HVAC Motors Market Report, Global Industry Analysis, Market Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2023 - 2030

  • Published Date: Jan, 2024
  • Report ID: CR0194103
  • Format: Electronic (PDF)
  • Number of Pages: 221
  • Author(s): Joshi, Madhavi

Report Overview

The HVAC Motors Market size was estimated at USD 12 billion in 2023 and is projected to reach USD 20 billion by 2030, exhibiting a compound annual growth rate (CAGR) of 7.50% during the forecast period (2024-2030).

HVAC Motors Market

(Market Size)
$12 billion
$20 billion
2023
2030
Source: Citius Research
Study Period 2018 - 2030
Base Year For Estimation 2023
Forecast Data Period 2024 - 2030
CAGR (2024-2030) 7.50%
2023 Market Size USD 12 billion
2030 Market Size USD 20 billion
Key Players Siemens, ABB, WEG, Nidec, Regal Beloit

Market Summary

The HVAC motors market is a critical segment within the energy and power industry, focusing on the motors that drive heating, ventilation, and air conditioning systems. These motors are essential for the efficient operation of HVAC equipment in residential, commercial, and industrial settings. The market is characterized by a steady demand driven by the need for energy-efficient solutions and the growing emphasis on indoor air quality and climate control. Technological advancements, such as the integration of smart and IoT-enabled motors, are reshaping the landscape, offering enhanced performance and connectivity. Key players are continuously innovating to meet stringent energy regulations and consumer expectations for sustainability and reliability. The market is also influenced by macroeconomic factors, including construction activity, urbanization trends, and retrofitting of existing infrastructure. As industries and consumers alike prioritize energy conservation, the demand for advanced HVAC motors is expected to remain robust, supporting overall market growth and development across various regions and applications.

Key Highlights

The HVAC motors market is distinguished by several key highlights that underscore its importance and dynamism. Energy efficiency stands out as a primary focus, with regulations and standards pushing for higher performance and lower power consumption. Innovations in motor design, such as brushless DC motors and electronically commutated motors, are gaining traction due to their superior efficiency and durability. The integration of smart technologies allows for remote monitoring, predictive maintenance, and optimized operation, reducing downtime and energy waste. Sustainability initiatives are driving adoption, as businesses seek to lower carbon footprints and operational costs. The market is also seeing increased consolidation, with major players engaging in mergers and acquisitions to expand their product portfolios and geographic reach. Additionally, the rise of green building certifications and energy management systems is fueling demand for high-efficiency motors. These factors collectively highlight the market's evolution toward more intelligent, eco-friendly, and reliable solutions, catering to the evolving needs of the energy and power sector.

Drivers, Opportunities & Restraints

Several drivers are propelling the HVAC motors market forward, including stringent energy efficiency regulations and the global push for reduced energy consumption. Governments and regulatory bodies worldwide are implementing standards that mandate the use of high-efficiency motors, compelling manufacturers and end-users to upgrade their systems. The growing construction industry, particularly in emerging economies, is another significant driver, as new buildings incorporate advanced HVAC systems from the outset. Opportunities abound in the retrofitting of existing infrastructure, where replacing outdated motors with energy-efficient models can yield substantial savings. The adoption of IoT and smart building technologies presents further opportunities for innovation and market expansion. However, the market faces restraints such as high initial costs associated with advanced motor technologies, which can deter budget-conscious consumers. Economic volatility and supply chain disruptions also pose challenges, affecting production and distribution. Additionally, the complexity of integrating new motors with legacy systems can be a barrier to adoption. Despite these restraints, the overall trajectory remains positive, driven by the imperative for energy conservation and technological advancement.

Concentration Insights

The HVAC motors market exhibits a moderate level of concentration, with a mix of large multinational corporations and specialized manufacturers dominating the landscape. Key players such as Nidec Corporation, Regal Rexnord Corporation, and Johnson Electric Holdings Limited hold significant market shares due to their extensive product portfolios, strong R&D capabilities, and global distribution networks. These companies often engage in strategic acquisitions to strengthen their positions and enter new markets. Regional players also play a crucial role, particularly in emerging economies where local expertise and cost-effective solutions are valued. The market concentration is influenced by factors such as technological expertise, brand reputation, and the ability to meet diverse customer needs. While competition is intense, collaboration through partnerships and joint ventures is common, enabling companies to leverage complementary strengths. The concentration dynamics are expected to evolve with ongoing innovations and increasing demand for customized solutions, fostering both competition and growth opportunities across the market.

Type Insights

The HVAC motors market is segmented by type, with fractional horsepower motors and integral horsepower motors being the primary categories. Fractional horsepower motors are widely used in residential and light commercial applications, such as fans, blowers, and compressors, due to their compact size and cost-effectiveness. Integral horsepower motors, on the other hand, are employed in larger commercial and industrial systems where higher power output is required. Within these categories, subtypes like AC motors, DC motors, and electronically commutated motors (ECMs) are prevalent. AC motors remain popular for their reliability and simplicity, while DC motors and ECMs are gaining traction for their energy efficiency and precise control capabilities. Brushless DC motors, in particular, are increasingly favored for their longevity and reduced maintenance needs. The choice of motor type depends on factors such as application requirements, energy efficiency goals, and budget constraints, driving diversity and innovation within the market.

Application Insights

HVAC motors find applications across various segments, including residential, commercial, and industrial sectors. In residential settings, these motors are used in air handlers, furnaces, and air conditioning units to ensure efficient climate control and comfort. The commercial segment encompasses offices, retail spaces, hospitals, and educational institutions, where HVAC systems are critical for maintaining indoor air quality and temperature regulation. Industrial applications involve large-scale heating and cooling systems for manufacturing plants, warehouses, and data centers, where motors must withstand demanding operating conditions. Additionally, specialized applications such as refrigeration and ventilation systems in transportation and agriculture further diversify the market. The trend toward smart buildings and energy management systems is enhancing the role of HVAC motors, enabling automated control and optimization. Each application segment has unique requirements, influencing motor design, performance specifications, and adoption trends, thereby shaping the overall market dynamics.

Regional Insights

The HVAC motors market demonstrates varied growth patterns across different regions, influenced by economic development, climate conditions, and regulatory frameworks. North America and Europe are mature markets characterized by high adoption of energy-efficient technologies and strict environmental regulations. These regions see significant demand for retrofitting and upgrading existing systems to meet newer standards. The Asia-Pacific region is experiencing rapid growth, driven by urbanization, industrialization, and increasing construction activities in countries like China, India, and Southeast Asian nations. Rising disposable incomes and awareness about energy conservation are further boosting market expansion in this region. Latin America and the Middle East & Africa are emerging markets with growing potential, supported by infrastructure development and increasing investments in commercial and residential projects. Regional disparities in energy costs and government incentives also play a role in shaping demand, making geographic insights crucial for market strategy and expansion efforts.

Company Insights

Prominent companies in the HVAC motors market include Nidec Corporation, Regal Rexnord Corporation, Johnson Electric Holdings Limited, Siemens AG, and ABB Ltd. These industry leaders are known for their innovative product offerings, strong research and development initiatives, and extensive global presence. Nidec Corporation, for instance, specializes in high-efficiency motors and has a diverse portfolio catering to various HVAC applications. Regal Rexnord focuses on commercial and industrial solutions, emphasizing reliability and performance. Johnson Electric is recognized for its motion systems and components, including motors designed for energy efficiency. Siemens and ABB leverage their expertise in automation and electrification to provide integrated HVAC motor solutions. These companies invest heavily in technology development, strategic acquisitions, and partnerships to maintain competitive edges. Other notable players include Emerson Electric Co., Glenair Inc., and Maxon Group, each contributing to market diversity through specialized products and targeted market strategies. The competitive landscape is dynamic, with continuous efforts to enhance product efficiency, reduce environmental impact, and meet evolving customer demands.

Recent Developments

Recent developments in the HVAC motors market reflect a strong focus on innovation, sustainability, and strategic growth. Companies are launching new energy-efficient motor models with enhanced performance characteristics, such as lower noise levels and higher durability. For example, there have been introductions of motors compatible with IoT platforms, enabling smart diagnostics and predictive maintenance. Mergers and acquisitions are also prevalent, with larger firms acquiring smaller specialists to broaden their technological capabilities and market reach. Partnerships between motor manufacturers and HVAC system integrators are becoming more common, aiming to deliver seamless and optimized solutions. Additionally, investments in production automation and sustainable manufacturing processes are on the rise, reducing environmental footprints and improving cost efficiency. Regulatory updates continue to influence product development, with recent standards pushing for even higher efficiency thresholds. These developments indicate a market that is rapidly evolving to meet the demands of a more connected and energy-conscious world, driving progress across the industry.

Report Segmentation

The HVAC motors market report is segmented to provide detailed insights into various aspects of the industry. Segmentation by type includes fractional horsepower motors and integral horsepower motors, with further breakdown into AC motors, DC motors, and electronically commutated motors. Application segmentation covers residential, commercial, and industrial uses, along with subcategories like ventilation, heating, and cooling systems. Geographic segmentation analyzes regional markets such as North America, Europe, Asia-Pacific, Latin America, and the Middle East & Africa, highlighting key countries and their market dynamics. Additionally, the report may segment by efficiency class, such as standard efficiency versus premium efficiency motors, to address regulatory and consumer preferences. This structured approach allows for a comprehensive analysis of market trends, growth opportunities, and competitive landscapes, enabling stakeholders to make informed decisions based on specific segments of interest.

FAQs

What are the different types of HVAC motors? HVAC motors primarily include fractional horsepower and integral horsepower motors, with subtypes such as AC motors, DC motors, and electronically commutated motors (ECMs), each suited for specific applications based on power requirements and efficiency needs.

How do energy-efficient HVAC motors contribute to cost savings? Energy-efficient motors, such as ECMs and brushless DC motors, reduce electricity consumption by optimizing performance, leading to lower utility bills and decreased operational costs over time, while also supporting sustainability goals.

What factors are driving the growth of the HVAC motors market? Key drivers include stringent energy regulations, rising demand for smart and connected systems, growth in construction activities, and increasing awareness about indoor air quality and energy conservation.

Which regions show the highest demand for HVAC motors? North America and Europe have strong demand due to regulatory standards and retrofitting activities, while the Asia-Pacific region is growing rapidly because of urbanization, industrialization, and new construction projects.

What are the common applications of HVAC motors? HVAC motors are used in residential heating and cooling systems, commercial building climate control, industrial ventilation, refrigeration units, and specialized applications in sectors like healthcare and data centers.

How is technology impacting the HVAC motors market? Technological advancements, including IoT integration, smart controls, and improved motor designs, are enhancing efficiency, enabling predictive maintenance, and facilitating better system optimization and energy management.

Citius Research has developed a research report titled “HVAC Motors Market Report - Global Industry Analysis, Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030” delivering key insights regarding business intelligence and providing concrete business strategies to clients in the form of a detailed syndicated report. The report details out the factors such as business environment, industry trend, growth opportunities, competition, pricing, global and regional market analysis, and other market related factors.

Details included in the report for the years 2024 through 2030

• HVAC Motors Market Potential
• Segment-wise breakup
• Compounded annual growth rate (CAGR) for the next 6 years
• Key customers and their preferences
• Market share of major players and their competitive strength
• Existing competition in the market
• Price trend analysis
• Key trend analysis
• Market entry strategies
• Market opportunity insights

The report focuses on the drivers, restraints, opportunities, and challenges in the market based on various factors geographically. Further, key players, major collaborations, merger & acquisitions along with trending innovation and business policies are reviewed in the report. The HVAC Motors Market report is segmented on the basis of various market segments and their analysis, both in terms of value and volume, for each region for the period under consideration.

HVAC Motors Market Segmentation

Market Segmentation

Regions Covered

• North America
• Latin America
• Europe
• MENA
• Asia Pacific
• Sub-Saharan Africa and
• Australasia

HVAC Motors Market Analysis

The report covers below mentioned analysis, but is not limited to:

• Overview of HVAC Motors Market
• Research Methodology
• Executive Summary
• Market Dynamics of HVAC Motors Market
  • Driving Factors
  • Restraints
  • Opportunities
• Global Market Status and Forecast by Segment A
• Global Market Status and Forecast by Segment B
• Global Market Status and Forecast by Segment C
• Global Market Status and Forecast by Regions
• Upstream and Downstream Market Analysis of HVAC Motors Market
• Cost and Gross Margin Analysis of HVAC Motors Market
• HVAC Motors Market Report - Global Industry Analysis, Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030
  • Competition Landscape
  • Market Share of Major Players
• Key Recommendations

The “HVAC Motors Market Report - Global Industry Analysis, Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030” report helps the clients to take business decisions and to understand strategies of major players in the industry. The report delivers the market driven results supported by a mix of primary and secondary research. The report provides the results triangulated through authentic sources and upon conducting thorough primary interviews with the industry experts. The report includes the results on the areas where the client can focus and create point of parity and develop a competitive edge, based on real-time data results.

HVAC Motors Market Key Stakeholders

Below are the key stakeholders for the HVAC Motors Market:

• Manufacturers
• Distributors/Traders/Wholesalers
• Material/Component Manufacturers
• Industry Associations
• Downstream vendors

HVAC Motors Market Report Scope

Report AttributeDetails
Base year2023
Historical data2018 – 2023
Forecast2024 - 2030
CAGR2024 - 2030
Quantitative UnitsValue (USD Million)
Report coverageRevenue Forecast, Competitive Landscape, Growth Factors, Trends and Strategies. Customized report options available on request
Segments coveredProduct type, technology, application, geography
Regions coveredNorth America, Latin America, Europe, MENA, Asia Pacific, Sub-Saharan Africa and Australasia
Countries coveredUS, UK, China, Japan, Germany, India, France, Brazil, Italy, Canada, Russia, South Korea, Australia, Spain, Mexico and others
Customization scopeAvailable on request
PricingVarious purchase options available as per your research needs. Discounts available on request

COVID-19 Impact Analysis

Like most other markets, the outbreak of COVID-19 had an unfavorable impact on the HVAC Motors Market worldwide. This report discusses in detail the disruptions experienced by the market, the impact on flow of raw materials, manufacturing operations, production trends, consumer demand and the projected future of this market post pandemic.

The report has helped our clients:

• To describe and forecast the HVAC Motors Market size, on the basis of various segmentations and geography, in terms of value and volume
• To measure the changing needs of customers/industries
• To provide detailed information regarding the drivers, restraints, opportunities, and challenges influencing the growth of the market
• To gain competitive intelligence and uncover new opportunities
• To analyse opportunities in the market for stakeholders by identifying high-growth segments in HVAC Motors Market
• To strategically profile key players and provide details of the current competitive landscape
• To analyse strategic approaches adopted by players in the market, such as product launches and developments, acquisitions, collaborations, contracts, expansions, and partnerships

Report Customization

Citius Research provides free customization of reports as per your need. This report can be personalized to meet your requirements. Get in touch with our sales team, who will guarantee you to get a report that suits your necessities.

Customize This Report

Frequently Asked Questions

The Global HVAC Motors Market size was valued at $XX billion in 2023 and is anticipated to reach $XX billion by 2030 growing at a CAGR of XX%
The global HVAC Motors Market is expected to grow at a CAGR of XX% from 2023 to 2030.
For further details request a free sample copy of this report here.
For further details request a free sample copy of this report here.
For further details request a free sample copy of this report here.
For further details request a free sample copy of this report here.

Table of Contents

Chapter 1. Introduction
  1.1. Market Scope
  1.2. Key Segmentations
  1.3. Research Objective
Chapter 2. Research Methodology & Assumptions
Chapter 3. Executive Summary
Chapter 4. Market Background
  4.1. Dynamics
    4.1.1. Drivers
    4.1.2. Restraints
    4.1.3. Opportunity
    4.1.4. Challenges
  4.2. Key Trends in the Impacting the Market
    4.2.1. Demand & Supply
  4.3. Industry SWOT Analysis
  4.4. Porter’s Five Forces Analysis
  4.5. Value and Supply Chain Analysis
  4.6. Macro-Economic Factors
  4.7. COVID-19 Impact Analysis
    4.7.1. Global and Regional Assessment
  4.8. Profit Margin Analysis
  4.9. Trade Analysis
    4.9.1. Importing Countries
    4.9.2. Exporting Countries
  4.10. Market Entry Strategies
  4.11. Market Assessment (US$ Mn and Units)
Chapter 5. Global HVAC Motors Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Segment A
  5.1. By Segment A, 2024 - 2030
    5.1.1. Sub-Segment A
    5.1.2. Sub-Segment B
  5.2. Opportunity Analysis
Chapter 6. Global HVAC Motors Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Segment B
  6.1. By Segment B, 2024 - 2030
    6.1.1. Sub-Segment A
    6.1.2. Sub-Segment B
  6.2. Opportunity Analysis
Chapter 7. Global HVAC Motors Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Segment C
  7.1. By Segment C, 2024 - 2030
    7.1.1. Sub-Segment A
    7.1.2. Sub-Segment B
  7.2. Opportunity Analysis
Chapter 8. Global HVAC Motors Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Region
  8.1. By Region, 2024 - 2030
    8.1.1. North America
    8.1.2. Latin America
    8.1.3. Europe
    8.1.4. MENA
    8.1.5. Asia Pacific
    8.1.6. Sub-Saharan Africa
    8.1.7. Australasia
  8.2. Opportunity Analysis
Chapter 9. North America HVAC Motors Market Forecast and Trend Analysis
  9.1. Regional Overview
  9.2. Pricing Analysis
  9.3. Key Trends in the Region
    9.3.1. Supply and Demand
  9.4. Demographic Structure
  9.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    9.5.1. Sub-Segment A
    9.5.2. Sub-Segment B
  9.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    9.6.1. Sub-Segment A
    9.6.2. Sub-Segment B
  9.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    9.7.1. Sub-Segment A
    9.7.2. Sub-Segment B
  9.8. By Country, 2024 - 2030, (US$ Mn and Units)
    9.8.1. U.S.
    9.8.2. Canada
    9.8.3. Rest of North America
  9.9. Opportunity Analysis
Chapter 10. Latin America HVAC Motors Market Forecast and Trend Analysis
  10.1. Regional Overview
  10.2. Pricing Analysis
  10.3. Key Trends in the Region
    10.3.1. Supply and Demand
  10.4. Demographic Structure
  10.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    10.5.1. Sub-Segment A
    10.5.2. Sub-Segment B
  10.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    10.6.1. Sub-Segment A
    10.6.2. Sub-Segment B
  10.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    10.7.1. Sub-Segment A
    10.7.2. Sub-Segment B
  10.8. By Country, 2024 - 2030, (US$ Mn and Units)
    10.8.1. Brazil
    10.8.2. Argentina
    10.8.3. Rest of Latin America
  10.9. Opportunity Analysis
Chapter 11. Europe HVAC Motors Market Forecast and Trend Analysis
  11.1. Regional Overview
  11.2. Pricing Analysis
  11.3. Key Trends in the Region
    11.3.1. Supply and Demand
  11.4. Demographic Structure
  11.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    11.5.1. Sub-Segment A
    11.5.2. Sub-Segment B
  11.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    11.6.1. Sub-Segment A
    11.6.2. Sub-Segment B
  11.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    11.7.1. Sub-Segment A
    11.7.2. Sub-Segment B
  11.8. By Country, 2024 - 2030, (US$ Mn and Units)
    11.8.1. UK
    11.8.2. Germany
    11.8.3. France
    11.8.4. Spain
    11.8.5. Rest of Europe
  11.9. Opportunity Analysis
Chapter 12. MENA HVAC Motors Market Forecast and Trend Analysis
  12.1. Regional Overview
  12.2. Pricing Analysis
  12.3. Key Trends in the Region
    12.3.1. Supply and Demand
  12.4. Demographic Structure
  12.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    12.5.1. Sub-Segment A
    12.5.2. Sub-Segment B
  12.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    12.6.1. Sub-Segment A
    12.6.2. Sub-Segment B
  12.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    12.7.1. Sub-Segment A
    12.7.2. Sub-Segment B
  12.8. By Country, 2024 - 2030, (US$ Mn and Units)
    12.8.1. Egypt
    12.8.2. Algeria
    12.8.3. GCC
    12.8.4. Rest of MENA
  12.9. Opportunity Analysis
Chapter 13. Asia Pacific HVAC Motors Market Forecast and Trend Analysis
  13.1. Regional Overview
  13.2. Pricing Analysis
  13.3. Key Trends in the Region
    13.3.1. Supply and Demand
  13.4. Demographic Structure
  13.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    13.5.1. Sub-Segment A
    13.5.2. Sub-Segment B
  13.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    13.6.1. Sub-Segment A
    13.6.2. Sub-Segment B
  13.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    13.7.1. Sub-Segment A
    13.7.2. Sub-Segment B
  13.8. By Country, 2024 - 2030, (US$ Mn and Units)
    13.8.1. India
    13.8.2. China
    13.8.3. Japan
    13.8.4. ASEAN
    13.8.5. Rest of Asia Pacific
  13.9. Opportunity Analysis
Chapter 14. Sub-Saharan Africa HVAC Motors Market Forecast and Trend Analysis
  14.1. Regional Overview
  14.2. Pricing Analysis
  14.3. Key Trends in the Region
    14.3.1. Supply and Demand
  14.4. Demographic Structure
  14.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    14.5.1. Sub-Segment A
    14.5.2. Sub-Segment B
  14.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    14.6.1. Sub-Segment A
    14.6.2. Sub-Segment B
  14.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    14.7.1. Sub-Segment A
    14.7.2. Sub-Segment B
  14.8. By Country, 2024 - 2030, (US$ Mn and Units)
    14.8.1. Ethiopia
    14.8.2. Nigeria
    14.8.3. Rest of Sub-Saharan Africa
  14.9. Opportunity Analysis
Chapter 15. Australasia HVAC Motors Market Forecast and Trend Analysis
  15.1. Regional Overview
  15.2. Pricing Analysis
  15.3. Key Trends in the Region
    15.3.1. Supply and Demand
  15.4. Demographic Structure
  15.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    15.5.1. Sub-Segment A
    15.5.2. Sub-Segment B
  15.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    15.6.1. Sub-Segment A
    15.6.2. Sub-Segment B
  15.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    15.7.1. Sub-Segment A
    15.7.2. Sub-Segment B
  15.8. By Country, 2024 - 2030, (US$ Mn and Units)
    15.8.1. Australia
    15.8.2. New Zealand
    15.8.3. Rest of Australasia
  15.9. Opportunity Analysis
Chapter 16. Competition Analysis
  16.1. Competitive Benchmarking
    16.1.1. Top Player’s Market Share
    16.1.2. Price and Product Comparison
  16.2. Company Profiles
    16.2.1. Company A
      16.2.1.1. Company Overview
      16.2.1.2. Segmental Revenue
      16.2.1.3. Product Portfolio
      16.2.1.4. Key Developments
      16.2.1.5. Strategic Outlook
    16.2.2. Company B
      16.2.2.1. Company Overview
      16.2.2.2. Segmental Revenue
      16.2.2.3. Product Portfolio
      16.2.2.4. Key Developments
      16.2.2.5. Strategic Outlook
    16.2.3. Company C
      16.2.3.1. Company Overview
      16.2.3.2. Segmental Revenue
      16.2.3.3. Product Portfolio
      16.2.3.4. Key Developments
      16.2.3.5. Strategic Outlook
    16.2.4. Company D
      16.2.4.1. Company Overview
      16.2.4.2. Segmental Revenue
      16.2.4.3. Product Portfolio
      16.2.4.4. Key Developments
      16.2.4.5. Strategic Outlook
    16.2.5. Company E
      16.2.5.1. Company Overview
      16.2.5.2. Segmental Revenue
      16.2.5.3. Product Portfolio
      16.2.5.4. Key Developments
      16.2.5.5. Strategic Outlook
    16.2.6. Company F
      16.2.6.1. Company Overview
      16.2.6.2. Segmental Revenue
      16.2.6.3. Product Portfolio
      16.2.6.4. Key Developments
      16.2.6.5. Strategic Outlook
    16.2.7. Company G
      16.2.7.1. Company Overview
      16.2.7.2. Segmental Revenue
      16.2.7.3. Product Portfolio
      16.2.7.4. Key Developments
      16.2.7.5. Strategic Outlook
    16.2.8. Company H
      16.2.8.1. Company Overview
      16.2.8.2. Segmental Revenue
      16.2.8.3. Product Portfolio
      16.2.8.4. Key Developments
      16.2.8.5. Strategic Outlook
    16.2.9. Company I
      16.2.9.1. Company Overview
      16.2.9.2. Segmental Revenue
      16.2.9.3. Product Portfolio
      16.2.9.4. Key Developments
      16.2.9.5. Strategic Outlook
    16.2.10. Company J
      16.2.10.1. Company Overview
      16.2.10.2. Segmental Revenue
      16.2.10.3. Product Portfolio
      16.2.10.4. Key Developments
      16.2.10.5. Strategic Outlook
Chapter 17. Go-To-Market Strategy

Research Methodology

We follow a robust research methodology to analyze the market in order to provide our clients with qualitative and quantitative analysis which has a very low or negligible deviance. Extensive secondary research supported by primary data collection methods help us to thoroughly understand and gauge the market. We incorporate both top-down and bottom-up approach for estimating the market. The below mentioned methods are then adopted to triangulate and validate the market.

Secondary data collection and interpretation

Secondary research includes sources such as published books, articles in journals, news media and published businesses, government and international body publications, and associations. Sources also include paid databases such as Hoovers, Thomson Reuters, Passport and others. Data derived through secondary sources is further validated through primary sources. The secondary sources also include major manufacturers mapped on the basis of revenues, product portfolios, and sales channels.

Primary data collection

Primary data collection methods include conducting interviews with industry experts and various stakeholders across the supply chain, such as raw material suppliers, manufacturers, product distributors and customers. The interviews are either telephonic or face-to-face, or even a combination of both. Prevailing trends in the industry are gathered by conducting surveys. Primary interviews also help us to understand the market drivers, restraints and opportunities, along with the challenges in the market. This method helps us in validating the data gathered through secondary sources, further triangulating the data and developing it through our statistical tools. We generally conduct interviews with -

  • CEOs, Directors, and VPs
  • Sales and Marketing Managers
  • Plant Heads and Manufacturing Department Heads
  • Product Specialists

Supply Side and Demand Side Data Collection

Supply side analysis is based on the data collected from the manufacturers and the product providers in terms of their segmental revenues. Secondary sources for this type of analysis include company annual reports and publications, associations and organisations, government publications and others.

Demand side analysis is based upon the consumer insights who are the end users of the particular product in question. They could be an individual user or an organisation. Such data is gathered through consumer surveys and focused group interviews.

Market Engineering

As a primary step, in order to develop the market numbers we follow a vigorous methodology that includes studying the parent market of the niche product and understanding the industry trends, acceptance among customers of the product, challenges, future growth, and others, followed by further breaking down the market under consideration into various segments and sub-markets. Additionally, in order to cross-validate the market, we also determine the top players in the market, along with their segmental revenues for the said market. Our secondary sources help us to validate the market share of the top players. Using both the qualitative and quantitative analysis of all the possible factors helps us determine the market numbers which are inclined towards accuracy.

Request a detailed Research Methodology for the market.

Request Customization or Sample Report

To request a sample report or for any inquiry regarding this report, please fill out the form below

Yes, I have read the Privacy Policy.

Related Reports






latest reports