AfterMarket Report, Global Industry Analysis, Market Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2023 - 2030

  • Published Date: Jan, 2024
  • Report ID: CR0186792
  • Format: Electronic (PDF)
  • Number of Pages: 191
  • Author(s): Joshi, Madhavi

Report Overview

The AfterMarket size was estimated at USD 420 billion in 2023 and is projected to reach USD 650 billion by 2030, exhibiting a compound annual growth rate (CAGR) of 6.50% during the forecast period (2024-2030).

AfterMarket

(Market Size)
$420 billion
$650 billion
2023
2030
Source: Citius Research
Study Period 2018 - 2030
Base Year For Estimation 2023
Forecast Data Period 2024 - 2030
CAGR (2024-2030) 6.50%
2023 Market Size USD 420 billion
2030 Market Size USD 650 billion
Key Players Bosch, Denso, Continental, ZF, Magna

Market Summary

The automotive aftermarket represents a critical segment within the broader automotive and transportation industry, focusing on the manufacturing, remanufacturing, distribution, retailing, and installation of vehicle parts, equipment, and accessories after the original sale of the vehicle. This vast ecosystem supports the maintenance, repair, and enhancement of vehicles throughout their operational lifecycle. It is characterized by a diverse range of products, from replacement parts like filters, brakes, and batteries to performance upgrades and appearance accessories. The market's vitality is intrinsically linked to the age and volume of the vehicle parc in operation, as older vehicles typically require more frequent maintenance and part replacements. The industry is supported by a complex network of distributors, retailers, and service providers, including both independent repair shops and authorized dealership service centers. The continuous evolution of vehicle technology, including the rise of electric and connected vehicles, presents both challenges and new avenues for growth, ensuring the aftermarket remains a dynamic and essential component of the global automotive sector.

Key Highlights

The automotive aftermarket is distinguished by its remarkable resilience, often demonstrating stability even during periods of economic uncertainty or downturns in new vehicle sales. A key highlight is the accelerating integration of advanced technologies, such as e-commerce platforms and digital cataloging, which are revolutionizing how consumers and professionals source parts and schedule services. The proliferation of telematics and connected car technologies is creating new data-driven service models, enabling predictive maintenance and personalized offerings. Furthermore, the growing complexity of modern vehicles, equipped with advanced driver-assistance systems (ADAS) and sophisticated electronics, is increasing the technical requirements for repairs, favoring specialized service providers. The market is also witnessing a significant trend towards sustainability, with a rising emphasis on remanufactured parts and environmentally friendly products. The competitive landscape is intense, with players competing on factors like product quality, brand reputation, distribution network efficiency, and technical support, making innovation and customer service paramount for success.

Drivers, Opportunities & Restraints

Several powerful drivers propel the automotive aftermarket forward. The expanding global vehicle fleet and the increasing average age of vehicles are fundamental drivers, as older cars necessitate more repairs and part replacements. Growing vehicle miles traveled directly correlate with higher wear and tear, further fueling demand. Consumer preference for maintaining and personalizing their vehicles, rather than immediately replacing them, also sustains market growth. Significant opportunities are emerging from the rapid electrification of transport, creating a new demand stream for specialized parts and service expertise for electric vehicles (EVs). The digital transformation offers immense opportunities for companies to enhance customer engagement through online marketplaces, mobile applications, and data analytics for inventory management and targeted marketing. However, the market faces notable restraints. The improving quality and longevity of original equipment parts can extend replacement cycles. The increasing technical complexity of vehicles can act as a barrier for independent repair shops, requiring significant investment in new tools, training, and diagnostic equipment. Stringent and evolving environmental regulations concerning materials and waste disposal also present compliance challenges and cost pressures for industry participants.

Concentration Insights

The competitive concentration within the automotive aftermarket varies significantly across different product categories and geographic regions. The market is largely fragmented, especially at the retail and installation level, with a vast number of small independent repair shops and local parts stores. However, the manufacturing and distribution layers exhibit a higher degree of consolidation. A select group of large, multinational corporations hold substantial market share in key product segments such as batteries, tires, and advanced components. These dominant players, including Robert Bosch, Denso Corporation, and ZF Friedrichshafen, leverage their extensive research and development capabilities, strong brand equity, and global supply chains to maintain a competitive edge. The distribution channel is also consolidating, with major players like Genuine Parts Company (NAPA) and LKQ Corporation expanding their reach through acquisitions. Despite this consolidation, opportunities abound for specialized niche players focusing on high-performance parts, specific vehicle brands, or innovative digital solutions to cater to evolving consumer demands.

Type Insights

The automotive aftermarket can be segmented by type into several key categories, primarily differentiated by the nature of the part. Replacement parts constitute the largest segment, encompassing components designed to substitute worn-out or damaged original parts. This includes essential items like braking systems, filters, lighting components, electrical parts, and underbody components. The performance parts and accessories segment caters to consumers seeking to enhance their vehicle's functionality, appearance, or power, including alloy wheels, suspension kits, and exhaust systems. Another critical category is tires, which represent a high-volume, recurring purchase due to regular wear. Furthermore, the market includes a growing segment for remanufactured parts, which are rebuilt to original specifications, offering a cost-effective and environmentally sustainable alternative to new components. The emergence of electric vehicles is also giving rise to a new sub-segment focused on EV-specific parts like battery packs, electric motors, and charging infrastructure components, which is expected to experience substantial growth.

Application Insights

From an application perspective, the automotive aftermarket services two primary end-user segments: the professional service channel and the do-it-yourself (DIY) consumer. The professional channel, which includes authorized dealership service centers, independent repair shops, and franchise service chains, represents the dominant application segment. These professionals require high-quality, reliable parts, often sourced through established distributors, and rely on advanced technical information and training to service increasingly complex vehicles. The DIY segment consists of vehicle owners who purchase parts and accessories to perform installations and repairs themselves. This segment is particularly strong in regions with a strong car culture and is heavily influenced by the availability of parts through retail outlets and online platforms, as well as the accessibility of instructional content. A growing hybrid segment, often termed do-it-for-me (DIFM), involves consumers sourcing parts themselves but then paying a professional for the installation, a trend facilitated by e-commerce.

Regional Insights

The automotive aftermarket demonstrates distinct regional characteristics shaped by local vehicle parc demographics, economic conditions, regulatory environments, and consumer behavior. North America represents a mature and highly developed market, characterized by a very large and aging vehicle fleet, a strong DIY culture, and a well-established distribution network. Europe is another major market, known for its high density of vehicles and stringent regulatory standards that influence part quality and environmental compliance. The Asia-Pacific region is the fastest-growing market, driven by an explosive increase in vehicle ownership in countries like China and India. This growth is creating a massive demand for aftermarket services and parts, though the market is less mature and more fragmented than in North America or Europe. Latin America and the Middle East & Africa are emerging markets with significant growth potential, largely driven by economic development and increasing urbanization, though they can be susceptible to economic volatility.

Company Insights

The automotive aftermarket features a mix of global conglomerates and specialized firms competing across various product lines. Leading players often have a strong presence in both the original equipment and aftermarket sectors. Key companies include Robert Bosch GmbH, a German multinational renowned for its broad portfolio of automotive parts, including spark plugs, filters, and braking systems. Denso Corporation, a Japanese manufacturer, is a major supplier of advanced components, particularly in thermal and electrification systems. Continental AG is a dominant force in tires and advanced automotive technologies. Other significant players include ZF Friedrichshafen, Valeo, and Aisin Seiki Co. Ltd. In the distribution and retail space, companies like Genuine Parts Company (operating the NAPA brand in the US) and LKQ Corporation are major forces. 3M Company is a key player in automotive adhesives, abrasives, and finishing products. These companies compete through continuous innovation, strategic acquisitions, and by building robust global supply and distribution networks to serve a diverse customer base.

Recent Developments

The automotive aftermarket is undergoing rapid transformation, with recent developments largely centered on technological adaptation and strategic realignments. A prominent trend is the surge in mergers and acquisitions as larger entities seek to consolidate market share, expand their geographic footprint, and acquire new technological capabilities, particularly in the electric vehicle space. There is a significant push towards digitalization, with companies investing heavily in e-commerce platforms, digital inventory management systems, and augmented reality tools to assist with part identification and installation. The rise of connected cars is prompting collaborations between aftermarket suppliers and telematics service providers to develop new, data-driven service offerings like predictive maintenance alerts. Furthermore, companies are increasingly focusing on sustainability initiatives, developing more eco-friendly products and promoting circular economy models through remanufacturing programs. The ongoing global semiconductor shortage has also impacted the market, causing supply chain disruptions and highlighting the need for greater resilience and diversification in sourcing strategies.

Report Segmentation

This comprehensive market research report on the automotive aftermarket provides a detailed analysis segmented across multiple dimensions to offer granular insights. The report is structured by type, delving into the markets for replacement parts, performance parts and accessories, tires, and other key product categories. It further breaks down the market by application, analyzing the distinct dynamics of the professional service channel versus the do-it-yourself consumer segment. A crucial component of the segmentation is the regional analysis, which provides in-depth coverage of major geographies including North America, Europe, Asia-Pacific, and the rest of the world, with further breakdowns for key countries within these regions. The report also includes a competitive landscape section, profiling major players and analyzing their market share, product portfolios, and strategic initiatives. This multi-faceted segmentation allows stakeholders to identify specific growth pockets, understand competitive pressures in niche segments, and tailor their strategies to capitalize on emerging opportunities across different product lines and geographic markets.

FAQs

What are the different types of automotive aftermarket parts? Automotive aftermarket parts are generally categorized into several types. These include genuine replacement parts, which are designed to match the original specifications, certified aftermarket parts that meet specific quality standards set by certifying organizations, and performance parts intended to enhance a vehicle's capabilities. Another growing category is remanufactured parts, which are rebuilt used components restored to like-new condition.

Who are the key players in the automotive aftermarket industry? The industry is served by a mix of global giants and specialized firms. Major players include manufacturers like Robert Bosch, Denso Corporation, Continental AG, and ZF Friedrichshafen, who produce a wide array of components. In distribution and retail, significant companies include Genuine Parts Company (NAPA) and LKQ Corporation. Companies like 3M are also key players in specialized product areas.

How is the rise of electric vehicles impacting the automotive aftermarket? The rise of electric vehicles is significantly reshaping the aftermarket. It is creating new demand for EV-specific parts like battery packs, electric motors, power electronics, and charging equipment. However, it may reduce demand for traditional components like exhaust systems, fuel filters, and spark plugs. This shift requires service providers to acquire new skills, tools, and certifications to maintain and repair these advanced vehicles.

What is the difference between OEM and aftermarket parts? OEM (Original Equipment Manufacturer) parts are made by the same company that produced the original parts for the vehicle. Aftermarket parts are produced by a different company. While OEM parts guarantee compatibility, aftermarket parts can offer a wider variety of choices, potential cost savings, and in some cases, performance enhancements. The quality of aftermarket parts can vary widely between manufacturers.

What are the major challenges facing the automotive aftermarket? The industry faces several challenges, including the increasing technical complexity of modern vehicles, which requires continuous technician training and expensive diagnostic equipment. The extended longevity and improved quality of original parts can lead to longer replacement cycles. Furthermore, the industry must navigate stringent environmental regulations and manage supply chain disruptions, as evidenced by recent global events.

Which region has the largest automotive aftermarket? North America and Europe are traditionally the largest and most mature markets for automotive aftermarket products and services, supported by large, aging vehicle parcs and high consumer spending. However, the Asia-Pacific region is experiencing the fastest growth and is rapidly expanding its market size due to soaring vehicle ownership rates, particularly in emerging economies like China and India.

Citius Research has developed a research report titled “AfterMarket Report - Global Industry Analysis, Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030” delivering key insights regarding business intelligence and providing concrete business strategies to clients in the form of a detailed syndicated report. The report details out the factors such as business environment, industry trend, growth opportunities, competition, pricing, global and regional market analysis, and other market related factors.

Details included in the report for the years 2024 through 2030

• AfterMarket Potential
• Segment-wise breakup
• Compounded annual growth rate (CAGR) for the next 6 years
• Key customers and their preferences
• Market share of major players and their competitive strength
• Existing competition in the market
• Price trend analysis
• Key trend analysis
• Market entry strategies
• Market opportunity insights

The report focuses on the drivers, restraints, opportunities, and challenges in the market based on various factors geographically. Further, key players, major collaborations, merger & acquisitions along with trending innovation and business policies are reviewed in the report. The AfterMarket report is segmented on the basis of various market segments and their analysis, both in terms of value and volume, for each region for the period under consideration.

AfterMarket Segmentation

Market Segmentation

Regions Covered

• North America
• Latin America
• Europe
• MENA
• Asia Pacific
• Sub-Saharan Africa and
• Australasia

AfterMarket Analysis

The report covers below mentioned analysis, but is not limited to:

• Overview of AfterMarket
• Research Methodology
• Executive Summary
• Market Dynamics of AfterMarket
  • Driving Factors
  • Restraints
  • Opportunities
• Global Market Status and Forecast by Segment A
• Global Market Status and Forecast by Segment B
• Global Market Status and Forecast by Segment C
• Global Market Status and Forecast by Regions
• Upstream and Downstream Market Analysis of AfterMarket
• Cost and Gross Margin Analysis of AfterMarket
• AfterMarket Report - Global Industry Analysis, Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030
  • Competition Landscape
  • Market Share of Major Players
• Key Recommendations

The “AfterMarket Report - Global Industry Analysis, Size, Share, Growth Trends, Regional Outlook, Competitive Strategies and Segment Forecasts 2024 - 2030” report helps the clients to take business decisions and to understand strategies of major players in the industry. The report delivers the market driven results supported by a mix of primary and secondary research. The report provides the results triangulated through authentic sources and upon conducting thorough primary interviews with the industry experts. The report includes the results on the areas where the client can focus and create point of parity and develop a competitive edge, based on real-time data results.

AfterMarket Key Stakeholders

Below are the key stakeholders for the AfterMarket:

• Manufacturers
• Distributors/Traders/Wholesalers
• Material/Component Manufacturers
• Industry Associations
• Downstream vendors

AfterMarket Report Scope

Report AttributeDetails
Base year2023
Historical data2018 – 2023
Forecast2024 - 2030
CAGR2024 - 2030
Quantitative UnitsValue (USD Million)
Report coverageRevenue Forecast, Competitive Landscape, Growth Factors, Trends and Strategies. Customized report options available on request
Segments coveredProduct type, technology, application, geography
Regions coveredNorth America, Latin America, Europe, MENA, Asia Pacific, Sub-Saharan Africa and Australasia
Countries coveredUS, UK, China, Japan, Germany, India, France, Brazil, Italy, Canada, Russia, South Korea, Australia, Spain, Mexico and others
Customization scopeAvailable on request
PricingVarious purchase options available as per your research needs. Discounts available on request

COVID-19 Impact Analysis

Like most other markets, the outbreak of COVID-19 had an unfavorable impact on the AfterMarket worldwide. This report discusses in detail the disruptions experienced by the market, the impact on flow of raw materials, manufacturing operations, production trends, consumer demand and the projected future of this market post pandemic.

The report has helped our clients:

• To describe and forecast the AfterMarket size, on the basis of various segmentations and geography, in terms of value and volume
• To measure the changing needs of customers/industries
• To provide detailed information regarding the drivers, restraints, opportunities, and challenges influencing the growth of the market
• To gain competitive intelligence and uncover new opportunities
• To analyse opportunities in the market for stakeholders by identifying high-growth segments in AfterMarket
• To strategically profile key players and provide details of the current competitive landscape
• To analyse strategic approaches adopted by players in the market, such as product launches and developments, acquisitions, collaborations, contracts, expansions, and partnerships

Report Customization

Citius Research provides free customization of reports as per your need. This report can be personalized to meet your requirements. Get in touch with our sales team, who will guarantee you to get a report that suits your necessities.

Customize This Report

Frequently Asked Questions

The Global AfterMarket size was valued at $XX billion in 2023 and is anticipated to reach $XX billion by 2030 growing at a CAGR of XX%
The global AfterMarket is expected to grow at a CAGR of XX% from 2023 to 2030.
For further details request a free sample copy of this report here.
For further details request a free sample copy of this report here.
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Table of Contents

Chapter 1. Introduction
  1.1. Market Scope
  1.2. Key Segmentations
  1.3. Research Objective
Chapter 2. Research Methodology & Assumptions
Chapter 3. Executive Summary
Chapter 4. Market Background
  4.1. Dynamics
    4.1.1. Drivers
    4.1.2. Restraints
    4.1.3. Opportunity
    4.1.4. Challenges
  4.2. Key Trends in the Impacting the Market
    4.2.1. Demand & Supply
  4.3. Industry SWOT Analysis
  4.4. Porter’s Five Forces Analysis
  4.5. Value and Supply Chain Analysis
  4.6. Macro-Economic Factors
  4.7. COVID-19 Impact Analysis
    4.7.1. Global and Regional Assessment
  4.8. Profit Margin Analysis
  4.9. Trade Analysis
    4.9.1. Importing Countries
    4.9.2. Exporting Countries
  4.10. Market Entry Strategies
  4.11. Market Assessment (US$ Mn and Units)
Chapter 5. Global AfterMarket Size (US$ Mn and Units), Forecast and Trend Analysis, By Segment A
  5.1. By Segment A, 2024 - 2030
    5.1.1. Sub-Segment A
    5.1.2. Sub-Segment B
  5.2. Opportunity Analysis
Chapter 6. Global AfterMarket Size (US$ Mn and Units), Forecast and Trend Analysis, By Segment B
  6.1. By Segment B, 2024 - 2030
    6.1.1. Sub-Segment A
    6.1.2. Sub-Segment B
  6.2. Opportunity Analysis
Chapter 7. Global AfterMarket Size (US$ Mn and Units), Forecast and Trend Analysis, By Segment C
  7.1. By Segment C, 2024 - 2030
    7.1.1. Sub-Segment A
    7.1.2. Sub-Segment B
  7.2. Opportunity Analysis
Chapter 8. Global AfterMarket Size (US$ Mn and Units), Forecast and Trend Analysis, By Region
  8.1. By Region, 2024 - 2030
    8.1.1. North America
    8.1.2. Latin America
    8.1.3. Europe
    8.1.4. MENA
    8.1.5. Asia Pacific
    8.1.6. Sub-Saharan Africa
    8.1.7. Australasia
  8.2. Opportunity Analysis
Chapter 9. North America AfterMarket Forecast and Trend Analysis
  9.1. Regional Overview
  9.2. Pricing Analysis
  9.3. Key Trends in the Region
    9.3.1. Supply and Demand
  9.4. Demographic Structure
  9.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    9.5.1. Sub-Segment A
    9.5.2. Sub-Segment B
  9.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    9.6.1. Sub-Segment A
    9.6.2. Sub-Segment B
  9.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    9.7.1. Sub-Segment A
    9.7.2. Sub-Segment B
  9.8. By Country, 2024 - 2030, (US$ Mn and Units)
    9.8.1. U.S.
    9.8.2. Canada
    9.8.3. Rest of North America
  9.9. Opportunity Analysis
Chapter 10. Latin America AfterMarket Forecast and Trend Analysis
  10.1. Regional Overview
  10.2. Pricing Analysis
  10.3. Key Trends in the Region
    10.3.1. Supply and Demand
  10.4. Demographic Structure
  10.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    10.5.1. Sub-Segment A
    10.5.2. Sub-Segment B
  10.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    10.6.1. Sub-Segment A
    10.6.2. Sub-Segment B
  10.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    10.7.1. Sub-Segment A
    10.7.2. Sub-Segment B
  10.8. By Country, 2024 - 2030, (US$ Mn and Units)
    10.8.1. Brazil
    10.8.2. Argentina
    10.8.3. Rest of Latin America
  10.9. Opportunity Analysis
Chapter 11. Europe AfterMarket Forecast and Trend Analysis
  11.1. Regional Overview
  11.2. Pricing Analysis
  11.3. Key Trends in the Region
    11.3.1. Supply and Demand
  11.4. Demographic Structure
  11.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    11.5.1. Sub-Segment A
    11.5.2. Sub-Segment B
  11.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    11.6.1. Sub-Segment A
    11.6.2. Sub-Segment B
  11.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    11.7.1. Sub-Segment A
    11.7.2. Sub-Segment B
  11.8. By Country, 2024 - 2030, (US$ Mn and Units)
    11.8.1. UK
    11.8.2. Germany
    11.8.3. France
    11.8.4. Spain
    11.8.5. Rest of Europe
  11.9. Opportunity Analysis
Chapter 12. MENA AfterMarket Forecast and Trend Analysis
  12.1. Regional Overview
  12.2. Pricing Analysis
  12.3. Key Trends in the Region
    12.3.1. Supply and Demand
  12.4. Demographic Structure
  12.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    12.5.1. Sub-Segment A
    12.5.2. Sub-Segment B
  12.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    12.6.1. Sub-Segment A
    12.6.2. Sub-Segment B
  12.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    12.7.1. Sub-Segment A
    12.7.2. Sub-Segment B
  12.8. By Country, 2024 - 2030, (US$ Mn and Units)
    12.8.1. Egypt
    12.8.2. Algeria
    12.8.3. GCC
    12.8.4. Rest of MENA
  12.9. Opportunity Analysis
Chapter 13. Asia Pacific AfterMarket Forecast and Trend Analysis
  13.1. Regional Overview
  13.2. Pricing Analysis
  13.3. Key Trends in the Region
    13.3.1. Supply and Demand
  13.4. Demographic Structure
  13.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    13.5.1. Sub-Segment A
    13.5.2. Sub-Segment B
  13.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    13.6.1. Sub-Segment A
    13.6.2. Sub-Segment B
  13.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    13.7.1. Sub-Segment A
    13.7.2. Sub-Segment B
  13.8. By Country, 2024 - 2030, (US$ Mn and Units)
    13.8.1. India
    13.8.2. China
    13.8.3. Japan
    13.8.4. ASEAN
    13.8.5. Rest of Asia Pacific
  13.9. Opportunity Analysis
Chapter 14. Sub-Saharan Africa AfterMarket Forecast and Trend Analysis
  14.1. Regional Overview
  14.2. Pricing Analysis
  14.3. Key Trends in the Region
    14.3.1. Supply and Demand
  14.4. Demographic Structure
  14.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    14.5.1. Sub-Segment A
    14.5.2. Sub-Segment B
  14.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    14.6.1. Sub-Segment A
    14.6.2. Sub-Segment B
  14.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    14.7.1. Sub-Segment A
    14.7.2. Sub-Segment B
  14.8. By Country, 2024 - 2030, (US$ Mn and Units)
    14.8.1. Ethiopia
    14.8.2. Nigeria
    14.8.3. Rest of Sub-Saharan Africa
  14.9. Opportunity Analysis
Chapter 15. Australasia AfterMarket Forecast and Trend Analysis
  15.1. Regional Overview
  15.2. Pricing Analysis
  15.3. Key Trends in the Region
    15.3.1. Supply and Demand
  15.4. Demographic Structure
  15.5. By Segment A , 2024 - 2030, (US$ Mn and Units)
    15.5.1. Sub-Segment A
    15.5.2. Sub-Segment B
  15.6. By Segment B, 2024 - 2030, (US$ Mn and Units)
    15.6.1. Sub-Segment A
    15.6.2. Sub-Segment B
  15.7. By Segment C, 2024 - 2030, (US$ Mn and Units)
    15.7.1. Sub-Segment A
    15.7.2. Sub-Segment B
  15.8. By Country, 2024 - 2030, (US$ Mn and Units)
    15.8.1. Australia
    15.8.2. New Zealand
    15.8.3. Rest of Australasia
  15.9. Opportunity Analysis
Chapter 16. Competition Analysis
  16.1. Competitive Benchmarking
    16.1.1. Top Player’s Market Share
    16.1.2. Price and Product Comparison
  16.2. Company Profiles
    16.2.1. Company A
      16.2.1.1. Company Overview
      16.2.1.2. Segmental Revenue
      16.2.1.3. Product Portfolio
      16.2.1.4. Key Developments
      16.2.1.5. Strategic Outlook
    16.2.2. Company B
      16.2.2.1. Company Overview
      16.2.2.2. Segmental Revenue
      16.2.2.3. Product Portfolio
      16.2.2.4. Key Developments
      16.2.2.5. Strategic Outlook
    16.2.3. Company C
      16.2.3.1. Company Overview
      16.2.3.2. Segmental Revenue
      16.2.3.3. Product Portfolio
      16.2.3.4. Key Developments
      16.2.3.5. Strategic Outlook
    16.2.4. Company D
      16.2.4.1. Company Overview
      16.2.4.2. Segmental Revenue
      16.2.4.3. Product Portfolio
      16.2.4.4. Key Developments
      16.2.4.5. Strategic Outlook
    16.2.5. Company E
      16.2.5.1. Company Overview
      16.2.5.2. Segmental Revenue
      16.2.5.3. Product Portfolio
      16.2.5.4. Key Developments
      16.2.5.5. Strategic Outlook
    16.2.6. Company F
      16.2.6.1. Company Overview
      16.2.6.2. Segmental Revenue
      16.2.6.3. Product Portfolio
      16.2.6.4. Key Developments
      16.2.6.5. Strategic Outlook
    16.2.7. Company G
      16.2.7.1. Company Overview
      16.2.7.2. Segmental Revenue
      16.2.7.3. Product Portfolio
      16.2.7.4. Key Developments
      16.2.7.5. Strategic Outlook
    16.2.8. Company H
      16.2.8.1. Company Overview
      16.2.8.2. Segmental Revenue
      16.2.8.3. Product Portfolio
      16.2.8.4. Key Developments
      16.2.8.5. Strategic Outlook
    16.2.9. Company I
      16.2.9.1. Company Overview
      16.2.9.2. Segmental Revenue
      16.2.9.3. Product Portfolio
      16.2.9.4. Key Developments
      16.2.9.5. Strategic Outlook
    16.2.10. Company J
      16.2.10.1. Company Overview
      16.2.10.2. Segmental Revenue
      16.2.10.3. Product Portfolio
      16.2.10.4. Key Developments
      16.2.10.5. Strategic Outlook
Chapter 17. Go-To-Market Strategy

Research Methodology

We follow a robust research methodology to analyze the market in order to provide our clients with qualitative and quantitative analysis which has a very low or negligible deviance. Extensive secondary research supported by primary data collection methods help us to thoroughly understand and gauge the market. We incorporate both top-down and bottom-up approach for estimating the market. The below mentioned methods are then adopted to triangulate and validate the market.

Secondary data collection and interpretation

Secondary research includes sources such as published books, articles in journals, news media and published businesses, government and international body publications, and associations. Sources also include paid databases such as Hoovers, Thomson Reuters, Passport and others. Data derived through secondary sources is further validated through primary sources. The secondary sources also include major manufacturers mapped on the basis of revenues, product portfolios, and sales channels.

Primary data collection

Primary data collection methods include conducting interviews with industry experts and various stakeholders across the supply chain, such as raw material suppliers, manufacturers, product distributors and customers. The interviews are either telephonic or face-to-face, or even a combination of both. Prevailing trends in the industry are gathered by conducting surveys. Primary interviews also help us to understand the market drivers, restraints and opportunities, along with the challenges in the market. This method helps us in validating the data gathered through secondary sources, further triangulating the data and developing it through our statistical tools. We generally conduct interviews with -

  • CEOs, Directors, and VPs
  • Sales and Marketing Managers
  • Plant Heads and Manufacturing Department Heads
  • Product Specialists

Supply Side and Demand Side Data Collection

Supply side analysis is based on the data collected from the manufacturers and the product providers in terms of their segmental revenues. Secondary sources for this type of analysis include company annual reports and publications, associations and organisations, government publications and others.

Demand side analysis is based upon the consumer insights who are the end users of the particular product in question. They could be an individual user or an organisation. Such data is gathered through consumer surveys and focused group interviews.

Market Engineering

As a primary step, in order to develop the market numbers we follow a vigorous methodology that includes studying the parent market of the niche product and understanding the industry trends, acceptance among customers of the product, challenges, future growth, and others, followed by further breaking down the market under consideration into various segments and sub-markets. Additionally, in order to cross-validate the market, we also determine the top players in the market, along with their segmental revenues for the said market. Our secondary sources help us to validate the market share of the top players. Using both the qualitative and quantitative analysis of all the possible factors helps us determine the market numbers which are inclined towards accuracy.

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