Multiwall Bags Market Report, Global Industry Analysis, Market Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2023 - 2030

  • Published Date: Jan, 2024
  • Report ID: CR0211032
  • Format: Electronic (PDF)
  • Number of Pages: 187
  • Author(s): Joshi, Madhavi

Report Overview

The Multiwall Bags Market size was estimated at USD 7.8 billion in 2023 and is projected to reach USD 14 billion by 2030, exhibiting a compound annual growth rate (CAGR) of 8.50% during the forecast period (2024-2030).

Multiwall Bags Market

(Market Size)
$7.8 billion
$14 billion
2023
2030
Source: Citius Research
Study Period 2018 - 2030
Base Year For Estimation 2023
Forecast Data Period 2024 - 2030
CAGR (2024-2030) 8.50%
2023 Market Size USD 7.8 billion
2030 Market Size USD 14 billion
Key Players Mondi, Smurfit Kappa, LC Packaging, Hood Packaging, Bemis

Market Summary

The multiwall bags market is a significant segment within the global packaging industry, primarily utilized for the storage and transportation of bulk dry goods such as fertilizers, chemicals, food products, and construction materials. These bags are engineered from multiple layers of paper, plastic, or a combination of both, providing enhanced strength, durability, and protective barriers against moisture, contaminants, and physical damage. The market is characterized by a consistent demand driven by their cost-effectiveness, recyclability, and suitability for heavy-duty applications across various industrial sectors. Key end-use industries include agriculture, chemicals, building and construction, and food and beverage, where the need for efficient and safe packaging solutions is paramount. Innovations in material technology and printing have further expanded their utility, allowing for improved branding and product information dissemination. The market is globally distributed, with production and consumption patterns influenced by regional industrial activities and economic development.

Key Highlights

The multiwall bags market is distinguished by several key highlights that underscore its importance and evolution. A prominent feature is the increasing adoption of sustainable and eco-friendly materials, such as recycled paper and biodegradable plastics, aligning with global environmental regulations and consumer preferences. Advanced manufacturing techniques have enabled the production of bags with superior barrier properties, enhancing product shelf life and safety. The integration of smart packaging technologies, including QR codes and RFID tags, is gaining traction, offering traceability and anti-counterfeiting measures. Customization and high-quality flexographic printing capabilities allow companies to use these bags as effective marketing tools. The market is also witnessing consolidation activities, with major players engaging in mergers and acquisitions to expand their geographic footprint and product portfolios. Additionally, the robustness of multiwall bags in logistics and supply chain operations, particularly in emerging economies, continues to drive their preference over alternative packaging solutions.

Drivers, Opportunities & Restraints

Growth in the multiwall bags market is propelled by several drivers, including the expanding agricultural sector, which demands reliable packaging for fertilizers, seeds, and animal feed. The rise in construction activities globally necessitates packaging for cement, sand, and other building materials, further stimulating market demand. Opportunities abound in the development of innovative, sustainable materials and the exploration of new applications in industries such as pharmaceuticals and retail. The increasing focus on lightweight and cost-effective packaging solutions presents another significant opportunity for market expansion. However, the market faces restraints such as stringent environmental regulations regarding plastic usage and waste management, which could hinder growth. Competition from alternative packaging formats like flexible intermediate bulk containers (FIBCs) and rigid containers also poses a challenge. Economic volatility and fluctuations in raw material prices, particularly for plastics and papers, can impact production costs and profit margins, acting as additional restraints on market progression.

Concentration Insights

The multiwall bags market exhibits a moderately concentrated landscape with the presence of several key global players and numerous regional manufacturers. Leading companies such as Mondi Group, Berry Global Inc., and Sonoco Products Company dominate the market through extensive product offerings, technological advancements, and strong distribution networks. These players focus on strategic initiatives like capacity expansions, product innovations, and mergers and acquisitions to strengthen their market positions. Regionally, North America and Europe are mature markets with high concentration levels, characterized by stringent regulations and advanced manufacturing capabilities. In contrast, the Asia-Pacific region is fragmented, with a mix of large international corporations and local manufacturers catering to the rapidly growing industrial and agricultural sectors. The competitive dynamics are influenced by factors such as pricing strategies, product quality, and sustainability initiatives, with companies increasingly investing in research and development to gain a competitive edge.

Type Insights

Multiwall bags are categorized based on material type into paper, plastic, and fabric varieties, each serving distinct application needs. Paper multiwall bags, often laminated with polyethylene or other polymers, are widely used for packaging dry flowable products like cement, flour, and animal feed due to their excellent printability and recyclability. Plastic multiwall bags, typically made from polypropylene or polyethylene, offer superior moisture resistance and durability, making them ideal for chemicals, fertilizers, and food products that require enhanced protection. Fabric multiwall bags, constructed from materials like polypropylene woven fabric, are employed for heavy-duty applications such as packaging construction materials and agricultural products. Each type is designed with specific features such as valve closures, pinch bottoms, or open mouths to facilitate easy filling and handling. Innovations in material blends and coatings continue to improve the functional properties of these bags, addressing evolving industry requirements for safety, sustainability, and efficiency.

Application Insights

Multiwall bags find extensive applications across various industries due to their versatility and protective qualities. In the agriculture sector, they are predominantly used for packaging fertilizers, animal feed, seeds, and grains, ensuring product integrity during storage and transit. The chemical industry utilizes these bags for packaging pigments, resins, and other industrial chemicals, leveraging their resistance to moisture and contaminants. In the building and construction industry, multiwall bags are essential for packaging cement, gypsum, and other construction materials, offering strength and durability to withstand rough handling. The food and beverage industry employs them for products like sugar, flour, and rice, where maintaining freshness and preventing contamination are critical. Other applications include pharmaceuticals, minerals, and consumer goods, where customized multiwall bags provide tailored solutions for specific packaging needs. The broad applicability underscores their integral role in global supply chains and industrial operations.

Regional Insights

The multiwall bags market demonstrates varied dynamics across different regions, influenced by industrial development, economic conditions, and regulatory frameworks. North America holds a significant share, driven by robust agricultural activities, chemical manufacturing, and construction industries, with the United States being a major contributor. Europe follows closely, characterized by stringent environmental regulations promoting sustainable packaging solutions and advanced manufacturing technologies. The Asia-Pacific region is anticipated to witness substantial growth, fueled by rapid industrialization, urbanization, and expanding agricultural sectors in countries like China and India. Latin America and the Middle East & Africa are emerging markets, with growth propelled by increasing investments in infrastructure and agriculture. Regional preferences for specific materials and bag types vary, with paper bags being more prevalent in environmentally conscious regions, while plastic bags are favored in areas requiring high durability and moisture resistance.

Company Insights

Prominent companies in the multiwall bags market include Mondi Group, Berry Global Inc., Sonoco Products Company, Hood Packaging Corporation, and Manyan Inc. These players are recognized for their extensive product portfolios, innovation capabilities, and global reach. Mondi Group focuses on sustainable packaging solutions, offering a range of paper-based multiwall bags with advanced barrier properties. Berry Global Inc. emphasizes plastic multiwall bags, leveraging its expertise in polymer science to deliver high-performance packaging. Sonoco Products Company provides diversified packaging solutions, including multiwall bags for industrial and consumer applications. Hood Packaging Corporation and Manyan Inc. are key players in North America, specializing customized packaging solutions tailored to client needs. These companies engage in strategic initiatives such as product development, capacity expansion, and sustainability projects to enhance their market presence and cater to evolving customer demands, ensuring competitiveness in a dynamic market environment.

Recent Developments

Recent developments in the multiwall bags market reflect a strong focus on sustainability, technological integration, and strategic growth. Companies are increasingly investing in the development of recyclable and biodegradable materials to meet environmental regulations and consumer expectations. For instance, innovations in water-based adhesives and inks are reducing the environmental footprint of multiwall bag production. Technological advancements include the incorporation of smart features like NFC tags and augmented reality for enhanced user engagement and supply chain transparency. Mergers and acquisitions have been notable, with key players acquiring smaller firms to expand their geographic and product capabilities. Capacity expansions in emerging markets, particularly in Asia-Pacific and Latin America, are addressing growing local demand. Additionally, collaborations with end-use industries for customized packaging solutions are becoming more prevalent, driving innovation and market differentiation in response to specific application requirements.

Report Segmentation

The multiwall bags market report is segmented based on type, application, and region to provide a comprehensive analysis. By type, the market is divided into paper multiwall bags, plastic multiwall bags, and fabric multiwall bags, each analyzed for their market share, growth trends, and material innovations. Application segmentation covers agriculture, chemicals, food and beverage, building and construction, and others, detailing the demand dynamics, usage patterns, and future prospects for each sector. Geographically, the market is segmented into North America, Europe, Asia-Pacific, Latin America, and the Middle East & Africa, with each region evaluated for its market size, growth drivers, competitive landscape, and regulatory environment. This structured segmentation enables stakeholders to identify specific opportunities, understand regional and application-based variances, and make informed decisions regarding investments, product development, and market entry strategies.

FAQs

What are multiwall bags made of? Multiwall bags are typically constructed from multiple layers of paper, plastic, or fabric materials. Paper layers are often kraft paper, sometimes coated with polyethylene for moisture resistance, while plastic bags may use polypropylene or polyethylene. Fabric bags are usually made from woven polypropylene, offering high strength and durability for heavy-duty applications.

How are multiwall bags used in agriculture? In agriculture, multiwall bags are extensively used for packaging fertilizers, animal feed, seeds, and grains. They provide protection against moisture, pests, and physical damage during storage and transportation, ensuring product quality and facilitating efficient handling and distribution across the supply chain.

What is the difference between sewn open mouth and pinch bottom multiwall bags? Sewn open mouth multiwall bags have the top sewn shut after filling and are commonly used for products like animal feed and fertilizer. Pinch bottom bags feature a bottom that is pinched and pasted, providing a flat base for stable stacking, and are often used for cement and chemicals. The choice depends on the product and handling requirements.

Are multiwall bags recyclable? Many multiwall bags are recyclable, particularly those made from paper, which can be repulped. Plastic-based multiwall bags may be recyclable depending on the material type and local recycling facilities. Manufacturers are increasingly developing recyclable and biodegradable options to enhance sustainability and comply with environmental regulations.

Which industries use multiwall bags the most? The agriculture, chemicals, and building and construction industries are the largest users of multiwall bags. They are employed for packaging products such as fertilizers, chemicals, cement, and animal feed due to their durability, cost-effectiveness, and ability to protect contents from environmental factors and contamination.

What are the trends in the multiwall bags market? Key trends include a shift towards sustainable materials, such as recycled and biodegradable options, integration of smart technologies for traceability, and advancements in printing for better branding. There is also growing demand from emerging economies and increased focus on lightweighting to reduce material usage and transportation costs.

Citius Research has developed a research report titled “Multiwall Bags Market Report - Global Industry Analysis, Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030” delivering key insights regarding business intelligence and providing concrete business strategies to clients in the form of a detailed syndicated report. The report details out the factors such as business environment, industry trend, growth opportunities, competition, pricing, global and regional market analysis, and other market related factors.

Details included in the report for the years 2024 through 2030

• Multiwall Bags Market Potential
• Segment-wise breakup
• Compounded annual growth rate (CAGR) for the next 6 years
• Key customers and their preferences
• Market share of major players and their competitive strength
• Existing competition in the market
• Price trend analysis
• Key trend analysis
• Market entry strategies
• Market opportunity insights

The report focuses on the drivers, restraints, opportunities, and challenges in the market based on various factors geographically. Further, key players, major collaborations, merger & acquisitions along with trending innovation and business policies are reviewed in the report. The Multiwall Bags Market report is segmented on the basis of various market segments and their analysis, both in terms of value and volume, for each region for the period under consideration.

Multiwall Bags Market Segmentation

Market Segmentation

Regions Covered

• North America
• Latin America
• Europe
• MENA
• Asia Pacific
• Sub-Saharan Africa and
• Australasia

Multiwall Bags Market Analysis

The report covers below mentioned analysis, but is not limited to:

• Overview of Multiwall Bags Market
• Research Methodology
• Executive Summary
• Market Dynamics of Multiwall Bags Market
  • Driving Factors
  • Restraints
  • Opportunities
• Global Market Status and Forecast by Segment A
• Global Market Status and Forecast by Segment B
• Global Market Status and Forecast by Segment C
• Global Market Status and Forecast by Regions
• Upstream and Downstream Market Analysis of Multiwall Bags Market
• Cost and Gross Margin Analysis of Multiwall Bags Market
• Multiwall Bags Market Report - Global Industry Analysis, Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030
  • Competition Landscape
  • Market Share of Major Players
• Key Recommendations

The “Multiwall Bags Market Report - Global Industry Analysis, Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030” report helps the clients to take business decisions and to understand strategies of major players in the industry. The report delivers the market driven results supported by a mix of primary and secondary research. The report provides the results triangulated through authentic sources and upon conducting thorough primary interviews with the industry experts. The report includes the results on the areas where the client can focus and create point of parity and develop a competitive edge, based on real-time data results.

Multiwall Bags Market Key Stakeholders

Below are the key stakeholders for the Multiwall Bags Market:

• Manufacturers
• Distributors/Traders/Wholesalers
• Material/Component Manufacturers
• Industry Associations
• Downstream vendors

Multiwall Bags Market Report Scope

Report AttributeDetails
Base year2023
Historical data2018 – 2023
Forecast2024 - 2030
CAGR2024 - 2030
Quantitative UnitsValue (USD Million)
Report coverageRevenue Forecast, Competitive Landscape, Growth Factors, Trends and Strategies. Customized report options available on request
Segments coveredProduct type, technology, application, geography
Regions coveredNorth America, Latin America, Europe, MENA, Asia Pacific, Sub-Saharan Africa and Australasia
Countries coveredUS, UK, China, Japan, Germany, India, France, Brazil, Italy, Canada, Russia, South Korea, Australia, Spain, Mexico and others
Customization scopeAvailable on request
PricingVarious purchase options available as per your research needs. Discounts available on request

COVID-19 Impact Analysis

Like most other markets, the outbreak of COVID-19 had an unfavorable impact on the Multiwall Bags Market worldwide. This report discusses in detail the disruptions experienced by the market, the impact on flow of raw materials, manufacturing operations, production trends, consumer demand and the projected future of this market post pandemic.

The report has helped our clients:

• To describe and forecast the Multiwall Bags Market size, on the basis of various segmentations and geography, in terms of value and volume
• To measure the changing needs of customers/industries
• To provide detailed information regarding the drivers, restraints, opportunities, and challenges influencing the growth of the market
• To gain competitive intelligence and uncover new opportunities
• To analyse opportunities in the market for stakeholders by identifying high-growth segments in Multiwall Bags Market
• To strategically profile key players and provide details of the current competitive landscape
• To analyse strategic approaches adopted by players in the market, such as product launches and developments, acquisitions, collaborations, contracts, expansions, and partnerships

Report Customization

Citius Research provides free customization of reports as per your need. This report can be personalized to meet your requirements. Get in touch with our sales team, who will guarantee you to get a report that suits your necessities.

Customize This Report

Frequently Asked Questions

The Global Multiwall Bags Market size was valued at $XX billion in 2023 and is anticipated to reach $XX billion by 2030 growing at a CAGR of XX%
The global Multiwall Bags Market is expected to grow at a CAGR of XX% from 2023 to 2030.
For further details request a free sample copy of this report here.
For further details request a free sample copy of this report here.
For further details request a free sample copy of this report here.
For further details request a free sample copy of this report here.

Table of Contents

Chapter 1. Introduction
  1.1. Market Scope
  1.2. Key Segmentations
  1.3. Research Objective
Chapter 2. Research Methodology & Assumptions
Chapter 3. Executive Summary
Chapter 4. Market Background
  4.1. Dynamics
    4.1.1. Drivers
    4.1.2. Restraints
    4.1.3. Opportunity
    4.1.4. Challenges
  4.2. Key Trends in the Impacting the Market
    4.2.1. Demand & Supply
  4.3. Industry SWOT Analysis
  4.4. Porter’s Five Forces Analysis
  4.5. Value and Supply Chain Analysis
  4.6. Macro-Economic Factors
  4.7. COVID-19 Impact Analysis
    4.7.1. Global and Regional Assessment
  4.8. Profit Margin Analysis
  4.9. Trade Analysis
    4.9.1. Importing Countries
    4.9.2. Exporting Countries
  4.10. Market Entry Strategies
  4.11. Market Assessment (US$ Mn and Units)
Chapter 5. Global Multiwall Bags Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Segment A
  5.1. By Segment A, 2024 - 2030
    5.1.1. Sub-Segment A
    5.1.2. Sub-Segment B
  5.2. Opportunity Analysis
Chapter 6. Global Multiwall Bags Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Segment B
  6.1. By Segment B, 2024 - 2030
    6.1.1. Sub-Segment A
    6.1.2. Sub-Segment B
  6.2. Opportunity Analysis
Chapter 7. Global Multiwall Bags Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Segment C
  7.1. By Segment C, 2024 - 2030
    7.1.1. Sub-Segment A
    7.1.2. Sub-Segment B
  7.2. Opportunity Analysis
Chapter 8. Global Multiwall Bags Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Region
  8.1. By Region, 2024 - 2030
    8.1.1. North America
    8.1.2. Latin America
    8.1.3. Europe
    8.1.4. MENA
    8.1.5. Asia Pacific
    8.1.6. Sub-Saharan Africa
    8.1.7. Australasia
  8.2. Opportunity Analysis
Chapter 9. North America Multiwall Bags Market Forecast and Trend Analysis
  9.1. Regional Overview
  9.2. Pricing Analysis
  9.3. Key Trends in the Region
    9.3.1. Supply and Demand
  9.4. Demographic Structure
  9.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    9.5.1. Sub-Segment A
    9.5.2. Sub-Segment B
  9.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    9.6.1. Sub-Segment A
    9.6.2. Sub-Segment B
  9.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    9.7.1. Sub-Segment A
    9.7.2. Sub-Segment B
  9.8. By Country, 2024 - 2030, (US$ Mn and Units)
    9.8.1. U.S.
    9.8.2. Canada
    9.8.3. Rest of North America
  9.9. Opportunity Analysis
Chapter 10. Latin America Multiwall Bags Market Forecast and Trend Analysis
  10.1. Regional Overview
  10.2. Pricing Analysis
  10.3. Key Trends in the Region
    10.3.1. Supply and Demand
  10.4. Demographic Structure
  10.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    10.5.1. Sub-Segment A
    10.5.2. Sub-Segment B
  10.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    10.6.1. Sub-Segment A
    10.6.2. Sub-Segment B
  10.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    10.7.1. Sub-Segment A
    10.7.2. Sub-Segment B
  10.8. By Country, 2024 - 2030, (US$ Mn and Units)
    10.8.1. Brazil
    10.8.2. Argentina
    10.8.3. Rest of Latin America
  10.9. Opportunity Analysis
Chapter 11. Europe Multiwall Bags Market Forecast and Trend Analysis
  11.1. Regional Overview
  11.2. Pricing Analysis
  11.3. Key Trends in the Region
    11.3.1. Supply and Demand
  11.4. Demographic Structure
  11.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    11.5.1. Sub-Segment A
    11.5.2. Sub-Segment B
  11.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    11.6.1. Sub-Segment A
    11.6.2. Sub-Segment B
  11.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    11.7.1. Sub-Segment A
    11.7.2. Sub-Segment B
  11.8. By Country, 2024 - 2030, (US$ Mn and Units)
    11.8.1. UK
    11.8.2. Germany
    11.8.3. France
    11.8.4. Spain
    11.8.5. Rest of Europe
  11.9. Opportunity Analysis
Chapter 12. MENA Multiwall Bags Market Forecast and Trend Analysis
  12.1. Regional Overview
  12.2. Pricing Analysis
  12.3. Key Trends in the Region
    12.3.1. Supply and Demand
  12.4. Demographic Structure
  12.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    12.5.1. Sub-Segment A
    12.5.2. Sub-Segment B
  12.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    12.6.1. Sub-Segment A
    12.6.2. Sub-Segment B
  12.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    12.7.1. Sub-Segment A
    12.7.2. Sub-Segment B
  12.8. By Country, 2024 - 2030, (US$ Mn and Units)
    12.8.1. Egypt
    12.8.2. Algeria
    12.8.3. GCC
    12.8.4. Rest of MENA
  12.9. Opportunity Analysis
Chapter 13. Asia Pacific Multiwall Bags Market Forecast and Trend Analysis
  13.1. Regional Overview
  13.2. Pricing Analysis
  13.3. Key Trends in the Region
    13.3.1. Supply and Demand
  13.4. Demographic Structure
  13.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    13.5.1. Sub-Segment A
    13.5.2. Sub-Segment B
  13.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    13.6.1. Sub-Segment A
    13.6.2. Sub-Segment B
  13.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    13.7.1. Sub-Segment A
    13.7.2. Sub-Segment B
  13.8. By Country, 2024 - 2030, (US$ Mn and Units)
    13.8.1. India
    13.8.2. China
    13.8.3. Japan
    13.8.4. ASEAN
    13.8.5. Rest of Asia Pacific
  13.9. Opportunity Analysis
Chapter 14. Sub-Saharan Africa Multiwall Bags Market Forecast and Trend Analysis
  14.1. Regional Overview
  14.2. Pricing Analysis
  14.3. Key Trends in the Region
    14.3.1. Supply and Demand
  14.4. Demographic Structure
  14.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    14.5.1. Sub-Segment A
    14.5.2. Sub-Segment B
  14.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    14.6.1. Sub-Segment A
    14.6.2. Sub-Segment B
  14.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    14.7.1. Sub-Segment A
    14.7.2. Sub-Segment B
  14.8. By Country, 2024 - 2030, (US$ Mn and Units)
    14.8.1. Ethiopia
    14.8.2. Nigeria
    14.8.3. Rest of Sub-Saharan Africa
  14.9. Opportunity Analysis
Chapter 15. Australasia Multiwall Bags Market Forecast and Trend Analysis
  15.1. Regional Overview
  15.2. Pricing Analysis
  15.3. Key Trends in the Region
    15.3.1. Supply and Demand
  15.4. Demographic Structure
  15.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    15.5.1. Sub-Segment A
    15.5.2. Sub-Segment B
  15.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    15.6.1. Sub-Segment A
    15.6.2. Sub-Segment B
  15.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    15.7.1. Sub-Segment A
    15.7.2. Sub-Segment B
  15.8. By Country, 2024 - 2030, (US$ Mn and Units)
    15.8.1. Australia
    15.8.2. New Zealand
    15.8.3. Rest of Australasia
  15.9. Opportunity Analysis
Chapter 16. Competition Analysis
  16.1. Competitive Benchmarking
    16.1.1. Top Player’s Market Share
    16.1.2. Price and Product Comparison
  16.2. Company Profiles
    16.2.1. Company A
      16.2.1.1. Company Overview
      16.2.1.2. Segmental Revenue
      16.2.1.3. Product Portfolio
      16.2.1.4. Key Developments
      16.2.1.5. Strategic Outlook
    16.2.2. Company B
      16.2.2.1. Company Overview
      16.2.2.2. Segmental Revenue
      16.2.2.3. Product Portfolio
      16.2.2.4. Key Developments
      16.2.2.5. Strategic Outlook
    16.2.3. Company C
      16.2.3.1. Company Overview
      16.2.3.2. Segmental Revenue
      16.2.3.3. Product Portfolio
      16.2.3.4. Key Developments
      16.2.3.5. Strategic Outlook
    16.2.4. Company D
      16.2.4.1. Company Overview
      16.2.4.2. Segmental Revenue
      16.2.4.3. Product Portfolio
      16.2.4.4. Key Developments
      16.2.4.5. Strategic Outlook
    16.2.5. Company E
      16.2.5.1. Company Overview
      16.2.5.2. Segmental Revenue
      16.2.5.3. Product Portfolio
      16.2.5.4. Key Developments
      16.2.5.5. Strategic Outlook
    16.2.6. Company F
      16.2.6.1. Company Overview
      16.2.6.2. Segmental Revenue
      16.2.6.3. Product Portfolio
      16.2.6.4. Key Developments
      16.2.6.5. Strategic Outlook
    16.2.7. Company G
      16.2.7.1. Company Overview
      16.2.7.2. Segmental Revenue
      16.2.7.3. Product Portfolio
      16.2.7.4. Key Developments
      16.2.7.5. Strategic Outlook
    16.2.8. Company H
      16.2.8.1. Company Overview
      16.2.8.2. Segmental Revenue
      16.2.8.3. Product Portfolio
      16.2.8.4. Key Developments
      16.2.8.5. Strategic Outlook
    16.2.9. Company I
      16.2.9.1. Company Overview
      16.2.9.2. Segmental Revenue
      16.2.9.3. Product Portfolio
      16.2.9.4. Key Developments
      16.2.9.5. Strategic Outlook
    16.2.10. Company J
      16.2.10.1. Company Overview
      16.2.10.2. Segmental Revenue
      16.2.10.3. Product Portfolio
      16.2.10.4. Key Developments
      16.2.10.5. Strategic Outlook
Chapter 17. Go-To-Market Strategy

Research Methodology

We follow a robust research methodology to analyze the market in order to provide our clients with qualitative and quantitative analysis which has a very low or negligible deviance. Extensive secondary research supported by primary data collection methods help us to thoroughly understand and gauge the market. We incorporate both top-down and bottom-up approach for estimating the market. The below mentioned methods are then adopted to triangulate and validate the market.

Secondary data collection and interpretation

Secondary research includes sources such as published books, articles in journals, news media and published businesses, government and international body publications, and associations. Sources also include paid databases such as Hoovers, Thomson Reuters, Passport and others. Data derived through secondary sources is further validated through primary sources. The secondary sources also include major manufacturers mapped on the basis of revenues, product portfolios, and sales channels.

Primary data collection

Primary data collection methods include conducting interviews with industry experts and various stakeholders across the supply chain, such as raw material suppliers, manufacturers, product distributors and customers. The interviews are either telephonic or face-to-face, or even a combination of both. Prevailing trends in the industry are gathered by conducting surveys. Primary interviews also help us to understand the market drivers, restraints and opportunities, along with the challenges in the market. This method helps us in validating the data gathered through secondary sources, further triangulating the data and developing it through our statistical tools. We generally conduct interviews with -

  • CEOs, Directors, and VPs
  • Sales and Marketing Managers
  • Plant Heads and Manufacturing Department Heads
  • Product Specialists

Supply Side and Demand Side Data Collection

Supply side analysis is based on the data collected from the manufacturers and the product providers in terms of their segmental revenues. Secondary sources for this type of analysis include company annual reports and publications, associations and organisations, government publications and others.

Demand side analysis is based upon the consumer insights who are the end users of the particular product in question. They could be an individual user or an organisation. Such data is gathered through consumer surveys and focused group interviews.

Market Engineering

As a primary step, in order to develop the market numbers we follow a vigorous methodology that includes studying the parent market of the niche product and understanding the industry trends, acceptance among customers of the product, challenges, future growth, and others, followed by further breaking down the market under consideration into various segments and sub-markets. Additionally, in order to cross-validate the market, we also determine the top players in the market, along with their segmental revenues for the said market. Our secondary sources help us to validate the market share of the top players. Using both the qualitative and quantitative analysis of all the possible factors helps us determine the market numbers which are inclined towards accuracy.

Request a detailed Research Methodology for the market.

Request Customization or Sample Report

To request a sample report or for any inquiry regarding this report, please fill out the form below

Yes, I have read the Privacy Policy.

Related Reports






latest reports