Mortar Testing Equipment Market Report, Global Industry Analysis, Market Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2023 - 2030

  • Published Date: Jan, 2024
  • Report ID: CR0207039
  • Format: Electronic (PDF)
  • Number of Pages: 222
  • Author(s): Joshi, Madhavi

Report Overview

The Mortar Testing Equipment Market size was estimated at USD 320 million in 2023 and is projected to reach USD 600 million by 2030, exhibiting a compound annual growth rate (CAGR) of 9.50% during the forecast period (2024-2030).

Mortar Testing Equipment Market

(Market Size)
$320 million
$600 million
2023
2030
Source: Citius Research
Study Period 2018 - 2030
Base Year For Estimation 2023
Forecast Data Period 2024 - 2030
CAGR (2024-2030) 9.50%
2023 Market Size USD 320 million
2030 Market Size USD 600 million
Key Players Humboldt, Gilson, ELE International, Controls, Matest

Market Summary

The mortar testing equipment market is a specialized segment within the machinery and equipment industry, focusing on devices and systems used to assess the properties and performance of mortar in construction and building applications. This market caters to the needs of construction companies, material testing laboratories, research institutions, and quality control departments that require precise and reliable data on mortar characteristics such as compressive strength, consistency, workability, and setting time. The equipment includes a range of products from manual devices to fully automated systems, designed to meet various international standards and testing protocols. The demand for mortar testing equipment is intrinsically linked to the health of the global construction sector, particularly in infrastructure development, residential and commercial building projects, and renovation activities. As construction practices evolve towards greater efficiency and sustainability, the role of accurate material testing becomes increasingly critical, driving the need for advanced and compliant testing solutions. Manufacturers in this space are continuously innovating to offer equipment that is not only accurate and durable but also user-friendly and capable of integrating with digital data management systems, reflecting the industry's gradual move towards automation and smart technology integration.

Key Highlights

The mortar testing equipment market is characterized by its reliance on stringent international standards set by organizations like ASTM International and ISO, which dictate the design, calibration, and usage protocols for testing devices. This ensures that equipment from different manufacturers produces consistent and comparable results, a critical factor for global construction projects and material suppliers. A key trend is the increasing adoption of digital and automated testing systems that reduce human error, enhance repeatability, and improve data recording and analysis capabilities. Companies such as Humboldt Mfg. Co., ELE International, and Controls Group are prominent players, known for their comprehensive product portfolios and strong global distribution networks. The market also sees significant activity in emerging economies where rapid urbanization and infrastructure investments are fueling demand for construction materials and their associated quality control equipment. Furthermore, the emphasis on sustainable construction practices is prompting the development of testing equipment capable of evaluating new, eco-friendly mortar mixes, including those with recycled materials or lower carbon footprints. This alignment with broader industry trends underscores the market's dynamic nature and its importance in ensuring structural integrity and compliance in the built environment.

Drivers, Opportunities & Restraints

The primary driver for the mortar testing equipment market is the robust growth in global construction activity, particularly in developing regions of Asia-Pacific and the Middle East, where large-scale infrastructure projects and urban housing developments are prevalent. Government initiatives and investments in public infrastructure, such as roads, bridges, and airports, further propel the demand for reliable material testing to ensure safety and longevity. The increasing stringency of building codes and quality regulations across the world acts as another significant driver, compelling construction firms and material producers to invest in high-quality testing equipment to achieve compliance and avoid costly failures or liabilities.

Opportunities in this market are abundant, especially with the integration of Internet of Things technology and data analytics into testing equipment, allowing for real-time monitoring, predictive maintenance, and seamless integration with Building Information Modeling systems. The rise of prefabricated construction techniques also presents a new avenue for growth, as off-site manufacturing requires rigorous and efficient quality control processes for mortar and other materials. Additionally, the growing focus on research and development of advanced construction materials, including high-performance and self-healing mortars, creates a need for specialized testing apparatus, opening up niche segments for equipment manufacturers.

However, the market faces certain restraints, including the high initial cost of advanced automated testing systems, which can be a barrier for small and medium-sized enterprises or laboratories in cost-sensitive regions. The need for regular calibration and maintenance by skilled technicians adds to the operational costs and complexity, potentially limiting adoption. Furthermore, economic downturns or slowdowns in the construction industry can directly impact capital expenditure on testing equipment, leading to cyclical demand patterns. The presence of local and low-cost manufacturers in some regions also intensifies price competition, potentially affecting profit margins for established players.

Concentration Insights

The mortar testing equipment market exhibits a moderately concentrated landscape with a mix of large multinational corporations and specialized smaller firms. Leading companies such as Humboldt Mfg. Co., ELE International, Controls Group, and Gilson Company, Inc. hold significant market share due to their extensive product ranges, strong brand recognition, and global distribution capabilities. These players often compete on the basis of product innovation, reliability, compliance with international standards, and after-sales service support. The market also includes numerous regional and local manufacturers, particularly in Asia, who compete primarily on price and cater to domestic demand with cost-effective solutions. This concentration dynamic means that while the top players dominate in terms of technology leadership and key account management in major construction and engineering projects, there is ample space for niche players who focus on specific testing applications or offer highly customized equipment. Mergers and acquisitions have been observed as a strategy for larger companies to expand their geographic reach or technological portfolio, further shaping the competitive environment. The concentration is also influenced by the need for continuous research and development to keep pace with evolving material science and testing standards, which tends to favor companies with greater R&D resources.

Type Insights

Mortar testing equipment is categorized based on the specific property of mortar being tested, with key types including compression testing machines, flow tables, consistometers, penetrometers, and setting time apparatus. Compression testing machines are among the most critical and widely used equipment, designed to determine the compressive strength of mortar cubes or cylinders, which is a fundamental indicator of its load-bearing capacity and quality. These machines range from manual, hand-operated models to sophisticated, servo-controlled automatic systems that provide highly accurate and repeatable results. Flow tables are used to assess the workability and consistency of fresh mortar by measuring its spread after a standardized number of jolts, which is essential for ensuring proper application and finish. Consistometers and penetrometers are employed to evaluate the setting characteristics and stiffness of mortar, important for understanding its handling and curing behavior. Each type of equipment is built to conform to specific ASTM, EN, or other international standards, ensuring that test results are recognized and valid across different regions and projects. The choice of equipment type depends largely on the testing requirements, budget, and desired level of automation, with a clear trend towards multi-functional and computerized systems that can perform a suite of tests and automatically record data.

Application Insights

Mortar testing equipment finds application across a diverse spectrum of end-users, primarily within construction and building material industries. Quality control laboratories of cement and mortar manufacturers represent a major application segment, where equipment is used for routine batch testing to ensure product consistency and adherence to specification sheets before dispatch. Construction companies and site laboratories utilize this equipment for incoming material inspection and for testing samples prepared on-site during various stages of a project, crucial for verifying that the mortar used in structural elements meets the designed strength and durability criteria. Research and academic institutions form another important application area, where advanced testing equipment is employed for developing new mortar formulations, studying material behavior under different conditions, and validating theoretical models. Furthermore, government and private certification bodies use this equipment for audit purposes, to verify compliance of construction materials with national and international building codes. The application is also expanding into new areas such as historical building restoration, where specialized mortar mixes are used, and in the precast concrete industry, which requires rapid and reliable testing to maintain high production throughput without compromising quality. The critical nature of these applications underscores the importance of accuracy, reliability, and standardization in mortar testing equipment.

Regional Insights

The demand for mortar testing equipment is globally distributed but shows significant regional variations influenced by construction activity levels, regulatory frameworks, and economic development. The Asia-Pacific region is a dominant and high-growth market, driven by massive infrastructure development in countries like China, India, and Southeast Asian nations, where urbanization, smart city initiatives, and transportation projects are creating substantial demand for construction materials and their quality assurance. North America and Europe represent mature markets characterized by strict building codes, a strong focus on renovation and retrofit projects, and the adoption of advanced testing technologies. These regions see steady demand from well-established construction sectors and a high concentration of material testing laboratories and research facilities. The Middle East and Africa exhibit growing potential, particularly in Gulf Cooperation Council countries where mega-projects and economic diversification plans are fueling construction booms, necessitating robust quality control mechanisms. Latin America shows moderate growth, with opportunities linked to infrastructure development in countries like Brazil and Mexico. Each region may also have preferences for certain standards (e.g., ASTM in North America, EN in Europe), which influences equipment design and features offered by manufacturers targeting those markets.

Company Insights

The competitive landscape of the mortar testing equipment market features several established companies known for their technological expertise and global presence. Humboldt Mfg. Co., a U.S.-based company, is a leader offering a wide array of testing equipment for construction materials, known for its robust and ASTM-compliant products. ELE International, part of the Controls Group, is another major player with a strong footprint in Europe and worldwide, providing comprehensive solutions from simple apparatus to fully automated testing systems. Controls Group itself is an Italian company renowned for its innovation in material testing technology and has a significant market share. Gilson Company, Inc., also from the U.S., is recognized for its high-quality sample preparation and testing equipment, serving laboratories and field applications. Other notable participants include Matest, a global Italian manufacturer, and TESTING Bluhm & Feuerherdt GmbH from Germany, each catering to specific regional or application niches. These companies compete through continuous product development, focusing on accuracy, ease of use, data connectivity, and durability. They also invest in strong distributor networks and provide extensive customer support and calibration services, which are critical for maintaining long-term client relationships in this specialized field.

Recent Developments

The mortar testing equipment market has witnessed several noteworthy developments aimed at enhancing functionality, user experience, and integration with digital workflows. A prominent trend is the introduction of smarter, connected devices equipped with sensors and software for automatic data capture, analysis, and report generation, reducing manual intervention and potential errors. Many leading manufacturers have launched new versions of compression testers with enhanced digital controllers, touchscreen interfaces, and capabilities for wireless data transfer to computers or cloud platforms, facilitating better data management and traceability. There is also a growing emphasis on developing multi-functional testing systems that can perform a range of tests on different construction materials, offering laboratories greater flexibility and cost efficiency. In response to sustainability trends, some companies are designing equipment that consumes less energy or is compatible with testing innovative, eco-friendly mortar mixes. Furthermore, strategic partnerships and acquisitions have been observed, such as larger firms acquiring smaller technology specialists to quickly gain access to new innovations or expand their geographic market presence. These developments reflect the industry's response to the evolving needs of the construction sector for more efficient, reliable, and digitally integrated quality control solutions.

Report Segmentation

This comprehensive market research report on the mortar testing equipment industry provides a detailed analysis segmented to offer granular insights. The segmentation is primarily based on equipment type, categorizing the market into key product segments such as compression testing machines, flow tables, consistometers, penetrometers, setting time test equipment, and others. Each segment is analyzed in terms of its market dynamics, adoption trends, and technological advancements. The report further segments the market by application, covering critical end-use areas including quality control in cement & mortar manufacturing, construction site testing, research & development in academic institutions, and certification & auditing by regulatory bodies. A significant portion of the analysis is dedicated to regional segmentation, examining the market performance and opportunities across key geographies like North America, Europe, Asia-Pacific, Latin America, and the Middle East & Africa. Additionally, the report includes a competitive landscape segmentation, profiling leading market players, their product portfolios, market strategies, and recent activities. This multi-faceted segmentation allows stakeholders to understand specific niche areas, identify growth pockets, assess competitive intensity, and make informed strategic decisions tailored to particular equipment types, applications, or regions.

FAQs

What are the different types of mortar testing equipment available?

The market offers a variety of mortar testing equipment designed to evaluate different properties. Key types include compression testing machines for strength assessment, flow tables for workability measurement, consistometers and penetrometers for consistency and setting time analysis, and specific apparatus for air content and water retention tests.

Which industries are the primary users of mortar testing equipment?

The primary users are industries involved in construction and building materials. This includes ready-mix concrete and mortar manufacturers, construction companies and contractors, independent material testing laboratories, research and development institutions, and government agencies responsible for building standards and compliance.

What are the key standards governing mortar testing?

Mortar testing is governed by internationally recognized standards to ensure consistency and reliability. Key standards include those from ASTM International, such as ASTM C109 for compressive strength and ASTM C230 for flow table use, and European Norms like EN 1015 series, which specify methods for testing mortar for masonry.

How is technological advancement impacting this market?

Technological advancement is significantly transforming the market through the integration of digitalization and automation. Newer equipment features digital gauges, automated data recording, software for analysis, and connectivity options for transferring results to computers or cloud systems, enhancing accuracy, efficiency, and data management.

Who are the leading companies in the mortar testing equipment market?

The market is served by several established companies known for their quality and reliability. Leading players include Humboldt Mfg. Co., ELE International, Controls Group, Gilson Company, Inc., Matest, and TESTING Bluhm & Feuerherdt GmbH. These companies offer extensive product portfolios and have a strong global distribution network.

What is the importance of calibration for this equipment?

Calibration is critically important for mortar testing equipment to ensure the accuracy and validity of test results. Regular calibration, often against certified reference standards, is necessary to maintain compliance with ASTM, ISO, or other relevant standards, prevent errors, and uphold the integrity of quality control processes in construction projects.

Citius Research has developed a research report titled “Mortar Testing Equipment Market Report - Global Industry Analysis, Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030” delivering key insights regarding business intelligence and providing concrete business strategies to clients in the form of a detailed syndicated report. The report details out the factors such as business environment, industry trend, growth opportunities, competition, pricing, global and regional market analysis, and other market related factors.

Details included in the report for the years 2024 through 2030

• Mortar Testing Equipment Market Potential
• Segment-wise breakup
• Compounded annual growth rate (CAGR) for the next 6 years
• Key customers and their preferences
• Market share of major players and their competitive strength
• Existing competition in the market
• Price trend analysis
• Key trend analysis
• Market entry strategies
• Market opportunity insights

The report focuses on the drivers, restraints, opportunities, and challenges in the market based on various factors geographically. Further, key players, major collaborations, merger & acquisitions along with trending innovation and business policies are reviewed in the report. The Mortar Testing Equipment Market report is segmented on the basis of various market segments and their analysis, both in terms of value and volume, for each region for the period under consideration.

Mortar Testing Equipment Market Segmentation

Market Segmentation

Regions Covered

• North America
• Latin America
• Europe
• MENA
• Asia Pacific
• Sub-Saharan Africa and
• Australasia

Mortar Testing Equipment Market Analysis

The report covers below mentioned analysis, but is not limited to:

• Overview of Mortar Testing Equipment Market
• Research Methodology
• Executive Summary
• Market Dynamics of Mortar Testing Equipment Market
  • Driving Factors
  • Restraints
  • Opportunities
• Global Market Status and Forecast by Segment A
• Global Market Status and Forecast by Segment B
• Global Market Status and Forecast by Segment C
• Global Market Status and Forecast by Regions
• Upstream and Downstream Market Analysis of Mortar Testing Equipment Market
• Cost and Gross Margin Analysis of Mortar Testing Equipment Market
• Mortar Testing Equipment Market Report - Global Industry Analysis, Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030
  • Competition Landscape
  • Market Share of Major Players
• Key Recommendations

The “Mortar Testing Equipment Market Report - Global Industry Analysis, Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030” report helps the clients to take business decisions and to understand strategies of major players in the industry. The report delivers the market driven results supported by a mix of primary and secondary research. The report provides the results triangulated through authentic sources and upon conducting thorough primary interviews with the industry experts. The report includes the results on the areas where the client can focus and create point of parity and develop a competitive edge, based on real-time data results.

Mortar Testing Equipment Market Key Stakeholders

Below are the key stakeholders for the Mortar Testing Equipment Market:

• Manufacturers
• Distributors/Traders/Wholesalers
• Material/Component Manufacturers
• Industry Associations
• Downstream vendors

Mortar Testing Equipment Market Report Scope

Report AttributeDetails
Base year2023
Historical data2018 – 2023
Forecast2024 - 2030
CAGR2024 - 2030
Quantitative UnitsValue (USD Million)
Report coverageRevenue Forecast, Competitive Landscape, Growth Factors, Trends and Strategies. Customized report options available on request
Segments coveredProduct type, technology, application, geography
Regions coveredNorth America, Latin America, Europe, MENA, Asia Pacific, Sub-Saharan Africa and Australasia
Countries coveredUS, UK, China, Japan, Germany, India, France, Brazil, Italy, Canada, Russia, South Korea, Australia, Spain, Mexico and others
Customization scopeAvailable on request
PricingVarious purchase options available as per your research needs. Discounts available on request

COVID-19 Impact Analysis

Like most other markets, the outbreak of COVID-19 had an unfavorable impact on the Mortar Testing Equipment Market worldwide. This report discusses in detail the disruptions experienced by the market, the impact on flow of raw materials, manufacturing operations, production trends, consumer demand and the projected future of this market post pandemic.

The report has helped our clients:

• To describe and forecast the Mortar Testing Equipment Market size, on the basis of various segmentations and geography, in terms of value and volume
• To measure the changing needs of customers/industries
• To provide detailed information regarding the drivers, restraints, opportunities, and challenges influencing the growth of the market
• To gain competitive intelligence and uncover new opportunities
• To analyse opportunities in the market for stakeholders by identifying high-growth segments in Mortar Testing Equipment Market
• To strategically profile key players and provide details of the current competitive landscape
• To analyse strategic approaches adopted by players in the market, such as product launches and developments, acquisitions, collaborations, contracts, expansions, and partnerships

Report Customization

Citius Research provides free customization of reports as per your need. This report can be personalized to meet your requirements. Get in touch with our sales team, who will guarantee you to get a report that suits your necessities.

Customize This Report

Frequently Asked Questions

The Global Mortar Testing Equipment Market size was valued at $XX billion in 2023 and is anticipated to reach $XX billion by 2030 growing at a CAGR of XX%
The global Mortar Testing Equipment Market is expected to grow at a CAGR of XX% from 2023 to 2030.
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Table of Contents

Chapter 1. Introduction
  1.1. Market Scope
  1.2. Key Segmentations
  1.3. Research Objective
Chapter 2. Research Methodology & Assumptions
Chapter 3. Executive Summary
Chapter 4. Market Background
  4.1. Dynamics
    4.1.1. Drivers
    4.1.2. Restraints
    4.1.3. Opportunity
    4.1.4. Challenges
  4.2. Key Trends in the Impacting the Market
    4.2.1. Demand & Supply
  4.3. Industry SWOT Analysis
  4.4. Porter’s Five Forces Analysis
  4.5. Value and Supply Chain Analysis
  4.6. Macro-Economic Factors
  4.7. COVID-19 Impact Analysis
    4.7.1. Global and Regional Assessment
  4.8. Profit Margin Analysis
  4.9. Trade Analysis
    4.9.1. Importing Countries
    4.9.2. Exporting Countries
  4.10. Market Entry Strategies
  4.11. Market Assessment (US$ Mn and Units)
Chapter 5. Global Mortar Testing Equipment Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Segment A
  5.1. By Segment A, 2024 - 2030
    5.1.1. Sub-Segment A
    5.1.2. Sub-Segment B
  5.2. Opportunity Analysis
Chapter 6. Global Mortar Testing Equipment Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Segment B
  6.1. By Segment B, 2024 - 2030
    6.1.1. Sub-Segment A
    6.1.2. Sub-Segment B
  6.2. Opportunity Analysis
Chapter 7. Global Mortar Testing Equipment Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Segment C
  7.1. By Segment C, 2024 - 2030
    7.1.1. Sub-Segment A
    7.1.2. Sub-Segment B
  7.2. Opportunity Analysis
Chapter 8. Global Mortar Testing Equipment Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Region
  8.1. By Region, 2024 - 2030
    8.1.1. North America
    8.1.2. Latin America
    8.1.3. Europe
    8.1.4. MENA
    8.1.5. Asia Pacific
    8.1.6. Sub-Saharan Africa
    8.1.7. Australasia
  8.2. Opportunity Analysis
Chapter 9. North America Mortar Testing Equipment Market Forecast and Trend Analysis
  9.1. Regional Overview
  9.2. Pricing Analysis
  9.3. Key Trends in the Region
    9.3.1. Supply and Demand
  9.4. Demographic Structure
  9.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    9.5.1. Sub-Segment A
    9.5.2. Sub-Segment B
  9.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    9.6.1. Sub-Segment A
    9.6.2. Sub-Segment B
  9.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    9.7.1. Sub-Segment A
    9.7.2. Sub-Segment B
  9.8. By Country, 2024 - 2030, (US$ Mn and Units)
    9.8.1. U.S.
    9.8.2. Canada
    9.8.3. Rest of North America
  9.9. Opportunity Analysis
Chapter 10. Latin America Mortar Testing Equipment Market Forecast and Trend Analysis
  10.1. Regional Overview
  10.2. Pricing Analysis
  10.3. Key Trends in the Region
    10.3.1. Supply and Demand
  10.4. Demographic Structure
  10.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    10.5.1. Sub-Segment A
    10.5.2. Sub-Segment B
  10.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    10.6.1. Sub-Segment A
    10.6.2. Sub-Segment B
  10.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    10.7.1. Sub-Segment A
    10.7.2. Sub-Segment B
  10.8. By Country, 2024 - 2030, (US$ Mn and Units)
    10.8.1. Brazil
    10.8.2. Argentina
    10.8.3. Rest of Latin America
  10.9. Opportunity Analysis
Chapter 11. Europe Mortar Testing Equipment Market Forecast and Trend Analysis
  11.1. Regional Overview
  11.2. Pricing Analysis
  11.3. Key Trends in the Region
    11.3.1. Supply and Demand
  11.4. Demographic Structure
  11.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    11.5.1. Sub-Segment A
    11.5.2. Sub-Segment B
  11.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    11.6.1. Sub-Segment A
    11.6.2. Sub-Segment B
  11.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    11.7.1. Sub-Segment A
    11.7.2. Sub-Segment B
  11.8. By Country, 2024 - 2030, (US$ Mn and Units)
    11.8.1. UK
    11.8.2. Germany
    11.8.3. France
    11.8.4. Spain
    11.8.5. Rest of Europe
  11.9. Opportunity Analysis
Chapter 12. MENA Mortar Testing Equipment Market Forecast and Trend Analysis
  12.1. Regional Overview
  12.2. Pricing Analysis
  12.3. Key Trends in the Region
    12.3.1. Supply and Demand
  12.4. Demographic Structure
  12.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    12.5.1. Sub-Segment A
    12.5.2. Sub-Segment B
  12.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    12.6.1. Sub-Segment A
    12.6.2. Sub-Segment B
  12.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    12.7.1. Sub-Segment A
    12.7.2. Sub-Segment B
  12.8. By Country, 2024 - 2030, (US$ Mn and Units)
    12.8.1. Egypt
    12.8.2. Algeria
    12.8.3. GCC
    12.8.4. Rest of MENA
  12.9. Opportunity Analysis
Chapter 13. Asia Pacific Mortar Testing Equipment Market Forecast and Trend Analysis
  13.1. Regional Overview
  13.2. Pricing Analysis
  13.3. Key Trends in the Region
    13.3.1. Supply and Demand
  13.4. Demographic Structure
  13.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    13.5.1. Sub-Segment A
    13.5.2. Sub-Segment B
  13.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    13.6.1. Sub-Segment A
    13.6.2. Sub-Segment B
  13.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    13.7.1. Sub-Segment A
    13.7.2. Sub-Segment B
  13.8. By Country, 2024 - 2030, (US$ Mn and Units)
    13.8.1. India
    13.8.2. China
    13.8.3. Japan
    13.8.4. ASEAN
    13.8.5. Rest of Asia Pacific
  13.9. Opportunity Analysis
Chapter 14. Sub-Saharan Africa Mortar Testing Equipment Market Forecast and Trend Analysis
  14.1. Regional Overview
  14.2. Pricing Analysis
  14.3. Key Trends in the Region
    14.3.1. Supply and Demand
  14.4. Demographic Structure
  14.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    14.5.1. Sub-Segment A
    14.5.2. Sub-Segment B
  14.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    14.6.1. Sub-Segment A
    14.6.2. Sub-Segment B
  14.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    14.7.1. Sub-Segment A
    14.7.2. Sub-Segment B
  14.8. By Country, 2024 - 2030, (US$ Mn and Units)
    14.8.1. Ethiopia
    14.8.2. Nigeria
    14.8.3. Rest of Sub-Saharan Africa
  14.9. Opportunity Analysis
Chapter 15. Australasia Mortar Testing Equipment Market Forecast and Trend Analysis
  15.1. Regional Overview
  15.2. Pricing Analysis
  15.3. Key Trends in the Region
    15.3.1. Supply and Demand
  15.4. Demographic Structure
  15.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    15.5.1. Sub-Segment A
    15.5.2. Sub-Segment B
  15.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    15.6.1. Sub-Segment A
    15.6.2. Sub-Segment B
  15.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    15.7.1. Sub-Segment A
    15.7.2. Sub-Segment B
  15.8. By Country, 2024 - 2030, (US$ Mn and Units)
    15.8.1. Australia
    15.8.2. New Zealand
    15.8.3. Rest of Australasia
  15.9. Opportunity Analysis
Chapter 16. Competition Analysis
  16.1. Competitive Benchmarking
    16.1.1. Top Player’s Market Share
    16.1.2. Price and Product Comparison
  16.2. Company Profiles
    16.2.1. Company A
      16.2.1.1. Company Overview
      16.2.1.2. Segmental Revenue
      16.2.1.3. Product Portfolio
      16.2.1.4. Key Developments
      16.2.1.5. Strategic Outlook
    16.2.2. Company B
      16.2.2.1. Company Overview
      16.2.2.2. Segmental Revenue
      16.2.2.3. Product Portfolio
      16.2.2.4. Key Developments
      16.2.2.5. Strategic Outlook
    16.2.3. Company C
      16.2.3.1. Company Overview
      16.2.3.2. Segmental Revenue
      16.2.3.3. Product Portfolio
      16.2.3.4. Key Developments
      16.2.3.5. Strategic Outlook
    16.2.4. Company D
      16.2.4.1. Company Overview
      16.2.4.2. Segmental Revenue
      16.2.4.3. Product Portfolio
      16.2.4.4. Key Developments
      16.2.4.5. Strategic Outlook
    16.2.5. Company E
      16.2.5.1. Company Overview
      16.2.5.2. Segmental Revenue
      16.2.5.3. Product Portfolio
      16.2.5.4. Key Developments
      16.2.5.5. Strategic Outlook
    16.2.6. Company F
      16.2.6.1. Company Overview
      16.2.6.2. Segmental Revenue
      16.2.6.3. Product Portfolio
      16.2.6.4. Key Developments
      16.2.6.5. Strategic Outlook
    16.2.7. Company G
      16.2.7.1. Company Overview
      16.2.7.2. Segmental Revenue
      16.2.7.3. Product Portfolio
      16.2.7.4. Key Developments
      16.2.7.5. Strategic Outlook
    16.2.8. Company H
      16.2.8.1. Company Overview
      16.2.8.2. Segmental Revenue
      16.2.8.3. Product Portfolio
      16.2.8.4. Key Developments
      16.2.8.5. Strategic Outlook
    16.2.9. Company I
      16.2.9.1. Company Overview
      16.2.9.2. Segmental Revenue
      16.2.9.3. Product Portfolio
      16.2.9.4. Key Developments
      16.2.9.5. Strategic Outlook
    16.2.10. Company J
      16.2.10.1. Company Overview
      16.2.10.2. Segmental Revenue
      16.2.10.3. Product Portfolio
      16.2.10.4. Key Developments
      16.2.10.5. Strategic Outlook
Chapter 17. Go-To-Market Strategy

Research Methodology

We follow a robust research methodology to analyze the market in order to provide our clients with qualitative and quantitative analysis which has a very low or negligible deviance. Extensive secondary research supported by primary data collection methods help us to thoroughly understand and gauge the market. We incorporate both top-down and bottom-up approach for estimating the market. The below mentioned methods are then adopted to triangulate and validate the market.

Secondary data collection and interpretation

Secondary research includes sources such as published books, articles in journals, news media and published businesses, government and international body publications, and associations. Sources also include paid databases such as Hoovers, Thomson Reuters, Passport and others. Data derived through secondary sources is further validated through primary sources. The secondary sources also include major manufacturers mapped on the basis of revenues, product portfolios, and sales channels.

Primary data collection

Primary data collection methods include conducting interviews with industry experts and various stakeholders across the supply chain, such as raw material suppliers, manufacturers, product distributors and customers. The interviews are either telephonic or face-to-face, or even a combination of both. Prevailing trends in the industry are gathered by conducting surveys. Primary interviews also help us to understand the market drivers, restraints and opportunities, along with the challenges in the market. This method helps us in validating the data gathered through secondary sources, further triangulating the data and developing it through our statistical tools. We generally conduct interviews with -

  • CEOs, Directors, and VPs
  • Sales and Marketing Managers
  • Plant Heads and Manufacturing Department Heads
  • Product Specialists

Supply Side and Demand Side Data Collection

Supply side analysis is based on the data collected from the manufacturers and the product providers in terms of their segmental revenues. Secondary sources for this type of analysis include company annual reports and publications, associations and organisations, government publications and others.

Demand side analysis is based upon the consumer insights who are the end users of the particular product in question. They could be an individual user or an organisation. Such data is gathered through consumer surveys and focused group interviews.

Market Engineering

As a primary step, in order to develop the market numbers we follow a vigorous methodology that includes studying the parent market of the niche product and understanding the industry trends, acceptance among customers of the product, challenges, future growth, and others, followed by further breaking down the market under consideration into various segments and sub-markets. Additionally, in order to cross-validate the market, we also determine the top players in the market, along with their segmental revenues for the said market. Our secondary sources help us to validate the market share of the top players. Using both the qualitative and quantitative analysis of all the possible factors helps us determine the market numbers which are inclined towards accuracy.

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