Employment Screening Services Market Report, Global Industry Analysis, Market Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2023 - 2030

  • Published Date: Jan, 2024
  • Report ID: CR0209279
  • Format: Electronic (PDF)
  • Number of Pages: 192
  • Author(s): Joshi, Madhavi

Report Overview

The Employment Screening Services Market size was estimated at USD 3.5 billion in 2023 and is projected to reach USD 7.5 billion by 2030, exhibiting a compound annual growth rate (CAGR) of 11.50% during the forecast period (2024-2030).

Employment Screening Services Market

(Market Size)
$3.5 billion
$7.5 billion
2023
2030
Source: Citius Research
Study Period 2018 - 2030
Base Year For Estimation 2023
Forecast Data Period 2024 - 2030
CAGR (2024-2030) 11.50%
2023 Market Size USD 3.5 billion
2030 Market Size USD 7.5 billion
Key Players First Advantage, HireRight, Sterling, Accurate, Checkr

Market Summary

The employment screening services market is a critical segment within the human resources and risk management industry, providing essential verification and background check solutions to employers globally. These services are designed to assist organizations in making informed hiring decisions by validating candidate credentials, criminal histories, employment records, educational qualifications, and other relevant data. The increasing emphasis on workplace safety, regulatory compliance, and the mitigation of hiring risks has significantly propelled the demand for these services. Companies across various sectors, including healthcare, finance, IT, and retail, rely on employment screening to ensure they onboard trustworthy and qualified individuals. The market is characterized by a blend of traditional background check methods and advanced technological integrations, such as artificial intelligence and data analytics, which enhance the accuracy and efficiency of screening processes. As businesses expand globally and remote work becomes more prevalent, the need for comprehensive and compliant screening solutions that can operate across borders is growing. The employment screening services market continues to evolve, driven by both employer demands for greater diligence and candidate expectations for fair and transparent processes.

Key Highlights

The employment screening services market is distinguished by several key factors that underscore its importance and growth trajectory. One notable highlight is the integration of advanced technologies like artificial intelligence and machine learning, which are revolutionizing how background checks are conducted by improving speed, accuracy, and the ability to analyze large datasets. Another significant aspect is the increasing regulatory scrutiny and compliance requirements across different regions, compelling organizations to adopt thorough screening practices to avoid legal penalties and reputational damage. The rise of the gig economy and contract-based employment has further amplified the need for frequent and efficient screening solutions tailored to non-traditional work arrangements. Additionally, there is a growing trend towards continuous monitoring services, where employers conduct ongoing checks on employees post-hire to ensure ongoing compliance and safety. The market is also seeing consolidation, with major players acquiring smaller firms to expand their service offerings and geographic reach. Emphasis on data privacy and security, particularly with regulations like GDPR and CCPA, is shaping how screening data is handled and stored, making compliance a top priority for service providers.

Drivers, Opportunities & Restraints

The employment screening services market is primarily driven by the escalating need for organizations to mitigate risks associated with negligent hiring, which can lead to financial losses, legal issues, and damage to brand reputation. Stricter regulatory frameworks and compliance mandates across industries, such as healthcare and finance, require thorough vetting of candidates, further fueling market growth. The expansion of global business operations necessitates screening solutions that can handle international checks, adapting to varied legal and cultural contexts. Opportunities in the market are abundant, particularly with the adoption of technological innovations like blockchain for secure and verifiable record-keeping, and the development of more sophisticated identity verification tools. The increasing acceptance of remote work models opens avenues for services that can efficiently screen distributed candidates. However, the market faces restraints including high costs associated with comprehensive screening packages, which may deter small and medium-sized enterprises. Data privacy concerns and the complexity of navigating different international laws can also pose challenges. Additionally, the potential for inaccuracies in background reports and the need for continuous updates to screening methodologies to combat fraud represent ongoing hurdles for the industry.

Concentration Insights

The employment screening services market exhibits a varied concentration landscape, with a mix of large, established players and numerous smaller, niche providers. North America, particularly the United States, holds a significant share of the market, driven by stringent regulatory requirements and a high awareness of the importance of background checks among employers. Europe follows, with growing adoption due to GDPR and other privacy regulations influencing screening practices. The Asia-Pacific region is emerging as a lucrative market, fueled by economic growth, increasing foreign investments, and rising awareness about the benefits of employment screening. In terms of service providers, companies like First Advantage, Sterling, and HireRight dominate with extensive service portfolios and global capabilities. There is also a concentration of specialized firms focusing on specific industries such as healthcare or financial services, offering tailored solutions. The market is moderately fragmented, with competition based on technology integration, accuracy, turnaround time, and compliance expertise. Mergers and acquisitions are common strategies for larger firms to enhance their geographic presence and service offerings, contributing to further market consolidation.

Type Insights

Employment screening services encompass a diverse range of check types tailored to meet various organizational needs. Criminal background checks are among the most commonly requested services, providing insights into a candidate's criminal history to assess potential risks. Employment verification services confirm past job roles, durations, and responsibilities, ensuring candidates have the experience they claim. Education verification validates academic credentials and certifications, which is crucial for roles requiring specific qualifications. Credit history checks are often utilized in finance and positions involving monetary responsibilities to evaluate financial trustworthiness. Drug screening remains prevalent, especially in industries like transportation and healthcare, where safety is paramount. Additionally, social media screening has gained traction, offering employers a view of a candidate's online behavior and public persona. Identity verification services are increasingly important to prevent fraud and ensure the candidate is who they claim to be. Each type of screening service addresses distinct aspects of candidate evaluation, and employers typically customize their screening packages based on job role, industry regulations, and organizational risk tolerance.

Application Insights

Employment screening services find applications across a wide spectrum of industries and organizational sizes, each with unique requirements and emphasis. In the healthcare sector, rigorous screening is mandatory to ensure patient safety and comply with regulations, often including detailed background, license, and abuse registry checks. The financial services industry relies heavily on credit and criminal history checks to mitigate risks of fraud and embezzlement. IT and technology companies prioritize education and employment verification to confirm technical competencies and past project experiences. Retail and hospitality sectors use screening to enhance customer safety and reduce internal theft, frequently employing drug tests and criminal checks. For gig economy platforms and staffing agencies, efficient and rapid screening solutions are critical to onboard temporary or contract workers quickly while maintaining standards. Large enterprises typically implement comprehensive screening programs covering multiple check types, whereas small businesses may opt for basic packages due to budget constraints. Government and public sector applications involve stringent security clearances and thorough background investigations. The adaptability of screening services to various applications underscores their vital role in modern hiring practices across different environments.

Regional Insights

The employment screening services market demonstrates distinct regional characteristics influenced by legal frameworks, economic conditions, and cultural attitudes towards hiring practices. In North America, the market is highly developed, with the United States leading due to a litigious environment that emphasizes negligent hiring prevention and compliance with laws like the FCRA. Canada also shows strong adoption, with similar diligence in screening processes. Europe presents a mature market, particularly in Western countries like the UK, Germany, and France, where data protection regulations such as GDPR dictate how screening is conducted, emphasizing candidate consent and privacy. The Asia-Pacific region is experiencing rapid growth, driven by expanding economies in India, China, and Southeast Asia, where increasing foreign investment and awareness about corporate governance are boosting demand for screening services. Latin America and the Middle East & Africa are emerging regions, with growth spurred by economic development and rising attention to regulatory compliance, though they face challenges related to data availability and inconsistent legal standards. Each region requires tailored approaches to address local laws, cultural norms, and specific risk factors, making regional expertise a critical component for service providers in this market.

Company Insights

The competitive landscape of the employment screening services market includes several key players known for their comprehensive solutions and global reach. First Advantage is a prominent provider offering a wide array of services including background checks, drug testing, and compliance tools, serving clients across various industries. Sterling is another major player, recognized for its technology-driven approach and extensive international capabilities, providing customized screening programs. HireRight specializes in global background checks and has a strong focus on integration with applicant tracking systems, enhancing efficiency for large enterprises. Other significant companies include Accurate Background, which emphasizes innovative technology and customer service, and GoodHire, known for user-friendly platforms tailored for small and medium businesses. These companies compete on factors such as accuracy, speed, compliance with local and international regulations, and the ability to offer scalable solutions. Many are investing in advanced technologies like AI and automation to improve turnaround times and data accuracy. The market also features niche providers that cater to specific sectors, such as healthcare or finance, offering specialized checks that address industry-specific risks and requirements.

Recent Developments

The employment screening services market has witnessed several notable developments reflecting its dynamic nature and response to evolving market demands. There has been a significant increase in the adoption of artificial intelligence and machine learning technologies to automate parts of the screening process, reducing manual effort and improving the detection of discrepancies in candidate information. Enhanced focus on data privacy and security has led to the development of more robust compliance frameworks, especially in light of regulations like GDPR and CCPA, influencing how data is collected and stored. Many providers are expanding their international capabilities to offer seamless cross-border screening, addressing the needs of globally distributed workforces. The COVID-19 pandemic accelerated the trend towards digital and remote screening solutions, including virtual identity verification and online drug testing options. Additionally, there is growing emphasis on providing candidate-centric experiences, with tools that allow individuals to track their screening status and consent digitally. Mergers and acquisitions continue to shape the market, with larger firms acquiring specialized providers to broaden their service portfolios and geographic coverage, enhancing their competitive positioning.

Report Segmentation

The employment screening services market can be segmented based on various criteria to provide a detailed understanding of its structure and dynamics. By type of service, segmentation includes criminal background checks, employment verification, education verification, credit history checks, drug screening, social media screening, and identity verification, each catering to specific employer needs. Application-based segmentation covers industries such as healthcare, BFSI (banking, financial services, and insurance), IT and telecommunications, retail, government, and others, highlighting the tailored approaches required for different sectors. Geographically, the market is segmented into North America, Europe, Asia-Pacific, Latin America, and the Middle East & Africa, each with distinct growth drivers and challenges. Further segmentation may consider organization size, distinguishing between large enterprises and small & medium-sized enterprises, which have differing resource allocations and screening requirements. Additionally, segmentation by delivery mode, such as online platforms or outsourced services, reflects the operational preferences of employers. This multi-faceted segmentation aids in analyzing market trends, identifying growth opportunities, and understanding the competitive landscape across different dimensions.

FAQs

What is the difference between employment screening and background checks? Employment screening is a comprehensive process that may include various types of verifications such as criminal history, employment, education, and credit checks, tailored to organizational needs. Background checks are a component of employment screening, often referring specifically to criminal history investigations. Employment screening is broader, encompassing multiple checks to assess overall candidate suitability.

Why do companies use employment screening services? Companies use these services to mitigate hiring risks, ensure workplace safety, verify candidate credentials, comply with legal and regulatory requirements, protect their reputation, and make informed hiring decisions that align with their organizational values and standards.

What are the common types of checks in employment screening? Common types include criminal background checks, employment history verification, education and credential verification, credit history checks, drug and alcohol screening, identity verification, and social media checks. The specific checks used depend on the job role and industry regulations.

How long does an employment screening typically take? The duration varies based on the complexity and number of checks required. Basic screenings may take a few days, while comprehensive checks involving international verifications or manual processes can take several weeks. Technological advancements are continuously reducing turnaround times.

What industries require extensive employment screening? Industries such as healthcare, financial services, education, government, and transportation often require extensive screening due to regulatory mandates, safety concerns, and the sensitive nature of their operations. These sectors prioritize thorough vetting to ensure compliance and protect stakeholders.

How do employment screening services ensure compliance with data privacy laws? Reputable services adhere to data privacy regulations like GDPR, FCRA, and others by obtaining candidate consent, securely handling and storing data, providing transparency in their processes, and regularly updating their practices to align with changing legal requirements across different jurisdictions.

Citius Research has developed a research report titled “Employment Screening Services Market Report - Global Industry Analysis, Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030” delivering key insights regarding business intelligence and providing concrete business strategies to clients in the form of a detailed syndicated report. The report details out the factors such as business environment, industry trend, growth opportunities, competition, pricing, global and regional market analysis, and other market related factors.

Details included in the report for the years 2024 through 2030

• Employment Screening Services Market Potential
• Segment-wise breakup
• Compounded annual growth rate (CAGR) for the next 6 years
• Key customers and their preferences
• Market share of major players and their competitive strength
• Existing competition in the market
• Price trend analysis
• Key trend analysis
• Market entry strategies
• Market opportunity insights

The report focuses on the drivers, restraints, opportunities, and challenges in the market based on various factors geographically. Further, key players, major collaborations, merger & acquisitions along with trending innovation and business policies are reviewed in the report. The Employment Screening Services Market report is segmented on the basis of various market segments and their analysis, both in terms of value and volume, for each region for the period under consideration.

Employment Screening Services Market Segmentation

Market Segmentation

Regions Covered

• North America
• Latin America
• Europe
• MENA
• Asia Pacific
• Sub-Saharan Africa and
• Australasia

Employment Screening Services Market Analysis

The report covers below mentioned analysis, but is not limited to:

• Overview of Employment Screening Services Market
• Research Methodology
• Executive Summary
• Market Dynamics of Employment Screening Services Market
  • Driving Factors
  • Restraints
  • Opportunities
• Global Market Status and Forecast by Segment A
• Global Market Status and Forecast by Segment B
• Global Market Status and Forecast by Segment C
• Global Market Status and Forecast by Regions
• Upstream and Downstream Market Analysis of Employment Screening Services Market
• Cost and Gross Margin Analysis of Employment Screening Services Market
• Employment Screening Services Market Report - Global Industry Analysis, Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030
  • Competition Landscape
  • Market Share of Major Players
• Key Recommendations

The “Employment Screening Services Market Report - Global Industry Analysis, Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030” report helps the clients to take business decisions and to understand strategies of major players in the industry. The report delivers the market driven results supported by a mix of primary and secondary research. The report provides the results triangulated through authentic sources and upon conducting thorough primary interviews with the industry experts. The report includes the results on the areas where the client can focus and create point of parity and develop a competitive edge, based on real-time data results.

Employment Screening Services Market Key Stakeholders

Below are the key stakeholders for the Employment Screening Services Market:

• Manufacturers
• Distributors/Traders/Wholesalers
• Material/Component Manufacturers
• Industry Associations
• Downstream vendors

Employment Screening Services Market Report Scope

Report AttributeDetails
Base year2023
Historical data2018 – 2023
Forecast2024 - 2030
CAGR2024 - 2030
Quantitative UnitsValue (USD Million)
Report coverageRevenue Forecast, Competitive Landscape, Growth Factors, Trends and Strategies. Customized report options available on request
Segments coveredProduct type, technology, application, geography
Regions coveredNorth America, Latin America, Europe, MENA, Asia Pacific, Sub-Saharan Africa and Australasia
Countries coveredUS, UK, China, Japan, Germany, India, France, Brazil, Italy, Canada, Russia, South Korea, Australia, Spain, Mexico and others
Customization scopeAvailable on request
PricingVarious purchase options available as per your research needs. Discounts available on request

COVID-19 Impact Analysis

Like most other markets, the outbreak of COVID-19 had an unfavorable impact on the Employment Screening Services Market worldwide. This report discusses in detail the disruptions experienced by the market, the impact on flow of raw materials, manufacturing operations, production trends, consumer demand and the projected future of this market post pandemic.

The report has helped our clients:

• To describe and forecast the Employment Screening Services Market size, on the basis of various segmentations and geography, in terms of value and volume
• To measure the changing needs of customers/industries
• To provide detailed information regarding the drivers, restraints, opportunities, and challenges influencing the growth of the market
• To gain competitive intelligence and uncover new opportunities
• To analyse opportunities in the market for stakeholders by identifying high-growth segments in Employment Screening Services Market
• To strategically profile key players and provide details of the current competitive landscape
• To analyse strategic approaches adopted by players in the market, such as product launches and developments, acquisitions, collaborations, contracts, expansions, and partnerships

Report Customization

Citius Research provides free customization of reports as per your need. This report can be personalized to meet your requirements. Get in touch with our sales team, who will guarantee you to get a report that suits your necessities.

Customize This Report

Frequently Asked Questions

The Global Employment Screening Services Market size was valued at $XX billion in 2023 and is anticipated to reach $XX billion by 2030 growing at a CAGR of XX%
The global Employment Screening Services Market is expected to grow at a CAGR of XX% from 2023 to 2030.
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Table of Contents

Chapter 1. Introduction
  1.1. Market Scope
  1.2. Key Segmentations
  1.3. Research Objective
Chapter 2. Research Methodology & Assumptions
Chapter 3. Executive Summary
Chapter 4. Market Background
  4.1. Dynamics
    4.1.1. Drivers
    4.1.2. Restraints
    4.1.3. Opportunity
    4.1.4. Challenges
  4.2. Key Trends in the Impacting the Market
    4.2.1. Demand & Supply
  4.3. Industry SWOT Analysis
  4.4. Porter’s Five Forces Analysis
  4.5. Value and Supply Chain Analysis
  4.6. Macro-Economic Factors
  4.7. COVID-19 Impact Analysis
    4.7.1. Global and Regional Assessment
  4.8. Profit Margin Analysis
  4.9. Trade Analysis
    4.9.1. Importing Countries
    4.9.2. Exporting Countries
  4.10. Market Entry Strategies
  4.11. Market Assessment (US$ Mn and Units)
Chapter 5. Global Employment Screening Services Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Segment A
  5.1. By Segment A, 2024 - 2030
    5.1.1. Sub-Segment A
    5.1.2. Sub-Segment B
  5.2. Opportunity Analysis
Chapter 6. Global Employment Screening Services Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Segment B
  6.1. By Segment B, 2024 - 2030
    6.1.1. Sub-Segment A
    6.1.2. Sub-Segment B
  6.2. Opportunity Analysis
Chapter 7. Global Employment Screening Services Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Segment C
  7.1. By Segment C, 2024 - 2030
    7.1.1. Sub-Segment A
    7.1.2. Sub-Segment B
  7.2. Opportunity Analysis
Chapter 8. Global Employment Screening Services Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Region
  8.1. By Region, 2024 - 2030
    8.1.1. North America
    8.1.2. Latin America
    8.1.3. Europe
    8.1.4. MENA
    8.1.5. Asia Pacific
    8.1.6. Sub-Saharan Africa
    8.1.7. Australasia
  8.2. Opportunity Analysis
Chapter 9. North America Employment Screening Services Market Forecast and Trend Analysis
  9.1. Regional Overview
  9.2. Pricing Analysis
  9.3. Key Trends in the Region
    9.3.1. Supply and Demand
  9.4. Demographic Structure
  9.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    9.5.1. Sub-Segment A
    9.5.2. Sub-Segment B
  9.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    9.6.1. Sub-Segment A
    9.6.2. Sub-Segment B
  9.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    9.7.1. Sub-Segment A
    9.7.2. Sub-Segment B
  9.8. By Country, 2024 - 2030, (US$ Mn and Units)
    9.8.1. U.S.
    9.8.2. Canada
    9.8.3. Rest of North America
  9.9. Opportunity Analysis
Chapter 10. Latin America Employment Screening Services Market Forecast and Trend Analysis
  10.1. Regional Overview
  10.2. Pricing Analysis
  10.3. Key Trends in the Region
    10.3.1. Supply and Demand
  10.4. Demographic Structure
  10.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    10.5.1. Sub-Segment A
    10.5.2. Sub-Segment B
  10.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    10.6.1. Sub-Segment A
    10.6.2. Sub-Segment B
  10.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    10.7.1. Sub-Segment A
    10.7.2. Sub-Segment B
  10.8. By Country, 2024 - 2030, (US$ Mn and Units)
    10.8.1. Brazil
    10.8.2. Argentina
    10.8.3. Rest of Latin America
  10.9. Opportunity Analysis
Chapter 11. Europe Employment Screening Services Market Forecast and Trend Analysis
  11.1. Regional Overview
  11.2. Pricing Analysis
  11.3. Key Trends in the Region
    11.3.1. Supply and Demand
  11.4. Demographic Structure
  11.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    11.5.1. Sub-Segment A
    11.5.2. Sub-Segment B
  11.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    11.6.1. Sub-Segment A
    11.6.2. Sub-Segment B
  11.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    11.7.1. Sub-Segment A
    11.7.2. Sub-Segment B
  11.8. By Country, 2024 - 2030, (US$ Mn and Units)
    11.8.1. UK
    11.8.2. Germany
    11.8.3. France
    11.8.4. Spain
    11.8.5. Rest of Europe
  11.9. Opportunity Analysis
Chapter 12. MENA Employment Screening Services Market Forecast and Trend Analysis
  12.1. Regional Overview
  12.2. Pricing Analysis
  12.3. Key Trends in the Region
    12.3.1. Supply and Demand
  12.4. Demographic Structure
  12.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    12.5.1. Sub-Segment A
    12.5.2. Sub-Segment B
  12.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    12.6.1. Sub-Segment A
    12.6.2. Sub-Segment B
  12.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    12.7.1. Sub-Segment A
    12.7.2. Sub-Segment B
  12.8. By Country, 2024 - 2030, (US$ Mn and Units)
    12.8.1. Egypt
    12.8.2. Algeria
    12.8.3. GCC
    12.8.4. Rest of MENA
  12.9. Opportunity Analysis
Chapter 13. Asia Pacific Employment Screening Services Market Forecast and Trend Analysis
  13.1. Regional Overview
  13.2. Pricing Analysis
  13.3. Key Trends in the Region
    13.3.1. Supply and Demand
  13.4. Demographic Structure
  13.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    13.5.1. Sub-Segment A
    13.5.2. Sub-Segment B
  13.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    13.6.1. Sub-Segment A
    13.6.2. Sub-Segment B
  13.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    13.7.1. Sub-Segment A
    13.7.2. Sub-Segment B
  13.8. By Country, 2024 - 2030, (US$ Mn and Units)
    13.8.1. India
    13.8.2. China
    13.8.3. Japan
    13.8.4. ASEAN
    13.8.5. Rest of Asia Pacific
  13.9. Opportunity Analysis
Chapter 14. Sub-Saharan Africa Employment Screening Services Market Forecast and Trend Analysis
  14.1. Regional Overview
  14.2. Pricing Analysis
  14.3. Key Trends in the Region
    14.3.1. Supply and Demand
  14.4. Demographic Structure
  14.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    14.5.1. Sub-Segment A
    14.5.2. Sub-Segment B
  14.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    14.6.1. Sub-Segment A
    14.6.2. Sub-Segment B
  14.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    14.7.1. Sub-Segment A
    14.7.2. Sub-Segment B
  14.8. By Country, 2024 - 2030, (US$ Mn and Units)
    14.8.1. Ethiopia
    14.8.2. Nigeria
    14.8.3. Rest of Sub-Saharan Africa
  14.9. Opportunity Analysis
Chapter 15. Australasia Employment Screening Services Market Forecast and Trend Analysis
  15.1. Regional Overview
  15.2. Pricing Analysis
  15.3. Key Trends in the Region
    15.3.1. Supply and Demand
  15.4. Demographic Structure
  15.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    15.5.1. Sub-Segment A
    15.5.2. Sub-Segment B
  15.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    15.6.1. Sub-Segment A
    15.6.2. Sub-Segment B
  15.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    15.7.1. Sub-Segment A
    15.7.2. Sub-Segment B
  15.8. By Country, 2024 - 2030, (US$ Mn and Units)
    15.8.1. Australia
    15.8.2. New Zealand
    15.8.3. Rest of Australasia
  15.9. Opportunity Analysis
Chapter 16. Competition Analysis
  16.1. Competitive Benchmarking
    16.1.1. Top Player’s Market Share
    16.1.2. Price and Product Comparison
  16.2. Company Profiles
    16.2.1. Company A
      16.2.1.1. Company Overview
      16.2.1.2. Segmental Revenue
      16.2.1.3. Product Portfolio
      16.2.1.4. Key Developments
      16.2.1.5. Strategic Outlook
    16.2.2. Company B
      16.2.2.1. Company Overview
      16.2.2.2. Segmental Revenue
      16.2.2.3. Product Portfolio
      16.2.2.4. Key Developments
      16.2.2.5. Strategic Outlook
    16.2.3. Company C
      16.2.3.1. Company Overview
      16.2.3.2. Segmental Revenue
      16.2.3.3. Product Portfolio
      16.2.3.4. Key Developments
      16.2.3.5. Strategic Outlook
    16.2.4. Company D
      16.2.4.1. Company Overview
      16.2.4.2. Segmental Revenue
      16.2.4.3. Product Portfolio
      16.2.4.4. Key Developments
      16.2.4.5. Strategic Outlook
    16.2.5. Company E
      16.2.5.1. Company Overview
      16.2.5.2. Segmental Revenue
      16.2.5.3. Product Portfolio
      16.2.5.4. Key Developments
      16.2.5.5. Strategic Outlook
    16.2.6. Company F
      16.2.6.1. Company Overview
      16.2.6.2. Segmental Revenue
      16.2.6.3. Product Portfolio
      16.2.6.4. Key Developments
      16.2.6.5. Strategic Outlook
    16.2.7. Company G
      16.2.7.1. Company Overview
      16.2.7.2. Segmental Revenue
      16.2.7.3. Product Portfolio
      16.2.7.4. Key Developments
      16.2.7.5. Strategic Outlook
    16.2.8. Company H
      16.2.8.1. Company Overview
      16.2.8.2. Segmental Revenue
      16.2.8.3. Product Portfolio
      16.2.8.4. Key Developments
      16.2.8.5. Strategic Outlook
    16.2.9. Company I
      16.2.9.1. Company Overview
      16.2.9.2. Segmental Revenue
      16.2.9.3. Product Portfolio
      16.2.9.4. Key Developments
      16.2.9.5. Strategic Outlook
    16.2.10. Company J
      16.2.10.1. Company Overview
      16.2.10.2. Segmental Revenue
      16.2.10.3. Product Portfolio
      16.2.10.4. Key Developments
      16.2.10.5. Strategic Outlook
Chapter 17. Go-To-Market Strategy

Research Methodology

We follow a robust research methodology to analyze the market in order to provide our clients with qualitative and quantitative analysis which has a very low or negligible deviance. Extensive secondary research supported by primary data collection methods help us to thoroughly understand and gauge the market. We incorporate both top-down and bottom-up approach for estimating the market. The below mentioned methods are then adopted to triangulate and validate the market.

Secondary data collection and interpretation

Secondary research includes sources such as published books, articles in journals, news media and published businesses, government and international body publications, and associations. Sources also include paid databases such as Hoovers, Thomson Reuters, Passport and others. Data derived through secondary sources is further validated through primary sources. The secondary sources also include major manufacturers mapped on the basis of revenues, product portfolios, and sales channels.

Primary data collection

Primary data collection methods include conducting interviews with industry experts and various stakeholders across the supply chain, such as raw material suppliers, manufacturers, product distributors and customers. The interviews are either telephonic or face-to-face, or even a combination of both. Prevailing trends in the industry are gathered by conducting surveys. Primary interviews also help us to understand the market drivers, restraints and opportunities, along with the challenges in the market. This method helps us in validating the data gathered through secondary sources, further triangulating the data and developing it through our statistical tools. We generally conduct interviews with -

  • CEOs, Directors, and VPs
  • Sales and Marketing Managers
  • Plant Heads and Manufacturing Department Heads
  • Product Specialists

Supply Side and Demand Side Data Collection

Supply side analysis is based on the data collected from the manufacturers and the product providers in terms of their segmental revenues. Secondary sources for this type of analysis include company annual reports and publications, associations and organisations, government publications and others.

Demand side analysis is based upon the consumer insights who are the end users of the particular product in question. They could be an individual user or an organisation. Such data is gathered through consumer surveys and focused group interviews.

Market Engineering

As a primary step, in order to develop the market numbers we follow a vigorous methodology that includes studying the parent market of the niche product and understanding the industry trends, acceptance among customers of the product, challenges, future growth, and others, followed by further breaking down the market under consideration into various segments and sub-markets. Additionally, in order to cross-validate the market, we also determine the top players in the market, along with their segmental revenues for the said market. Our secondary sources help us to validate the market share of the top players. Using both the qualitative and quantitative analysis of all the possible factors helps us determine the market numbers which are inclined towards accuracy.

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