Magnetic Bearing Market Report, Global Industry Analysis, Market Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2023 - 2030

  • Published Date: Jan, 2024
  • Report ID: CR0207711
  • Format: Electronic (PDF)
  • Number of Pages: 175
  • Author(s): Joshi, Madhavi

Report Overview

The Magnetic Bearing Market size was estimated at USD 1.2 billion in 2023 and is projected to reach USD 2.5 billion by 2030, exhibiting a compound annual growth rate (CAGR) of 11.50% during the forecast period (2024-2030).

Magnetic Bearing Market

(Market Size)
$1.2 billion
$2.5 billion
2023
2030
Source: Citius Research
Study Period 2018 - 2030
Base Year For Estimation 2023
Forecast Data Period 2024 - 2030
CAGR (2024-2030) 11.50%
2023 Market Size USD 1.2 billion
2030 Market Size USD 2.5 billion
Key Players SKF, Siemens, Waukesha Bearings, Calnetix, Mecos AG

Market Summary

The magnetic bearing market is a specialized segment within the manufacturing and construction industries, focusing on advanced support systems that utilize magnetic levitation to enable contact-free rotation of shafts and other moving components. These systems are integral to high-performance machinery where minimal friction, reduced maintenance, and enhanced operational efficiency are critical. Magnetic bearings find extensive application in sectors such as industrial manufacturing, energy generation, and construction equipment, where they contribute to improved reliability and longevity of heavy-duty machinery. The technology is increasingly adopted due to its ability to operate at high speeds and under extreme conditions, offering significant advantages over traditional mechanical bearings. Key industries leveraging magnetic bearings include turbomachinery, compressors, and precision manufacturing tools, underscoring their importance in modern industrial operations. The market is characterized by continuous innovation and a growing emphasis on energy-efficient solutions, driving adoption across various global regions.

Key Highlights

Magnetic bearings represent a transformative technology in industrial applications, offering zero physical contact operation which eliminates mechanical wear and reduces the need for lubrication. This leads to substantially lower maintenance costs and extended operational life for machinery. Another key highlight is their ability to facilitate high rotational speeds, making them ideal for use in turbines, compressors, and pumps where efficiency and performance are paramount. The integration of advanced control systems and sensors allows for real-time monitoring and adjustment of bearing performance, enhancing operational stability and precision. Furthermore, magnetic bearings contribute to environmental sustainability by reducing energy consumption and minimizing oil usage, aligning with global trends towards greener industrial practices. Their adoption in critical infrastructure projects within the construction sector, such as in advanced building systems and heavy equipment, highlights their growing importance. Leading companies are continuously investing in R&D to expand application scope and improve cost-effectiveness, reinforcing the market's dynamic nature.

Drivers, Opportunities & Restraints

The growth of the magnetic bearing market is primarily driven by the increasing demand for energy-efficient and high-performance machinery across manufacturing and construction sectors. Industries are prioritizing technologies that reduce operational costs and enhance productivity, which magnetic bearings effectively deliver by minimizing friction and maintenance requirements. The push towards automation and smart manufacturing further accelerates adoption, as these bearings integrate seamlessly with IoT and predictive maintenance systems. Significant opportunities exist in emerging applications such as renewable energy systems, where magnetic bearings are used in wind turbines and energy storage flywheels, and in urban construction projects requiring advanced mechanical systems. However, the market faces restraints including high initial installation costs and the need for specialized expertise for implementation and maintenance. Additionally, economic fluctuations and supply chain disruptions can impact market growth. Despite these challenges, ongoing technological advancements and increasing investments in infrastructure development present substantial growth prospects for the market.

Concentration Insights

The magnetic bearing market exhibits a concentrated competitive landscape with a few key players dominating the industry. These companies possess extensive technological expertise and strong patent portfolios, which create high barriers to entry for new participants. Market leaders such as SKF, Siemens, and Calnetix Technologies have established significant market share through continuous innovation and strategic partnerships. The concentration is particularly evident in developed regions like North America and Europe, where advanced manufacturing and construction activities are prevalent. These regions host numerous research institutions and industry collaborations that further reinforce the dominance of established players. In contrast, emerging economies in Asia-Pacific are witnessing gradual market entry by local firms, though they still rely heavily on imports and technology transfers from global leaders. The market's concentration drives intense competition in product development and customization, with companies focusing on enhancing performance characteristics and expanding application areas to maintain competitive advantage.

Type Insights

Magnetic bearings are categorized into active magnetic bearings and passive magnetic bearings, each serving distinct operational requirements. Active magnetic bearings utilize electromagnets controlled by sophisticated electronic systems to maintain rotor position dynamically, allowing for precise adjustments and high load capacities. They are widely used in applications demanding exceptional stability and control, such as in high-speed turbines and precision manufacturing equipment. Passive magnetic bearings, on the other hand, rely on permanent magnets and do not require external power or control systems, offering simplicity and reliability for less demanding applications. Hybrid systems combining elements of both types are also emerging, providing balanced performance characteristics. The choice between types depends on factors such as operational speed, load requirements, and environmental conditions. Ongoing advancements focus on improving the efficiency and reducing the costs of active systems, while passive bearings see innovations in material science to enhance magnetic properties and durability.

Application Insights

In the manufacturing and construction industries, magnetic bearings are deployed in a variety of critical applications. They are extensively used in turbomachinery, including compressors and turbines, where they enable high-speed operation and reduce mechanical losses. In the construction sector, magnetic bearings are integrated into heavy equipment such as cranes and excavators to enhance reliability and reduce downtime. Additionally, they play a vital role in precision manufacturing tools and robotics, providing the accuracy and stability needed for high-quality production processes. The energy sector utilizes magnetic bearings in power generation equipment, including gas turbines and flywheel energy storage systems, contributing to improved efficiency and sustainability. Emerging applications in electric motor systems and aerospace components further demonstrate the versatility of this technology. The broadening application scope is driven by the need for more efficient, durable, and maintenance-free mechanical solutions across industries.

Regional Insights

North America holds a significant share of the magnetic bearing market, driven by advanced manufacturing capabilities and high adoption of automation technologies in the United States and Canada. The region benefits from strong R&D initiatives and the presence of major industry players. Europe follows closely, with countries like Germany and France leading in industrial automation and energy efficiency projects, fostering demand for magnetic bearings. The Asia-Pacific region is experiencing rapid growth, propelled by expanding manufacturing activities and infrastructure development in China, India, and Japan. Increasing investments in renewable energy and construction projects further boost market prospects in this region. Latin America and the Middle East & Africa are emerging markets, with growth influenced by industrial modernization efforts and urbanization trends. Regional dynamics are shaped by economic conditions, technological adoption rates, and government policies supporting industrial advancement.

Company Insights

Prominent companies in the magnetic bearing market include SKF, a global leader known for its comprehensive bearing solutions and innovative technologies. Siemens offers advanced magnetic bearing systems integrated into its extensive portfolio of industrial automation and energy products. Calnetix Technologies specializes in high-performance magnetic bearings for critical applications in energy and manufacturing. Waukesha Bearings, part of Dover Corporation, provides customized magnetic bearing solutions for turbomachinery and rotating equipment. Synchrony, acquired by Dresser-Rand, is recognized for its active magnetic bearing systems used in oil and gas and power generation sectors. These companies invest heavily in research and development to enhance product performance and expand their application reach. Strategic collaborations and acquisitions are common, allowing firms to leverage complementary technologies and strengthen their market position. The competitive landscape is characterized by a focus on innovation, customer-specific solutions, and global expansion efforts.

Recent Developments

Recent developments in the magnetic bearing market highlight ongoing technological advancements and strategic initiatives by key players. Companies are introducing next-generation active magnetic bearings with improved control algorithms and energy efficiency, catering to the evolving needs of high-speed machinery. There is increasing integration of IoT capabilities, enabling real-time monitoring and predictive maintenance features that enhance operational reliability. Partnerships between magnetic bearing manufacturers and industrial automation firms are becoming more prevalent, aiming to develop integrated solutions for smart factories and infrastructure projects. Additionally, expansions into emerging applications such as electric vehicles and renewable energy systems mark significant trends. Investments in material science research are leading to the development of more durable and cost-effective magnetic components. These developments reflect the market's response to global demands for higher efficiency, sustainability, and digitalization in industrial operations.

Report Segmentation

This market research report on the magnetic bearing industry provides a detailed analysis segmented by type, application, and region. The type segmentation includes active magnetic bearings and passive magnetic bearings, examining their respective market dynamics and technological trends. Application segmentation covers key sectors such as manufacturing machinery, construction equipment, energy systems, and others, highlighting specific use cases and demand drivers. Regional segmentation offers insights into North America, Europe, Asia-Pacific, Latin America, and the Middle East & Africa, assessing regional market size, growth patterns, and competitive landscapes. Each segment is analyzed in terms of market share, growth potential, and influencing factors, providing a comprehensive view of the industry structure. The report also includes competitive analysis, profiling major companies and their strategies, alongside an assessment of recent developments and future outlook. This structured approach enables stakeholders to identify opportunities and make informed decisions based on thorough market intelligence.

FAQs

What are magnetic bearings used for? Magnetic bearings are used in various high-performance applications where minimal friction, high speeds, and reduced maintenance are required, such as in turbines, compressors, and precision manufacturing equipment.

How do magnetic bearings work? Magnetic bearings work by using magnetic forces to levitate a rotor without physical contact, allowing it to rotate freely with minimal friction and wear, controlled through electronic systems for stability.

What are the advantages of magnetic bearings? Advantages include no mechanical wear, reduced maintenance needs, ability to operate at high speeds, lower energy consumption, and enhanced precision in industrial machinery.

Where are magnetic bearings commonly applied? They are commonly applied in industries such as energy generation, manufacturing, construction, and aerospace, in equipment like turbines, pumps, motors, and heavy machinery.

Who are the key players in the magnetic bearing market? Key players include SKF, Siemens, Calnetix Technologies, Waukesha Bearings, and Synchrony, among others, who lead in technology and market presence.

What is the future outlook for magnetic bearings? The future outlook is positive, with growth driven by increasing demand for energy-efficient solutions, automation in manufacturing, and expansion into new applications like renewable energy and electric vehicles.

Citius Research has developed a research report titled “Magnetic Bearing Market Report - Global Industry Analysis, Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030” delivering key insights regarding business intelligence and providing concrete business strategies to clients in the form of a detailed syndicated report. The report details out the factors such as business environment, industry trend, growth opportunities, competition, pricing, global and regional market analysis, and other market related factors.

Details included in the report for the years 2024 through 2030

• Magnetic Bearing Market Potential
• Segment-wise breakup
• Compounded annual growth rate (CAGR) for the next 6 years
• Key customers and their preferences
• Market share of major players and their competitive strength
• Existing competition in the market
• Price trend analysis
• Key trend analysis
• Market entry strategies
• Market opportunity insights

The report focuses on the drivers, restraints, opportunities, and challenges in the market based on various factors geographically. Further, key players, major collaborations, merger & acquisitions along with trending innovation and business policies are reviewed in the report. The Magnetic Bearing Market report is segmented on the basis of various market segments and their analysis, both in terms of value and volume, for each region for the period under consideration.

Magnetic Bearing Market Segmentation

Market Segmentation

Regions Covered

• North America
• Latin America
• Europe
• MENA
• Asia Pacific
• Sub-Saharan Africa and
• Australasia

Magnetic Bearing Market Analysis

The report covers below mentioned analysis, but is not limited to:

• Overview of Magnetic Bearing Market
• Research Methodology
• Executive Summary
• Market Dynamics of Magnetic Bearing Market
  • Driving Factors
  • Restraints
  • Opportunities
• Global Market Status and Forecast by Segment A
• Global Market Status and Forecast by Segment B
• Global Market Status and Forecast by Segment C
• Global Market Status and Forecast by Regions
• Upstream and Downstream Market Analysis of Magnetic Bearing Market
• Cost and Gross Margin Analysis of Magnetic Bearing Market
• Magnetic Bearing Market Report - Global Industry Analysis, Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030
  • Competition Landscape
  • Market Share of Major Players
• Key Recommendations

The “Magnetic Bearing Market Report - Global Industry Analysis, Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030” report helps the clients to take business decisions and to understand strategies of major players in the industry. The report delivers the market driven results supported by a mix of primary and secondary research. The report provides the results triangulated through authentic sources and upon conducting thorough primary interviews with the industry experts. The report includes the results on the areas where the client can focus and create point of parity and develop a competitive edge, based on real-time data results.

Magnetic Bearing Market Key Stakeholders

Below are the key stakeholders for the Magnetic Bearing Market:

• Manufacturers
• Distributors/Traders/Wholesalers
• Material/Component Manufacturers
• Industry Associations
• Downstream vendors

Magnetic Bearing Market Report Scope

Report AttributeDetails
Base year2023
Historical data2018 – 2023
Forecast2024 - 2030
CAGR2024 - 2030
Quantitative UnitsValue (USD Million)
Report coverageRevenue Forecast, Competitive Landscape, Growth Factors, Trends and Strategies. Customized report options available on request
Segments coveredProduct type, technology, application, geography
Regions coveredNorth America, Latin America, Europe, MENA, Asia Pacific, Sub-Saharan Africa and Australasia
Countries coveredUS, UK, China, Japan, Germany, India, France, Brazil, Italy, Canada, Russia, South Korea, Australia, Spain, Mexico and others
Customization scopeAvailable on request
PricingVarious purchase options available as per your research needs. Discounts available on request

COVID-19 Impact Analysis

Like most other markets, the outbreak of COVID-19 had an unfavorable impact on the Magnetic Bearing Market worldwide. This report discusses in detail the disruptions experienced by the market, the impact on flow of raw materials, manufacturing operations, production trends, consumer demand and the projected future of this market post pandemic.

The report has helped our clients:

• To describe and forecast the Magnetic Bearing Market size, on the basis of various segmentations and geography, in terms of value and volume
• To measure the changing needs of customers/industries
• To provide detailed information regarding the drivers, restraints, opportunities, and challenges influencing the growth of the market
• To gain competitive intelligence and uncover new opportunities
• To analyse opportunities in the market for stakeholders by identifying high-growth segments in Magnetic Bearing Market
• To strategically profile key players and provide details of the current competitive landscape
• To analyse strategic approaches adopted by players in the market, such as product launches and developments, acquisitions, collaborations, contracts, expansions, and partnerships

Report Customization

Citius Research provides free customization of reports as per your need. This report can be personalized to meet your requirements. Get in touch with our sales team, who will guarantee you to get a report that suits your necessities.

Customize This Report

Frequently Asked Questions

The Global Magnetic Bearing Market size was valued at $XX billion in 2023 and is anticipated to reach $XX billion by 2030 growing at a CAGR of XX%
The global Magnetic Bearing Market is expected to grow at a CAGR of XX% from 2023 to 2030.
For further details request a free sample copy of this report here.
For further details request a free sample copy of this report here.
For further details request a free sample copy of this report here.
For further details request a free sample copy of this report here.

Table of Contents

Chapter 1. Introduction
  1.1. Market Scope
  1.2. Key Segmentations
  1.3. Research Objective
Chapter 2. Research Methodology & Assumptions
Chapter 3. Executive Summary
Chapter 4. Market Background
  4.1. Dynamics
    4.1.1. Drivers
    4.1.2. Restraints
    4.1.3. Opportunity
    4.1.4. Challenges
  4.2. Key Trends in the Impacting the Market
    4.2.1. Demand & Supply
  4.3. Industry SWOT Analysis
  4.4. Porter’s Five Forces Analysis
  4.5. Value and Supply Chain Analysis
  4.6. Macro-Economic Factors
  4.7. COVID-19 Impact Analysis
    4.7.1. Global and Regional Assessment
  4.8. Profit Margin Analysis
  4.9. Trade Analysis
    4.9.1. Importing Countries
    4.9.2. Exporting Countries
  4.10. Market Entry Strategies
  4.11. Market Assessment (US$ Mn and Units)
Chapter 5. Global Magnetic Bearing Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Segment A
  5.1. By Segment A, 2024 - 2030
    5.1.1. Sub-Segment A
    5.1.2. Sub-Segment B
  5.2. Opportunity Analysis
Chapter 6. Global Magnetic Bearing Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Segment B
  6.1. By Segment B, 2024 - 2030
    6.1.1. Sub-Segment A
    6.1.2. Sub-Segment B
  6.2. Opportunity Analysis
Chapter 7. Global Magnetic Bearing Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Segment C
  7.1. By Segment C, 2024 - 2030
    7.1.1. Sub-Segment A
    7.1.2. Sub-Segment B
  7.2. Opportunity Analysis
Chapter 8. Global Magnetic Bearing Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Region
  8.1. By Region, 2024 - 2030
    8.1.1. North America
    8.1.2. Latin America
    8.1.3. Europe
    8.1.4. MENA
    8.1.5. Asia Pacific
    8.1.6. Sub-Saharan Africa
    8.1.7. Australasia
  8.2. Opportunity Analysis
Chapter 9. North America Magnetic Bearing Market Forecast and Trend Analysis
  9.1. Regional Overview
  9.2. Pricing Analysis
  9.3. Key Trends in the Region
    9.3.1. Supply and Demand
  9.4. Demographic Structure
  9.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    9.5.1. Sub-Segment A
    9.5.2. Sub-Segment B
  9.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    9.6.1. Sub-Segment A
    9.6.2. Sub-Segment B
  9.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    9.7.1. Sub-Segment A
    9.7.2. Sub-Segment B
  9.8. By Country, 2024 - 2030, (US$ Mn and Units)
    9.8.1. U.S.
    9.8.2. Canada
    9.8.3. Rest of North America
  9.9. Opportunity Analysis
Chapter 10. Latin America Magnetic Bearing Market Forecast and Trend Analysis
  10.1. Regional Overview
  10.2. Pricing Analysis
  10.3. Key Trends in the Region
    10.3.1. Supply and Demand
  10.4. Demographic Structure
  10.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    10.5.1. Sub-Segment A
    10.5.2. Sub-Segment B
  10.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    10.6.1. Sub-Segment A
    10.6.2. Sub-Segment B
  10.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    10.7.1. Sub-Segment A
    10.7.2. Sub-Segment B
  10.8. By Country, 2024 - 2030, (US$ Mn and Units)
    10.8.1. Brazil
    10.8.2. Argentina
    10.8.3. Rest of Latin America
  10.9. Opportunity Analysis
Chapter 11. Europe Magnetic Bearing Market Forecast and Trend Analysis
  11.1. Regional Overview
  11.2. Pricing Analysis
  11.3. Key Trends in the Region
    11.3.1. Supply and Demand
  11.4. Demographic Structure
  11.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    11.5.1. Sub-Segment A
    11.5.2. Sub-Segment B
  11.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    11.6.1. Sub-Segment A
    11.6.2. Sub-Segment B
  11.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    11.7.1. Sub-Segment A
    11.7.2. Sub-Segment B
  11.8. By Country, 2024 - 2030, (US$ Mn and Units)
    11.8.1. UK
    11.8.2. Germany
    11.8.3. France
    11.8.4. Spain
    11.8.5. Rest of Europe
  11.9. Opportunity Analysis
Chapter 12. MENA Magnetic Bearing Market Forecast and Trend Analysis
  12.1. Regional Overview
  12.2. Pricing Analysis
  12.3. Key Trends in the Region
    12.3.1. Supply and Demand
  12.4. Demographic Structure
  12.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    12.5.1. Sub-Segment A
    12.5.2. Sub-Segment B
  12.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    12.6.1. Sub-Segment A
    12.6.2. Sub-Segment B
  12.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    12.7.1. Sub-Segment A
    12.7.2. Sub-Segment B
  12.8. By Country, 2024 - 2030, (US$ Mn and Units)
    12.8.1. Egypt
    12.8.2. Algeria
    12.8.3. GCC
    12.8.4. Rest of MENA
  12.9. Opportunity Analysis
Chapter 13. Asia Pacific Magnetic Bearing Market Forecast and Trend Analysis
  13.1. Regional Overview
  13.2. Pricing Analysis
  13.3. Key Trends in the Region
    13.3.1. Supply and Demand
  13.4. Demographic Structure
  13.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    13.5.1. Sub-Segment A
    13.5.2. Sub-Segment B
  13.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    13.6.1. Sub-Segment A
    13.6.2. Sub-Segment B
  13.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    13.7.1. Sub-Segment A
    13.7.2. Sub-Segment B
  13.8. By Country, 2024 - 2030, (US$ Mn and Units)
    13.8.1. India
    13.8.2. China
    13.8.3. Japan
    13.8.4. ASEAN
    13.8.5. Rest of Asia Pacific
  13.9. Opportunity Analysis
Chapter 14. Sub-Saharan Africa Magnetic Bearing Market Forecast and Trend Analysis
  14.1. Regional Overview
  14.2. Pricing Analysis
  14.3. Key Trends in the Region
    14.3.1. Supply and Demand
  14.4. Demographic Structure
  14.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    14.5.1. Sub-Segment A
    14.5.2. Sub-Segment B
  14.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    14.6.1. Sub-Segment A
    14.6.2. Sub-Segment B
  14.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    14.7.1. Sub-Segment A
    14.7.2. Sub-Segment B
  14.8. By Country, 2024 - 2030, (US$ Mn and Units)
    14.8.1. Ethiopia
    14.8.2. Nigeria
    14.8.3. Rest of Sub-Saharan Africa
  14.9. Opportunity Analysis
Chapter 15. Australasia Magnetic Bearing Market Forecast and Trend Analysis
  15.1. Regional Overview
  15.2. Pricing Analysis
  15.3. Key Trends in the Region
    15.3.1. Supply and Demand
  15.4. Demographic Structure
  15.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    15.5.1. Sub-Segment A
    15.5.2. Sub-Segment B
  15.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    15.6.1. Sub-Segment A
    15.6.2. Sub-Segment B
  15.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    15.7.1. Sub-Segment A
    15.7.2. Sub-Segment B
  15.8. By Country, 2024 - 2030, (US$ Mn and Units)
    15.8.1. Australia
    15.8.2. New Zealand
    15.8.3. Rest of Australasia
  15.9. Opportunity Analysis
Chapter 16. Competition Analysis
  16.1. Competitive Benchmarking
    16.1.1. Top Player’s Market Share
    16.1.2. Price and Product Comparison
  16.2. Company Profiles
    16.2.1. Company A
      16.2.1.1. Company Overview
      16.2.1.2. Segmental Revenue
      16.2.1.3. Product Portfolio
      16.2.1.4. Key Developments
      16.2.1.5. Strategic Outlook
    16.2.2. Company B
      16.2.2.1. Company Overview
      16.2.2.2. Segmental Revenue
      16.2.2.3. Product Portfolio
      16.2.2.4. Key Developments
      16.2.2.5. Strategic Outlook
    16.2.3. Company C
      16.2.3.1. Company Overview
      16.2.3.2. Segmental Revenue
      16.2.3.3. Product Portfolio
      16.2.3.4. Key Developments
      16.2.3.5. Strategic Outlook
    16.2.4. Company D
      16.2.4.1. Company Overview
      16.2.4.2. Segmental Revenue
      16.2.4.3. Product Portfolio
      16.2.4.4. Key Developments
      16.2.4.5. Strategic Outlook
    16.2.5. Company E
      16.2.5.1. Company Overview
      16.2.5.2. Segmental Revenue
      16.2.5.3. Product Portfolio
      16.2.5.4. Key Developments
      16.2.5.5. Strategic Outlook
    16.2.6. Company F
      16.2.6.1. Company Overview
      16.2.6.2. Segmental Revenue
      16.2.6.3. Product Portfolio
      16.2.6.4. Key Developments
      16.2.6.5. Strategic Outlook
    16.2.7. Company G
      16.2.7.1. Company Overview
      16.2.7.2. Segmental Revenue
      16.2.7.3. Product Portfolio
      16.2.7.4. Key Developments
      16.2.7.5. Strategic Outlook
    16.2.8. Company H
      16.2.8.1. Company Overview
      16.2.8.2. Segmental Revenue
      16.2.8.3. Product Portfolio
      16.2.8.4. Key Developments
      16.2.8.5. Strategic Outlook
    16.2.9. Company I
      16.2.9.1. Company Overview
      16.2.9.2. Segmental Revenue
      16.2.9.3. Product Portfolio
      16.2.9.4. Key Developments
      16.2.9.5. Strategic Outlook
    16.2.10. Company J
      16.2.10.1. Company Overview
      16.2.10.2. Segmental Revenue
      16.2.10.3. Product Portfolio
      16.2.10.4. Key Developments
      16.2.10.5. Strategic Outlook
Chapter 17. Go-To-Market Strategy

Research Methodology

We follow a robust research methodology to analyze the market in order to provide our clients with qualitative and quantitative analysis which has a very low or negligible deviance. Extensive secondary research supported by primary data collection methods help us to thoroughly understand and gauge the market. We incorporate both top-down and bottom-up approach for estimating the market. The below mentioned methods are then adopted to triangulate and validate the market.

Secondary data collection and interpretation

Secondary research includes sources such as published books, articles in journals, news media and published businesses, government and international body publications, and associations. Sources also include paid databases such as Hoovers, Thomson Reuters, Passport and others. Data derived through secondary sources is further validated through primary sources. The secondary sources also include major manufacturers mapped on the basis of revenues, product portfolios, and sales channels.

Primary data collection

Primary data collection methods include conducting interviews with industry experts and various stakeholders across the supply chain, such as raw material suppliers, manufacturers, product distributors and customers. The interviews are either telephonic or face-to-face, or even a combination of both. Prevailing trends in the industry are gathered by conducting surveys. Primary interviews also help us to understand the market drivers, restraints and opportunities, along with the challenges in the market. This method helps us in validating the data gathered through secondary sources, further triangulating the data and developing it through our statistical tools. We generally conduct interviews with -

  • CEOs, Directors, and VPs
  • Sales and Marketing Managers
  • Plant Heads and Manufacturing Department Heads
  • Product Specialists

Supply Side and Demand Side Data Collection

Supply side analysis is based on the data collected from the manufacturers and the product providers in terms of their segmental revenues. Secondary sources for this type of analysis include company annual reports and publications, associations and organisations, government publications and others.

Demand side analysis is based upon the consumer insights who are the end users of the particular product in question. They could be an individual user or an organisation. Such data is gathered through consumer surveys and focused group interviews.

Market Engineering

As a primary step, in order to develop the market numbers we follow a vigorous methodology that includes studying the parent market of the niche product and understanding the industry trends, acceptance among customers of the product, challenges, future growth, and others, followed by further breaking down the market under consideration into various segments and sub-markets. Additionally, in order to cross-validate the market, we also determine the top players in the market, along with their segmental revenues for the said market. Our secondary sources help us to validate the market share of the top players. Using both the qualitative and quantitative analysis of all the possible factors helps us determine the market numbers which are inclined towards accuracy.

Request a detailed Research Methodology for the market.

Request Customization or Sample Report

To request a sample report or for any inquiry regarding this report, please fill out the form below

Yes, I have read the Privacy Policy.

Related Reports






latest reports