Feed Processing Market Report, Global Industry Analysis, Market Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2023 - 2030

  • Published Date: Jan, 2024
  • Report ID: CR0185670
  • Format: Electronic (PDF)
  • Number of Pages: 187
  • Author(s): Joshi, Madhavi

Report Overview

The Feed Processing Market size was estimated at USD 22 billion in 2023 and is projected to reach USD 35 billion by 2030, exhibiting a compound annual growth rate (CAGR) of 7.10% during the forecast period (2024-2030).

Feed Processing Market

(Market Size)
$22 billion
$35 billion
2023
2030
Source: Citius Research
Study Period 2018 - 2030
Base Year For Estimation 2023
Forecast Data Period 2024 - 2030
CAGR (2024-2030) 7.10%
2023 Market Size USD 22 billion
2030 Market Size USD 35 billion
Key Players Cargill, ADM, Bunge, Nutreco, Charoen Pokphand

Market Summary

The feed processing market is a critical segment within the global agriculture industry, focusing on the transformation of raw materials into nutritious and safe animal feed. This market encompasses a range of activities including grinding, mixing, pelleting, and conditioning, which enhance the digestibility, shelf life, and nutritional value of feed products. The industry serves various livestock sectors such as poultry, swine, ruminants, and aquaculture, addressing the growing demand for animal protein worldwide. Technological advancements and increasing awareness about animal health are pivotal in shaping market dynamics. Companies in this sector are continuously innovating to improve processing efficiency and meet stringent quality and safety standards. The market is characterized by a blend of established multinational corporations and regional players, all competing to capture market share through product differentiation and strategic expansions. Sustainability and traceability are becoming increasingly important, influencing production practices and consumer preferences. The integration of automation and data analytics is also gaining traction, optimizing operations and reducing waste. Overall, the feed processing market is integral to supporting global food security and the livestock industry's evolution.

Key Highlights

The feed processing market is distinguished by several key highlights that underscore its significance and growth trajectory. One prominent aspect is the rising adoption of advanced technologies such as extrusion and fermentation, which improve nutrient availability and feed efficiency. These innovations are crucial in addressing the nutritional needs of high-performance livestock and aquaculture species. Another highlight is the increasing emphasis on feed safety, driven by regulatory requirements and consumer demand for quality animal products. This has led to greater implementation of quality control measures and certification standards across processing facilities. The market is also witnessing a surge in demand for customized feed solutions tailored to specific animal breeds, life stages, and health conditions, enabling producers to optimize productivity and animal welfare. Additionally, sustainability initiatives are gaining momentum, with companies investing in energy-efficient equipment and alternative protein sources to reduce environmental impact. The expansion of the aquaculture sector particularly in regions like Asia-Pacific is another key driver, fueling demand for processed feed. Collaboration between research institutions and industry players is fostering innovation, while mergers and acquisitions are reshaping the competitive landscape, enhancing capabilities and market reach.

Drivers, Opportunities & Restraints

Several drivers propel the feed processing market forward, with the increasing global population and rising disposable incomes leading to higher consumption of animal protein products being primary factors. This demand incentivizes livestock producers to enhance productivity through quality feed, thereby boosting the need for efficient processing solutions. Technological advancements in processing equipment, such as automated control systems and precision nutrition tools, are also significant drivers, improving output quality and operational efficiency. Opportunities abound in the development of sustainable and organic feed options, catering to the growing consumer preference for environmentally friendly and natural products. Expansion in emerging markets, particularly in Asia and Latin America, presents substantial growth potential due to urbanization and changing dietary habits. However, the market faces restraints including volatility in raw material prices, which can impact production costs and profitability. Stringent regulatory frameworks governing feed safety and labeling impose compliance challenges and additional costs on manufacturers. Environmental concerns related to waste management and emissions from processing plants also pose constraints, necessitating investments in greener technologies. Economic uncertainties and trade disruptions can further hinder market growth, affecting supply chains and market stability.

Concentration Insights

The feed processing market exhibits a varied concentration landscape with a mix of global giants and regional specialists dominating different segments. North America and Europe are mature markets characterized by high consolidation, where major players like Cargill and ADM have significant presence due to their extensive distribution networks and advanced processing capabilities. These regions focus on technological innovation and premium products, catering to well-established livestock industries. In contrast, the Asia-Pacific region is highly fragmented with numerous small and medium-sized enterprises, though consolidation is increasing as companies scale up to meet rising demand. Latin America and the Middle East & Africa show growing concentration with investments from international companies aiming to tap into local opportunities. The market concentration is influenced by factors such as economies of scale, regulatory environments, and access to raw materials. Key players often engage in strategic partnerships and acquisitions to strengthen their market position and expand geographically. Regional preferences and animal husbandry practices also shape concentration patterns, with certain areas specializing in specific feed types like aquaculture feed in coastal regions. Overall, while consolidation trends are evident, regional diversity remains a defining feature of the market's structure.

Type Insights

The feed processing market is segmented by type into various categories including mash, pellets, crumbles, and extruded feeds, each serving distinct purposes and animal requirements. Pelleted feed is highly prevalent due to its advantages in reducing waste, improving digestibility, and ease of handling and storage. The pelleting process involves conditioning and compressing feed ingredients under heat and pressure, resulting in durable and nutritionally balanced products. Crumbled feed, often used for young poultry and other starter feeds, offers smaller particle sizes that are easier for animals to consume. Extruded feeds are gaining popularity, especially in aquaculture and pet food sectors, as extrusion enhances starch gelatinization and protein digestibility, leading to superior nutrient absorption. Mash feed, though less processed, remains common in certain regions and for specific livestock due to its cost-effectiveness and simplicity. Advances in processing technologies are enabling more precise control over feed texture and composition, allowing manufacturers to tailor products to specific nutritional needs. The choice of feed type depends on factors such as animal species, age, health status, and producer preferences, with ongoing research focused on optimizing processing methods to enhance feed efficiency and sustainability.

Application Insights

Application insights reveal that the feed processing market serves a diverse range of animal sectors including poultry, swine, ruminants, aquaculture, and others like pets and horses. The poultry segment holds a substantial share, driven by high global consumption of chicken meat and eggs, necessitating efficient and nutritious feed solutions to support rapid growth and health. Swine feed processing is another significant application, with emphasis on formulations that enhance growth rates and reproductive performance while meeting regulatory standards. Ruminant feed, including for cattle and sheep, often involves processing techniques that improve forage digestibility and energy content, supporting milk and meat production. Aquaculture is the fastest-growing application area, as processed feed is essential for farmed fish and shrimp, requiring specialized formulations that ensure water stability and nutrient retention. Other applications such as pet food and equine feed are also important, focusing on palatability and specific health benefits. Each application demands tailored processing approaches; for example, aquaculture feed may require extrusion to achieve buoyancy, while ruminant feed might involve grinding and mixing to enhance fermentation. Technological innovations are continuously adapting to meet the unique needs of these segments, driving efficiency and effectiveness in animal nutrition.

Regional Insights

Regional insights indicate that the feed processing market is globally distributed with varying dynamics across geographies. Asia-Pacific dominates in terms of volume and growth potential, fueled by rising meat consumption, urbanization, and expansion of livestock and aquaculture industries in countries like China, India, and Vietnam. Government initiatives supporting modern agriculture and foreign investments further boost regional market development. North America and Europe are mature markets characterized by high adoption of advanced technologies and strict regulatory standards, focusing on premium and sustainable feed products. These regions see significant demand for processed feed due to well-established animal farming practices and high awareness about animal nutrition. Latin America shows robust growth, driven by large-scale livestock production in Brazil and Argentina, and increasing exports of animal products. The Middle East and Africa region is emerging, with investments in feed processing infrastructure to support domestic food security and reduce import dependence. Climate conditions, economic factors, and cultural preferences influence regional feed formulations and processing techniques. Overall, while developed regions lead in innovation, emerging economies offer substantial growth opportunities due to evolving dietary patterns and agricultural practices.

Company Insights

Company insights highlight that the feed processing market features a competitive landscape with key players such as Cargill, Archer Daniels Midland Company, Charoen Pokphand Foods, New Hope Group, and Alltech. These companies leverage extensive research and development capabilities to innovate in feed formulations and processing technologies, enhancing product efficacy and sustainability. Cargill, for instance, focuses on digital solutions and nutrition expertise to offer customized feed products, while ADM emphasizes integrated supply chains and sustainable sourcing. Regional players like Wen's Group in China and ForFarmers in Europe also hold significant market shares, catering to local demands with tailored solutions. Strategies employed include mergers and acquisitions to expand geographic footprint and product portfolios, as seen with Nutreco's acquisition by SHV Holdings. Investments in capacity expansion and modernization of processing facilities are common, aimed at improving efficiency and meeting growing demand. Collaboration with academic institutions and industry partners for research on animal nutrition and processing techniques is another trend. Companies are also increasingly adopting traceability and transparency measures to build consumer trust and comply with regulations, positioning themselves as leaders in a rapidly evolving market.

Recent Developments

Recent developments in the feed processing market reflect ongoing innovation and strategic movements aimed at enhancing competitiveness and sustainability. Major companies have announced investments in expanding production capacities and upgrading technologies; for example, Cargill has opened new feed mills in Asia and North America incorporating automation and energy-efficient systems. There is a growing trend towards the adoption of alternative protein sources, such as insect meal and single-cell proteins, to address sustainability concerns and reduce reliance on traditional ingredients like soybean meal. Acquisitions and partnerships are prevalent, with players like ADM acquiring complementary businesses to strengthen their market position and offer integrated solutions. Technological advancements include the integration of IoT and AI in processing equipment for real-time monitoring and optimization, improving precision and reducing waste. Regulatory developments, such as updated feed safety standards in the European Union and United States, are influencing company practices, prompting investments in compliance and quality assurance. Additionally, companies are focusing on circular economy initiatives, repurposing by-products from food processing into feed ingredients to minimize environmental impact. These developments underscore a dynamic market environment focused on innovation, efficiency, and sustainability.

Report Segmentation

The feed processing market report is segmented to provide detailed analysis across multiple dimensions, enabling a comprehensive understanding of industry dynamics. Segmentation by type includes categories such as mash, pellets, crumbles, and extruded feeds, each analyzed for their market share, growth trends, and technological advancements. By application, the report covers poultry, swine, ruminants, aquaculture, and other animals, examining specific demand drivers and processing requirements for each segment. Regional segmentation breaks down the market into North America, Europe, Asia-Pacific, Latin America, and Middle East & Africa, highlighting geographic trends, regulatory landscapes, and growth opportunities. Additionally, the report may segment by equipment type, exploring innovations in grinders, mixers, pelleters, and extruders, and their impact on market efficiency. Further segmentation by ingredient type assesses the role of cereals, oilseeds, vitamins, and additives in processed feed formulations. This multi-faceted approach allows stakeholders to identify niche opportunities, understand competitive dynamics, and make informed decisions based on granular insights into each segment's performance and potential.

FAQs

What is feed processing? Feed processing involves transforming raw agricultural ingredients into formulated animal feed through methods such as grinding, mixing, pelleting, and extruding to enhance nutritional value, digestibility, and safety for livestock, poultry, aquaculture, and other animals.

Why is feed processing important? Feed processing is crucial as it improves feed efficiency, reduces waste, ensures balanced nutrition, enhances animal health and productivity, and helps meet regulatory standards for feed safety and quality in the agriculture industry.

What are the main types of feed processing? The main types include mash feed (minimally processed), pelleted feed (compressed and heated for durability), crumbled feed (broken pellets for easier consumption), and extruded feed (cooked under high pressure for improved digestibility).

Which animals use processed feed? Processed feed is used for a wide range of animals including poultry (chickens, turkeys), swine (pigs), ruminants (cattle, sheep), aquaculture (fish, shrimp), as well as pets and horses.

How does feed processing benefit aquaculture? In aquaculture, feed processing, particularly extrusion, produces water-stable feeds that prevent nutrient leaching, improve digestibility, and support the growth and health of farmed fish and shrimp, contributing to sustainable production.

Citius Research has developed a research report titled “Feed Processing Market Report - Global Industry Analysis, Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030” delivering key insights regarding business intelligence and providing concrete business strategies to clients in the form of a detailed syndicated report. The report details out the factors such as business environment, industry trend, growth opportunities, competition, pricing, global and regional market analysis, and other market related factors.

Details included in the report for the years 2024 through 2030

• Feed Processing Market Potential
• Segment-wise breakup
• Compounded annual growth rate (CAGR) for the next 6 years
• Key customers and their preferences
• Market share of major players and their competitive strength
• Existing competition in the market
• Price trend analysis
• Key trend analysis
• Market entry strategies
• Market opportunity insights

The report focuses on the drivers, restraints, opportunities, and challenges in the market based on various factors geographically. Further, key players, major collaborations, merger & acquisitions along with trending innovation and business policies are reviewed in the report. The Feed Processing Market report is segmented on the basis of various market segments and their analysis, both in terms of value and volume, for each region for the period under consideration.

Feed Processing Market Segmentation

Market Segmentation

Regions Covered

• North America
• Latin America
• Europe
• MENA
• Asia Pacific
• Sub-Saharan Africa and
• Australasia

Feed Processing Market Analysis

The report covers below mentioned analysis, but is not limited to:

• Overview of Feed Processing Market
• Research Methodology
• Executive Summary
• Market Dynamics of Feed Processing Market
  • Driving Factors
  • Restraints
  • Opportunities
• Global Market Status and Forecast by Segment A
• Global Market Status and Forecast by Segment B
• Global Market Status and Forecast by Segment C
• Global Market Status and Forecast by Regions
• Upstream and Downstream Market Analysis of Feed Processing Market
• Cost and Gross Margin Analysis of Feed Processing Market
• Feed Processing Market Report - Global Industry Analysis, Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030
  • Competition Landscape
  • Market Share of Major Players
• Key Recommendations

The “Feed Processing Market Report - Global Industry Analysis, Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030” report helps the clients to take business decisions and to understand strategies of major players in the industry. The report delivers the market driven results supported by a mix of primary and secondary research. The report provides the results triangulated through authentic sources and upon conducting thorough primary interviews with the industry experts. The report includes the results on the areas where the client can focus and create point of parity and develop a competitive edge, based on real-time data results.

Feed Processing Market Key Stakeholders

Below are the key stakeholders for the Feed Processing Market:

• Manufacturers
• Distributors/Traders/Wholesalers
• Material/Component Manufacturers
• Industry Associations
• Downstream vendors

Feed Processing Market Report Scope

Report AttributeDetails
Base year2023
Historical data2018 – 2023
Forecast2024 - 2030
CAGR2024 - 2030
Quantitative UnitsValue (USD Million)
Report coverageRevenue Forecast, Competitive Landscape, Growth Factors, Trends and Strategies. Customized report options available on request
Segments coveredProduct type, technology, application, geography
Regions coveredNorth America, Latin America, Europe, MENA, Asia Pacific, Sub-Saharan Africa and Australasia
Countries coveredUS, UK, China, Japan, Germany, India, France, Brazil, Italy, Canada, Russia, South Korea, Australia, Spain, Mexico and others
Customization scopeAvailable on request
PricingVarious purchase options available as per your research needs. Discounts available on request

COVID-19 Impact Analysis

Like most other markets, the outbreak of COVID-19 had an unfavorable impact on the Feed Processing Market worldwide. This report discusses in detail the disruptions experienced by the market, the impact on flow of raw materials, manufacturing operations, production trends, consumer demand and the projected future of this market post pandemic.

The report has helped our clients:

• To describe and forecast the Feed Processing Market size, on the basis of various segmentations and geography, in terms of value and volume
• To measure the changing needs of customers/industries
• To provide detailed information regarding the drivers, restraints, opportunities, and challenges influencing the growth of the market
• To gain competitive intelligence and uncover new opportunities
• To analyse opportunities in the market for stakeholders by identifying high-growth segments in Feed Processing Market
• To strategically profile key players and provide details of the current competitive landscape
• To analyse strategic approaches adopted by players in the market, such as product launches and developments, acquisitions, collaborations, contracts, expansions, and partnerships

Report Customization

Citius Research provides free customization of reports as per your need. This report can be personalized to meet your requirements. Get in touch with our sales team, who will guarantee you to get a report that suits your necessities.

Customize This Report

Frequently Asked Questions

The Global Feed Processing Market size was valued at $XX billion in 2023 and is anticipated to reach $XX billion by 2030 growing at a CAGR of XX%
The global Feed Processing Market is expected to grow at a CAGR of XX% from 2023 to 2030.
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Table of Contents

Chapter 1. Introduction
  1.1. Market Scope
  1.2. Key Segmentations
  1.3. Research Objective
Chapter 2. Research Methodology & Assumptions
Chapter 3. Executive Summary
Chapter 4. Market Background
  4.1. Dynamics
    4.1.1. Drivers
    4.1.2. Restraints
    4.1.3. Opportunity
    4.1.4. Challenges
  4.2. Key Trends in the Impacting the Market
    4.2.1. Demand & Supply
  4.3. Industry SWOT Analysis
  4.4. Porter’s Five Forces Analysis
  4.5. Value and Supply Chain Analysis
  4.6. Macro-Economic Factors
  4.7. COVID-19 Impact Analysis
    4.7.1. Global and Regional Assessment
  4.8. Profit Margin Analysis
  4.9. Trade Analysis
    4.9.1. Importing Countries
    4.9.2. Exporting Countries
  4.10. Market Entry Strategies
  4.11. Market Assessment (US$ Mn and Units)
Chapter 5. Global Feed Processing Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Segment A
  5.1. By Segment A, 2024 - 2030
    5.1.1. Sub-Segment A
    5.1.2. Sub-Segment B
  5.2. Opportunity Analysis
Chapter 6. Global Feed Processing Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Segment B
  6.1. By Segment B, 2024 - 2030
    6.1.1. Sub-Segment A
    6.1.2. Sub-Segment B
  6.2. Opportunity Analysis
Chapter 7. Global Feed Processing Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Segment C
  7.1. By Segment C, 2024 - 2030
    7.1.1. Sub-Segment A
    7.1.2. Sub-Segment B
  7.2. Opportunity Analysis
Chapter 8. Global Feed Processing Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Region
  8.1. By Region, 2024 - 2030
    8.1.1. North America
    8.1.2. Latin America
    8.1.3. Europe
    8.1.4. MENA
    8.1.5. Asia Pacific
    8.1.6. Sub-Saharan Africa
    8.1.7. Australasia
  8.2. Opportunity Analysis
Chapter 9. North America Feed Processing Market Forecast and Trend Analysis
  9.1. Regional Overview
  9.2. Pricing Analysis
  9.3. Key Trends in the Region
    9.3.1. Supply and Demand
  9.4. Demographic Structure
  9.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    9.5.1. Sub-Segment A
    9.5.2. Sub-Segment B
  9.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    9.6.1. Sub-Segment A
    9.6.2. Sub-Segment B
  9.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    9.7.1. Sub-Segment A
    9.7.2. Sub-Segment B
  9.8. By Country, 2024 - 2030, (US$ Mn and Units)
    9.8.1. U.S.
    9.8.2. Canada
    9.8.3. Rest of North America
  9.9. Opportunity Analysis
Chapter 10. Latin America Feed Processing Market Forecast and Trend Analysis
  10.1. Regional Overview
  10.2. Pricing Analysis
  10.3. Key Trends in the Region
    10.3.1. Supply and Demand
  10.4. Demographic Structure
  10.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    10.5.1. Sub-Segment A
    10.5.2. Sub-Segment B
  10.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    10.6.1. Sub-Segment A
    10.6.2. Sub-Segment B
  10.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    10.7.1. Sub-Segment A
    10.7.2. Sub-Segment B
  10.8. By Country, 2024 - 2030, (US$ Mn and Units)
    10.8.1. Brazil
    10.8.2. Argentina
    10.8.3. Rest of Latin America
  10.9. Opportunity Analysis
Chapter 11. Europe Feed Processing Market Forecast and Trend Analysis
  11.1. Regional Overview
  11.2. Pricing Analysis
  11.3. Key Trends in the Region
    11.3.1. Supply and Demand
  11.4. Demographic Structure
  11.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    11.5.1. Sub-Segment A
    11.5.2. Sub-Segment B
  11.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    11.6.1. Sub-Segment A
    11.6.2. Sub-Segment B
  11.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    11.7.1. Sub-Segment A
    11.7.2. Sub-Segment B
  11.8. By Country, 2024 - 2030, (US$ Mn and Units)
    11.8.1. UK
    11.8.2. Germany
    11.8.3. France
    11.8.4. Spain
    11.8.5. Rest of Europe
  11.9. Opportunity Analysis
Chapter 12. MENA Feed Processing Market Forecast and Trend Analysis
  12.1. Regional Overview
  12.2. Pricing Analysis
  12.3. Key Trends in the Region
    12.3.1. Supply and Demand
  12.4. Demographic Structure
  12.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    12.5.1. Sub-Segment A
    12.5.2. Sub-Segment B
  12.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    12.6.1. Sub-Segment A
    12.6.2. Sub-Segment B
  12.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    12.7.1. Sub-Segment A
    12.7.2. Sub-Segment B
  12.8. By Country, 2024 - 2030, (US$ Mn and Units)
    12.8.1. Egypt
    12.8.2. Algeria
    12.8.3. GCC
    12.8.4. Rest of MENA
  12.9. Opportunity Analysis
Chapter 13. Asia Pacific Feed Processing Market Forecast and Trend Analysis
  13.1. Regional Overview
  13.2. Pricing Analysis
  13.3. Key Trends in the Region
    13.3.1. Supply and Demand
  13.4. Demographic Structure
  13.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    13.5.1. Sub-Segment A
    13.5.2. Sub-Segment B
  13.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    13.6.1. Sub-Segment A
    13.6.2. Sub-Segment B
  13.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    13.7.1. Sub-Segment A
    13.7.2. Sub-Segment B
  13.8. By Country, 2024 - 2030, (US$ Mn and Units)
    13.8.1. India
    13.8.2. China
    13.8.3. Japan
    13.8.4. ASEAN
    13.8.5. Rest of Asia Pacific
  13.9. Opportunity Analysis
Chapter 14. Sub-Saharan Africa Feed Processing Market Forecast and Trend Analysis
  14.1. Regional Overview
  14.2. Pricing Analysis
  14.3. Key Trends in the Region
    14.3.1. Supply and Demand
  14.4. Demographic Structure
  14.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    14.5.1. Sub-Segment A
    14.5.2. Sub-Segment B
  14.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    14.6.1. Sub-Segment A
    14.6.2. Sub-Segment B
  14.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    14.7.1. Sub-Segment A
    14.7.2. Sub-Segment B
  14.8. By Country, 2024 - 2030, (US$ Mn and Units)
    14.8.1. Ethiopia
    14.8.2. Nigeria
    14.8.3. Rest of Sub-Saharan Africa
  14.9. Opportunity Analysis
Chapter 15. Australasia Feed Processing Market Forecast and Trend Analysis
  15.1. Regional Overview
  15.2. Pricing Analysis
  15.3. Key Trends in the Region
    15.3.1. Supply and Demand
  15.4. Demographic Structure
  15.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    15.5.1. Sub-Segment A
    15.5.2. Sub-Segment B
  15.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    15.6.1. Sub-Segment A
    15.6.2. Sub-Segment B
  15.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    15.7.1. Sub-Segment A
    15.7.2. Sub-Segment B
  15.8. By Country, 2024 - 2030, (US$ Mn and Units)
    15.8.1. Australia
    15.8.2. New Zealand
    15.8.3. Rest of Australasia
  15.9. Opportunity Analysis
Chapter 16. Competition Analysis
  16.1. Competitive Benchmarking
    16.1.1. Top Player’s Market Share
    16.1.2. Price and Product Comparison
  16.2. Company Profiles
    16.2.1. Company A
      16.2.1.1. Company Overview
      16.2.1.2. Segmental Revenue
      16.2.1.3. Product Portfolio
      16.2.1.4. Key Developments
      16.2.1.5. Strategic Outlook
    16.2.2. Company B
      16.2.2.1. Company Overview
      16.2.2.2. Segmental Revenue
      16.2.2.3. Product Portfolio
      16.2.2.4. Key Developments
      16.2.2.5. Strategic Outlook
    16.2.3. Company C
      16.2.3.1. Company Overview
      16.2.3.2. Segmental Revenue
      16.2.3.3. Product Portfolio
      16.2.3.4. Key Developments
      16.2.3.5. Strategic Outlook
    16.2.4. Company D
      16.2.4.1. Company Overview
      16.2.4.2. Segmental Revenue
      16.2.4.3. Product Portfolio
      16.2.4.4. Key Developments
      16.2.4.5. Strategic Outlook
    16.2.5. Company E
      16.2.5.1. Company Overview
      16.2.5.2. Segmental Revenue
      16.2.5.3. Product Portfolio
      16.2.5.4. Key Developments
      16.2.5.5. Strategic Outlook
    16.2.6. Company F
      16.2.6.1. Company Overview
      16.2.6.2. Segmental Revenue
      16.2.6.3. Product Portfolio
      16.2.6.4. Key Developments
      16.2.6.5. Strategic Outlook
    16.2.7. Company G
      16.2.7.1. Company Overview
      16.2.7.2. Segmental Revenue
      16.2.7.3. Product Portfolio
      16.2.7.4. Key Developments
      16.2.7.5. Strategic Outlook
    16.2.8. Company H
      16.2.8.1. Company Overview
      16.2.8.2. Segmental Revenue
      16.2.8.3. Product Portfolio
      16.2.8.4. Key Developments
      16.2.8.5. Strategic Outlook
    16.2.9. Company I
      16.2.9.1. Company Overview
      16.2.9.2. Segmental Revenue
      16.2.9.3. Product Portfolio
      16.2.9.4. Key Developments
      16.2.9.5. Strategic Outlook
    16.2.10. Company J
      16.2.10.1. Company Overview
      16.2.10.2. Segmental Revenue
      16.2.10.3. Product Portfolio
      16.2.10.4. Key Developments
      16.2.10.5. Strategic Outlook
Chapter 17. Go-To-Market Strategy

Research Methodology

We follow a robust research methodology to analyze the market in order to provide our clients with qualitative and quantitative analysis which has a very low or negligible deviance. Extensive secondary research supported by primary data collection methods help us to thoroughly understand and gauge the market. We incorporate both top-down and bottom-up approach for estimating the market. The below mentioned methods are then adopted to triangulate and validate the market.

Secondary data collection and interpretation

Secondary research includes sources such as published books, articles in journals, news media and published businesses, government and international body publications, and associations. Sources also include paid databases such as Hoovers, Thomson Reuters, Passport and others. Data derived through secondary sources is further validated through primary sources. The secondary sources also include major manufacturers mapped on the basis of revenues, product portfolios, and sales channels.

Primary data collection

Primary data collection methods include conducting interviews with industry experts and various stakeholders across the supply chain, such as raw material suppliers, manufacturers, product distributors and customers. The interviews are either telephonic or face-to-face, or even a combination of both. Prevailing trends in the industry are gathered by conducting surveys. Primary interviews also help us to understand the market drivers, restraints and opportunities, along with the challenges in the market. This method helps us in validating the data gathered through secondary sources, further triangulating the data and developing it through our statistical tools. We generally conduct interviews with -

  • CEOs, Directors, and VPs
  • Sales and Marketing Managers
  • Plant Heads and Manufacturing Department Heads
  • Product Specialists

Supply Side and Demand Side Data Collection

Supply side analysis is based on the data collected from the manufacturers and the product providers in terms of their segmental revenues. Secondary sources for this type of analysis include company annual reports and publications, associations and organisations, government publications and others.

Demand side analysis is based upon the consumer insights who are the end users of the particular product in question. They could be an individual user or an organisation. Such data is gathered through consumer surveys and focused group interviews.

Market Engineering

As a primary step, in order to develop the market numbers we follow a vigorous methodology that includes studying the parent market of the niche product and understanding the industry trends, acceptance among customers of the product, challenges, future growth, and others, followed by further breaking down the market under consideration into various segments and sub-markets. Additionally, in order to cross-validate the market, we also determine the top players in the market, along with their segmental revenues for the said market. Our secondary sources help us to validate the market share of the top players. Using both the qualitative and quantitative analysis of all the possible factors helps us determine the market numbers which are inclined towards accuracy.

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