Automated Waste Collection System Market Report, Global Industry Analysis, Market Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2023 - 2030

  • Published Date: Jan, 2024
  • Report ID: CR0208124
  • Format: Electronic (PDF)
  • Number of Pages: 197
  • Author(s): Joshi, Madhavi

Report Overview

The Automated Waste Collection System Market size was estimated at USD 2.35 billion in 2023 and is projected to reach USD 3.55 billion by 2030, exhibiting a compound annual growth rate (CAGR) of 6.20% during the forecast period (2024-2030).

Automated Waste Collection System Market

(Market Size)
$2.35 billion
$3.55 billion
2023
2030
Source: Citius Research
Study Period 2018 - 2030
Base Year For Estimation 2023
Forecast Data Period 2024 - 2030
CAGR (2024-2030) 6.20%
2023 Market Size USD 2.35 billion
2030 Market Size USD 3.55 billion
Key Players MariMatic, Envac, STREAM Environment, Logiwaste, AWC Berhad

Market Summary

The automated waste collection system market represents a transformative segment within the waste management and urban infrastructure sectors, primarily serving the manufacturing and construction industries. These advanced systems utilize a network of underground pneumatic pipes to transport waste from collection points to a central processing facility, eliminating the need for traditional manual collection methods. The technology is increasingly adopted in new urban developments, large residential complexes, airports, hospitals, and industrial parks seeking to enhance operational efficiency and environmental sustainability. The market is characterized by a shift towards smart city initiatives and green building standards, where integrated waste management solutions are a critical component. Key industry participants are continuously innovating to offer more reliable and energy-efficient systems that reduce carbon footprints and optimize space utilization in densely populated areas. The adoption is further supported by growing municipal focus on improving public hygiene and reducing urban pollution, making automated systems a preferred choice for modern infrastructure projects globally.

Key Highlights

The automated waste collection system market is distinguished by several key highlights that underscore its growing importance. A primary feature is the significant reduction in operational costs associated with waste collection labor and vehicle fleets, providing long-term economic benefits for municipalities and private developers. These systems enhance hygiene by minimizing human contact with waste and reducing odor and pest-related issues, which is particularly valuable in sensitive environments like healthcare and food service facilities. The integration of IoT and sensor technologies allows for real-time monitoring of waste levels, enabling optimized collection schedules and predictive maintenance, thereby increasing system reliability and efficiency. Furthermore, automated systems contribute to sustainability goals by lowering greenhouse gas emissions from collection vehicles and increasing recycling rates through better waste segregation at source. The market is also seeing a trend towards modular and scalable system designs that can be customized for various project sizes, from small communities to large metropolitan areas, enhancing their applicability across diverse settings.

Drivers, Opportunities & Restraints

The growth of the automated waste collection system market is driven by multiple factors, including rapid urbanization and the increasing development of smart cities worldwide. Governments and municipal bodies are prioritizing efficient waste management to address the challenges of growing waste volumes and limited landfill space, creating a strong demand for automated solutions. The rising awareness of environmental sustainability and stringent regulations regarding waste handling and emissions further propel market adoption. Opportunities abound in the expansion into emerging economies where urban infrastructure is being modernized, and in the development of advanced systems that incorporate artificial intelligence for waste sorting and management. However, the market faces restraints such as the high initial capital investment required for installation, which can be a barrier for smaller municipalities or projects with limited budgets. Additionally, the complexity of retrofitting existing urban areas with underground pneumatic systems poses significant logistical and financial challenges. Technological integration issues and the need for specialized maintenance expertise also present hurdles that must be addressed to facilitate wider adoption.

Concentration Insights

The automated waste collection system market exhibits a concentrated competitive landscape with a few key players holding significant market share. Companies such as Envac Group, MariMatic Oy, and Logiwaste AB are prominent leaders, known for their extensive experience and innovative technologies in pneumatic waste collection. These established players have a strong presence in Europe and North America, with expanding footprints in Asia-Pacific and the Middle East due to increasing urban development projects. The market concentration is also characterized by strategic partnerships and collaborations between system providers and large construction firms or municipal authorities to deploy integrated waste management solutions in new developments. Despite the dominance of major companies, there is a growing number of regional and specialized firms entering the market, offering customized solutions for specific applications or geographic areas. This dynamic fosters a competitive environment focused on technological advancement, reliability, and cost-effectiveness, driving continuous improvement in system design and functionality.

Type Insights

Automated waste collection systems are primarily categorized into gravity-vacuum and full-vacuum systems, each suited to different applications and scales. Gravity-vacuum systems utilize a combination of gravity chutes and pneumatic transport, making them ideal for high-rise buildings and vertical developments where waste can drop to collection points before being pneumatically conveyed to central terminals. Full-vacuum systems, on the other hand, rely entirely on pneumatic suction to transport waste through underground pipes from inlets to collection stations, and are commonly used in larger area networks such as residential districts, campuses, and city centers. Another emerging type is the stationary system, where waste is stored in compactors at collection points before being transported, offering flexibility for areas with space constraints. The choice of system type depends on factors like population density, waste volume, urban layout, and project budget, with advancements focusing on enhancing energy efficiency, reducing noise levels, and improving segregation capabilities for recyclables.

Application Insights

Automated waste collection systems find diverse applications across various sectors within the manufacturing and construction industries. In residential settings, these systems are increasingly integrated into new apartment complexes and gated communities to provide hygienic and efficient waste disposal, enhancing property value and resident satisfaction. Commercial applications include shopping malls, office buildings, and hotels, where space optimization and aesthetic maintenance are critical. Industrial applications involve manufacturing plants and logistics centers that generate substantial waste and benefit from automated handling to maintain cleanliness and operational efficiency. The healthcare sector utilizes these systems in hospitals and medical facilities to manage biomedical and general waste safely, reducing infection risks. Additionally, public infrastructure projects such as airports, railway stations, and sports arenas adopt automated waste collection to handle high passenger traffic and maintain public hygiene standards. Each application demands tailored solutions regarding capacity, waste type handling, and integration with existing infrastructure, driving innovation in system design.

Regional Insights

The adoption of automated waste collection systems varies significantly across regions, influenced by urbanization rates, regulatory frameworks, and economic development. Europe leads the market, with widespread implementation in countries like Sweden, Finland, and Spain, driven by strong environmental policies and advanced urban planning initiatives. North America shows growing adoption, particularly in the United States and Canada, where smart city projects and sustainable building practices are gaining traction. The Asia-Pacific region represents a high-growth market, with rapid urbanization in China, India, and Southeast Asian nations fueling demand for efficient waste management solutions in new urban developments. The Middle East is also a key region, with countries like the UAE and Saudi Arabia investing heavily in automated systems for luxury residential projects and smart cities as part of economic diversification efforts. Latin America and Africa are emerging markets, where pilot projects and governmental initiatives are beginning to promote the adoption of automated waste collection technologies to address urban waste challenges.

Company Insights

The automated waste collection system market features several key companies that are instrumental in driving innovation and expansion. Envac Group, a pioneer in the field, offers comprehensive systems globally and is known for its robust technology and extensive project portfolio. MariMatic Oy, with its MetroTaifun system, is another major player, focusing on high-capacity solutions for large urban areas and institutions. Logiwaste AB provides automated waste handling systems that integrate with recycling processes, emphasizing sustainability. Other notable companies include Caverion Corporation, which offers installation and maintenance services, and Ros Roca SA, specializing in environmental management solutions. These companies compete on factors such as system reliability, energy efficiency, customization capabilities, and after-sales support. Strategic activities include mergers and acquisitions to expand geographic presence, partnerships with technology firms to enhance IoT integration, and continuous research and development to improve system performance and reduce environmental impact. The competitive landscape is dynamic, with companies striving to address the evolving needs of municipalities and developers worldwide.

Recent Developments

Recent developments in the automated waste collection system market reflect a focus on technological integration and sustainability. Companies are increasingly incorporating IoT sensors and AI algorithms to enable smart waste monitoring, which optimizes collection routes and reduces operational costs. There is a growing emphasis on developing energy-efficient systems that minimize power consumption during waste transport, aligning with global sustainability goals. Several key players have launched next-generation systems with enhanced material durability and reduced maintenance requirements, improving long-term reliability. Partnerships between automated waste system providers and smart city developers have accelerated, leading to integrated solutions in new urban projects. Additionally, advancements in waste segregation technology at the inlet point are being implemented to boost recycling rates and support circular economy initiatives. Recent project deployments include large-scale installations in Asian smart cities and retrofitting initiatives in European urban centers, demonstrating the expanding applicability and adoption of these systems across diverse environments.

Report Segmentation

The automated waste collection system market report is segmented based on several critical parameters to provide a detailed analysis. The type segmentation includes gravity-vacuum systems and full-vacuum systems, each analyzed for their market presence and adoption trends. Application segmentation covers residential, commercial, industrial, and healthcare sectors, highlighting specific demand drivers and growth prospects in each area. Geographic segmentation breaks down the market into key regions such as North America, Europe, Asia-Pacific, Latin America, and the Middle East and Africa, examining regional dynamics, regulatory influences, and investment patterns. Additionally, the report may segment by component, focusing on hardware like inlet points, pipes, and collection stations, as well as software and services including installation, maintenance, and monitoring solutions. This comprehensive segmentation allows stakeholders to identify niche opportunities, understand regional variations, and make informed decisions based on specific market dimensions and growth potentials.

FAQs

What is an automated waste collection system? An automated waste collection system is a advanced waste management solution that uses a network of underground pneumatic pipes to transport waste from collection inlets to a central processing facility, reducing manual handling and improving efficiency.

How does an automated waste collection system work? Users dispose of waste into designated inlets, and the system uses air suction to transport it through underground pipes to a central collection station where it is compacted and stored for disposal or recycling.

What are the benefits of automated waste collection systems? Benefits include reduced operational costs, lower environmental impact through decreased vehicle emissions, improved public hygiene, enhanced waste segregation for recycling, and optimized use of urban space.

Where are automated waste collection systems commonly used? They are commonly deployed in residential complexes, commercial centers, hospitals, airports, and smart cities where efficient and hygienic waste management is a priority.

What are the different types of automated waste collection systems? The main types are gravity-vacuum systems, which use gravity for initial waste movement, and full-vacuum systems, which rely entirely on pneumatic suction for transport.

Who are the leading companies in the automated waste collection system market? Leading companies include Envac Group, MariMatic Oy, Logiwaste AB, Caverion Corporation, and Ros Roca SA, known for their innovative technologies and global project implementations.

Citius Research has developed a research report titled “Automated Waste Collection System Market Report - Global Industry Analysis, Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030” delivering key insights regarding business intelligence and providing concrete business strategies to clients in the form of a detailed syndicated report. The report details out the factors such as business environment, industry trend, growth opportunities, competition, pricing, global and regional market analysis, and other market related factors.

Details included in the report for the years 2024 through 2030

• Automated Waste Collection System Market Potential
• Segment-wise breakup
• Compounded annual growth rate (CAGR) for the next 6 years
• Key customers and their preferences
• Market share of major players and their competitive strength
• Existing competition in the market
• Price trend analysis
• Key trend analysis
• Market entry strategies
• Market opportunity insights

The report focuses on the drivers, restraints, opportunities, and challenges in the market based on various factors geographically. Further, key players, major collaborations, merger & acquisitions along with trending innovation and business policies are reviewed in the report. The Automated Waste Collection System Market report is segmented on the basis of various market segments and their analysis, both in terms of value and volume, for each region for the period under consideration.

Automated Waste Collection System Market Segmentation

Market Segmentation

Regions Covered

• North America
• Latin America
• Europe
• MENA
• Asia Pacific
• Sub-Saharan Africa and
• Australasia

Automated Waste Collection System Market Analysis

The report covers below mentioned analysis, but is not limited to:

• Overview of Automated Waste Collection System Market
• Research Methodology
• Executive Summary
• Market Dynamics of Automated Waste Collection System Market
  • Driving Factors
  • Restraints
  • Opportunities
• Global Market Status and Forecast by Segment A
• Global Market Status and Forecast by Segment B
• Global Market Status and Forecast by Segment C
• Global Market Status and Forecast by Regions
• Upstream and Downstream Market Analysis of Automated Waste Collection System Market
• Cost and Gross Margin Analysis of Automated Waste Collection System Market
• Automated Waste Collection System Market Report - Global Industry Analysis, Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030
  • Competition Landscape
  • Market Share of Major Players
• Key Recommendations

The “Automated Waste Collection System Market Report - Global Industry Analysis, Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030” report helps the clients to take business decisions and to understand strategies of major players in the industry. The report delivers the market driven results supported by a mix of primary and secondary research. The report provides the results triangulated through authentic sources and upon conducting thorough primary interviews with the industry experts. The report includes the results on the areas where the client can focus and create point of parity and develop a competitive edge, based on real-time data results.

Automated Waste Collection System Market Key Stakeholders

Below are the key stakeholders for the Automated Waste Collection System Market:

• Manufacturers
• Distributors/Traders/Wholesalers
• Material/Component Manufacturers
• Industry Associations
• Downstream vendors

Automated Waste Collection System Market Report Scope

Report AttributeDetails
Base year2023
Historical data2018 – 2023
Forecast2024 - 2030
CAGR2024 - 2030
Quantitative UnitsValue (USD Million)
Report coverageRevenue Forecast, Competitive Landscape, Growth Factors, Trends and Strategies. Customized report options available on request
Segments coveredProduct type, technology, application, geography
Regions coveredNorth America, Latin America, Europe, MENA, Asia Pacific, Sub-Saharan Africa and Australasia
Countries coveredUS, UK, China, Japan, Germany, India, France, Brazil, Italy, Canada, Russia, South Korea, Australia, Spain, Mexico and others
Customization scopeAvailable on request
PricingVarious purchase options available as per your research needs. Discounts available on request

COVID-19 Impact Analysis

Like most other markets, the outbreak of COVID-19 had an unfavorable impact on the Automated Waste Collection System Market worldwide. This report discusses in detail the disruptions experienced by the market, the impact on flow of raw materials, manufacturing operations, production trends, consumer demand and the projected future of this market post pandemic.

The report has helped our clients:

• To describe and forecast the Automated Waste Collection System Market size, on the basis of various segmentations and geography, in terms of value and volume
• To measure the changing needs of customers/industries
• To provide detailed information regarding the drivers, restraints, opportunities, and challenges influencing the growth of the market
• To gain competitive intelligence and uncover new opportunities
• To analyse opportunities in the market for stakeholders by identifying high-growth segments in Automated Waste Collection System Market
• To strategically profile key players and provide details of the current competitive landscape
• To analyse strategic approaches adopted by players in the market, such as product launches and developments, acquisitions, collaborations, contracts, expansions, and partnerships

Report Customization

Citius Research provides free customization of reports as per your need. This report can be personalized to meet your requirements. Get in touch with our sales team, who will guarantee you to get a report that suits your necessities.

Customize This Report

Frequently Asked Questions

The Global Automated Waste Collection System Market size was valued at $XX billion in 2023 and is anticipated to reach $XX billion by 2030 growing at a CAGR of XX%
The global Automated Waste Collection System Market is expected to grow at a CAGR of XX% from 2023 to 2030.
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Table of Contents

Chapter 1. Introduction
  1.1. Market Scope
  1.2. Key Segmentations
  1.3. Research Objective
Chapter 2. Research Methodology & Assumptions
Chapter 3. Executive Summary
Chapter 4. Market Background
  4.1. Dynamics
    4.1.1. Drivers
    4.1.2. Restraints
    4.1.3. Opportunity
    4.1.4. Challenges
  4.2. Key Trends in the Impacting the Market
    4.2.1. Demand & Supply
  4.3. Industry SWOT Analysis
  4.4. Porter’s Five Forces Analysis
  4.5. Value and Supply Chain Analysis
  4.6. Macro-Economic Factors
  4.7. COVID-19 Impact Analysis
    4.7.1. Global and Regional Assessment
  4.8. Profit Margin Analysis
  4.9. Trade Analysis
    4.9.1. Importing Countries
    4.9.2. Exporting Countries
  4.10. Market Entry Strategies
  4.11. Market Assessment (US$ Mn and Units)
Chapter 5. Global Automated Waste Collection System Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Segment A
  5.1. By Segment A, 2024 - 2030
    5.1.1. Sub-Segment A
    5.1.2. Sub-Segment B
  5.2. Opportunity Analysis
Chapter 6. Global Automated Waste Collection System Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Segment B
  6.1. By Segment B, 2024 - 2030
    6.1.1. Sub-Segment A
    6.1.2. Sub-Segment B
  6.2. Opportunity Analysis
Chapter 7. Global Automated Waste Collection System Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Segment C
  7.1. By Segment C, 2024 - 2030
    7.1.1. Sub-Segment A
    7.1.2. Sub-Segment B
  7.2. Opportunity Analysis
Chapter 8. Global Automated Waste Collection System Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Region
  8.1. By Region, 2024 - 2030
    8.1.1. North America
    8.1.2. Latin America
    8.1.3. Europe
    8.1.4. MENA
    8.1.5. Asia Pacific
    8.1.6. Sub-Saharan Africa
    8.1.7. Australasia
  8.2. Opportunity Analysis
Chapter 9. North America Automated Waste Collection System Market Forecast and Trend Analysis
  9.1. Regional Overview
  9.2. Pricing Analysis
  9.3. Key Trends in the Region
    9.3.1. Supply and Demand
  9.4. Demographic Structure
  9.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    9.5.1. Sub-Segment A
    9.5.2. Sub-Segment B
  9.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    9.6.1. Sub-Segment A
    9.6.2. Sub-Segment B
  9.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    9.7.1. Sub-Segment A
    9.7.2. Sub-Segment B
  9.8. By Country, 2024 - 2030, (US$ Mn and Units)
    9.8.1. U.S.
    9.8.2. Canada
    9.8.3. Rest of North America
  9.9. Opportunity Analysis
Chapter 10. Latin America Automated Waste Collection System Market Forecast and Trend Analysis
  10.1. Regional Overview
  10.2. Pricing Analysis
  10.3. Key Trends in the Region
    10.3.1. Supply and Demand
  10.4. Demographic Structure
  10.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    10.5.1. Sub-Segment A
    10.5.2. Sub-Segment B
  10.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    10.6.1. Sub-Segment A
    10.6.2. Sub-Segment B
  10.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    10.7.1. Sub-Segment A
    10.7.2. Sub-Segment B
  10.8. By Country, 2024 - 2030, (US$ Mn and Units)
    10.8.1. Brazil
    10.8.2. Argentina
    10.8.3. Rest of Latin America
  10.9. Opportunity Analysis
Chapter 11. Europe Automated Waste Collection System Market Forecast and Trend Analysis
  11.1. Regional Overview
  11.2. Pricing Analysis
  11.3. Key Trends in the Region
    11.3.1. Supply and Demand
  11.4. Demographic Structure
  11.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    11.5.1. Sub-Segment A
    11.5.2. Sub-Segment B
  11.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    11.6.1. Sub-Segment A
    11.6.2. Sub-Segment B
  11.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    11.7.1. Sub-Segment A
    11.7.2. Sub-Segment B
  11.8. By Country, 2024 - 2030, (US$ Mn and Units)
    11.8.1. UK
    11.8.2. Germany
    11.8.3. France
    11.8.4. Spain
    11.8.5. Rest of Europe
  11.9. Opportunity Analysis
Chapter 12. MENA Automated Waste Collection System Market Forecast and Trend Analysis
  12.1. Regional Overview
  12.2. Pricing Analysis
  12.3. Key Trends in the Region
    12.3.1. Supply and Demand
  12.4. Demographic Structure
  12.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    12.5.1. Sub-Segment A
    12.5.2. Sub-Segment B
  12.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    12.6.1. Sub-Segment A
    12.6.2. Sub-Segment B
  12.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    12.7.1. Sub-Segment A
    12.7.2. Sub-Segment B
  12.8. By Country, 2024 - 2030, (US$ Mn and Units)
    12.8.1. Egypt
    12.8.2. Algeria
    12.8.3. GCC
    12.8.4. Rest of MENA
  12.9. Opportunity Analysis
Chapter 13. Asia Pacific Automated Waste Collection System Market Forecast and Trend Analysis
  13.1. Regional Overview
  13.2. Pricing Analysis
  13.3. Key Trends in the Region
    13.3.1. Supply and Demand
  13.4. Demographic Structure
  13.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    13.5.1. Sub-Segment A
    13.5.2. Sub-Segment B
  13.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    13.6.1. Sub-Segment A
    13.6.2. Sub-Segment B
  13.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    13.7.1. Sub-Segment A
    13.7.2. Sub-Segment B
  13.8. By Country, 2024 - 2030, (US$ Mn and Units)
    13.8.1. India
    13.8.2. China
    13.8.3. Japan
    13.8.4. ASEAN
    13.8.5. Rest of Asia Pacific
  13.9. Opportunity Analysis
Chapter 14. Sub-Saharan Africa Automated Waste Collection System Market Forecast and Trend Analysis
  14.1. Regional Overview
  14.2. Pricing Analysis
  14.3. Key Trends in the Region
    14.3.1. Supply and Demand
  14.4. Demographic Structure
  14.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    14.5.1. Sub-Segment A
    14.5.2. Sub-Segment B
  14.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    14.6.1. Sub-Segment A
    14.6.2. Sub-Segment B
  14.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    14.7.1. Sub-Segment A
    14.7.2. Sub-Segment B
  14.8. By Country, 2024 - 2030, (US$ Mn and Units)
    14.8.1. Ethiopia
    14.8.2. Nigeria
    14.8.3. Rest of Sub-Saharan Africa
  14.9. Opportunity Analysis
Chapter 15. Australasia Automated Waste Collection System Market Forecast and Trend Analysis
  15.1. Regional Overview
  15.2. Pricing Analysis
  15.3. Key Trends in the Region
    15.3.1. Supply and Demand
  15.4. Demographic Structure
  15.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    15.5.1. Sub-Segment A
    15.5.2. Sub-Segment B
  15.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    15.6.1. Sub-Segment A
    15.6.2. Sub-Segment B
  15.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    15.7.1. Sub-Segment A
    15.7.2. Sub-Segment B
  15.8. By Country, 2024 - 2030, (US$ Mn and Units)
    15.8.1. Australia
    15.8.2. New Zealand
    15.8.3. Rest of Australasia
  15.9. Opportunity Analysis
Chapter 16. Competition Analysis
  16.1. Competitive Benchmarking
    16.1.1. Top Player’s Market Share
    16.1.2. Price and Product Comparison
  16.2. Company Profiles
    16.2.1. Company A
      16.2.1.1. Company Overview
      16.2.1.2. Segmental Revenue
      16.2.1.3. Product Portfolio
      16.2.1.4. Key Developments
      16.2.1.5. Strategic Outlook
    16.2.2. Company B
      16.2.2.1. Company Overview
      16.2.2.2. Segmental Revenue
      16.2.2.3. Product Portfolio
      16.2.2.4. Key Developments
      16.2.2.5. Strategic Outlook
    16.2.3. Company C
      16.2.3.1. Company Overview
      16.2.3.2. Segmental Revenue
      16.2.3.3. Product Portfolio
      16.2.3.4. Key Developments
      16.2.3.5. Strategic Outlook
    16.2.4. Company D
      16.2.4.1. Company Overview
      16.2.4.2. Segmental Revenue
      16.2.4.3. Product Portfolio
      16.2.4.4. Key Developments
      16.2.4.5. Strategic Outlook
    16.2.5. Company E
      16.2.5.1. Company Overview
      16.2.5.2. Segmental Revenue
      16.2.5.3. Product Portfolio
      16.2.5.4. Key Developments
      16.2.5.5. Strategic Outlook
    16.2.6. Company F
      16.2.6.1. Company Overview
      16.2.6.2. Segmental Revenue
      16.2.6.3. Product Portfolio
      16.2.6.4. Key Developments
      16.2.6.5. Strategic Outlook
    16.2.7. Company G
      16.2.7.1. Company Overview
      16.2.7.2. Segmental Revenue
      16.2.7.3. Product Portfolio
      16.2.7.4. Key Developments
      16.2.7.5. Strategic Outlook
    16.2.8. Company H
      16.2.8.1. Company Overview
      16.2.8.2. Segmental Revenue
      16.2.8.3. Product Portfolio
      16.2.8.4. Key Developments
      16.2.8.5. Strategic Outlook
    16.2.9. Company I
      16.2.9.1. Company Overview
      16.2.9.2. Segmental Revenue
      16.2.9.3. Product Portfolio
      16.2.9.4. Key Developments
      16.2.9.5. Strategic Outlook
    16.2.10. Company J
      16.2.10.1. Company Overview
      16.2.10.2. Segmental Revenue
      16.2.10.3. Product Portfolio
      16.2.10.4. Key Developments
      16.2.10.5. Strategic Outlook
Chapter 17. Go-To-Market Strategy

Research Methodology

We follow a robust research methodology to analyze the market in order to provide our clients with qualitative and quantitative analysis which has a very low or negligible deviance. Extensive secondary research supported by primary data collection methods help us to thoroughly understand and gauge the market. We incorporate both top-down and bottom-up approach for estimating the market. The below mentioned methods are then adopted to triangulate and validate the market.

Secondary data collection and interpretation

Secondary research includes sources such as published books, articles in journals, news media and published businesses, government and international body publications, and associations. Sources also include paid databases such as Hoovers, Thomson Reuters, Passport and others. Data derived through secondary sources is further validated through primary sources. The secondary sources also include major manufacturers mapped on the basis of revenues, product portfolios, and sales channels.

Primary data collection

Primary data collection methods include conducting interviews with industry experts and various stakeholders across the supply chain, such as raw material suppliers, manufacturers, product distributors and customers. The interviews are either telephonic or face-to-face, or even a combination of both. Prevailing trends in the industry are gathered by conducting surveys. Primary interviews also help us to understand the market drivers, restraints and opportunities, along with the challenges in the market. This method helps us in validating the data gathered through secondary sources, further triangulating the data and developing it through our statistical tools. We generally conduct interviews with -

  • CEOs, Directors, and VPs
  • Sales and Marketing Managers
  • Plant Heads and Manufacturing Department Heads
  • Product Specialists

Supply Side and Demand Side Data Collection

Supply side analysis is based on the data collected from the manufacturers and the product providers in terms of their segmental revenues. Secondary sources for this type of analysis include company annual reports and publications, associations and organisations, government publications and others.

Demand side analysis is based upon the consumer insights who are the end users of the particular product in question. They could be an individual user or an organisation. Such data is gathered through consumer surveys and focused group interviews.

Market Engineering

As a primary step, in order to develop the market numbers we follow a vigorous methodology that includes studying the parent market of the niche product and understanding the industry trends, acceptance among customers of the product, challenges, future growth, and others, followed by further breaking down the market under consideration into various segments and sub-markets. Additionally, in order to cross-validate the market, we also determine the top players in the market, along with their segmental revenues for the said market. Our secondary sources help us to validate the market share of the top players. Using both the qualitative and quantitative analysis of all the possible factors helps us determine the market numbers which are inclined towards accuracy.

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