.3.1. Supply and Demand
  10.4. Demographic Structure
  10.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    10.5.1. Sub-Segment A
    10.5.2. Sub-Segment B
  10.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    10.6.1. Sub-Segment A
    10.6.2. Sub-Segment B
  10.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    10.7.1. Sub-Segment A
    10.7.2. Sub-Segment B
  10.8. By Country, 2024 - 2030, (US$ Mn and Units)
    10.8.1. Brazil
    10.8.2. Argentina
    10.8.3. Rest of Latin America
  10.9. Opportunity Analysis
Chapter 11. Europe Surge Arrester Market Forecast and Trend Analysis
  11.1. Regional Overview
  11.2. Pricing Analysis
  11.3. Key Trends in the Region
    11.3.1. Supply and Demand
  11.4. Demographic Structure
  11.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    11.5.1. Sub-Segment A
    11.5.2. Sub-Segment B
  11.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    11.6.1. Sub-Segment A
    11.6.2. Sub-Segment B
  11.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    11.7.1. Sub-Segment A
    11.7.2. Sub-Segment B
  11.8. By Country, 2024 - 2030, (US$ Mn and Units)
    11.8.1. UK
    11.8.2. Germany
    11.8.3. France
    11.8.4. Spain
    11.8.5. Rest of Europe
  11.9. Opportunity Analysis
Chapter 12. MENA Surge Arrester Market Forecast and Trend Analysis
  12.1. Regional Overview
  12.2. Pricing Analysis
  12.3. Key Trends in the Region
    12.3.1. Supply and Demand
  12.4. Demographic Structure
  12.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    12.5.1. Sub-Segment A
    12.5.2. Sub-Segment B
  12.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    12.6.1. Sub-Segment A
    12.6.2. Sub-Segment B
  12.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    12.7.1. Sub-Segment A
    12.7.2. Sub-Segment B
  12.8. By Country, 2024 - 2030, (US$ Mn and Units)
    12.8.1. Egypt
    12.8.2. Algeria
    12.8.3. GCC
    12.8.4. Rest of MENA
  12.9. Opportunity Analysis
Chapter 13. Asia Pacific Surge Arrester Market Forecast and Trend Analysis
  13.1. Regional Overview
  13.2. Pricing Analysis
  13.3. Key Trends in the Region
    13.3.1. Supply and Demand
  13.4. Demographic Structure
  13.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    13.5.1. Sub-Segment A
    13.5.2. Sub-Segment B
  13.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    13.6.1. Sub-Segment A
    13.6.2. Sub-Segment B
  13.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    13.7.1. Sub-Segment A
    13.7.2. Sub-Segment B
  13.8. By Country, 2024 - 2030, (US$ Mn and Units)
    13.8.1. India
    13.8.2. China
    13.8.3. Japan
    13.8.4. ASEAN
    13.8.5. Rest of Asia Pacific
  13.9. Opportunity Analysis
Chapter 14. Sub-Saharan Africa Surge Arrester Market Forecast and Trend Analysis
  14.1. Regional Overview
  14.2. Pricing Analysis
  14.3. Key Trends in the Region
    14.3.1. Supply and Demand
  14.4. Demographic Structure
  14.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    14.5.1. Sub-Segment A
    14.5.2. Sub-Segment B
  14.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    14.6.1. Sub-Segment A
    14.6.2. Sub-Segment B
  14.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    14.7.1. Sub-Segment A
    14.7.2. Sub-Segment B
  14.8. By Country, 2024 - 2030, (US$ Mn and Units)
    14.8.1. Ethiopia
    14.8.2. Nigeria
    14.8.3. Rest of Sub-Saharan Africa
  14.9. Opportunity Analysis
Chapter 15. Australasia Surge Arrester Market Forecast and Trend Analysis
  15.1. Regional Overview
  15.2. Pricing Analysis
  15.3. Key Trends in the Region
    15.3.1. Supply and Demand
  15.4. Demographic Structure
  15.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    15.5.1. Sub-Segment A
    15.5.2. Sub-Segment B
  15.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    15.6.1. Sub-Segment A
    15.6.2. Sub-Segment B
  15.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    15.7.1. Sub-Segment A
    15.7.2. Sub-Segment B
  15.8. By Country, 2024 - 2030, (US$ Mn and Units)
    15.8.1. Australia
    15.8.2. New Zealand
    15.8.3. Rest of Australasia
  15.9. Opportunity Analysis
Chapter 16. Competition Analysis
  16.1. Competitive Benchmarking
    16.1.1. Top Player’s Market Share
    16.1.2. Price and Product Comparison
  16.2. Company Profiles
    16.2.1. Company A
      16.2.1.1. Company Overview
      16.2.1.2. Segmental Revenue
      16.2.1.3. Product Portfolio
      16.2.1.4. Key Developments
      16.2.1.5. Strategic Outlook
    16.2.2. Company B
      16.2.2.1. Company Overview
      16.2.2.2. Segmental Revenue
      16.2.2.3. Product Portfolio
      16.2.2.4. Key Developments
      16.2.2.5. Strategic Outlook
    16.2.3. Company C
      16.2.3.1. Company Overview
      16.2.3.2. Segmental Revenue
      16.2.3.3. Product Portfolio
      16.2.3.4. Key Developments
      16.2.3.5. Strategic Outlook
    16.2.4. Company D
      16.2.4.1. Company Overview
      16.2.4.2. Segmental Revenue
      16.2.4.3. Product Portfolio
      16.2.4.4. Key Developments
      16.2.4.5. Strategic Outlook
    16.2.5. Company E
      16.2.5.1. Company Overview
      16.2.5.2. Segmental Revenue
      16.2.5.3. Product Portfolio
      16.2.5.4. Key Developments
      16.2.5.5. Strategic Outlook
    16.2.6. Company F
      16.2.6.1. Company Overview
      16.2.6.2. Segmental Revenue
      16.2.6.3. Product Portfolio
      16.2.6.4. Key Developments
      16.2.6.5. Strategic Outlook
    16.2.7. Company G
      16.2.7.1. Company Overview
      16.2.7.2. Segmental Revenue
      16.2.7.3. Product Portfolio
      16.2.7.4. Key Developments
      16.2.7.5. Strategic Outlook
    16.2.8. Company H
      16.2.8.1. Company Overview
      16.2.8.2. Segmental Revenue
      16.2.8.3. Product Portfolio
      16.2.8.4. Key Developments
      16.2.8.5. Strategic Outlook
    16.2.9. Company I
      16.2.9.1. Company Overview
      16.2.9.2. Segmental Revenue
      16.2.9.3. Product Portfolio
      16.2.9.4. Key Developments
      16.2.9.5. Strategic Outlook
    16.2.10. Company J
      16.2.10.1. Company Overview
      16.2.10.2. Segmental Revenue
      16.2.10.3. Product Portfolio
      16.2.10.4. Key Developments
      16.2.10.5. Strategic Outlook
Chapter 17. Go-To-Market Strategy

Research Methodology

We follow a robust research methodology to analyze the market in order to provide our clients with qualitative and quantitative analysis which has a very low or negligible deviance. Extensive secondary research supported by primary data collection methods help us to thoroughly understand and gauge the market. We incorporate both top-down and bottom-up approach for estimating the market. The below mentioned methods are then adopted to triangulate and validate the market.

Secondary data collection and interpretation

Secondary research includes sources such as published books, articles in journals, news media and published businesses, government and international body publications, and associations. Sources also include paid databases such as Hoovers, Thomson Reuters, Passport and others. Data derived through secondary sources is further validated through primary sources. The secondary sources also include major manufacturers mapped on the basis of revenues, product portfolios, and sales channels.

Primary data collection

Primary data collection methods include conducting interviews with industry experts and various stakeholders across the supply chain, such as raw material suppliers, manufacturers, product distributors and customers. The interviews are either telephonic or face-to-face, or even a combination of both. Prevailing trends in the industry are gathered by conducting surveys. Primary interviews also help us to understand the market drivers, restraints and opportunities, along with the challenges in the market. This method helps us in validating the data gathered through secondary sources, further triangulating the data and developing it through our statistical tools. We generally conduct interviews with -

  • CEOs, Directors, and VPs
  • Sales and Marketing Managers
  • Plant Heads and Manufacturing Department Heads
  • Product Specialists

Supply Side and Demand Side Data Collection

Supply side analysis is based on the data collected from the manufacturers and the product providers in terms of their segmental revenues. Secondary sources for this type of analysis include company annual reports and publications, associations and organisations, government publications and others.

Demand side analysis is based upon the consumer insights who are the end users of the particular product in question. They could be an individual user or an organisation. Such data is gathered through consumer surveys and focused group interviews.

Market Engineering

As a primary step, in order to develop the market numbers we follow a vigorous methodology that includes studying the parent market of the niche product and understanding the industry trends, acceptance among customers of the product, challenges, future growth, and others, followed by further breaking down the market under consideration into various segments and sub-markets. Additionally, in order to cross-validate the market, we also determine the top players in the market, along with their segmental revenues for the said market. Our secondary sources help us to validate the market share of the top players. Using both the qualitative and quantitative analysis of all the possible factors helps us determine the market numbers which are inclined towards accuracy.

Request a detailed Research Methodology for the market.

Request Customization or Sample Report

To request a sample report or for any inquiry regarding this report, please fill out the form below

Yes, I have read the Privacy Policy.

Related Reports






latest reports