Barrier Packaging Market Report, Global Industry Analysis, Market Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2023 - 2030

  • Published Date: Jan, 2024
  • Report ID: CR0209549
  • Format: Electronic (PDF)
  • Number of Pages: 185
  • Author(s): Joshi, Madhavi

Report Overview

The Barrier Packaging Market size was estimated at USD 18 billion in 2023 and is projected to reach USD 32 billion by 2030, exhibiting a compound annual growth rate (CAGR) of 8.80% during the forecast period (2024-2030).

Barrier Packaging Market

(Market Size)
$18 billion
$32 billion
2023
2030
Source: Citius Research
Study Period 2018 - 2030
Base Year For Estimation 2023
Forecast Data Period 2024 - 2030
CAGR (2024-2030) 8.80%
2023 Market Size USD 18 billion
2030 Market Size USD 32 billion
Key Players Amcor, Mondi Group, Sealed Air, Smurfit Kappa, DS Smith

Market Summary

The barrier packaging market represents a critical segment within the broader packaging industry, focused on developing and supplying materials that protect products from external factors such as moisture, oxygen, light, and contaminants. This specialized packaging is indispensable for preserving the quality, extending the shelf life, and ensuring the safety of a wide array of products, ranging from food and beverages to pharmaceuticals and industrial goods. The market is characterized by continuous innovation in material science, driven by the evolving demands of manufacturers and end consumers for higher performance, sustainability, and cost efficiency. Companies operating in this space are engaged in producing flexible and rigid packaging solutions utilizing advanced polymers, metals, and glass, often in multi-layered structures to achieve the desired barrier properties. The competitive landscape is dynamic, with key players investing significantly in research and development to introduce novel materials that offer enhanced protection while aligning with global environmental regulations and the push towards a circular economy. The demand for barrier packaging is intrinsically linked to consumption patterns in end-use industries, making it a resilient yet evolving market sensitive to macroeconomic trends and technological advancements.

Key Highlights

The barrier packaging market is distinguished by several pivotal developments and characteristics. A primary highlight is the accelerated shift towards sustainable and recyclable materials, with a strong industry focus on developing mono-material structures that provide excellent barrier properties while being easier to recycle than traditional multi-layered laminates. This is complemented by significant advancements in active and intelligent packaging technologies, where barrier materials are integrated with features like oxygen scavengers or freshness indicators, adding value and functionality for the consumer. Another key trend is the rising adoption of high-barrier transparent films, which cater to the consumer preference for product visibility without compromising on protection, particularly in the food sector. The market is also witnessing consolidation activities, as major corporations like Amcor and Sonoco pursue strategic acquisitions to expand their technological portfolios and global reach. Furthermore, the stringent regulatory landscape, especially concerning food contact materials and pharmaceutical packaging, continues to shape product development and material selection, ensuring high safety standards. The versatility of applications, from protecting sensitive electronic components to ensuring drug efficacy, underscores the market's critical role in modern supply chains.

Drivers, Opportunities & Restraints

The growth trajectory of the barrier packaging market is propelled by a confluence of powerful drivers. The expanding global population and rising middle-class disposable income, particularly in emerging economies, are fueling demand for packaged food, beverages, and pharmaceuticals, directly increasing the need for effective protective packaging. Heightened consumer awareness regarding food safety, product quality, and shelf life is compelling brands to invest in superior barrier solutions to maintain brand integrity and reduce food waste. The rapid growth of e-commerce represents another significant driver, as products shipped over long distances require robust packaging to withstand logistical hazards and prevent spoilage or damage. The market presents substantial opportunities in the development of bio-based and compostable barrier materials, responding to the intense pressure from consumers and regulators for environmentally responsible packaging. Innovations in nanotechnology and plasma coatings offer avenues for creating ultra-thin, high-performance barriers that use less material. However, the market faces notable restraints, including the high cost of advanced barrier materials and technologies, which can be prohibitive for some manufacturers. The complexity of recycling multi-material laminated structures remains a significant environmental and technical challenge, while fluctuating prices of raw materials, such as polymers and aluminum, can impact profitability and pricing stability for packaging converters.

Concentration Insights

The barrier packaging market exhibits a moderately concentrated landscape, dominated by a handful of large multinational corporations that possess extensive global production networks, robust research and development capabilities, and diverse product portfolios. Leading players such as Amcor plc, Berry Global Group, Inc., Sonoco Products Company, and Sealed Air Corporation hold significant market share due to their ability to serve a wide range of end-use industries and offer integrated solutions. These companies compete intensely on the basis of technological innovation, product quality, and global supply chain efficiency. Alongside these giants, there exists a substantial number of regional and specialized manufacturers that cater to niche applications or specific geographic markets, often competing on flexibility, customization, and cost. The competitive intensity is further amplified by continuous mergers and acquisitions, as larger entities seek to acquire novel technologies and expand their market presence. This concentration means that a considerable portion of innovation and pricing dynamics is influenced by the strategic decisions of these key players, although smaller, agile companies continue to play a vital role in driving innovation in specific material segments or sustainable solutions.

Type Insights

The barrier packaging market is segmented by the type of materials and structures used, each offering distinct properties for different applications. A major category includes flexible packaging, which encompasses materials like polyethylene (PE), polypropylene (PP), polyethylene terephthalate (PET), ethylene vinyl alcohol (EVOH), and polyvinylidene chloride (PVDC), often used in laminated or co-extruded film structures for pouches, bags, and wraps. These materials are prized for their light weight, versatility, and excellent barrier properties against moisture and oxygen. Another significant segment is rigid packaging, which includes materials such as high-density polyethylene (HDPE), polyvinyl chloride (PVC), glass, and metal containers like cans and aerosol bottles. Rigid packaging provides superior mechanical strength and high barrier performance, making it ideal for products requiring maximum protection. Additionally, there is a growing segment of paper-based packaging with barrier coatings, where paperboard is laminated or coated with polymers or waxes to achieve the necessary protection while maintaining a more sustainable profile. The choice of material type is dictated by the specific protection requirements of the product, cost considerations, sustainability goals, and machinability on packaging lines.

Application Insights

The application of barrier packaging is vast and critical across numerous industries. The food and beverage sector represents the largest application segment, where barrier packaging is essential for preserving the freshness, flavor, and nutritional value of products such as meat, dairy, snacks, ready-to-eat meals, and beverages. It prevents spoilage from oxygen exposure, moisture ingress, and aroma loss. The pharmaceutical industry is another paramount application area, relying on high-integrity barrier packaging to protect drugs and medical devices from moisture, light, and contamination, thereby ensuring their efficacy and sterility throughout the supply chain. The healthcare packaging segment includes blister packs, medicinal pouches, and sterile barrier systems. Furthermore, barrier packaging finds significant use in the personal care and cosmetics industry for products like lotions, creams, and perfumes, protecting them from degradation and preserving their formulation. Industrial applications are also important, where barrier materials are used to package sensitive electronic components, chemicals, and agrochemicals, shielding them from environmental factors that could impair functionality. The specific barrier requirements?such as the level of moisture vapor transmission rate (MVTR) or oxygen transmission rate (OTR)?vary dramatically depending on the sensitivity of the packaged product.

Regional Insights

The demand and innovation within the barrier packaging market display distinct regional variations influenced by economic development, industrial base, and regulatory frameworks. The Asia Pacific region is a dominant and rapidly growing market, driven by its massive population, expanding manufacturing sector, rising disposable incomes, and the increasing penetration of modern retail and e-commerce channels. Countries like China and India are focal points for both production and consumption of packaged goods. North America and Europe represent mature markets characterized by high adoption of advanced packaging technologies, stringent food and pharmaceutical safety regulations, and a strong consumer push for sustainable packaging solutions. These regions are at the forefront of developing and implementing sophisticated recycling infrastructure and circular economy models for packaging waste. The Middle East and Africa and Latin America are emerging markets showing promising growth potential, fueled by economic development, urbanization, and the growing organized retail sector. However, these regions may face challenges related to infrastructure and recycling capabilities. Overall, while advanced economies lead in terms of technological sophistication and sustainability initiatives, emerging economies offer the highest growth rates due to their expanding consumer bases and industrial activities.

Company Insights

The competitive landscape of the barrier packaging market is shaped by the strategies and portfolios of its key players. Amcor plc stands as a global leader, offering a comprehensive range of flexible and rigid packaging solutions with a strong emphasis on sustainability through its EcoGuard and AmPrima range of recyclable products. Berry Global Group, Inc. is another major force, providing engineered materials and flexible packaging films known for their high performance and innovation. Sonoco Products Company has a significant presence with its diversified offerings, including rigid paper containers and flexible packaging, often focusing on sustainable and recyclable designs. Sealed Air Corporation is renowned for its CRYOVAC brand of food packaging solutions, which include high-barrier shrink films and vacuum skin packaging that extend shelf life. Other notable companies include Mondi Group, which produces functional barrier paper and film packaging, and Constantia Flexibles, a specialist in flexible packaging for the food and pharma industries. These companies compete through continuous investment in research and development to create new materials, enhance barrier properties, reduce environmental impact, and improve cost-effectiveness for their customers across various end markets.

Recent Developments

The barrier packaging market is in a state of constant evolution, marked by several recent strategic developments. A prominent trend is the surge in partnerships and collaborations between material suppliers, packaging converters, and brand owners to accelerate the development and commercialization of recyclable mono-material solutions. For instance, there has been significant progress in creating polyolefin-based structures that can replace traditional non-recyclable multi-material laminates. Acquisition activity remains robust, with leading players acquiring smaller firms with specialized technologies to bolster their expertise in areas like sustainable coatings or active packaging. Investment in advanced manufacturing technologies, such as digital printing and automation, is increasing to allow for greater customization and efficiency in production runs. There is also a noticeable uptick in the launch of products incorporating post-consumer recycled (PCR) content without compromising barrier performance, directly responding to corporate sustainability commitments. Furthermore, regulatory developments, particularly around Extended Producer Responsibility (EPR) and plastic taxes in Europe, are directly influencing material choices and prompting innovation towards designs that are easier to recycle and have a lower environmental footprint.

Report Segmentation

This comprehensive market research report on the barrier packaging industry provides a detailed analysis segmented across multiple dimensions to offer a granular understanding of the market dynamics. The segmentation is meticulously designed to help stakeholders identify specific growth pockets and make informed strategic decisions. The report is segmented by material type, which includes plastics such as polyethylene and polypropylene, paper and paperboard, aluminum, glass, and other materials, analyzing the adoption trends and performance characteristics of each. It is further segmented by product type, distinguishing between flexible packaging like pouches and wraps, and rigid packaging such as bottles, trays, and cans. Another critical segmentation is by application, covering the key end-use industries of food and beverage, pharmaceuticals and healthcare, personal care and cosmetics, industrial goods, and others. Each application segment is analyzed for its specific barrier requirements and growth drivers. Geographically, the report provides a regional breakdown, offering insights into North America, Europe, Asia Pacific, Latin America, and the Middle East and Africa, highlighting regional production capacities, consumption patterns, regulatory landscapes, and competitive scenarios.

FAQs

What is barrier packaging?

Barrier packaging refers to specialized materials and structures designed to protect products from external environmental factors such as moisture, oxygen, light, and aromas. This protection is crucial for preserving product quality, extending shelf life, and ensuring safety, particularly for sensitive items in the food, pharmaceutical, and electronics industries.

What are the different types of barrier packaging?

The main types of barrier packaging are flexible and rigid. Flexible barrier packaging includes materials like laminated plastic films, foil pouches, and stand-up bags. Rigid barrier packaging encompasses items such as plastic bottles and containers, glass jars, and metal cans, each selected based on the level of protection required for the specific product.

Which industries use barrier packaging the most?

The food and beverage industry is the largest consumer of barrier packaging, using it extensively to prevent spoilage and maintain freshness. The pharmaceutical and healthcare industry is another major user, relying on high-barrier packaging to ensure the sterility and efficacy of drugs and medical devices. Other significant users include the personal care, cosmetics, and industrial sectors.

What are the latest trends in barrier packaging?

Current trends are heavily focused on sustainability, including the development of recyclable mono-material structures, increased use of post-consumer recycled (PCR) content, and the exploration of bio-based and compostable barrier materials. Other trends include advancements in active and intelligent packaging and the use of nanotechnology to create thinner, more effective barriers.

How does barrier packaging contribute to sustainability?

Barrier packaging contributes to sustainability primarily by reducing food waste through extended shelf life. Furthermore, the industry is innovating with designs that are easier to recycle, incorporate recycled materials, and use renewable resources, thereby supporting the transition towards a circular economy and reducing the overall environmental footprint of packaging.

Who are the leading companies in the barrier packaging market?

The market is led by global packaging giants such as Amcor plc, Berry Global Group, Inc., Sonoco Products Company, and Sealed Air Corporation. These companies offer a wide array of barrier packaging solutions and are actively investing in research and development to advance material technology and sustainable packaging options.

Citius Research has developed a research report titled “Barrier Packaging Market Report - Global Industry Analysis, Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030” delivering key insights regarding business intelligence and providing concrete business strategies to clients in the form of a detailed syndicated report. The report details out the factors such as business environment, industry trend, growth opportunities, competition, pricing, global and regional market analysis, and other market related factors.

Details included in the report for the years 2024 through 2030

• Barrier Packaging Market Potential
• Segment-wise breakup
• Compounded annual growth rate (CAGR) for the next 6 years
• Key customers and their preferences
• Market share of major players and their competitive strength
• Existing competition in the market
• Price trend analysis
• Key trend analysis
• Market entry strategies
• Market opportunity insights

The report focuses on the drivers, restraints, opportunities, and challenges in the market based on various factors geographically. Further, key players, major collaborations, merger & acquisitions along with trending innovation and business policies are reviewed in the report. The Barrier Packaging Market report is segmented on the basis of various market segments and their analysis, both in terms of value and volume, for each region for the period under consideration.

Barrier Packaging Market Segmentation

Market Segmentation

Regions Covered

• North America
• Latin America
• Europe
• MENA
• Asia Pacific
• Sub-Saharan Africa and
• Australasia

Barrier Packaging Market Analysis

The report covers below mentioned analysis, but is not limited to:

• Overview of Barrier Packaging Market
• Research Methodology
• Executive Summary
• Market Dynamics of Barrier Packaging Market
  • Driving Factors
  • Restraints
  • Opportunities
• Global Market Status and Forecast by Segment A
• Global Market Status and Forecast by Segment B
• Global Market Status and Forecast by Segment C
• Global Market Status and Forecast by Regions
• Upstream and Downstream Market Analysis of Barrier Packaging Market
• Cost and Gross Margin Analysis of Barrier Packaging Market
• Barrier Packaging Market Report - Global Industry Analysis, Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030
  • Competition Landscape
  • Market Share of Major Players
• Key Recommendations

The “Barrier Packaging Market Report - Global Industry Analysis, Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030” report helps the clients to take business decisions and to understand strategies of major players in the industry. The report delivers the market driven results supported by a mix of primary and secondary research. The report provides the results triangulated through authentic sources and upon conducting thorough primary interviews with the industry experts. The report includes the results on the areas where the client can focus and create point of parity and develop a competitive edge, based on real-time data results.

Barrier Packaging Market Key Stakeholders

Below are the key stakeholders for the Barrier Packaging Market:

• Manufacturers
• Distributors/Traders/Wholesalers
• Material/Component Manufacturers
• Industry Associations
• Downstream vendors

Barrier Packaging Market Report Scope

Report AttributeDetails
Base year2023
Historical data2018 – 2023
Forecast2024 - 2030
CAGR2024 - 2030
Quantitative UnitsValue (USD Million)
Report coverageRevenue Forecast, Competitive Landscape, Growth Factors, Trends and Strategies. Customized report options available on request
Segments coveredProduct type, technology, application, geography
Regions coveredNorth America, Latin America, Europe, MENA, Asia Pacific, Sub-Saharan Africa and Australasia
Countries coveredUS, UK, China, Japan, Germany, India, France, Brazil, Italy, Canada, Russia, South Korea, Australia, Spain, Mexico and others
Customization scopeAvailable on request
PricingVarious purchase options available as per your research needs. Discounts available on request

COVID-19 Impact Analysis

Like most other markets, the outbreak of COVID-19 had an unfavorable impact on the Barrier Packaging Market worldwide. This report discusses in detail the disruptions experienced by the market, the impact on flow of raw materials, manufacturing operations, production trends, consumer demand and the projected future of this market post pandemic.

The report has helped our clients:

• To describe and forecast the Barrier Packaging Market size, on the basis of various segmentations and geography, in terms of value and volume
• To measure the changing needs of customers/industries
• To provide detailed information regarding the drivers, restraints, opportunities, and challenges influencing the growth of the market
• To gain competitive intelligence and uncover new opportunities
• To analyse opportunities in the market for stakeholders by identifying high-growth segments in Barrier Packaging Market
• To strategically profile key players and provide details of the current competitive landscape
• To analyse strategic approaches adopted by players in the market, such as product launches and developments, acquisitions, collaborations, contracts, expansions, and partnerships

Report Customization

Citius Research provides free customization of reports as per your need. This report can be personalized to meet your requirements. Get in touch with our sales team, who will guarantee you to get a report that suits your necessities.

Customize This Report

Frequently Asked Questions

The Global Barrier Packaging Market size was valued at $XX billion in 2023 and is anticipated to reach $XX billion by 2030 growing at a CAGR of XX%
The global Barrier Packaging Market is expected to grow at a CAGR of XX% from 2023 to 2030.
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Table of Contents

Chapter 1. Introduction
  1.1. Market Scope
  1.2. Key Segmentations
  1.3. Research Objective
Chapter 2. Research Methodology & Assumptions
Chapter 3. Executive Summary
Chapter 4. Market Background
  4.1. Dynamics
    4.1.1. Drivers
    4.1.2. Restraints
    4.1.3. Opportunity
    4.1.4. Challenges
  4.2. Key Trends in the Impacting the Market
    4.2.1. Demand & Supply
  4.3. Industry SWOT Analysis
  4.4. Porter’s Five Forces Analysis
  4.5. Value and Supply Chain Analysis
  4.6. Macro-Economic Factors
  4.7. COVID-19 Impact Analysis
    4.7.1. Global and Regional Assessment
  4.8. Profit Margin Analysis
  4.9. Trade Analysis
    4.9.1. Importing Countries
    4.9.2. Exporting Countries
  4.10. Market Entry Strategies
  4.11. Market Assessment (US$ Mn and Units)
Chapter 5. Global Barrier Packaging Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Segment A
  5.1. By Segment A, 2024 - 2030
    5.1.1. Sub-Segment A
    5.1.2. Sub-Segment B
  5.2. Opportunity Analysis
Chapter 6. Global Barrier Packaging Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Segment B
  6.1. By Segment B, 2024 - 2030
    6.1.1. Sub-Segment A
    6.1.2. Sub-Segment B
  6.2. Opportunity Analysis
Chapter 7. Global Barrier Packaging Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Segment C
  7.1. By Segment C, 2024 - 2030
    7.1.1. Sub-Segment A
    7.1.2. Sub-Segment B
  7.2. Opportunity Analysis
Chapter 8. Global Barrier Packaging Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Region
  8.1. By Region, 2024 - 2030
    8.1.1. North America
    8.1.2. Latin America
    8.1.3. Europe
    8.1.4. MENA
    8.1.5. Asia Pacific
    8.1.6. Sub-Saharan Africa
    8.1.7. Australasia
  8.2. Opportunity Analysis
Chapter 9. North America Barrier Packaging Market Forecast and Trend Analysis
  9.1. Regional Overview
  9.2. Pricing Analysis
  9.3. Key Trends in the Region
    9.3.1. Supply and Demand
  9.4. Demographic Structure
  9.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    9.5.1. Sub-Segment A
    9.5.2. Sub-Segment B
  9.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    9.6.1. Sub-Segment A
    9.6.2. Sub-Segment B
  9.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    9.7.1. Sub-Segment A
    9.7.2. Sub-Segment B
  9.8. By Country, 2024 - 2030, (US$ Mn and Units)
    9.8.1. U.S.
    9.8.2. Canada
    9.8.3. Rest of North America
  9.9. Opportunity Analysis
Chapter 10. Latin America Barrier Packaging Market Forecast and Trend Analysis
  10.1. Regional Overview
  10.2. Pricing Analysis
  10.3. Key Trends in the Region
    10.3.1. Supply and Demand
  10.4. Demographic Structure
  10.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    10.5.1. Sub-Segment A
    10.5.2. Sub-Segment B
  10.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    10.6.1. Sub-Segment A
    10.6.2. Sub-Segment B
  10.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    10.7.1. Sub-Segment A
    10.7.2. Sub-Segment B
  10.8. By Country, 2024 - 2030, (US$ Mn and Units)
    10.8.1. Brazil
    10.8.2. Argentina
    10.8.3. Rest of Latin America
  10.9. Opportunity Analysis
Chapter 11. Europe Barrier Packaging Market Forecast and Trend Analysis
  11.1. Regional Overview
  11.2. Pricing Analysis
  11.3. Key Trends in the Region
    11.3.1. Supply and Demand
  11.4. Demographic Structure
  11.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    11.5.1. Sub-Segment A
    11.5.2. Sub-Segment B
  11.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    11.6.1. Sub-Segment A
    11.6.2. Sub-Segment B
  11.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    11.7.1. Sub-Segment A
    11.7.2. Sub-Segment B
  11.8. By Country, 2024 - 2030, (US$ Mn and Units)
    11.8.1. UK
    11.8.2. Germany
    11.8.3. France
    11.8.4. Spain
    11.8.5. Rest of Europe
  11.9. Opportunity Analysis
Chapter 12. MENA Barrier Packaging Market Forecast and Trend Analysis
  12.1. Regional Overview
  12.2. Pricing Analysis
  12.3. Key Trends in the Region
    12.3.1. Supply and Demand
  12.4. Demographic Structure
  12.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    12.5.1. Sub-Segment A
    12.5.2. Sub-Segment B
  12.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    12.6.1. Sub-Segment A
    12.6.2. Sub-Segment B
  12.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    12.7.1. Sub-Segment A
    12.7.2. Sub-Segment B
  12.8. By Country, 2024 - 2030, (US$ Mn and Units)
    12.8.1. Egypt
    12.8.2. Algeria
    12.8.3. GCC
    12.8.4. Rest of MENA
  12.9. Opportunity Analysis
Chapter 13. Asia Pacific Barrier Packaging Market Forecast and Trend Analysis
  13.1. Regional Overview
  13.2. Pricing Analysis
  13.3. Key Trends in the Region
    13.3.1. Supply and Demand
  13.4. Demographic Structure
  13.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    13.5.1. Sub-Segment A
    13.5.2. Sub-Segment B
  13.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    13.6.1. Sub-Segment A
    13.6.2. Sub-Segment B
  13.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    13.7.1. Sub-Segment A
    13.7.2. Sub-Segment B
  13.8. By Country, 2024 - 2030, (US$ Mn and Units)
    13.8.1. India
    13.8.2. China
    13.8.3. Japan
    13.8.4. ASEAN
    13.8.5. Rest of Asia Pacific
  13.9. Opportunity Analysis
Chapter 14. Sub-Saharan Africa Barrier Packaging Market Forecast and Trend Analysis
  14.1. Regional Overview
  14.2. Pricing Analysis
  14.3. Key Trends in the Region
    14.3.1. Supply and Demand
  14.4. Demographic Structure
  14.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    14.5.1. Sub-Segment A
    14.5.2. Sub-Segment B
  14.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    14.6.1. Sub-Segment A
    14.6.2. Sub-Segment B
  14.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    14.7.1. Sub-Segment A
    14.7.2. Sub-Segment B
  14.8. By Country, 2024 - 2030, (US$ Mn and Units)
    14.8.1. Ethiopia
    14.8.2. Nigeria
    14.8.3. Rest of Sub-Saharan Africa
  14.9. Opportunity Analysis
Chapter 15. Australasia Barrier Packaging Market Forecast and Trend Analysis
  15.1. Regional Overview
  15.2. Pricing Analysis
  15.3. Key Trends in the Region
    15.3.1. Supply and Demand
  15.4. Demographic Structure
  15.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    15.5.1. Sub-Segment A
    15.5.2. Sub-Segment B
  15.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    15.6.1. Sub-Segment A
    15.6.2. Sub-Segment B
  15.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    15.7.1. Sub-Segment A
    15.7.2. Sub-Segment B
  15.8. By Country, 2024 - 2030, (US$ Mn and Units)
    15.8.1. Australia
    15.8.2. New Zealand
    15.8.3. Rest of Australasia
  15.9. Opportunity Analysis
Chapter 16. Competition Analysis
  16.1. Competitive Benchmarking
    16.1.1. Top Player’s Market Share
    16.1.2. Price and Product Comparison
  16.2. Company Profiles
    16.2.1. Company A
      16.2.1.1. Company Overview
      16.2.1.2. Segmental Revenue
      16.2.1.3. Product Portfolio
      16.2.1.4. Key Developments
      16.2.1.5. Strategic Outlook
    16.2.2. Company B
      16.2.2.1. Company Overview
      16.2.2.2. Segmental Revenue
      16.2.2.3. Product Portfolio
      16.2.2.4. Key Developments
      16.2.2.5. Strategic Outlook
    16.2.3. Company C
      16.2.3.1. Company Overview
      16.2.3.2. Segmental Revenue
      16.2.3.3. Product Portfolio
      16.2.3.4. Key Developments
      16.2.3.5. Strategic Outlook
    16.2.4. Company D
      16.2.4.1. Company Overview
      16.2.4.2. Segmental Revenue
      16.2.4.3. Product Portfolio
      16.2.4.4. Key Developments
      16.2.4.5. Strategic Outlook
    16.2.5. Company E
      16.2.5.1. Company Overview
      16.2.5.2. Segmental Revenue
      16.2.5.3. Product Portfolio
      16.2.5.4. Key Developments
      16.2.5.5. Strategic Outlook
    16.2.6. Company F
      16.2.6.1. Company Overview
      16.2.6.2. Segmental Revenue
      16.2.6.3. Product Portfolio
      16.2.6.4. Key Developments
      16.2.6.5. Strategic Outlook
    16.2.7. Company G
      16.2.7.1. Company Overview
      16.2.7.2. Segmental Revenue
      16.2.7.3. Product Portfolio
      16.2.7.4. Key Developments
      16.2.7.5. Strategic Outlook
    16.2.8. Company H
      16.2.8.1. Company Overview
      16.2.8.2. Segmental Revenue
      16.2.8.3. Product Portfolio
      16.2.8.4. Key Developments
      16.2.8.5. Strategic Outlook
    16.2.9. Company I
      16.2.9.1. Company Overview
      16.2.9.2. Segmental Revenue
      16.2.9.3. Product Portfolio
      16.2.9.4. Key Developments
      16.2.9.5. Strategic Outlook
    16.2.10. Company J
      16.2.10.1. Company Overview
      16.2.10.2. Segmental Revenue
      16.2.10.3. Product Portfolio
      16.2.10.4. Key Developments
      16.2.10.5. Strategic Outlook
Chapter 17. Go-To-Market Strategy

Research Methodology

We follow a robust research methodology to analyze the market in order to provide our clients with qualitative and quantitative analysis which has a very low or negligible deviance. Extensive secondary research supported by primary data collection methods help us to thoroughly understand and gauge the market. We incorporate both top-down and bottom-up approach for estimating the market. The below mentioned methods are then adopted to triangulate and validate the market.

Secondary data collection and interpretation

Secondary research includes sources such as published books, articles in journals, news media and published businesses, government and international body publications, and associations. Sources also include paid databases such as Hoovers, Thomson Reuters, Passport and others. Data derived through secondary sources is further validated through primary sources. The secondary sources also include major manufacturers mapped on the basis of revenues, product portfolios, and sales channels.

Primary data collection

Primary data collection methods include conducting interviews with industry experts and various stakeholders across the supply chain, such as raw material suppliers, manufacturers, product distributors and customers. The interviews are either telephonic or face-to-face, or even a combination of both. Prevailing trends in the industry are gathered by conducting surveys. Primary interviews also help us to understand the market drivers, restraints and opportunities, along with the challenges in the market. This method helps us in validating the data gathered through secondary sources, further triangulating the data and developing it through our statistical tools. We generally conduct interviews with -

  • CEOs, Directors, and VPs
  • Sales and Marketing Managers
  • Plant Heads and Manufacturing Department Heads
  • Product Specialists

Supply Side and Demand Side Data Collection

Supply side analysis is based on the data collected from the manufacturers and the product providers in terms of their segmental revenues. Secondary sources for this type of analysis include company annual reports and publications, associations and organisations, government publications and others.

Demand side analysis is based upon the consumer insights who are the end users of the particular product in question. They could be an individual user or an organisation. Such data is gathered through consumer surveys and focused group interviews.

Market Engineering

As a primary step, in order to develop the market numbers we follow a vigorous methodology that includes studying the parent market of the niche product and understanding the industry trends, acceptance among customers of the product, challenges, future growth, and others, followed by further breaking down the market under consideration into various segments and sub-markets. Additionally, in order to cross-validate the market, we also determine the top players in the market, along with their segmental revenues for the said market. Our secondary sources help us to validate the market share of the top players. Using both the qualitative and quantitative analysis of all the possible factors helps us determine the market numbers which are inclined towards accuracy.

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