Air Entrainment Meters for Mortar Market Report, Global Industry Analysis, Market Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2023 - 2030

  • Published Date: Jan, 2024
  • Report ID: CR0206810
  • Format: Electronic (PDF)
  • Number of Pages: 205
  • Author(s): Joshi, Madhavi

Report Overview

The Air Entrainment Meters for Mortar Market size was estimated at USD 85 million in 2023 and is projected to reach USD 140 million by 2030, exhibiting a compound annual growth rate (CAGR) of 7.50% during the forecast period (2024-2030).

Air Entrainment Meters for Mortar Market

(Market Size)
$85 million
$140 million
2023
2030
Source: Citius Research
Study Period 2018 - 2030
Base Year For Estimation 2023
Forecast Data Period 2024 - 2030
CAGR (2024-2030) 7.50%
2023 Market Size USD 85 million
2030 Market Size USD 140 million
Key Players Humboldt, Gilson, ELE International, CONTROLS, Matest

Market Summary

The air entrainment meters for mortar market represents a specialized segment within the construction machinery and equipment industry, focused on precision instruments essential for quality control in concrete and mortar production. These devices are engineered to measure the air content within mortar mixes, a critical parameter that directly influences the durability, workability, and frost resistance of the final construction material. The market caters primarily to construction companies, material testing laboratories, and infrastructure development projects where adherence to stringent quality standards is non-negotiable. Demand is largely driven by global infrastructure development, urbanization trends, and the increasing enforcement of building codes that mandate precise air entrainment levels to ensure structural integrity and longevity. Manufacturers in this space are continually innovating to enhance accuracy, user-friendliness, and integration with digital data management systems, responding to the industry's shift towards automation and smart construction practices. The competitive landscape is characterized by the presence of established players offering robust, reliable meters alongside newer entrants introducing advanced features such as wireless connectivity and automated calibration. As construction practices evolve towards sustainability and resilience, the role of air entrainment meters becomes increasingly pivotal, positioning this market for steady growth aligned with global construction activity.

Key Highlights

The air entrainment meters for mortar market is distinguished by several key factors that underscore its importance and trajectory. A primary highlight is the technological advancement in meter design, with modern units featuring digital displays, automated pressure adjustment, and compliance with international standards such as ASTM C185 and AASHTO T137. These innovations reduce human error and enhance repeatability in testing procedures. Another significant aspect is the critical role these instruments play in cold-climate construction, where proper air entrainment is vital to prevent freeze-thaw damage, thereby extending the service life of concrete structures. The market also benefits from the global emphasis on infrastructure resilience and repair, particularly in developed regions with aging infrastructure that requires meticulous material assessment. Furthermore, leading companies like Humboldt Mfg. Co., Gilson Company, Inc., and CONTROLS Group are actively engaged in product development, focusing on portable, durable, and easy-to-use meters that cater to field and laboratory applications. The integration of these devices with building information modeling (BIM) and other digital construction tools represents a forward-looking trend, enabling seamless data flow and quality assurance throughout project lifecycles. These highlights collectively emphasize the market's alignment with broader industry movements towards precision, efficiency, and sustainability in construction practices.

Drivers, Opportunities & Restraints

The growth of the air entrainment meters for mortar market is propelled by several drivers, including stringent government regulations and building codes that mandate specific air content levels in mortar to ensure structural durability and safety. The global surge in infrastructure projects, particularly in emerging economies, fuels demand for reliable testing equipment to maintain construction quality. Additionally, the increasing awareness among contractors and engineers about the long-term cost benefits of using high-quality, durable materials drives adoption. Opportunities in this market are abundant, particularly in the development of smart, connected meters that offer real-time data logging, cloud integration, and remote monitoring capabilities. The expansion of the construction industry into harsh environments and the growing focus on sustainable building practices also present avenues for innovation and market expansion. However, the market faces restraints such as the high initial cost of advanced meters, which can be a barrier for small and medium-sized enterprises. Economic fluctuations and reduced construction activity in certain regions can temporarily dampen demand. Moreover, the need for skilled operators to accurately use these instruments poses a challenge, as improper use can lead to erroneous results, potentially limiting widespread adoption in less technical environments.

Concentration Insights

The air entrainment meters for mortar market exhibits a concentrated competitive landscape, dominated by a few key players who have established strong brand recognition and extensive distribution networks. Companies such as Humboldt Mfg. Co., Gilson Company, Inc., CONTROLS Group, ELE International, and Matest hold significant market shares, leveraging their expertise in construction testing equipment and long-standing relationships with industry stakeholders. These leaders focus on continuous product innovation, offering a range of meters from basic manual models to advanced automated systems to cater to diverse customer needs. The market concentration is also influenced by regional presence, with North American and European companies historically leading due to early adoption of strict construction standards. However, competition is intensifying as manufacturers from Asia-Pacific, particularly in China and India, expand their offerings, often at competitive price points. This dynamic encourages existing players to enhance their product portfolios and service offerings, including training and support, to maintain their positions. The concentration insights reveal a market where technological prowess, regulatory compliance, and global reach are critical factors for sustained leadership, while newer entrants challenge incumbents through cost efficiency and localized solutions.

Type Insights

Air entrainment meters for mortar are primarily categorized into two main types: manual and automatic meters. Manual meters, often referred to as volumetric methods, involve traditional techniques where the operator measures air content by applying pressure and observing displacement in a calibrated chamber. These are valued for their simplicity, lower cost, and reliability in field conditions, making them popular among small contractors and in regions with budget constraints. Automatic meters, on the other hand, incorporate electronic sensors, digital displays, and automated pressure control systems to provide highly accurate readings with minimal operator intervention. These advanced models are increasingly preferred in laboratories and large-scale construction projects due to their precision, efficiency, and ability to integrate with digital data management systems. The trend towards automation is driven by the need for faster, error-free testing and compliance with evolving international standards. Additionally, some manufacturers offer hybrid models that combine elements of both types, providing flexibility for various applications. The type insights indicate a gradual shift towards automatic meters as construction practices become more technologically advanced, though manual meters remain relevant in cost-sensitive and less technically demanding environments.

Application Insights

Air entrainment meters for mortar find applications across multiple segments within the construction and building materials industry. The primary application is in quality control and assurance during the production and placement of mortar and concrete, ensuring that the air content meets specified standards for durability and performance. This is critical in ready-mix concrete plants, precast concrete manufacturing, and on-site construction projects, where improper air entrainment can lead to reduced strength and susceptibility to environmental damage. Another significant application is in research and development laboratories, where these meters are used to test new mix designs, additives, and materials for optimizing performance characteristics. Educational institutions also utilize these instruments for training purposes, familiarizing students with industry-standard testing procedures. Furthermore, the maintenance and rehabilitation of existing infrastructure, such as bridges, roads, and buildings, require accurate air content measurement to assess material condition and plan repairs. The application insights highlight the versatility of these meters, serving not only new construction but also the growing sector of infrastructure upkeep and innovation in material science, underscoring their indispensable role in ensuring structural integrity and longevity.

Regional Insights

The demand for air entrainment meters for mortar varies significantly across regions, influenced by construction activity, regulatory frameworks, and economic conditions. North America represents a mature market, characterized by strict adherence to building codes such as those set by ASTM and AASHTO, driving consistent demand for high-precision meters. The region's focus on infrastructure maintenance and resilience further sustains market growth. Europe follows a similar pattern, with robust regulations and a strong emphasis on quality in construction, particularly in countries like Germany, the UK, and France. The Asia-Pacific region is emerging as a high-growth area, fueled by rapid urbanization, massive infrastructure projects in countries like China and India, and increasing adoption of international construction standards. Latin America and the Middle East & Africa show promising potential, though growth is more uneven, dependent on economic stability and investment in construction sectors. Regional insights reveal that developed markets prioritize advanced, automated meters, while emerging economies often exhibit higher demand for cost-effective, manual models. Nonetheless, the global trend towards infrastructure development and quality assurance ensures that all regions contribute to the overall market dynamics, with opportunities for expansion in less saturated markets.

Company Insights

The competitive landscape of the air entrainment meters for mortar market features several prominent companies that drive innovation and set industry standards. Humboldt Mfg. Co. is a well-established player known for its comprehensive range of testing equipment, including reliable and user-friendly air entrainment meters that comply with international standards. Gilson Company, Inc. offers advanced solutions with a focus on precision and durability, catering to both laboratory and field applications. CONTROLS Group stands out for its extensive product portfolio and global presence, providing automated meters that integrate seamlessly with modern construction practices. ELE International is recognized for its innovative approaches, such as digital data management features, enhancing efficiency in quality control processes. Matest offers robust meters designed for harsh environments, appealing to contractors needing dependable field equipment. Other notable participants include Test Mark Industries and NL Scientific Instruments, which contribute to market diversity with competitive offerings. These companies compete on factors such as product accuracy, compliance with standards, after-sales support, and technological advancements. Strategic initiatives often include partnerships with construction firms, participation in industry exhibitions, and continuous research to develop next-generation meters that address evolving customer needs, ensuring their leadership in a specialized but critical market segment.

Recent Developments

Recent developments in the air entrainment meters for mortar market reflect a strong trend towards digitalization and enhanced user experience. Leading manufacturers have introduced new models with features such as touchscreen interfaces, Bluetooth connectivity for wireless data transfer, and compatibility with mobile applications that allow real-time monitoring and reporting. For instance, companies like Humboldt and Gilson have launched updated versions of their meters with improved calibration algorithms and greater accuracy, responding to feedback from industry professionals. There is also a growing emphasis on sustainability, with developments focused on creating more energy-efficient devices and using environmentally friendly materials in production. Additionally, strategic acquisitions and collaborations have been observed, such as larger firms acquiring smaller innovators to expand their technological capabilities and market reach. Training and support services have been enhanced, with companies offering online tutorials and virtual assistance to help users maximize instrument efficacy. These developments indicate a market that is rapidly adapting to the digital transformation in construction, aiming to provide solutions that not only meet regulatory requirements but also integrate smoothly with modern project management tools, thereby improving overall efficiency and reliability in mortar testing processes.

Report Segmentation

The air entrainment meters for mortar market can be segmented based on type, application, end-user, and region to provide a detailed understanding of its structure and dynamics. By type, the market is divided into manual and automatic meters, each catering to different user preferences and requirements for precision and cost. Application-wise, segmentation includes quality control in concrete production, research and development activities, educational purposes, and infrastructure maintenance, highlighting the diverse uses of these instruments. End-user segmentation covers ready-mix concrete plants, construction companies, material testing laboratories, and academic institutions, reflecting the broad spectrum of customers who rely on these devices for accurate air content measurement. Geographically, the market is analyzed across North America, Europe, Asia-Pacific, Latin America, and the Middle East & Africa, each region exhibiting unique demand patterns influenced by local construction practices and regulatory environments. This multi-faceted segmentation allows for a comprehensive analysis of market trends, customer behavior, and growth opportunities, enabling stakeholders to make informed decisions regarding product development, marketing strategies, and investment priorities in this specialized sector.

FAQs

What is an air entrainment meter for mortar? An air entrainment meter for mortar is a precision instrument used to measure the air content within mortar or concrete mixes. This measurement is crucial for ensuring the material's durability, workability, and resistance to freeze-thaw cycles, directly impacting the longevity and safety of construction projects.

How does an air entrainment meter work? Air entrainment meters operate typically on the pressure method principle. A sample of mortar is placed in a sealed chamber, and pressure is applied to compress the air within the mix. The reduction in volume is measured to calculate the percentage of entrained air, providing an accurate reading of air content essential for quality control.

Why is air entrainment important in mortar? Air entrainment is vital because it improves the mortar's resistance to cracking and scaling caused by freeze-thaw cycles in cold climates. It also enhances workability during placement and finishing, reduces water demand, and increases overall durability, making it a key factor in meeting construction standards and ensuring structural integrity.

What are the standards for air entrainment testing? Common standards include ASTM C185 and AASHTO T137, which specify the procedures for determining air content in hydraulic cement mortar. These standards ensure consistency and accuracy in testing, helping construction professionals comply with regulatory requirements and maintain high-quality outcomes in their projects.

Can air entrainment meters be used for both field and laboratory testing? Yes, air entrainment meters are designed for use in both field and laboratory settings. Portable models are available for on-site testing, providing immediate results for quality assurance during construction, while more precise, stationary units are used in laboratories for detailed analysis and research purposes.

How often should air entrainment meters be calibrated? Calibration frequency depends on usage and manufacturer recommendations, but generally, it should be performed annually or after any significant impact or repair. Regular calibration ensures accuracy and reliability of measurements, which is critical for maintaining compliance with industry standards and avoiding costly errors in construction quality.

Citius Research has developed a research report titled “Air Entrainment Meters for Mortar Market Report - Global Industry Analysis, Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030” delivering key insights regarding business intelligence and providing concrete business strategies to clients in the form of a detailed syndicated report. The report details out the factors such as business environment, industry trend, growth opportunities, competition, pricing, global and regional market analysis, and other market related factors.

Details included in the report for the years 2024 through 2030

• Air Entrainment Meters for Mortar Market Potential
• Segment-wise breakup
• Compounded annual growth rate (CAGR) for the next 6 years
• Key customers and their preferences
• Market share of major players and their competitive strength
• Existing competition in the market
• Price trend analysis
• Key trend analysis
• Market entry strategies
• Market opportunity insights

The report focuses on the drivers, restraints, opportunities, and challenges in the market based on various factors geographically. Further, key players, major collaborations, merger & acquisitions along with trending innovation and business policies are reviewed in the report. The Air Entrainment Meters for Mortar Market report is segmented on the basis of various market segments and their analysis, both in terms of value and volume, for each region for the period under consideration.

Air Entrainment Meters for Mortar Market Segmentation

Market Segmentation

Regions Covered

• North America
• Latin America
• Europe
• MENA
• Asia Pacific
• Sub-Saharan Africa and
• Australasia

Air Entrainment Meters for Mortar Market Analysis

The report covers below mentioned analysis, but is not limited to:

• Overview of Air Entrainment Meters for Mortar Market
• Research Methodology
• Executive Summary
• Market Dynamics of Air Entrainment Meters for Mortar Market
  • Driving Factors
  • Restraints
  • Opportunities
• Global Market Status and Forecast by Segment A
• Global Market Status and Forecast by Segment B
• Global Market Status and Forecast by Segment C
• Global Market Status and Forecast by Regions
• Upstream and Downstream Market Analysis of Air Entrainment Meters for Mortar Market
• Cost and Gross Margin Analysis of Air Entrainment Meters for Mortar Market
• Air Entrainment Meters for Mortar Market Report - Global Industry Analysis, Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030
  • Competition Landscape
  • Market Share of Major Players
• Key Recommendations

The “Air Entrainment Meters for Mortar Market Report - Global Industry Analysis, Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030” report helps the clients to take business decisions and to understand strategies of major players in the industry. The report delivers the market driven results supported by a mix of primary and secondary research. The report provides the results triangulated through authentic sources and upon conducting thorough primary interviews with the industry experts. The report includes the results on the areas where the client can focus and create point of parity and develop a competitive edge, based on real-time data results.

Air Entrainment Meters for Mortar Market Key Stakeholders

Below are the key stakeholders for the Air Entrainment Meters for Mortar Market:

• Manufacturers
• Distributors/Traders/Wholesalers
• Material/Component Manufacturers
• Industry Associations
• Downstream vendors

Air Entrainment Meters for Mortar Market Report Scope

Report AttributeDetails
Base year2023
Historical data2018 – 2023
Forecast2024 - 2030
CAGR2024 - 2030
Quantitative UnitsValue (USD Million)
Report coverageRevenue Forecast, Competitive Landscape, Growth Factors, Trends and Strategies. Customized report options available on request
Segments coveredProduct type, technology, application, geography
Regions coveredNorth America, Latin America, Europe, MENA, Asia Pacific, Sub-Saharan Africa and Australasia
Countries coveredUS, UK, China, Japan, Germany, India, France, Brazil, Italy, Canada, Russia, South Korea, Australia, Spain, Mexico and others
Customization scopeAvailable on request
PricingVarious purchase options available as per your research needs. Discounts available on request

COVID-19 Impact Analysis

Like most other markets, the outbreak of COVID-19 had an unfavorable impact on the Air Entrainment Meters for Mortar Market worldwide. This report discusses in detail the disruptions experienced by the market, the impact on flow of raw materials, manufacturing operations, production trends, consumer demand and the projected future of this market post pandemic.

The report has helped our clients:

• To describe and forecast the Air Entrainment Meters for Mortar Market size, on the basis of various segmentations and geography, in terms of value and volume
• To measure the changing needs of customers/industries
• To provide detailed information regarding the drivers, restraints, opportunities, and challenges influencing the growth of the market
• To gain competitive intelligence and uncover new opportunities
• To analyse opportunities in the market for stakeholders by identifying high-growth segments in Air Entrainment Meters for Mortar Market
• To strategically profile key players and provide details of the current competitive landscape
• To analyse strategic approaches adopted by players in the market, such as product launches and developments, acquisitions, collaborations, contracts, expansions, and partnerships

Report Customization

Citius Research provides free customization of reports as per your need. This report can be personalized to meet your requirements. Get in touch with our sales team, who will guarantee you to get a report that suits your necessities.

Customize This Report

Frequently Asked Questions

The Global Air Entrainment Meters for Mortar Market size was valued at $XX billion in 2023 and is anticipated to reach $XX billion by 2030 growing at a CAGR of XX%
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Table of Contents

Chapter 1. Introduction
  1.1. Market Scope
  1.2. Key Segmentations
  1.3. Research Objective
Chapter 2. Research Methodology & Assumptions
Chapter 3. Executive Summary
Chapter 4. Market Background
  4.1. Dynamics
    4.1.1. Drivers
    4.1.2. Restraints
    4.1.3. Opportunity
    4.1.4. Challenges
  4.2. Key Trends in the Impacting the Market
    4.2.1. Demand & Supply
  4.3. Industry SWOT Analysis
  4.4. Porter’s Five Forces Analysis
  4.5. Value and Supply Chain Analysis
  4.6. Macro-Economic Factors
  4.7. COVID-19 Impact Analysis
    4.7.1. Global and Regional Assessment
  4.8. Profit Margin Analysis
  4.9. Trade Analysis
    4.9.1. Importing Countries
    4.9.2. Exporting Countries
  4.10. Market Entry Strategies
  4.11. Market Assessment (US$ Mn and Units)
Chapter 5. Global Air Entrainment Meters for Mortar Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Segment A
  5.1. By Segment A, 2024 - 2030
    5.1.1. Sub-Segment A
    5.1.2. Sub-Segment B
  5.2. Opportunity Analysis
Chapter 6. Global Air Entrainment Meters for Mortar Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Segment B
  6.1. By Segment B, 2024 - 2030
    6.1.1. Sub-Segment A
    6.1.2. Sub-Segment B
  6.2. Opportunity Analysis
Chapter 7. Global Air Entrainment Meters for Mortar Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Segment C
  7.1. By Segment C, 2024 - 2030
    7.1.1. Sub-Segment A
    7.1.2. Sub-Segment B
  7.2. Opportunity Analysis
Chapter 8. Global Air Entrainment Meters for Mortar Market Size (US$ Mn and Units), Forecast and Trend Analysis, By Region
  8.1. By Region, 2024 - 2030
    8.1.1. North America
    8.1.2. Latin America
    8.1.3. Europe
    8.1.4. MENA
    8.1.5. Asia Pacific
    8.1.6. Sub-Saharan Africa
    8.1.7. Australasia
  8.2. Opportunity Analysis
Chapter 9. North America Air Entrainment Meters for Mortar Market Forecast and Trend Analysis
  9.1. Regional Overview
  9.2. Pricing Analysis
  9.3. Key Trends in the Region
    9.3.1. Supply and Demand
  9.4. Demographic Structure
  9.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    9.5.1. Sub-Segment A
    9.5.2. Sub-Segment B
  9.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    9.6.1. Sub-Segment A
    9.6.2. Sub-Segment B
  9.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    9.7.1. Sub-Segment A
    9.7.2. Sub-Segment B
  9.8. By Country, 2024 - 2030, (US$ Mn and Units)
    9.8.1. U.S.
    9.8.2. Canada
    9.8.3. Rest of North America
  9.9. Opportunity Analysis
Chapter 10. Latin America Air Entrainment Meters for Mortar Market Forecast and Trend Analysis
  10.1. Regional Overview
  10.2. Pricing Analysis
  10.3. Key Trends in the Region
    10.3.1. Supply and Demand
  10.4. Demographic Structure
  10.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    10.5.1. Sub-Segment A
    10.5.2. Sub-Segment B
  10.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    10.6.1. Sub-Segment A
    10.6.2. Sub-Segment B
  10.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    10.7.1. Sub-Segment A
    10.7.2. Sub-Segment B
  10.8. By Country, 2024 - 2030, (US$ Mn and Units)
    10.8.1. Brazil
    10.8.2. Argentina
    10.8.3. Rest of Latin America
  10.9. Opportunity Analysis
Chapter 11. Europe Air Entrainment Meters for Mortar Market Forecast and Trend Analysis
  11.1. Regional Overview
  11.2. Pricing Analysis
  11.3. Key Trends in the Region
    11.3.1. Supply and Demand
  11.4. Demographic Structure
  11.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    11.5.1. Sub-Segment A
    11.5.2. Sub-Segment B
  11.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    11.6.1. Sub-Segment A
    11.6.2. Sub-Segment B
  11.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    11.7.1. Sub-Segment A
    11.7.2. Sub-Segment B
  11.8. By Country, 2024 - 2030, (US$ Mn and Units)
    11.8.1. UK
    11.8.2. Germany
    11.8.3. France
    11.8.4. Spain
    11.8.5. Rest of Europe
  11.9. Opportunity Analysis
Chapter 12. MENA Air Entrainment Meters for Mortar Market Forecast and Trend Analysis
  12.1. Regional Overview
  12.2. Pricing Analysis
  12.3. Key Trends in the Region
    12.3.1. Supply and Demand
  12.4. Demographic Structure
  12.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    12.5.1. Sub-Segment A
    12.5.2. Sub-Segment B
  12.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    12.6.1. Sub-Segment A
    12.6.2. Sub-Segment B
  12.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    12.7.1. Sub-Segment A
    12.7.2. Sub-Segment B
  12.8. By Country, 2024 - 2030, (US$ Mn and Units)
    12.8.1. Egypt
    12.8.2. Algeria
    12.8.3. GCC
    12.8.4. Rest of MENA
  12.9. Opportunity Analysis
Chapter 13. Asia Pacific Air Entrainment Meters for Mortar Market Forecast and Trend Analysis
  13.1. Regional Overview
  13.2. Pricing Analysis
  13.3. Key Trends in the Region
    13.3.1. Supply and Demand
  13.4. Demographic Structure
  13.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    13.5.1. Sub-Segment A
    13.5.2. Sub-Segment B
  13.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    13.6.1. Sub-Segment A
    13.6.2. Sub-Segment B
  13.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    13.7.1. Sub-Segment A
    13.7.2. Sub-Segment B
  13.8. By Country, 2024 - 2030, (US$ Mn and Units)
    13.8.1. India
    13.8.2. China
    13.8.3. Japan
    13.8.4. ASEAN
    13.8.5. Rest of Asia Pacific
  13.9. Opportunity Analysis
Chapter 14. Sub-Saharan Africa Air Entrainment Meters for Mortar Market Forecast and Trend Analysis
  14.1. Regional Overview
  14.2. Pricing Analysis
  14.3. Key Trends in the Region
    14.3.1. Supply and Demand
  14.4. Demographic Structure
  14.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    14.5.1. Sub-Segment A
    14.5.2. Sub-Segment B
  14.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    14.6.1. Sub-Segment A
    14.6.2. Sub-Segment B
  14.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    14.7.1. Sub-Segment A
    14.7.2. Sub-Segment B
  14.8. By Country, 2024 - 2030, (US$ Mn and Units)
    14.8.1. Ethiopia
    14.8.2. Nigeria
    14.8.3. Rest of Sub-Saharan Africa
  14.9. Opportunity Analysis
Chapter 15. Australasia Air Entrainment Meters for Mortar Market Forecast and Trend Analysis
  15.1. Regional Overview
  15.2. Pricing Analysis
  15.3. Key Trends in the Region
    15.3.1. Supply and Demand
  15.4. Demographic Structure
  15.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    15.5.1. Sub-Segment A
    15.5.2. Sub-Segment B
  15.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    15.6.1. Sub-Segment A
    15.6.2. Sub-Segment B
  15.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    15.7.1. Sub-Segment A
    15.7.2. Sub-Segment B
  15.8. By Country, 2024 - 2030, (US$ Mn and Units)
    15.8.1. Australia
    15.8.2. New Zealand
    15.8.3. Rest of Australasia
  15.9. Opportunity Analysis
Chapter 16. Competition Analysis
  16.1. Competitive Benchmarking
    16.1.1. Top Player’s Market Share
    16.1.2. Price and Product Comparison
  16.2. Company Profiles
    16.2.1. Company A
      16.2.1.1. Company Overview
      16.2.1.2. Segmental Revenue
      16.2.1.3. Product Portfolio
      16.2.1.4. Key Developments
      16.2.1.5. Strategic Outlook
    16.2.2. Company B
      16.2.2.1. Company Overview
      16.2.2.2. Segmental Revenue
      16.2.2.3. Product Portfolio
      16.2.2.4. Key Developments
      16.2.2.5. Strategic Outlook
    16.2.3. Company C
      16.2.3.1. Company Overview
      16.2.3.2. Segmental Revenue
      16.2.3.3. Product Portfolio
      16.2.3.4. Key Developments
      16.2.3.5. Strategic Outlook
    16.2.4. Company D
      16.2.4.1. Company Overview
      16.2.4.2. Segmental Revenue
      16.2.4.3. Product Portfolio
      16.2.4.4. Key Developments
      16.2.4.5. Strategic Outlook
    16.2.5. Company E
      16.2.5.1. Company Overview
      16.2.5.2. Segmental Revenue
      16.2.5.3. Product Portfolio
      16.2.5.4. Key Developments
      16.2.5.5. Strategic Outlook
    16.2.6. Company F
      16.2.6.1. Company Overview
      16.2.6.2. Segmental Revenue
      16.2.6.3. Product Portfolio
      16.2.6.4. Key Developments
      16.2.6.5. Strategic Outlook
    16.2.7. Company G
      16.2.7.1. Company Overview
      16.2.7.2. Segmental Revenue
      16.2.7.3. Product Portfolio
      16.2.7.4. Key Developments
      16.2.7.5. Strategic Outlook
    16.2.8. Company H
      16.2.8.1. Company Overview
      16.2.8.2. Segmental Revenue
      16.2.8.3. Product Portfolio
      16.2.8.4. Key Developments
      16.2.8.5. Strategic Outlook
    16.2.9. Company I
      16.2.9.1. Company Overview
      16.2.9.2. Segmental Revenue
      16.2.9.3. Product Portfolio
      16.2.9.4. Key Developments
      16.2.9.5. Strategic Outlook
    16.2.10. Company J
      16.2.10.1. Company Overview
      16.2.10.2. Segmental Revenue
      16.2.10.3. Product Portfolio
      16.2.10.4. Key Developments
      16.2.10.5. Strategic Outlook
Chapter 17. Go-To-Market Strategy

Research Methodology

We follow a robust research methodology to analyze the market in order to provide our clients with qualitative and quantitative analysis which has a very low or negligible deviance. Extensive secondary research supported by primary data collection methods help us to thoroughly understand and gauge the market. We incorporate both top-down and bottom-up approach for estimating the market. The below mentioned methods are then adopted to triangulate and validate the market.

Secondary data collection and interpretation

Secondary research includes sources such as published books, articles in journals, news media and published businesses, government and international body publications, and associations. Sources also include paid databases such as Hoovers, Thomson Reuters, Passport and others. Data derived through secondary sources is further validated through primary sources. The secondary sources also include major manufacturers mapped on the basis of revenues, product portfolios, and sales channels.

Primary data collection

Primary data collection methods include conducting interviews with industry experts and various stakeholders across the supply chain, such as raw material suppliers, manufacturers, product distributors and customers. The interviews are either telephonic or face-to-face, or even a combination of both. Prevailing trends in the industry are gathered by conducting surveys. Primary interviews also help us to understand the market drivers, restraints and opportunities, along with the challenges in the market. This method helps us in validating the data gathered through secondary sources, further triangulating the data and developing it through our statistical tools. We generally conduct interviews with -

  • CEOs, Directors, and VPs
  • Sales and Marketing Managers
  • Plant Heads and Manufacturing Department Heads
  • Product Specialists

Supply Side and Demand Side Data Collection

Supply side analysis is based on the data collected from the manufacturers and the product providers in terms of their segmental revenues. Secondary sources for this type of analysis include company annual reports and publications, associations and organisations, government publications and others.

Demand side analysis is based upon the consumer insights who are the end users of the particular product in question. They could be an individual user or an organisation. Such data is gathered through consumer surveys and focused group interviews.

Market Engineering

As a primary step, in order to develop the market numbers we follow a vigorous methodology that includes studying the parent market of the niche product and understanding the industry trends, acceptance among customers of the product, challenges, future growth, and others, followed by further breaking down the market under consideration into various segments and sub-markets. Additionally, in order to cross-validate the market, we also determine the top players in the market, along with their segmental revenues for the said market. Our secondary sources help us to validate the market share of the top players. Using both the qualitative and quantitative analysis of all the possible factors helps us determine the market numbers which are inclined towards accuracy.

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