Postal Automation System Market Report, Global Industry Analysis, Market Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2023 - 2030

  • Published Date: Jan, 2024
  • Report ID: CR0207249
  • Format: Electronic (PDF)
  • Number of Pages: 180
  • Author(s): Joshi, Madhavi

Report Overview

The Postal Automation System Market size was estimated at USD 850 million in 2023 and is projected to reach USD 1.6 billion by 2030, exhibiting a compound annual growth rate (CAGR) of 10.00% during the forecast period (2024-2030).

Postal Automation System Market

(Market Size)
$850 million
$1.6 billion
2023
2030
Source: Citius Research
Study Period 2018 - 2030
Base Year For Estimation 2023
Forecast Data Period 2024 - 2030
CAGR (2024-2030) 10.00%
2023 Market Size USD 850 million
2030 Market Size USD 1.6 billion
Key Players Siemens, Pitney Bowes, Toshiba, NEC, Solystic

Market Summary

The postal automation system market is a critical segment within the manufacturing and construction industry, focusing on the development and deployment of advanced machinery and software to streamline postal and parcel handling operations. These systems are designed to enhance efficiency, accuracy, and speed in sorting, processing, and delivering mail and packages, catering to the growing demands of e-commerce, logistics, and postal services globally. Technological innovations such as artificial intelligence, machine learning, and robotics are integral to modern postal automation, enabling automated sorting, scanning, and tracking capabilities. Key components include sorting machines, automated guided vehicles, parcel locker systems, and software solutions that manage logistics and data analytics. The market is driven by the need to handle increasing parcel volumes, reduce operational costs, and improve customer satisfaction through faster and more reliable delivery services. Companies in this space are continuously investing in research and development to introduce more sophisticated and integrated solutions that can adapt to diverse postal and logistical challenges. The adoption of postal automation systems is widespread across postal organizations, courier services, and e-commerce giants, reflecting a global trend towards automation in logistics infrastructure.

Key Highlights

The postal automation system market is characterized by several key highlights that underscore its significance and growth trajectory. One of the foremost aspects is the integration of advanced technologies such as Internet of Things (IoT) and cloud computing, which facilitate real-time monitoring, predictive maintenance, and seamless data exchange across postal networks. Another highlight is the emphasis on sustainability, with systems designed to optimize energy consumption and reduce carbon footprints through efficient routing and operational practices. The market also sees a strong focus on customization, allowing solutions to be tailored to specific operational needs of different regions and service providers. Major players like Siemens AG, Honeywell International Inc., and Lockheed Martin Corporation are leading innovations, offering comprehensive systems that include automated sorting, robotic handling, and intelligent software platforms. Additionally, the rise of smart cities and smart infrastructure projects is fueling demand for automated postal solutions that can integrate with broader urban planning initiatives. The market's resilience is evident in its ability to adapt to challenges such as fluctuating parcel volumes and evolving consumer expectations, ensuring continuous improvement in service delivery and operational excellence.

Drivers, Opportunities & Restraints

Several drivers propel the growth of the postal automation system market, with the exponential rise in e-commerce activities being a primary factor. The increasing volume of parcels and packages necessitates efficient sorting and handling systems to maintain delivery timelines and reduce errors. Technological advancements, such as the adoption of AI and machine learning for predictive analytics and automation, further drive market expansion by enhancing system capabilities and reducing manual intervention. Additionally, government initiatives aimed at modernizing postal infrastructure and improving logistics efficiency contribute significantly to market growth. Opportunities in this market abound, particularly in emerging economies where postal networks are undergoing rapid digital transformation. The integration of postal automation with smart city projects presents a lucrative avenue for growth, as does the development of eco-friendly and energy-efficient systems that align with global sustainability goals. However, the market faces restraints including high initial investment costs for advanced automation systems, which can be prohibitive for smaller postal operators and organizations. Technical complexities and the need for skilled personnel to operate and maintain these systems also pose challenges. Moreover, cybersecurity concerns related to data handling and system integration require robust solutions to mitigate risks and ensure reliable operations.

Concentration Insights

The concentration of the postal automation system market is notably high in regions with advanced logistics infrastructure and significant e-commerce penetration. North America and Europe are key hubs, driven by strong technological adoption and the presence of major market players such as Siemens AG, Honeywell International Inc., and Lockheed Martin Corporation. These regions benefit from well-established postal services and high investment in automation technologies to handle large parcel volumes efficiently. In contrast, the Asia-Pacific region is experiencing rapid growth due to expanding e-commerce markets in countries like China and India, coupled with government efforts to modernize postal systems. The concentration is also evident in terms of application, with major courier and express service providers being the primary adopters of these systems. Additionally, there is a trend towards consolidation among manufacturers and technology providers, leading to a more concentrated competitive landscape where innovation and integrated solutions are critical for maintaining market share. This concentration underscores the importance of strategic partnerships and continuous technological advancement to cater to diverse global demands.

Type Insights

Postal automation systems can be categorized into various types based on their functionality and application. Sorting systems represent a significant segment, encompassing automated sortation machines that use barcode scanners, optical character recognition, and RFID technology to efficiently categorize mail and parcels by destination. These systems are essential for high-volume processing centers and are continually enhanced with AI to improve accuracy and speed. Another key type is automated guided vehicles (AGVs) and robotic systems, which handle the transportation and stacking of parcels within facilities, reducing manual labor and increasing throughput. Parcel locker systems are gaining traction, offering secure and automated pickup points for recipients, thereby optimizing last-mile delivery processes. Software solutions form another critical category, including management systems for tracking, routing, and data analytics, which integrate with hardware components to provide a cohesive automation platform. Additionally, specialized systems such as flat sorters, parcel sorters, and mixed mail sorters cater to specific postal needs, ensuring versatility across different operational environments. The diversity in system types allows postal operators to choose solutions that best fit their volume requirements and operational challenges, driving adoption across various scales of operations.

Application Insights

Postal automation systems find applications across multiple segments within the logistics and postal services industry. In government postal services, these systems are deployed to handle traditional mail and parcels, improving efficiency and reducing operational costs while meeting regulatory standards. Courier and express service providers represent a major application area, where automation is crucial for managing high volumes of time-sensitive packages, enhancing sorting accuracy, and ensuring timely deliveries. E-commerce companies extensively use postal automation to streamline their fulfillment centers, integrating sorting and handling systems with warehouse management to expedite order processing. Airports and logistics hubs also employ these systems for cargo handling, facilitating smooth transitions between transportation modes and reducing bottlenecks. Furthermore, retail and commercial sectors utilize automated parcel lockers and sorting solutions to manage returns and deliveries efficiently. The application of postal automation is expanding into emerging areas such as healthcare logistics for transporting medical supplies and pharmaceuticals, where precision and reliability are paramount. This broad applicability underscores the system's versatility and critical role in modernizing logistics infrastructure across various industries.

Regional Insights

The adoption of postal automation systems varies significantly across regions, influenced by economic development, technological infrastructure, and e-commerce growth. North America is a leading market, characterized by high adoption rates driven by advanced logistics networks, major players like Siemens AG and Honeywell International Inc., and strong e-commerce penetration. The region benefits from substantial investments in automation technologies to handle increasing parcel volumes and enhance operational efficiency. Europe follows closely, with countries like Germany, the UK, and France implementing automated solutions in their postal services to improve sustainability and meet growing demand. The Asia-Pacific region is experiencing rapid growth, fueled by expanding e-commerce markets in China, India, and Japan, along with government initiatives to modernize postal infrastructure. Latin America and the Middle East & Africa are emerging markets, where adoption is gradually increasing due to rising internet penetration and logistics development, though challenges such as infrastructure gaps and investment constraints persist. Regional insights highlight the importance of tailoring automation solutions to local needs and conditions, ensuring relevance and effectiveness in diverse operational environments.

Company Insights

The postal automation system market features several key companies that drive innovation and competition. Siemens AG is a prominent player, offering integrated automation solutions that include sorting systems and software platforms designed for high efficiency and scalability. Honeywell International Inc. is known for its advanced scanning and sorting technologies, which enhance accuracy and speed in parcel handling. Lockheed Martin Corporation provides robust automation systems tailored for large-scale postal and logistics operations, focusing on reliability and advanced data analytics. Other significant players include Vanderlande Industries, which specializes in parcel sortation and automated guided vehicles, and NEC Corporation, offering AI-powered sorting and recognition systems. These companies invest heavily in research and development to introduce cutting-edge technologies such as IoT integration, machine learning, and robotic automation, ensuring their solutions remain competitive and adaptive to market needs. Strategic partnerships and acquisitions are common, enabling companies to expand their product portfolios and geographic reach. The competitive landscape is dynamic, with a focus on providing customized, end-to-end automation solutions that address the specific challenges of postal and logistics service providers worldwide.

Recent Developments

Recent developments in the postal automation system market reflect ongoing innovation and adaptation to evolving industry demands. Companies are increasingly integrating artificial intelligence and machine learning to enhance sorting accuracy and predictive maintenance capabilities, reducing downtime and improving efficiency. There has been a notable shift towards sustainable solutions, with developments focusing on energy-efficient systems and eco-friendly materials to align with global environmental goals. Partnerships and collaborations are on the rise, such as those between technology providers and postal organizations to co-develop customized automation platforms that address specific operational challenges. Additionally, the adoption of robotic process automation and autonomous vehicles is gaining momentum, enabling more flexible and scalable handling of parcels in diverse environments. Recent product launches include advanced parcel locker systems with enhanced security features and user-friendly interfaces, catering to the growing demand for contactless delivery options. Furthermore, investments in digital twin technology are becoming prevalent, allowing for virtual simulation and optimization of postal operations before implementation. These developments underscore the market's commitment to continuous improvement and innovation, ensuring that postal automation systems remain at the forefront of logistics technology.

Report Segmentation

This report on the postal automation system market is segmented to provide a comprehensive analysis of various aspects influencing the industry. The segmentation includes by type, covering sorting systems, automated guided vehicles, parcel locker systems, and software solutions, each analyzed for their market presence and technological advancements. By application, the report examines government postal services, courier and express services, e-commerce, airports, and other sectors, highlighting specific use cases and adoption trends. Regional segmentation delves into North America, Europe, Asia-Pacific, Latin America, and the Middle East & Africa, assessing regional dynamics, growth drivers, and challenges. Additionally, the report offers insights into key market players, their strategies, and competitive positioning, along with an analysis of recent developments and innovations. This structured approach ensures a detailed understanding of market dynamics, enabling stakeholders to identify opportunities and make informed decisions based on thorough, segmented analysis.

FAQs

What is a postal automation system? A postal automation system refers to technology and machinery used to automate the sorting, processing, and handling of mail and parcels, incorporating elements like sorting machines, robotics, and software to improve efficiency and accuracy in postal operations.

How does postal automation work? Postal automation works by using technologies such as barcode scanners, OCR, and RFID to identify and sort items automatically. Systems convey parcels through various stages where they are scanned, sorted by destination, and prepared for delivery, often with minimal human intervention.

What are the benefits of postal automation? Benefits include increased processing speed, reduced operational costs, enhanced accuracy in sorting, improved tracking capabilities, and the ability to handle higher volumes of parcels efficiently, leading to better customer satisfaction.

Who uses postal automation systems? Users include government postal services, private courier companies, e-commerce businesses, airports, and logistics hubs that require efficient handling and sorting of mail and packages.

What technologies are involved in postal automation? Key technologies involve artificial intelligence, machine learning, robotics, Internet of Things (IoT), cloud computing, and advanced software for data management and analytics.

Are postal automation systems customizable? Yes, these systems are often customizable to meet specific operational needs, with options for different sorting capacities, integration with existing infrastructure, and tailored software solutions for various postal and logistics environments.

Citius Research has developed a research report titled “Postal Automation System Market Report - Global Industry Analysis, Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030” delivering key insights regarding business intelligence and providing concrete business strategies to clients in the form of a detailed syndicated report. The report details out the factors such as business environment, industry trend, growth opportunities, competition, pricing, global and regional market analysis, and other market related factors.

Details included in the report for the years 2024 through 2030

• Postal Automation System Market Potential
• Segment-wise breakup
• Compounded annual growth rate (CAGR) for the next 6 years
• Key customers and their preferences
• Market share of major players and their competitive strength
• Existing competition in the market
• Price trend analysis
• Key trend analysis
• Market entry strategies
• Market opportunity insights

The report focuses on the drivers, restraints, opportunities, and challenges in the market based on various factors geographically. Further, key players, major collaborations, merger & acquisitions along with trending innovation and business policies are reviewed in the report. The Postal Automation System Market report is segmented on the basis of various market segments and their analysis, both in terms of value and volume, for each region for the period under consideration.

Postal Automation System Market Segmentation

Market Segmentation

Regions Covered

• North America
• Latin America
• Europe
• MENA
• Asia Pacific
• Sub-Saharan Africa and
• Australasia

Postal Automation System Market Analysis

The report covers below mentioned analysis, but is not limited to:

• Overview of Postal Automation System Market
• Research Methodology
• Executive Summary
• Market Dynamics of Postal Automation System Market
  • Driving Factors
  • Restraints
  • Opportunities
• Global Market Status and Forecast by Segment A
• Global Market Status and Forecast by Segment B
• Global Market Status and Forecast by Segment C
• Global Market Status and Forecast by Regions
• Upstream and Downstream Market Analysis of Postal Automation System Market
• Cost and Gross Margin Analysis of Postal Automation System Market
• Postal Automation System Market Report - Global Industry Analysis, Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030
  • Competition Landscape
  • Market Share of Major Players
• Key Recommendations

The “Postal Automation System Market Report - Global Industry Analysis, Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030” report helps the clients to take business decisions and to understand strategies of major players in the industry. The report delivers the market driven results supported by a mix of primary and secondary research. The report provides the results triangulated through authentic sources and upon conducting thorough primary interviews with the industry experts. The report includes the results on the areas where the client can focus and create point of parity and develop a competitive edge, based on real-time data results.

Postal Automation System Market Key Stakeholders

Below are the key stakeholders for the Postal Automation System Market:

• Manufacturers
• Distributors/Traders/Wholesalers
• Material/Component Manufacturers
• Industry Associations
• Downstream vendors

Postal Automation System Market Report Scope

Report AttributeDetails
Base year2023
Historical data2018 – 2023
Forecast2024 - 2030
CAGR2024 - 2030
Quantitative UnitsValue (USD Million)
Report coverageRevenue Forecast, Competitive Landscape, Growth Factors, Trends and Strategies. Customized report options available on request
Segments coveredProduct type, technology, application, geography
Regions coveredNorth America, Latin America, Europe, MENA, Asia Pacific, Sub-Saharan Africa and Australasia
Countries coveredUS, UK, China, Japan, Germany, India, France, Brazil, Italy, Canada, Russia, South Korea, Australia, Spain, Mexico and others
Customization scopeAvailable on request
PricingVarious purchase options available as per your research needs. Discounts available on request

COVID-19 Impact Analysis

Like most other markets, the outbreak of COVID-19 had an unfavorable impact on the Postal Automation System Market worldwide. This report discusses in detail the disruptions experienced by the market, the impact on flow of raw materials, manufacturing operations, production trends, consumer demand and the projected future of this market post pandemic.

The report has helped our clients:

• To describe and forecast the Postal Automation System Market size, on the basis of various segmentations and geography, in terms of value and volume
• To measure the changing needs of customers/industries
• To provide detailed information regarding the drivers, restraints, opportunities, and challenges influencing the growth of the market
• To gain competitive intelligence and uncover new opportunities
• To analyse opportunities in the market for stakeholders by identifying high-growth segments in Postal Automation System Market
• To strategically profile key players and provide details of the current competitive landscape
• To analyse strategic approaches adopted by players in the market, such as product launches and developments, acquisitions, collaborations, contracts, expansions, and partnerships

Report Customization

Citius Research provides free customization of reports as per your need. This report can be personalized to meet your requirements. Get in touch with our sales team, who will guarantee you to get a report that suits your necessities.

Customize This Report

Frequently Asked Questions

The Global Postal Automation System Market size was valued at $XX billion in 2023 and is anticipated to reach $XX billion by 2030 growing at a CAGR of XX%
The global Postal Automation System Market is expected to grow at a CAGR of XX% from 2023 to 2030.
For further details request a free sample copy of this report here.
For further details request a free sample copy of this report here.
For further details request a free sample copy of this report here.
For further details request a free sample copy of this report here.

Table of Contents

Chapter 1. Introduction
  1.1. Market Scope
  1.2. Key Segmentations
  1.3. Research Objective
Chapter 2. Research Methodology & Assumptions
Chapter 3. Executive Summary
Chapter 4. Market Background
  4.1. Dynamics
    4.1.1. Drivers
    4.1.2. Restraints
    4.1.3. Opportunity
    4.1.4. Challenges
  4.2. Key Trends in the Impacting the Market
    4.2.1. Demand & Supply
  4.3. Industry SWOT Analysis
  4.4. Porter’s Five Forces Analysis
  4.5. Value and Supply Chain Analysis
  4.6. Macro-Economic Factors
  4.7. COVID-19 Impact Analysis
    4.7.1. Global and Regional Assessment
  4.8. Profit Margin Analysis
  4.9. Trade Analysis
    4.9.1. Importing Countries
    4.9.2. Exporting Countries
  4.10. Market Entry Strategies
  4.11. Market Assessment (US$ Mn and Units)
Chapter 5. Global Postal Automation System Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Segment A
  5.1. By Segment A, 2024 - 2030
    5.1.1. Sub-Segment A
    5.1.2. Sub-Segment B
  5.2. Opportunity Analysis
Chapter 6. Global Postal Automation System Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Segment B
  6.1. By Segment B, 2024 - 2030
    6.1.1. Sub-Segment A
    6.1.2. Sub-Segment B
  6.2. Opportunity Analysis
Chapter 7. Global Postal Automation System Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Segment C
  7.1. By Segment C, 2024 - 2030
    7.1.1. Sub-Segment A
    7.1.2. Sub-Segment B
  7.2. Opportunity Analysis
Chapter 8. Global Postal Automation System Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Region
  8.1. By Region, 2024 - 2030
    8.1.1. North America
    8.1.2. Latin America
    8.1.3. Europe
    8.1.4. MENA
    8.1.5. Asia Pacific
    8.1.6. Sub-Saharan Africa
    8.1.7. Australasia
  8.2. Opportunity Analysis
Chapter 9. North America Postal Automation System Market Forecast and Trend Analysis
  9.1. Regional Overview
  9.2. Pricing Analysis
  9.3. Key Trends in the Region
    9.3.1. Supply and Demand
  9.4. Demographic Structure
  9.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    9.5.1. Sub-Segment A
    9.5.2. Sub-Segment B
  9.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    9.6.1. Sub-Segment A
    9.6.2. Sub-Segment B
  9.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    9.7.1. Sub-Segment A
    9.7.2. Sub-Segment B
  9.8. By Country, 2024 - 2030, (US$ Mn and Units)
    9.8.1. U.S.
    9.8.2. Canada
    9.8.3. Rest of North America
  9.9. Opportunity Analysis
Chapter 10. Latin America Postal Automation System Market Forecast and Trend Analysis
  10.1. Regional Overview
  10.2. Pricing Analysis
  10.3. Key Trends in the Region
    10.3.1. Supply and Demand
  10.4. Demographic Structure
  10.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    10.5.1. Sub-Segment A
    10.5.2. Sub-Segment B
  10.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    10.6.1. Sub-Segment A
    10.6.2. Sub-Segment B
  10.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    10.7.1. Sub-Segment A
    10.7.2. Sub-Segment B
  10.8. By Country, 2024 - 2030, (US$ Mn and Units)
    10.8.1. Brazil
    10.8.2. Argentina
    10.8.3. Rest of Latin America
  10.9. Opportunity Analysis
Chapter 11. Europe Postal Automation System Market Forecast and Trend Analysis
  11.1. Regional Overview
  11.2. Pricing Analysis
  11.3. Key Trends in the Region
    11.3.1. Supply and Demand
  11.4. Demographic Structure
  11.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    11.5.1. Sub-Segment A
    11.5.2. Sub-Segment B
  11.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    11.6.1. Sub-Segment A
    11.6.2. Sub-Segment B
  11.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    11.7.1. Sub-Segment A
    11.7.2. Sub-Segment B
  11.8. By Country, 2024 - 2030, (US$ Mn and Units)
    11.8.1. UK
    11.8.2. Germany
    11.8.3. France
    11.8.4. Spain
    11.8.5. Rest of Europe
  11.9. Opportunity Analysis
Chapter 12. MENA Postal Automation System Market Forecast and Trend Analysis
  12.1. Regional Overview
  12.2. Pricing Analysis
  12.3. Key Trends in the Region
    12.3.1. Supply and Demand
  12.4. Demographic Structure
  12.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    12.5.1. Sub-Segment A
    12.5.2. Sub-Segment B
  12.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    12.6.1. Sub-Segment A
    12.6.2. Sub-Segment B
  12.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    12.7.1. Sub-Segment A
    12.7.2. Sub-Segment B
  12.8. By Country, 2024 - 2030, (US$ Mn and Units)
    12.8.1. Egypt
    12.8.2. Algeria
    12.8.3. GCC
    12.8.4. Rest of MENA
  12.9. Opportunity Analysis
Chapter 13. Asia Pacific Postal Automation System Market Forecast and Trend Analysis
  13.1. Regional Overview
  13.2. Pricing Analysis
  13.3. Key Trends in the Region
    13.3.1. Supply and Demand
  13.4. Demographic Structure
  13.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    13.5.1. Sub-Segment A
    13.5.2. Sub-Segment B
  13.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    13.6.1. Sub-Segment A
    13.6.2. Sub-Segment B
  13.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    13.7.1. Sub-Segment A
    13.7.2. Sub-Segment B
  13.8. By Country, 2024 - 2030, (US$ Mn and Units)
    13.8.1. India
    13.8.2. China
    13.8.3. Japan
    13.8.4. ASEAN
    13.8.5. Rest of Asia Pacific
  13.9. Opportunity Analysis
Chapter 14. Sub-Saharan Africa Postal Automation System Market Forecast and Trend Analysis
  14.1. Regional Overview
  14.2. Pricing Analysis
  14.3. Key Trends in the Region
    14.3.1. Supply and Demand
  14.4. Demographic Structure
  14.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    14.5.1. Sub-Segment A
    14.5.2. Sub-Segment B
  14.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    14.6.1. Sub-Segment A
    14.6.2. Sub-Segment B
  14.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    14.7.1. Sub-Segment A
    14.7.2. Sub-Segment B
  14.8. By Country, 2024 - 2030, (US$ Mn and Units)
    14.8.1. Ethiopia
    14.8.2. Nigeria
    14.8.3. Rest of Sub-Saharan Africa
  14.9. Opportunity Analysis
Chapter 15. Australasia Postal Automation System Market Forecast and Trend Analysis
  15.1. Regional Overview
  15.2. Pricing Analysis
  15.3. Key Trends in the Region
    15.3.1. Supply and Demand
  15.4. Demographic Structure
  15.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    15.5.1. Sub-Segment A
    15.5.2. Sub-Segment B
  15.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    15.6.1. Sub-Segment A
    15.6.2. Sub-Segment B
  15.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    15.7.1. Sub-Segment A
    15.7.2. Sub-Segment B
  15.8. By Country, 2024 - 2030, (US$ Mn and Units)
    15.8.1. Australia
    15.8.2. New Zealand
    15.8.3. Rest of Australasia
  15.9. Opportunity Analysis
Chapter 16. Competition Analysis
  16.1. Competitive Benchmarking
    16.1.1. Top Player’s Market Share
    16.1.2. Price and Product Comparison
  16.2. Company Profiles
    16.2.1. Company A
      16.2.1.1. Company Overview
      16.2.1.2. Segmental Revenue
      16.2.1.3. Product Portfolio
      16.2.1.4. Key Developments
      16.2.1.5. Strategic Outlook
    16.2.2. Company B
      16.2.2.1. Company Overview
      16.2.2.2. Segmental Revenue
      16.2.2.3. Product Portfolio
      16.2.2.4. Key Developments
      16.2.2.5. Strategic Outlook
    16.2.3. Company C
      16.2.3.1. Company Overview
      16.2.3.2. Segmental Revenue
      16.2.3.3. Product Portfolio
      16.2.3.4. Key Developments
      16.2.3.5. Strategic Outlook
    16.2.4. Company D
      16.2.4.1. Company Overview
      16.2.4.2. Segmental Revenue
      16.2.4.3. Product Portfolio
      16.2.4.4. Key Developments
      16.2.4.5. Strategic Outlook
    16.2.5. Company E
      16.2.5.1. Company Overview
      16.2.5.2. Segmental Revenue
      16.2.5.3. Product Portfolio
      16.2.5.4. Key Developments
      16.2.5.5. Strategic Outlook
    16.2.6. Company F
      16.2.6.1. Company Overview
      16.2.6.2. Segmental Revenue
      16.2.6.3. Product Portfolio
      16.2.6.4. Key Developments
      16.2.6.5. Strategic Outlook
    16.2.7. Company G
      16.2.7.1. Company Overview
      16.2.7.2. Segmental Revenue
      16.2.7.3. Product Portfolio
      16.2.7.4. Key Developments
      16.2.7.5. Strategic Outlook
    16.2.8. Company H
      16.2.8.1. Company Overview
      16.2.8.2. Segmental Revenue
      16.2.8.3. Product Portfolio
      16.2.8.4. Key Developments
      16.2.8.5. Strategic Outlook
    16.2.9. Company I
      16.2.9.1. Company Overview
      16.2.9.2. Segmental Revenue
      16.2.9.3. Product Portfolio
      16.2.9.4. Key Developments
      16.2.9.5. Strategic Outlook
    16.2.10. Company J
      16.2.10.1. Company Overview
      16.2.10.2. Segmental Revenue
      16.2.10.3. Product Portfolio
      16.2.10.4. Key Developments
      16.2.10.5. Strategic Outlook
Chapter 17. Go-To-Market Strategy

Research Methodology

We follow a robust research methodology to analyze the market in order to provide our clients with qualitative and quantitative analysis which has a very low or negligible deviance. Extensive secondary research supported by primary data collection methods help us to thoroughly understand and gauge the market. We incorporate both top-down and bottom-up approach for estimating the market. The below mentioned methods are then adopted to triangulate and validate the market.

Secondary data collection and interpretation

Secondary research includes sources such as published books, articles in journals, news media and published businesses, government and international body publications, and associations. Sources also include paid databases such as Hoovers, Thomson Reuters, Passport and others. Data derived through secondary sources is further validated through primary sources. The secondary sources also include major manufacturers mapped on the basis of revenues, product portfolios, and sales channels.

Primary data collection

Primary data collection methods include conducting interviews with industry experts and various stakeholders across the supply chain, such as raw material suppliers, manufacturers, product distributors and customers. The interviews are either telephonic or face-to-face, or even a combination of both. Prevailing trends in the industry are gathered by conducting surveys. Primary interviews also help us to understand the market drivers, restraints and opportunities, along with the challenges in the market. This method helps us in validating the data gathered through secondary sources, further triangulating the data and developing it through our statistical tools. We generally conduct interviews with -

  • CEOs, Directors, and VPs
  • Sales and Marketing Managers
  • Plant Heads and Manufacturing Department Heads
  • Product Specialists

Supply Side and Demand Side Data Collection

Supply side analysis is based on the data collected from the manufacturers and the product providers in terms of their segmental revenues. Secondary sources for this type of analysis include company annual reports and publications, associations and organisations, government publications and others.

Demand side analysis is based upon the consumer insights who are the end users of the particular product in question. They could be an individual user or an organisation. Such data is gathered through consumer surveys and focused group interviews.

Market Engineering

As a primary step, in order to develop the market numbers we follow a vigorous methodology that includes studying the parent market of the niche product and understanding the industry trends, acceptance among customers of the product, challenges, future growth, and others, followed by further breaking down the market under consideration into various segments and sub-markets. Additionally, in order to cross-validate the market, we also determine the top players in the market, along with their segmental revenues for the said market. Our secondary sources help us to validate the market share of the top players. Using both the qualitative and quantitative analysis of all the possible factors helps us determine the market numbers which are inclined towards accuracy.

Request a detailed Research Methodology for the market.

Request Customization or Sample Report

To request a sample report or for any inquiry regarding this report, please fill out the form below

Yes, I have read the Privacy Policy.

Related Reports






latest reports