Commercial Vehicle and Off-Highway RADAR Market Report, Global Industry Analysis, Market Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2023 - 2030

  • Published Date: Jan, 2024
  • Report ID: CR0187009
  • Format: Electronic (PDF)
  • Number of Pages: 187
  • Author(s): Joshi, Madhavi

Report Overview

The Commercial Vehicle and Off-Highway RADAR Market size was estimated at USD 1.8 billion in 2023 and is projected to reach USD 4.2 billion by 2030, exhibiting a compound annual growth rate (CAGR) of 13.50% during the forecast period (2024-2030).

Commercial Vehicle and Off-Highway RADAR Market

(Market Size)
$1.8 billion
$4.2 billion
2023
2030
Source: Citius Research
Study Period 2018 - 2030
Base Year For Estimation 2023
Forecast Data Period 2024 - 2030
CAGR (2024-2030) 13.50%
2023 Market Size USD 1.8 billion
2030 Market Size USD 4.2 billion
Key Players Continental, Bosch, ZF, Hella, Aptiv

Market Summary

The commercial vehicle and off-highway RADAR market is a critical segment within the automotive and transportation industry, focusing on advanced driver assistance systems (ADAS) and autonomous driving technologies for heavy-duty applications. RADAR systems are increasingly deployed in trucks, buses, construction equipment, and agricultural machinery to enhance safety, operational efficiency, and automation. These systems provide reliable object detection and collision avoidance capabilities under various environmental conditions, including low visibility and adverse weather, making them indispensable for modern vehicle design. The market is characterized by continuous technological advancements, including the development of higher-resolution RADAR sensors and integration with other sensor modalities like LiDAR and cameras. Key industry participants are engaged in extensive research and development to improve sensor performance, reduce costs, and meet stringent regulatory safety standards. The adoption of RADAR technology is further propelled by the growing emphasis on vehicle safety regulations and the gradual shift towards autonomous and connected vehicle ecosystems in the commercial and off-highway sectors.

Key Highlights

The commercial vehicle and off-highway RADAR market showcases several pivotal developments shaping its trajectory. A significant highlight is the advancement in sensor fusion technologies, where RADAR is combined with cameras and LiDAR to create robust perception systems capable of accurate environmental mapping and object classification. This integration is crucial for enabling higher levels of automation in commercial vehicles and heavy machinery. Another key trend is the miniaturization of RADAR sensors, allowing for more flexible and discreet installation without compromising performance. Leading manufacturers are also focusing on developing frequency-modulated continuous wave (FMCW) RADAR systems that offer improved range resolution and velocity detection, essential for complex operational scenarios in mining, construction, and agriculture. Furthermore, the market is witnessing increased investment in software-defined RADAR solutions, which provide greater flexibility for updates and customization through over-the-air programming. These innovations are critical for meeting the diverse and demanding requirements of off-highway applications, where reliability and durability are paramount.

Drivers, Opportunities & Restraints

The growth of the commercial vehicle and off-highway RADAR market is primarily driven by stringent government regulations mandating advanced safety features in commercial vehicles to reduce accidents and enhance road safety. Initiatives like the European Union's General Safety Regulation and similar norms in other regions compel manufacturers to integrate ADAS technologies, including RADAR-based systems. Additionally, the rising demand for operational efficiency and productivity in logistics, construction, and agriculture sectors encourages the adoption of automation and collision avoidance systems. Opportunities abound in the development of autonomous commercial vehicles and off-highway equipment, where RADAR serves as a foundational technology for navigation and obstacle detection. The expansion of smart infrastructure and connected vehicle ecosystems also presents significant growth prospects. However, the market faces restraints such as the high cost of advanced RADAR systems, which can be prohibitive for widespread adoption, especially in price-sensitive segments. Technical challenges related to signal interference in crowded electromagnetic spectra and the complexity of processing RADAR data in real-time also pose hurdles. Moreover, the need for extensive validation and testing under diverse operating conditions adds to development time and costs.

Concentration Insights

The commercial vehicle and off-highway RADAR market exhibits a concentrated competitive landscape with a few dominant players holding significant market share. Key companies such as Continental AG, Robert Bosch GmbH, and ZF Friedrichshafen AG lead the market through their extensive product portfolios, strong R&D capabilities, and global distribution networks. These established players benefit from long-standing relationships with major OEMs in the automotive and heavy machinery industries, allowing them to secure large-volume contracts and influence technological standards. The market also features several specialized technology providers and startups focusing on niche applications or innovative RADAR solutions, contributing to a dynamic competitive environment. Geographically, innovation and manufacturing activities are concentrated in regions with strong automotive industries, including Europe, North America, and Asia-Pacific. Collaboration and partnerships between RADAR suppliers, vehicle manufacturers, and technology firms are common strategies to accelerate development and expand market presence. This concentration fosters a environment of rapid innovation but also creates high barriers to entry for new participants due to the capital-intensive nature of RADAR technology development and the need for industry certifications.

Type Insights

In the commercial vehicle and off-highway RADAR market, products are categorized based on frequency bands and technology types, each offering distinct advantages for specific applications. Common frequency bands include 24 GHz, 77 GHz, and 79 GHz RADAR systems. The 24 GHz band is traditionally used for short to medium-range applications such as blind spot detection and parking assistance, valued for its cost-effectiveness. The 77 GHz band is increasingly preferred for long-range radar (LRR) applications, providing higher resolution and better accuracy for adaptive cruise control and forward collision warning systems. The emerging 79 GHz band offers even greater resolution and is suitable for sophisticated sensing requirements in autonomous driving scenarios. Technology-wise, pulse RADAR and frequency-modulated continuous wave (FMCW) RADAR are prominent. FMCW RADAR dominates due to its ability to simultaneously measure range and velocity, making it ideal for dynamic environments. Continuous wave RADAR variants are also used for specific proximity sensing tasks. Each type is engineered to meet the rigorous demands of commercial and off-highway vehicles, where durability, reliability, and performance under extreme conditions are critical.

Application Insights

RADAR technology finds diverse applications in commercial vehicles and off-highway equipment, primarily enhancing safety and automation. In commercial trucks and buses, key applications include adaptive cruise control, which maintains a set distance from vehicles ahead, and automatic emergency braking systems that mitigate collision impacts. Blind spot detection is crucial for large vehicles to monitor areas not visible to drivers, thereby preventing accidents during lane changes. Forward collision warning systems alert drivers to imminent threats, while rear cross-traffic alert aids in reversing maneuvers. In the off-highway sector, which encompasses construction, agriculture, and mining machinery, RADAR is used for obstacle detection and avoidance in challenging terrains and low-visibility conditions like dust or fog. It enables autonomous operations in controlled environments, such as automated harvesting in agriculture or autonomous haulage in mining. Additionally, RADAR systems are integrated for terrain mapping and vehicle-to-vehicle communication in fleet management scenarios, improving coordination and efficiency. The adaptability of RADAR to various operational environments makes it a versatile solution across these applications.

Regional Insights

The adoption and development of commercial vehicle and off-highway RADAR technology vary significantly across regions, influenced by regulatory frameworks, industrial activity, and technological advancement. North America is a prominent market, driven by strict safety regulations from bodies like the NHTSA and high adoption of advanced technologies in logistics and construction sectors. The presence of major OEMs and technology suppliers further bolstered growth. Europe holds a substantial share, with stringent EU regulations mandating ADAS features in commercial vehicles and strong automotive manufacturing capabilities in Germany and France. The region's focus on reducing road accidents and promoting autonomous driving research contributes to market expansion. The Asia-Pacific region is experiencing rapid growth due to increasing commercial vehicle production in countries like China, Japan, and South Korea, alongside rising investments in infrastructure development which demand advanced off-highway equipment. Emerging economies in Latin America and the Middle East & Africa are also gradually adopting RADAR systems, fueled by growing awareness of vehicle safety and modernization of industrial operations. Each region presents unique opportunities and challenges, shaped by local economic conditions and regulatory landscapes.

Company Insights

The commercial vehicle and off-highway RADAR market features several key players renowned for their technological expertise and market influence. Continental AG is a leader, offering a comprehensive portfolio of RADAR sensors and integrated ADAS solutions for various vehicle types. Robert Bosch GmbH is another major contributor, known for its robust RADAR systems that enhance safety and automation in commercial and off-highway applications. ZF Friedrichshafen AG has a strong presence through its advanced sensor technologies and acquisitions that expand its capabilities. Aptiv PLC focuses on developing high-performance RADAR systems for autonomous driving and safety applications. Denso Corporation and Valeo SA are also significant players, providing innovative RADAR solutions tailored to OEM requirements. Additionally, companies like Hella GmbH & Co. KGaA and Nidec Corporation are actively involved in supplying components and systems. These companies invest heavily in research and development to introduce products with improved accuracy, reliability, and functionality. Strategic partnerships with vehicle manufacturers and technology firms are common, enabling collaborative development and faster commercialization of advanced RADAR systems.

Recent Developments

The commercial vehicle and off-highway RADAR market has witnessed notable recent developments aimed at enhancing technology and expanding applications. Key players have launched next-generation RADAR sensors with higher resolution and improved detection capabilities. For instance, introductions of 4D imaging RADAR technology provide detailed environmental perception by adding elevation data to traditional range, azimuth, and velocity measurements. There has been increased activity in mergers and acquisitions, with major companies acquiring specialized tech firms to bolster their sensor portfolios and software capabilities. Partnerships between RADAR suppliers and autonomous vehicle developers have accelerated, focusing on integrating RADAR into full autonomous driving systems for trucks and off-highway equipment. Investments in production capacity expansion are evident to meet growing demand from OEMs. Additionally, advancements in artificial intelligence and machine learning for RADAR signal processing have been emphasized, enabling better object classification and reduced false alarms. These developments reflect the industry's push towards higher levels of automation, improved safety, and operational efficiency in commercial and off-highway vehicles.

Report Segmentation

This report on the commercial vehicle and off-highway RADAR market provides a detailed analysis segmented by various criteria to offer comprehensive insights. The segmentation includes type, where products are categorized into different frequency bands such as 24 GHz, 77 GHz, and 79 GHz, as well as technology types like pulse RADAR and frequency-modulated continuous wave RADAR. Application segmentation covers uses in adaptive cruise control, blind spot detection, forward collision warning, automatic emergency braking, and others specific to commercial vehicles and off-highway machinery. The report also segments the market by vehicle type, including heavy trucks, buses, construction equipment, agricultural machinery, and mining vehicles. Regional segmentation provides analysis across North America, Europe, Asia-Pacific, and rest of the world, highlighting regional trends and opportunities. Additionally, the report may include segmentation by range into short-range, medium-range, and long-range RADAR systems. This structured approach allows stakeholders to understand market dynamics, growth prospects, and competitive landscapes specific to each segment, facilitating informed decision-making.

FAQs

What is the use of radar in vehicles? Radar in vehicles is primarily used for advanced driver assistance systems (ADAS) such as adaptive cruise control, collision avoidance, blind spot detection, and parking assistance. It provides reliable object detection and distance measurement under various weather conditions, enhancing safety and enabling features of autonomous driving.

What is automotive radar system? An automotive radar system is a technology that uses radio waves to detect objects, measure their distance, speed, and angle relative to the vehicle. It is a key component in ADAS for functions like emergency braking, lane change assistance, and traffic awareness, contributing to safer driving experiences.

What is the frequency of radar in cars? Radars in cars commonly operate at frequency bands such as 24 GHz for short-range applications and 77 GHz or 79 GHz for long-range sensing. These frequencies are chosen for their balance of resolution, range capabilities, and regulatory approval across different regions.

What are the different types of automotive radar? The main types of automotive radar include pulse radar, frequency-modulated continuous wave (FMCW) radar, and continuous wave radar. They are further differentiated by range capabilities into short-range, mid-range, and long-range radars, each suited for specific ADAS functions.

What is the principle of radar in cars? The principle of radar in cars involves transmitting radio waves that reflect off objects and return to the sensor. By analyzing the time delay, frequency shift, and amplitude of the returned signals, the system calculates the distance, speed, and direction of objects around the vehicle.

Why is radar better than camera? Radar is often considered better than cameras in certain scenarios because it performs reliably in adverse weather conditions like rain, fog, or darkness where optical sensors may struggle. Radar provides direct velocity measurement and is less computationally intensive for object distance tracking, though cameras offer better classification; hence, they are frequently used together in sensor fusion systems.

The Global Commercial Vehicle & Off-Highway RADAR Market size was valued at $XX billion in 2023, and is anticipated to reach $XX billion by 2030, growing at a CAGR of XX% during the forecast period. Citius Research has developed a research report titled “Commercial Vehicle & Off-Highway RADAR Market Report - Global Industry Analysis, Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030” delivering key insights regarding business intelligence and providing concrete business strategies to clients in the form of a detailed syndicated report. The report details out the factors such as business environment, industry trend, growth opportunities, competition, pricing, global and regional market analysis, and other market related factors.

Details included in the report for the years 2024 through 2030

• Commercial Vehicle and Off-Highway RADAR Market Potential
• Segment-wise breakup
• Compounded annual growth rate (CAGR) for the next 6 years
• Key customers and their preferences
• Market share of major players and their competitive strength
• Existing competition in the market
• Price trend analysis
• Key trend analysis
• Market entry strategies
• Market opportunity insights

The report focuses on the drivers, restraints, opportunities, and challenges in the market based on various factors geographically. Further, key players, major collaborations, merger & acquisitions along with trending innovation and business policies are reviewed in the report. The Commercial Vehicle & Off-Highway RADAR Market report is segmented on the basis of various market segments and their analysis, both in terms of value and volume, for each region for the period under consideration.

Commercial Vehicle and Off-Highway RADAR Market Segmentation

Market Segmentation

Regions Covered

• North America
• Latin America
• Europe
• MENA
• Asia Pacific
• Sub-Saharan Africa and
• Australasia

Commercial Vehicle and Off-Highway RADAR Market Analysis

The report covers below mentioned analysis, but is not limited to:

• Overview of Commercial Vehicle & Off-Highway RADAR Market
• Research Methodology
• Executive Summary
• Market Dynamics of Commercial Vehicle & Off-Highway RADAR Market
  • Driving Factors
  • Restraints
  • Opportunities
• Global Market Status and Forecast by Segment A
• Global Market Status and Forecast by Segment B
• Global Market Status and Forecast by Segment C
• Global Market Status and Forecast by Regions
• Upstream and Downstream Market Analysis of Commercial Vehicle & Off-Highway RADAR Market
• Cost and Gross Margin Analysis of Commercial Vehicle & Off-Highway RADAR Market
• Commercial Vehicle & Off-Highway RADAR Market Report - Global Industry Analysis, Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030
  • Competition Landscape
  • Market Share of Major Players
• Key Recommendations

The “Commercial Vehicle & Off-Highway RADAR Market Report - Global Industry Analysis, Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030” report helps the clients to take business decisions and to understand strategies of major players in the industry. The report delivers the market driven results supported by a mix of primary and secondary research. The report provides the results triangulated through authentic sources and upon conducting thorough primary interviews with the industry experts. The report includes the results on the areas where the client can focus and create point of parity and develop a competitive edge, based on real-time data results.

Commercial Vehicle and Off-Highway RADAR Market Key Stakeholders

Below are the key stakeholders for the Commercial Vehicle & Off-Highway RADAR Market:

• Manufacturers
• Distributors/Traders/Wholesalers
• Material/Component Manufacturers
• Industry Associations
• Downstream vendors

Commercial Vehicle & Off-Highway RADAR Market Report Scope

Report AttributeDetails
Base year2023
Historical data2018 – 2023
Forecast2024 - 2030
CAGR2024 - 2030
Quantitative UnitsValue (USD Million)
Report coverageRevenue Forecast, Competitive Landscape, Growth Factors, Trends and Strategies. Customized report options available on request
Segments coveredProduct type, technology, application, geography
Regions coveredNorth America, Latin America, Europe, MENA, Asia Pacific, Sub-Saharan Africa and Australasia
Countries coveredUS, UK, China, Japan, Germany, India, France, Brazil, Italy, Canada, Russia, South Korea, Australia, Spain, Mexico and others
Customization scopeAvailable on request
PricingVarious purchase options available as per your research needs. Discounts available on request

COVID-19 Impact Analysis

Like most other markets, the outbreak of COVID-19 had an unfavorable impact on the Commercial Vehicle & Off-Highway RADAR Market worldwide. This report discusses in detail the disruptions experienced by the market, the impact on flow of raw materials, manufacturing operations, production trends, consumer demand and the projected future of this market post pandemic.

The report has helped our clients:

• To describe and forecast the Commercial Vehicle & Off-Highway RADAR Market size, on the basis of various segmentations and geography, in terms of value and volume
• To measure the changing needs of customers/industries
• To provide detailed information regarding the drivers, restraints, opportunities, and challenges influencing the growth of the market
• To gain competitive intelligence and uncover new opportunities
• To analyse opportunities in the market for stakeholders by identifying high-growth segments in Commercial Vehicle & Off-Highway RADAR Market
• To strategically profile key players and provide details of the current competitive landscape
• To analyse strategic approaches adopted by players in the market, such as product launches and developments, acquisitions, collaborations, contracts, expansions, and partnerships

Report Customization

Citius Research provides free customization of reports as per your need. This report can be personalized to meet your requirements. Get in touch with our sales team, who will guarantee you to get a report that suits your necessities.

Customize This Report

Frequently Asked Questions

The Global Commercial Vehicle & Off-Highway RADAR Market size was valued at $XX billion in 2023 and is anticipated to reach $XX billion by 2030 growing at a CAGR of XX%
The global Commercial Vehicle and Off-Highway RADAR Market is expected to grow at a CAGR of XX% from 2023 to 2030.
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Table of Contents

Chapter 1. Introduction
  1.1. Market Scope
  1.2. Key Segmentations
  1.3. Research Objective
Chapter 2. Research Methodology & Assumptions
Chapter 3. Executive Summary
Chapter 4. Market Background
  4.1. Dynamics
    4.1.1. Drivers
    4.1.2. Restraints
    4.1.3. Opportunity
    4.1.4. Challenges
  4.2. Key Trends in the Impacting the Market
    4.2.1. Demand & Supply
  4.3. Industry SWOT Analysis
  4.4. Porter’s Five Forces Analysis
  4.5. Value and Supply Chain Analysis
  4.6. Macro-Economic Factors
  4.7. COVID-19 Impact Analysis
    4.7.1. Global and Regional Assessment
  4.8. Profit Margin Analysis
  4.9. Trade Analysis
    4.9.1. Importing Countries
    4.9.2. Exporting Countries
  4.10. Market Entry Strategies
  4.11. Market Assessment (US$ Mn and Units)
Chapter 5. Global Commercial Vehicle and Off-Highway RADAR Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Segment A
  5.1. By Segment A, 2024 - 2030
    5.1.1. Sub-Segment A
    5.1.2. Sub-Segment B
  5.2. Opportunity Analysis
Chapter 6. Global Commercial Vehicle and Off-Highway RADAR Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Segment B
  6.1. By Segment B, 2024 - 2030
    6.1.1. Sub-Segment A
    6.1.2. Sub-Segment B
  6.2. Opportunity Analysis
Chapter 7. Global Commercial Vehicle and Off-Highway RADAR Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Segment C
  7.1. By Segment C, 2024 - 2030
    7.1.1. Sub-Segment A
    7.1.2. Sub-Segment B
  7.2. Opportunity Analysis
Chapter 8. Global Commercial Vehicle and Off-Highway RADAR Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Region
  8.1. By Region, 2024 - 2030
    8.1.1. North America
    8.1.2. Latin America
    8.1.3. Europe
    8.1.4. MENA
    8.1.5. Asia Pacific
    8.1.6. Sub-Saharan Africa
    8.1.7. Australasia
  8.2. Opportunity Analysis
Chapter 9. North America Commercial Vehicle and Off-Highway RADAR Market Forecast and Trend Analysis
  9.1. Regional Overview
  9.2. Pricing Analysis
  9.3. Key Trends in the Region
    9.3.1. Supply and Demand
  9.4. Demographic Structure
  9.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    9.5.1. Sub-Segment A
    9.5.2. Sub-Segment B
  9.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    9.6.1. Sub-Segment A
    9.6.2. Sub-Segment B
  9.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    9.7.1. Sub-Segment A
    9.7.2. Sub-Segment B
  9.8. By Country, 2024 - 2030, (US$ Mn and Units)
    9.8.1. U.S.
    9.8.2. Canada
    9.8.3. Rest of North America
  9.9. Opportunity Analysis
Chapter 10. Latin America Commercial Vehicle and Off-Highway RADAR Market Forecast and Trend Analysis
  10.1. Regional Overview
  10.2. Pricing Analysis
  10.3. Key Trends in the Region
    10.3.1. Supply and Demand
  10.4. Demographic Structure
  10.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    10.5.1. Sub-Segment A
    10.5.2. Sub-Segment B
  10.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    10.6.1. Sub-Segment A
    10.6.2. Sub-Segment B
  10.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    10.7.1. Sub-Segment A
    10.7.2. Sub-Segment B
  10.8. By Country, 2024 - 2030, (US$ Mn and Units)
    10.8.1. Brazil
    10.8.2. Argentina
    10.8.3. Rest of Latin America
  10.9. Opportunity Analysis
Chapter 11. Europe Commercial Vehicle and Off-Highway RADAR Market Forecast and Trend Analysis
  11.1. Regional Overview
  11.2. Pricing Analysis
  11.3. Key Trends in the Region
    11.3.1. Supply and Demand
  11.4. Demographic Structure
  11.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    11.5.1. Sub-Segment A
    11.5.2. Sub-Segment B
  11.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    11.6.1. Sub-Segment A
    11.6.2. Sub-Segment B
  11.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    11.7.1. Sub-Segment A
    11.7.2. Sub-Segment B
  11.8. By Country, 2024 - 2030, (US$ Mn and Units)
    11.8.1. UK
    11.8.2. Germany
    11.8.3. France
    11.8.4. Spain
    11.8.5. Rest of Europe
  11.9. Opportunity Analysis
Chapter 12. MENA Commercial Vehicle and Off-Highway RADAR Market Forecast and Trend Analysis
  12.1. Regional Overview
  12.2. Pricing Analysis
  12.3. Key Trends in the Region
    12.3.1. Supply and Demand
  12.4. Demographic Structure
  12.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    12.5.1. Sub-Segment A
    12.5.2. Sub-Segment B
  12.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    12.6.1. Sub-Segment A
    12.6.2. Sub-Segment B
  12.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    12.7.1. Sub-Segment A
    12.7.2. Sub-Segment B
  12.8. By Country, 2024 - 2030, (US$ Mn and Units)
    12.8.1. Egypt
    12.8.2. Algeria
    12.8.3. GCC
    12.8.4. Rest of MENA
  12.9. Opportunity Analysis
Chapter 13. Asia Pacific Commercial Vehicle and Off-Highway RADAR Market Forecast and Trend Analysis
  13.1. Regional Overview
  13.2. Pricing Analysis
  13.3. Key Trends in the Region
    13.3.1. Supply and Demand
  13.4. Demographic Structure
  13.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    13.5.1. Sub-Segment A
    13.5.2. Sub-Segment B
  13.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    13.6.1. Sub-Segment A
    13.6.2. Sub-Segment B
  13.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    13.7.1. Sub-Segment A
    13.7.2. Sub-Segment B
  13.8. By Country, 2024 - 2030, (US$ Mn and Units)
    13.8.1. India
    13.8.2. China
    13.8.3. Japan
    13.8.4. ASEAN
    13.8.5. Rest of Asia Pacific
  13.9. Opportunity Analysis
Chapter 14. Sub-Saharan Africa Commercial Vehicle and Off-Highway RADAR Market Forecast and Trend Analysis
  14.1. Regional Overview
  14.2. Pricing Analysis
  14.3. Key Trends in the Region
    14.3.1. Supply and Demand
  14.4. Demographic Structure
  14.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    14.5.1. Sub-Segment A
    14.5.2. Sub-Segment B
  14.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    14.6.1. Sub-Segment A
    14.6.2. Sub-Segment B
  14.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    14.7.1. Sub-Segment A
    14.7.2. Sub-Segment B
  14.8. By Country, 2024 - 2030, (US$ Mn and Units)
    14.8.1. Ethiopia
    14.8.2. Nigeria
    14.8.3. Rest of Sub-Saharan Africa
  14.9. Opportunity Analysis
Chapter 15. Australasia Commercial Vehicle and Off-Highway RADAR Market Forecast and Trend Analysis
  15.1. Regional Overview
  15.2. Pricing Analysis
  15.3. Key Trends in the Region
    15.3.1. Supply and Demand
  15.4. Demographic Structure
  15.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    15.5.1. Sub-Segment A
    15.5.2. Sub-Segment B
  15.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    15.6.1. Sub-Segment A
    15.6.2. Sub-Segment B
  15.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    15.7.1. Sub-Segment A
    15.7.2. Sub-Segment B
  15.8. By Country, 2024 - 2030, (US$ Mn and Units)
    15.8.1. Australia
    15.8.2. New Zealand
    15.8.3. Rest of Australasia
  15.9. Opportunity Analysis
Chapter 16. Competition Analysis
  16.1. Competitive Benchmarking
    16.1.1. Top Player’s Market Share
    16.1.2. Price and Product Comparison
  16.2. Company Profiles
    16.2.1. Company A
      16.2.1.1. Company Overview
      16.2.1.2. Segmental Revenue
      16.2.1.3. Product Portfolio
      16.2.1.4. Key Developments
      16.2.1.5. Strategic Outlook
    16.2.2. Company B
      16.2.2.1. Company Overview
      16.2.2.2. Segmental Revenue
      16.2.2.3. Product Portfolio
      16.2.2.4. Key Developments
      16.2.2.5. Strategic Outlook
    16.2.3. Company C
      16.2.3.1. Company Overview
      16.2.3.2. Segmental Revenue
      16.2.3.3. Product Portfolio
      16.2.3.4. Key Developments
      16.2.3.5. Strategic Outlook
    16.2.4. Company D
      16.2.4.1. Company Overview
      16.2.4.2. Segmental Revenue
      16.2.4.3. Product Portfolio
      16.2.4.4. Key Developments
      16.2.4.5. Strategic Outlook
    16.2.5. Company E
      16.2.5.1. Company Overview
      16.2.5.2. Segmental Revenue
      16.2.5.3. Product Portfolio
      16.2.5.4. Key Developments
      16.2.5.5. Strategic Outlook
    16.2.6. Company F
      16.2.6.1. Company Overview
      16.2.6.2. Segmental Revenue
      16.2.6.3. Product Portfolio
      16.2.6.4. Key Developments
      16.2.6.5. Strategic Outlook
    16.2.7. Company G
      16.2.7.1. Company Overview
      16.2.7.2. Segmental Revenue
      16.2.7.3. Product Portfolio
      16.2.7.4. Key Developments
      16.2.7.5. Strategic Outlook
    16.2.8. Company H
      16.2.8.1. Company Overview
      16.2.8.2. Segmental Revenue
      16.2.8.3. Product Portfolio
      16.2.8.4. Key Developments
      16.2.8.5. Strategic Outlook
    16.2.9. Company I
      16.2.9.1. Company Overview
      16.2.9.2. Segmental Revenue
      16.2.9.3. Product Portfolio
      16.2.9.4. Key Developments
      16.2.9.5. Strategic Outlook
    16.2.10. Company J
      16.2.10.1. Company Overview
      16.2.10.2. Segmental Revenue
      16.2.10.3. Product Portfolio
      16.2.10.4. Key Developments
      16.2.10.5. Strategic Outlook
Chapter 17. Go-To-Market Strategy

Research Methodology

We follow a robust research methodology to analyze the market in order to provide our clients with qualitative and quantitative analysis which has a very low or negligible deviance. Extensive secondary research supported by primary data collection methods help us to thoroughly understand and gauge the market. We incorporate both top-down and bottom-up approach for estimating the market. The below mentioned methods are then adopted to triangulate and validate the market.

Secondary data collection and interpretation

Secondary research includes sources such as published books, articles in journals, news media and published businesses, government and international body publications, and associations. Sources also include paid databases such as Hoovers, Thomson Reuters, Passport and others. Data derived through secondary sources is further validated through primary sources. The secondary sources also include major manufacturers mapped on the basis of revenues, product portfolios, and sales channels.

Primary data collection

Primary data collection methods include conducting interviews with industry experts and various stakeholders across the supply chain, such as raw material suppliers, manufacturers, product distributors and customers. The interviews are either telephonic or face-to-face, or even a combination of both. Prevailing trends in the industry are gathered by conducting surveys. Primary interviews also help us to understand the market drivers, restraints and opportunities, along with the challenges in the market. This method helps us in validating the data gathered through secondary sources, further triangulating the data and developing it through our statistical tools. We generally conduct interviews with -

  • CEOs, Directors, and VPs
  • Sales and Marketing Managers
  • Plant Heads and Manufacturing Department Heads
  • Product Specialists

Supply Side and Demand Side Data Collection

Supply side analysis is based on the data collected from the manufacturers and the product providers in terms of their segmental revenues. Secondary sources for this type of analysis include company annual reports and publications, associations and organisations, government publications and others.

Demand side analysis is based upon the consumer insights who are the end users of the particular product in question. They could be an individual user or an organisation. Such data is gathered through consumer surveys and focused group interviews.

Market Engineering

As a primary step, in order to develop the market numbers we follow a vigorous methodology that includes studying the parent market of the niche product and understanding the industry trends, acceptance among customers of the product, challenges, future growth, and others, followed by further breaking down the market under consideration into various segments and sub-markets. Additionally, in order to cross-validate the market, we also determine the top players in the market, along with their segmental revenues for the said market. Our secondary sources help us to validate the market share of the top players. Using both the qualitative and quantitative analysis of all the possible factors helps us determine the market numbers which are inclined towards accuracy.

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