Position Sensors Market Report, Global Industry Analysis, Market Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2023 - 2030

  • Published Date: Jan, 2024
  • Report ID: CR0212702
  • Format: Electronic (PDF)
  • Number of Pages: 221
  • Author(s): Joshi, Madhavi

Report Overview

The Position Sensors Market size was estimated at USD 6.8 billion in 2023 and is projected to reach USD 12.5 billion by 2030, exhibiting a compound annual growth rate (CAGR) of 9.50% during the forecast period (2024-2030).

Position Sensors Market

(Market Size)
$6.8 billion
$12.5 billion
2023
2030
Source: Citius Research
Study Period 2018 - 2030
Base Year For Estimation 2023
Forecast Data Period 2024 - 2030
CAGR (2024-2030) 9.50%
2023 Market Size USD 6.8 billion
2030 Market Size USD 12.5 billion
Key Players Honeywell, TE Connectivity, ams-OSRAM, MTS Systems, Vishay

Market Summary

The position sensors market is a vital segment within the broader semiconductor and electronics industry, characterized by its critical role in enabling precise measurement and control across numerous applications. These sensors are integral components in systems requiring accurate detection of linear or angular displacement, providing essential feedback for automation, safety, and efficiency. The market is driven by advancements in technology, including the integration of smart features and IoT connectivity, which enhance the functionality and adoption of position sensors in modern electronic systems. Key players are continuously innovating to offer sensors with higher accuracy, reliability, and miniaturization, catering to the evolving demands of industries such as automotive, aerospace, industrial manufacturing, and consumer electronics. The increasing automation in various sectors and the growing emphasis on precision in electronic devices are significant factors propelling the market forward. Additionally, the expansion of electric vehicles and renewable energy systems is creating new opportunities for position sensor applications, further stimulating market growth. Despite challenges such as high costs and technical complexities, the market remains robust, with a positive outlook supported by ongoing technological developments and increasing industrial automation trends.

Key Highlights

The position sensors market showcases several key highlights that underscore its importance and dynamism. One of the foremost aspects is the rapid technological evolution, with sensors becoming more intelligent through embedded microprocessors and wireless capabilities, enabling real-time data transmission and analysis. Another highlight is the diversification of sensor types, including potentiometric, inductive, capacitive, optical, and magnetic sensors, each tailored for specific applications and environments, providing versatility to end-users. The market is also marked by strong competition among leading companies such as TE Connectivity, Honeywell, and ams AG, who are investing heavily in research and development to introduce innovative products with enhanced performance metrics. Furthermore, the integration of position sensors in emerging technologies like autonomous vehicles, robotics, and smart infrastructure is a significant trend, highlighting their critical role in the future of automation and connectivity. The emphasis on miniaturization and energy efficiency is another key highlight, as manufacturers strive to meet the demands for compact and power-efficient electronic systems. These factors collectively contribute to the market's vitality and its pivotal position in the semiconductor and electronics ecosystem.

Drivers, Opportunities & Restraints

The position sensors market is influenced by a combination of drivers, opportunities, and restraints that shape its trajectory. Key drivers include the escalating demand for automation across industries, which necessitates precise motion control and feedback systems, thereby boosting the adoption of position sensors. The proliferation of electric vehicles and advanced driver-assistance systems (ADAS) is another significant driver, as these applications rely heavily on accurate position sensing for functionality and safety. Opportunities abound in the expansion of IoT and smart devices, where position sensors are integral for enabling connectivity and intelligent operations in consumer electronics, home automation, and industrial IoT. The growth in renewable energy sectors, such as wind turbines and solar tracking systems, also presents substantial opportunities for sensor applications. However, the market faces restraints including high costs associated with advanced sensor technologies, which can limit adoption in cost-sensitive applications. Technical challenges related to environmental factors like temperature extremes, humidity, and electromagnetic interference also pose restraints, requiring robust sensor designs. Additionally, the complexity of integrating sensors into existing systems can be a barrier for some end-users. Despite these challenges, ongoing innovations and the push towards smarter, more connected systems continue to drive market growth.

Concentration Insights

The concentration of the position sensors market reveals a landscape with a mix of large multinational corporations and specialized niche players, contributing to a competitive yet collaborative environment. Geographically, the market is concentrated in regions with strong manufacturing and technological bases, such as North America, Europe, and Asia-Pacific, where major companies have established significant presence and production facilities. In terms of industry verticals, the automotive and industrial sectors account for a substantial share of demand, driven by the need for precision and reliability in applications like engine control, robotics, and machinery. The market also shows concentration in specific sensor types, with optical and magnetic sensors gaining prominence due to their non-contact nature and high accuracy, appealing to advanced applications. Leading companies like STMicroelectronics, Infineon Technologies, and Panasonic dominate through extensive product portfolios and global distribution networks, while smaller firms focus on innovative solutions for specialized markets. This concentration fosters a dynamic ecosystem where partnerships, mergers, and acquisitions are common strategies to enhance technological capabilities and market reach. The trend towards customization and application-specific sensors further influences market concentration, as companies tailor offerings to meet unique customer requirements.

Type Insights

The position sensors market is segmented into various types, each offering distinct advantages suited to different applications. Potentiometric sensors, known for their simplicity and cost-effectiveness, are widely used in applications requiring linear or rotary position measurement, such as in automotive throttle controls and industrial equipment. Inductive sensors, which operate on electromagnetic induction principles, are preferred in harsh environments due to their robustness and ability to function without physical contact, making them ideal for heavy machinery and automotive systems. Capacitive sensors excel in detecting minute displacements and are commonly used in precision instruments and consumer electronics like touchscreens and proximity detectors. Optical sensors, leveraging light-based technology, provide high resolution and accuracy, finding applications in encoders, medical devices, and automation systems where precise position feedback is critical. Magnetic sensors, including Hall effect and magnetostrictive types, are valued for their durability and reliability in detecting position through magnetic fields, extensively used in automotive, aerospace, and industrial automation. Each sensor type continues to evolve with advancements in materials and electronics, enhancing their performance and expanding their applicability across diverse sectors.

Application Insights

Position sensors find applications across a broad spectrum of industries, underscoring their versatility and critical role in modern technology. In the automotive sector, they are indispensable for functions such as throttle position sensing, pedal position detection, and transmission control, contributing to vehicle efficiency, safety, and performance. The industrial automation domain relies heavily on position sensors for robotics, CNC machines, and conveyor systems, where precise motion control is essential for operational accuracy and productivity. Aerospace and defense applications utilize these sensors in flight control systems, landing gear positioning, and navigation equipment, demanding high reliability and tolerance to extreme conditions. Consumer electronics incorporate position sensors in devices like smartphones, gaming consoles, and home appliances for features such as screen orientation, joystick movement, and lid positioning. Additionally, the medical industry employs these sensors in diagnostic equipment, surgical robots, and patient monitoring devices, where precision and hygiene are paramount. The energy sector, including renewable energy systems like wind turbines and solar trackers, uses position sensors to optimize performance and maintenance. These diverse applications highlight the integral function of position sensors in enhancing functionality, safety, and efficiency across various fields.

Regional Insights

The position sensors market exhibits distinct regional characteristics influenced by economic conditions, industrial base, and technological advancement. North America is a significant market, driven by strong presence in automotive, aerospace, and industrial manufacturing sectors, with countries like the United States and Canada leading in innovation and adoption of advanced sensor technologies. Europe follows closely, with Germany, the UK, and France at the forefront, supported by a robust automotive industry and high investment in industrial automation and renewable energy projects. The Asia-Pacific region is the fastest-growing market, propelled by rapid industrialization, expanding electronics manufacturing, and increasing automotive production in countries such as China, Japan, and South Korea. This region benefits from cost-effective manufacturing capabilities and rising demand for consumer electronics and electric vehicles. Other regions, including Latin America and the Middle East & Africa, are emerging markets with growing investments in infrastructure and industrial automation, though at a slower pace compared to developed regions. Regional policies supporting technological innovation and sustainability also play a crucial role in shaping market dynamics, with governments encouraging the adoption of smart technologies and energy-efficient systems.

Company Insights

The position sensors market features a competitive landscape with several key players leading innovation and market share. Companies such as TE Connectivity offer a comprehensive range of sensors, including linear and rotary position sensors, known for their reliability and application in automotive and industrial markets. Honeywell International is another major player, providing advanced sensing solutions with a focus on aerospace, defense, and industrial applications, emphasizing high accuracy and durability. ams AG specializes in optical and magnetic sensors, catering to the automotive, consumer, and industrial sectors with cutting-edge technology for precise position detection. STMicroelectronics is renowned for its magnetic and capacitive sensors, widely used in automotive and consumer electronics for their integration capabilities and performance. Infineon Technologies focuses on Hall effect sensors and other magnetic position sensors, serving automotive, industrial, and renewable energy markets with robust and efficient solutions. Panasonic Corporation offers a diverse portfolio including potentiometric and ultrasonic sensors, applied in automotive, healthcare, and industrial automation. These companies invest significantly in research and development to introduce innovative products, enhance sensor performance, and expand their global footprint through strategic partnerships and acquisitions, maintaining their competitive edge in a rapidly evolving market.

Recent Developments

Recent developments in the position sensors market reflect ongoing innovation and strategic moves by key players to strengthen their market position. There has been a notable trend towards the development of smart sensors with integrated IoT capabilities, enabling real-time data monitoring and connectivity for Industry 4.0 applications. Companies are also focusing on miniaturization, producing smaller sensors with higher accuracy to meet the demands of compact electronic devices and portable equipment. Advancements in materials science have led to sensors with improved resistance to environmental factors such as temperature, moisture, and electromagnetic interference, enhancing their reliability in challenging conditions. Additionally, there is increasing investment in renewable energy applications, with sensors being designed specifically for wind turbine pitch control and solar tracking systems. Strategic collaborations and acquisitions are common, as firms seek to broaden their technological expertise and market reach. For instance, recent partnerships between sensor manufacturers and automotive companies aim to develop next-generation sensors for electric and autonomous vehicles. These developments indicate a market that is continuously evolving to address emerging needs and leverage new technological opportunities, ensuring sustained growth and relevance.

Report Segmentation

The position sensors market report is segmented to provide detailed insights into various aspects of the industry. The segmentation typically includes by type, covering categories such as potentiometric, inductive, capacitive, optical, and magnetic sensors, each analyzed for their market share, growth trends, and application suitability. Another segmentation is by application, detailing usage in automotive, industrial, aerospace & defense, consumer electronics, healthcare, and energy sectors, highlighting specific demands and innovations within each vertical. Geographic segmentation breaks down the market into regions like North America, Europe, Asia-Pacific, and rest of the world, examining regional dynamics, growth drivers, and competitive landscapes. Additionally, the report may segment by technology, focusing on contact and non-contact sensors, and by output, such as analog and digital sensors, to understand technological preferences and advancements. This comprehensive segmentation allows stakeholders to identify niche opportunities, understand market dynamics, and make informed decisions based on detailed, categorized data. It also aids in assessing the impact of macroeconomic factors, regulatory changes, and technological shifts on different segments, providing a holistic view of the market structure and future potential.

FAQs

What are the main types of position sensors? The main types include potentiometric, inductive, capacitive, optical, and magnetic sensors, each suited for different applications based on factors like accuracy, environment, and cost.

How are position sensors used in automotive applications? They are used for throttle position sensing, transmission control, brake and pedal position detection, and in advanced driver-assistance systems (ADAS) for enhanced vehicle safety and performance.

What industries rely heavily on position sensors? Key industries include automotive, industrial automation, aerospace and defense, consumer electronics, healthcare, and renewable energy, due to their need for precise motion control and feedback.

What are the advantages of non-contact position sensors? Non-contact sensors, such as optical and magnetic types, offer higher durability, longer lifespan, and better performance in harsh environments by avoiding physical wear and tear.

How is the Asia-Pacific region influencing the position sensors market? The region is a major growth driver due to rapid industrialization, expanding electronics manufacturing, and increasing adoption of automation and electric vehicles in countries like China and Japan.

What recent technological advancements are shaping the position sensors market? Advancements include integration with IoT for smart monitoring, miniaturization for compact devices, and improved materials for enhanced reliability in extreme conditions.

Citius Research has developed a research report titled “Position Sensors Market Report - Global Industry Analysis, Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030” delivering key insights regarding business intelligence and providing concrete business strategies to clients in the form of a detailed syndicated report. The report details out the factors such as business environment, industry trend, growth opportunities, competition, pricing, global and regional market analysis, and other market related factors.

Details included in the report for the years 2024 through 2030

• Position Sensors Market Potential
• Segment-wise breakup
• Compounded annual growth rate (CAGR) for the next 6 years
• Key customers and their preferences
• Market share of major players and their competitive strength
• Existing competition in the market
• Price trend analysis
• Key trend analysis
• Market entry strategies
• Market opportunity insights

The report focuses on the drivers, restraints, opportunities, and challenges in the market based on various factors geographically. Further, key players, major collaborations, merger & acquisitions along with trending innovation and business policies are reviewed in the report. The Position Sensors Market report is segmented on the basis of various market segments and their analysis, both in terms of value and volume, for each region for the period under consideration.

Position Sensors Market Segmentation

Market Segmentation

Regions Covered

• North America
• Latin America
• Europe
• MENA
• Asia Pacific
• Sub-Saharan Africa and
• Australasia

Position Sensors Market Analysis

The report covers below mentioned analysis, but is not limited to:

• Overview of Position Sensors Market
• Research Methodology
• Executive Summary
• Market Dynamics of Position Sensors Market
  • Driving Factors
  • Restraints
  • Opportunities
• Global Market Status and Forecast by Segment A
• Global Market Status and Forecast by Segment B
• Global Market Status and Forecast by Segment C
• Global Market Status and Forecast by Regions
• Upstream and Downstream Market Analysis of Position Sensors Market
• Cost and Gross Margin Analysis of Position Sensors Market
• Position Sensors Market Report - Global Industry Analysis, Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030
  • Competition Landscape
  • Market Share of Major Players
• Key Recommendations

The “Position Sensors Market Report - Global Industry Analysis, Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030” report helps the clients to take business decisions and to understand strategies of major players in the industry. The report delivers the market driven results supported by a mix of primary and secondary research. The report provides the results triangulated through authentic sources and upon conducting thorough primary interviews with the industry experts. The report includes the results on the areas where the client can focus and create point of parity and develop a competitive edge, based on real-time data results.

Position Sensors Market Key Stakeholders

Below are the key stakeholders for the Position Sensors Market:

• Manufacturers
• Distributors/Traders/Wholesalers
• Material/Component Manufacturers
• Industry Associations
• Downstream vendors

Position Sensors Market Report Scope

Report AttributeDetails
Base year2023
Historical data2018 – 2023
Forecast2024 - 2030
CAGR2024 - 2030
Quantitative UnitsValue (USD Million)
Report coverageRevenue Forecast, Competitive Landscape, Growth Factors, Trends and Strategies. Customized report options available on request
Segments coveredProduct type, technology, application, geography
Regions coveredNorth America, Latin America, Europe, MENA, Asia Pacific, Sub-Saharan Africa and Australasia
Countries coveredUS, UK, China, Japan, Germany, India, France, Brazil, Italy, Canada, Russia, South Korea, Australia, Spain, Mexico and others
Customization scopeAvailable on request
PricingVarious purchase options available as per your research needs. Discounts available on request

COVID-19 Impact Analysis

Like most other markets, the outbreak of COVID-19 had an unfavorable impact on the Position Sensors Market worldwide. This report discusses in detail the disruptions experienced by the market, the impact on flow of raw materials, manufacturing operations, production trends, consumer demand and the projected future of this market post pandemic.

The report has helped our clients:

• To describe and forecast the Position Sensors Market size, on the basis of various segmentations and geography, in terms of value and volume
• To measure the changing needs of customers/industries
• To provide detailed information regarding the drivers, restraints, opportunities, and challenges influencing the growth of the market
• To gain competitive intelligence and uncover new opportunities
• To analyse opportunities in the market for stakeholders by identifying high-growth segments in Position Sensors Market
• To strategically profile key players and provide details of the current competitive landscape
• To analyse strategic approaches adopted by players in the market, such as product launches and developments, acquisitions, collaborations, contracts, expansions, and partnerships

Report Customization

Citius Research provides free customization of reports as per your need. This report can be personalized to meet your requirements. Get in touch with our sales team, who will guarantee you to get a report that suits your necessities.

Customize This Report

Frequently Asked Questions

The Global Position Sensors Market size was valued at $XX billion in 2023 and is anticipated to reach $XX billion by 2030 growing at a CAGR of XX%
The global Position Sensors Market is expected to grow at a CAGR of XX% from 2023 to 2030.
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Table of Contents

Chapter 1. Introduction
  1.1. Market Scope
  1.2. Key Segmentations
  1.3. Research Objective
Chapter 2. Research Methodology & Assumptions
Chapter 3. Executive Summary
Chapter 4. Market Background
  4.1. Dynamics
    4.1.1. Drivers
    4.1.2. Restraints
    4.1.3. Opportunity
    4.1.4. Challenges
  4.2. Key Trends in the Impacting the Market
    4.2.1. Demand & Supply
  4.3. Industry SWOT Analysis
  4.4. Porter’s Five Forces Analysis
  4.5. Value and Supply Chain Analysis
  4.6. Macro-Economic Factors
  4.7. COVID-19 Impact Analysis
    4.7.1. Global and Regional Assessment
  4.8. Profit Margin Analysis
  4.9. Trade Analysis
    4.9.1. Importing Countries
    4.9.2. Exporting Countries
  4.10. Market Entry Strategies
  4.11. Market Assessment (US$ Mn and Units)
Chapter 5. Global Position Sensors Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Segment A
  5.1. By Segment A, 2024 - 2030
    5.1.1. Sub-Segment A
    5.1.2. Sub-Segment B
  5.2. Opportunity Analysis
Chapter 6. Global Position Sensors Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Segment B
  6.1. By Segment B, 2024 - 2030
    6.1.1. Sub-Segment A
    6.1.2. Sub-Segment B
  6.2. Opportunity Analysis
Chapter 7. Global Position Sensors Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Segment C
  7.1. By Segment C, 2024 - 2030
    7.1.1. Sub-Segment A
    7.1.2. Sub-Segment B
  7.2. Opportunity Analysis
Chapter 8. Global Position Sensors Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Region
  8.1. By Region, 2024 - 2030
    8.1.1. North America
    8.1.2. Latin America
    8.1.3. Europe
    8.1.4. MENA
    8.1.5. Asia Pacific
    8.1.6. Sub-Saharan Africa
    8.1.7. Australasia
  8.2. Opportunity Analysis
Chapter 9. North America Position Sensors Market Forecast and Trend Analysis
  9.1. Regional Overview
  9.2. Pricing Analysis
  9.3. Key Trends in the Region
    9.3.1. Supply and Demand
  9.4. Demographic Structure
  9.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    9.5.1. Sub-Segment A
    9.5.2. Sub-Segment B
  9.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    9.6.1. Sub-Segment A
    9.6.2. Sub-Segment B
  9.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    9.7.1. Sub-Segment A
    9.7.2. Sub-Segment B
  9.8. By Country, 2024 - 2030, (US$ Mn and Units)
    9.8.1. U.S.
    9.8.2. Canada
    9.8.3. Rest of North America
  9.9. Opportunity Analysis
Chapter 10. Latin America Position Sensors Market Forecast and Trend Analysis
  10.1. Regional Overview
  10.2. Pricing Analysis
  10.3. Key Trends in the Region
    10.3.1. Supply and Demand
  10.4. Demographic Structure
  10.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    10.5.1. Sub-Segment A
    10.5.2. Sub-Segment B
  10.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    10.6.1. Sub-Segment A
    10.6.2. Sub-Segment B
  10.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    10.7.1. Sub-Segment A
    10.7.2. Sub-Segment B
  10.8. By Country, 2024 - 2030, (US$ Mn and Units)
    10.8.1. Brazil
    10.8.2. Argentina
    10.8.3. Rest of Latin America
  10.9. Opportunity Analysis
Chapter 11. Europe Position Sensors Market Forecast and Trend Analysis
  11.1. Regional Overview
  11.2. Pricing Analysis
  11.3. Key Trends in the Region
    11.3.1. Supply and Demand
  11.4. Demographic Structure
  11.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    11.5.1. Sub-Segment A
    11.5.2. Sub-Segment B
  11.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    11.6.1. Sub-Segment A
    11.6.2. Sub-Segment B
  11.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    11.7.1. Sub-Segment A
    11.7.2. Sub-Segment B
  11.8. By Country, 2024 - 2030, (US$ Mn and Units)
    11.8.1. UK
    11.8.2. Germany
    11.8.3. France
    11.8.4. Spain
    11.8.5. Rest of Europe
  11.9. Opportunity Analysis
Chapter 12. MENA Position Sensors Market Forecast and Trend Analysis
  12.1. Regional Overview
  12.2. Pricing Analysis
  12.3. Key Trends in the Region
    12.3.1. Supply and Demand
  12.4. Demographic Structure
  12.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    12.5.1. Sub-Segment A
    12.5.2. Sub-Segment B
  12.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    12.6.1. Sub-Segment A
    12.6.2. Sub-Segment B
  12.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    12.7.1. Sub-Segment A
    12.7.2. Sub-Segment B
  12.8. By Country, 2024 - 2030, (US$ Mn and Units)
    12.8.1. Egypt
    12.8.2. Algeria
    12.8.3. GCC
    12.8.4. Rest of MENA
  12.9. Opportunity Analysis
Chapter 13. Asia Pacific Position Sensors Market Forecast and Trend Analysis
  13.1. Regional Overview
  13.2. Pricing Analysis
  13.3. Key Trends in the Region
    13.3.1. Supply and Demand
  13.4. Demographic Structure
  13.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    13.5.1. Sub-Segment A
    13.5.2. Sub-Segment B
  13.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    13.6.1. Sub-Segment A
    13.6.2. Sub-Segment B
  13.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    13.7.1. Sub-Segment A
    13.7.2. Sub-Segment B
  13.8. By Country, 2024 - 2030, (US$ Mn and Units)
    13.8.1. India
    13.8.2. China
    13.8.3. Japan
    13.8.4. ASEAN
    13.8.5. Rest of Asia Pacific
  13.9. Opportunity Analysis
Chapter 14. Sub-Saharan Africa Position Sensors Market Forecast and Trend Analysis
  14.1. Regional Overview
  14.2. Pricing Analysis
  14.3. Key Trends in the Region
    14.3.1. Supply and Demand
  14.4. Demographic Structure
  14.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    14.5.1. Sub-Segment A
    14.5.2. Sub-Segment B
  14.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    14.6.1. Sub-Segment A
    14.6.2. Sub-Segment B
  14.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    14.7.1. Sub-Segment A
    14.7.2. Sub-Segment B
  14.8. By Country, 2024 - 2030, (US$ Mn and Units)
    14.8.1. Ethiopia
    14.8.2. Nigeria
    14.8.3. Rest of Sub-Saharan Africa
  14.9. Opportunity Analysis
Chapter 15. Australasia Position Sensors Market Forecast and Trend Analysis
  15.1. Regional Overview
  15.2. Pricing Analysis
  15.3. Key Trends in the Region
    15.3.1. Supply and Demand
  15.4. Demographic Structure
  15.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    15.5.1. Sub-Segment A
    15.5.2. Sub-Segment B
  15.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    15.6.1. Sub-Segment A
    15.6.2. Sub-Segment B
  15.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    15.7.1. Sub-Segment A
    15.7.2. Sub-Segment B
  15.8. By Country, 2024 - 2030, (US$ Mn and Units)
    15.8.1. Australia
    15.8.2. New Zealand
    15.8.3. Rest of Australasia
  15.9. Opportunity Analysis
Chapter 16. Competition Analysis
  16.1. Competitive Benchmarking
    16.1.1. Top Player’s Market Share
    16.1.2. Price and Product Comparison
  16.2. Company Profiles
    16.2.1. Company A
      16.2.1.1. Company Overview
      16.2.1.2. Segmental Revenue
      16.2.1.3. Product Portfolio
      16.2.1.4. Key Developments
      16.2.1.5. Strategic Outlook
    16.2.2. Company B
      16.2.2.1. Company Overview
      16.2.2.2. Segmental Revenue
      16.2.2.3. Product Portfolio
      16.2.2.4. Key Developments
      16.2.2.5. Strategic Outlook
    16.2.3. Company C
      16.2.3.1. Company Overview
      16.2.3.2. Segmental Revenue
      16.2.3.3. Product Portfolio
      16.2.3.4. Key Developments
      16.2.3.5. Strategic Outlook
    16.2.4. Company D
      16.2.4.1. Company Overview
      16.2.4.2. Segmental Revenue
      16.2.4.3. Product Portfolio
      16.2.4.4. Key Developments
      16.2.4.5. Strategic Outlook
    16.2.5. Company E
      16.2.5.1. Company Overview
      16.2.5.2. Segmental Revenue
      16.2.5.3. Product Portfolio
      16.2.5.4. Key Developments
      16.2.5.5. Strategic Outlook
    16.2.6. Company F
      16.2.6.1. Company Overview
      16.2.6.2. Segmental Revenue
      16.2.6.3. Product Portfolio
      16.2.6.4. Key Developments
      16.2.6.5. Strategic Outlook
    16.2.7. Company G
      16.2.7.1. Company Overview
      16.2.7.2. Segmental Revenue
      16.2.7.3. Product Portfolio
      16.2.7.4. Key Developments
      16.2.7.5. Strategic Outlook
    16.2.8. Company H
      16.2.8.1. Company Overview
      16.2.8.2. Segmental Revenue
      16.2.8.3. Product Portfolio
      16.2.8.4. Key Developments
      16.2.8.5. Strategic Outlook
    16.2.9. Company I
      16.2.9.1. Company Overview
      16.2.9.2. Segmental Revenue
      16.2.9.3. Product Portfolio
      16.2.9.4. Key Developments
      16.2.9.5. Strategic Outlook
    16.2.10. Company J
      16.2.10.1. Company Overview
      16.2.10.2. Segmental Revenue
      16.2.10.3. Product Portfolio
      16.2.10.4. Key Developments
      16.2.10.5. Strategic Outlook
Chapter 17. Go-To-Market Strategy

Research Methodology

We follow a robust research methodology to analyze the market in order to provide our clients with qualitative and quantitative analysis which has a very low or negligible deviance. Extensive secondary research supported by primary data collection methods help us to thoroughly understand and gauge the market. We incorporate both top-down and bottom-up approach for estimating the market. The below mentioned methods are then adopted to triangulate and validate the market.

Secondary data collection and interpretation

Secondary research includes sources such as published books, articles in journals, news media and published businesses, government and international body publications, and associations. Sources also include paid databases such as Hoovers, Thomson Reuters, Passport and others. Data derived through secondary sources is further validated through primary sources. The secondary sources also include major manufacturers mapped on the basis of revenues, product portfolios, and sales channels.

Primary data collection

Primary data collection methods include conducting interviews with industry experts and various stakeholders across the supply chain, such as raw material suppliers, manufacturers, product distributors and customers. The interviews are either telephonic or face-to-face, or even a combination of both. Prevailing trends in the industry are gathered by conducting surveys. Primary interviews also help us to understand the market drivers, restraints and opportunities, along with the challenges in the market. This method helps us in validating the data gathered through secondary sources, further triangulating the data and developing it through our statistical tools. We generally conduct interviews with -

  • CEOs, Directors, and VPs
  • Sales and Marketing Managers
  • Plant Heads and Manufacturing Department Heads
  • Product Specialists

Supply Side and Demand Side Data Collection

Supply side analysis is based on the data collected from the manufacturers and the product providers in terms of their segmental revenues. Secondary sources for this type of analysis include company annual reports and publications, associations and organisations, government publications and others.

Demand side analysis is based upon the consumer insights who are the end users of the particular product in question. They could be an individual user or an organisation. Such data is gathered through consumer surveys and focused group interviews.

Market Engineering

As a primary step, in order to develop the market numbers we follow a vigorous methodology that includes studying the parent market of the niche product and understanding the industry trends, acceptance among customers of the product, challenges, future growth, and others, followed by further breaking down the market under consideration into various segments and sub-markets. Additionally, in order to cross-validate the market, we also determine the top players in the market, along with their segmental revenues for the said market. Our secondary sources help us to validate the market share of the top players. Using both the qualitative and quantitative analysis of all the possible factors helps us determine the market numbers which are inclined towards accuracy.

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