Mobile Crushers and Screeners Market Report, Global Industry Analysis, Market Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2023 - 2030

  • Published Date: Jan, 2024
  • Report ID: CR0208514
  • Format: Electronic (PDF)
  • Number of Pages: 198
  • Author(s): Joshi, Madhavi

Report Overview

The Mobile Crushers and Screeners Market size was estimated at USD 2.35 billion in 2023 and is projected to reach USD 3.55 billion by 2030, exhibiting a compound annual growth rate (CAGR) of 6.20% during the forecast period (2024-2030).

Mobile Crushers and Screeners Market

(Market Size)
$2.35 billion
$3.55 billion
2023
2030
Source: Citius Research
Study Period 2018 - 2030
Base Year For Estimation 2023
Forecast Data Period 2024 - 2030
CAGR (2024-2030) 6.20%
2023 Market Size USD 2.35 billion
2030 Market Size USD 3.55 billion
Key Players Metso, Sandvik, Terex, Kleemann, McCloskey

Market Summary

The mobile crushers and screeners market is a dynamic segment within the manufacturing and construction industries, characterized by equipment designed for on-site crushing and screening of various materials such as rocks, ores, and demolition waste. These machines offer significant advantages over stationary systems due to their mobility, which allows for operational flexibility and reduced transportation costs. The market caters to a wide range of end-users, including construction companies, mining operations, and recycling facilities, driving demand across both developed and emerging economies. Key factors influencing the market include infrastructure development projects, urbanization trends, and the growing emphasis on sustainable construction practices through material recycling. Technological advancements are leading to more efficient, environmentally friendly, and automated equipment, enhancing productivity and safety on job sites. The competitive landscape features both global giants and regional players, all striving to innovate and capture market share through product differentiation and strategic expansions.

Key Highlights

The mobile crushers and screeners market is distinguished by several key highlights that underscore its importance and growth trajectory. Equipment in this market is increasingly integrated with smart technologies, such as IoT and remote monitoring, enabling real-time data analysis and predictive maintenance, which minimizes downtime and optimizes operational efficiency. There is a notable shift towards electric and hybrid models, reducing carbon emissions and operational costs, aligning with global sustainability goals. The versatility of these machines allows them to process a variety of materials, from aggregates to recycled construction debris, making them indispensable in circular economy initiatives. Prominent industry players are focusing on strategic collaborations, mergers, and acquisitions to expand their product portfolios and geographic reach. Additionally, the market benefits from robust after-sales services and rental options, providing flexibility for small and medium enterprises. These factors collectively highlight the market's resilience and adaptability to evolving industry demands.

Drivers, Opportunities & Restraints

Several drivers propel the mobile crushers and screeners market forward, including rapid urbanization and infrastructure development worldwide, which necessitate efficient material processing solutions. The increasing number of construction and mining activities, particularly in emerging economies, fuels demand for mobile equipment that can operate in remote or challenging terrains. Opportunities abound in the adoption of advanced technologies like automation and artificial intelligence, which enhance equipment performance and reduce human intervention, leading to higher safety standards. The growing focus on recycling construction and demolition waste presents a significant opportunity, as mobile crushers and screeners are pivotal in converting waste into reusable materials, supporting environmental sustainability. However, the market faces restraints such as high initial investment costs for advanced machinery, which may deter small-scale operators. Regulatory challenges related to emissions and noise pollution also impose compliance burdens on manufacturers. Additionally, economic fluctuations and geopolitical uncertainties can impact investment in construction projects, indirectly affecting market growth.

Concentration Insights

The mobile crushers and screeners market exhibits a concentrated competitive landscape, with a few major players holding significant market share. Companies like Sandvik, Metso, Terex Corporation, and Kleemann dominate the global scene, leveraging their extensive R&D capabilities, broad product portfolios, and strong distribution networks. These industry leaders focus on innovation, introducing features such as hybrid drives, advanced control systems, and enhanced mobility to maintain their competitive edge. Regional players also play a crucial role, particularly in Asia-Pacific and Latin America, where local manufacturers cater to specific market needs and offer cost-effective solutions. The market concentration is further influenced by strategic partnerships and acquisitions, as larger firms seek to expand their technological expertise and geographic presence. Despite the dominance of key players, the market remains dynamic, with new entrants introducing niche products, especially in the recycling and compact equipment segments, fostering healthy competition.

Type Insights

The mobile crushers and screeners market is segmented by type into mobile crushers and mobile screeners, each serving distinct functions in material processing. Mobile crushers are designed to reduce large rocks, concrete, or other hard materials into smaller, manageable sizes, and they come in various forms such as jaw crushers, impact crushers, and cone crushers, each suited for specific applications based on material hardness and desired output. Mobile screeners, on the other hand, are used to separate crushed materials by size, ensuring uniformity and quality in the final product. These screeners include vibrating screens, trommel screens, and scalping screens, which can be tailored to different operational requirements. The integration of crushers and screeners into single units is gaining popularity, offering combined functionality and efficiency. Advancements in design focus on improving fuel efficiency, reducing noise levels, and enhancing mobility, making these machines more adaptable to diverse working conditions.

Application Insights

Applications of mobile crushers and screeners span multiple industries, with the construction sector being a primary end-user, utilizing these machines for on-site crushing of aggregates and processing of demolition waste. In mining operations, mobile equipment is essential for crushing and screening ores and minerals directly at the extraction site, reducing transportation costs and improving operational efficiency. The recycling industry heavily relies on mobile crushers and screeners to process construction and demolition debris, asphalt, and concrete, turning waste into valuable recycled materials for new projects. Additionally, these machines are used in quarrying operations to produce sized aggregates for various construction purposes. The versatility of mobile crushers and screeners allows them to be deployed in remote locations and temporary sites, making them ideal for projects with limited infrastructure. Emerging applications include use in landscaping and agricultural sectors for soil processing and material handling, demonstrating the equipment's broad utility.

Regional Insights

Regionally, the mobile crushers and screeners market shows varied dynamics, with North America and Europe representing mature markets characterized by high adoption of advanced technologies and stringent environmental regulations. These regions see significant demand from construction and recycling sectors, driven by infrastructure renewal projects and sustainability initiatives. The Asia-Pacific region is the fastest-growing market, fueled by rapid urbanization, massive infrastructure development, and increasing mining activities in countries like China, India, and Australia. Government investments in smart cities and transportation networks further boost demand. Latin America and the Middle East & Africa are emerging markets, with growth driven by construction projects and natural resource extraction, though they face challenges related to economic volatility and infrastructure gaps. Each region exhibits distinct preferences for equipment types and features, influenced by local regulations, material availability, and operational practices.

Company Insights

Key companies in the mobile crushers and screeners market include globally recognized names such as Sandvik, Metso, Terex Corporation, Kleemann (a Wirtgen Group brand), and McCloskey International. Sandvik is renowned for its robust and innovative crushing and screening solutions, emphasizing automation and sustainability. Metso focuses on providing comprehensive equipment portfolios with advanced digital services to enhance customer productivity. Terex Corporation offers a wide range of mobile crushers and screeners under brands like Powerscreen and Finlay, known for their reliability and performance. Kleemann specializes in high-performance machines tailored for complex applications, while McCloskey International is celebrated for its durable and versatile equipment, particularly in North America. These companies invest heavily in R&D to introduce energy-efficient, low-emission models and expand their service networks. Regional players, such as SBM Mineral Processing in Europe and Lonking Holdings in Asia, also contribute significantly by addressing local market needs and offering competitive pricing.

Recent Developments

Recent developments in the mobile crushers and screeners market highlight a trend towards technological innovation and strategic expansion. Major players have launched new models with electric and hybrid drives, reducing environmental impact and operational costs. For instance, several companies introduced fully electric mobile crushers that produce zero emissions on-site, aligning with global sustainability goals. Automation and remote monitoring capabilities have been enhanced, allowing operators to control equipment via smartphones or tablets, improving efficiency and safety. There has been a surge in partnerships between equipment manufacturers and technology firms to integrate AI and IoT solutions for predictive maintenance and real-time data analytics. Acquisitions and mergers continue to shape the market, with larger companies acquiring smaller innovators to broaden their product offerings. Additionally, expansions into emerging markets through localized manufacturing and distribution networks are common strategies to capture growing demand in regions like Asia-Pacific and Africa.

Report Segmentation

The mobile crushers and screeners market report is segmented to provide detailed analysis across various dimensions. By type, the market is divided into mobile crushers, which include jaw crushers, impact crushers, cone crushers, and others, and mobile screeners, encompassing vibrating screens, trommel screens, and scalping screens. Application-wise segmentation covers construction, mining, recycling, and others, reflecting the diverse end-use industries. Geographically, the report analyzes regions such as North America, Europe, Asia-Pacific, Latin America, and the Middle East & Africa, each with sub-regional breakdowns to offer precise insights. Further segmentation may include power source (diesel, electric, hybrid), capacity, and mobility (track-mounted vs. wheel-mounted), providing a comprehensive view of market dynamics. This structured approach helps stakeholders identify growth opportunities, understand competitive landscapes, and make informed decisions based on specific segment performances and trends.

FAQs

What are the key drivers of the mobile crushers and screeners market? The primary drivers include increasing construction and mining activities, urbanization, infrastructure development, and the growing emphasis on recycling construction waste for sustainability.

Which regions show the highest growth potential in this market? The Asia-Pacific region exhibits the highest growth potential due to rapid industrialization, urbanization, and government investments in infrastructure projects.

What types of mobile crushers are commonly used? Common types include jaw crushers for primary crushing, impact crushers for secondary crushing, and cone crushers for fine crushing, each suited to different material hardness and application needs.

How are technological advancements impacting the market? Technological advancements such as electric and hybrid drives, automation, IoT integration, and remote monitoring are enhancing efficiency, reducing emissions, and improving safety.

Who are the leading companies in the mobile crushers and screeners market? Leading companies include Sandvik, Metso, Terex Corporation, Kleemann, and McCloskey International, known for their innovative products and global presence.

What are the main applications of mobile screeners? Mobile screeners are mainly used in construction, mining, and recycling to separate materials by size, ensuring quality and uniformity in end products like aggregates and recycled materials.

Citius Research has developed a research report titled “Mobile Crushers and Screeners Market Report - Global Industry Analysis, Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030” delivering key insights regarding business intelligence and providing concrete business strategies to clients in the form of a detailed syndicated report. The report details out the factors such as business environment, industry trend, growth opportunities, competition, pricing, global and regional market analysis, and other market related factors.

Details included in the report for the years 2024 through 2030

• Mobile Crushers and Screeners Market Potential
• Segment-wise breakup
• Compounded annual growth rate (CAGR) for the next 6 years
• Key customers and their preferences
• Market share of major players and their competitive strength
• Existing competition in the market
• Price trend analysis
• Key trend analysis
• Market entry strategies
• Market opportunity insights

The report focuses on the drivers, restraints, opportunities, and challenges in the market based on various factors geographically. Further, key players, major collaborations, merger & acquisitions along with trending innovation and business policies are reviewed in the report. The Mobile Crushers and Screeners Market report is segmented on the basis of various market segments and their analysis, both in terms of value and volume, for each region for the period under consideration.

Mobile Crushers and Screeners Market Segmentation

Market Segmentation

Regions Covered

• North America
• Latin America
• Europe
• MENA
• Asia Pacific
• Sub-Saharan Africa and
• Australasia

Mobile Crushers and Screeners Market Analysis

The report covers below mentioned analysis, but is not limited to:

• Overview of Mobile Crushers and Screeners Market
• Research Methodology
• Executive Summary
• Market Dynamics of Mobile Crushers and Screeners Market
  • Driving Factors
  • Restraints
  • Opportunities
• Global Market Status and Forecast by Segment A
• Global Market Status and Forecast by Segment B
• Global Market Status and Forecast by Segment C
• Global Market Status and Forecast by Regions
• Upstream and Downstream Market Analysis of Mobile Crushers and Screeners Market
• Cost and Gross Margin Analysis of Mobile Crushers and Screeners Market
• Mobile Crushers and Screeners Market Report - Global Industry Analysis, Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030
  • Competition Landscape
  • Market Share of Major Players
• Key Recommendations

The “Mobile Crushers and Screeners Market Report - Global Industry Analysis, Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030” report helps the clients to take business decisions and to understand strategies of major players in the industry. The report delivers the market driven results supported by a mix of primary and secondary research. The report provides the results triangulated through authentic sources and upon conducting thorough primary interviews with the industry experts. The report includes the results on the areas where the client can focus and create point of parity and develop a competitive edge, based on real-time data results.

Mobile Crushers and Screeners Market Key Stakeholders

Below are the key stakeholders for the Mobile Crushers and Screeners Market:

• Manufacturers
• Distributors/Traders/Wholesalers
• Material/Component Manufacturers
• Industry Associations
• Downstream vendors

Mobile Crushers and Screeners Market Report Scope

Report AttributeDetails
Base year2023
Historical data2018 – 2023
Forecast2024 - 2030
CAGR2024 - 2030
Quantitative UnitsValue (USD Million)
Report coverageRevenue Forecast, Competitive Landscape, Growth Factors, Trends and Strategies. Customized report options available on request
Segments coveredProduct type, technology, application, geography
Regions coveredNorth America, Latin America, Europe, MENA, Asia Pacific, Sub-Saharan Africa and Australasia
Countries coveredUS, UK, China, Japan, Germany, India, France, Brazil, Italy, Canada, Russia, South Korea, Australia, Spain, Mexico and others
Customization scopeAvailable on request
PricingVarious purchase options available as per your research needs. Discounts available on request

COVID-19 Impact Analysis

Like most other markets, the outbreak of COVID-19 had an unfavorable impact on the Mobile Crushers and Screeners Market worldwide. This report discusses in detail the disruptions experienced by the market, the impact on flow of raw materials, manufacturing operations, production trends, consumer demand and the projected future of this market post pandemic.

The report has helped our clients:

• To describe and forecast the Mobile Crushers and Screeners Market size, on the basis of various segmentations and geography, in terms of value and volume
• To measure the changing needs of customers/industries
• To provide detailed information regarding the drivers, restraints, opportunities, and challenges influencing the growth of the market
• To gain competitive intelligence and uncover new opportunities
• To analyse opportunities in the market for stakeholders by identifying high-growth segments in Mobile Crushers and Screeners Market
• To strategically profile key players and provide details of the current competitive landscape
• To analyse strategic approaches adopted by players in the market, such as product launches and developments, acquisitions, collaborations, contracts, expansions, and partnerships

Report Customization

Citius Research provides free customization of reports as per your need. This report can be personalized to meet your requirements. Get in touch with our sales team, who will guarantee you to get a report that suits your necessities.

Customize This Report

Frequently Asked Questions

The Global Mobile Crushers and Screeners Market size was valued at $XX billion in 2023 and is anticipated to reach $XX billion by 2030 growing at a CAGR of XX%
The global Mobile Crushers and Screeners Market is expected to grow at a CAGR of XX% from 2023 to 2030.
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Table of Contents

Chapter 1. Introduction
  1.1. Market Scope
  1.2. Key Segmentations
  1.3. Research Objective
Chapter 2. Research Methodology & Assumptions
Chapter 3. Executive Summary
Chapter 4. Market Background
  4.1. Dynamics
    4.1.1. Drivers
    4.1.2. Restraints
    4.1.3. Opportunity
    4.1.4. Challenges
  4.2. Key Trends in the Impacting the Market
    4.2.1. Demand & Supply
  4.3. Industry SWOT Analysis
  4.4. Porter’s Five Forces Analysis
  4.5. Value and Supply Chain Analysis
  4.6. Macro-Economic Factors
  4.7. COVID-19 Impact Analysis
    4.7.1. Global and Regional Assessment
  4.8. Profit Margin Analysis
  4.9. Trade Analysis
    4.9.1. Importing Countries
    4.9.2. Exporting Countries
  4.10. Market Entry Strategies
  4.11. Market Assessment (US$ Mn and Units)
Chapter 5. Global Mobile Crushers and Screeners Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Segment A
  5.1. By Segment A, 2024 - 2030
    5.1.1. Sub-Segment A
    5.1.2. Sub-Segment B
  5.2. Opportunity Analysis
Chapter 6. Global Mobile Crushers and Screeners Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Segment B
  6.1. By Segment B, 2024 - 2030
    6.1.1. Sub-Segment A
    6.1.2. Sub-Segment B
  6.2. Opportunity Analysis
Chapter 7. Global Mobile Crushers and Screeners Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Segment C
  7.1. By Segment C, 2024 - 2030
    7.1.1. Sub-Segment A
    7.1.2. Sub-Segment B
  7.2. Opportunity Analysis
Chapter 8. Global Mobile Crushers and Screeners Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Region
  8.1. By Region, 2024 - 2030
    8.1.1. North America
    8.1.2. Latin America
    8.1.3. Europe
    8.1.4. MENA
    8.1.5. Asia Pacific
    8.1.6. Sub-Saharan Africa
    8.1.7. Australasia
  8.2. Opportunity Analysis
Chapter 9. North America Mobile Crushers and Screeners Market Forecast and Trend Analysis
  9.1. Regional Overview
  9.2. Pricing Analysis
  9.3. Key Trends in the Region
    9.3.1. Supply and Demand
  9.4. Demographic Structure
  9.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    9.5.1. Sub-Segment A
    9.5.2. Sub-Segment B
  9.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    9.6.1. Sub-Segment A
    9.6.2. Sub-Segment B
  9.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    9.7.1. Sub-Segment A
    9.7.2. Sub-Segment B
  9.8. By Country, 2024 - 2030, (US$ Mn and Units)
    9.8.1. U.S.
    9.8.2. Canada
    9.8.3. Rest of North America
  9.9. Opportunity Analysis
Chapter 10. Latin America Mobile Crushers and Screeners Market Forecast and Trend Analysis
  10.1. Regional Overview
  10.2. Pricing Analysis
  10.3. Key Trends in the Region
    10.3.1. Supply and Demand
  10.4. Demographic Structure
  10.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    10.5.1. Sub-Segment A
    10.5.2. Sub-Segment B
  10.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    10.6.1. Sub-Segment A
    10.6.2. Sub-Segment B
  10.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    10.7.1. Sub-Segment A
    10.7.2. Sub-Segment B
  10.8. By Country, 2024 - 2030, (US$ Mn and Units)
    10.8.1. Brazil
    10.8.2. Argentina
    10.8.3. Rest of Latin America
  10.9. Opportunity Analysis
Chapter 11. Europe Mobile Crushers and Screeners Market Forecast and Trend Analysis
  11.1. Regional Overview
  11.2. Pricing Analysis
  11.3. Key Trends in the Region
    11.3.1. Supply and Demand
  11.4. Demographic Structure
  11.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    11.5.1. Sub-Segment A
    11.5.2. Sub-Segment B
  11.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    11.6.1. Sub-Segment A
    11.6.2. Sub-Segment B
  11.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    11.7.1. Sub-Segment A
    11.7.2. Sub-Segment B
  11.8. By Country, 2024 - 2030, (US$ Mn and Units)
    11.8.1. UK
    11.8.2. Germany
    11.8.3. France
    11.8.4. Spain
    11.8.5. Rest of Europe
  11.9. Opportunity Analysis
Chapter 12. MENA Mobile Crushers and Screeners Market Forecast and Trend Analysis
  12.1. Regional Overview
  12.2. Pricing Analysis
  12.3. Key Trends in the Region
    12.3.1. Supply and Demand
  12.4. Demographic Structure
  12.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    12.5.1. Sub-Segment A
    12.5.2. Sub-Segment B
  12.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    12.6.1. Sub-Segment A
    12.6.2. Sub-Segment B
  12.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    12.7.1. Sub-Segment A
    12.7.2. Sub-Segment B
  12.8. By Country, 2024 - 2030, (US$ Mn and Units)
    12.8.1. Egypt
    12.8.2. Algeria
    12.8.3. GCC
    12.8.4. Rest of MENA
  12.9. Opportunity Analysis
Chapter 13. Asia Pacific Mobile Crushers and Screeners Market Forecast and Trend Analysis
  13.1. Regional Overview
  13.2. Pricing Analysis
  13.3. Key Trends in the Region
    13.3.1. Supply and Demand
  13.4. Demographic Structure
  13.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    13.5.1. Sub-Segment A
    13.5.2. Sub-Segment B
  13.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    13.6.1. Sub-Segment A
    13.6.2. Sub-Segment B
  13.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    13.7.1. Sub-Segment A
    13.7.2. Sub-Segment B
  13.8. By Country, 2024 - 2030, (US$ Mn and Units)
    13.8.1. India
    13.8.2. China
    13.8.3. Japan
    13.8.4. ASEAN
    13.8.5. Rest of Asia Pacific
  13.9. Opportunity Analysis
Chapter 14. Sub-Saharan Africa Mobile Crushers and Screeners Market Forecast and Trend Analysis
  14.1. Regional Overview
  14.2. Pricing Analysis
  14.3. Key Trends in the Region
    14.3.1. Supply and Demand
  14.4. Demographic Structure
  14.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    14.5.1. Sub-Segment A
    14.5.2. Sub-Segment B
  14.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    14.6.1. Sub-Segment A
    14.6.2. Sub-Segment B
  14.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    14.7.1. Sub-Segment A
    14.7.2. Sub-Segment B
  14.8. By Country, 2024 - 2030, (US$ Mn and Units)
    14.8.1. Ethiopia
    14.8.2. Nigeria
    14.8.3. Rest of Sub-Saharan Africa
  14.9. Opportunity Analysis
Chapter 15. Australasia Mobile Crushers and Screeners Market Forecast and Trend Analysis
  15.1. Regional Overview
  15.2. Pricing Analysis
  15.3. Key Trends in the Region
    15.3.1. Supply and Demand
  15.4. Demographic Structure
  15.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    15.5.1. Sub-Segment A
    15.5.2. Sub-Segment B
  15.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    15.6.1. Sub-Segment A
    15.6.2. Sub-Segment B
  15.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    15.7.1. Sub-Segment A
    15.7.2. Sub-Segment B
  15.8. By Country, 2024 - 2030, (US$ Mn and Units)
    15.8.1. Australia
    15.8.2. New Zealand
    15.8.3. Rest of Australasia
  15.9. Opportunity Analysis
Chapter 16. Competition Analysis
  16.1. Competitive Benchmarking
    16.1.1. Top Player’s Market Share
    16.1.2. Price and Product Comparison
  16.2. Company Profiles
    16.2.1. Company A
      16.2.1.1. Company Overview
      16.2.1.2. Segmental Revenue
      16.2.1.3. Product Portfolio
      16.2.1.4. Key Developments
      16.2.1.5. Strategic Outlook
    16.2.2. Company B
      16.2.2.1. Company Overview
      16.2.2.2. Segmental Revenue
      16.2.2.3. Product Portfolio
      16.2.2.4. Key Developments
      16.2.2.5. Strategic Outlook
    16.2.3. Company C
      16.2.3.1. Company Overview
      16.2.3.2. Segmental Revenue
      16.2.3.3. Product Portfolio
      16.2.3.4. Key Developments
      16.2.3.5. Strategic Outlook
    16.2.4. Company D
      16.2.4.1. Company Overview
      16.2.4.2. Segmental Revenue
      16.2.4.3. Product Portfolio
      16.2.4.4. Key Developments
      16.2.4.5. Strategic Outlook
    16.2.5. Company E
      16.2.5.1. Company Overview
      16.2.5.2. Segmental Revenue
      16.2.5.3. Product Portfolio
      16.2.5.4. Key Developments
      16.2.5.5. Strategic Outlook
    16.2.6. Company F
      16.2.6.1. Company Overview
      16.2.6.2. Segmental Revenue
      16.2.6.3. Product Portfolio
      16.2.6.4. Key Developments
      16.2.6.5. Strategic Outlook
    16.2.7. Company G
      16.2.7.1. Company Overview
      16.2.7.2. Segmental Revenue
      16.2.7.3. Product Portfolio
      16.2.7.4. Key Developments
      16.2.7.5. Strategic Outlook
    16.2.8. Company H
      16.2.8.1. Company Overview
      16.2.8.2. Segmental Revenue
      16.2.8.3. Product Portfolio
      16.2.8.4. Key Developments
      16.2.8.5. Strategic Outlook
    16.2.9. Company I
      16.2.9.1. Company Overview
      16.2.9.2. Segmental Revenue
      16.2.9.3. Product Portfolio
      16.2.9.4. Key Developments
      16.2.9.5. Strategic Outlook
    16.2.10. Company J
      16.2.10.1. Company Overview
      16.2.10.2. Segmental Revenue
      16.2.10.3. Product Portfolio
      16.2.10.4. Key Developments
      16.2.10.5. Strategic Outlook
Chapter 17. Go-To-Market Strategy

Research Methodology

We follow a robust research methodology to analyze the market in order to provide our clients with qualitative and quantitative analysis which has a very low or negligible deviance. Extensive secondary research supported by primary data collection methods help us to thoroughly understand and gauge the market. We incorporate both top-down and bottom-up approach for estimating the market. The below mentioned methods are then adopted to triangulate and validate the market.

Secondary data collection and interpretation

Secondary research includes sources such as published books, articles in journals, news media and published businesses, government and international body publications, and associations. Sources also include paid databases such as Hoovers, Thomson Reuters, Passport and others. Data derived through secondary sources is further validated through primary sources. The secondary sources also include major manufacturers mapped on the basis of revenues, product portfolios, and sales channels.

Primary data collection

Primary data collection methods include conducting interviews with industry experts and various stakeholders across the supply chain, such as raw material suppliers, manufacturers, product distributors and customers. The interviews are either telephonic or face-to-face, or even a combination of both. Prevailing trends in the industry are gathered by conducting surveys. Primary interviews also help us to understand the market drivers, restraints and opportunities, along with the challenges in the market. This method helps us in validating the data gathered through secondary sources, further triangulating the data and developing it through our statistical tools. We generally conduct interviews with -

  • CEOs, Directors, and VPs
  • Sales and Marketing Managers
  • Plant Heads and Manufacturing Department Heads
  • Product Specialists

Supply Side and Demand Side Data Collection

Supply side analysis is based on the data collected from the manufacturers and the product providers in terms of their segmental revenues. Secondary sources for this type of analysis include company annual reports and publications, associations and organisations, government publications and others.

Demand side analysis is based upon the consumer insights who are the end users of the particular product in question. They could be an individual user or an organisation. Such data is gathered through consumer surveys and focused group interviews.

Market Engineering

As a primary step, in order to develop the market numbers we follow a vigorous methodology that includes studying the parent market of the niche product and understanding the industry trends, acceptance among customers of the product, challenges, future growth, and others, followed by further breaking down the market under consideration into various segments and sub-markets. Additionally, in order to cross-validate the market, we also determine the top players in the market, along with their segmental revenues for the said market. Our secondary sources help us to validate the market share of the top players. Using both the qualitative and quantitative analysis of all the possible factors helps us determine the market numbers which are inclined towards accuracy.

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