Elevator Modernization Market Report, Global Industry Analysis, Market Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2023 - 2030

  • Published Date: Jan, 2024
  • Report ID: CR0208284
  • Format: Electronic (PDF)
  • Number of Pages: 187
  • Author(s): Joshi, Madhavi

Report Overview

The Elevator Modernization Market size was estimated at USD 8.5 billion in 2023 and is projected to reach USD 12.8 billion by 2030, exhibiting a compound annual growth rate (CAGR) of 6.10% during the forecast period (2024-2030).

Elevator Modernization Market

(Market Size)
$8.5 billion
$12.8 billion
2023
2030
Source: Citius Research
Study Period 2018 - 2030
Base Year For Estimation 2023
Forecast Data Period 2024 - 2030
CAGR (2024-2030) 6.10%
2023 Market Size USD 8.5 billion
2030 Market Size USD 12.8 billion
Key Players Otis, Schindler, KONE, Thyssenkrupp, Mitsubishi Electric

Market Summary

The elevator modernization market is a critical segment within the manufacturing and construction industries, focusing on upgrading and enhancing existing elevator systems to meet contemporary safety, efficiency, and technological standards. This market encompasses a range of activities including component replacements, control system upgrades, and aesthetic improvements aimed at extending the operational life and performance of elevators in various buildings. The demand for modernization is driven by the aging infrastructure of elevator systems globally, particularly in developed regions where many installations are decades old. Additionally, stringent government regulations and safety codes mandate regular updates to ensure passenger safety and accessibility compliance. The market is characterized by a blend of technological innovation and service-oriented solutions, with key players offering comprehensive modernization packages that include assessment, installation, and maintenance. As urbanization continues and building owners seek to improve property values and tenant satisfaction, the elevator modernization market presents sustained growth opportunities, supported by the integration of smart technologies and energy-efficient solutions that align with modern sustainability goals.

Key Highlights

The elevator modernization market is distinguished by several key highlights that underscore its importance and dynamism. Technological advancements play a pivotal role, with innovations such as IoT-enabled monitoring, predictive maintenance, and destination dispatch systems transforming traditional elevators into intelligent, connected assets. These enhancements not only improve reliability and reduce downtime but also contribute to energy savings and operational efficiency. Another highlight is the increasing emphasis on safety and regulatory compliance, driven by global standards that require regular upgrades to meet new codes, particularly for fire safety, seismic resilience, and accessibility features. The market also benefits from the growing trend of retrofitting historic buildings, where modernization balances preservation with functionality, often incorporating custom designs and materials. Furthermore, the competitive landscape is marked by the presence of established multinational corporations and specialized service providers, all striving to offer tailored solutions that address specific client needs. The shift towards green buildings and sustainable practices is another critical aspect, with modernizations often including energy-efficient motors, LED lighting, and regenerative drives that reduce environmental impact. These factors collectively highlight the market's evolution from mere maintenance to a strategic investment in building infrastructure.

Drivers, Opportunities & Restraints

The elevator modernization market is influenced by a combination of drivers, opportunities, and restraints that shape its trajectory. Key drivers include the aging elevator infrastructure in many regions, particularly in North America and Europe, where a significant portion of elevators are over 20 years old and require upgrades to ensure safety and performance. Stringent government regulations and safety standards act as strong catalysts, compelling building owners to undertake modernization projects to avoid penalties and enhance compliance. The rise in urbanization and the redevelopment of existing buildings further propel demand, as property managers seek to improve tenant satisfaction and asset value through modernized elevator systems. Opportunities abound in the integration of smart technologies, such as IoT and AI, which enable predictive maintenance, remote monitoring, and enhanced user experiences, opening new revenue streams for service providers. The growing focus on energy efficiency and sustainability also presents opportunities for innovations like regenerative drives and eco-friendly materials. However, restraints include high initial costs associated with modernization projects, which can deter some building owners, especially in economically constrained environments. Additionally, logistical challenges such as disruption to building operations during upgrades and the need for skilled technicians may slow down adoption. Market players must navigate these dynamics to capitalize on growth while addressing potential barriers.

Concentration Insights

The concentration of the elevator modernization market reveals a landscape dominated by a few major global players alongside numerous regional and local service providers. Leading companies such as Otis Worldwide Corporation, Schindler Group, KONE Corporation, and TK Elevator hold significant market shares due to their extensive product portfolios, strong brand recognition, and global service networks. These corporations often leverage their expertise in new elevator installations to offer bundled modernization services, providing end-to-end solutions that include assessment, installation, and long-term maintenance. The market also features a substantial presence of specialized modernization firms and independent contractors who focus on niche segments, such as historic building retrofits or cost-effective component upgrades. Geographically, concentration is higher in developed regions like North America and Europe, where aging infrastructure and strict regulations drive consistent demand. In emerging economies, the market is more fragmented, with local players catering to specific regional needs, though international companies are expanding their presence through partnerships and acquisitions. This concentration dynamic emphasizes the importance of technological capability, service quality, and customer relationships in maintaining competitive advantage, with larger firms often leading in innovation while smaller players compete on customization and agility.

Type Insights

The elevator modernization market can be segmented by type into various categories based on the scope and nature of upgrades undertaken. Common types include full modernization, which involves a comprehensive overhaul of the entire elevator system, including cab, doors, controls, and machinery, to bring it up to current standards and often incorporate the latest technologies. Partial modernization focuses on specific components, such as replacing control systems or upgrading safety features, offering a cost-effective solution for buildings with budget constraints or less extensive needs. Another type is aesthetic modernization, which primarily addresses the visual and functional aspects of the elevator cab and landing areas, including new finishes, lighting, and display systems to enhance user experience and property appeal. Additionally, there is a growing trend towards technology-driven modernizations that integrate IoT sensors, cloud-based monitoring, and advanced software for predictive maintenance and energy management. Each type caters to different client requirements, with full modernizations preferred for older systems requiring significant upgrades, while partial or aesthetic options are chosen for targeted improvements. The diversity in modernization types allows service providers to offer tailored solutions, ensuring that projects align with building-specific goals, regulatory demands, and budgetary considerations.

Application Insights

Applications of elevator modernization span across various sectors within the manufacturing and construction industries, reflecting the diverse needs of different building types. In residential buildings, modernization projects are often driven by safety upgrades, improved accessibility for elderly or disabled residents, and enhanced comfort through quieter operation and better aesthetics, ultimately increasing property value and tenant satisfaction. Commercial applications include office buildings, shopping malls, and hotels, where modernization focuses on reducing wait times, increasing energy efficiency, and incorporating smart technologies like destination control systems to handle high traffic volumes efficiently. Industrial settings, such as manufacturing plants and warehouses, require robust modernizations that emphasize durability, capacity, and compliance with safety standards for moving goods and personnel. Institutional applications in hospitals, schools, and government buildings prioritize reliability, accessibility, and adherence to strict codes, often involving emergency power systems and hygienic materials. The mixed-use building segment represents a growing application, combining elements from residential and commercial needs to create seamless vertical transportation solutions. Each application demands specific customization, with modernizations tailored to operational requirements, user demographics, and regulatory environments, highlighting the market's adaptability to diverse infrastructural challenges.

Regional Insights

Regional insights into the elevator modernization market reveal varying dynamics across geographies, influenced by factors such as infrastructure age, regulatory frameworks, and economic conditions. In North America, the market is well-established, driven by an aging elevator stock in cities with high-rise buildings and stringent safety regulations that mandate regular upgrades. The United States and Canada see significant activity in urban centers, with a focus on energy efficiency and smart technologies. Europe exhibits similar trends, with countries like Germany, France, and the United Kingdom leading due to historic building retrofits and strong emphasis on sustainability and accessibility standards. The Asia-Pacific region is experiencing rapid growth, particularly in countries such as China, Japan, and India, where urbanization and construction booms are creating a large base of elevators that will eventually require modernization, though the market is currently more focused on new installations. Latin America and the Middle East show emerging potential, with modernization demand rising in commercial and residential sectors as buildings age and regulations evolve. Each region presents unique opportunities and challenges, with local regulations, cultural preferences, and economic stability shaping market strategies and service offerings for providers operating globally.

Company Insights

Company insights in the elevator modernization market highlight the strategic approaches of key players who dominate this sector. Otis Worldwide Corporation, as one of the pioneers in the elevator industry, leverages its global network and brand strength to offer comprehensive modernization services, often integrating advanced technologies like remote monitoring and predictive maintenance. Schindler Group focuses on innovation through its PORT technology and energy-efficient solutions, emphasizing customer-centric approaches and long-term service contracts. KONE Corporation stands out with its emphasis on eco-efficient modernizations, including regenerative drives and low-energy components, backed by a strong R&D pipeline for smart elevator solutions. TK Elevator, following its spin-off from thyssenkrupp, has intensified its focus on modernization as a core business, offering tailored packages for various building types and expanding its digital service platforms. Beyond these giants, regional players and specialized firms such as Fujitec and Hitachi Ltd. compete by providing niche services, such as cost-effective component upgrades or custom designs for historic buildings. Companies are increasingly adopting partnerships with technology firms to enhance their offerings, while also focusing on training skilled technicians to meet the complex demands of modernization projects, ensuring reliability and customer trust in a competitive landscape.

Recent Developments

Recent developments in the elevator modernization market reflect a trend towards digitalization, sustainability, and strategic expansions. Major companies have launched innovative products, such as IoT-based predictive maintenance systems that use sensors and data analytics to anticipate failures and reduce downtime, enhancing service efficiency. There has been a surge in partnerships between elevator manufacturers and technology firms to integrate AI and cloud computing into modernization solutions, enabling remote diagnostics and real-time performance monitoring. Sustainability initiatives are gaining traction, with developments like regenerative drives that feed energy back into the building's grid and the use of recycled materials in cab renovations to appeal to environmentally conscious clients. Acquisitions and mergers have also been notable, with larger players acquiring regional modernization specialists to expand their geographic reach and service capabilities. Additionally, companies are investing in training programs to address the skilled labor shortage, ensuring technicians are adept at handling advanced technologies. These developments indicate a market evolving towards smarter, greener, and more customer-focused solutions, driven by technological innovation and changing regulatory and environmental expectations.

Report Segmentation

The report on the elevator modernization market is segmented to provide a detailed analysis that caters to the needs of businesses, investors, and stakeholders. Segmentation typically includes by type, such as full modernization, partial modernization, and aesthetic modernization, each examined for their market share, growth potential, and key trends. Application segmentation covers residential, commercial, industrial, and institutional sectors, highlighting specific demands and modernization requirements unique to each. Geographical segmentation breaks down the market into regions like North America, Europe, Asia-Pacific, and rest of the world, offering insights into regional drivers, regulatory landscapes, and competitive dynamics. Further segmentation may focus on components modernized, such as control systems, cabins, doors, or propulsion systems, providing granularity on which elements are most frequently upgraded. The report also includes analysis by service type, including installation, maintenance, and consulting services, reflecting the comprehensive nature of modernization projects. This structured approach allows readers to identify niche opportunities, understand market concentrations, and make informed decisions based on targeted data, ensuring the report delivers actionable intelligence across various dimensions of the elevator modernization market.

FAQs

What is elevator modernization? Elevator modernization refers to the process of upgrading existing elevator systems to improve safety, efficiency, and performance, often involving replacements of components like controls, doors, or cabins to meet current standards and incorporate new technologies.

Why is elevator modernization important? It is crucial for ensuring compliance with safety regulations, enhancing energy efficiency, reducing operational costs, and improving user experience, thereby extending the lifespan of elevators and increasing property value.

What are the common types of elevator modernization? Common types include full modernization, which overhauls the entire system; partial modernization, focusing on specific components; and aesthetic modernization, which upgrades visual elements like cab interiors and displays.

How long does an elevator modernization take? The duration varies based on the scope, ranging from a few weeks for partial upgrades to several months for full modernizations, considering factors like building type and logistical challenges.

What are the benefits of modernizing an elevator? Benefits include improved safety features, reduced energy consumption, enhanced reliability, quieter operation, better accessibility, and increased property appeal and value.

Which companies lead the elevator modernization market? Leading companies include Otis Worldwide Corporation, Schindler Group, KONE Corporation, and TK Elevator, known for their comprehensive services and technological innovations.

Citius Research has developed a research report titled “Elevator Modernization Market Report - Global Industry Analysis, Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030” delivering key insights regarding business intelligence and providing concrete business strategies to clients in the form of a detailed syndicated report. The report details out the factors such as business environment, industry trend, growth opportunities, competition, pricing, global and regional market analysis, and other market related factors.

Details included in the report for the years 2024 through 2030

• Elevator Modernization Market Potential
• Segment-wise breakup
• Compounded annual growth rate (CAGR) for the next 6 years
• Key customers and their preferences
• Market share of major players and their competitive strength
• Existing competition in the market
• Price trend analysis
• Key trend analysis
• Market entry strategies
• Market opportunity insights

The report focuses on the drivers, restraints, opportunities, and challenges in the market based on various factors geographically. Further, key players, major collaborations, merger & acquisitions along with trending innovation and business policies are reviewed in the report. The Elevator Modernization Market report is segmented on the basis of various market segments and their analysis, both in terms of value and volume, for each region for the period under consideration.

Elevator Modernization Market Segmentation

Market Segmentation

Regions Covered

• North America
• Latin America
• Europe
• MENA
• Asia Pacific
• Sub-Saharan Africa and
• Australasia

Elevator Modernization Market Analysis

The report covers below mentioned analysis, but is not limited to:

• Overview of Elevator Modernization Market
• Research Methodology
• Executive Summary
• Market Dynamics of Elevator Modernization Market
  • Driving Factors
  • Restraints
  • Opportunities
• Global Market Status and Forecast by Segment A
• Global Market Status and Forecast by Segment B
• Global Market Status and Forecast by Segment C
• Global Market Status and Forecast by Regions
• Upstream and Downstream Market Analysis of Elevator Modernization Market
• Cost and Gross Margin Analysis of Elevator Modernization Market
• Elevator Modernization Market Report - Global Industry Analysis, Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030
  • Competition Landscape
  • Market Share of Major Players
• Key Recommendations

The “Elevator Modernization Market Report - Global Industry Analysis, Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030” report helps the clients to take business decisions and to understand strategies of major players in the industry. The report delivers the market driven results supported by a mix of primary and secondary research. The report provides the results triangulated through authentic sources and upon conducting thorough primary interviews with the industry experts. The report includes the results on the areas where the client can focus and create point of parity and develop a competitive edge, based on real-time data results.

Elevator Modernization Market Key Stakeholders

Below are the key stakeholders for the Elevator Modernization Market:

• Manufacturers
• Distributors/Traders/Wholesalers
• Material/Component Manufacturers
• Industry Associations
• Downstream vendors

Elevator Modernization Market Report Scope

Report AttributeDetails
Base year2023
Historical data2018 – 2023
Forecast2024 - 2030
CAGR2024 - 2030
Quantitative UnitsValue (USD Million)
Report coverageRevenue Forecast, Competitive Landscape, Growth Factors, Trends and Strategies. Customized report options available on request
Segments coveredProduct type, technology, application, geography
Regions coveredNorth America, Latin America, Europe, MENA, Asia Pacific, Sub-Saharan Africa and Australasia
Countries coveredUS, UK, China, Japan, Germany, India, France, Brazil, Italy, Canada, Russia, South Korea, Australia, Spain, Mexico and others
Customization scopeAvailable on request
PricingVarious purchase options available as per your research needs. Discounts available on request

COVID-19 Impact Analysis

Like most other markets, the outbreak of COVID-19 had an unfavorable impact on the Elevator Modernization Market worldwide. This report discusses in detail the disruptions experienced by the market, the impact on flow of raw materials, manufacturing operations, production trends, consumer demand and the projected future of this market post pandemic.

The report has helped our clients:

• To describe and forecast the Elevator Modernization Market size, on the basis of various segmentations and geography, in terms of value and volume
• To measure the changing needs of customers/industries
• To provide detailed information regarding the drivers, restraints, opportunities, and challenges influencing the growth of the market
• To gain competitive intelligence and uncover new opportunities
• To analyse opportunities in the market for stakeholders by identifying high-growth segments in Elevator Modernization Market
• To strategically profile key players and provide details of the current competitive landscape
• To analyse strategic approaches adopted by players in the market, such as product launches and developments, acquisitions, collaborations, contracts, expansions, and partnerships

Report Customization

Citius Research provides free customization of reports as per your need. This report can be personalized to meet your requirements. Get in touch with our sales team, who will guarantee you to get a report that suits your necessities.

Customize This Report

Frequently Asked Questions

The Global Elevator Modernization Market size was valued at $XX billion in 2023 and is anticipated to reach $XX billion by 2030 growing at a CAGR of XX%
The global Elevator Modernization Market is expected to grow at a CAGR of XX% from 2023 to 2030.
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Table of Contents

Chapter 1. Introduction
  1.1. Market Scope
  1.2. Key Segmentations
  1.3. Research Objective
Chapter 2. Research Methodology & Assumptions
Chapter 3. Executive Summary
Chapter 4. Market Background
  4.1. Dynamics
    4.1.1. Drivers
    4.1.2. Restraints
    4.1.3. Opportunity
    4.1.4. Challenges
  4.2. Key Trends in the Impacting the Market
    4.2.1. Demand & Supply
  4.3. Industry SWOT Analysis
  4.4. Porter’s Five Forces Analysis
  4.5. Value and Supply Chain Analysis
  4.6. Macro-Economic Factors
  4.7. COVID-19 Impact Analysis
    4.7.1. Global and Regional Assessment
  4.8. Profit Margin Analysis
  4.9. Trade Analysis
    4.9.1. Importing Countries
    4.9.2. Exporting Countries
  4.10. Market Entry Strategies
  4.11. Market Assessment (US$ Mn and Units)
Chapter 5. Global Elevator Modernization Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Segment A
  5.1. By Segment A, 2024 - 2030
    5.1.1. Sub-Segment A
    5.1.2. Sub-Segment B
  5.2. Opportunity Analysis
Chapter 6. Global Elevator Modernization Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Segment B
  6.1. By Segment B, 2024 - 2030
    6.1.1. Sub-Segment A
    6.1.2. Sub-Segment B
  6.2. Opportunity Analysis
Chapter 7. Global Elevator Modernization Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Segment C
  7.1. By Segment C, 2024 - 2030
    7.1.1. Sub-Segment A
    7.1.2. Sub-Segment B
  7.2. Opportunity Analysis
Chapter 8. Global Elevator Modernization Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Region
  8.1. By Region, 2024 - 2030
    8.1.1. North America
    8.1.2. Latin America
    8.1.3. Europe
    8.1.4. MENA
    8.1.5. Asia Pacific
    8.1.6. Sub-Saharan Africa
    8.1.7. Australasia
  8.2. Opportunity Analysis
Chapter 9. North America Elevator Modernization Market Forecast and Trend Analysis
  9.1. Regional Overview
  9.2. Pricing Analysis
  9.3. Key Trends in the Region
    9.3.1. Supply and Demand
  9.4. Demographic Structure
  9.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    9.5.1. Sub-Segment A
    9.5.2. Sub-Segment B
  9.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    9.6.1. Sub-Segment A
    9.6.2. Sub-Segment B
  9.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    9.7.1. Sub-Segment A
    9.7.2. Sub-Segment B
  9.8. By Country, 2024 - 2030, (US$ Mn and Units)
    9.8.1. U.S.
    9.8.2. Canada
    9.8.3. Rest of North America
  9.9. Opportunity Analysis
Chapter 10. Latin America Elevator Modernization Market Forecast and Trend Analysis
  10.1. Regional Overview
  10.2. Pricing Analysis
  10.3. Key Trends in the Region
    10.3.1. Supply and Demand
  10.4. Demographic Structure
  10.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    10.5.1. Sub-Segment A
    10.5.2. Sub-Segment B
  10.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    10.6.1. Sub-Segment A
    10.6.2. Sub-Segment B
  10.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    10.7.1. Sub-Segment A
    10.7.2. Sub-Segment B
  10.8. By Country, 2024 - 2030, (US$ Mn and Units)
    10.8.1. Brazil
    10.8.2. Argentina
    10.8.3. Rest of Latin America
  10.9. Opportunity Analysis
Chapter 11. Europe Elevator Modernization Market Forecast and Trend Analysis
  11.1. Regional Overview
  11.2. Pricing Analysis
  11.3. Key Trends in the Region
    11.3.1. Supply and Demand
  11.4. Demographic Structure
  11.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    11.5.1. Sub-Segment A
    11.5.2. Sub-Segment B
  11.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    11.6.1. Sub-Segment A
    11.6.2. Sub-Segment B
  11.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    11.7.1. Sub-Segment A
    11.7.2. Sub-Segment B
  11.8. By Country, 2024 - 2030, (US$ Mn and Units)
    11.8.1. UK
    11.8.2. Germany
    11.8.3. France
    11.8.4. Spain
    11.8.5. Rest of Europe
  11.9. Opportunity Analysis
Chapter 12. MENA Elevator Modernization Market Forecast and Trend Analysis
  12.1. Regional Overview
  12.2. Pricing Analysis
  12.3. Key Trends in the Region
    12.3.1. Supply and Demand
  12.4. Demographic Structure
  12.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    12.5.1. Sub-Segment A
    12.5.2. Sub-Segment B
  12.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    12.6.1. Sub-Segment A
    12.6.2. Sub-Segment B
  12.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    12.7.1. Sub-Segment A
    12.7.2. Sub-Segment B
  12.8. By Country, 2024 - 2030, (US$ Mn and Units)
    12.8.1. Egypt
    12.8.2. Algeria
    12.8.3. GCC
    12.8.4. Rest of MENA
  12.9. Opportunity Analysis
Chapter 13. Asia Pacific Elevator Modernization Market Forecast and Trend Analysis
  13.1. Regional Overview
  13.2. Pricing Analysis
  13.3. Key Trends in the Region
    13.3.1. Supply and Demand
  13.4. Demographic Structure
  13.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    13.5.1. Sub-Segment A
    13.5.2. Sub-Segment B
  13.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    13.6.1. Sub-Segment A
    13.6.2. Sub-Segment B
  13.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    13.7.1. Sub-Segment A
    13.7.2. Sub-Segment B
  13.8. By Country, 2024 - 2030, (US$ Mn and Units)
    13.8.1. India
    13.8.2. China
    13.8.3. Japan
    13.8.4. ASEAN
    13.8.5. Rest of Asia Pacific
  13.9. Opportunity Analysis
Chapter 14. Sub-Saharan Africa Elevator Modernization Market Forecast and Trend Analysis
  14.1. Regional Overview
  14.2. Pricing Analysis
  14.3. Key Trends in the Region
    14.3.1. Supply and Demand
  14.4. Demographic Structure
  14.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    14.5.1. Sub-Segment A
    14.5.2. Sub-Segment B
  14.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    14.6.1. Sub-Segment A
    14.6.2. Sub-Segment B
  14.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    14.7.1. Sub-Segment A
    14.7.2. Sub-Segment B
  14.8. By Country, 2024 - 2030, (US$ Mn and Units)
    14.8.1. Ethiopia
    14.8.2. Nigeria
    14.8.3. Rest of Sub-Saharan Africa
  14.9. Opportunity Analysis
Chapter 15. Australasia Elevator Modernization Market Forecast and Trend Analysis
  15.1. Regional Overview
  15.2. Pricing Analysis
  15.3. Key Trends in the Region
    15.3.1. Supply and Demand
  15.4. Demographic Structure
  15.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    15.5.1. Sub-Segment A
    15.5.2. Sub-Segment B
  15.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    15.6.1. Sub-Segment A
    15.6.2. Sub-Segment B
  15.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    15.7.1. Sub-Segment A
    15.7.2. Sub-Segment B
  15.8. By Country, 2024 - 2030, (US$ Mn and Units)
    15.8.1. Australia
    15.8.2. New Zealand
    15.8.3. Rest of Australasia
  15.9. Opportunity Analysis
Chapter 16. Competition Analysis
  16.1. Competitive Benchmarking
    16.1.1. Top Player’s Market Share
    16.1.2. Price and Product Comparison
  16.2. Company Profiles
    16.2.1. Company A
      16.2.1.1. Company Overview
      16.2.1.2. Segmental Revenue
      16.2.1.3. Product Portfolio
      16.2.1.4. Key Developments
      16.2.1.5. Strategic Outlook
    16.2.2. Company B
      16.2.2.1. Company Overview
      16.2.2.2. Segmental Revenue
      16.2.2.3. Product Portfolio
      16.2.2.4. Key Developments
      16.2.2.5. Strategic Outlook
    16.2.3. Company C
      16.2.3.1. Company Overview
      16.2.3.2. Segmental Revenue
      16.2.3.3. Product Portfolio
      16.2.3.4. Key Developments
      16.2.3.5. Strategic Outlook
    16.2.4. Company D
      16.2.4.1. Company Overview
      16.2.4.2. Segmental Revenue
      16.2.4.3. Product Portfolio
      16.2.4.4. Key Developments
      16.2.4.5. Strategic Outlook
    16.2.5. Company E
      16.2.5.1. Company Overview
      16.2.5.2. Segmental Revenue
      16.2.5.3. Product Portfolio
      16.2.5.4. Key Developments
      16.2.5.5. Strategic Outlook
    16.2.6. Company F
      16.2.6.1. Company Overview
      16.2.6.2. Segmental Revenue
      16.2.6.3. Product Portfolio
      16.2.6.4. Key Developments
      16.2.6.5. Strategic Outlook
    16.2.7. Company G
      16.2.7.1. Company Overview
      16.2.7.2. Segmental Revenue
      16.2.7.3. Product Portfolio
      16.2.7.4. Key Developments
      16.2.7.5. Strategic Outlook
    16.2.8. Company H
      16.2.8.1. Company Overview
      16.2.8.2. Segmental Revenue
      16.2.8.3. Product Portfolio
      16.2.8.4. Key Developments
      16.2.8.5. Strategic Outlook
    16.2.9. Company I
      16.2.9.1. Company Overview
      16.2.9.2. Segmental Revenue
      16.2.9.3. Product Portfolio
      16.2.9.4. Key Developments
      16.2.9.5. Strategic Outlook
    16.2.10. Company J
      16.2.10.1. Company Overview
      16.2.10.2. Segmental Revenue
      16.2.10.3. Product Portfolio
      16.2.10.4. Key Developments
      16.2.10.5. Strategic Outlook
Chapter 17. Go-To-Market Strategy

Research Methodology

We follow a robust research methodology to analyze the market in order to provide our clients with qualitative and quantitative analysis which has a very low or negligible deviance. Extensive secondary research supported by primary data collection methods help us to thoroughly understand and gauge the market. We incorporate both top-down and bottom-up approach for estimating the market. The below mentioned methods are then adopted to triangulate and validate the market.

Secondary data collection and interpretation

Secondary research includes sources such as published books, articles in journals, news media and published businesses, government and international body publications, and associations. Sources also include paid databases such as Hoovers, Thomson Reuters, Passport and others. Data derived through secondary sources is further validated through primary sources. The secondary sources also include major manufacturers mapped on the basis of revenues, product portfolios, and sales channels.

Primary data collection

Primary data collection methods include conducting interviews with industry experts and various stakeholders across the supply chain, such as raw material suppliers, manufacturers, product distributors and customers. The interviews are either telephonic or face-to-face, or even a combination of both. Prevailing trends in the industry are gathered by conducting surveys. Primary interviews also help us to understand the market drivers, restraints and opportunities, along with the challenges in the market. This method helps us in validating the data gathered through secondary sources, further triangulating the data and developing it through our statistical tools. We generally conduct interviews with -

  • CEOs, Directors, and VPs
  • Sales and Marketing Managers
  • Plant Heads and Manufacturing Department Heads
  • Product Specialists

Supply Side and Demand Side Data Collection

Supply side analysis is based on the data collected from the manufacturers and the product providers in terms of their segmental revenues. Secondary sources for this type of analysis include company annual reports and publications, associations and organisations, government publications and others.

Demand side analysis is based upon the consumer insights who are the end users of the particular product in question. They could be an individual user or an organisation. Such data is gathered through consumer surveys and focused group interviews.

Market Engineering

As a primary step, in order to develop the market numbers we follow a vigorous methodology that includes studying the parent market of the niche product and understanding the industry trends, acceptance among customers of the product, challenges, future growth, and others, followed by further breaking down the market under consideration into various segments and sub-markets. Additionally, in order to cross-validate the market, we also determine the top players in the market, along with their segmental revenues for the said market. Our secondary sources help us to validate the market share of the top players. Using both the qualitative and quantitative analysis of all the possible factors helps us determine the market numbers which are inclined towards accuracy.

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