Conical Bags Packaging Market Report, Global Industry Analysis, Market Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2023 - 2030

  • Published Date: Jan, 2024
  • Report ID: CR0209764
  • Format: Electronic (PDF)
  • Number of Pages: 204
  • Author(s): Joshi, Madhavi

Report Overview

The Conical Bags Packaging Market size was estimated at USD 850 million in 2023 and is projected to reach USD 1.5 billion by 2030, exhibiting a compound annual growth rate (CAGR) of 8.60% during the forecast period (2024-2030).

Conical Bags Packaging Market

(Market Size)
$850 million
$1.5 billion
2023
2030
Source: Citius Research
Study Period 2018 - 2030
Base Year For Estimation 2023
Forecast Data Period 2024 - 2030
CAGR (2024-2030) 8.60%
2023 Market Size USD 850 million
2030 Market Size USD 1.5 billion
Key Players Mondi Group, Berry Global, LC Packaging, Conitex Sonoco, Greif

Market Summary

The conical bags packaging market represents a specialized segment within the broader flexible packaging industry, characterized by its unique geometric design that offers superior functionality for specific product types. These bags are engineered with a wide top that tapers to a narrow bottom, facilitating easy filling, efficient storage, and controlled dispensing of contents. This market is integral to sectors requiring precise handling of dry flowable goods, powders, and granular materials. The design inherently reduces product residue, enhancing consumer satisfaction and minimizing waste. Growth is underpinned by the material's adaptability across diverse industries and the continuous innovation in barrier properties and sustainability features. Manufacturers are increasingly focusing on developing solutions that extend shelf life and maintain product integrity, responding to stringent industry regulations and evolving consumer expectations for convenience and performance.

Key Highlights

The conical bags packaging market is distinguished by several critical attributes that underscore its value proposition. A primary highlight is the bag's ergonomic design, which optimizes space utilization during transport and storage while ensuring user-friendly pouring and handling, thereby reducing spillage and product loss. The market is also defined by its utilization of advanced multi-layer laminates and co-extruded films, which provide excellent barriers against moisture, oxygen, and light, crucial for preserving the quality of sensitive contents. Furthermore, the integration of sustainable materials, including recyclable and biodegradable polymers, is a significant trend, aligning with global corporate sustainability goals. The ability to offer high-quality graphic printing and branding on the large surface area of the conical shape provides companies with a powerful marketing tool, enhancing product visibility and shelf appeal in competitive retail environments.

Drivers, Opportunities & Restraints

The expansion of the conical bags packaging market is propelled by several key drivers. The rising demand from the food and beverage industry, particularly for products like flour, sugar, seeds, and pet food, is a fundamental growth factor, as these products benefit immensely from the bag's functional design. The increasing consumer preference for convenient, resealable, and easy-to-use packaging solutions further accelerates adoption. Significant opportunities exist in the pharmaceutical and chemical sectors, where the need for precise dosing and contamination-free packaging is paramount. The development of smart packaging technologies, incorporating features like zip locks and spouts, presents a substantial avenue for innovation and value addition. However, the market faces restraints, including volatility in raw material prices, particularly for polymers, which can impact production costs and profit margins. Additionally, the complexity of manufacturing conical bags compared to standard pouches can lead to higher initial equipment investments, potentially acting as a barrier for new entrants.

Concentration Insights

The competitive landscape of the conical bags packaging market features a mix of large multinational corporations and specialized regional players, creating a moderately concentrated environment. Leading companies such as Amcor plc, Mondi Group, and Sonoco Products Company hold significant market share due to their extensive global distribution networks, robust research and development capabilities, and diverse product portfolios that cater to a wide array of end-use industries. These established players compete on the basis of technological innovation, product quality, and strategic partnerships with major brand owners. Simultaneously, numerous smaller and medium-sized enterprises concentrate on niche applications or specific geographic regions, often competing through customization, agility, and cost-effectiveness. This structure fosters a dynamic competitive atmosphere characterized by continuous product development, mergers and acquisitions, and a strong focus on developing sustainable packaging solutions to meet evolving regulatory and consumer demands.

Type Insights

The conical bags packaging market is segmented by the type of materials used, which directly influences performance, application, and sustainability credentials. A prominent category is plastic films, which includes polyethylene (PE), polypropylene (PP), and polyethylene terephthalate (PET). These materials are favored for their excellent durability, flexibility, and moisture barrier properties, making them suitable for a vast range of products. Within plastics, there is a growing shift towards bio-based and compostable polymers in response to environmental concerns. Another significant segment is paper-based conical bags, often coated or laminated with thin plastic layers to enhance barrier properties while maintaining a more natural and recyclable image. These are particularly popular in organic and premium product segments. Furthermore, multi-layer laminates that combine various materials are extensively used to achieve specific high-barrier requirements for products that are highly sensitive to environmental factors, offering tailored protection and extended shelf life.

Application Insights

The application spectrum for conical bags packaging is broad and varied, spanning multiple key industries. In the food and beverage sector, these bags are indispensable for packaging dry goods such as rice, coffee beans, nuts, baking mixes, and powdered milk, where their shape facilitates easy scooping and pouring. The pet food industry is another major adopter, utilizing conical bags for both wet and dry varieties due to their strength and ability to preserve freshness. Beyond consumables, the agricultural sector employs them for seeds, fertilizers, and pesticides, leveraging the controlled dispensing feature for accurate application. The industrial and chemical sectors use specialized conical bags for packaging compounds, pigments, and other granular chemicals that require protection from moisture and contamination. Each application demands specific material properties and features, such as UV resistance for outdoor products or high-barrier films for oxygen-sensitive contents, driving continuous innovation in bag design and composition.

Regional Insights

Geographically, the demand for conical bags packaging exhibits distinct patterns influenced by regional industrial development, consumer preferences, and regulatory frameworks. North America and Europe represent mature markets characterized by high consumption levels, driven by well-established food processing industries, a strong emphasis on convenience packaging, and stringent food safety regulations that mandate high-quality packaging solutions. The Asia-Pacific region is identified as the fastest-growing market, fueled by rapid urbanization, expanding middle-class populations, and the growth of modern retail formats in countries like China and India. Increasing disposable incomes are shifting consumer patterns towards packaged goods, thereby boosting demand. Latin America and the Middle East and Africa are emerging markets showing steady growth, supported by developments in the agricultural and food processing sectors. However, these regions also present challenges related to infrastructure and economic volatility that can affect market pace.

Company Insights

The conical bags packaging market is served by a roster of prominent companies that are leaders in packaging innovation and manufacturing. Key global players include Amcor plc, a company renowned for its extensive portfolio of flexible and rigid packaging solutions and its significant investments in sustainable packaging technologies. Mondi Group is another major contributor, known for its integrated approach to packaging and paper, offering a wide range of functional and sustainable conical bag options. Sonoco Products Company brings its expertise in consumer and industrial packaging, providing customized solutions for various end-use applications. Other significant participants like ProAmpac, Constantia Flexibles, and Coveris Holdings S.A. compete strongly by focusing on innovation, such as developing advanced barrier films and smart packaging features. These companies leverage their global production facilities, strong R&D departments, and deep industry relationships to maintain their competitive positions and cater to the evolving needs of brand owners worldwide.

Recent Developments

The conical bags packaging market is witnessing a wave of recent developments focused on sustainability, technological integration, and capacity expansion. A dominant trend is the accelerated shift towards mono-material and recyclable plastic structures, which simplify the recycling process and support a circular economy. Companies are launching new lines of bags made from post-consumer recycled (PCR) content to reduce environmental footprint. There is also significant investment in advanced printing technologies that allow for high-resolution, vibrant graphics to enhance brand storytelling on the packaging. Furthermore, strategic mergers and acquisitions continue to shape the competitive landscape, as larger entities seek to acquire specialized technologies or expand their geographic reach. For instance, acquisitions of smaller flexible packaging converters are common, allowing majors to broaden their service offerings. Collaborations between material scientists and packaging manufacturers are yielding new high-performance films with improved barriers and reduced material usage, aligning with light-weighting initiatives.

Report Segmentation

This comprehensive market report on conical bags packaging provides a detailed analysis segmented across multiple dimensions to offer granular insights. The segmentation is primarily based on material type, categorizing the market into plastic, paper, and other material variants, with further breakdowns into specific polymers like PE, PP, and PET. The report is also segmented by application, delving deep into key end-use industries including food and beverage, pet food, agriculture, chemicals, and pharmaceuticals. Each application segment is analyzed for its specific demands, growth potential, and key trends. Furthermore, a geographical segmentation provides a country-level and regional analysis of the market, covering North America, Europe, Asia-Pacific, South America, and the Middle East and Africa. This multi-faceted segmentation allows stakeholders to identify precise growth pockets, understand application-specific dynamics, and formulate targeted strategies based on material innovations and regional demand fluctuations.

FAQs

What are conical bags primarily used for? Conical bags are primarily used for packaging dry, flowable products such as flour, sugar, seeds, pet food, and various granular chemicals. Their design allows for easy filling, efficient storage, and controlled pouring or dispensing, minimizing waste and spillage.

Which materials are most common in conical bag manufacturing? The most common materials are plastic films, including polyethylene (PE) and polypropylene (PP), due to their flexibility, durability, and excellent barrier properties. There is also a growing use of paper-based laminates and sustainable materials like compostable plastics.

What are the key advantages of using conical bags? Key advantages include reduced product residue, improved shelf appeal due to a large printable surface, efficient space utilization during shipping and storage, and enhanced consumer convenience through features like easy pouring and resealability.

Which industries are the largest consumers of conical bags? The largest consuming industries are the food and beverage sector, the pet food industry, and the agricultural sector. These industries value the functional design for handling powders, granules, and other dry goods.

How is sustainability impacting the conical bags market? Sustainability is driving innovation towards recyclable mono-material structures, increased use of post-consumer recycled (PCR) content, and the development of bio-based and compostable polymers to reduce environmental impact.

Who are the leading players in the conical bags packaging market? Leading players include global packaging giants such as Amcor plc, Mondi Group, and Sonoco Products Company. These companies lead through extensive product portfolios, technological innovation, and a strong global presence.

Citius Research has developed a research report titled “Conical Bags Packaging Market Report - Global Industry Analysis, Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030” delivering key insights regarding business intelligence and providing concrete business strategies to clients in the form of a detailed syndicated report. The report details out the factors such as business environment, industry trend, growth opportunities, competition, pricing, global and regional market analysis, and other market related factors.

Details included in the report for the years 2024 through 2030

• Conical Bags Packaging Market Potential
• Segment-wise breakup
• Compounded annual growth rate (CAGR) for the next 6 years
• Key customers and their preferences
• Market share of major players and their competitive strength
• Existing competition in the market
• Price trend analysis
• Key trend analysis
• Market entry strategies
• Market opportunity insights

The report focuses on the drivers, restraints, opportunities, and challenges in the market based on various factors geographically. Further, key players, major collaborations, merger & acquisitions along with trending innovation and business policies are reviewed in the report. The Conical Bags Packaging Market report is segmented on the basis of various market segments and their analysis, both in terms of value and volume, for each region for the period under consideration.

Conical Bags Packaging Market Segmentation

Market Segmentation

Regions Covered

• North America
• Latin America
• Europe
• MENA
• Asia Pacific
• Sub-Saharan Africa and
• Australasia

Conical Bags Packaging Market Analysis

The report covers below mentioned analysis, but is not limited to:

• Overview of Conical Bags Packaging Market
• Research Methodology
• Executive Summary
• Market Dynamics of Conical Bags Packaging Market
  • Driving Factors
  • Restraints
  • Opportunities
• Global Market Status and Forecast by Segment A
• Global Market Status and Forecast by Segment B
• Global Market Status and Forecast by Segment C
• Global Market Status and Forecast by Regions
• Upstream and Downstream Market Analysis of Conical Bags Packaging Market
• Cost and Gross Margin Analysis of Conical Bags Packaging Market
• Conical Bags Packaging Market Report - Global Industry Analysis, Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030
  • Competition Landscape
  • Market Share of Major Players
• Key Recommendations

The “Conical Bags Packaging Market Report - Global Industry Analysis, Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030” report helps the clients to take business decisions and to understand strategies of major players in the industry. The report delivers the market driven results supported by a mix of primary and secondary research. The report provides the results triangulated through authentic sources and upon conducting thorough primary interviews with the industry experts. The report includes the results on the areas where the client can focus and create point of parity and develop a competitive edge, based on real-time data results.

Conical Bags Packaging Market Key Stakeholders

Below are the key stakeholders for the Conical Bags Packaging Market:

• Manufacturers
• Distributors/Traders/Wholesalers
• Material/Component Manufacturers
• Industry Associations
• Downstream vendors

Conical Bags Packaging Market Report Scope

Report AttributeDetails
Base year2023
Historical data2018 – 2023
Forecast2024 - 2030
CAGR2024 - 2030
Quantitative UnitsValue (USD Million)
Report coverageRevenue Forecast, Competitive Landscape, Growth Factors, Trends and Strategies. Customized report options available on request
Segments coveredProduct type, technology, application, geography
Regions coveredNorth America, Latin America, Europe, MENA, Asia Pacific, Sub-Saharan Africa and Australasia
Countries coveredUS, UK, China, Japan, Germany, India, France, Brazil, Italy, Canada, Russia, South Korea, Australia, Spain, Mexico and others
Customization scopeAvailable on request
PricingVarious purchase options available as per your research needs. Discounts available on request

COVID-19 Impact Analysis

Like most other markets, the outbreak of COVID-19 had an unfavorable impact on the Conical Bags Packaging Market worldwide. This report discusses in detail the disruptions experienced by the market, the impact on flow of raw materials, manufacturing operations, production trends, consumer demand and the projected future of this market post pandemic.

The report has helped our clients:

• To describe and forecast the Conical Bags Packaging Market size, on the basis of various segmentations and geography, in terms of value and volume
• To measure the changing needs of customers/industries
• To provide detailed information regarding the drivers, restraints, opportunities, and challenges influencing the growth of the market
• To gain competitive intelligence and uncover new opportunities
• To analyse opportunities in the market for stakeholders by identifying high-growth segments in Conical Bags Packaging Market
• To strategically profile key players and provide details of the current competitive landscape
• To analyse strategic approaches adopted by players in the market, such as product launches and developments, acquisitions, collaborations, contracts, expansions, and partnerships

Report Customization

Citius Research provides free customization of reports as per your need. This report can be personalized to meet your requirements. Get in touch with our sales team, who will guarantee you to get a report that suits your necessities.

Customize This Report

Frequently Asked Questions

The Global Conical Bags Packaging Market size was valued at $XX billion in 2023 and is anticipated to reach $XX billion by 2030 growing at a CAGR of XX%
The global Conical Bags Packaging Market is expected to grow at a CAGR of XX% from 2023 to 2030.
For further details request a free sample copy of this report here.
For further details request a free sample copy of this report here.
For further details request a free sample copy of this report here.
For further details request a free sample copy of this report here.

Table of Contents

Chapter 1. Introduction
  1.1. Market Scope
  1.2. Key Segmentations
  1.3. Research Objective
Chapter 2. Research Methodology & Assumptions
Chapter 3. Executive Summary
Chapter 4. Market Background
  4.1. Dynamics
    4.1.1. Drivers
    4.1.2. Restraints
    4.1.3. Opportunity
    4.1.4. Challenges
  4.2. Key Trends in the Impacting the Market
    4.2.1. Demand & Supply
  4.3. Industry SWOT Analysis
  4.4. Porter’s Five Forces Analysis
  4.5. Value and Supply Chain Analysis
  4.6. Macro-Economic Factors
  4.7. COVID-19 Impact Analysis
    4.7.1. Global and Regional Assessment
  4.8. Profit Margin Analysis
  4.9. Trade Analysis
    4.9.1. Importing Countries
    4.9.2. Exporting Countries
  4.10. Market Entry Strategies
  4.11. Market Assessment (US$ Mn and Units)
Chapter 5. Global Conical Bags Packaging Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Segment A
  5.1. By Segment A, 2024 - 2030
    5.1.1. Sub-Segment A
    5.1.2. Sub-Segment B
  5.2. Opportunity Analysis
Chapter 6. Global Conical Bags Packaging Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Segment B
  6.1. By Segment B, 2024 - 2030
    6.1.1. Sub-Segment A
    6.1.2. Sub-Segment B
  6.2. Opportunity Analysis
Chapter 7. Global Conical Bags Packaging Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Segment C
  7.1. By Segment C, 2024 - 2030
    7.1.1. Sub-Segment A
    7.1.2. Sub-Segment B
  7.2. Opportunity Analysis
Chapter 8. Global Conical Bags Packaging Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Region
  8.1. By Region, 2024 - 2030
    8.1.1. North America
    8.1.2. Latin America
    8.1.3. Europe
    8.1.4. MENA
    8.1.5. Asia Pacific
    8.1.6. Sub-Saharan Africa
    8.1.7. Australasia
  8.2. Opportunity Analysis
Chapter 9. North America Conical Bags Packaging Market Forecast and Trend Analysis
  9.1. Regional Overview
  9.2. Pricing Analysis
  9.3. Key Trends in the Region
    9.3.1. Supply and Demand
  9.4. Demographic Structure
  9.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    9.5.1. Sub-Segment A
    9.5.2. Sub-Segment B
  9.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    9.6.1. Sub-Segment A
    9.6.2. Sub-Segment B
  9.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    9.7.1. Sub-Segment A
    9.7.2. Sub-Segment B
  9.8. By Country, 2024 - 2030, (US$ Mn and Units)
    9.8.1. U.S.
    9.8.2. Canada
    9.8.3. Rest of North America
  9.9. Opportunity Analysis
Chapter 10. Latin America Conical Bags Packaging Market Forecast and Trend Analysis
  10.1. Regional Overview
  10.2. Pricing Analysis
  10.3. Key Trends in the Region
    10.3.1. Supply and Demand
  10.4. Demographic Structure
  10.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    10.5.1. Sub-Segment A
    10.5.2. Sub-Segment B
  10.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    10.6.1. Sub-Segment A
    10.6.2. Sub-Segment B
  10.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    10.7.1. Sub-Segment A
    10.7.2. Sub-Segment B
  10.8. By Country, 2024 - 2030, (US$ Mn and Units)
    10.8.1. Brazil
    10.8.2. Argentina
    10.8.3. Rest of Latin America
  10.9. Opportunity Analysis
Chapter 11. Europe Conical Bags Packaging Market Forecast and Trend Analysis
  11.1. Regional Overview
  11.2. Pricing Analysis
  11.3. Key Trends in the Region
    11.3.1. Supply and Demand
  11.4. Demographic Structure
  11.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    11.5.1. Sub-Segment A
    11.5.2. Sub-Segment B
  11.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    11.6.1. Sub-Segment A
    11.6.2. Sub-Segment B
  11.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    11.7.1. Sub-Segment A
    11.7.2. Sub-Segment B
  11.8. By Country, 2024 - 2030, (US$ Mn and Units)
    11.8.1. UK
    11.8.2. Germany
    11.8.3. France
    11.8.4. Spain
    11.8.5. Rest of Europe
  11.9. Opportunity Analysis
Chapter 12. MENA Conical Bags Packaging Market Forecast and Trend Analysis
  12.1. Regional Overview
  12.2. Pricing Analysis
  12.3. Key Trends in the Region
    12.3.1. Supply and Demand
  12.4. Demographic Structure
  12.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    12.5.1. Sub-Segment A
    12.5.2. Sub-Segment B
  12.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    12.6.1. Sub-Segment A
    12.6.2. Sub-Segment B
  12.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    12.7.1. Sub-Segment A
    12.7.2. Sub-Segment B
  12.8. By Country, 2024 - 2030, (US$ Mn and Units)
    12.8.1. Egypt
    12.8.2. Algeria
    12.8.3. GCC
    12.8.4. Rest of MENA
  12.9. Opportunity Analysis
Chapter 13. Asia Pacific Conical Bags Packaging Market Forecast and Trend Analysis
  13.1. Regional Overview
  13.2. Pricing Analysis
  13.3. Key Trends in the Region
    13.3.1. Supply and Demand
  13.4. Demographic Structure
  13.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    13.5.1. Sub-Segment A
    13.5.2. Sub-Segment B
  13.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    13.6.1. Sub-Segment A
    13.6.2. Sub-Segment B
  13.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    13.7.1. Sub-Segment A
    13.7.2. Sub-Segment B
  13.8. By Country, 2024 - 2030, (US$ Mn and Units)
    13.8.1. India
    13.8.2. China
    13.8.3. Japan
    13.8.4. ASEAN
    13.8.5. Rest of Asia Pacific
  13.9. Opportunity Analysis
Chapter 14. Sub-Saharan Africa Conical Bags Packaging Market Forecast and Trend Analysis
  14.1. Regional Overview
  14.2. Pricing Analysis
  14.3. Key Trends in the Region
    14.3.1. Supply and Demand
  14.4. Demographic Structure
  14.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    14.5.1. Sub-Segment A
    14.5.2. Sub-Segment B
  14.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    14.6.1. Sub-Segment A
    14.6.2. Sub-Segment B
  14.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    14.7.1. Sub-Segment A
    14.7.2. Sub-Segment B
  14.8. By Country, 2024 - 2030, (US$ Mn and Units)
    14.8.1. Ethiopia
    14.8.2. Nigeria
    14.8.3. Rest of Sub-Saharan Africa
  14.9. Opportunity Analysis
Chapter 15. Australasia Conical Bags Packaging Market Forecast and Trend Analysis
  15.1. Regional Overview
  15.2. Pricing Analysis
  15.3. Key Trends in the Region
    15.3.1. Supply and Demand
  15.4. Demographic Structure
  15.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    15.5.1. Sub-Segment A
    15.5.2. Sub-Segment B
  15.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    15.6.1. Sub-Segment A
    15.6.2. Sub-Segment B
  15.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    15.7.1. Sub-Segment A
    15.7.2. Sub-Segment B
  15.8. By Country, 2024 - 2030, (US$ Mn and Units)
    15.8.1. Australia
    15.8.2. New Zealand
    15.8.3. Rest of Australasia
  15.9. Opportunity Analysis
Chapter 16. Competition Analysis
  16.1. Competitive Benchmarking
    16.1.1. Top Player’s Market Share
    16.1.2. Price and Product Comparison
  16.2. Company Profiles
    16.2.1. Company A
      16.2.1.1. Company Overview
      16.2.1.2. Segmental Revenue
      16.2.1.3. Product Portfolio
      16.2.1.4. Key Developments
      16.2.1.5. Strategic Outlook
    16.2.2. Company B
      16.2.2.1. Company Overview
      16.2.2.2. Segmental Revenue
      16.2.2.3. Product Portfolio
      16.2.2.4. Key Developments
      16.2.2.5. Strategic Outlook
    16.2.3. Company C
      16.2.3.1. Company Overview
      16.2.3.2. Segmental Revenue
      16.2.3.3. Product Portfolio
      16.2.3.4. Key Developments
      16.2.3.5. Strategic Outlook
    16.2.4. Company D
      16.2.4.1. Company Overview
      16.2.4.2. Segmental Revenue
      16.2.4.3. Product Portfolio
      16.2.4.4. Key Developments
      16.2.4.5. Strategic Outlook
    16.2.5. Company E
      16.2.5.1. Company Overview
      16.2.5.2. Segmental Revenue
      16.2.5.3. Product Portfolio
      16.2.5.4. Key Developments
      16.2.5.5. Strategic Outlook
    16.2.6. Company F
      16.2.6.1. Company Overview
      16.2.6.2. Segmental Revenue
      16.2.6.3. Product Portfolio
      16.2.6.4. Key Developments
      16.2.6.5. Strategic Outlook
    16.2.7. Company G
      16.2.7.1. Company Overview
      16.2.7.2. Segmental Revenue
      16.2.7.3. Product Portfolio
      16.2.7.4. Key Developments
      16.2.7.5. Strategic Outlook
    16.2.8. Company H
      16.2.8.1. Company Overview
      16.2.8.2. Segmental Revenue
      16.2.8.3. Product Portfolio
      16.2.8.4. Key Developments
      16.2.8.5. Strategic Outlook
    16.2.9. Company I
      16.2.9.1. Company Overview
      16.2.9.2. Segmental Revenue
      16.2.9.3. Product Portfolio
      16.2.9.4. Key Developments
      16.2.9.5. Strategic Outlook
    16.2.10. Company J
      16.2.10.1. Company Overview
      16.2.10.2. Segmental Revenue
      16.2.10.3. Product Portfolio
      16.2.10.4. Key Developments
      16.2.10.5. Strategic Outlook
Chapter 17. Go-To-Market Strategy

Research Methodology

We follow a robust research methodology to analyze the market in order to provide our clients with qualitative and quantitative analysis which has a very low or negligible deviance. Extensive secondary research supported by primary data collection methods help us to thoroughly understand and gauge the market. We incorporate both top-down and bottom-up approach for estimating the market. The below mentioned methods are then adopted to triangulate and validate the market.

Secondary data collection and interpretation

Secondary research includes sources such as published books, articles in journals, news media and published businesses, government and international body publications, and associations. Sources also include paid databases such as Hoovers, Thomson Reuters, Passport and others. Data derived through secondary sources is further validated through primary sources. The secondary sources also include major manufacturers mapped on the basis of revenues, product portfolios, and sales channels.

Primary data collection

Primary data collection methods include conducting interviews with industry experts and various stakeholders across the supply chain, such as raw material suppliers, manufacturers, product distributors and customers. The interviews are either telephonic or face-to-face, or even a combination of both. Prevailing trends in the industry are gathered by conducting surveys. Primary interviews also help us to understand the market drivers, restraints and opportunities, along with the challenges in the market. This method helps us in validating the data gathered through secondary sources, further triangulating the data and developing it through our statistical tools. We generally conduct interviews with -

  • CEOs, Directors, and VPs
  • Sales and Marketing Managers
  • Plant Heads and Manufacturing Department Heads
  • Product Specialists

Supply Side and Demand Side Data Collection

Supply side analysis is based on the data collected from the manufacturers and the product providers in terms of their segmental revenues. Secondary sources for this type of analysis include company annual reports and publications, associations and organisations, government publications and others.

Demand side analysis is based upon the consumer insights who are the end users of the particular product in question. They could be an individual user or an organisation. Such data is gathered through consumer surveys and focused group interviews.

Market Engineering

As a primary step, in order to develop the market numbers we follow a vigorous methodology that includes studying the parent market of the niche product and understanding the industry trends, acceptance among customers of the product, challenges, future growth, and others, followed by further breaking down the market under consideration into various segments and sub-markets. Additionally, in order to cross-validate the market, we also determine the top players in the market, along with their segmental revenues for the said market. Our secondary sources help us to validate the market share of the top players. Using both the qualitative and quantitative analysis of all the possible factors helps us determine the market numbers which are inclined towards accuracy.

Request a detailed Research Methodology for the market.

Request Customization or Sample Report

To request a sample report or for any inquiry regarding this report, please fill out the form below

Yes, I have read the Privacy Policy.

Related Reports






latest reports