Membrane Air Dryers Market Report, Global Industry Analysis, Market Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2023 - 2030

  • Published Date: Jan, 2024
  • Report ID: CR0207728
  • Format: Electronic (PDF)
  • Number of Pages: 210
  • Author(s): Joshi, Madhavi

Report Overview

The Membrane Air Dryers Market size was estimated at USD 1.8 billion in 2023 and is projected to reach USD 3.5 billion by 2030, exhibiting a compound annual growth rate (CAGR) of 10.00% during the forecast period (2024-2030).

Membrane Air Dryers Market

(Market Size)
$1.8 billion
$3.5 billion
2023
2030
Source: Citius Research
Study Period 2018 - 2030
Base Year For Estimation 2023
Forecast Data Period 2024 - 2030
CAGR (2024-2030) 10.00%
2023 Market Size USD 1.8 billion
2030 Market Size USD 3.5 billion
Key Players Parker Hannifin, Ingersoll Rand, Atlas Copco, Donaldson, Sullair

Market Summary

The membrane air dryers market is a critical segment within the broader industrial air treatment equipment industry, primarily serving the manufacturing and construction sectors. These systems are essential for removing moisture from compressed air, ensuring the longevity and efficiency of pneumatic tools, machinery, and processes. The demand is largely driven by the need for reliable and contamination-free air in sensitive applications across various industries. Membrane air dryers operate on the principle of selective permeation, where water vapor passes through hollow fiber membranes, leaving dry air for end-use. Their compact design, minimal maintenance requirements, and energy-efficient operation make them a preferred choice in many industrial settings. Key end-users include automotive manufacturing, food and beverage processing, pharmaceuticals, and construction equipment operations. The market is characterized by continuous technological advancements aimed at improving drying efficiency, reducing pressure dew points, and enhancing overall system reliability. As industries increasingly prioritize operational efficiency and equipment protection, the adoption of membrane air dryers is expected to see steady growth.

Key Highlights

The membrane air dryers market is distinguished by several key factors that underscore its importance in industrial applications. One significant highlight is the technology's ability to deliver oil-free and dry air without the use of refrigerants or desiccants, aligning with environmental sustainability goals. These systems are particularly valued for their silent operation, compact footprint, and low energy consumption compared to traditional dryer types. Another critical aspect is their suitability for remote or mobile applications, such as in construction sites or transportation, where reliability and portability are paramount. Leading manufacturers are focusing on innovations like smart controls and IoT integration to enable predictive maintenance and real-time monitoring, enhancing user convenience. The market also benefits from stringent industry standards and regulations regarding air quality, especially in sectors like food processing and pharmaceuticals, where contamination control is non-negotiable. Additionally, the growing adoption of pneumatic systems in automation and manufacturing further propels the demand for efficient air drying solutions.

Drivers, Opportunities & Restraints

Several drivers are propelling the membrane air dryers market forward. The primary driver is the increasing demand for high-quality compressed air in manufacturing and construction to prevent corrosion, reduce downtime, and extend equipment life. Industries are increasingly aware of the operational costs associated with wet compressed air, leading to higher investments in air treatment systems. The trend towards energy-efficient and environmentally friendly technologies also acts as a significant driver, as membrane dryers consume less power and avoid harmful refrigerants. Opportunities abound in emerging economies where industrialization and infrastructure development are accelerating, creating new demand for reliable air systems. The expansion of the food and beverage and pharmaceutical sectors, with their strict air purity requirements, presents additional growth avenues. However, the market faces restraints such as high initial costs compared to conventional dryers, which can deter small and medium enterprises. Limited capacity for high flow rates and sensitivity to oil contamination in incoming air are also challenges. Additionally, economic fluctuations and supply chain disruptions can impact market growth, though technological advancements continue to mitigate some of these barriers.

Concentration Insights

The membrane air dryers market exhibits a concentrated competitive landscape with a few dominant players holding significant market share. Companies such as Parker Hannifin Corporation, Donaldson Company, and Atlas Copco are key influencers, leveraging their extensive product portfolios and global distribution networks. These established players focus on research and development to introduce advanced features like higher efficiency membranes and integrated filtering systems. The market also includes several specialized manufacturers and regional players who cater to niche applications or specific geographic areas. Concentration is higher in developed regions like North America and Europe, where industrial standards are stringent and adoption rates are mature. In contrast, emerging markets in Asia-Pacific and Latin America show a more fragmented structure with local companies gaining traction. Strategic activities such as mergers, acquisitions, and partnerships are common, as companies aim to expand their technological capabilities and geographic reach. The competitive intensity is driven by factors like product innovation, pricing strategies, and after-sales service, with a growing emphasis on providing customized solutions to meet diverse industrial needs.

Type Insights

Membrane air dryers are primarily categorized based on their design and capacity, with common types including modular units, skid-mounted systems, and portable dryers. Modular membrane dryers are widely used in fixed industrial settings where space is not a constraint, offering high efficiency and scalability for large compressed air systems. Skid-mounted configurations are popular in oil and gas and construction industries due to their ease of installation and mobility. Portable membrane dryers cater to applications requiring temporary or on-the-go air drying, such as in remote construction sites or mobile workshops. Another differentiation lies in the membrane material technology, with advancements leading to improved permeation rates and durability. Some dryers incorporate additional features like pre-filters to handle contaminated air and after-filters to ensure ultra-dry output. The choice of type depends on factors such as air flow requirements, pressure dew point needs, and environmental conditions. Manufacturers continuously innovate to enhance the performance of each type, focusing on reducing pressure drop and increasing membrane life to meet evolving industry demands.

Application Insights

Membrane air dryers find extensive applications across the manufacturing and construction industries, driven by the need for dry, clean compressed air. In manufacturing, they are critical for protecting pneumatic tools, machinery, and control systems from moisture-induced corrosion and failure. Industries such as automotive rely on these dryers for painting and coating processes where air quality directly affects finish quality. The food and beverage sector uses membrane air dryers to prevent contamination and comply with hygiene standards in packaging and processing operations. In pharmaceuticals, they ensure the integrity of manufacturing environments by providing sterile air for product handling and packaging. The construction industry utilizes these dryers in pneumatic equipment like jackhammers and drills, enhancing durability and performance in harsh conditions. Other applications include instrumentation air in power plants, breathing air systems in safety equipment, and air suspension systems in transportation. The versatility of membrane dryers makes them suitable for both fixed installations and mobile applications, addressing a broad spectrum of industrial needs with reliability and efficiency.

Regional Insights

The membrane air dryers market demonstrates distinct regional dynamics influenced by industrialization levels, regulatory frameworks, and economic conditions. North America holds a significant share, driven by stringent air quality standards and a mature industrial base in sectors like manufacturing, oil and gas, and pharmaceuticals. The presence of major manufacturers and high adoption of advanced technologies further bolster the market. Europe follows closely, with strong demand from the automotive and food processing industries, supported by environmental regulations promoting energy-efficient equipment. The Asia-Pacific region is experiencing rapid growth due to expanding manufacturing activities, infrastructure development, and increasing investments in industrial automation. Countries like China, India, and Japan are key contributors, with rising awareness about the benefits of compressed air treatment. Latin America and the Middle East & Africa are emerging markets, where growth is fueled by industrialization initiatives and construction projects. Regional variations also exist in terms of preferred dryer types and capacity requirements, with developed regions leaning towards high-efficiency systems and emerging markets showing demand for cost-effective solutions.

Company Insights

The membrane air dryers market features several prominent companies that lead through innovation, quality, and global reach. Parker Hannifin Corporation is a major player, known for its comprehensive range of air treatment products and strong focus on R&D. Donaldson Company offers advanced membrane dryers with integrated filtration solutions, catering to diverse industrial needs. Atlas Copco provides energy-efficient systems with smart connectivity features, emphasizing sustainability and user convenience. Other key participants include Ingersoll Rand, which leverages its broad industrial equipment portfolio to offer reliable drying solutions, and Pentair, recognized for its expertise in fluid and air processing. Companies like Van Air Systems and SPX Flow also hold significant positions, specializing in customized solutions for niche applications. These players compete on factors such as product performance, durability, after-sales service, and compliance with international standards. Strategic initiatives include expanding distribution networks, launching new products with enhanced features, and engaging in partnerships to address specific regional or industrial demands. The competitive landscape is dynamic, with continuous efforts to improve technology and capture emerging market opportunities.

Recent Developments

Recent developments in the membrane air dryers market reflect a trend towards innovation and sustainability. Leading companies have introduced next-generation membranes with higher efficiency and longer service life, reducing maintenance needs and operational costs. There is a growing emphasis on IoT integration, enabling remote monitoring and predictive maintenance through smart sensors and connectivity platforms. For instance, some manufacturers have launched dryers with real-time dew point monitoring and automated regeneration cycles, enhancing user control and energy savings. Environmental considerations are driving the development of systems with reduced carbon footprints, aligning with global sustainability goals. Partnerships and acquisitions are also notable, with companies seeking to expand their technological capabilities and market presence. For example, recent collaborations between air treatment specialists and industrial automation firms aim to create integrated solutions for smart factories. Additionally, advancements in materials science have led to membranes that are more resistant to oil and chemical contamination, broadening application scope. These developments indicate a market focused on meeting evolving industrial requirements through continuous improvement and adaptation.

Report Segmentation

This market report on membrane air dryers offers a detailed segmentation to provide comprehensive insights into various aspects of the industry. The segmentation is based on type, application, and region. By type, the market is divided into modular membrane dryers, skid-mounted systems, and portable dryers, each catering to different operational needs and environments. Application-wise, the report covers manufacturing sectors such as automotive, food and beverage, pharmaceuticals, and general industrial uses, along with construction applications including pneumatic tools and equipment. Geographically, the analysis spans North America, Europe, Asia-Pacific, Latin America, and the Middle East & Africa, highlighting regional trends and opportunities. Each segment is analyzed in terms of market dynamics, growth factors, and competitive landscape, providing stakeholders with actionable intelligence. The report also examines key players within each segment, their strategies, and market positioning. This structured approach enables a thorough understanding of current trends, challenges, and future prospects, aiding businesses in making informed decisions regarding investment, product development, and market entry.

FAQs

What is a membrane air dryer? A membrane air dryer is a device that removes moisture from compressed air by passing it through a bundle of hollow fibers, where water vapor permeates through the membrane walls, resulting in dry air output. It is used in industries to protect equipment and processes from moisture-related damage.

How does a membrane air dryer work? It operates on the principle of selective permeation, where compressed air flows through semi-permeable membranes. Water vapor molecules pass through the membrane pores and are vented out, while dry air continues to the application. This process requires no external heat or chemicals, making it energy-efficient.

What are the benefits of using membrane air dryers? Benefits include energy efficiency due to no refrigerant use, compact and lightweight design, minimal maintenance, silent operation, and suitability for remote or hazardous locations. They provide reliable dew point suppression and are ideal for applications requiring oil-free air.

Where are membrane air dryers commonly used? They are widely used in manufacturing industries such as automotive, food and beverage, and pharmaceuticals for instrument air, packaging, and processing. In construction, they serve pneumatic tools and equipment. Other applications include transportation, energy, and medical air systems.

How do membrane air dryers compare to refrigerated dryers? Membrane dryers are more energy-efficient, compact, and require less maintenance than refrigerated dryers, but they may have lower capacity and higher initial costs. They are better suited for applications where oil-free air and portability are priorities, while refrigerated dryers handle higher flow rates.

What maintenance do membrane air dryers require? Maintenance typically involves periodic replacement of pre-filters to protect the membrane from oil and contaminants, and occasional membrane replacement based on usage conditions. They have no moving parts, reducing wear and tear, and often feature minimal service needs compared to other dryer types.

Citius Research has developed a research report titled “Membrane Air Dryers Market Report - Global Industry Analysis, Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030” delivering key insights regarding business intelligence and providing concrete business strategies to clients in the form of a detailed syndicated report. The report details out the factors such as business environment, industry trend, growth opportunities, competition, pricing, global and regional market analysis, and other market related factors.

Details included in the report for the years 2024 through 2030

• Membrane Air Dryers Market Potential
• Segment-wise breakup
• Compounded annual growth rate (CAGR) for the next 6 years
• Key customers and their preferences
• Market share of major players and their competitive strength
• Existing competition in the market
• Price trend analysis
• Key trend analysis
• Market entry strategies
• Market opportunity insights

The report focuses on the drivers, restraints, opportunities, and challenges in the market based on various factors geographically. Further, key players, major collaborations, merger & acquisitions along with trending innovation and business policies are reviewed in the report. The Membrane Air Dryers Market report is segmented on the basis of various market segments and their analysis, both in terms of value and volume, for each region for the period under consideration.

Membrane Air Dryers Market Segmentation

Market Segmentation

Regions Covered

• North America
• Latin America
• Europe
• MENA
• Asia Pacific
• Sub-Saharan Africa and
• Australasia

Membrane Air Dryers Market Analysis

The report covers below mentioned analysis, but is not limited to:

• Overview of Membrane Air Dryers Market
• Research Methodology
• Executive Summary
• Market Dynamics of Membrane Air Dryers Market
  • Driving Factors
  • Restraints
  • Opportunities
• Global Market Status and Forecast by Segment A
• Global Market Status and Forecast by Segment B
• Global Market Status and Forecast by Segment C
• Global Market Status and Forecast by Regions
• Upstream and Downstream Market Analysis of Membrane Air Dryers Market
• Cost and Gross Margin Analysis of Membrane Air Dryers Market
• Membrane Air Dryers Market Report - Global Industry Analysis, Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030
  • Competition Landscape
  • Market Share of Major Players
• Key Recommendations

The “Membrane Air Dryers Market Report - Global Industry Analysis, Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030” report helps the clients to take business decisions and to understand strategies of major players in the industry. The report delivers the market driven results supported by a mix of primary and secondary research. The report provides the results triangulated through authentic sources and upon conducting thorough primary interviews with the industry experts. The report includes the results on the areas where the client can focus and create point of parity and develop a competitive edge, based on real-time data results.

Membrane Air Dryers Market Key Stakeholders

Below are the key stakeholders for the Membrane Air Dryers Market:

• Manufacturers
• Distributors/Traders/Wholesalers
• Material/Component Manufacturers
• Industry Associations
• Downstream vendors

Membrane Air Dryers Market Report Scope

Report AttributeDetails
Base year2023
Historical data2018 – 2023
Forecast2024 - 2030
CAGR2024 - 2030
Quantitative UnitsValue (USD Million)
Report coverageRevenue Forecast, Competitive Landscape, Growth Factors, Trends and Strategies. Customized report options available on request
Segments coveredProduct type, technology, application, geography
Regions coveredNorth America, Latin America, Europe, MENA, Asia Pacific, Sub-Saharan Africa and Australasia
Countries coveredUS, UK, China, Japan, Germany, India, France, Brazil, Italy, Canada, Russia, South Korea, Australia, Spain, Mexico and others
Customization scopeAvailable on request
PricingVarious purchase options available as per your research needs. Discounts available on request

COVID-19 Impact Analysis

Like most other markets, the outbreak of COVID-19 had an unfavorable impact on the Membrane Air Dryers Market worldwide. This report discusses in detail the disruptions experienced by the market, the impact on flow of raw materials, manufacturing operations, production trends, consumer demand and the projected future of this market post pandemic.

The report has helped our clients:

• To describe and forecast the Membrane Air Dryers Market size, on the basis of various segmentations and geography, in terms of value and volume
• To measure the changing needs of customers/industries
• To provide detailed information regarding the drivers, restraints, opportunities, and challenges influencing the growth of the market
• To gain competitive intelligence and uncover new opportunities
• To analyse opportunities in the market for stakeholders by identifying high-growth segments in Membrane Air Dryers Market
• To strategically profile key players and provide details of the current competitive landscape
• To analyse strategic approaches adopted by players in the market, such as product launches and developments, acquisitions, collaborations, contracts, expansions, and partnerships

Report Customization

Citius Research provides free customization of reports as per your need. This report can be personalized to meet your requirements. Get in touch with our sales team, who will guarantee you to get a report that suits your necessities.

Customize This Report

Frequently Asked Questions

The Global Membrane Air Dryers Market size was valued at $XX billion in 2023 and is anticipated to reach $XX billion by 2030 growing at a CAGR of XX%
The global Membrane Air Dryers Market is expected to grow at a CAGR of XX% from 2023 to 2030.
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Table of Contents

Chapter 1. Introduction
  1.1. Market Scope
  1.2. Key Segmentations
  1.3. Research Objective
Chapter 2. Research Methodology & Assumptions
Chapter 3. Executive Summary
Chapter 4. Market Background
  4.1. Dynamics
    4.1.1. Drivers
    4.1.2. Restraints
    4.1.3. Opportunity
    4.1.4. Challenges
  4.2. Key Trends in the Impacting the Market
    4.2.1. Demand & Supply
  4.3. Industry SWOT Analysis
  4.4. Porter’s Five Forces Analysis
  4.5. Value and Supply Chain Analysis
  4.6. Macro-Economic Factors
  4.7. COVID-19 Impact Analysis
    4.7.1. Global and Regional Assessment
  4.8. Profit Margin Analysis
  4.9. Trade Analysis
    4.9.1. Importing Countries
    4.9.2. Exporting Countries
  4.10. Market Entry Strategies
  4.11. Market Assessment (US$ Mn and Units)
Chapter 5. Global Membrane Air Dryers Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Segment A
  5.1. By Segment A, 2024 - 2030
    5.1.1. Sub-Segment A
    5.1.2. Sub-Segment B
  5.2. Opportunity Analysis
Chapter 6. Global Membrane Air Dryers Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Segment B
  6.1. By Segment B, 2024 - 2030
    6.1.1. Sub-Segment A
    6.1.2. Sub-Segment B
  6.2. Opportunity Analysis
Chapter 7. Global Membrane Air Dryers Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Segment C
  7.1. By Segment C, 2024 - 2030
    7.1.1. Sub-Segment A
    7.1.2. Sub-Segment B
  7.2. Opportunity Analysis
Chapter 8. Global Membrane Air Dryers Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Region
  8.1. By Region, 2024 - 2030
    8.1.1. North America
    8.1.2. Latin America
    8.1.3. Europe
    8.1.4. MENA
    8.1.5. Asia Pacific
    8.1.6. Sub-Saharan Africa
    8.1.7. Australasia
  8.2. Opportunity Analysis
Chapter 9. North America Membrane Air Dryers Market Forecast and Trend Analysis
  9.1. Regional Overview
  9.2. Pricing Analysis
  9.3. Key Trends in the Region
    9.3.1. Supply and Demand
  9.4. Demographic Structure
  9.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    9.5.1. Sub-Segment A
    9.5.2. Sub-Segment B
  9.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    9.6.1. Sub-Segment A
    9.6.2. Sub-Segment B
  9.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    9.7.1. Sub-Segment A
    9.7.2. Sub-Segment B
  9.8. By Country, 2024 - 2030, (US$ Mn and Units)
    9.8.1. U.S.
    9.8.2. Canada
    9.8.3. Rest of North America
  9.9. Opportunity Analysis
Chapter 10. Latin America Membrane Air Dryers Market Forecast and Trend Analysis
  10.1. Regional Overview
  10.2. Pricing Analysis
  10.3. Key Trends in the Region
    10.3.1. Supply and Demand
  10.4. Demographic Structure
  10.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    10.5.1. Sub-Segment A
    10.5.2. Sub-Segment B
  10.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    10.6.1. Sub-Segment A
    10.6.2. Sub-Segment B
  10.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    10.7.1. Sub-Segment A
    10.7.2. Sub-Segment B
  10.8. By Country, 2024 - 2030, (US$ Mn and Units)
    10.8.1. Brazil
    10.8.2. Argentina
    10.8.3. Rest of Latin America
  10.9. Opportunity Analysis
Chapter 11. Europe Membrane Air Dryers Market Forecast and Trend Analysis
  11.1. Regional Overview
  11.2. Pricing Analysis
  11.3. Key Trends in the Region
    11.3.1. Supply and Demand
  11.4. Demographic Structure
  11.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    11.5.1. Sub-Segment A
    11.5.2. Sub-Segment B
  11.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    11.6.1. Sub-Segment A
    11.6.2. Sub-Segment B
  11.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    11.7.1. Sub-Segment A
    11.7.2. Sub-Segment B
  11.8. By Country, 2024 - 2030, (US$ Mn and Units)
    11.8.1. UK
    11.8.2. Germany
    11.8.3. France
    11.8.4. Spain
    11.8.5. Rest of Europe
  11.9. Opportunity Analysis
Chapter 12. MENA Membrane Air Dryers Market Forecast and Trend Analysis
  12.1. Regional Overview
  12.2. Pricing Analysis
  12.3. Key Trends in the Region
    12.3.1. Supply and Demand
  12.4. Demographic Structure
  12.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    12.5.1. Sub-Segment A
    12.5.2. Sub-Segment B
  12.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    12.6.1. Sub-Segment A
    12.6.2. Sub-Segment B
  12.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    12.7.1. Sub-Segment A
    12.7.2. Sub-Segment B
  12.8. By Country, 2024 - 2030, (US$ Mn and Units)
    12.8.1. Egypt
    12.8.2. Algeria
    12.8.3. GCC
    12.8.4. Rest of MENA
  12.9. Opportunity Analysis
Chapter 13. Asia Pacific Membrane Air Dryers Market Forecast and Trend Analysis
  13.1. Regional Overview
  13.2. Pricing Analysis
  13.3. Key Trends in the Region
    13.3.1. Supply and Demand
  13.4. Demographic Structure
  13.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    13.5.1. Sub-Segment A
    13.5.2. Sub-Segment B
  13.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    13.6.1. Sub-Segment A
    13.6.2. Sub-Segment B
  13.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    13.7.1. Sub-Segment A
    13.7.2. Sub-Segment B
  13.8. By Country, 2024 - 2030, (US$ Mn and Units)
    13.8.1. India
    13.8.2. China
    13.8.3. Japan
    13.8.4. ASEAN
    13.8.5. Rest of Asia Pacific
  13.9. Opportunity Analysis
Chapter 14. Sub-Saharan Africa Membrane Air Dryers Market Forecast and Trend Analysis
  14.1. Regional Overview
  14.2. Pricing Analysis
  14.3. Key Trends in the Region
    14.3.1. Supply and Demand
  14.4. Demographic Structure
  14.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    14.5.1. Sub-Segment A
    14.5.2. Sub-Segment B
  14.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    14.6.1. Sub-Segment A
    14.6.2. Sub-Segment B
  14.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    14.7.1. Sub-Segment A
    14.7.2. Sub-Segment B
  14.8. By Country, 2024 - 2030, (US$ Mn and Units)
    14.8.1. Ethiopia
    14.8.2. Nigeria
    14.8.3. Rest of Sub-Saharan Africa
  14.9. Opportunity Analysis
Chapter 15. Australasia Membrane Air Dryers Market Forecast and Trend Analysis
  15.1. Regional Overview
  15.2. Pricing Analysis
  15.3. Key Trends in the Region
    15.3.1. Supply and Demand
  15.4. Demographic Structure
  15.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    15.5.1. Sub-Segment A
    15.5.2. Sub-Segment B
  15.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    15.6.1. Sub-Segment A
    15.6.2. Sub-Segment B
  15.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    15.7.1. Sub-Segment A
    15.7.2. Sub-Segment B
  15.8. By Country, 2024 - 2030, (US$ Mn and Units)
    15.8.1. Australia
    15.8.2. New Zealand
    15.8.3. Rest of Australasia
  15.9. Opportunity Analysis
Chapter 16. Competition Analysis
  16.1. Competitive Benchmarking
    16.1.1. Top Player’s Market Share
    16.1.2. Price and Product Comparison
  16.2. Company Profiles
    16.2.1. Company A
      16.2.1.1. Company Overview
      16.2.1.2. Segmental Revenue
      16.2.1.3. Product Portfolio
      16.2.1.4. Key Developments
      16.2.1.5. Strategic Outlook
    16.2.2. Company B
      16.2.2.1. Company Overview
      16.2.2.2. Segmental Revenue
      16.2.2.3. Product Portfolio
      16.2.2.4. Key Developments
      16.2.2.5. Strategic Outlook
    16.2.3. Company C
      16.2.3.1. Company Overview
      16.2.3.2. Segmental Revenue
      16.2.3.3. Product Portfolio
      16.2.3.4. Key Developments
      16.2.3.5. Strategic Outlook
    16.2.4. Company D
      16.2.4.1. Company Overview
      16.2.4.2. Segmental Revenue
      16.2.4.3. Product Portfolio
      16.2.4.4. Key Developments
      16.2.4.5. Strategic Outlook
    16.2.5. Company E
      16.2.5.1. Company Overview
      16.2.5.2. Segmental Revenue
      16.2.5.3. Product Portfolio
      16.2.5.4. Key Developments
      16.2.5.5. Strategic Outlook
    16.2.6. Company F
      16.2.6.1. Company Overview
      16.2.6.2. Segmental Revenue
      16.2.6.3. Product Portfolio
      16.2.6.4. Key Developments
      16.2.6.5. Strategic Outlook
    16.2.7. Company G
      16.2.7.1. Company Overview
      16.2.7.2. Segmental Revenue
      16.2.7.3. Product Portfolio
      16.2.7.4. Key Developments
      16.2.7.5. Strategic Outlook
    16.2.8. Company H
      16.2.8.1. Company Overview
      16.2.8.2. Segmental Revenue
      16.2.8.3. Product Portfolio
      16.2.8.4. Key Developments
      16.2.8.5. Strategic Outlook
    16.2.9. Company I
      16.2.9.1. Company Overview
      16.2.9.2. Segmental Revenue
      16.2.9.3. Product Portfolio
      16.2.9.4. Key Developments
      16.2.9.5. Strategic Outlook
    16.2.10. Company J
      16.2.10.1. Company Overview
      16.2.10.2. Segmental Revenue
      16.2.10.3. Product Portfolio
      16.2.10.4. Key Developments
      16.2.10.5. Strategic Outlook
Chapter 17. Go-To-Market Strategy

Research Methodology

We follow a robust research methodology to analyze the market in order to provide our clients with qualitative and quantitative analysis which has a very low or negligible deviance. Extensive secondary research supported by primary data collection methods help us to thoroughly understand and gauge the market. We incorporate both top-down and bottom-up approach for estimating the market. The below mentioned methods are then adopted to triangulate and validate the market.

Secondary data collection and interpretation

Secondary research includes sources such as published books, articles in journals, news media and published businesses, government and international body publications, and associations. Sources also include paid databases such as Hoovers, Thomson Reuters, Passport and others. Data derived through secondary sources is further validated through primary sources. The secondary sources also include major manufacturers mapped on the basis of revenues, product portfolios, and sales channels.

Primary data collection

Primary data collection methods include conducting interviews with industry experts and various stakeholders across the supply chain, such as raw material suppliers, manufacturers, product distributors and customers. The interviews are either telephonic or face-to-face, or even a combination of both. Prevailing trends in the industry are gathered by conducting surveys. Primary interviews also help us to understand the market drivers, restraints and opportunities, along with the challenges in the market. This method helps us in validating the data gathered through secondary sources, further triangulating the data and developing it through our statistical tools. We generally conduct interviews with -

  • CEOs, Directors, and VPs
  • Sales and Marketing Managers
  • Plant Heads and Manufacturing Department Heads
  • Product Specialists

Supply Side and Demand Side Data Collection

Supply side analysis is based on the data collected from the manufacturers and the product providers in terms of their segmental revenues. Secondary sources for this type of analysis include company annual reports and publications, associations and organisations, government publications and others.

Demand side analysis is based upon the consumer insights who are the end users of the particular product in question. They could be an individual user or an organisation. Such data is gathered through consumer surveys and focused group interviews.

Market Engineering

As a primary step, in order to develop the market numbers we follow a vigorous methodology that includes studying the parent market of the niche product and understanding the industry trends, acceptance among customers of the product, challenges, future growth, and others, followed by further breaking down the market under consideration into various segments and sub-markets. Additionally, in order to cross-validate the market, we also determine the top players in the market, along with their segmental revenues for the said market. Our secondary sources help us to validate the market share of the top players. Using both the qualitative and quantitative analysis of all the possible factors helps us determine the market numbers which are inclined towards accuracy.

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