Double Seam Bowl Market Report, Global Industry Analysis, Market Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2023 - 2030

  • Published Date: Jan, 2024
  • Report ID: CR0209877
  • Format: Electronic (PDF)
  • Number of Pages: 179
  • Author(s): Joshi, Madhavi

Report Overview

The Double Seam Bowl Market size was estimated at USD 950 million in 2023 and is projected to reach USD 1.65 billion by 2030, exhibiting a compound annual growth rate (CAGR) of 8.50% during the forecast period (2024-2030).

Double Seam Bowl Market

(Market Size)
$950 million
$1.65 billion
2023
2030
Source: Citius Research
Study Period 2018 - 2030
Base Year For Estimation 2023
Forecast Data Period 2024 - 2030
CAGR (2024-2030) 8.50%
2023 Market Size USD 950 million
2030 Market Size USD 1.65 billion
Key Players Ball Corporation, Crown Holdings, Ardagh Group, Silgan Holdings, Toyo Seikan

Market Summary

The double seam bowl market represents a specialized segment within the packaging industry, primarily focused on the production and distribution of containers characterized by a secure double-seamed construction. This design is critical for ensuring hermetic sealing, making these bowls ideal for a wide range of applications, especially in the food and beverage sector where product integrity and extended shelf life are paramount. The market is driven by the consistent demand from industries requiring robust and reliable packaging solutions that prevent leakage and contamination. Manufacturers in this space utilize materials like aluminum, steel, and various plastics to cater to diverse consumer and industrial needs. The evolution of this market is closely tied to advancements in manufacturing technologies and material science, allowing for greater durability and customization. As global supply chains become more complex, the reliability offered by double seam bowls makes them a preferred choice for producers aiming to maintain quality during transportation and storage. The market's dynamics are influenced by regional industrial growth, regulatory standards for food safety, and shifting consumer preferences towards convenient and sustainable packaging options.

Key Highlights

The double seam bowl market is distinguished by several key factors that underscore its importance and growth trajectory. A primary highlight is the superior hermetic seal provided by the double seam technology, which is essential for preserving the contents from external factors such as air, moisture, and contaminants. This feature is indispensable for the food canning industry and for packaging sensitive products like pet food and chemicals. Another significant aspect is the material versatility; these bowls are fabricated from metals like tinplate and aluminum, as well as high-barrier plastics, offering solutions for various product types and sustainability goals. The market also benefits from continuous innovation in manufacturing processes, leading to more efficient production lines and reduced material usage without compromising strength. Leading companies such as Ball Corporation, Crown Holdings, and Silgan Holdings are at the forefront, investing in research to enhance product features and meet evolving regulatory requirements. The adaptability of double seam bowls to different sizes and shapes further enhances their appeal, allowing brands to differentiate their products on retail shelves.

Drivers, Opportunities & Restraints

The growth of the double seam bowl market is propelled by several powerful drivers. The expanding global food and beverage industry, with its incessant need for safe, durable, and long-lasting packaging, is a fundamental driver. The rising consumption of canned goods, ready-to-eat meals, and pet food directly fuels demand for reliable containers like double seam bowls. Increasing urbanization and busier lifestyles are also prompting higher reliance on packaged foods, thereby supporting market expansion. Significant opportunities lie in the development of sustainable and lightweight materials that reduce environmental impact without sacrificing performance. The integration of smart packaging technologies, such as QR codes for traceability, presents another avenue for growth and value addition. However, the market faces notable restraints, including fluctuating raw material prices for metals and polymers, which can impact production costs and profitability. Stringent government regulations concerning food contact materials and recycling mandates also pose challenges, requiring continuous compliance efforts from manufacturers. Furthermore, competition from alternative packaging formats like flexible pouches and rigid plastic containers presents a persistent threat to market share.

Concentration Insights

The competitive landscape of the double seam bowl market is characterized by a high level of concentration, with a few major players holding significant market share. This concentration is a result of the capital-intensive nature of the industry, requiring substantial investment in manufacturing technology, research and development, and global supply chain infrastructure. Key players such as Ball Corporation, Crown Holdings Inc., and Ardagh Group S.A. have established extensive production facilities and distribution networks across North America, Europe, and Asia-Pacific, giving them a competitive edge. These companies often compete on the basis of technological innovation, product quality, and cost-effectiveness. The market also features several regional and specialized manufacturers that cater to niche applications or local demands. Mergers and acquisitions have been a common strategy for leading companies to consolidate their market position, expand their product portfolio, and enter new geographic regions. This concentrated nature often leads to standardized quality and technological advancements but can also create barriers to entry for new, smaller companies attempting to penetrate the market.

Type Insights

Double seam bowls are available in various types, primarily differentiated by the material used in their construction, each offering distinct advantages for specific applications. Metal double seam bowls, typically made from aluminum or tinplate steel, are the most traditional and widely used type. They are renowned for their exceptional strength, superior barrier properties, and ability to withstand high-temperature processing, making them the gold standard for canning vegetables, fruits, soups, and meats. Plastic double seam bowls represent a more modern variant, often manufactured from polymers like polypropylene (PP) or polyethylene terephthalate (PET). These are generally lighter in weight, offer greater design flexibility in terms of shape and color, and are often perceived as more convenient by consumers. However, their barrier properties may not always match those of metal, limiting their use for certain long-shelf-life products. The choice between material types is influenced by factors such as the product's characteristics, cost considerations, sustainability goals, and end-user requirements for convenience and recyclability.

Application Insights

The application spectrum for double seam bowls is vast and predominantly centered on the packaging of consumable goods. The most significant application is within the food and beverage industry, where these containers are used for packaging a diverse array of products including canned fruits and vegetables, seafood, ready meals, soups, and sauces. The hermetic seal is crucial for preserving flavor, nutritional value, and safety over extended periods. Another major application is in the pet food sector, where double seam bowls provide the necessary durability and seal integrity to keep dry or wet pet food fresh and protected from pests and moisture. Beyond food, these bowls find use in packaging certain industrial products, such as lubricants, paints, and chemicals, where a leak-proof and robust container is required. The specific design and material of the bowl are tailored to the demands of each application, with food-grade linings used for edible products and specialized coatings for industrial chemicals to prevent reactions between the container and its contents.

Regional Insights

The demand and production of double seam bowls exhibit distinct regional patterns influenced by industrial development, consumer habits, and economic factors. North America and Europe represent mature markets with well-established food processing industries and high consumption rates of canned goods. These regions are characterized by stringent food safety regulations and a strong focus on sustainable packaging solutions, driving innovation in recycling and lightweighting. The Asia-Pacific region is identified as the fastest-growing market, fueled by rapid urbanization, a growing middle class, and the expansion of modern retail chains. Countries like China, India, and Japan are witnessing increased demand for convenient and packaged foods, significantly boosting the need for reliable containers like double seam bowls. Latin America and the Middle East & Africa are emerging markets where growth is linked to economic development and the gradual shift from unpackaged to packaged food consumption. Each region presents a unique set of opportunities and challenges, shaped by local raw material availability, manufacturing capabilities, and cultural preferences.

Company Insights

The double seam bowl market is dominated by a cohort of globally recognized packaging giants who have solidified their positions through extensive expertise and innovation. Ball Corporation is a leading player, known for its metal packaging solutions and significant investments in aerospace and technologies that sometimes cross-pollinate with its packaging divisions. Crown Holdings, Inc. is another major force, with a vast portfolio of metal packaging products and a strong global footprint, particularly in beverage and food cans. Silgan Holdings Inc. specializes in rigid packaging and is a key supplier of metal and plastic containers, including double seam bowls, to the food and consumer goods industries. Ardagh Group S.A. is a prominent European manufacturer with a substantial presence in metal and glass packaging, serving a wide array of end markets. Other notable companies include Toyo Seikan Group Holdings, Ltd. in Asia and independent metal can manufacturers. These companies compete intensely on factors such as production efficiency, technological advancement, product customization, and geographic reach to secure contracts with large multinational food and beverage brands.

Recent Developments

The double seam bowl market is continuously evolving, with recent developments focused on sustainability, technological integration, and capacity expansion. A prominent trend among leading manufacturers is the push towards using recycled materials in their production processes. Companies are increasingly incorporating post-consumer recycled (PCR) content into their metal and plastic bowls to meet corporate sustainability targets and respond to consumer demand for eco-friendly packaging. Another significant development is the advancement in manufacturing technologies, such as the adoption of Industry 4.0 principles, which involve automation and data exchange for smarter, more efficient production lines that minimize waste and energy consumption. There is also a growing interest in developing lightweight yet strong designs to reduce material usage and transportation costs. Furthermore, strategic expansions through mergers, acquisitions, and the establishment of new production facilities in high-growth regions like Asia-Pacific are common tactics employed by key players to strengthen their market presence and cater to local demand more effectively.

Report Segmentation

This comprehensive market research report on the double seam bowl market is meticulously segmented to provide a detailed and granular analysis of the industry. The segmentation allows for a thorough examination of each facet of the market, enabling businesses to identify specific opportunities and challenges. The report is segmented by material type, distinguishing between metal bowls, such as those made from aluminum and steel, and plastic bowls manufactured from various polymers. It is further segmented by application, providing deep insights into key end-use sectors including food packaging, beverage packaging, pet food, and industrial products. A crucial geographical segmentation breaks down the market into key regions and major countries within North America, Europe, Asia-Pacific, Latin America, and the Middle East & Africa, highlighting regional trends and growth patterns. Additionally, the report includes a competitive landscape segment, profiling the key players, their market shares, strategic initiatives, and product portfolios. This multi-dimensional segmentation ensures that the analysis is targeted and provides actionable intelligence for stakeholders across the value chain.

FAQs

What is a double seam bowl? A double seam bowl is a type of rigid container, often metal or plastic, that features a double-seamed construction at the top. This creates a hermetic seal that is crucial for preserving the contents from air, moisture, and contaminants, making it ideal for packaging food, beverages, and other sensitive products.

What are double seam bowls used for? Their primary use is in packaging applications that require a high level of protection and a long shelf life. This includes canned fruits and vegetables, soups, ready meals, pet food, and certain industrial products like paints and chemicals where a secure, leak-proof container is necessary.

What materials are double seam bowls made from? They are predominantly manufactured from materials such as aluminum, tinplate steel, and various plastics including polypropylene (PP) and polyethylene terephthalate (PET). The material choice depends on the required barrier properties, strength, weight, and sustainability considerations.

Who are the leading manufacturers of double seam bowls? The market is led by global packaging corporations such as Ball Corporation, Crown Holdings, Inc., Silgan Holdings Inc., and Ardagh Group S.A. These companies possess extensive manufacturing capabilities and a strong global presence in the metal and rigid packaging industry.

What are the advantages of using a double seam bowl? The key advantages include an extremely reliable hermetic seal that ensures product safety and extends shelf life, high durability which protects contents during transportation and storage, and compatibility with high-speed filling and sealing machinery used in modern production lines.

How does the double seam process work? The double seaming process is a mechanical operation where the curl of the can end (lid) is folded and pressed tightly against the flange of the can body. This creates two tight folds of metal (or plastic) between the end and the body, forming a secure, hermetic seal that is strong and leak-proof.

Citius Research has developed a research report titled “Double Seam Bowl Market Report - Global Industry Analysis, Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030” delivering key insights regarding business intelligence and providing concrete business strategies to clients in the form of a detailed syndicated report. The report details out the factors such as business environment, industry trend, growth opportunities, competition, pricing, global and regional market analysis, and other market related factors.

Details included in the report for the years 2024 through 2030

• Double Seam Bowl Market Potential
• Segment-wise breakup
• Compounded annual growth rate (CAGR) for the next 6 years
• Key customers and their preferences
• Market share of major players and their competitive strength
• Existing competition in the market
• Price trend analysis
• Key trend analysis
• Market entry strategies
• Market opportunity insights

The report focuses on the drivers, restraints, opportunities, and challenges in the market based on various factors geographically. Further, key players, major collaborations, merger & acquisitions along with trending innovation and business policies are reviewed in the report. The Double Seam Bowl Market report is segmented on the basis of various market segments and their analysis, both in terms of value and volume, for each region for the period under consideration.

Double Seam Bowl Market Segmentation

Market Segmentation

Regions Covered

• North America
• Latin America
• Europe
• MENA
• Asia Pacific
• Sub-Saharan Africa and
• Australasia

Double Seam Bowl Market Analysis

The report covers below mentioned analysis, but is not limited to:

• Overview of Double Seam Bowl Market
• Research Methodology
• Executive Summary
• Market Dynamics of Double Seam Bowl Market
  • Driving Factors
  • Restraints
  • Opportunities
• Global Market Status and Forecast by Segment A
• Global Market Status and Forecast by Segment B
• Global Market Status and Forecast by Segment C
• Global Market Status and Forecast by Regions
• Upstream and Downstream Market Analysis of Double Seam Bowl Market
• Cost and Gross Margin Analysis of Double Seam Bowl Market
• Double Seam Bowl Market Report - Global Industry Analysis, Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030
  • Competition Landscape
  • Market Share of Major Players
• Key Recommendations

The “Double Seam Bowl Market Report - Global Industry Analysis, Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030” report helps the clients to take business decisions and to understand strategies of major players in the industry. The report delivers the market driven results supported by a mix of primary and secondary research. The report provides the results triangulated through authentic sources and upon conducting thorough primary interviews with the industry experts. The report includes the results on the areas where the client can focus and create point of parity and develop a competitive edge, based on real-time data results.

Double Seam Bowl Market Key Stakeholders

Below are the key stakeholders for the Double Seam Bowl Market:

• Manufacturers
• Distributors/Traders/Wholesalers
• Material/Component Manufacturers
• Industry Associations
• Downstream vendors

Double Seam Bowl Market Report Scope

Report AttributeDetails
Base year2023
Historical data2018 – 2023
Forecast2024 - 2030
CAGR2024 - 2030
Quantitative UnitsValue (USD Million)
Report coverageRevenue Forecast, Competitive Landscape, Growth Factors, Trends and Strategies. Customized report options available on request
Segments coveredProduct type, technology, application, geography
Regions coveredNorth America, Latin America, Europe, MENA, Asia Pacific, Sub-Saharan Africa and Australasia
Countries coveredUS, UK, China, Japan, Germany, India, France, Brazil, Italy, Canada, Russia, South Korea, Australia, Spain, Mexico and others
Customization scopeAvailable on request
PricingVarious purchase options available as per your research needs. Discounts available on request

COVID-19 Impact Analysis

Like most other markets, the outbreak of COVID-19 had an unfavorable impact on the Double Seam Bowl Market worldwide. This report discusses in detail the disruptions experienced by the market, the impact on flow of raw materials, manufacturing operations, production trends, consumer demand and the projected future of this market post pandemic.

The report has helped our clients:

• To describe and forecast the Double Seam Bowl Market size, on the basis of various segmentations and geography, in terms of value and volume
• To measure the changing needs of customers/industries
• To provide detailed information regarding the drivers, restraints, opportunities, and challenges influencing the growth of the market
• To gain competitive intelligence and uncover new opportunities
• To analyse opportunities in the market for stakeholders by identifying high-growth segments in Double Seam Bowl Market
• To strategically profile key players and provide details of the current competitive landscape
• To analyse strategic approaches adopted by players in the market, such as product launches and developments, acquisitions, collaborations, contracts, expansions, and partnerships

Report Customization

Citius Research provides free customization of reports as per your need. This report can be personalized to meet your requirements. Get in touch with our sales team, who will guarantee you to get a report that suits your necessities.

Customize This Report

Frequently Asked Questions

The Global Double Seam Bowl Market size was valued at $XX billion in 2023 and is anticipated to reach $XX billion by 2030 growing at a CAGR of XX%
The global Double Seam Bowl Market is expected to grow at a CAGR of XX% from 2023 to 2030.
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For further details request a free sample copy of this report here.
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Table of Contents

Chapter 1. Introduction
  1.1. Market Scope
  1.2. Key Segmentations
  1.3. Research Objective
Chapter 2. Research Methodology & Assumptions
Chapter 3. Executive Summary
Chapter 4. Market Background
  4.1. Dynamics
    4.1.1. Drivers
    4.1.2. Restraints
    4.1.3. Opportunity
    4.1.4. Challenges
  4.2. Key Trends in the Impacting the Market
    4.2.1. Demand & Supply
  4.3. Industry SWOT Analysis
  4.4. Porter’s Five Forces Analysis
  4.5. Value and Supply Chain Analysis
  4.6. Macro-Economic Factors
  4.7. COVID-19 Impact Analysis
    4.7.1. Global and Regional Assessment
  4.8. Profit Margin Analysis
  4.9. Trade Analysis
    4.9.1. Importing Countries
    4.9.2. Exporting Countries
  4.10. Market Entry Strategies
  4.11. Market Assessment (US$ Mn and Units)
Chapter 5. Global Double Seam Bowl Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Segment A
  5.1. By Segment A, 2024 - 2030
    5.1.1. Sub-Segment A
    5.1.2. Sub-Segment B
  5.2. Opportunity Analysis
Chapter 6. Global Double Seam Bowl Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Segment B
  6.1. By Segment B, 2024 - 2030
    6.1.1. Sub-Segment A
    6.1.2. Sub-Segment B
  6.2. Opportunity Analysis
Chapter 7. Global Double Seam Bowl Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Segment C
  7.1. By Segment C, 2024 - 2030
    7.1.1. Sub-Segment A
    7.1.2. Sub-Segment B
  7.2. Opportunity Analysis
Chapter 8. Global Double Seam Bowl Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Region
  8.1. By Region, 2024 - 2030
    8.1.1. North America
    8.1.2. Latin America
    8.1.3. Europe
    8.1.4. MENA
    8.1.5. Asia Pacific
    8.1.6. Sub-Saharan Africa
    8.1.7. Australasia
  8.2. Opportunity Analysis
Chapter 9. North America Double Seam Bowl Market Forecast and Trend Analysis
  9.1. Regional Overview
  9.2. Pricing Analysis
  9.3. Key Trends in the Region
    9.3.1. Supply and Demand
  9.4. Demographic Structure
  9.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    9.5.1. Sub-Segment A
    9.5.2. Sub-Segment B
  9.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    9.6.1. Sub-Segment A
    9.6.2. Sub-Segment B
  9.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    9.7.1. Sub-Segment A
    9.7.2. Sub-Segment B
  9.8. By Country, 2024 - 2030, (US$ Mn and Units)
    9.8.1. U.S.
    9.8.2. Canada
    9.8.3. Rest of North America
  9.9. Opportunity Analysis
Chapter 10. Latin America Double Seam Bowl Market Forecast and Trend Analysis
  10.1. Regional Overview
  10.2. Pricing Analysis
  10.3. Key Trends in the Region
    10.3.1. Supply and Demand
  10.4. Demographic Structure
  10.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    10.5.1. Sub-Segment A
    10.5.2. Sub-Segment B
  10.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    10.6.1. Sub-Segment A
    10.6.2. Sub-Segment B
  10.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    10.7.1. Sub-Segment A
    10.7.2. Sub-Segment B
  10.8. By Country, 2024 - 2030, (US$ Mn and Units)
    10.8.1. Brazil
    10.8.2. Argentina
    10.8.3. Rest of Latin America
  10.9. Opportunity Analysis
Chapter 11. Europe Double Seam Bowl Market Forecast and Trend Analysis
  11.1. Regional Overview
  11.2. Pricing Analysis
  11.3. Key Trends in the Region
    11.3.1. Supply and Demand
  11.4. Demographic Structure
  11.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    11.5.1. Sub-Segment A
    11.5.2. Sub-Segment B
  11.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    11.6.1. Sub-Segment A
    11.6.2. Sub-Segment B
  11.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    11.7.1. Sub-Segment A
    11.7.2. Sub-Segment B
  11.8. By Country, 2024 - 2030, (US$ Mn and Units)
    11.8.1. UK
    11.8.2. Germany
    11.8.3. France
    11.8.4. Spain
    11.8.5. Rest of Europe
  11.9. Opportunity Analysis
Chapter 12. MENA Double Seam Bowl Market Forecast and Trend Analysis
  12.1. Regional Overview
  12.2. Pricing Analysis
  12.3. Key Trends in the Region
    12.3.1. Supply and Demand
  12.4. Demographic Structure
  12.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    12.5.1. Sub-Segment A
    12.5.2. Sub-Segment B
  12.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    12.6.1. Sub-Segment A
    12.6.2. Sub-Segment B
  12.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    12.7.1. Sub-Segment A
    12.7.2. Sub-Segment B
  12.8. By Country, 2024 - 2030, (US$ Mn and Units)
    12.8.1. Egypt
    12.8.2. Algeria
    12.8.3. GCC
    12.8.4. Rest of MENA
  12.9. Opportunity Analysis
Chapter 13. Asia Pacific Double Seam Bowl Market Forecast and Trend Analysis
  13.1. Regional Overview
  13.2. Pricing Analysis
  13.3. Key Trends in the Region
    13.3.1. Supply and Demand
  13.4. Demographic Structure
  13.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    13.5.1. Sub-Segment A
    13.5.2. Sub-Segment B
  13.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    13.6.1. Sub-Segment A
    13.6.2. Sub-Segment B
  13.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    13.7.1. Sub-Segment A
    13.7.2. Sub-Segment B
  13.8. By Country, 2024 - 2030, (US$ Mn and Units)
    13.8.1. India
    13.8.2. China
    13.8.3. Japan
    13.8.4. ASEAN
    13.8.5. Rest of Asia Pacific
  13.9. Opportunity Analysis
Chapter 14. Sub-Saharan Africa Double Seam Bowl Market Forecast and Trend Analysis
  14.1. Regional Overview
  14.2. Pricing Analysis
  14.3. Key Trends in the Region
    14.3.1. Supply and Demand
  14.4. Demographic Structure
  14.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    14.5.1. Sub-Segment A
    14.5.2. Sub-Segment B
  14.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    14.6.1. Sub-Segment A
    14.6.2. Sub-Segment B
  14.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    14.7.1. Sub-Segment A
    14.7.2. Sub-Segment B
  14.8. By Country, 2024 - 2030, (US$ Mn and Units)
    14.8.1. Ethiopia
    14.8.2. Nigeria
    14.8.3. Rest of Sub-Saharan Africa
  14.9. Opportunity Analysis
Chapter 15. Australasia Double Seam Bowl Market Forecast and Trend Analysis
  15.1. Regional Overview
  15.2. Pricing Analysis
  15.3. Key Trends in the Region
    15.3.1. Supply and Demand
  15.4. Demographic Structure
  15.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    15.5.1. Sub-Segment A
    15.5.2. Sub-Segment B
  15.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    15.6.1. Sub-Segment A
    15.6.2. Sub-Segment B
  15.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    15.7.1. Sub-Segment A
    15.7.2. Sub-Segment B
  15.8. By Country, 2024 - 2030, (US$ Mn and Units)
    15.8.1. Australia
    15.8.2. New Zealand
    15.8.3. Rest of Australasia
  15.9. Opportunity Analysis
Chapter 16. Competition Analysis
  16.1. Competitive Benchmarking
    16.1.1. Top Player’s Market Share
    16.1.2. Price and Product Comparison
  16.2. Company Profiles
    16.2.1. Company A
      16.2.1.1. Company Overview
      16.2.1.2. Segmental Revenue
      16.2.1.3. Product Portfolio
      16.2.1.4. Key Developments
      16.2.1.5. Strategic Outlook
    16.2.2. Company B
      16.2.2.1. Company Overview
      16.2.2.2. Segmental Revenue
      16.2.2.3. Product Portfolio
      16.2.2.4. Key Developments
      16.2.2.5. Strategic Outlook
    16.2.3. Company C
      16.2.3.1. Company Overview
      16.2.3.2. Segmental Revenue
      16.2.3.3. Product Portfolio
      16.2.3.4. Key Developments
      16.2.3.5. Strategic Outlook
    16.2.4. Company D
      16.2.4.1. Company Overview
      16.2.4.2. Segmental Revenue
      16.2.4.3. Product Portfolio
      16.2.4.4. Key Developments
      16.2.4.5. Strategic Outlook
    16.2.5. Company E
      16.2.5.1. Company Overview
      16.2.5.2. Segmental Revenue
      16.2.5.3. Product Portfolio
      16.2.5.4. Key Developments
      16.2.5.5. Strategic Outlook
    16.2.6. Company F
      16.2.6.1. Company Overview
      16.2.6.2. Segmental Revenue
      16.2.6.3. Product Portfolio
      16.2.6.4. Key Developments
      16.2.6.5. Strategic Outlook
    16.2.7. Company G
      16.2.7.1. Company Overview
      16.2.7.2. Segmental Revenue
      16.2.7.3. Product Portfolio
      16.2.7.4. Key Developments
      16.2.7.5. Strategic Outlook
    16.2.8. Company H
      16.2.8.1. Company Overview
      16.2.8.2. Segmental Revenue
      16.2.8.3. Product Portfolio
      16.2.8.4. Key Developments
      16.2.8.5. Strategic Outlook
    16.2.9. Company I
      16.2.9.1. Company Overview
      16.2.9.2. Segmental Revenue
      16.2.9.3. Product Portfolio
      16.2.9.4. Key Developments
      16.2.9.5. Strategic Outlook
    16.2.10. Company J
      16.2.10.1. Company Overview
      16.2.10.2. Segmental Revenue
      16.2.10.3. Product Portfolio
      16.2.10.4. Key Developments
      16.2.10.5. Strategic Outlook
Chapter 17. Go-To-Market Strategy

Research Methodology

We follow a robust research methodology to analyze the market in order to provide our clients with qualitative and quantitative analysis which has a very low or negligible deviance. Extensive secondary research supported by primary data collection methods help us to thoroughly understand and gauge the market. We incorporate both top-down and bottom-up approach for estimating the market. The below mentioned methods are then adopted to triangulate and validate the market.

Secondary data collection and interpretation

Secondary research includes sources such as published books, articles in journals, news media and published businesses, government and international body publications, and associations. Sources also include paid databases such as Hoovers, Thomson Reuters, Passport and others. Data derived through secondary sources is further validated through primary sources. The secondary sources also include major manufacturers mapped on the basis of revenues, product portfolios, and sales channels.

Primary data collection

Primary data collection methods include conducting interviews with industry experts and various stakeholders across the supply chain, such as raw material suppliers, manufacturers, product distributors and customers. The interviews are either telephonic or face-to-face, or even a combination of both. Prevailing trends in the industry are gathered by conducting surveys. Primary interviews also help us to understand the market drivers, restraints and opportunities, along with the challenges in the market. This method helps us in validating the data gathered through secondary sources, further triangulating the data and developing it through our statistical tools. We generally conduct interviews with -

  • CEOs, Directors, and VPs
  • Sales and Marketing Managers
  • Plant Heads and Manufacturing Department Heads
  • Product Specialists

Supply Side and Demand Side Data Collection

Supply side analysis is based on the data collected from the manufacturers and the product providers in terms of their segmental revenues. Secondary sources for this type of analysis include company annual reports and publications, associations and organisations, government publications and others.

Demand side analysis is based upon the consumer insights who are the end users of the particular product in question. They could be an individual user or an organisation. Such data is gathered through consumer surveys and focused group interviews.

Market Engineering

As a primary step, in order to develop the market numbers we follow a vigorous methodology that includes studying the parent market of the niche product and understanding the industry trends, acceptance among customers of the product, challenges, future growth, and others, followed by further breaking down the market under consideration into various segments and sub-markets. Additionally, in order to cross-validate the market, we also determine the top players in the market, along with their segmental revenues for the said market. Our secondary sources help us to validate the market share of the top players. Using both the qualitative and quantitative analysis of all the possible factors helps us determine the market numbers which are inclined towards accuracy.

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