Packaging Market Report, Global Industry Analysis, Market Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2023 - 2030

  • Published Date: Jan, 2024
  • Report ID: CR0211880
  • Format: Electronic (PDF)
  • Number of Pages: 195
  • Author(s): Joshi, Madhavi

Report Overview

The Packaging Market size was estimated at USD 1050 billion in 2023 and is projected to reach USD 1500 billion by 2030, exhibiting a compound annual growth rate (CAGR) of 5.80% during the forecast period (2024-2030).

Packaging Market

(Market Size)
$1050 billion
$1500 billion
2023
2030
Source: Citius Research
Study Period 2018 - 2030
Base Year For Estimation 2023
Forecast Data Period 2024 - 2030
CAGR (2024-2030) 5.80%
2023 Market Size USD 1050 billion
2030 Market Size USD 1500 billion
Key Players Amcor, Crown Holdings, DS Smith, International Paper, WestRock

Market Summary

The packaging market within the semiconductor and electronics industry is a critical and dynamic sector focused on protecting, connecting, and enabling the performance of delicate electronic components and finished devices. This market encompasses a wide array of solutions, from the microscopic packaging of integrated circuits to the robust boxes and cushioning materials used for shipping consumer electronics. The primary function is to ensure product integrity from the fabrication facility to the end-user, safeguarding against physical damage, electrostatic discharge, moisture, and contamination. The evolution of this market is intrinsically linked to technological advancements in electronics themselves, demanding packaging that supports higher performance, greater miniaturization, and improved thermal management. Companies operating in this space must navigate a complex landscape of material science, engineering precision, and stringent international standards and regulations. The demand is largely driven by the relentless growth of end-use sectors such as consumer electronics, telecommunications, automotive electronics, and industrial automation. As electronic devices become more integrated into daily life and business operations, the requirements for specialized, reliable, and often smart packaging solutions continue to escalate, making this a foundational and ever-evolving segment of the global electronics value chain.

Key Highlights

Several key trends currently define the semiconductor and electronics packaging landscape. A dominant highlight is the industry's intense focus on miniaturization and the corresponding development of advanced packaging technologies like 2.5D and 3D IC packaging, which allow for higher component density and improved performance in a smaller footprint. There is a significant and growing emphasis on sustainability, pushing innovation in recyclable, biodegradable, and reusable packaging materials to reduce environmental impact. The rise of the Internet of Things (IoT) and connected devices is creating demand for packaging that can incorporate smart features such as sensors for tracking, monitoring environmental conditions, and ensuring authenticity. Furthermore, the critical need for superior thermal management solutions is a major highlight, driven by the increasing power density of advanced semiconductors. The market is also characterized by a high degree of customization, where packaging solutions are often co-developed with device manufacturers to meet specific technical and logistical requirements. The robust supply chain and logistics integration capabilities of leading packaging providers are another key highlight, ensuring just-in-time delivery and global distribution for time-sensitive electronic products.

Drivers, Opportunities & Restraints

The growth of this market is propelled by several powerful drivers. The exponential expansion of data consumption, cloud computing, and 5G network infrastructure is fueling demand for advanced semiconductors and, consequently, their specialized packaging. The proliferation of electric vehicles and advanced driver-assistance systems (ADAS) represents another major driver, as these applications require robust and reliable electronic components. The continuous consumer appetite for newer, slimmer, and more powerful smartphones, laptops, and wearables ensures a consistent demand cycle. Key opportunities lie in the development of novel, eco-friendly materials that do not compromise on protection, as well as in the integration of smart packaging technologies that enhance supply chain visibility and security. The expansion of electronics manufacturing in emerging economies also presents significant growth opportunities for packaging suppliers. However, the market faces notable restraints. The high cost of developing and manufacturing advanced packaging solutions can be a barrier. The industry is also subject to complex and often fluctuating international trade regulations and tariffs, which can disrupt supply chains. Furthermore, the need for extreme precision and cleanliness in manufacturing environments adds to operational complexity and cost, posing a challenge for new market entrants.

Concentration Insights

The competitive landscape of the semiconductor and electronics packaging market is a mix of large multinational corporations and specialized niche players. The market features a high degree of concentration at the top, with a few major players holding significant market share due to their extensive product portfolios, global manufacturing footprints, and strong R&D capabilities. These industry leaders often provide end-to-end solutions, from raw material production to finished packaging assembly. However, there is also a vibrant ecosystem of small and medium-sized enterprises that focus on highly specialized segments, such as anti-static packaging for specific components or custom-designed protective cases for niche industrial electronics. This concentration means that innovation is often driven by collaborations between large packaging firms and major electronics OEMs to develop next-generation solutions. Mergers and acquisitions are a common strategy for larger companies to acquire new technologies and expand their geographic reach. The market's concentration underscores the importance of technical expertise, reliability, and the ability to operate on a global scale to serve the needs of multinational electronics manufacturers.

Type Insights

The packaging market is segmented by the type of material and solution used, each serving distinct purposes. For semiconductor-level packaging, key types include lead-frame packages, substrate-based packages, and the rapidly growing segment of wafer-level packages and 3D IC stacks, which are essential for high-performance computing and mobile devices. For the packaging of finished electronic products and components during shipping, the market is dominated by corrugated boxes, which are valued for their strength, lightweight properties, and customizability. Protective packaging materials such as molded foam, air cushions, and anti-static bubble wrap are critical for cushioning products against shock and vibration. A vital sub-segment is electrostatic discharge (ESD) protective packaging, which includes bags, boxes, and foams made from dissipative or conductive materials to prevent damage to sensitive electronic components from static electricity. The choice of packaging type is determined by a complex interplay of factors including the value and fragility of the product, shipping distance, regulatory requirements, and sustainability goals, leading to a diverse and specialized market offering.

Application Insights

The application of packaging solutions spans the entire electronics manufacturing and distribution chain. The most significant application is in the consumer electronics sector, which includes the packaging for smartphones, tablets, laptops, televisions, and gaming consoles, where aesthetic appeal and unboxing experience are nearly as important as protection. The industrial electronics segment requires rugged and often reusable packaging for sensitive measurement, control, and automation equipment used in harsh environments. The automotive industry is a major and growing application area, demanding packaging that ensures the integrity of everything from infotainment systems to critical engine control units and sensors during transit to assembly plants. The telecommunications infrastructure sector relies on specialized packaging for network equipment, servers, and base station components. Furthermore, the entire semiconductor supply chain represents a massive application, where wafers, dies, and individual chips are transported between fabrication plants, assembly facilities, and distributors using ultra-high-precision packaging designed to eliminate contamination and physical stress. Each application has its own unique set of challenges and requirements, driving continuous innovation in packaging design and materials.

Regional Insights

The demand and innovation in electronics packaging are distributed across key global regions, each with its own characteristics. The Asia-Pacific region dominates both the production and consumption of electronics packaging, driven by the concentration of semiconductor fabrication and electronics assembly in countries like China, South Korea, Taiwan, and Japan. This region is a hub for manufacturing and is therefore a focal point for suppliers of both component-level and product-level packaging solutions. North America remains a critical region, particularly for high-value R&D in advanced semiconductor packaging technologies and for the packaging needs of its robust consumer electronics and aerospace/defense sectors. Europe has a strong presence in the automotive electronics and industrial automation markets, demanding high-quality, reliable packaging. The market in Latin America and the Middle East & Africa is growing, albeit from a smaller base, fueled by increasing local electronics production and imports. Regional differences in environmental regulations, such as stricter laws on plastic use in the European Union, also significantly influence the types of packaging materials and solutions that are developed and deployed in each market.

Company Insights

The market is served by a range of prominent companies specializing in different aspects of packaging. In the realm of semiconductor IC packaging, giants like ASE Technology Holding, Amkor Technology, and JCET Group are global leaders in assembly and test services. For protective and ESD packaging materials, companies such as Sealed Air Corporation, Smurfit Kappa, and DS Smith are major providers of corrugated and foam solutions. 3M is a key player in providing specialized tapes, adhesives, and masking solutions used in electronics manufacturing and packaging processes. Companies like UFP Technologies specialize in designing and manufacturing custom protective packaging components from molded foam and other materials. The competitive strategy for these firms revolves around continuous material innovation, offering a full suite of services from design to logistics, and maintaining stringent quality control to meet the exacting standards of the electronics industry. Partnerships with major electronics OEMs are crucial for developing tailored solutions that address specific technical challenges.

Recent Developments

The semiconductor and electronics packaging market is characterized by rapid innovation and strategic movements. Recent years have seen a surge in investments towards developing and scaling advanced packaging technologies, such as heterogeneous integration and fan-out wafer-level packaging, to keep pace with the demands of AI chips and high-performance computing. There has been a significant industry-wide push towards adopting sustainable materials, with companies launching new lines of packaging made from recycled content and bio-based polymers. Several major acquisitions have taken place, allowing larger packaging conglomerates to bolster their portfolios in specific high-growth areas like medical electronics packaging or smart packaging technologies. The integration of digital tools is a key development, with companies implementing augmented reality for package design visualization and blockchain technology for enhancing supply chain traceability and anti-counterfeiting measures. Furthermore, the disruptions caused by global events have accelerated the adoption of automation and robotics in packaging facilities to improve resilience and efficiency, marking a significant shift in manufacturing processes.

Report Segmentation

This comprehensive market research report on the Semiconductor and Electronics Packaging Market provides a detailed analysis segmented across multiple dimensions to offer a granular view of the industry. The segmentation is primarily by type, covering key categories such as protective packaging, which includes foam, air cushions, and other cushioning materials; ESD protective packaging, essential for components; and corrugated boxes, which form the bulk of shipping containers. The report further segments the market by application, providing dedicated analysis for major end-use sectors including consumer electronics, which demands both protection and aesthetic appeal; industrial electronics, requiring durability; automotive electronics, a high-growth segment; and telecommunications equipment. A crucial segmentation is by material, analyzing the adoption and trends for plastics, plastics, corrugated paperboard, and other specialized materials. Finally, the report offers a thorough regional analysis, breaking down the market size, growth trends, and key players across North America, Europe, Asia-Pacific, and the rest of the world. This multi-faceted segmentation allows stakeholders to identify precise growth pockets, understand application-specific demands, and formulate targeted strategies.

FAQs

What are the different types of semiconductor packaging? Semiconductor packaging types are diverse and evolving. Key categories include lead-frame packages like QFP and QFN, which are common for many integrated circuits. Substrate-based packages, such as Ball Grid Array (BGA) and Chip Scale Packages (CSP), offer high pin counts and miniaturization. More advanced types include Wafer-Level Packaging (WLP), where packaging is done on the wafer itself, and 2.5D/3D IC packaging, which involves stacking multiple dies for enhanced performance and density in a small form factor.

Why is anti-static packaging important for electronics? Anti-static packaging is critically important because it protects sensitive electronic components from electrostatic discharge (ESD). Even a small static shock, imperceptible to humans, can instantly damage or destroy the microscopic circuits within semiconductors. ESD protective packaging is made from materials that either conduct electricity safely away or dissipate static charge, creating a safe barrier during handling, storage, and transportation.

How is the electronics packaging market addressing sustainability? The market is addressing sustainability through multiple initiatives. There is a strong shift towards using recycled content in corrugated cardboard and molded pulp cushions. Companies are developing and adopting bio-based and biodegradable plastics to replace conventional polymers. Furthermore, the industry is focusing on designing packaging for reusability, right-sizing packages to reduce material waste, and creating take-back programs to improve the circularity of packaging materials.

What is protective packaging? Protective packaging refers to materials and systems specifically designed to protect goods from damage during handling, storage, and shipping. In the context of electronics, this includes a wide range of solutions like rigid boxes, foam inserts that cradle devices, air-filled cushions that absorb shock, edge protectors, and void fill materials. Its primary function is to mitigate the risks of impact, vibration, compression, and abrasion that can occur throughout the logistics chain.

What are the latest trends in electronics packaging? The latest trends include a strong emphasis on sustainable and smart packaging. There is growing adoption of advanced materials that offer protection with less environmental impact. Smart packaging, incorporating QR codes, NFC tags, or IoT sensors for tracking, authenticity verification, and monitoring conditions like temperature and shock, is gaining traction. Other trends include greater customization for specific products and the increased use of automation in packaging operations for efficiency.

Which companies are leaders in the electronics packaging industry? The industry features leaders across different segments. In semiconductor IC packaging and testing, leaders include ASE Technology Holding, Amkor Technology, and JCET Group. For protective and shipping packaging solutions, major players are Sealed Air Corporation, Smurfit Kappa, and DS Smith. Companies like 3M are also significant players due to their extensive range of tapes and specialty materials used in the electronics manufacturing process.

Citius Research has developed a research report titled “Packaging Market Report - Global Industry Analysis, Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030” delivering key insights regarding business intelligence and providing concrete business strategies to clients in the form of a detailed syndicated report. The report details out the factors such as business environment, industry trend, growth opportunities, competition, pricing, global and regional market analysis, and other market related factors.

Details included in the report for the years 2024 through 2030

• Packaging Market Potential
• Segment-wise breakup
• Compounded annual growth rate (CAGR) for the next 6 years
• Key customers and their preferences
• Market share of major players and their competitive strength
• Existing competition in the market
• Price trend analysis
• Key trend analysis
• Market entry strategies
• Market opportunity insights

The report focuses on the drivers, restraints, opportunities, and challenges in the market based on various factors geographically. Further, key players, major collaborations, merger & acquisitions along with trending innovation and business policies are reviewed in the report. The Packaging Market report is segmented on the basis of various market segments and their analysis, both in terms of value and volume, for each region for the period under consideration.

Packaging Market Segmentation

Market Segmentation

Regions Covered

• North America
• Latin America
• Europe
• MENA
• Asia Pacific
• Sub-Saharan Africa and
• Australasia

Packaging Market Analysis

The report covers below mentioned analysis, but is not limited to:

• Overview of Packaging Market
• Research Methodology
• Executive Summary
• Market Dynamics of Packaging Market
  • Driving Factors
  • Restraints
  • Opportunities
• Global Market Status and Forecast by Segment A
• Global Market Status and Forecast by Segment B
• Global Market Status and Forecast by Segment C
• Global Market Status and Forecast by Regions
• Upstream and Downstream Market Analysis of Packaging Market
• Cost and Gross Margin Analysis of Packaging Market
• Packaging Market Report - Global Industry Analysis, Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030
  • Competition Landscape
  • Market Share of Major Players
• Key Recommendations

The “Packaging Market Report - Global Industry Analysis, Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030” report helps the clients to take business decisions and to understand strategies of major players in the industry. The report delivers the market driven results supported by a mix of primary and secondary research. The report provides the results triangulated through authentic sources and upon conducting thorough primary interviews with the industry experts. The report includes the results on the areas where the client can focus and create point of parity and develop a competitive edge, based on real-time data results.

Packaging Market Key Stakeholders

Below are the key stakeholders for the Packaging Market:

• Manufacturers
• Distributors/Traders/Wholesalers
• Material/Component Manufacturers
• Industry Associations
• Downstream vendors

Packaging Market Report Scope

Report AttributeDetails
Base year2023
Historical data2018 – 2023
Forecast2024 - 2030
CAGR2024 - 2030
Quantitative UnitsValue (USD Million)
Report coverageRevenue Forecast, Competitive Landscape, Growth Factors, Trends and Strategies. Customized report options available on request
Segments coveredProduct type, technology, application, geography
Regions coveredNorth America, Latin America, Europe, MENA, Asia Pacific, Sub-Saharan Africa and Australasia
Countries coveredUS, UK, China, Japan, Germany, India, France, Brazil, Italy, Canada, Russia, South Korea, Australia, Spain, Mexico and others
Customization scopeAvailable on request
PricingVarious purchase options available as per your research needs. Discounts available on request

COVID-19 Impact Analysis

Like most other markets, the outbreak of COVID-19 had an unfavorable impact on the Packaging Market worldwide. This report discusses in detail the disruptions experienced by the market, the impact on flow of raw materials, manufacturing operations, production trends, consumer demand and the projected future of this market post pandemic.

The report has helped our clients:

• To describe and forecast the Packaging Market size, on the basis of various segmentations and geography, in terms of value and volume
• To measure the changing needs of customers/industries
• To provide detailed information regarding the drivers, restraints, opportunities, and challenges influencing the growth of the market
• To gain competitive intelligence and uncover new opportunities
• To analyse opportunities in the market for stakeholders by identifying high-growth segments in Packaging Market
• To strategically profile key players and provide details of the current competitive landscape
• To analyse strategic approaches adopted by players in the market, such as product launches and developments, acquisitions, collaborations, contracts, expansions, and partnerships

Report Customization

Citius Research provides free customization of reports as per your need. This report can be personalized to meet your requirements. Get in touch with our sales team, who will guarantee you to get a report that suits your necessities.

Customize This Report

Frequently Asked Questions

The Global Packaging Market size was valued at $XX billion in 2023 and is anticipated to reach $XX billion by 2030 growing at a CAGR of XX%
The global Packaging Market is expected to grow at a CAGR of XX% from 2023 to 2030.
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Table of Contents

Chapter 1. Introduction
  1.1. Market Scope
  1.2. Key Segmentations
  1.3. Research Objective
Chapter 2. Research Methodology & Assumptions
Chapter 3. Executive Summary
Chapter 4. Market Background
  4.1. Dynamics
    4.1.1. Drivers
    4.1.2. Restraints
    4.1.3. Opportunity
    4.1.4. Challenges
  4.2. Key Trends in the Impacting the Market
    4.2.1. Demand & Supply
  4.3. Industry SWOT Analysis
  4.4. Porter’s Five Forces Analysis
  4.5. Value and Supply Chain Analysis
  4.6. Macro-Economic Factors
  4.7. COVID-19 Impact Analysis
    4.7.1. Global and Regional Assessment
  4.8. Profit Margin Analysis
  4.9. Trade Analysis
    4.9.1. Importing Countries
    4.9.2. Exporting Countries
  4.10. Market Entry Strategies
  4.11. Market Assessment (US$ Mn and Units)
Chapter 5. Global Packaging Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Segment A
  5.1. By Segment A, 2024 - 2030
    5.1.1. Sub-Segment A
    5.1.2. Sub-Segment B
  5.2. Opportunity Analysis
Chapter 6. Global Packaging Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Segment B
  6.1. By Segment B, 2024 - 2030
    6.1.1. Sub-Segment A
    6.1.2. Sub-Segment B
  6.2. Opportunity Analysis
Chapter 7. Global Packaging Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Segment C
  7.1. By Segment C, 2024 - 2030
    7.1.1. Sub-Segment A
    7.1.2. Sub-Segment B
  7.2. Opportunity Analysis
Chapter 8. Global Packaging Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Region
  8.1. By Region, 2024 - 2030
    8.1.1. North America
    8.1.2. Latin America
    8.1.3. Europe
    8.1.4. MENA
    8.1.5. Asia Pacific
    8.1.6. Sub-Saharan Africa
    8.1.7. Australasia
  8.2. Opportunity Analysis
Chapter 9. North America Packaging Market Forecast and Trend Analysis
  9.1. Regional Overview
  9.2. Pricing Analysis
  9.3. Key Trends in the Region
    9.3.1. Supply and Demand
  9.4. Demographic Structure
  9.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    9.5.1. Sub-Segment A
    9.5.2. Sub-Segment B
  9.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    9.6.1. Sub-Segment A
    9.6.2. Sub-Segment B
  9.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    9.7.1. Sub-Segment A
    9.7.2. Sub-Segment B
  9.8. By Country, 2024 - 2030, (US$ Mn and Units)
    9.8.1. U.S.
    9.8.2. Canada
    9.8.3. Rest of North America
  9.9. Opportunity Analysis
Chapter 10. Latin America Packaging Market Forecast and Trend Analysis
  10.1. Regional Overview
  10.2. Pricing Analysis
  10.3. Key Trends in the Region
    10.3.1. Supply and Demand
  10.4. Demographic Structure
  10.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    10.5.1. Sub-Segment A
    10.5.2. Sub-Segment B
  10.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    10.6.1. Sub-Segment A
    10.6.2. Sub-Segment B
  10.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    10.7.1. Sub-Segment A
    10.7.2. Sub-Segment B
  10.8. By Country, 2024 - 2030, (US$ Mn and Units)
    10.8.1. Brazil
    10.8.2. Argentina
    10.8.3. Rest of Latin America
  10.9. Opportunity Analysis
Chapter 11. Europe Packaging Market Forecast and Trend Analysis
  11.1. Regional Overview
  11.2. Pricing Analysis
  11.3. Key Trends in the Region
    11.3.1. Supply and Demand
  11.4. Demographic Structure
  11.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    11.5.1. Sub-Segment A
    11.5.2. Sub-Segment B
  11.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    11.6.1. Sub-Segment A
    11.6.2. Sub-Segment B
  11.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    11.7.1. Sub-Segment A
    11.7.2. Sub-Segment B
  11.8. By Country, 2024 - 2030, (US$ Mn and Units)
    11.8.1. UK
    11.8.2. Germany
    11.8.3. France
    11.8.4. Spain
    11.8.5. Rest of Europe
  11.9. Opportunity Analysis
Chapter 12. MENA Packaging Market Forecast and Trend Analysis
  12.1. Regional Overview
  12.2. Pricing Analysis
  12.3. Key Trends in the Region
    12.3.1. Supply and Demand
  12.4. Demographic Structure
  12.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    12.5.1. Sub-Segment A
    12.5.2. Sub-Segment B
  12.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    12.6.1. Sub-Segment A
    12.6.2. Sub-Segment B
  12.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    12.7.1. Sub-Segment A
    12.7.2. Sub-Segment B
  12.8. By Country, 2024 - 2030, (US$ Mn and Units)
    12.8.1. Egypt
    12.8.2. Algeria
    12.8.3. GCC
    12.8.4. Rest of MENA
  12.9. Opportunity Analysis
Chapter 13. Asia Pacific Packaging Market Forecast and Trend Analysis
  13.1. Regional Overview
  13.2. Pricing Analysis
  13.3. Key Trends in the Region
    13.3.1. Supply and Demand
  13.4. Demographic Structure
  13.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    13.5.1. Sub-Segment A
    13.5.2. Sub-Segment B
  13.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    13.6.1. Sub-Segment A
    13.6.2. Sub-Segment B
  13.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    13.7.1. Sub-Segment A
    13.7.2. Sub-Segment B
  13.8. By Country, 2024 - 2030, (US$ Mn and Units)
    13.8.1. India
    13.8.2. China
    13.8.3. Japan
    13.8.4. ASEAN
    13.8.5. Rest of Asia Pacific
  13.9. Opportunity Analysis
Chapter 14. Sub-Saharan Africa Packaging Market Forecast and Trend Analysis
  14.1. Regional Overview
  14.2. Pricing Analysis
  14.3. Key Trends in the Region
    14.3.1. Supply and Demand
  14.4. Demographic Structure
  14.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    14.5.1. Sub-Segment A
    14.5.2. Sub-Segment B
  14.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    14.6.1. Sub-Segment A
    14.6.2. Sub-Segment B
  14.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    14.7.1. Sub-Segment A
    14.7.2. Sub-Segment B
  14.8. By Country, 2024 - 2030, (US$ Mn and Units)
    14.8.1. Ethiopia
    14.8.2. Nigeria
    14.8.3. Rest of Sub-Saharan Africa
  14.9. Opportunity Analysis
Chapter 15. Australasia Packaging Market Forecast and Trend Analysis
  15.1. Regional Overview
  15.2. Pricing Analysis
  15.3. Key Trends in the Region
    15.3.1. Supply and Demand
  15.4. Demographic Structure
  15.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    15.5.1. Sub-Segment A
    15.5.2. Sub-Segment B
  15.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    15.6.1. Sub-Segment A
    15.6.2. Sub-Segment B
  15.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    15.7.1. Sub-Segment A
    15.7.2. Sub-Segment B
  15.8. By Country, 2024 - 2030, (US$ Mn and Units)
    15.8.1. Australia
    15.8.2. New Zealand
    15.8.3. Rest of Australasia
  15.9. Opportunity Analysis
Chapter 16. Competition Analysis
  16.1. Competitive Benchmarking
    16.1.1. Top Player’s Market Share
    16.1.2. Price and Product Comparison
  16.2. Company Profiles
    16.2.1. Company A
      16.2.1.1. Company Overview
      16.2.1.2. Segmental Revenue
      16.2.1.3. Product Portfolio
      16.2.1.4. Key Developments
      16.2.1.5. Strategic Outlook
    16.2.2. Company B
      16.2.2.1. Company Overview
      16.2.2.2. Segmental Revenue
      16.2.2.3. Product Portfolio
      16.2.2.4. Key Developments
      16.2.2.5. Strategic Outlook
    16.2.3. Company C
      16.2.3.1. Company Overview
      16.2.3.2. Segmental Revenue
      16.2.3.3. Product Portfolio
      16.2.3.4. Key Developments
      16.2.3.5. Strategic Outlook
    16.2.4. Company D
      16.2.4.1. Company Overview
      16.2.4.2. Segmental Revenue
      16.2.4.3. Product Portfolio
      16.2.4.4. Key Developments
      16.2.4.5. Strategic Outlook
    16.2.5. Company E
      16.2.5.1. Company Overview
      16.2.5.2. Segmental Revenue
      16.2.5.3. Product Portfolio
      16.2.5.4. Key Developments
      16.2.5.5. Strategic Outlook
    16.2.6. Company F
      16.2.6.1. Company Overview
      16.2.6.2. Segmental Revenue
      16.2.6.3. Product Portfolio
      16.2.6.4. Key Developments
      16.2.6.5. Strategic Outlook
    16.2.7. Company G
      16.2.7.1. Company Overview
      16.2.7.2. Segmental Revenue
      16.2.7.3. Product Portfolio
      16.2.7.4. Key Developments
      16.2.7.5. Strategic Outlook
    16.2.8. Company H
      16.2.8.1. Company Overview
      16.2.8.2. Segmental Revenue
      16.2.8.3. Product Portfolio
      16.2.8.4. Key Developments
      16.2.8.5. Strategic Outlook
    16.2.9. Company I
      16.2.9.1. Company Overview
      16.2.9.2. Segmental Revenue
      16.2.9.3. Product Portfolio
      16.2.9.4. Key Developments
      16.2.9.5. Strategic Outlook
    16.2.10. Company J
      16.2.10.1. Company Overview
      16.2.10.2. Segmental Revenue
      16.2.10.3. Product Portfolio
      16.2.10.4. Key Developments
      16.2.10.5. Strategic Outlook
Chapter 17. Go-To-Market Strategy

Research Methodology

We follow a robust research methodology to analyze the market in order to provide our clients with qualitative and quantitative analysis which has a very low or negligible deviance. Extensive secondary research supported by primary data collection methods help us to thoroughly understand and gauge the market. We incorporate both top-down and bottom-up approach for estimating the market. The below mentioned methods are then adopted to triangulate and validate the market.

Secondary data collection and interpretation

Secondary research includes sources such as published books, articles in journals, news media and published businesses, government and international body publications, and associations. Sources also include paid databases such as Hoovers, Thomson Reuters, Passport and others. Data derived through secondary sources is further validated through primary sources. The secondary sources also include major manufacturers mapped on the basis of revenues, product portfolios, and sales channels.

Primary data collection

Primary data collection methods include conducting interviews with industry experts and various stakeholders across the supply chain, such as raw material suppliers, manufacturers, product distributors and customers. The interviews are either telephonic or face-to-face, or even a combination of both. Prevailing trends in the industry are gathered by conducting surveys. Primary interviews also help us to understand the market drivers, restraints and opportunities, along with the challenges in the market. This method helps us in validating the data gathered through secondary sources, further triangulating the data and developing it through our statistical tools. We generally conduct interviews with -

  • CEOs, Directors, and VPs
  • Sales and Marketing Managers
  • Plant Heads and Manufacturing Department Heads
  • Product Specialists

Supply Side and Demand Side Data Collection

Supply side analysis is based on the data collected from the manufacturers and the product providers in terms of their segmental revenues. Secondary sources for this type of analysis include company annual reports and publications, associations and organisations, government publications and others.

Demand side analysis is based upon the consumer insights who are the end users of the particular product in question. They could be an individual user or an organisation. Such data is gathered through consumer surveys and focused group interviews.

Market Engineering

As a primary step, in order to develop the market numbers we follow a vigorous methodology that includes studying the parent market of the niche product and understanding the industry trends, acceptance among customers of the product, challenges, future growth, and others, followed by further breaking down the market under consideration into various segments and sub-markets. Additionally, in order to cross-validate the market, we also determine the top players in the market, along with their segmental revenues for the said market. Our secondary sources help us to validate the market share of the top players. Using both the qualitative and quantitative analysis of all the possible factors helps us determine the market numbers which are inclined towards accuracy.

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