Retread Tires Market Report, Global Industry Analysis, Market Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2023 - 2030

  • Published Date: Jan, 2024
  • Report ID: CR0186687
  • Format: Electronic (PDF)
  • Number of Pages: 199
  • Author(s): Joshi, Madhavi

Report Overview

The Retread Tires Market size was estimated at USD 8.5 billion in 2023 and is projected to reach USD 14.5 billion by 2030, exhibiting a compound annual growth rate (CAGR) of 7.90% during the forecast period (2024-2030).

Retread Tires Market

(Market Size)
$8.5 billion
$14.5 billion
2023
2030
Source: Citius Research
Study Period 2018 - 2030
Base Year For Estimation 2023
Forecast Data Period 2024 - 2030
CAGR (2024-2030) 7.90%
2023 Market Size USD 8.5 billion
2030 Market Size USD 14.5 billion
Key Players Michelin, Bridgestone, Goodyear, Marangoni, Bandag

Market Summary

The retread tires market represents a significant segment within the broader automotive and transportation industry, focused on the process of renewing worn tires by replacing the tread. This practice offers a cost-effective and environmentally sustainable alternative to purchasing new tires, appealing particularly to commercial fleet operators and cost-conscious consumers. The market is characterized by established manufacturing processes and a well-defined value chain involving casings inspection, buffing, application of new tread rubber, and curing. Retreading extends the life of a tire casing, which is the most resource-intensive component to produce, thereby conserving raw materials and reducing waste. The industry serves various vehicle types, with a dominant focus on commercial trucks and aircraft, where tire replacement costs represent a substantial operational expenditure. Market dynamics are influenced by raw material price volatility, technological advancements in retreading techniques, and the overall health of the transportation and logistics sectors. The competitive landscape includes both large multinational tire corporations and specialized regional retreaders, all vying for market share through quality, reliability, and service offerings.

Key Highlights

The retread tires market is distinguished by several key factors that underscore its importance and growth potential. A primary highlight is its strong contribution to the circular economy, significantly reducing the environmental footprint of the transportation sector by conserving resources and minimizing tire disposal in landfills. The technological evolution in retreading processes, such as the adoption of precure and mold cure methods, has greatly enhanced the quality, safety, and performance of retreaded tires, making them nearly indistinguishable from new tires in many applications. The market demonstrates remarkable resilience, often experiencing counter-cyclical growth during economic downturns as businesses seek to reduce capital expenditures on new tires. Furthermore, stringent government regulations in various regions promoting sustainable practices and waste reduction are providing a structured impetus for market expansion. The presence of major tire manufacturers like Bridgestone, Michelin, and Goodyear in the retreading space lends considerable credibility and drives innovation, ensuring high standards of production and reliability for end-users.

Drivers, Opportunities & Restraints

The growth of the retread tires market is propelled by a confluence of powerful drivers. Foremost among these is the substantial cost savings offered to fleet operators, who can achieve up to a fifty percent reduction in tire costs compared to purchasing new equivalents. Growing environmental consciousness and stringent regulatory frameworks aimed at promoting sustainability and reducing industrial waste are compelling businesses to adopt retreading solutions. The expansion of the logistics and transportation industry, particularly e-commerce trucking, continuously increases the addressable market for tire replacement. However, the market faces notable restraints, including persistent perceptions among some consumers regarding the inferior quality and safety of retreaded tires compared to new ones. Fluctuations in the prices of raw materials, such as natural and synthetic rubber, can impact profit margins for retreaders. A significant opportunity lies in technological innovation, particularly in developing advanced compounds and processes that enhance tire longevity and performance. The untapped potential in emerging economies, where commercial vehicle fleets are expanding rapidly, presents a substantial growth frontier for market players willing to invest in education and distribution networks.

Concentration Insights

The global retread tires market exhibits a varied concentration landscape, featuring a mix of large international tire conglomerates and smaller, specialized regional players. The market is moderately concentrated, with leading tire manufacturers such as Bridgestone, Michelin, Continental, and Goodyear holding significant shares through their dedicated retreading divisions and extensive distribution networks. These giants leverage their brand reputation, technological prowess, and direct access to original equipment manufacturer channels to maintain a competitive edge. Alongside them, a multitude of independent retreaders operate successfully, often dominating specific regional markets or specializing in niche vehicle segments like aircraft or off-the-road tires. The concentration is highest in North America and Europe, where the market is mature and characterized by advanced retreading facilities and established customer bases. In contrast, markets in Asia-Pacific and Latin America are more fragmented, with a higher number of local players, though international companies are increasingly making inroads through partnerships and acquisitions. This blend of global scale and local expertise defines the competitive dynamics of the industry.

Type Insights

The retread tires market is primarily segmented by the type of retreading process employed, with precure and mold cure being the two dominant methodologies. The precure process involves bonding a pre-vulcanized tread rubber onto a prepared casing using a cushion gum layer, which is then cured in an autoclave. This method is widely praised for its efficiency, consistency, and suitability for high-volume production, making it extremely popular for truck and bus tire retreading. The mold cure process, alternatively, involves applying uncured tread rubber to the casing and then vulcanizing it in a mold that imparts the tread pattern. This technique often results in a product that is visually and structurally very similar to a new tire and is frequently used for passenger car and aircraft tires. Each method has its distinct advantages; precure offers operational flexibility and a wide range of tread patterns, while mold cure provides superior tread bonding and a pristine finish. The choice between processes depends on the intended application, available equipment, and specific customer requirements for performance and durability.

Application Insights

Retread tires find application across a diverse spectrum of the transportation sector, with commercial vehicles representing the largest and most critical segment. This includes heavy-duty trucks, trailers, and buses, where tire expenses constitute a major operational cost, making retreads an economically vital solution for fleet managers. The aviation industry is another significant application area, where retreaded tires are extensively used on aircraft landing gear due to rigorous safety standards and the high cost of new aircraft tires. Furthermore, the market serves the passenger car segment, though penetration is lower here due to consumer perceptions and the relatively lower cost of new replacement tires. Off-the-road vehicles, such as those used in mining, construction, and agriculture, also utilize retreaded tires to manage the high wear and tear experienced in harsh operating environments. Each application demands specific performance characteristics, influencing the choice of retreading process, tread compound, and quality control measures to ensure safety, reliability, and optimal service life.

Regional Insights

The demand and adoption of retread tires vary significantly across different geographic regions, influenced by economic factors, regulatory environments, and the maturity of transportation networks. North America represents a mature and well-established market, characterized by high adoption rates in the commercial trucking sector, advanced retreading infrastructure, and supportive regulations promoting tire recycling. Europe follows a similar pattern, with strong environmental directives driving market growth and a high concentration of technologically advanced retreaders. The Asia-Pacific region is identified as the fastest-growing market, fueled by the rapid expansion of logistics networks, industrialization, and increasing commercial vehicle parc in countries like China and India. However, market maturity varies widely within the region, with Japan and Australia having more developed retreading industries. Latin America and the Middle East & Africa are emerging markets where growth is linked to economic development and increasing awareness of the cost and environmental benefits of tire retreading, though the markets remain less structured compared to developed regions.

Company Insights

The competitive landscape of the retread tires market is populated by a blend of global tire manufacturing leaders and specialized independent companies. Prominent players such as Bridgestone Corporation, Michelin, The Goodyear Tire & Rubber Company, and Continental AG have formidable presence through their comprehensive retreading programs, often marketed under brands like Bandag (Michelin) or Oliver Rubber. These corporations integrate retreading into their broader portfolio, offering a seamless tire management solution from new tire sales to retreading and eventual recycling. Their strategies heavily emphasize research and development to improve tread compounds and retreading technologies, ensuring product performance and safety. Alongside these titans, successful independent retreaders like Marangoni S.p.A. and Vacu-Lug Tyre Services hold significant market shares in specific regions or niches, competing on the basis of personalized service, flexibility, and deep regional expertise. The strategic focus for all companies increasingly includes sustainability messaging, digital integration for tire monitoring, and forming long-term partnerships with large fleet operators to secure steady demand.

Recent Developments

The retread tires market has witnessed several noteworthy developments reflecting its evolving nature and response to broader industry trends. A prominent theme has been the acceleration of technological innovation, with companies investing in advanced rubber compounds that offer lower rolling resistance, contributing to reduced fuel consumption and lower CO2 emissions for fleet operators. There has been a surge in the adoption of digital tire monitoring systems and software solutions that predict optimal retreading times, maximizing casing life and operational efficiency. Sustainability initiatives have moved further into the spotlight, with leading players announcing ambitious goals towards incorporating more recycled and renewable materials into their tread compounds. The market has also seen strategic movements, including acquisitions of regional retreaders by large corporations aiming to consolidate their market presence and expand their geographic footprint. Furthermore, collaborative efforts between tire manufacturers and fleet management companies have intensified, creating integrated service offerings that bundle new tires, retreading, and maintenance into single contracts, enhancing customer loyalty and providing predictable revenue streams.

Report Segmentation

This comprehensive market research report on the retread tires industry provides a detailed analysis structured through meticulous segmentation. The analysis is broken down by process type, distinguishing between the precure and mold cure methodologies, examining the adoption trends, advantages, and market share of each technique. Further segmentation is conducted by application, providing deep insights into the demand dynamics within key sectors including commercial vehicles, passenger cars, aircraft, and off-the-road equipment. Each application segment is evaluated for its growth potential, key drivers, and specific requirements. The report also offers a thorough regional analysis, segmenting the global market into key geographical areas such as North America, Europe, Asia-Pacific, South America, and the Middle East & Africa. Each regional section assesses the local market size, growth indicators, regulatory landscape, and competitive environment. This multi-layered segmentation allows for a granular understanding of the market, enabling stakeholders to identify specific growth opportunities, understand competitive dynamics, and make informed strategic decisions based on high-value, targeted insights.

FAQs

What is the process of retreading a tire? The retreading process begins with a thorough inspection of the used tire casing to ensure it is structurally sound. The old tread is then buffed away to create a smooth surface. A new layer of tread rubber is applied, either as a pre-cured strip or an uncured compound. The tire is finally vulcanized under heat and pressure in a chamber or mold to bond the new tread securely to the casing, resulting in a tire with performance characteristics similar to a new one.

Are retread tires safe for use? Yes, when produced according to established industry standards and rigorous quality control procedures, retread tires are perfectly safe for use. Major regulatory bodies, including the U.S. Department of Transportation and the Federal Aviation Administration, have strict guidelines governing their production. Retread tires are used extensively on commercial trucks, aircraft, and government vehicles, demonstrating their high level of safety and reliability.

What are the benefits of using retread tires? The primary benefits of using retread tires are significant cost savings, often reducing tire expenditure by 30% to 50% compared to new tires. They offer substantial environmental advantages by conserving valuable resources like oil and rubber and reducing tire waste. Retreading also supports energy conservation, as it requires considerably less energy to retread a tire than to manufacture a new one from raw materials.

How long do retread tires last? The service life of a retread tire is comparable to that of a new tire, as it is primarily determined by the quality and durability of the original casing and the new tread compound. Under similar driving conditions, load, and maintenance practices, a retread tire can deliver mileage and longevity on par with its new counterpart. Proper tire maintenance, including inflation pressure and rotation, is the key factor influencing tread life.

Can all tires be retreaded? Not every worn tire is a candidate for retreading. The feasibility depends entirely on the condition of the tire casing. The casing must be structurally sound, with no damage to the steel belts, body plies, or bead area. Tires that have been run underinflated, overheated, or otherwise abused are often rejected. A professional inspection is mandatory to determine if a casing is suitable for the retreading process.

Who are the leading players in the retread tire market? The global retread tire market is led by a combination of major new tire manufacturers who have integrated retreading into their business and large independent specialists. Key players include Bridgestone Corporation, Michelin (through its Bandag subsidiary), The Goodyear Tire & Rubber Company, Continental AG, and Marangoni S.p.A. These companies are recognized for their advanced technology, extensive distribution networks, and strong brand reputation.

Citius Research has developed a research report titled “Retread Tires Market Report - Global Industry Analysis, Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030” delivering key insights regarding business intelligence and providing concrete business strategies to clients in the form of a detailed syndicated report. The report details out the factors such as business environment, industry trend, growth opportunities, competition, pricing, global and regional market analysis, and other market related factors.

Details included in the report for the years 2024 through 2030

• Retread Tires Market Potential
• Segment-wise breakup
• Compounded annual growth rate (CAGR) for the next 6 years
• Key customers and their preferences
• Market share of major players and their competitive strength
• Existing competition in the market
• Price trend analysis
• Key trend analysis
• Market entry strategies
• Market opportunity insights

The report focuses on the drivers, restraints, opportunities, and challenges in the market based on various factors geographically. Further, key players, major collaborations, merger & acquisitions along with trending innovation and business policies are reviewed in the report. The Retread Tires Market report is segmented on the basis of various market segments and their analysis, both in terms of value and volume, for each region for the period under consideration.

Retread Tires Market Segmentation

Market Segmentation

Regions Covered

• North America
• Latin America
• Europe
• MENA
• Asia Pacific
• Sub-Saharan Africa and
• Australasia

Retread Tires Market Analysis

The report covers below mentioned analysis, but is not limited to:

• Overview of Retread Tires Market
• Research Methodology
• Executive Summary
• Market Dynamics of Retread Tires Market
  • Driving Factors
  • Restraints
  • Opportunities
• Global Market Status and Forecast by Segment A
• Global Market Status and Forecast by Segment B
• Global Market Status and Forecast by Segment C
• Global Market Status and Forecast by Regions
• Upstream and Downstream Market Analysis of Retread Tires Market
• Cost and Gross Margin Analysis of Retread Tires Market
• Retread Tires Market Report - Global Industry Analysis, Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030
  • Competition Landscape
  • Market Share of Major Players
• Key Recommendations

The “Retread Tires Market Report - Global Industry Analysis, Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030” report helps the clients to take business decisions and to understand strategies of major players in the industry. The report delivers the market driven results supported by a mix of primary and secondary research. The report provides the results triangulated through authentic sources and upon conducting thorough primary interviews with the industry experts. The report includes the results on the areas where the client can focus and create point of parity and develop a competitive edge, based on real-time data results.

Retread Tires Market Key Stakeholders

Below are the key stakeholders for the Retread Tires Market:

• Manufacturers
• Distributors/Traders/Wholesalers
• Material/Component Manufacturers
• Industry Associations
• Downstream vendors

Retread Tires Market Report Scope

Report AttributeDetails
Base year2023
Historical data2018 – 2023
Forecast2024 - 2030
CAGR2024 - 2030
Quantitative UnitsValue (USD Million)
Report coverageRevenue Forecast, Competitive Landscape, Growth Factors, Trends and Strategies. Customized report options available on request
Segments coveredProduct type, technology, application, geography
Regions coveredNorth America, Latin America, Europe, MENA, Asia Pacific, Sub-Saharan Africa and Australasia
Countries coveredUS, UK, China, Japan, Germany, India, France, Brazil, Italy, Canada, Russia, South Korea, Australia, Spain, Mexico and others
Customization scopeAvailable on request
PricingVarious purchase options available as per your research needs. Discounts available on request

COVID-19 Impact Analysis

Like most other markets, the outbreak of COVID-19 had an unfavorable impact on the Retread Tires Market worldwide. This report discusses in detail the disruptions experienced by the market, the impact on flow of raw materials, manufacturing operations, production trends, consumer demand and the projected future of this market post pandemic.

The report has helped our clients:

• To describe and forecast the Retread Tires Market size, on the basis of various segmentations and geography, in terms of value and volume
• To measure the changing needs of customers/industries
• To provide detailed information regarding the drivers, restraints, opportunities, and challenges influencing the growth of the market
• To gain competitive intelligence and uncover new opportunities
• To analyse opportunities in the market for stakeholders by identifying high-growth segments in Retread Tires Market
• To strategically profile key players and provide details of the current competitive landscape
• To analyse strategic approaches adopted by players in the market, such as product launches and developments, acquisitions, collaborations, contracts, expansions, and partnerships

Report Customization

Citius Research provides free customization of reports as per your need. This report can be personalized to meet your requirements. Get in touch with our sales team, who will guarantee you to get a report that suits your necessities.

Customize This Report

Frequently Asked Questions

The Global Retread Tires Market size was valued at $XX billion in 2023 and is anticipated to reach $XX billion by 2030 growing at a CAGR of XX%
The global Retread Tires Market is expected to grow at a CAGR of XX% from 2023 to 2030.
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Table of Contents

Chapter 1. Introduction
  1.1. Market Scope
  1.2. Key Segmentations
  1.3. Research Objective
Chapter 2. Research Methodology & Assumptions
Chapter 3. Executive Summary
Chapter 4. Market Background
  4.1. Dynamics
    4.1.1. Drivers
    4.1.2. Restraints
    4.1.3. Opportunity
    4.1.4. Challenges
  4.2. Key Trends in the Impacting the Market
    4.2.1. Demand & Supply
  4.3. Industry SWOT Analysis
  4.4. Porter’s Five Forces Analysis
  4.5. Value and Supply Chain Analysis
  4.6. Macro-Economic Factors
  4.7. COVID-19 Impact Analysis
    4.7.1. Global and Regional Assessment
  4.8. Profit Margin Analysis
  4.9. Trade Analysis
    4.9.1. Importing Countries
    4.9.2. Exporting Countries
  4.10. Market Entry Strategies
  4.11. Market Assessment (US$ Mn and Units)
Chapter 5. Global Retread Tires Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Segment A
  5.1. By Segment A, 2024 - 2030
    5.1.1. Sub-Segment A
    5.1.2. Sub-Segment B
  5.2. Opportunity Analysis
Chapter 6. Global Retread Tires Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Segment B
  6.1. By Segment B, 2024 - 2030
    6.1.1. Sub-Segment A
    6.1.2. Sub-Segment B
  6.2. Opportunity Analysis
Chapter 7. Global Retread Tires Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Segment C
  7.1. By Segment C, 2024 - 2030
    7.1.1. Sub-Segment A
    7.1.2. Sub-Segment B
  7.2. Opportunity Analysis
Chapter 8. Global Retread Tires Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Region
  8.1. By Region, 2024 - 2030
    8.1.1. North America
    8.1.2. Latin America
    8.1.3. Europe
    8.1.4. MENA
    8.1.5. Asia Pacific
    8.1.6. Sub-Saharan Africa
    8.1.7. Australasia
  8.2. Opportunity Analysis
Chapter 9. North America Retread Tires Market Forecast and Trend Analysis
  9.1. Regional Overview
  9.2. Pricing Analysis
  9.3. Key Trends in the Region
    9.3.1. Supply and Demand
  9.4. Demographic Structure
  9.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    9.5.1. Sub-Segment A
    9.5.2. Sub-Segment B
  9.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    9.6.1. Sub-Segment A
    9.6.2. Sub-Segment B
  9.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    9.7.1. Sub-Segment A
    9.7.2. Sub-Segment B
  9.8. By Country, 2024 - 2030, (US$ Mn and Units)
    9.8.1. U.S.
    9.8.2. Canada
    9.8.3. Rest of North America
  9.9. Opportunity Analysis
Chapter 10. Latin America Retread Tires Market Forecast and Trend Analysis
  10.1. Regional Overview
  10.2. Pricing Analysis
  10.3. Key Trends in the Region
    10.3.1. Supply and Demand
  10.4. Demographic Structure
  10.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    10.5.1. Sub-Segment A
    10.5.2. Sub-Segment B
  10.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    10.6.1. Sub-Segment A
    10.6.2. Sub-Segment B
  10.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    10.7.1. Sub-Segment A
    10.7.2. Sub-Segment B
  10.8. By Country, 2024 - 2030, (US$ Mn and Units)
    10.8.1. Brazil
    10.8.2. Argentina
    10.8.3. Rest of Latin America
  10.9. Opportunity Analysis
Chapter 11. Europe Retread Tires Market Forecast and Trend Analysis
  11.1. Regional Overview
  11.2. Pricing Analysis
  11.3. Key Trends in the Region
    11.3.1. Supply and Demand
  11.4. Demographic Structure
  11.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    11.5.1. Sub-Segment A
    11.5.2. Sub-Segment B
  11.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    11.6.1. Sub-Segment A
    11.6.2. Sub-Segment B
  11.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    11.7.1. Sub-Segment A
    11.7.2. Sub-Segment B
  11.8. By Country, 2024 - 2030, (US$ Mn and Units)
    11.8.1. UK
    11.8.2. Germany
    11.8.3. France
    11.8.4. Spain
    11.8.5. Rest of Europe
  11.9. Opportunity Analysis
Chapter 12. MENA Retread Tires Market Forecast and Trend Analysis
  12.1. Regional Overview
  12.2. Pricing Analysis
  12.3. Key Trends in the Region
    12.3.1. Supply and Demand
  12.4. Demographic Structure
  12.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    12.5.1. Sub-Segment A
    12.5.2. Sub-Segment B
  12.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    12.6.1. Sub-Segment A
    12.6.2. Sub-Segment B
  12.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    12.7.1. Sub-Segment A
    12.7.2. Sub-Segment B
  12.8. By Country, 2024 - 2030, (US$ Mn and Units)
    12.8.1. Egypt
    12.8.2. Algeria
    12.8.3. GCC
    12.8.4. Rest of MENA
  12.9. Opportunity Analysis
Chapter 13. Asia Pacific Retread Tires Market Forecast and Trend Analysis
  13.1. Regional Overview
  13.2. Pricing Analysis
  13.3. Key Trends in the Region
    13.3.1. Supply and Demand
  13.4. Demographic Structure
  13.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    13.5.1. Sub-Segment A
    13.5.2. Sub-Segment B
  13.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    13.6.1. Sub-Segment A
    13.6.2. Sub-Segment B
  13.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    13.7.1. Sub-Segment A
    13.7.2. Sub-Segment B
  13.8. By Country, 2024 - 2030, (US$ Mn and Units)
    13.8.1. India
    13.8.2. China
    13.8.3. Japan
    13.8.4. ASEAN
    13.8.5. Rest of Asia Pacific
  13.9. Opportunity Analysis
Chapter 14. Sub-Saharan Africa Retread Tires Market Forecast and Trend Analysis
  14.1. Regional Overview
  14.2. Pricing Analysis
  14.3. Key Trends in the Region
    14.3.1. Supply and Demand
  14.4. Demographic Structure
  14.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    14.5.1. Sub-Segment A
    14.5.2. Sub-Segment B
  14.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    14.6.1. Sub-Segment A
    14.6.2. Sub-Segment B
  14.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    14.7.1. Sub-Segment A
    14.7.2. Sub-Segment B
  14.8. By Country, 2024 - 2030, (US$ Mn and Units)
    14.8.1. Ethiopia
    14.8.2. Nigeria
    14.8.3. Rest of Sub-Saharan Africa
  14.9. Opportunity Analysis
Chapter 15. Australasia Retread Tires Market Forecast and Trend Analysis
  15.1. Regional Overview
  15.2. Pricing Analysis
  15.3. Key Trends in the Region
    15.3.1. Supply and Demand
  15.4. Demographic Structure
  15.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    15.5.1. Sub-Segment A
    15.5.2. Sub-Segment B
  15.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    15.6.1. Sub-Segment A
    15.6.2. Sub-Segment B
  15.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    15.7.1. Sub-Segment A
    15.7.2. Sub-Segment B
  15.8. By Country, 2024 - 2030, (US$ Mn and Units)
    15.8.1. Australia
    15.8.2. New Zealand
    15.8.3. Rest of Australasia
  15.9. Opportunity Analysis
Chapter 16. Competition Analysis
  16.1. Competitive Benchmarking
    16.1.1. Top Player’s Market Share
    16.1.2. Price and Product Comparison
  16.2. Company Profiles
    16.2.1. Company A
      16.2.1.1. Company Overview
      16.2.1.2. Segmental Revenue
      16.2.1.3. Product Portfolio
      16.2.1.4. Key Developments
      16.2.1.5. Strategic Outlook
    16.2.2. Company B
      16.2.2.1. Company Overview
      16.2.2.2. Segmental Revenue
      16.2.2.3. Product Portfolio
      16.2.2.4. Key Developments
      16.2.2.5. Strategic Outlook
    16.2.3. Company C
      16.2.3.1. Company Overview
      16.2.3.2. Segmental Revenue
      16.2.3.3. Product Portfolio
      16.2.3.4. Key Developments
      16.2.3.5. Strategic Outlook
    16.2.4. Company D
      16.2.4.1. Company Overview
      16.2.4.2. Segmental Revenue
      16.2.4.3. Product Portfolio
      16.2.4.4. Key Developments
      16.2.4.5. Strategic Outlook
    16.2.5. Company E
      16.2.5.1. Company Overview
      16.2.5.2. Segmental Revenue
      16.2.5.3. Product Portfolio
      16.2.5.4. Key Developments
      16.2.5.5. Strategic Outlook
    16.2.6. Company F
      16.2.6.1. Company Overview
      16.2.6.2. Segmental Revenue
      16.2.6.3. Product Portfolio
      16.2.6.4. Key Developments
      16.2.6.5. Strategic Outlook
    16.2.7. Company G
      16.2.7.1. Company Overview
      16.2.7.2. Segmental Revenue
      16.2.7.3. Product Portfolio
      16.2.7.4. Key Developments
      16.2.7.5. Strategic Outlook
    16.2.8. Company H
      16.2.8.1. Company Overview
      16.2.8.2. Segmental Revenue
      16.2.8.3. Product Portfolio
      16.2.8.4. Key Developments
      16.2.8.5. Strategic Outlook
    16.2.9. Company I
      16.2.9.1. Company Overview
      16.2.9.2. Segmental Revenue
      16.2.9.3. Product Portfolio
      16.2.9.4. Key Developments
      16.2.9.5. Strategic Outlook
    16.2.10. Company J
      16.2.10.1. Company Overview
      16.2.10.2. Segmental Revenue
      16.2.10.3. Product Portfolio
      16.2.10.4. Key Developments
      16.2.10.5. Strategic Outlook
Chapter 17. Go-To-Market Strategy

Research Methodology

We follow a robust research methodology to analyze the market in order to provide our clients with qualitative and quantitative analysis which has a very low or negligible deviance. Extensive secondary research supported by primary data collection methods help us to thoroughly understand and gauge the market. We incorporate both top-down and bottom-up approach for estimating the market. The below mentioned methods are then adopted to triangulate and validate the market.

Secondary data collection and interpretation

Secondary research includes sources such as published books, articles in journals, news media and published businesses, government and international body publications, and associations. Sources also include paid databases such as Hoovers, Thomson Reuters, Passport and others. Data derived through secondary sources is further validated through primary sources. The secondary sources also include major manufacturers mapped on the basis of revenues, product portfolios, and sales channels.

Primary data collection

Primary data collection methods include conducting interviews with industry experts and various stakeholders across the supply chain, such as raw material suppliers, manufacturers, product distributors and customers. The interviews are either telephonic or face-to-face, or even a combination of both. Prevailing trends in the industry are gathered by conducting surveys. Primary interviews also help us to understand the market drivers, restraints and opportunities, along with the challenges in the market. This method helps us in validating the data gathered through secondary sources, further triangulating the data and developing it through our statistical tools. We generally conduct interviews with -

  • CEOs, Directors, and VPs
  • Sales and Marketing Managers
  • Plant Heads and Manufacturing Department Heads
  • Product Specialists

Supply Side and Demand Side Data Collection

Supply side analysis is based on the data collected from the manufacturers and the product providers in terms of their segmental revenues. Secondary sources for this type of analysis include company annual reports and publications, associations and organisations, government publications and others.

Demand side analysis is based upon the consumer insights who are the end users of the particular product in question. They could be an individual user or an organisation. Such data is gathered through consumer surveys and focused group interviews.

Market Engineering

As a primary step, in order to develop the market numbers we follow a vigorous methodology that includes studying the parent market of the niche product and understanding the industry trends, acceptance among customers of the product, challenges, future growth, and others, followed by further breaking down the market under consideration into various segments and sub-markets. Additionally, in order to cross-validate the market, we also determine the top players in the market, along with their segmental revenues for the said market. Our secondary sources help us to validate the market share of the top players. Using both the qualitative and quantitative analysis of all the possible factors helps us determine the market numbers which are inclined towards accuracy.

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