Resistant Starch Market Report, Global Industry Analysis, Market Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2023 - 2030

  • Published Date: Jan, 2024
  • Report ID: CR0197136
  • Format: Electronic (PDF)
  • Number of Pages: 212
  • Author(s): Joshi, Madhavi

Report Overview

The Resistant Starch Market size was estimated at USD 1.2 billion in 2023 and is projected to reach USD 2.1 billion by 2030, exhibiting a compound annual growth rate (CAGR) of 8.70% during the forecast period (2024-2030).

Resistant Starch Market

(Market Size)
$1.2 billion
$2.1 billion
2023
2030
Source: Citius Research
Study Period 2018 - 2030
Base Year For Estimation 2023
Forecast Data Period 2024 - 2030
CAGR (2024-2030) 8.70%
2023 Market Size USD 1.2 billion
2030 Market Size USD 2.1 billion
Key Players Ingredion, Tate & Lyle, Cargill, Roquette

Market Summary

The resistant starch market represents a dynamic and growing segment within the global food and beverages industry, driven by increasing consumer awareness of nutritional benefits and functional food ingredients. Resistant starch, a type of dietary fiber that resists digestion in the small intestine and ferments in the large intestine, is gaining significant traction for its role in promoting digestive health, managing blood sugar levels, and supporting weight management. This market encompasses a variety of sources, including grains, legumes, and potatoes, and is utilized across diverse food applications such as bakery, cereals, snacks, and dairy products. Key players are continuously innovating to develop new sources and applications, catering to the rising demand for health-oriented food products. The market is characterized by robust research and development activities aimed at enhancing the functional properties and bioavailability of resistant starch. As health and wellness trends continue to influence consumer purchasing decisions, the resistant starch market is poised for sustained growth, supported by advancements in food processing technologies and increasing incorporation into everyday food items.

Key Highlights

The resistant starch market is distinguished by several key highlights that underscore its importance and potential within the food and beverage sector. A primary highlight is the ingredient's multifaceted health benefits, which include improved insulin sensitivity, enhanced gut health due to its prebiotic nature, and contributions to satiety and weight management. These attributes make it highly attractive to health-conscious consumers and food manufacturers seeking to fortify their products. Another significant aspect is the diversification of product offerings, with resistant starch being integrated into a wide array of food categories, from gluten-free baked goods to low-glycemic index pastas and healthy snacks. The market also benefits from strong scientific backing, with numerous studies validating its health claims, thereby bolstering consumer confidence and regulatory acceptance. Furthermore, leading industry participants such as Ingredion Incorporated, Tate & Lyle PLC, and Cargill, Incorporated are actively engaged in strategic initiatives like product launches, capacity expansions, and partnerships to strengthen their market positions and cater to the evolving demands of the global food industry.

Drivers, Opportunities & Restraints

The growth of the resistant starch market is propelled by several key drivers, primarily the escalating consumer focus on preventive healthcare and functional foods. Increasing incidences of lifestyle-related diseases such as diabetes and obesity are prompting consumers to seek out food products with added health benefits, thereby driving demand for ingredients like resistant starch. Government initiatives and public health campaigns promoting high-fiber diets further support market expansion. Significant opportunities lie in the development of innovative applications beyond traditional food sectors, including dietary supplements and clinical nutrition, as well as penetration into emerging markets with growing health awareness. However, the market faces certain restraints, including the relatively high cost of production and extraction of resistant starch compared to conventional starches, which can limit its widespread adoption, particularly in price-sensitive regions. Additionally, technological challenges in maintaining the functional stability of resistant starch during food processing and potential sensory alterations in final products pose hurdles for manufacturers. Navigating stringent regulatory frameworks across different countries also presents a challenge for market players aiming for global expansion.

Concentration Insights

The competitive landscape of the resistant starch market is characterized by a moderate level of concentration, with a mix of large multinational corporations and specialized ingredient suppliers dominating the space. Key players such as Ingredion Incorporated, Tate & Lyle PLC, Cargill, Incorporated, and Roquette Fr?res hold significant market shares due to their extensive product portfolios, robust distribution networks, and strong research and development capabilities. These companies leverage their expertise in starch and carbohydrate chemistry to produce high-quality resistant starch ingredients from various sources like corn, tapioca, and potatoes. The market also features several smaller and regional players who focus on niche applications or specific geographic markets, contributing to a diverse competitive environment. Strategic activities such as mergers and acquisitions, partnerships with food manufacturers, and investments in production capacity are common among leading firms aiming to consolidate their positions and enhance their global footprint. This concentration dynamic fosters a climate of continuous innovation and product development, ensuring a steady supply of advanced resistant starch solutions to meet the evolving needs of the food and beverage industry.

Type Insights

Resistant starch is categorized into several types based on its source and structural characteristics, each with distinct properties and applications. Type 1 resistant starch is physically inaccessible and found in whole or partially milled grains and seeds. Type 2 is inherent in raw foods such as green bananas and raw potatoes, characterized by its resistance to digestion due to its granular structure. Type 3, or retrograded resistant starch, is formed when certain starchy foods like cooked and cooled potatoes or rice undergo retrogradation, making the starch less digestible. Type 4 is chemically modified resistant starch, created through industrial processes to enhance its resistance to digestion, and is widely used in various food applications for its functional stability. Additionally, Type 5 refers to starch-lipid complexes. Each type offers specific advantages; for instance, Type 3 is prized for its thermal stability in baking, while Type 4 is favored for its versatility and consistent performance in processed foods. Understanding these variations is crucial for food manufacturers to select the appropriate type that aligns with their product requirements, desired nutritional profile, and processing conditions.

Application Insights

The application of resistant starch spans a broad spectrum within the food and beverage industry, driven by its functional benefits and health attributes. In the bakery and cereals sector, it is extensively used to increase dietary fiber content without compromising texture or taste, appealing to consumers seeking healthier alternatives to traditional baked goods. The snacks segment leverages resistant starch to develop low-calorie and high-fiber snack products that promote satiety and digestive wellness. Dairy products, including yogurts and fermented drinks, incorporate resistant starch to enhance their prebiotic functionality, supporting gut health. Furthermore, it finds applications in pasta and noodles to reduce the glycemic index, making these staples more suitable for diabetic and health-conscious consumers. Beyond these, resistant starch is increasingly used in meat products as a fat replacer and binder, improving nutritional profiles while maintaining product quality. The versatility of resistant starch allows for innovation across multiple food categories, enabling manufacturers to meet the growing demand for functional and health-oriented food products in the global market.

Regional Insights

The global resistant starch market exhibits varied dynamics across different regions, influenced by dietary patterns, consumer awareness, and regulatory environments. North America holds a significant share, driven by high consumer awareness of health and wellness, robust functional food markets, and the presence of major ingredient manufacturers. The United States, in particular, is a key contributor, with strong demand for dietary supplements and fortified foods. Europe follows closely, characterized by stringent food safety regulations and a growing inclination towards natural and organic ingredients, fostering the adoption of resistant starch in various applications. The Asia-Pacific region is anticipated to witness rapid growth, fueled by rising health consciousness, increasing disposable incomes, and expanding food processing industries in countries like China, India, and Japan. Latin America and the Middle East and Africa are emerging markets, where growing urbanization and shifting dietary preferences towards healthier options are creating new opportunities for resistant starch incorporation. Each region presents unique challenges and prospects, necessitating tailored strategies from market players to effectively address local consumer needs and regulatory requirements.

Company Insights

The resistant starch market features a competitive array of companies striving to capitalize on the growing demand for functional food ingredients. Prominent players such as Ingredion Incorporated offer a diverse portfolio of resistant starch products derived from sources like high-amylose corn, catering to various food applications with a focus on texture and nutritional enhancement. Tate & Lyle PLC is another key participant, known for its PROMITOR? Soluble Fibers, which include resistant starch options designed to support digestive health and calorie reduction. Cargill, Incorporated leverages its extensive agricultural processing capabilities to produce resistant starch ingredients that meet clean label and non-GMO preferences. Roquette Fr?res emphasizes innovation through its Nutriose? soluble fibers, which encompass resistant starch variants suitable for a wide range of food and beverage formulations. Other notable companies include MGP Ingredients, Inc. and SunOpta Inc., which contribute to the market with specialized offerings. These industry leaders invest significantly in research and development to improve product efficacy and expand application possibilities, while also engaging in strategic collaborations and sustainability initiatives to strengthen their market presence and address the evolving demands of health-conscious consumers globally.

Recent Developments

The resistant starch market has witnessed several noteworthy developments reflecting the industry's innovative and dynamic nature. Recent advancements include the introduction of new resistant starch variants with enhanced functional properties, such as improved stability under high-temperature processing and better sensory profiles in final food products. Key players have announced capacity expansions and facility upgrades to meet rising demand; for instance, investments in new production lines dedicated to resistant starch manufacturing have been reported. Strategic partnerships and collaborations between ingredient suppliers and food manufacturers are increasingly common, aimed at co-developing customized solutions for specific applications like low-glycemic index foods and digestive health products. Additionally, there is a growing emphasis on sustainability, with companies exploring eco-friendly sourcing of raw materials and implementing greener production processes. Research and development efforts continue to focus on uncovering new health benefits and applications, supported by clinical studies that validate the efficacy of resistant starch in areas such as metabolic health and microbiome modulation. These developments collectively underscore the market's commitment to innovation, sustainability, and meeting the complex needs of the modern food industry.

Report Segmentation

This comprehensive market report on resistant starch offers detailed segmentation to provide granular insights into various aspects of the industry. The segmentation is structured to analyze the market based on type, which includes Resistant Starch Type 1, Type 2, Type 3, Type 4, and Type 5, each examined for their unique characteristics and market dynamics. Application-wise, the report covers key sectors such as Bakery & Cereals, Snacks, Dairy Products, Pasta & Noodles, and Others, assessing the adoption trends and growth potential in each segment. Geographically, the market is divided into North America, Europe, Asia-Pacific, Latin America, and the Middle East and Africa, with country-level analysis for major economies to understand regional specificities. Furthermore, the report includes a competitive landscape section profiling leading companies, their market shares, product portfolios, and strategic initiatives. This multi-faceted segmentation enables stakeholders to identify lucrative opportunities, understand competitive pressures, and make informed decisions based on thorough analysis of each segment's performance, trends, and future outlook within the global resistant starch market.

FAQs

What is resistant starch and why is it important? Resistant starch is a type of dietary fiber that escapes digestion in the small intestine and ferments in the large intestine, acting as a prebiotic. It is important due to its proven health benefits, including improved digestive health, better blood sugar control, and enhanced satiety, making it a valuable ingredient for functional foods.

What are the different types of resistant starch? Resistant starch is classified into five types. Type 1 is found in grains and seeds; Type 2 in raw potatoes and green bananas; Type 3 is formed when starchy foods are cooked and cooled; Type 4 is chemically modified; and Type 5 is a starch-lipid complex. Each type has distinct properties and applications in food products.

How is resistant starch used in food products? Resistant starch is used in various food applications to boost dietary fiber content without altering taste or texture significantly. Common uses include bakery goods like bread and muffins, cereals, snacks, pasta, noodles, and dairy products such as yogurt, where it enhances nutritional profiles and supports health claims.

What are the health benefits of consuming resistant starch? Consuming resistant starch offers multiple health benefits, such as promoting the growth of beneficial gut bacteria, improving insulin sensitivity, aiding in weight management by increasing fullness, and supporting colon health. These benefits are backed by scientific research, driving its inclusion in health-oriented food formulations.

Which companies are the key players in the resistant starch market? The key players in the resistant starch market include Ingredion Incorporated, Tate & Lyle PLC, Cargill, Incorporated, and Roquette Fr?res. These companies lead through extensive product offerings, innovation, and strategic initiatives aimed at expanding their presence in the global food ingredients industry.

Citius Research has developed a research report titled “Resistant Starch Market Report - Global Industry Analysis, Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030” delivering key insights regarding business intelligence and providing concrete business strategies to clients in the form of a detailed syndicated report. The report details out the factors such as business environment, industry trend, growth opportunities, competition, pricing, global and regional market analysis, and other market related factors.

Details included in the report for the years 2024 through 2030

• Resistant Starch Market Potential
• Segment-wise breakup
• Compounded annual growth rate (CAGR) for the next 6 years
• Key customers and their preferences
• Market share of major players and their competitive strength
• Existing competition in the market
• Price trend analysis
• Key trend analysis
• Market entry strategies
• Market opportunity insights

The report focuses on the drivers, restraints, opportunities, and challenges in the market based on various factors geographically. Further, key players, major collaborations, merger & acquisitions along with trending innovation and business policies are reviewed in the report. The Resistant Starch Market report is segmented on the basis of various market segments and their analysis, both in terms of value and volume, for each region for the period under consideration.

Resistant Starch Market Segmentation

Market Segmentation

Regions Covered

• North America
• Latin America
• Europe
• MENA
• Asia Pacific
• Sub-Saharan Africa and
• Australasia

Resistant Starch Market Analysis

The report covers below mentioned analysis, but is not limited to:

• Overview of Resistant Starch Market
• Research Methodology
• Executive Summary
• Market Dynamics of Resistant Starch Market
  • Driving Factors
  • Restraints
  • Opportunities
• Global Market Status and Forecast by Segment A
• Global Market Status and Forecast by Segment B
• Global Market Status and Forecast by Segment C
• Global Market Status and Forecast by Regions
• Upstream and Downstream Market Analysis of Resistant Starch Market
• Cost and Gross Margin Analysis of Resistant Starch Market
• Resistant Starch Market Report - Global Industry Analysis, Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030
  • Competition Landscape
  • Market Share of Major Players
• Key Recommendations

The “Resistant Starch Market Report - Global Industry Analysis, Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030” report helps the clients to take business decisions and to understand strategies of major players in the industry. The report delivers the market driven results supported by a mix of primary and secondary research. The report provides the results triangulated through authentic sources and upon conducting thorough primary interviews with the industry experts. The report includes the results on the areas where the client can focus and create point of parity and develop a competitive edge, based on real-time data results.

Resistant Starch Market Key Stakeholders

Below are the key stakeholders for the Resistant Starch Market:

• Manufacturers
• Distributors/Traders/Wholesalers
• Material/Component Manufacturers
• Industry Associations
• Downstream vendors

Resistant Starch Market Report Scope

Report AttributeDetails
Base year2023
Historical data2018 – 2023
Forecast2024 - 2030
CAGR2024 - 2030
Quantitative UnitsValue (USD Million)
Report coverageRevenue Forecast, Competitive Landscape, Growth Factors, Trends and Strategies. Customized report options available on request
Segments coveredProduct type, technology, application, geography
Regions coveredNorth America, Latin America, Europe, MENA, Asia Pacific, Sub-Saharan Africa and Australasia
Countries coveredUS, UK, China, Japan, Germany, India, France, Brazil, Italy, Canada, Russia, South Korea, Australia, Spain, Mexico and others
Customization scopeAvailable on request
PricingVarious purchase options available as per your research needs. Discounts available on request

COVID-19 Impact Analysis

Like most other markets, the outbreak of COVID-19 had an unfavorable impact on the Resistant Starch Market worldwide. This report discusses in detail the disruptions experienced by the market, the impact on flow of raw materials, manufacturing operations, production trends, consumer demand and the projected future of this market post pandemic.

The report has helped our clients:

• To describe and forecast the Resistant Starch Market size, on the basis of various segmentations and geography, in terms of value and volume
• To measure the changing needs of customers/industries
• To provide detailed information regarding the drivers, restraints, opportunities, and challenges influencing the growth of the market
• To gain competitive intelligence and uncover new opportunities
• To analyse opportunities in the market for stakeholders by identifying high-growth segments in Resistant Starch Market
• To strategically profile key players and provide details of the current competitive landscape
• To analyse strategic approaches adopted by players in the market, such as product launches and developments, acquisitions, collaborations, contracts, expansions, and partnerships

Report Customization

Citius Research provides free customization of reports as per your need. This report can be personalized to meet your requirements. Get in touch with our sales team, who will guarantee you to get a report that suits your necessities.

Customize This Report

Frequently Asked Questions

The Global Resistant Starch Market size was valued at $XX billion in 2023 and is anticipated to reach $XX billion by 2030 growing at a CAGR of XX%
The global Resistant Starch Market is expected to grow at a CAGR of XX% from 2023 to 2030.
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Table of Contents

Chapter 1. Introduction
  1.1. Market Scope
  1.2. Key Segmentations
  1.3. Research Objective
Chapter 2. Research Methodology & Assumptions
Chapter 3. Executive Summary
Chapter 4. Market Background
  4.1. Dynamics
    4.1.1. Drivers
    4.1.2. Restraints
    4.1.3. Opportunity
    4.1.4. Challenges
  4.2. Key Trends in the Impacting the Market
    4.2.1. Demand & Supply
  4.3. Industry SWOT Analysis
  4.4. Porter’s Five Forces Analysis
  4.5. Value and Supply Chain Analysis
  4.6. Macro-Economic Factors
  4.7. COVID-19 Impact Analysis
    4.7.1. Global and Regional Assessment
  4.8. Profit Margin Analysis
  4.9. Trade Analysis
    4.9.1. Importing Countries
    4.9.2. Exporting Countries
  4.10. Market Entry Strategies
  4.11. Market Assessment (US$ Mn and Units)
Chapter 5. Global Resistant Starch Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Segment A
  5.1. By Segment A, 2024 - 2030
    5.1.1. Sub-Segment A
    5.1.2. Sub-Segment B
  5.2. Opportunity Analysis
Chapter 6. Global Resistant Starch Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Segment B
  6.1. By Segment B, 2024 - 2030
    6.1.1. Sub-Segment A
    6.1.2. Sub-Segment B
  6.2. Opportunity Analysis
Chapter 7. Global Resistant Starch Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Segment C
  7.1. By Segment C, 2024 - 2030
    7.1.1. Sub-Segment A
    7.1.2. Sub-Segment B
  7.2. Opportunity Analysis
Chapter 8. Global Resistant Starch Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Region
  8.1. By Region, 2024 - 2030
    8.1.1. North America
    8.1.2. Latin America
    8.1.3. Europe
    8.1.4. MENA
    8.1.5. Asia Pacific
    8.1.6. Sub-Saharan Africa
    8.1.7. Australasia
  8.2. Opportunity Analysis
Chapter 9. North America Resistant Starch Market Forecast and Trend Analysis
  9.1. Regional Overview
  9.2. Pricing Analysis
  9.3. Key Trends in the Region
    9.3.1. Supply and Demand
  9.4. Demographic Structure
  9.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    9.5.1. Sub-Segment A
    9.5.2. Sub-Segment B
  9.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    9.6.1. Sub-Segment A
    9.6.2. Sub-Segment B
  9.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    9.7.1. Sub-Segment A
    9.7.2. Sub-Segment B
  9.8. By Country, 2024 - 2030, (US$ Mn and Units)
    9.8.1. U.S.
    9.8.2. Canada
    9.8.3. Rest of North America
  9.9. Opportunity Analysis
Chapter 10. Latin America Resistant Starch Market Forecast and Trend Analysis
  10.1. Regional Overview
  10.2. Pricing Analysis
  10.3. Key Trends in the Region
    10.3.1. Supply and Demand
  10.4. Demographic Structure
  10.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    10.5.1. Sub-Segment A
    10.5.2. Sub-Segment B
  10.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    10.6.1. Sub-Segment A
    10.6.2. Sub-Segment B
  10.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    10.7.1. Sub-Segment A
    10.7.2. Sub-Segment B
  10.8. By Country, 2024 - 2030, (US$ Mn and Units)
    10.8.1. Brazil
    10.8.2. Argentina
    10.8.3. Rest of Latin America
  10.9. Opportunity Analysis
Chapter 11. Europe Resistant Starch Market Forecast and Trend Analysis
  11.1. Regional Overview
  11.2. Pricing Analysis
  11.3. Key Trends in the Region
    11.3.1. Supply and Demand
  11.4. Demographic Structure
  11.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    11.5.1. Sub-Segment A
    11.5.2. Sub-Segment B
  11.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    11.6.1. Sub-Segment A
    11.6.2. Sub-Segment B
  11.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    11.7.1. Sub-Segment A
    11.7.2. Sub-Segment B
  11.8. By Country, 2024 - 2030, (US$ Mn and Units)
    11.8.1. UK
    11.8.2. Germany
    11.8.3. France
    11.8.4. Spain
    11.8.5. Rest of Europe
  11.9. Opportunity Analysis
Chapter 12. MENA Resistant Starch Market Forecast and Trend Analysis
  12.1. Regional Overview
  12.2. Pricing Analysis
  12.3. Key Trends in the Region
    12.3.1. Supply and Demand
  12.4. Demographic Structure
  12.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    12.5.1. Sub-Segment A
    12.5.2. Sub-Segment B
  12.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    12.6.1. Sub-Segment A
    12.6.2. Sub-Segment B
  12.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    12.7.1. Sub-Segment A
    12.7.2. Sub-Segment B
  12.8. By Country, 2024 - 2030, (US$ Mn and Units)
    12.8.1. Egypt
    12.8.2. Algeria
    12.8.3. GCC
    12.8.4. Rest of MENA
  12.9. Opportunity Analysis
Chapter 13. Asia Pacific Resistant Starch Market Forecast and Trend Analysis
  13.1. Regional Overview
  13.2. Pricing Analysis
  13.3. Key Trends in the Region
    13.3.1. Supply and Demand
  13.4. Demographic Structure
  13.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    13.5.1. Sub-Segment A
    13.5.2. Sub-Segment B
  13.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    13.6.1. Sub-Segment A
    13.6.2. Sub-Segment B
  13.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    13.7.1. Sub-Segment A
    13.7.2. Sub-Segment B
  13.8. By Country, 2024 - 2030, (US$ Mn and Units)
    13.8.1. India
    13.8.2. China
    13.8.3. Japan
    13.8.4. ASEAN
    13.8.5. Rest of Asia Pacific
  13.9. Opportunity Analysis
Chapter 14. Sub-Saharan Africa Resistant Starch Market Forecast and Trend Analysis
  14.1. Regional Overview
  14.2. Pricing Analysis
  14.3. Key Trends in the Region
    14.3.1. Supply and Demand
  14.4. Demographic Structure
  14.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    14.5.1. Sub-Segment A
    14.5.2. Sub-Segment B
  14.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    14.6.1. Sub-Segment A
    14.6.2. Sub-Segment B
  14.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    14.7.1. Sub-Segment A
    14.7.2. Sub-Segment B
  14.8. By Country, 2024 - 2030, (US$ Mn and Units)
    14.8.1. Ethiopia
    14.8.2. Nigeria
    14.8.3. Rest of Sub-Saharan Africa
  14.9. Opportunity Analysis
Chapter 15. Australasia Resistant Starch Market Forecast and Trend Analysis
  15.1. Regional Overview
  15.2. Pricing Analysis
  15.3. Key Trends in the Region
    15.3.1. Supply and Demand
  15.4. Demographic Structure
  15.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    15.5.1. Sub-Segment A
    15.5.2. Sub-Segment B
  15.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    15.6.1. Sub-Segment A
    15.6.2. Sub-Segment B
  15.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    15.7.1. Sub-Segment A
    15.7.2. Sub-Segment B
  15.8. By Country, 2024 - 2030, (US$ Mn and Units)
    15.8.1. Australia
    15.8.2. New Zealand
    15.8.3. Rest of Australasia
  15.9. Opportunity Analysis
Chapter 16. Competition Analysis
  16.1. Competitive Benchmarking
    16.1.1. Top Player’s Market Share
    16.1.2. Price and Product Comparison
  16.2. Company Profiles
    16.2.1. Company A
      16.2.1.1. Company Overview
      16.2.1.2. Segmental Revenue
      16.2.1.3. Product Portfolio
      16.2.1.4. Key Developments
      16.2.1.5. Strategic Outlook
    16.2.2. Company B
      16.2.2.1. Company Overview
      16.2.2.2. Segmental Revenue
      16.2.2.3. Product Portfolio
      16.2.2.4. Key Developments
      16.2.2.5. Strategic Outlook
    16.2.3. Company C
      16.2.3.1. Company Overview
      16.2.3.2. Segmental Revenue
      16.2.3.3. Product Portfolio
      16.2.3.4. Key Developments
      16.2.3.5. Strategic Outlook
    16.2.4. Company D
      16.2.4.1. Company Overview
      16.2.4.2. Segmental Revenue
      16.2.4.3. Product Portfolio
      16.2.4.4. Key Developments
      16.2.4.5. Strategic Outlook
    16.2.5. Company E
      16.2.5.1. Company Overview
      16.2.5.2. Segmental Revenue
      16.2.5.3. Product Portfolio
      16.2.5.4. Key Developments
      16.2.5.5. Strategic Outlook
    16.2.6. Company F
      16.2.6.1. Company Overview
      16.2.6.2. Segmental Revenue
      16.2.6.3. Product Portfolio
      16.2.6.4. Key Developments
      16.2.6.5. Strategic Outlook
    16.2.7. Company G
      16.2.7.1. Company Overview
      16.2.7.2. Segmental Revenue
      16.2.7.3. Product Portfolio
      16.2.7.4. Key Developments
      16.2.7.5. Strategic Outlook
    16.2.8. Company H
      16.2.8.1. Company Overview
      16.2.8.2. Segmental Revenue
      16.2.8.3. Product Portfolio
      16.2.8.4. Key Developments
      16.2.8.5. Strategic Outlook
    16.2.9. Company I
      16.2.9.1. Company Overview
      16.2.9.2. Segmental Revenue
      16.2.9.3. Product Portfolio
      16.2.9.4. Key Developments
      16.2.9.5. Strategic Outlook
    16.2.10. Company J
      16.2.10.1. Company Overview
      16.2.10.2. Segmental Revenue
      16.2.10.3. Product Portfolio
      16.2.10.4. Key Developments
      16.2.10.5. Strategic Outlook
Chapter 17. Go-To-Market Strategy

Research Methodology

We follow a robust research methodology to analyze the market in order to provide our clients with qualitative and quantitative analysis which has a very low or negligible deviance. Extensive secondary research supported by primary data collection methods help us to thoroughly understand and gauge the market. We incorporate both top-down and bottom-up approach for estimating the market. The below mentioned methods are then adopted to triangulate and validate the market.

Secondary data collection and interpretation

Secondary research includes sources such as published books, articles in journals, news media and published businesses, government and international body publications, and associations. Sources also include paid databases such as Hoovers, Thomson Reuters, Passport and others. Data derived through secondary sources is further validated through primary sources. The secondary sources also include major manufacturers mapped on the basis of revenues, product portfolios, and sales channels.

Primary data collection

Primary data collection methods include conducting interviews with industry experts and various stakeholders across the supply chain, such as raw material suppliers, manufacturers, product distributors and customers. The interviews are either telephonic or face-to-face, or even a combination of both. Prevailing trends in the industry are gathered by conducting surveys. Primary interviews also help us to understand the market drivers, restraints and opportunities, along with the challenges in the market. This method helps us in validating the data gathered through secondary sources, further triangulating the data and developing it through our statistical tools. We generally conduct interviews with -

  • CEOs, Directors, and VPs
  • Sales and Marketing Managers
  • Plant Heads and Manufacturing Department Heads
  • Product Specialists

Supply Side and Demand Side Data Collection

Supply side analysis is based on the data collected from the manufacturers and the product providers in terms of their segmental revenues. Secondary sources for this type of analysis include company annual reports and publications, associations and organisations, government publications and others.

Demand side analysis is based upon the consumer insights who are the end users of the particular product in question. They could be an individual user or an organisation. Such data is gathered through consumer surveys and focused group interviews.

Market Engineering

As a primary step, in order to develop the market numbers we follow a vigorous methodology that includes studying the parent market of the niche product and understanding the industry trends, acceptance among customers of the product, challenges, future growth, and others, followed by further breaking down the market under consideration into various segments and sub-markets. Additionally, in order to cross-validate the market, we also determine the top players in the market, along with their segmental revenues for the said market. Our secondary sources help us to validate the market share of the top players. Using both the qualitative and quantitative analysis of all the possible factors helps us determine the market numbers which are inclined towards accuracy.

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